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Compare BrightEdge and Echo360 
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At a Glance
Market Segments
Enterprise (39.8% of reviews)
Enterprise (52.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
BrightEdge
Star Rating
(764)4.4 out of 5
Market Segments
Enterprise (39.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about BrightEdgeEcho360
Star Rating
(56)4.3 out of 5
Market Segments
Enterprise (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Echo360BrightEdge vs Echo360
When assessing the two solutions, reviewers found Echo360 easier to use. However, BrightEdge is easier to set up and administer. Reviewers also preferred doing business with BrightEdge overall.
- Reviewers felt that BrightEdge meets the needs of their business better than Echo360.
- When comparing quality of ongoing product support, reviewers felt that BrightEdge is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of BrightEdge over Echo360.
Pricing
Entry-Level Pricing
BrightEdge
No pricing availableEcho360
No pricing availableFree Trial
BrightEdge
No trial information availableEcho360
No trial information availableRatings
Meets Requirements
8.8
629
8.4
45
Ease of Use
8.0
638
8.4
45
Ease of Setup
8.2
341
7.8
23
Ease of Admin
8.6
252
8.0
24
Quality of Support
9.3
620
8.3
44
Has the product been a good partner in doing business?
9.1
264
8.8
23
Product Direction (% positive)
9.2
625
6.6
44
Features by Category
Assessment delivery
Not enough data
9.0
8
Not enough data
9.2
8
Not enough data
9.0
7
Grading and reporting
Not enough data
7.9
8
Not enough data
6.5
8
Not enough data
8.1
8
Not enough data
8.1
8
Administration
Not enough data
7.2
6
Not enough data
7.9
8
SEO Auditing & Monitoring
8.3
411
Not enough data
8.6
405
Not enough data
8.7
407
Not enough data
8.5
405
Not enough data
Agentic AI - SEO Tools
8.1
61
Not enough data
7.9
59
Not enough data
7.7
58
Not enough data
7.9
58
Not enough data
7.9
57
Not enough data
7.9
57
Not enough data
7.9
58
Not enough data
SEO Content & Rankings
7.1
466
Not enough data
9.1
555
Not enough data
8.9
529
Not enough data
8.0
370
Not enough data
8.7
401
Not enough data
SEO Reporting
8.7
553
Not enough data
8.6
420
Not enough data
8.5
418
Not enough data
7.8
319
Not enough data
Generative AI
7.9
217
Not enough data
8.0
213
Not enough data
Audience Engagement
Not enough data
9.3
12
Not enough data
8.8
11
Not enough data
9.2
11
Not enough data
9.1
11
Event Support
Not enough data
8.1
9
Not enough data
Feature Not Available
Not enough data
8.5
10
Not enough data
8.8
11
Engagement Analytics
Not enough data
9.4
12
Not enough data
7.8
12
Not enough data
8.2
12
Agentic AI - Audience Response
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting Analysis
Not enough data
7.9
8
Not enough data
7.9
8
Course Management
Not enough data
7.4
7
Not enough data
8.1
8
Integration
Not enough data
7.4
7
Not enough data
7.7
8
Customer Assistance
Not enough data
8.8
8
Platform Customization
Not enough data
7.3
8
Agentic AI - Online Learning Platform
Not enough data
Not enough data
AI Visibility & Tracking
9.0
24
Not enough data
9.0
24
Not enough data
Sentiment & Brand Analysis
8.8
24
Not enough data
Feature Not Available
Not enough data
Competitive Benchmarking
8.3
24
Not enough data
8.4
24
Not enough data
AI Content Optimization
8.4
22
Not enough data
8.8
23
Not enough data
Reporting & Alerts
7.6
22
Not enough data
8.8
25
Not enough data
Platform Features
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
9.4
6
Not enough data
8.6
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
BrightEdge and Echo360 share no categories
Unique Categories
BrightEdge is categorized as SEO Tools and Answer Engine Optimization (AEO)
Echo360 is categorized as Online Learning Platform, Other Education, Classroom Management, Assessment, and Audience Response
Reviews
Reviewers' Company Size
BrightEdge
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Echo360
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.4%
Retail
6.1%
Computer Software
5.3%
Hospital & Health Care
4.9%
Financial Services
4.7%
Other
63.5%
Higher Education
47.2%
Hospital & Health Care
9.4%
Education Management
7.5%
E-Learning
5.7%
Information Technology and Services
3.8%
Other
26.4%
Discussions
How do you feel about Content IQ?
2 Comments
KK
Ambivalent. It promises more than it delivers, IMO.Read more
What do you think of the platform?
1 Comment
JP
I have been using the platform for over 5 years. It has really helped with the success of all our clients. The platform continues to evolve and grow over...Read more
What is BrightEdge used for?
1 Comment
JO
BrightEdge is a powerful tool for search engine optimization of new and existing web-based content. Used by marketers for keyword research, this program also...Read more
Echo360 has no discussions with answers
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