Link copied to clipboard

# GRIN vs Influencity Comparison - What are their main differences?

Share
[
Export
](/compare/grin/influencity/export.csv)

GRINInfluencity[+ Add Product](#)

Pricing

**GRIN**
No pricing available

**Influencity**
Free Trial

**$398.00** Flat Rate Per Month · Professional

**$998.00** Flat Rate Per Month · Business

**Custom: Contact Us** Usage Based Per Year · Enterprise

**Pricing Insights**
from reviews

Perceived Cost

**GRIN**
$$$$$

**Influencity**
$$$$$

Average Discount

**GRIN**
9%

**Influencity**
9%

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**GRIN** 6 months
Based on 100 responses

**Influencity** 6 months
Based on 100 responses

Return on Investment

**GRIN** 6 months
Based on 100 responses

**Influencity** 6 months
Based on 100 responses

 ![GRIN](https://images.g2crowd.com/uploads/product/hd_favicon/114e8afbb2ca80cb55d73f12aa9dd15a/grin.svg "GRIN")

 ![Influencity](https://images.g2crowd.com/uploads/product/hd_favicon/3e604f8c88bc6eb2a0b20cb071f7db9f/influencity.svg "Influencity")

G2 offers free advice on this comparison.

Chat with an expert

How would you like to receive Software Advice?

 ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg)

FormAnswer questions at your own pace, no call required.

 ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)

AI AgentChat live and get a recommendation in minutes.

 ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg)

Phone CallTalk it through live with a software advisor.

**Pros & Cons**
from reviews

**GRIN**

Influencer Management (42)

Ease of Use (31)

Technical Issues (19)

Poor Customer Support (13)

**Influencity**

Ease of Use (12)

Detailed Information (11)

Complexity (5)

Technical Issues (5)

Integrations

**GRIN**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9b832fe9bb15e5e18b6852a303b57d40/box.jpg "Product Avatar Image")

Box

](https://www.g2.com/products/box/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_20c010d5090054533c1b561ee4a019f9/dropbox.png "Product Avatar Image")

Dropbox

](https://www.g2.com/products/dropbox/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_66ffd4f613df56e55725c99cfdab848f/salesforce-b2c-commerce.jpg "Product Avatar Image")

Salesforce B2C Commerce

](https://www.g2.com/products/salesforce-b2c-commerce/reviews)[
View all
](https://www.g2.com/products/grin/integrations)

**Influencity**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_69054bc7d40597b06fc3905720ccc914/microsoft-outlook.png "Product Avatar Image")

Outlook

](https://www.g2.com/products/microsoft-outlook/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_84fd5bd582809f20ff5682d2746ffa82/shopify.png "Product Avatar Image")

Shopify

](https://www.g2.com/products/shopify/reviews)[
View all
](https://www.g2.com/products/influencity/integrations)

Screenshots

**GRIN**
No screenshot available

**Influencity**
 ![Influencity screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1438924/Captura-de-Pantalla-2025-02-19-a-las-12.56.09.png)

**Ratings**
from reviews

Meets Requirements

**GRIN**

**8.6** /10

Based on 411 responses

**Influencity**

**8.7** /10

Based on 248 responses

Ease of Use

**GRIN**

**8.4** /10

Based on 414 responses

**Influencity**

**9.0** /10

Based on 254 responses

Ease of Setup

**GRIN**

**8.1** /10

Based on 236 responses

**Influencity**

**9.1** /10

Based on 207 responses

Ease of Admin

**GRIN**

**8.6** /10

Based on 163 responses

**Influencity**

**9.2** /10

Based on 172 responses

Quality of Support

**GRIN**

**9.2** /10

Based on 411 responses

**Influencity**

**9.5** /10

Based on 246 responses

Has the product been a good partner in doing business?

**GRIN**

**9.0** /10

Based on 163 responses

**Influencity**

**9.2** /10

Based on 172 responses

Product Direction (% positive)

**GRIN**

**9.2** /10

Based on 390 responses

**Influencity**

**9.5** /10

Based on 242 responses

**Features**
ratings from reviews

Influencer Marketing Platforms

**8.1** /10

Based on 365 responses

**7.8** /10

Based on 216 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
66.8%

Mid-Market(51-1000 emp.)
31.3%

Enterprise(\> 1000 emp.)
1.9%

Small-Business(50 or fewer emp.)
66.8%

Mid-Market(51-1000 emp.)
31.3%

Enterprise(\> 1000 emp.)
1.9%

Small-Business(50 or fewer emp.)
68.4%

Mid-Market(51-1000 emp.)
26.7%

Enterprise(\> 1000 emp.)
4.9%

Small-Business(50 or fewer emp.)
68.4%

Mid-Market(51-1000 emp.)
26.7%

Enterprise(\> 1000 emp.)
4.9%

**Reviewers' Industry**

[![GRIN](https://images.g2crowd.com/uploads/product/hd_favicon/114e8afbb2ca80cb55d73f12aa9dd15a/grin.svg "GRIN")](https://www.g2.com/products/grin/reviews)
GRIN

Consumer Goods
18.1%

Apparel & Fashion
17.7%

Health, Wellness and Fitness
12.7%

Marketing and Advertising
12.5%

Food & Beverages
9.8%

Other
29.3%

[![Influencity](https://images.g2crowd.com/uploads/product/hd_favicon/3e604f8c88bc6eb2a0b20cb071f7db9f/influencity.svg "Influencity")](https://www.g2.com/products/influencity/reviews)
Influencity

Marketing and Advertising
47.0%

Public Relations and Communications
7.1%

Apparel & Fashion
5.7%

Food & Beverages
3.9%

Leisure, Travel & Tourism
3.2%

Other
33.2%

Alternatives

**GRIN Alternatives**

 ![impact.com](https://images.g2crowd.com/uploads/product/hd_favicon/9a208043d1d4a5af8252dfcbeeebd301/impact-com.svg "impact.com")

[
impact.com
](/products/impact-com/reviews)

 ![CreatorIQ](https://images.g2crowd.com/uploads/product/hd_favicon/d13a1be6dd5a47409cf11434314bc4ce/creatoriq.svg "CreatorIQ")

[
CreatorIQ
](/products/creatoriq/reviews)

 ![Influential powered by Captiv8](https://images.g2crowd.com/uploads/product/hd_favicon/1ac051a18f0ed02b3fce008e11a90b3c/influential-powered-by-captiv8.svg "Influential powered by Captiv8")

[
Influential powered by Captiv8
](/products/influential-powered-by-captiv8/reviews)

 ![Later Influence](https://images.g2crowd.com/uploads/product/hd_favicon/0599d27ad039d49d75800d94c6696916/later-influence.svg "Later Influence")

[
Later Influence
](/products/later-influence/reviews)

**Influencity Alternatives**

 ![HypeAuditor](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_8c44562616b76478224bf32084c0ad43/hypeauditor.jpg "HypeAuditor")

[
HypeAuditor
](/products/hypeauditor/reviews)

 ![Upfluence](https://images.g2crowd.com/uploads/product/hd_favicon/dc261cec1228ebf2343b7c059cea7145/upfluence.svg "Upfluence")

[
Upfluence
](/products/upfluence/reviews)

 ![CreatorIQ](https://images.g2crowd.com/uploads/product/hd_favicon/d13a1be6dd5a47409cf11434314bc4ce/creatoriq.svg "CreatorIQ")

[
CreatorIQ
](/products/creatoriq/reviews)

 ![#paid](https://images.g2crowd.com/uploads/product/hd_favicon/6da1977c835218b580269b56a9e6f1d6/paid-paid.svg "#paid")

[
#paid
](/products/paid-paid/reviews)

## GRIN vs Influencity FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between GRIN vs Influencity?

GRIN and Influencity are both highly rated influencer marketing platforms, but Influencity stands out for its higher Ease of Setup and Quality of Support scores, while GRIN is noted for its influencer management capabilities.

| [GRIN](https://www.g2.com/products/grin/reviews) | [Influencity](https://www.g2.com/products/influencity/reviews) |
| --- | --- |
| 4.5/5 (483 reviews) | 4.5/5 (282 reviews) |
| Small-Business | Small-Business |
| 8.1 | 9.1 |
| 9.2 | 9.5 |
| Influencer Management (42 all-time mentions) | Ease of Use (12 all-time mentions) |

### How do the pricing models of GRIN and Influencity compare?

Influencity is rated higher for price satisfaction, indicating reviewers consider it the stronger value compared to GRIN.

- **GRIN:** In recent reviews, several reviewers cite high pricing and additional charges for features as a drawback.
- **Influencity:** Reviewers highlight Influencity as affordable and providing strong value for the features offered.
- **Switching reasons:** Recent reviewers mention switching to Influencity for better value and more transparent pricing.

### What are the best alternatives to GRIN and Influencity?

The top three alternatives to GRIN and Influencity are HypeAuditor, impact.com, and CreatorIQ.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [GRIN](https://www.g2.com/products/grin/reviews) | 4.5/5 (483 reviews) | Small-Business | High pricing cited as a drawback | Influencer Management (42 all-time mentions) |
| [Influencity](https://www.g2.com/products/influencity/reviews) | 4.5/5 (282 reviews) | Small-Business | Affordable and strong value | Ease of Use (12 all-time mentions) |
| [HypeAuditor](https://www.g2.com/products/hypeauditor/reviews) | 4.6/5 (264 reviews) | Small-Business | — | — |
| [impact.com](https://www.g2.com/products/impact-com/reviews) | 4.4/5 (2404 reviews) | Small-Business | — | — |
| [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) | 4.6/5 (581 reviews) | Mid-Market | — | — |

### Which Influencer Marketing Platforms features should I prioritize when comparing GRIN and Influencity?

Buyers comparing GRIN and Influencity should prioritize Ease of Use, Influencer Management, Campaign Management, Audience Analysis, and Integration capabilities.

- **Ease of Use:** GRIN 8.4, Influencity 9.0; 31 all-time mentions for GRIN, 12 for Influencity.
- **Influencer Management:** GRIN 42 all-time mentions, Influencity 11.
- **Campaign Management:** GRIN 20 all-time mentions, Influencity 4.
- **Audience Analysis:** Most frequently mentioned feature across both products.
- **Integrations:** GRIN (Dropbox), Influencity (Shopify), both with qualitative reviewer support.

### What are the pros and cons of GRIN vs Influencity?

GRIN's headline strength is influencer management, while Influencity's is ease of use and setup.

- **GRIN strengths:** Influencer Management (42 all-time mentions), Ease of Use (31), Customer Support (25), UGC Management (21), Campaign Management (20), Organization (16), Intuitive (15), Metrics Tracking (12), Setup Ease (11), Payout Efficiency (10), Time-saving (10), Easy Integrations (9), User Experience (9).
- **GRIN trade-offs:** Technical Issues (19), Poor Customer Support (13), Poor Reporting (11), Slow Loading (11), Complexity (9).
- **Influencity strengths:** Ease of Use (12), Detailed Information (11), Influencer Management (11), Intuitive (7), User Interface (7), Campaign Management (4), Data Accuracy (4), Time-saving (4), Customer Support (3), Engagement (3), Filtering Features (3), User Experience (3), Analytics (2).
- **Influencity trade-offs:** Complexity (5), Technical Issues (5), Profile Limitations (4), Inaccuracy (3), Influencer Management (3), Creator Issues (2), Geographical Limitations (2).

### Is GRIN or Influencity better for small businesses?

Influencity is the better fit for small businesses, with higher Ease of Setup and Ease of Use scores and strong small-business reviewer sentiment.

- **GRIN:** Largest segment is Small-Business; reviewers note strong influencer management but cite complexity and higher pricing as drawbacks for smaller teams.
- **Influencity:** Largest segment is Small-Business; reviewers consistently highlight ease of use, quick setup, and affordability as key benefits for small businesses.

### Which Influencer Marketing Platforms platform has better integrations?

Reviewers favor Influencity for integrations, particularly with Shopify, while GRIN's integration mentions are less frequent.

- **GRIN:** Dropbox integration is mentioned in recent reviews.
- **Influencity:** Shopify integration is highlighted in recent reviews.

### How do GRIN and Influencity compare on customer support?

Influencity leads on Quality of Support with a 0.3-point advantage over GRIN (9.5 vs 9.2).

- **GRIN:** Reviewers frequently mention helpful and knowledgeable support, but some cite slow response times and unresolved issues.
- **Influencity:** Reviewers consistently praise responsive, high-quality support and onboarding, with multiple mentions of excellent customer service.

### Which is easier to implement, GRIN or Influencity?

Influencity is easier to implement, with a 1.0-point higher Ease of Setup score (9.1 vs 8.1) and a 0.6-point higher Ease of Admin score (9.2 vs 8.6).

- **GRIN:** Reviewers describe setup as generally straightforward but note occasional complexity and a learning curve for new users.
- **Influencity:** Reviewers consistently highlight quick, simple setup and an intuitive onboarding process.

### Which product has better Audience Analysis?

Influencity is stronger for Audience Analysis, with higher Ease of Use and more frequent reviewer praise for detailed audience insights.

- **GRIN:** Ease of Use score: 8.4; reviewers mention metrics tracking and analytics but cite limitations in data customization and reporting.
- **Influencity:** Ease of Use score: 9.0; reviewers frequently highlight detailed audience and demographic insights, brand and audience affinity, and comprehensive filtering as key strengths.