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Air Traffic Control Reviews & Product Details

An AI-powered personalization engine that integrates seamlessly with HubSpot, enabling true individualized marketing without the need for segments, tagging, or complex logic. It automates personalization, empowering teams to elevate their marketing campaigns and sales outreach using existing content, enriched customer data, and industry trends. This not only enhances engagement with precision targeting but also informs and refines future content strategies. No more logic building. No more complex segmentation management. Double clickthrough rates. Increase time on page. Increase conversions by 50% and more. And save time doing it, to boot, so you can get back to doing real human work.

Seller

Air Traffic Control

Discussions

Air Traffic Control Community

Languages Supported

English

Overview by

Nick Zeckets (CEO, co-founder at Air Traffic Control)

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Meg M.

Director of Marketing

Small-Business (50 or fewer emp.)

6/20/2024

"Helps small teams make smart content decisions"

5/5

What do you like best about Air Traffic Control?

For our company's small marketing/content function, ATC is making the difference between informed, strategic content decisions and -- to continue the analogy -- flying blind. It gives us the insights needed to get real about what our audience is going to be interested in and helps inform our next moves in terms of content revamping or development. Such a great way to leverage LinkedIn insights and our Hubspot database. The recommended and syndicated content helps us punch above our weight. Review collected by and hosted on G2.com.

What do you dislike about Air Traffic Control?

No dislikes, looking forward to new feature rollouts! And maybe the ChatGPT integration where it actually writes the content for you?! ;) Review collected by and hosted on G2.com.

AO

Adam O.

Director of Product and Growth Marketing

Non-Profit Organization Management

Small-Business (50 or fewer emp.)

3/9/2024

"Helping me get the most of my existing content, while truly personalizing content strategy"

5/5

What do you like best about Air Traffic Control?

My number one thing is being able to see how much of my existing content is ACTUALLY being used.

It's helped me to open up internal conversations around the fact that we don't need to create more content untill we actually use the resources we have at hand.

Also a bit feature - the ablity to get insights into what our propsects care about (through clever use of AI + LinkedIn), distills that into topics, and then allows us to use our content to go and serve ultra-relevant content to those groups - it's AI-supported customization the way it should be done. Review collected by and hosted on G2.com.

What do you dislike about Air Traffic Control?

Honestly - I'm really happy with ATC, the team, and the support.

There's been a few small bugs here and there, but the team has been SO responsive and gets fixes pushed to prod so fast - I wish all companies moved that fast. Review collected by and hosted on G2.com.

What problems is Air Traffic Control solving and how is that benefiting you?

I needed to get insight into what content that our propsects actually cared about - and how I can better serve that to them.

We also have a fairly high touch prospect lifecycle, so I needed a more reliable way to be able to show the value of content as it ties back to pipeline generation. Review collected by and hosted on G2.com.

CN

Charles N.

Chief Strategy Officer

Small-Business (50 or fewer emp.)

3/9/2024

"Super smart content personalization"

5/5

What do you like best about Air Traffic Control?

Their service aims to make content marketing more intelligent and increase sales velocity without manual effort - something every B2B business can benefit from. Review collected by and hosted on G2.com.

What do you dislike about Air Traffic Control?

Can't think of anything that I dislike about it. Review collected by and hosted on G2.com.