Top Free Marketing Analytics Software - Page 4

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 639

Category Stats (Oct 2026)

  • Average Rating: 4.53/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Sellforte (+5.56%) - Among all products in this category, Sellforte recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 69,500+ Authentic Reviews
  • 639+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, Klaviyo, impact.com, CleverTap, AgencyAnalytics, and Trackdesk.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=klaviyo&focus%5B%5D=impact-com&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=trackdesk)

Manago AI

Manago AI is a Customer Engagement Platform that helps marketers connect their data, understand every customer, communicate on every channel and drive results. Trusted by 2,000+ brands, Manago AI gives marketers the speed, clarity and confidence to move from idea to live campaign in minutes across email, SMS, WhatsApp and web. No technical resource required.

Average Rating: 4.4/5.0

Total Reviews: 304

How Do G2 Users Rate Manago AI?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Data Collection: 8.7/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.9/10 (Category avg: 8.8/10)

Who Is the Company Behind Manago AI?

Who Uses This Product?

  • Who Uses This: Marketing Automation Specialist, Marketing Specialist
  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 56% Small, 36% Medium

What Do G2 Reviewers Say About Manago AI?

AI-generated summary from verified user reviews

Pros
  • Users value the flexibility and adaptability of Manago AI, enhancing their marketing automation experience significantly.
  • Users praise the automation efficiency of Manago AI, noting its flexibility and ease of integration for marketing tasks.
  • Users commend the exceptional customer support of Manago AI, praising their readiness to assist and adapt to needs.
  • Users appreciate the advanced automation and integration features of Manago AI, enhancing their marketing strategies effectively.
  • Users appreciate the intuitive email builder in SALESmanago, which streamlines workflow and enhances customer communication.
Cons
  • Users note the learning curve of Manago AI, finding the setup process can be tricky at times.
  • Users find the system not intuitive due to hidden features and a complex interface that complicates navigation.
  • Users report complex usability challenges with SALESmanago, creating hurdles in accessing some features effectively.
  • Users struggle with the complexity of Manago AI's functions, making it difficult to utilize all features effectively.
  • Users face feature issues with SMS integration and usability, needing improvements for better functionality and support.

What Are Recent G2 Reviews of Manago AI?

What Are G2 Users Discussing About Manago AI?

Growify

Growify's marketing automation feature is designed to transform your marketing strategy, offering a suite of advanced tools that streamline campaign management. With its intuitive automation capabilities, Growify enables businesses to efficiently schedule and deploy marketing campaigns, ensuring timely and relevant customer engagement. This feature simplifies complex marketing tasks, from email marketing to social media posts, allowing for consistent and personalized communication with your audience. The automation of repetitive tasks not only saves valuable time but also ensures accuracy and consistency in your marketing efforts. Additionally, Growify’s automation tools provide actionable insights through data analytics, helping you to refine your strategy for maximum impact. This comprehensive automation solution empowers businesses to enhance customer experiences, improve engagement, and ultimately drive higher ROI, all with less manual effort.

Average Rating: 4.6/5.0

Total Reviews: 29

How Do G2 Users Rate Growify?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.6/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.7/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Growify?

  • Seller: Growify
  • HQ Location: N/A
  • Twitter: @GrowifyAI
    20 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 97% Small

What Do G2 Reviewers Say About Growify?

AI-generated summary from verified user reviews

Pros
  • Users value the accurate attribution tracking of Growify, enhancing their understanding of funnel metrics effectively.
  • Users value the automation of Growify, praising its simplicity and ease of setup without sacrificing features.
  • Users value the ease of use of Growify, praising its simplicity and straightforward initial setup.
  • Users admire the simplicity and ease of use of Growify, praising its feature-rich yet straightforward operation.
  • Users value the time-saving capabilities of Growify, enjoying efficient tracking and streamlined metrics for quick decision-making.
Cons
  • Users find the difficult setup of Growify time-consuming, especially for those lacking coding knowledge on WordPress.
  • Users find the lack of customization in Growify restrictive, particularly in renaming reports and metrics.
  • Users find the limited customization options frustrating, particularly in renaming reports and metrics.

What Are Recent G2 Reviews of Growify?

Marketing Star

Marketing Star is a multichannel marketing platform designed specifically for small and medium-sized businesses. It combines essential marketing channels including Email, SMS, WhatsApp, QR Codes, Web Forms, Landing Pages, and Social Media into a single platform, eliminating the need to manage multiple disconnected tools. Many marketing solutions are either too complex and costly for growing businesses or too limited to support long-term growth. Marketing Star bridges that gap by providing powerful multichannel marketing capabilities in an easy-to-use interface. Non-technical marketers and business owners can create and launch their first campaign in minutes, without any coding or technical expertise. The platform enables businesses to map and automate customer journeys visually across channels from a single canvas. Users can personalize communications using customer data, conduct A/B testing, and monitor campaign performance through real-time analytics covering delivery, engagement, and conversions. Marketing Star also includes data enrichment capabilities to help businesses improve audience quality and expand customer reach. With flexible pricing options, businesses can choose from tiered monthly plans or pay-as-you-go channel usage. This allows growing teams to scale their marketing efforts without committing to volumes or features they don't need yet.

Average Rating: 4.7/5.0

Total Reviews: 23

How Do G2 Users Rate Marketing Star?

  • Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.3/10)
  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.4/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Marketing Star?

  • Seller: Resulticks
  • Year Founded: 2014
  • HQ Location: Seattle, WA
  • Twitter: @Resulticks
    2,106 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    392 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services
  • Company Size: 39% Small, 35% Medium

What Do G2 Reviewers Say About Marketing Star?

AI-generated summary from verified user reviews

Pros
  • Users find the ease of use in Marketing Star exceptional, simplifying marketing automation and campaign management effortlessly.
  • Users value the automation efficiency of Marketing Star, which streamlines marketing tasks and enhances campaign management.
  • Users highlight the helpful features of Marketing Star, simplifying campaign management and enhancing audience engagement.
  • Users find the intuitive user interface of Marketing Star makes creating and managing campaigns effortless and efficient.
  • Users appreciate the automation features of Marketing Star, streamlining marketing tasks and enhancing campaign management efficiency.
Cons
  • Users find the integration difficulty with Marketing Star limits connectivity with essential tools, affecting workflow efficiency.
  • Users express frustration with limited integration options, particularly missing crucial connections like HubSpot, impacting workflow efficiency.
  • Users express frustration over the lack of integrations, limiting connections with essential tools in their workflow.
  • Users express frustration over limited integration with other tools, hindering connectivity and workflow efficiency.
  • Users are frustrated by the limited integrations available, which restrict connections with essential tools like HubSpot.

What Are Recent G2 Reviews of Marketing Star?

AI can help you find the answers. G2 helps you trust them.

Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

How it works
Connect G2 to ChatGPTConnect G2 to Claude

Fairing

Fairing is a marketing measurement platform designed to help brands capture accurate attribution data through in-the-moment customer surveys. Its core solution, the "How Did You Hear About Us?" (HDYHAU) survey, is specifically engineered to reveal true channel performance by merging visitor behavior with direct customer feedback. This innovative approach allows businesses to gain a comprehensive understanding of how their marketing efforts influence customer decisions. The platform is particularly valuable for marketing teams across various industries, including e-commerce, consumer goods, and mobile applications. Fairing addresses a common challenge faced by marketers: the limitations of traditional click-based tracking methods, which often overlook critical touchpoints in the customer journey. By utilizing in-the-moment surveys, Fairing captures up to 80% response rates, providing brands with timely insights that are essential for optimizing marketing strategies. This capability enables teams to identify which channels are genuinely driving conversions, thereby enhancing their overall marketing effectiveness. Fairing's intelligent follow-up system goes beyond basic attribution by uncovering deeper insights that standard analytics often miss. For instance, it can identify specific influencers or podcast mentions that have contributed to a conversion, allowing brands to refine their marketing efforts and allocate resources more effectively. This level of detail empowers marketers to make informed decisions based on real customer feedback, rather than relying solely on indirect metrics. Integration with existing technology stacks is seamless, thanks to Fairing's one-click Shopify integration and flexible SDK options. This ease of integration minimizes the need for extensive technical resources, making it accessible for marketing teams of all sizes. Additionally, Fairing allows users to validate UTM data, identify dark traffic sources, and connect attribution directly to revenue metrics, providing a holistic view of marketing performance. By leveraging Fairing, marketing teams can transform their decision-making processes through accurate attribution data. The platform not only enhances marketing efficiency but also equips brands with clear, actionable intelligence that drives growth and improves overall campaign performance.

Average Rating: 4.9/5.0

Total Reviews: 18

How Do G2 Users Rate Fairing?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.5/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.7/10 (Category avg: 8.7/10)
  • Campaign Insights: 7.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Fairing?

  • Seller: Fairing
  • Year Founded: 2020
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    19 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Apparel & Fashion
  • Company Size: 50% Medium, 50% Small

What Do G2 Reviewers Say About Fairing?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Fairing, streamlining survey creation and enhancing customer insight collection.
  • Users value the effective attribution tracking of Fairing, enhancing insights for smarter marketing decisions and strategies.
  • Users value the high response rates from Fairing, enhancing data quality and driving actionable insights for marketing strategies.
  • Users love the easy-to-understand analytics in Fairing, helping to contextualize customer feedback for informed decisions.
  • Users praise Fairing for its customizable questions, enhancing understanding of customer behavior and driving better marketing outcomes.
Cons
  • Users find Fairing's limited features hinder their experience, especially regarding analytics and question variety.
  • Users desire more filtering options, particularly the ability to filter responses by customer purchases for better analysis.
  • Users find limited customization via Klaviyo's drop-down format restrictive for Fairing's longer questions.
  • Users find the UI not intuitive, especially when navigating surveys or setting complex question logic.

What Are Recent G2 Reviews of Fairing?

Appier AIRIS (formerly Woopra)

Woopra is a Customer Journey Analytics solution that is redefining how companies understand, analyze, engage and retain their customers. The platform is designed to fuel optimization and growth throughout the entire customer lifecycle. Leveraging individual-level data to aggregate analytics reports for full lifecycle insights that bridge departmental gaps. Woopra’s proprietary tracking technology tracks usage across your website, product and mobile applications. In addition, the platform offers 51+ one-click integrations with partners such as Salesforce, Marketo, Intercom and Segment to seamlessly unify disparate data points across tools and teams. As data flows into Woopra, People Profiles reveal a full behavioral history for each user, from their first touch to conversion and beyond. Making every engagement an opportunity to create more personalized experiences and support. Advanced analytics features include non-linear Customer Journeys, Trends and Retention reports powered by consolidated data. Translating numbers into people and opening entirely new views of the who, the what and the how in your data. Finally, Woopra's Triggers empower teams to take real-time action on their data. Automatically personalize page content, trigger a chat message, enrolls segments drip campaigns, update a lead status or customize a promotion with zero latency. Combined with powerful behavioral and demographic data, companies are able to deliver personalized experiences through the right channel, at the right time. With more than 200,000 users and 1,000 innovative customers across the world, Woopra provides the first unified analytics solution that is used by SaaS, eCommerce and On-Demand services for understanding, engaging and connecting with customers through data.

Average Rating: 4.4/5.0

Total Reviews: 197

How Do G2 Users Rate Appier AIRIS (formerly Woopra)?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.3/10)
  • Data Collection: 8.9/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.9/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Appier AIRIS (formerly Woopra)?

  • Seller: Appier
  • Year Founded: 2012
  • HQ Location: Taipei, Taiwan
  • Twitter: @GoAppier
    1,230 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    862 employees on LinkedIn®
  • Ownership: TYO: 4180

Who Uses This Product?

  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 53% Small, 34% Medium

What Do G2 Reviewers Say About Appier AIRIS (formerly Woopra)?

AI-generated summary from verified user reviews

Pros
  • Users value the real-time analytics of Appier AIRIS, enabling quick decisions through insightful visual reports.
  • Users value the user-friendly interface of Appier AIRIS, making it easy to analyze customer data effectively.
  • Users appreciate the real-time analytics and friendly interface of Appier AIRIS, enhancing data gathering and insights.
  • Users value the real-time insights generated by Appier AIRIS, enhancing their decision-making with quick access to customer data.
  • Users appreciate the real-time analytics of Appier AIRIS, enabling timely decision-making and insights into customer behavior.
Cons
  • Users express concern over limited data retention and reporting options, which restricts comprehensive analysis capabilities.
  • Users find a steep learning curve with Appier AIRIS, particularly those unfamiliar with analytics platforms.
  • Users face a steep learning curve with Appier AIRIS, especially those new to analytics platforms.
  • Users find the complexity of built-in formulas and onboarding in AIRIS can hinder their overall experience.
  • Users find the complex setup challenging, wishing for more in-app guidance to ease the onboarding process.

What Are Recent G2 Reviews of Appier AIRIS (formerly Woopra)?

What Are G2 Users Discussing About Appier AIRIS (formerly Woopra)?

Leadinfo

Leadinfo is a B2B website visitor identification and lead generation software that helps sales and marketing teams identify which companies visit their website and turn anonymous traffic into actionable leads. Your website attracts high-value leads, but 98% of your traffic remains anonymous. Leadinfo will reveal these companies that are already searching for you, including relevant company details such as industry, location, financial information and company size. This allows teams to prioritize high-intent visitors, follow up with more relevant outreach, and improve lead quality across the funnel. Leadinfo is commonly used by B2B companies and digital agencies that want to strengthen inbound performance, accelerate sales follow-up, and improve visibility into which organizations show interest before a form is submitted. In addition to identifying visiting companies, Leadinfo supports lead capture through on-site conversion tools and automation features. Users can route leads to CRM systems, trigger workflows based on visitor behavior, and align sales and marketing follow-up through integrations and notifications. The platform is designed for day-to-day use by teams who need clear insights into website demand and structured ways to act on it. Leadinfo is used across industries such as SaaS, business services, manufacturing, IT, and professional services, and supports international use through coverage across multiple countries. Key features and value points include: - Website visitor identification using a global database of companies and contact data - Visitor behavior insights such as pageviews, visit frequency, and engagement patterns - Lead capture tools (Leadbot) to convert visitors into inbound leads - Automation and follow-up workflows (Autopilot) to trigger actions in sales and marketing based on intent - 70+ integrations with CRM, email, and marketing platforms to support structured lead management and reporting. - Leadinfo is 100% GDPR-compliant. Leadinfo follows the seven important principles of the GDPR, which regulates the protection of personal data in the EU. Leadinfo is trusted by 15.000+ users worldwide. Sign-up for a free trial to discover your website potential and start growing more and better leads today!

Average Rating: 4.3/5.0

Total Reviews: 809

How Do G2 Users Rate Leadinfo?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Data Collection: 8.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 7.6/10 (Category avg: 8.7/10)
  • Campaign Insights: 7.9/10 (Category avg: 8.8/10)

Who Is the Company Behind Leadinfo?

  • Seller: Leadinfo
  • Company Website:
  • Year Founded: 2017
  • HQ Location: Capelle aan den IJssel, South Holland
  • LinkedIn® Page: www.linkedin.com
    105 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Marketing Manager
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 77% Small, 20% Medium

What Do G2 Reviewers Say About Leadinfo?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Leadinfo, with its intuitive setup and straightforward interface.
  • Users value the lead generation capabilities of Leadinfo, enhancing sales through insightful visitor data and integration.
  • Users appreciate the detailed analytics of Leadinfo, enabling granular insights and easy export for informed decision-making.
  • Users value the immediate functionality and helpful support of Leadinfo, enhancing their lead generation and analytics capabilities.
  • Users value the insights on leads and user behavior, enhancing their ability to drive sales effectively.
Cons
  • Users express concerns about the lack of detailed information on leads, hindering effective business identification.
  • Users find filtering issues with Leadinfo frustrating, desiring more effective ways to segment and manage prospects.
  • Users face challenges with lead quality, citing lack of details and irrelevant organizations affecting usability.
  • Users criticize the high costs of Leadinfo, suggesting pricing adjustments and better renewal notifications for transparency.
  • Users are frustrated by poor filtering, resulting in irrelevant prospects cluttering their visitor queue.

What Are Recent G2 Reviews of Leadinfo?

What Are G2 Users Discussing About Leadinfo?

Airbridge

Airbridge is a Mobile Measurement Partner (MMP) trusted by 1000+ global apps like Nexon, KFC, or U.S. apps like Shmoody, Buddy.ai, Liner, Planfit. Attribute every conversion and link all your platforms—Android, iOS, SKAN, Web, PC, and Console—from one dashboard. Specializing in granular cross-platform, web-to-app and app-to-web measurement, Airbridge delivers in-depth cohort-level analysis of creatives, funnels, retention, ROAS, and predictive LTV. Unlike other MMPs, Airbridge offers advanced tools like ultra-granular dashboard filters, deep linking, customizable fraud prevention, and raw data exports — all without a paywall. Key feature strengths include: - Comprehensive Cross-Platform Tracking: Pull in data from web, app, PC/console, and SKAN for a truly unified, single-page view, simplifying complex decisions. - Ultra-Granularity: Get down to the precise details—keyword, creative, hourly, and minute-by-minute—for exact performance evaluation and optimization. - Seamless Deep Linking and Link Branding: Create smooth user journeys with branded, dynamic, and deferred deep linking, sending users directly to in-app content without friction. - Intelligent AI Capabilities: Ask questions, retrieve data, and get onboarding guidance through Airbridge Pilot, Airbridge MCP, and Onboarding Pilot. Airbridge maintains measurement partnerships with Google, Meta, Apple, and TikTok, among others, and is trusted by global brands such as Standard Chartered, Samsung Securities, Alarmy, Nexon, Segari, KFC, Descente, Amorepacific, and LOTTE ON. Airbridge is developed by AB180, Inc., an AdTech and MarTech company with 10+ years experience in developing AI-powered ad attribution, measurement, and monetization tools.

Average Rating: 4.6/5.0

Total Reviews: 35

How Do G2 Users Rate Airbridge?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.3/10)
  • Data Collection: 9.2/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.4/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.6/10 (Category avg: 8.8/10)

Who Is the Company Behind Airbridge?

  • Seller: AB180, Inc.
  • Company Website:
  • Year Founded: 2015
  • HQ Location: Seoul, Republic of Korea
  • Twitter: @AirbridgeHQ
    113 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    74 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 63% Small, 34% Medium

What Do G2 Reviewers Say About Airbridge?

AI-generated summary from verified user reviews

Pros
  • Users commend the responsive customer support of Airbridge, appreciating their helpfulness and commitment to client success.
  • Users appreciate the ease of use of Airbridge, finding it intuitive for managing links and analyzing data.
  • Users appreciate the user-friendly deep linking features of Airbridge, enhancing campaign efficiency and simplifying user journeys.
  • Users highlight the exceptional customer support of Airbridge, noting quick responses and dedication to client success.
  • Users love the smoother integrations with other platforms, enhancing mobile attribution and campaign tracking effortlessly.
Cons
  • Users experience slow loading during report generation and data retrieval, which can be a minor inconvenience.
  • Users face integration difficulties with Airbridge, finding the complex ad integrations challenging without technical expertise.
  • Users struggle with complex integration issues in Airbridge, making it challenging for smaller companies without technical specialists.
  • Users experience slow performance during report generation and data retrieval, though it’s not a major issue overall.
  • Users struggle with attribution issues in Airbridge, particularly due to a lack of in-house technical expertise.

What Are Recent G2 Reviews of Airbridge?

Mode

Mode is the first BI platform to embrace the way modern data teams work, which enables data leaders to drive more efficient, higher impact analysis and increased data maturity through true self-service. As the unified intelligence layer, Mode maximizes modern data stack ROI and turns data into a competitive advantage for leading businesses across all sectors and stages.

Average Rating: 4.5/5.0

Total Reviews: 319

How Do G2 Users Rate Mode?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.3/10)
  • Data Collection: 8.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.3/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.7/10 (Category avg: 8.8/10)

Who Is the Company Behind Mode?

  • Seller: Mode Analytics, Inc.
  • Year Founded: 2013
  • HQ Location: San Francisco, California
  • Twitter: @ModeAnalytics
    6,658 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    699 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Data Scientist, Data Analyst
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 47% Medium, 29% Large

What Do G2 Reviewers Say About Mode?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the user-friendly interface and robust feature tracking, enhancing self-service exploration and data analysis.
  • Users highlight the customization options in Mode, enabling tailored experiences for both analysts and business users.
  • Users find the ease of implementation with Mode's SSO functionality enhances accessibility and efficiency across the organization.
  • Users appreciate the ease of use in Mode, benefiting from a clean UI and role-based features for all.
  • Users value the efficiency of Mode, benefiting from clear visibility and streamlined data analysis for all roles.
Cons
  • Users find the complex setup challenging for non-technical users, requiring significant admin support for authentication.
  • Users find complex usage a barrier, especially for less technical users needing significant admin support for onboarding.
  • Users find that on-boarding less technical users is challenging, as it requires substantial admin support for data integration.
  • Users find difficult learning curves for onboarding less technical users, requiring admin support for effective integration.
  • Users find initial difficulty in onboarding less technical users, requiring substantial support for effective integration.

What Are Recent G2 Reviews of Mode?

Cervinodata

With Cervinodata online agencies and online teams save up to one day per week on data preparation and reporting. Cervinodata brings all your advertising performance data + Google Analytics together in one central database and keeps it up-to-date. Cervinodata promises: 1. No more unexpected interruptions of data delivery. No more incomplete data 2.Fastest response time & problem solving in the market 3. Very easy to use advanced features Teams move to Cervinodata for3 reasons: 1. Move from Google Sheets to a Central database >> For bigger volumes, >> For more data control >> To get more insights across clients, ad platform and country/brand >> To get more insights of cross-platform campaign performance versus budget & targets 2. Pay less >> Teams move from a fee based on a percentage of ad spent to a fee based on number of synced accounts 3. Get better service & quality >> Teams demand great customer support. We offer outstanding customer support and super fast response times. >> Teams need accurate, complete data. Our Cervinodata Engine is built for this.

Average Rating: 4.9/5.0

Total Reviews: 11

How Do G2 Users Rate Cervinodata?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)
  • Data Collection: 8.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.9/10 (Category avg: 8.7/10)
  • Campaign Insights: 7.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Cervinodata?

  • Seller: Cervinodata
  • Year Founded: 2009
  • HQ Location: Rotterdam, Zuid-Holland
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 55% Small, 36% Medium

What Are Recent G2 Reviews of Cervinodata?

What Are G2 Users Discussing About Cervinodata?

Mouseflow

Mouseflow: Affordable Behavioral Analytics for UX Friction & CRO Mouseflow is the intuitive and affordable behavioral analytics platform that cuts the fluff to reveal the truth behind user behavior. We empower businesses with data-driven behavioral analytics, helping brands like eCommerce, SaaS, and enterprise brands understand why visitors are struggling, turning complex data into actionable insights that drive revenue and growth. Since essential tools like heatmaps and friction detection come out-of-the-box, you don't need an engineering degree to get quick value. How Mouseflow Helps You Optimize Faster: We’re here to toughen up your website – and your bottom line. • Automated UX Friction Detection Detect and fix conversion killers automatically with +7 friction events and our Friction Score—focus on changes that truly matter. • Affordable User Journey Mapping Analyze effortlessly how users move from, to, and between any page. Stop struggling to track user paths; we help you give them a shortcut to checkout. • Session Replays that Listen Watch user journeys unfold with session replays to see the truth behind clicks and turn data into powerful solutions. • Heatmaps Built for Scale Get 7 types of heatmaps, generated automatically for every page. This visibility is provided right out-of-the-box. • Conversion Funnels, Forms, & Analytics Pinpoint exact drop-off points using funnels and form analytics to increase conversions. • Real-Time Feedback Campaigns Understand visitor intent by asking the right questions at the right time. • Advanced Filtering, Segmentation, and Customization Advanced filtering and segmentation is available in every plan, supporting your experimentation roadmaps with the precision you need. Mouseflow is trusted by 210,000+ teams to analyze millions of visitor sessions, unlocking the fastest path to growth. We believe in making analytics approachable and fun, packed with “aha” moments. Are you ready to reveal the truth behind your user experience?

Average Rating: 4.6/5.0

Total Reviews: 689

How Do G2 Users Rate Mouseflow?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Data Collection: 8.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 7.5/10 (Category avg: 8.7/10)
  • Campaign Insights: 7.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Mouseflow?

  • Seller: Mouseflow
  • Company Website:
  • Year Founded: 2010
  • HQ Location: Copenhagen, Denmark
  • Twitter: @mouseflow
    1,736 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    56 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Owner
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 68% Small, 23% Medium

What Do G2 Reviewers Say About Mouseflow?

AI-generated summary from verified user reviews

Pros
  • Users find Mouseflow's ease of use invaluable for gaining quick insights and enhancing marketing strategies.
  • Users value the clear insights from heatmaps and session replays, enhancing engagement and improving marketing strategies.
  • Users love the insightful heatmaps that enhance understanding of user behavior, helping improve site engagement and conversions.
  • Users find the easy setup of Mouseflow enables efficient tracking and enhances data collection for optimizing their websites.
  • Users praise Mouseflow for its session replay feature, allowing comprehensive tracking of customer journeys and user behavior.
Cons
  • Users find the missing features in Mouseflow hinder its usability, especially with outdated plugins and limited options.
  • Users experience data inaccuracies with Mouseflow, as loading times are slow and interactions often misrepresent actual behavior.
  • Users report filtering issues in Mouseflow, making it challenging to locate relevant session recordings efficiently.
  • Users find a lack of information on behavior patterns, which complicates their understanding of customer journeys.
  • Users find Mouseflow to be expensive, particularly for small businesses with tight budgets and limited usage.

What Are Recent G2 Reviews of Mouseflow?

What Are G2 Users Discussing About Mouseflow?

Exatom

Unlock the Hidden Conversion Potential of Your Online Forms and Check-Out. And increase form completion by +20%. An immediate contribution to your Marketing ROI. FORM ANALYTICS | REAL-TIME MONITORING | SMART TOOLTIPS | ABANDONMENT RECOVERY | CONSULTANCY Exatom helps you turn more visitors into leads and sales. By revealing exactly why users abandon your web forms and check-outs—and what to do about it. Most marketers focus all their effort on getting traffic to forms. But they overlook the moment that matters most: the form itself. That’s where most conversions are lost. ❌ GA4 can’t help you here. ✅ Exatom can. Used by top brands like BMW, Kia, Hema, and Brooks Running, Exatom gives you: • Instant clarity on where users drop off • Actionable insights to fix friction fast • No developers needed (no-code implementation, cookieless) 💡 Try it free and get a custom revenue loss assessment—see what your forms are costing you right now. Stop leaking conversions. Start hitting your targets with forms that actually convert. What insights do our FORM ANALYTICS offer you? - quantifying the happy path: form view -> start -> submit -> convert - quantifying the drop-offs: not starting - start but not submitting - submitting but failed - UX experiences like autofill rates, error rates, duration to complete - analysis by browser, by device, by UTM - for each form field: drop-offs, interactions, interaction time, hesitation time, error rate and error messages, corrections, autofill rate, blank rate, rage clicks - instant view of form SESSION REPLAYS, linked to the analytics (no sampling) - INDUSTRY BENCHMARKING to understand your performance compared to the industry and same type of form - CRO PULSE, out Chrome Extension to view your analytics directly on your website What does FORM MONITORING do? - weekly overview by email showing the 6 key metrics and its trends for each form - alert notifications when your form or check-out performance deviates from the past - alert notifications when the situation is back to normal How will SMART TOOLTIPS help you? - digital marketers can create and manage their own tooltip campaigns - personalised and triggered upon user behaviour - functional messages, i.e. to help to create a correct password - motivational messages, i.e. to provide more info and nudge a user to continue - testing and preview before publishing - A/B testing within the platform - form optimisation without the need of developers

Average Rating: 4.7/5.0

Total Reviews: 44

How Do G2 Users Rate Exatom?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.3/10)
  • Data Collection: 9.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Exatom?

  • Seller: Exatom
  • Year Founded: 2021
  • HQ Location: Leuven, BE
  • Twitter: @Exatom_io
    4 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    11 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Automotive, Marketing and Advertising
  • Company Size: 48% Medium, 30% Small

What Do G2 Reviewers Say About Exatom?

AI-generated summary from verified user reviews

Pros
  • Users find Exatom a helpful tool for gaining insights and improving form efficiency with its user-friendly platform.
  • Users value the powerful insights from Exatom, enhancing form efficiency and improving user engagement significantly.
  • Users find Exatom’s ease of use enhances efficiency, backed by responsive support and strong training processes.
  • Users value the powerful analytics from Exatom, enhancing form efficiency and driving informed decision-making.
  • Users rave about Exatom's effective conversion optimization, experiencing improved lead forms and actionable insights for better performance.
Cons
  • Users find the complexity of the dashboard challenging, requiring time and effort to familiarize with its functionality.
  • Users find the learning curve steep for Exatom's dashboard, requiring time to fully understand its features.
  • Users find the steep learning curve of Exatom's dashboard challenging, especially for newcomers and complex forms.
  • Users find the complex usability of Exatom challenging, especially when handling numerous KPIs and intricate forms.
  • Users find the lack of information clarity in Exatom's dashboard can lead to confusion and a steep learning curve.

What Are Recent G2 Reviews of Exatom?

GoSquared

Turn more visitors into customers. A suite of integrated products to help you grow your online business. – Analytics: traffic sources, campaign tracking, new visits % – Live Chat: targeted messaging, lead capture, shared team inbox – Customer Data Hub: automatic lead enrichment, company info

Average Rating: 4.5/5.0

Total Reviews: 74

How Do G2 Users Rate GoSquared?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)

Who Is the Company Behind GoSquared?

  • Seller: GoSquared
  • Year Founded: 2006
  • HQ Location: London, United Kingdom
  • Twitter: @GoSquared
    5,230 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 45% Small, 37% Medium

What Are Recent G2 Reviews of GoSquared?

What Are G2 Users Discussing About GoSquared?

Pathmatics by Sensor Tower

Pathmatics turns the world’s marketing data into actionable insights. Pathmatics provides a marketing intelligence platform that helps the world’s top agencies, brands, and publishers answer their digital advertising questions across Facebook, Instagram, Twitter, YouTube, display, mobile, and video.

Average Rating: 4.3/5.0

Total Reviews: 319

How Do G2 Users Rate Pathmatics by Sensor Tower?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Data Collection: 8.4/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.2/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Pathmatics by Sensor Tower?

Who Uses This Product?

  • Who Uses This: Account Executive, Assistant Strategist
  • Top Industries: Marketing and Advertising, Online Media
  • Company Size: 48% Medium, 40% Large

What Are Recent G2 Reviews of Pathmatics by Sensor Tower?

Channel99

Channel99 leverages A.I. to improve B2B marketing investment decisions. We have solved for a myriad of data issues and broken attribution models and are now layering on marketing-trained LLMs to extend the power of A.I. to marketing operations and financial decision making. Trust the founders of Demandbase and Bizible to bring you the next generation of marketing transformation. Learn more at www.channel99.com. Why Channel99? 1) Visitor identification - Identify 50%+ more accounts leveraging C99’s proprietary multi-sourced technology. 2) Unveil the actual source of your “Direct” (Unknown) traffic – C99’s Smart Pixel technology detects and validates view-through visits originating from digital ads, email, content syndication and other channels. 3) Attribution that is predictive - C99 correlates investment changes to outcomes and without relying on legacy touch based approaches that are NOT predictive. 4) KPI’s for Marketing, Sales and Finance - Measure campaigns, vendors and channels consistently with uniform and unbiased KPI’s based on the audiences and target accounts you are trying to reach and engage. 5) A.I. models built for marketing - C99’s LLM’s are created to show you how to improve campaign and vendor performance, identify financial opportunities and recommend where to invest in growth.

Average Rating: 4.8/5.0

Total Reviews: 23

How Do G2 Users Rate Channel99?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.2/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.7/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Channel99?

  • Seller: Channel99
  • Company Website:
  • Year Founded: 2022
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    13 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 52% Medium, 22% Large

What Do G2 Reviewers Say About Channel99?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the clear visualizations that highlight channel effectiveness, optimizing spend and driving real-world results.
  • Users value the robust analytics capabilities of Channel99, enhancing visibility into campaign performance and driving growth.
  • Users value the attribution accuracy of Channel99, enhancing their understanding of marketing channel effectiveness and revenue impact.
  • Users find Channel99's clear visualizations vital for optimizing marketing spend and demonstrating channel effectiveness.
  • Users value the analytics expertise of Channel99, praising its clear insights that optimize B2B marketing efforts effectively.
Cons
  • Users experience a learning curve with Channel99's setup, though support is helpful in overcoming challenges.
  • Users find the difficult learning curve challenging initially, although support can help ease the process over time.
  • Users note missing features that are still in development, affecting the product's immediate usability and reporting options.
  • Users note that some advanced features are still pending, which limits the current capabilities of Channel99.
  • Users struggle with the lack of information clarity in Channel99, making it difficult to extract useful insights.

What Are Recent G2 Reviews of Channel99?

Tinyclues

Tinyclues is a solution created by marketers, for marketers that helps you identify and execute campaigns that work. Grow revenue, build loyalty and drive strategic outcomes thanks to an intuitive platform that uses your own first-party data and deep learning to determine the best audience for your CRM campaigns.

Average Rating: 4.6/5.0

Total Reviews: 36

How Do G2 Users Rate Tinyclues?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.3/10)
  • Data Collection: 8.5/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.5/10 (Category avg: 8.7/10)
  • Campaign Insights: 7.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Tinyclues?

  • Seller: tinyclues
  • Year Founded: 2010
  • HQ Location: Munich, Bavaria
  • Twitter: @Tinyclues
    1,354 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    15 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail, Apparel & Fashion
  • Company Size: 41% Large, 32% Medium

What Are Recent G2 Reviews of Tinyclues?

What Are G2 Users Discussing About Tinyclues?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026