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Compare Flurry Analytics and Google Analytics 360 
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At a Glance
Market Segments
Small-Business (75.7% of reviews)
Small-Business (50.4% of reviews)
Entry-Level Pricing
$0
No pricing available
Flurry Analytics
Star Rating
(37)3.9 out of 5
Market Segments
Small-Business (75.7% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$0
Learn more about Flurry AnalyticsGoogle Analytics 360
Star Rating
(594)4.4 out of 5
Market Segments
Small-Business (50.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google Analytics 360Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Flurry Analytics excels in Custom Event Tracking with a score of 9.4, allowing for detailed tracking of user interactions, while Google Analytics 360, with a score of 8.9, offers solid capabilities but may not be as flexible in customization.
- Reviewers mention that Flurry's Real-Time Insights feature is highly rated at 9.4, providing immediate data access, whereas Google Analytics 360, scoring 8.8, offers real-time data but may have a slight delay in processing.
- G2 users highlight that Google Analytics 360 shines in User Demographics with a score of 9.1, providing comprehensive insights into user characteristics, while Flurry Analytics, scoring 8.8, offers good demographic data but lacks some depth in segmentation.
- Users on G2 report that Flurry Analytics has a superior Ease of Setup score of 9.0, making it more user-friendly for small businesses, compared to Google Analytics 360's score of 7.9, which may require more technical knowledge to set up effectively.
- Reviewers say that Google Analytics 360's Attribution capabilities, scoring 8.9, are more advanced, allowing for better understanding of user journeys, while Flurry Analytics, with a score of 8.4, provides basic attribution features that may not meet the needs of larger enterprises.
- Users report that Flurry Analytics offers a more favorable Product Direction score of 6.0, indicating a positive outlook for future updates, while Google Analytics 360, with a score of 8.4, suggests a more established but potentially less innovative path forward.
Pricing
Entry-Level Pricing
Google Analytics 360
No pricing availableFree Trial
Flurry Analytics
Free Trial is available
Google Analytics 360
No trial information availableRatings
Meets Requirements
8.2
33
8.8
447
Ease of Use
7.9
34
8.1
450
Ease of Setup
9.0
12
8.0
195
Ease of Admin
8.3
12
8.4
188
Quality of Support
8.2
23
8.0
406
Has the product been a good partner in doing business?
8.6
11
8.4
184
Product Direction (% positive)
6.0
35
8.4
431
Features by Category
Metrics
Not enough data
8.7
324
Not enough data
8.5
332
Not enough data
8.5
322
Not enough data
8.6
304
Not enough data
8.4
298
Not enough data
8.4
304
Not enough data
8.2
303
Not enough data
8.4
310
Not enough data
8.2
286
Reporting
Not enough data
Feature Not Available
Not enough data
8.6
310
Not enough data
8.4
279
Not enough data
8.5
296
Not enough data
8.4
290
Not enough data
8.2
268
Not enough data
8.7
311
Other
Not enough data
8.5
300
Not enough data
8.4
305
Not enough data
8.3
290
Not enough data
8.6
302
Not enough data
8.5
267
Not enough data
8.2
248
Not enough data
8.3
266
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.5
243
Not enough data
8.2
243
Not enough data
8.6
293
Not enough data
8.6
293
User Identification
8.8
7
9.1
111
8.1
7
9.0
108
8.1
8
9.0
103
Tracking & Reporting
9.4
8
8.9
99
9.4
8
8.8
109
Not enough data
8.9
102
9.1
9
9.0
108
8.1
7
8.8
103
8.9
6
8.8
101
Metrics
Not enough data
9.0
33
Not enough data
8.6
32
Not enough data
8.6
33
Not enough data
8.5
33
Not enough data
8.6
33
Metrics
Not enough data
9.0
33
Not enough data
8.6
32
Not enough data
8.6
33
Not enough data
8.5
33
Not enough data
8.6
33
Categories
Categories
Shared Categories
Flurry Analytics and Google Analytics 360 are categorized as Mobile App Analytics
Unique Categories
Flurry Analytics has no unique categories
Google Analytics 360 is categorized as Digital Analytics
Reviews
Reviewers' Company Size
Flurry Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Google Analytics 360
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
29.7%
Information Technology and Services
18.9%
Internet
10.8%
Financial Services
5.4%
Computer Games
5.4%
Other
29.7%
Marketing and Advertising
20.8%
Information Technology and Services
6.2%
Computer Software
4.9%
Retail
3.1%
Education Management
3.1%
Other
61.9%
Discussions
Flurry Analytics has no discussions with answers
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