# Proactivanet vs ServiceNow IT Service Management Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Proactivanet excels in providing personalized technical service, with users highlighting its **great change management** capabilities and modularity, making it adaptable to various business needs.
- **Users say** that ServiceNow IT Service Management stands out for its **seamless ticket routing automation** and deep integration with the CMDB, which allows for centralized monitoring of incidents, enhancing overall efficiency in managing complex user requests.
- **Reviewers mention** that Proactivanet's ease of use is a significant advantage, with many praising its intuitive interface and **high configurability** , which facilitates quick adaptation for users and supports automated processes.
- **According to verified reviews** , ServiceNow IT Service Management is recognized for its robust customization options and easy reporting features, enabling users to design dashboards tailored to their specific SLA and OLA standards, which is crucial for enterprise-level operations.
- **G2 reviewers highlight** that Proactivanet's quality of support is exceptional, with users appreciating the continuous improvements in version upgrades, which contribute to a more user-friendly experience over time.
- **Users report** that while ServiceNow IT Service Management offers a comprehensive platform for unifying IT operations, some find it less intuitive compared to Proactivanet, particularly in terms of setup and initial learning curve, which can be a challenge for new users.



| | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Star Rating** | 4.8 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 65 | 1,891 | 
| **Largest Market Segment** | Mid-Market (51.6% of reviews) | Enterprise (73.4% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Proactivanet

Pros:
- Ease of Use (3 reviews)
- Automation (2 reviews)

Cons:
- Limited Customization (1 reviews)
- Limited Features (1 reviews)

### ServiceNow IT Service Management

Pros:
- Ease of Use (168 reviews)
- Incident Management (112 reviews)

Cons:
- Learning Curve (72 reviews)
- Expensive (60 reviews)

---
## Ratings Comparison
| Rating | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
  | **Meets Requirements** | 9.4 (61 reviews) | 8.9 (915 reviews) | 
  | **Ease of Use** | 9.3 (62 reviews) | 8.5 (1378 reviews) | 
  | **Ease of Setup** | 8.9 (60 reviews) | 8.2 (762 reviews) | 
  | **Ease of Admin** | 9.1 (56 reviews) | 8.6 (333 reviews) | 
  | **Quality of Support** | 9.5 (60 reviews) | 8.6 (998 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (55 reviews) | 8.9 (328 reviews) | 
  | **Product Direction (% positive)** | 10.0 (61 reviews) | 8.8 (913 reviews) | 

---
## Pricing

### Proactivanet

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### ServiceNow IT Service Management

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### IT Service Management (ITSM) Tools

| Product | Score | Reviews |
|---|---|---|
| **Proactivanet** | N/A | N/A |
| **ServiceNow IT Service Management** | 8.5/10 | 673 |

#### Administration

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Change Management** | Not enough data | 9.2 (331 reviews) ✓ Verified | 
| **Asset Management** | Not enough data | 8.8 (256 reviews) ✓ Verified | 
| **Reports & Analytics** | Not enough data | 8.8 (322 reviews) ✓ Verified | 

#### Service Desk

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Help Desk** | Not enough data | 9.4 (401 reviews) ✓ Verified | 
| **Incident Reports** | Not enough data | 9.3 (323 reviews) ✓ Verified | 
| **Process Workflow** | Not enough data | 9.1 (372 reviews) ✓ Verified | 

#### Management

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Reporting** | Not enough data | 8.9 (320 reviews) ✓ Verified | 
| **Administration Console** | Not enough data | 8.7 (241 reviews) ✓ Verified | 
| **Access Management** | Not enough data | 8.7 (241 reviews) ✓ Verified | 
| **Asset Management** | Not enough data | 8.9 (240 reviews) ✓ Verified | 
| **Policy Dictation** | Not enough data | 8.4 (221 reviews) | 

#### Functionality

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Ticketing System** | Not enough data | 9.5 (416 reviews) ✓ Verified | 
| **Performance Logging** | Not enough data | 8.7 (229 reviews) | 
| **Alerting** | Not enough data | 8.7 (232 reviews) ✓ Verified | 
| **Automation** | Not enough data | 9.0 (343 reviews) ✓ Verified | 

#### Agentic AI - IT Service Management (ITSM) Tools

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.5 (54 reviews) | 
| **Multi-step Planning** | Not enough data | 7.5 (47 reviews) | 
| **Cross-system Integration** | Not enough data | 8.7 (138 reviews) | 
| **Adaptive Learning** | Not enough data | 7.5 (47 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.4 (50 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (50 reviews) | 
| **Decision Making** | Not enough data | 7.6 (51 reviews) | 

### Incident Management

| Product | Score | Reviews |
|---|---|---|
| **Proactivanet** | N/A | N/A |
| **ServiceNow IT Service Management** | 8.2/10 | 308 |

#### Monitoring

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Constant Monitoring** | Not enough data | 8.9 (225 reviews) ✓ Verified | 
| **Timely Alerts** | Not enough data | 9.1 (239 reviews) ✓ Verified | 
| **TIcket Accuracy** | Not enough data | 9.1 (246 reviews) ✓ Verified | 
| **AI Monitoring** | Not enough data | 7.5 (31 reviews) | 

#### Management Tools

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Ticket Assignment** | Not enough data | 9.2 (251 reviews) ✓ Verified | 
| **Standardization** | Not enough data | 9.1 (253 reviews) | 
| **Lifecycle Visualization** | Not enough data | 8.7 (235 reviews) ✓ Verified | 

#### Generative AI

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (107 reviews) | 
| **AI Text Summarization** | Not enough data | 8.3 (123 reviews) | 

#### Agentic AI - Incident Management

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.3 (27 reviews) | 
| **Multi-step Planning** | Not enough data | 7.4 (28 reviews) | 
| **Cross-system Integration** | Not enough data | 7.9 (34 reviews) | 
| **Adaptive Learning** | Not enough data | 7.5 (27 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.8 (27 reviews) | 
| **Proactive Assistance** | Not enough data | 7.8 (29 reviews) | 
| **Decision Making** | Not enough data | 7.8 (29 reviews) | 

### IT Asset Management

| Product | Score | Reviews |
|---|---|---|
| **Proactivanet** | 9.1/10 | 44 |
| **ServiceNow IT Service Management** | N/A | N/A |

#### Asset Inventory

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Hardware Asset Inventory** | 9.3 (43 reviews) | Not enough data | 
| **Software Asset Inventory** | 9.0 (43 reviews) | Not enough data | 
| **Cloud Asset Inventory** | 9.0 (32 reviews) | Not enough data | 
| **Mobile Asset Inventory** | 8.7 (30 reviews) | Not enough data | 
| **Asset Discovery** | 9.2 (42 reviews) | Not enough data | 

#### Generative AI

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - IT Asset Management

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Management

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Central Dashboard** | 9.1 (41 reviews) | Not enough data | 
| **Asset Policy Management** | 9.0 (36 reviews) | Not enough data | 
| **Risk Management** | 9.1 (30 reviews) | Not enough data | 
| **Integrations** | 9.1 (33 reviews) | Not enough data | 

### Service Desk

| Product | Score | Reviews |
|---|---|---|
| **Proactivanet** | 9.1/10 | 49 |
| **ServiceNow IT Service Management** | 8.5/10 | 404 |

#### Incident Management

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Automate Ticket Routing** | 9.4 (46 reviews) | 9.0 (329 reviews) | 
| **Ticket Prioritization** | 9.4 (46 reviews) | 9.0 (324 reviews) | 
| **Ticket Notifications** | 9.5 (47 reviews) | 9.1 (330 reviews) | 
| **Knowledge Base** | 9.0 (44 reviews) | 8.8 (320 reviews) | 
| **Knowledge Base/Ticket Integration** | 9.0 (41 reviews) | 8.8 (304 reviews) | 

#### Reporting

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Dashboards** | 8.7 (45 reviews) | 8.8 (326 reviews) | 
| **Time Tracking** | 9.3 (46 reviews) | 8.7 (289 reviews) | 
| **Surveys** | 8.8 (43 reviews) | 8.5 (179 reviews) | 

#### Access & Usability

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Mobile** | 8.2 (39 reviews) | 8.0 (239 reviews) | 
| **Self Service** | 9.2 (44 reviews) | 8.8 (304 reviews) | 
| **Active Directory** | 9.4 (45 reviews) | 8.5 (262 reviews) | 
| **Multi-Channel Access** | 9.0 (37 reviews) | 8.8 (167 reviews) | 

#### Agentic AI - Service Desk

| Feature | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (23 reviews) | 
| **Multi-step Planning** | Not enough data | 8.1 (21 reviews) | 
| **Cross-system Integration** | Not enough data | 8.7 (34 reviews) | 
| **Adaptive Learning** | Not enough data | 7.9 (19 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.4 (19 reviews) | 
| **Proactive Assistance** | Not enough data | 7.8 (20 reviews) | 
| **Decision Making** | Not enough data | 7.9 (20 reviews) | 

---
## Categories
**Shared Categories (1):** [Service Desk Software](https://www.g2.com/categories/service-desk)

**Unique to Proactivanet (1):** [IT Asset Management Software](https://www.g2.com/categories/it-asset-management)

**Unique to ServiceNow IT Service Management (3):** [IT Service Management Tools](https://www.g2.com/categories/it-service-management-itsm-tools), [Incident Management Software](https://www.g2.com/categories/incident-management), [Configuration Management Tools](https://www.g2.com/categories/configuration-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Proactivanet | ServiceNow IT Service Management | 
|---|---|---|
| **Small-Business** | 14.1% | 5.8% | 
| **Mid-Market** | 51.6% | 20.8% | 
| **Enterprise** | 34.4% | 73.4% | 

### By Industry

#### Proactivanet

- **Information Technology and Services:** 23.4%
- **Financial Services:** 7.8%
- **Higher Education:** 7.8%
- **Transportation/Trucking/Railroad:** 6.3%
- **Pharmaceuticals:** 6.3%
- **Banking:** 4.7%
- **Insurance:** 4.7%
- **Telecommunications:** 3.1%
- **Facilities Services:** 3.1%
- **Investment Banking:** 3.1%
- **Other:** 29.7%

#### ServiceNow IT Service Management

- **Information Technology and Services:** 24.5%
- **Hospital & Health Care:** 7.3%
- **Computer Software:** 6.7%
- **Financial Services:** 5.8%
- **Insurance:** 3.5%
- **Computer & Network Security:** 3.4%
- **Higher Education:** 3.1%
- **Banking:** 2.9%
- **Manufacturing:** 2.4%
- **Retail:** 2.4%
- **Other:** 38.0%

---
## Alternatives

### Alternatives to Proactivanet

- [Freshservice](https://www.g2.com/products/freshservice/reviews) — 4.6/5 stars (1336 reviews)
- [Jira Service Management](https://www.g2.com/products/jira-service-management/reviews) — 4.3/5 stars (988 reviews)
- [SysAid](https://www.g2.com/products/sysaid/reviews) — 4.5/5 stars (752 reviews)
- [ServiceNow IT Asset Management](https://www.g2.com/products/servicenow-it-asset-management/reviews) — 4.3/5 stars (481 reviews)
- [SolarWinds Service Desk](https://www.g2.com/products/solarwinds-service-desk/reviews) — 4.3/5 stars (785 reviews)
- [NinjaOne](https://www.g2.com/products/ninjaone/reviews) — 4.7/5 stars (4392 reviews)
- [Atera](https://www.g2.com/products/atera/reviews) — 4.6/5 stars (1211 reviews)
- [LogMeIn Resolve](https://www.g2.com/products/logmein-resolve/reviews) — 4.3/5 stars (469 reviews)
- [TeamViewer](https://www.g2.com/products/teamviewer/reviews) — 4.5/5 stars (4027 reviews)
- [Scrut Automation](https://www.g2.com/products/scrut-automation/reviews) — 4.9/5 stars (1313 reviews)

### Alternatives to ServiceNow IT Service Management

- [Freshservice](https://www.g2.com/products/freshservice/reviews) — 4.6/5 stars (1336 reviews)
- [Jira Service Management](https://www.g2.com/products/jira-service-management/reviews) — 4.3/5 stars (988 reviews)
- [SolarWinds Service Desk](https://www.g2.com/products/solarwinds-service-desk/reviews) — 4.3/5 stars (785 reviews)
- [ManageEngine ServiceDesk Plus](https://www.g2.com/products/manageengine-servicedesk-plus/reviews) — 4.2/5 stars (249 reviews)
- [NinjaOne](https://www.g2.com/products/ninjaone/reviews) — 4.7/5 stars (4392 reviews)
- [SysAid](https://www.g2.com/products/sysaid/reviews) — 4.5/5 stars (752 reviews)
- [BMC Helix ITSM](https://www.g2.com/products/bmc-software-bmc-helix-itsm/reviews) — 3.7/5 stars (294 reviews)
- [Ivanti Neurons for ITSM](https://www.g2.com/products/ivanti-neurons-for-itsm/reviews) — 4.0/5 stars (275 reviews)
- [IFS assyst](https://www.g2.com/products/ifs-assyst/reviews) — 3.5/5 stars (14 reviews)
- [Autotask](https://www.g2.com/products/autotask/reviews) — 4.2/5 stars (613 reviews)

---
## Top Discussions

### Proactivanet

No discussions available for this product.

### ServiceNow IT Service Management

- Title: [What is ServiceNow IT Service Management used for?](https://www.g2.com/discussions/what-is-servicenow-it-service-management-used-for) — 3 comments
  > **Top comment:** "ServiceNow IT Service Management (ITSM) is a cloud-based platform designed to streamline and automate IT service delivery and support within organizations...."
- Title: [What is ServiceNow software used for?](https://www.g2.com/discussions/what-is-servicenow-software-used-for) — 2 comments
  > **Top comment:** "Industries used in 
Healthcare
Financial services
Government
Manufacturing
Telecommunications
Education

Platform can also be used for..."
- Title: [What is the ServiceNow now platform?](https://www.g2.com/discussions/what-is-the-servicenow-now-platform) — 2 comments
  > **Top comment:** "Service now platform is a crm tool and rh tickets tool used for multiple tasks, use to create incidents of the issue relate to any software or tool employees..."
- Title: [What features of ITIL are utilized by the ServiceNow platform?](https://www.g2.com/discussions/what-features-of-itil-are-utilized-by-the-servicenow-platform) — 1 comment
  > **Top comment:** "Following are some of the advantages of using ServiceNow ITIL:

It allows us to develop an evident capability model that coordinates with enterprise..."
- Title: [What are the features of service management?](https://www.g2.com/discussions/what-are-the-features-of-service-management) — 1 comment
  > **Top comment:** "full life cycle for any ITIL process which is clearly defined in service now."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/proactivanet-vs-servicenow-it-service-management)