Introducing G2.ai, the future of software buying.Try now
Compare Tealium Customer Data Hub and Treasure Data Customer Data Platform 
Featured Products
At a Glance
Market Segments
Enterprise (50.7% of reviews)
Enterprise (40.3% of reviews)
Entry-Level Pricing
Contact Us
Free Trial Per Year
Tealium Customer Data Hub
Star Rating
(413)4.3 out of 5
Market Segments
Enterprise (50.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about Tealium Customer Data HubTreasure Data Customer Data Platform
Star Rating
(164)4.5 out of 5
Market Segments
Enterprise (40.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Year
Learn more about Treasure Data Customer Data PlatformSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Treasure Data Customer Data Platform excels in ease of use, with users appreciating its intuitive interface and features like the ETL process and audience studio segment creation. This makes it easier for teams to manage their data without extensive training.
- Users say that Tealium Customer Data Hub shines in its integration capabilities, boasting over 1,300 turnkey integrations. This flexibility allows businesses to adapt quickly to changes in their tech stack, ensuring a seamless data flow across various platforms.
- According to verified reviews, Treasure Data's customer support is highly praised, with users highlighting the responsiveness of the Customer Success Team. They report quick turnaround times for feature requests, which enhances the overall user experience.
- Reviewers mention that Tealium provides a comprehensive solution for data unification, effectively bringing together scattered data from multiple sources to create a single customer profile. This capability is crucial for businesses looking to enhance their customer insights.
- G2 reviewers highlight that Treasure Data offers strong dynamic segmentation features, allowing users to create targeted marketing campaigns based on real-time data. This functionality is particularly beneficial for businesses focused on personalization.
- Users report that while both platforms have robust features, Tealium's ease of setup is seen as a challenge compared to Treasure Data, which is noted for its smoother onboarding process, making it easier for teams to get started quickly.
Pricing
Entry-Level Pricing
Tealium Customer Data Hub
Custom
Contact Us
Tealium AudienceStream CDP is priced based on the number of events collected with included service hours based on the volume tier.
- Discounts are available for solution bundles which include Tealium AudienceStream CDP along with the full suite of Tealium products, the Tealium Customer Data Hub.
- For a quote, please contact us to determine pricing at your volume level.
Treasure Data Customer Data Platform
Try for free
Free Trial
Per Year
Treasure Data offers complimentary proof of concepts (POCs) to try our CDP for free using your own data. Through the Trade-Up program, you can also switch Treasure Data and only pay in full after your incumbent CDP contract ends.
- https://www.treasuredata.com/product/pricing/
- https://www.treasuredata.com/cdp-poc/
- https://www.treasuredata.com/cdp-trade-up/
Free Trial
Tealium Customer Data Hub
No trial information availableTreasure Data Customer Data Platform
Free Trial is available
Ratings
Meets Requirements
8.7
326
8.5
137
Ease of Use
7.7
324
8.4
141
Ease of Setup
7.6
218
8.3
83
Ease of Admin
7.9
180
8.4
80
Quality of Support
8.9
311
8.9
135
Has the product been a good partner in doing business?
8.9
176
9.1
82
Product Direction (% positive)
8.8
319
9.1
133
Features by Category
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.3
17
Not enough data
7.5
16
Not enough data
6.8
16
Not enough data
6.8
17
Not enough data
Management
7.3
14
Not enough data
7.0
15
Not enough data
7.3
15
Not enough data
6.7
15
Not enough data
7.8
15
Not enough data
Compliance
8.4
17
Not enough data
6.9
17
Not enough data
7.7
17
Not enough data
7.2
17
Not enough data
Security
7.8
15
Not enough data
8.3
15
Not enough data
7.7
15
Not enough data
Data Quality
7.7
16
Not enough data
7.2
15
Not enough data
8.0
15
Not enough data
Maintainence
8.1
15
Not enough data
8.2
15
Not enough data
Generative AI
5.3
10
Not enough data
5.5
10
Not enough data
Agentic AI - Data Governance
7.4
7
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
7.1
7
Not enough data
7.4
7
Not enough data
7.1
7
Not enough data
Data Sourcing
8.3
119
|
Verified
8.3
103
|
Verified
8.6
119
|
Verified
8.7
101
|
Verified
Feature Not Available
7.5
88
|
Verified
8.4
116
|
Verified
8.2
93
|
Verified
Intelligence
7.6
104
|
Verified
8.0
92
|
Verified
7.0
85
|
Verified
7.8
85
|
Verified
7.1
88
|
Verified
7.8
80
|
Verified
Platform Basics
Not enough data
7.4
25
Not enough data
8.7
29
Not enough data
8.4
29
Not enough data
8.1
25
Not enough data
8.8
28
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Functionality
7.3
16
Not enough data
7.7
16
Not enough data
8.1
17
Not enough data
8.2
16
Not enough data
7.9
16
Not enough data
7.5
16
Not enough data
7.0
16
Not enough data
7.1
16
Not enough data
7.9
15
Not enough data
Platform Basics
8.1
30
8.8
36
7.8
30
8.3
34
Platform Data
8.0
31
8.4
33
8.3
31
8.2
33
8.2
31
7.9
35
7.8
31
8.5
35
Platform Additional Functionality
7.7
31
8.5
33
7.8
31
9.3
38
7.7
31
8.3
34
Agentic AI - Customer Journey Analytics
8.4
21
Not enough data
7.8
20
Not enough data
7.8
20
Not enough data
8.1
20
Not enough data
Development
8.0
17
Not enough data
7.6
16
Not enough data
Management
8.8
16
Not enough data
8.1
16
Not enough data
Integration Options
8.4
16
Not enough data
7.7
16
Not enough data
8.3
16
Not enough data
8.2
15
Not enough data
Management
7.8
9
Not enough data
7.8
9
Not enough data
8.3
9
Not enough data
8.3
9
Not enough data
Functionality
7.8
9
Not enough data
7.6
9
Not enough data
8.7
9
Not enough data
7.8
9
Not enough data
Security
8.7
9
Not enough data
8.5
9
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Tealium Customer Data Hub and Treasure Data Customer Data Platform are categorized as Identity Resolution, Customer Journey Analytics, and Customer Data Platform (CDP)
Unique Categories
Tealium Customer Data Hub is categorized as Consent Management Platform (CMP), Data Governance, Tag Management Systems, Stream Analytics, E-Commerce Data Integration, and Master Data Management (MDM)
Treasure Data Customer Data Platform is categorized as Marketing Automation and Customer Journey Mapping
Reviews
Reviewers' Company Size
Tealium Customer Data Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Treasure Data Customer Data Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
8.1%
Retail
7.0%
Information Technology and Services
6.2%
Marketing and Advertising
4.9%
Insurance
4.9%
Other
68.8%
Marketing and Advertising
16.2%
Food & Beverages
9.1%
Information Technology and Services
7.8%
Automotive
7.1%
Retail
6.5%
Other
53.2%
Alternatives
Discussions
Can you supply any details about the deployment process?
1 Comment
Official Response from Tealium Customer Data Hub
Our standard net new deployment of our Universal Data Hub is 90 days. Deployment of AudienceStream alone may be shorter depending on steps already completed...Read more
How many product partnerships do you have?
1 Comment
Official Response from Tealium Customer Data Hub
We have over one thousand integration points with close to nine hundred different technologies, covering both client-side and server-side data management...Read more
What constitutes the primary key for your CDP solution?
1 Comment
Official Response from Tealium Customer Data Hub
Tealium supports more than one unique ID, and you can declare as many as necessary. In Tealium’s system, there is not one unique or master ID, but rather the...Read more
How i can do a Netsuite Integration with Treasure Data?
1 Comment
KM
Hi Rafael. We are sorry to hear that you are having issues with the Netsuite Integration. Please contact our support team through one of the channels...Read more
How do I add more AI/ML features to CDP
1 Comment
NS
Hi Aditya,
You can bring in your AI/ML models on to the Platform and use them on the TD itself. It is one of the strongest feature in TD that allows...Read more
What does a customer data platform do?
1 Comment
RR
A CDP is an all-in-one customer database solution hosted by a single provider as a packaged software-as-a-service (SaaS). It builds a customer data...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
