# Best Influencer Marketing Platforms - Page 7

## How Many Influencer Marketing Platforms Products Does G2 Track?

**Total Products under this Category:** 396

### Category Stats (Aug 2026)

- **Average Rating:** 4.58/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** CreatorDB (+5.56%) - Among all products in this category, CreatorDB recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Influencer Marketing Platforms Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 19,500+ Authentic Reviews
- 396+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Influencer Marketing Platforms
 ![G2 Grid® for Influencer Marketing Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/influencer-marketing-platforms/grids.png?focus%5B%5D=19813&focus%5B%5D=101035&focus%5B%5D=21056&focus%5B%5D=130113&focus%5B%5D=28276&focus%5B%5D=61006&focus%5B%5D=2814&focus%5B%5D=97128)

Highlighted products: impact.com, Sprout Social Influencer Marketing, Later Influence, Insense, Influential powered by Captiv8, PartnerStack, Meltwater, and HypeAuditor.

Underlying data: [Grid® JSON](https://www.g2.com/categories/influencer-marketing-platforms/grids.json?focus%5B%5D=impact-com&focus%5B%5D=sprout-social-influencer-marketing&focus%5B%5D=later-influence&focus%5B%5D=insense&focus%5B%5D=influential-powered-by-captiv8&focus%5B%5D=partnerstack&focus%5B%5D=meltwater&focus%5B%5D=hypeauditor)

**Sponsored**

### Avalara

Avalara is the agentic AI platform for global tax and compliance. For more than two decades, Avalara has built one of the most expansive libraries of tax content and integrations in the industry, processing more than 54 billion transactions annually and supporting over 200,000 direct and indirect customers across more than 75 countries. The company's purpose-built AI agents automate end-to-end compliance with greater precision, from tax calculations and return filings to exemption certificate management and beyond. For more information, visit avalara.com.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=681&secure%5Bchosen_at%5D=2026-08-04T04%3A46%3A26Z&secure%5Bdisplayable_resource_id%5D=1235&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=1929&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1929&secure%5Bresource_id%5D=681&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Finfluencer-marketing-platforms%3Fpage%3D7%26selected_view%3Dgrid&secure%5Btoken%5D=59af33d852b7d002c032154728582ec80a6f5cf53573487e691527e531ec6322&secure%5Burl%5D=https%3A%2F%2Fwww.avalara.com%2Fus%2Fen%2Fget-started.html%3FcampaignID%3D701Uz000013KPZYIA4%26utm_campaign%3DAMER_PROS_Paid-Search_General-Contact_02_2026_G2-Clicks%26marketing_channel%3Dpaid_search%26vendor%3Dgoogle_ads%26paid_unpaid%3Dpaid%26target_audience%3Dprospect%26keyword%3DG2%26adgroup%3DG2%26google_campaign_name%3DG2&secure%5Burl_type%5D=custom_url)

### [Smartfluence](https://www.g2.com/products/smartfluence/reviews)

Smartfluence is the leading influencer marketing discovery and management platform that algorithmically connects brands and advertisers with social media influencers using machine learning and artificial intelligence. Trusted by hundreds of brands, Smartfluence scales influencer marketing programs and provides access to in-depth audience insights on any social media influencer.

**Average Rating:** 5.0/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Smartfluence?

- **Social Commerce:** 10.0/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.3/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 10.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Smartfluence?

- **Seller:** [Smartfluence](https://www.g2.com/sellers/smartfluence)
- **Year Founded:** 2018
- **HQ Location:** New York, US
- **Twitter:** @smartfluence  
70 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9ddeb09aad39b56969dae240afac2d9cfde156393709b0f5cc01208427e06e76&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsmartfluence%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 87% Small, 7% Medium

#### What Are Recent G2 Reviews of Smartfluence?

**["Perfect for small marketing teams"](https://www.g2.com/survey_responses/smartfluence-review-7543352)**

**Rating:** 5.0/5.0 stars

_— Lorraine A._

[Read full review](https://www.g2.com/survey_responses/smartfluence-review-7543352)

**["Best analytics and fantastic customer support"](https://www.g2.com/survey_responses/smartfluence-review-7117710)**

**Rating:** 5.0/5.0 stars

_— Nuzzie W._

[Read full review](https://www.g2.com/survey_responses/smartfluence-review-7117710)

#### What Are G2 Users Discussing About Smartfluence?

- [What is Smartfluence used for?](https://www.g2.com/discussions/what-is-smartfluence-used-for)

### [Heartbeat- Influencer Marketing](https://www.g2.com/products/heartbeat-influencer-marketing/reviews)

Our mission is to facilitate genuine connections between Brands and Influencers. Where Brands can rapidly build communities of Influencers with minimal effort and Influencers, with all size followings, get paid opportunities to share their love of their favorite brands with their authentic voices. We match the very best content creators with like-minded brands who share a love for the same products and services. The result is a genuine connection that develops into long-lasting relationships. Our relationship with 425k+ Influencers lets Brands reach Gen Z and Millennial consumers on a massive scale. On the Heartbeat App, Influencers skip the search and negotiations, apply for campaigns, and get paid automatically, while on the Influencer Dashboard, brands activate numerous influencer campaigns simultaneously.

**Average Rating:** 4.3/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Heartbeat- Influencer Marketing?

- **Social Commerce:** 7.5/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 3.3/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 7.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Heartbeat- Influencer Marketing?

- **Seller:** [Heartbeat](https://www.g2.com/sellers/heartbeat)
- **HQ Location:** Santa Monica , CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1af05ca2b173b19d8ebdd613641120c2c20653713656a931b2355ba1e7073061&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7787497&secure%5Burl_type%5D=linkedin_company_website)  
25 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 40% Medium

#### What Are Recent G2 Reviews of Heartbeat- Influencer Marketing?

**["Great app and platform idea but needs some work"](https://www.g2.com/survey_responses/heartbeat-influencer-marketing-review-7549086)**

**Rating:** 4.0/5.0 stars

_— Jessica C._

[Read full review](https://www.g2.com/survey_responses/heartbeat-influencer-marketing-review-7549086)

**["Ease of use"](https://www.g2.com/survey_responses/heartbeat-influencer-marketing-review-8759116)**

**Rating:** 4.5/5.0 stars

_— Anastasia L._

[Read full review](https://www.g2.com/survey_responses/heartbeat-influencer-marketing-review-8759116)

### [GroupHigh](https://www.g2.com/products/grouphigh/reviews)

Find the best bloggers and influencers, manage your relationships, and measure the value of your content

**Average Rating:** 3.7/5.0

**Total Reviews:** 18

#### How Do G2 Users Rate GroupHigh?

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 9.1/10)

#### Who Is the Company Behind GroupHigh?

- **Seller:** [GroupHigh](https://www.g2.com/sellers/grouphigh)
- **Year Founded:** 2012
- **HQ Location:** Boulder, CO
- **Twitter:** @grouphigh  
1,443 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f6d63c0b589ceaed4adbf21b53e1cd45e7b3e660f3ad5f6de851fc9a4e7df15d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1923911%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 44% Small, 28% Large

#### What Are Recent G2 Reviews of GroupHigh?

**["Great service!"](https://www.g2.com/survey_responses/grouphigh-review-2036710)**

**Rating:** 4.0/5.0 stars

_— Verified User in Public Relations and Communications_

[Read full review](https://www.g2.com/survey_responses/grouphigh-review-2036710)

**["Great, Swif, & Direct Resource and Community"](https://www.g2.com/survey_responses/grouphigh-review-4304894)**

**Rating:** 5.0/5.0 stars

_— Lisa Marie O._

[Read full review](https://www.g2.com/survey_responses/grouphigh-review-4304894)

#### What Are G2 Users Discussing About GroupHigh?

- [What is GroupHigh used for?](https://www.g2.com/discussions/what-is-grouphigh-used-for)

### [Duel](https://www.g2.com/products/duel/reviews)

Brands winning today aren’t running better ad campaigns. They’re building better relationships - with the customers, employees, creators, and fans who drive discovery, conversion, and trust. Duel is the platform that manages those relationships at scale. Duel turns a brand’s people into its growth engine. With our proprietary Advocate Intelligence Graph that understands every individual, and a comprehensive engagement and reward layer, Duel helps brands transform any act of advocacy into measurable, attributable growth. You don’t need multiple tools. Duel is your one, enterprise-ready solution. A single platform built to scale advocacy programs from 1000 to 100,000 advocates without adding headcount. From integrations with your CRM and eCommerce stack to multi-market program management, the platform handles the operational weight so your team can focus on growth. Duel's deep strategic expertise in brand advocacy develops a program tailored to each brands' goals. The AI-native Advocate Relationship Management platform automates moderation, support, challenge creation, communication and reporting, so you can work with more advocates without spending more time managing them. Duel is trusted by the world's best consumer brands, including Charlotte Tilbury, Victoria's Secret, Aerie, LUSH, Spanx and many more.

**Average Rating:** 4.4/5.0

**Total Reviews:** 22

#### How Do G2 Users Rate Duel?

- **Social Commerce:** 7.2/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 6.3/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 7.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Duel?

- **Seller:** [Duel](https://www.g2.com/sellers/duel)
- **Year Founded:** 2015
- **HQ Location:** London, England, United Kingdom
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f3f95712cf2d5559c26516a0d5d423157107d40a38cc8575afe83dcc94645f0f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdueltech&secure%5Burl_type%5D=linkedin_company_website)  
73 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail
- **Company Size:** 68% Medium, 23% Small

#### What Do G2 Reviewers Say About Duel?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **personalization options** of Duel, enabling tailored engagement and relationship-building with brand ambassadors.
- Users appreciate the **multiple levels of engagement** in Duel, fostering deep connections with brands and fans alike.
- Users value the **responsive and best-in-class customer support** provided by Duel, enhancing their overall experience significantly.
- Users value the **ease of use** of Duel, noting its simple implementation and intuitive design.
- Users enjoy the **multiple levels of engagement** with Duel, catering to everyone from curious customers to superfans.

##### Cons

- Users note the need for **improvement in integration with Shopify** and demonstrating the program's financial value to businesses.
- Users feel the **insufficient information** on emotional advocacy's impact makes it hard to justify the tool's value.
- Users find the **integration issues** with Shopify limiting, impacting the tool's effectiveness and overall business insights.
- Users note the **limited integration** with Shopify hinders revenue-driven businesses from fully leveraging Duel's potential.
- Users note the **missing integration with Shopify** , making it challenging to demonstrate emotional advocacy's financial value.

#### What Are Recent G2 Reviews of Duel?

**["A fantastic program that has helped shape and grow our community"](https://www.g2.com/survey_responses/duel-review-10167141)**

**Rating:** 5.0/5.0 stars

_— Laura J._

[Read full review](https://www.g2.com/survey_responses/duel-review-10167141)

**["Smooth integration from project start to launch"](https://www.g2.com/survey_responses/duel-review-10260056)**

**Rating:** 5.0/5.0 stars

_— Kristina D._

[Read full review](https://www.g2.com/survey_responses/duel-review-10260056)

### [Markerly](https://www.g2.com/products/markerly/reviews)

Markerly is an influencer technology platform that specialize in influencer identification and tracking through Instagram, YouTube, Vine, Snapchat, Blogs and Pinterest.

**Average Rating:** 4.2/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Markerly?

- **Social Commerce:** 9.2/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.3/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Markerly?

- **Seller:** [Markerly](https://www.g2.com/sellers/markerly)
- **Year Founded:** 2012
- **HQ Location:** Austin, Texas
- **Twitter:** @Markerly  
1,407 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0b97a3d034f8aebd18f4713f30e3136f62c6bcf1fd3a1528f09b2f921949da54&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2569966%2F&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 64% Small, 36% Medium

#### What Are Recent G2 Reviews of Markerly?

**["Great app for all influencers"](https://www.g2.com/survey_responses/markerly-review-8778079)**

**Rating:** 4.0/5.0 stars

_— Rahul R._

[Read full review](https://www.g2.com/survey_responses/markerly-review-8778079)

**["Personal Review of My Real Experience"](https://www.g2.com/survey_responses/markerly-review-9044778)**

**Rating:** 5.0/5.0 stars

_— Jennifer L._

[Read full review](https://www.g2.com/survey_responses/markerly-review-9044778)

#### What Are G2 Users Discussing About Markerly?

- [What is Markerly used for?](https://www.g2.com/discussions/what-is-markerly-used-for)

### [influence.co](https://www.g2.com/products/influence-co-influence-co/reviews)

For the last 4 years, weve built the largest community of real humans in the influencer economy. We work with 170k+ influencers, 35k+ brands, and 10k+ agencies. Our platform instantly allows you to discover, engage, and connect with influencers via a single end-to-end solution. No more manual spreadsheets. No more managed services. No more spending countless hours on Instagram to connect with the best talent.

**Average Rating:** 4.4/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate influence.co?

- **Social Commerce:** 6.7/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 5.0/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 6.1/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 6.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind influence.co?

- **Seller:** [influence.co](https://www.g2.com/sellers/influence-co-35002502-db58-4de6-b11b-68cedcbf223a)
- **Year Founded:** 2016
- **HQ Location:** Boulder, Co
- **Twitter:** @influenceco1  
250 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e6b8b78a3b29e5cd99d520055b1ae1c56b80221e582925a45f01327f457be471&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfluencecorporation%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 71% Small, 24% Medium

#### What Do G2 Reviewers Say About influence.co?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Influence.co, enjoying seamless connections with brands and fellow influencers.
- Users find Influence.co's **ease of connection with brands and influencers** invaluable for collaborations and industry insights.
- Users appreciate the **ease of connecting with brands and influencers** on Influence.co for collaborations and insights.

##### Cons

- Users desire more **high-end brand opportunities** and improved engagement, as well as a cleaner interface.

#### What Are Recent G2 Reviews of influence.co?

**["Quite Good Influencer Marketing Platform"](https://www.g2.com/survey_responses/influence-co-review-11002018)**

**Rating:** 4.5/5.0 stars

_— Lucy G._

[Read full review](https://www.g2.com/survey_responses/influence-co-review-11002018)

**["Really good"](https://www.g2.com/survey_responses/influence-co-review-6970962)**

**Rating:** 4.5/5.0 stars

_— Maro P._

[Read full review](https://www.g2.com/survey_responses/influence-co-review-6970962)

#### What Are G2 Users Discussing About influence.co?

- [What is influence.co used for?](https://www.g2.com/discussions/what-is-influence-co-used-for)

### [indaHash](https://www.g2.com/products/indahash/reviews)

indaHash is an all-in-one influencer marketing platform and full-service agency that helps brands discover, manage, and analyze creator partnerships across multiple social media channels. With a creator database spanning 84+ countries and advanced features, we deliver measurable ROI through both self-service and end-to-end managed services. Trusted by Amazon, Coca-Cola, and Google, indaHash has powered over 20,000 campaigns for 600+ brands across 100+ countries. Our platform unifies the entire influencer marketing process with transparent, scalable campaign management and integrated attribution tracking. Core Platform Capabilities: - Vetted Creator Network: Real, brand-aligned talent ready to engage - Global Reach with Local Relevance: Customized approaches across markets - Flexible Campaign Tools: Adaptable for micro-campaigns to global launches - Unified Management: Everything from discovery to reporting - Brand Security: Six-level safety checks and crisis detection scanning - E-Commerce Integration: Attribute sales to creator content with Shopify/WooCommerce Agency Services: - Strategic Campaign Execution: Expert guidance and comprehensive management - Influencer Selection and Coordination: Professional recruitment and support - Content Moderation: Ensuring all deliverables meet brand standards - Performance Analytics: Transparent reporting and actionable insights - Dedicated Support: Flexible, honest team that's easy to work with Why Leading Brands Choose indaHash: - Accuracy - Real-time data sync with all social media platforms - Simplicity - One platform bringing everything together - ROI Measurement - Track per-influencer ROI against fees and commissions - Global Expertise - 100+ professionals speaking 17 languages across 7 offices indaHash is recognized as a top Influencer Marketing platform and agency by leading publications such as influencer marketing hub, serving businesses of all sizes seeking effective influencer marketing solutions.

**Average Rating:** 4.7/5.0

**Total Reviews:** 12

#### How Do G2 Users Rate indaHash?

- **Social Commerce:** 8.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.2/10 (Category avg: 8.2/10)

#### Who Is the Company Behind indaHash?

- **Seller:** [indaHash](https://www.g2.com/sellers/indahash)
- **Year Founded:** 2015
- **HQ Location:** Dubai, AE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=662151807c9adaab9d465e2b4fba58493fd03d74d7f027026d69f1ef5897b39f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10260782&secure%5Burl_type%5D=linkedin_company_website)  
100 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 67% Small, 25% Medium

#### What Do G2 Reviewers Say About indaHash?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **intuitive interface** of indaHash, enhancing their overall user experience significantly.
- Users appreciate the **intuitive interface and user experience** of indaHash, making navigation seamless and enjoyable.

#### What Are Recent G2 Reviews of indaHash?

**["Excellence"](https://www.g2.com/survey_responses/indahash-review-8821976)**

**Rating:** 5.0/5.0 stars

_— Jimena M._

[Read full review](https://www.g2.com/survey_responses/indahash-review-8821976)

**["User friendly platform, with wealth of data and great account management"](https://www.g2.com/survey_responses/indahash-review-8875391)**

**Rating:** 5.0/5.0 stars

_— Andi N._

[Read full review](https://www.g2.com/survey_responses/indahash-review-8875391)

### [Gatsby](https://www.g2.com/products/gatsby/reviews)

Faster List Growth. Convert your Instagram followers into Email & SMS Subscribers. Run Instagram giveaways and campaigns that automatically collect email addresses & phone numbers right from Instagram DMs. Instagram users will auto-subscribe to your lists in Klaviyo, Attentive, Yotpo, Sendlane and more without leaving their DMs. Furthermore, Shopify clients can track all sales from IG and keep Instagram in-sync with Klaviyo, Attentive, loyalty and more. When customers follow your brand & tag your in UGC, you can trigger email & SMS flows for engagement.

**Average Rating:** 4.8/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate Gatsby?

- **Social Commerce:** 10.0/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.4/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 10.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Gatsby?

- **Seller:** [Gatsby](https://www.g2.com/sellers/gatsby-a725b224-7d7e-45c5-84c4-8138b3630dfb)
- **Year Founded:** 2016
- **HQ Location:** Berkeley, California
- **Twitter:** @thinkGatsby  
311 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=71e27fe32b3460c1a638a591cb6c0470418dcbcec7aabc4a1a9dab9012f4eb23&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgatsby&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 76% Small, 18% Medium

#### What Do G2 Reviewers Say About Gatsby?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Gatsby for its **affordability and reasonable pricing** , making it accessible for expanding their SMS subscriber base.
- Users praise Gatsby for its **effective campaign management** , contributing to successful online community engagement and growth.
- Users value Gatsby for its **effective content creation** capabilities, leading to successful online campaigns and community growth.
- Users find Gatsby **easy to use** , with a straightforward setup process that facilitates a quick start.
- Users find the **easy setup** of Gatsby straightforward, allowing for quick initiation and use.

#### What Are Recent G2 Reviews of Gatsby?

**["From IG to SMS, Great Tool!"](https://www.g2.com/survey_responses/gatsby-review-10257982)**

**Rating:** 5.0/5.0 stars

_— Hunter H._

[Read full review](https://www.g2.com/survey_responses/gatsby-review-10257982)

**["Successful Lingua Franca Campaigns with Gatsby"](https://www.g2.com/survey_responses/gatsby-review-10262580)**

**Rating:** 5.0/5.0 stars

_— Madalyn B._

[Read full review](https://www.g2.com/survey_responses/gatsby-review-10262580)

### [IMAI - Influencer Marketing AI](https://www.g2.com/products/imai-influencer-marketing-ai/reviews)

IMAI - Influencer Marketing AI is a comprehensive influencer marketing platform for brands, agencies, online stores and more. Discover, analyze, and measure over 300 million influencers with powerful search filters. IMAI also offers a dedicated campaign reporting dashboard. With IMAI you can streamline your entire workflow from influencer discovery to campaign. It's user-friendly, can integrate with popular e-commerce platforms, and offers a transparent and versatile API. Highlights of IMAI: - We are an end-to-end influencer discovery and marketing platform. - We have data on almost every influencer on the planet (260+ million). - Discover influencers across Instagram, Twitter, TikTok, YouTube, Twitch, and more. - The most accurate and comprehensive insights on every influencer. - Track your influencer campaigns (posts, clicks, conversions). - Shopify & WooCommerce integrations. - Reach out to influencers through IMAI. - Spy on your competitors and discover influencers using our social listening tool. - Custom white-label and branding options. - Get data directly with our API. - Monthly subscription starts as low as $99. Upgrade/cancel anytime.

**Average Rating:** 4.5/5.0

**Total Reviews:** 30

#### How Do G2 Users Rate IMAI - Influencer Marketing AI?

- **Social Commerce:** 8.1/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind IMAI - Influencer Marketing AI?

- **Seller:** [IMAI](https://www.g2.com/sellers/imai)
- **Year Founded:** 2017
- **HQ Location:** Tel Aviv, IL
- **Twitter:** @imai\_platform  
157 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=17f4892bec92df468789bc2273d3e8fe329928642ce007d21a6399b30245577d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fimai%2F&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 87% Small, 10% Medium

#### What Do G2 Reviewers Say About IMAI - Influencer Marketing AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **great, fast and resolute customer support** of IMAI, enhancing their overall experience.
- Users appreciate the **ease of use** of IMAI's dashboard, streamlining creator discovery and negotiations effectively.
- Users love the **great filters to find creators** , simplifying the entire negotiation process effectively.
- Users value the **powerful search engine** of IMAI, effectively locating specialized influencers with precision.

##### Cons

- Users experience **payment issues** with IMAI, facing unexpected access loss and poor customer support after cancellation.
- Users experience **poor customer support** , facing issues with cancellations and delayed responses, leading to frustration.
- Users have noted **bugs affecting usability flow** , which can hinder the overall experience with IMAI.

#### What Are Recent G2 Reviews of IMAI - Influencer Marketing AI?

**["Great platform to automate Influencer Marketing at scale"](https://www.g2.com/survey_responses/imai-influencer-marketing-ai-review-10793790)**

**Rating:** 4.0/5.0 stars

_— Mafe B._

[Read full review](https://www.g2.com/survey_responses/imai-influencer-marketing-ai-review-10793790)

**["IMAI - Influencer Marketing AI is a great platform and does exactly what I need it to do."](https://www.g2.com/survey_responses/imai-influencer-marketing-ai-review-10574548)**

**Rating:** 5.0/5.0 stars

_— W H._

[Read full review](https://www.g2.com/survey_responses/imai-influencer-marketing-ai-review-10574548)

#### What Are G2 Users Discussing About IMAI - Influencer Marketing AI?

- [What is IMAI used for?](https://www.g2.com/discussions/what-is-imai-used-for) - 1 comment, 1 upvote

### [Stellar](https://www.g2.com/products/stellar-shopally-sa-stellar/reviews)

Stellar is a European, GDPR-compliant influencer marketing platform designed for brands and agencies that need more structure, transparency, and measurable results from creator marketing. By bringing discovery, campaign operations, reporting, and ROI measurement into one intelligent platform, Stellar helps teams manage influencer marketing with greater precision and confidence. Used by more than 400 brands and agencies across 20 countries, Stellar is built to support the full influencer marketing workflow without forcing teams into a rigid setup. Its modular approach and AI-enhanced capabilities allow organizations to tailor the platform to their own workflows, reporting requirements, and strategic priorities – so they only pay for the features they truly need. - Discover Influencers: Find relevant creators up to 60% faster with Stellar thanks to a database of more than 440M profiles, advanced filters, AI-powered social listening, and competitor benchmarking. Teams can build stronger shortlists, uncover creators already gaining traction in their category, and avoid wasted spend from poor fit. Shortlists can also be shared directly with stakeholders or clients, so they can review, approve, and comment online without needing their own Stellar access, reducing email back and forth and speeding up validation. - Analyze Profiles: Go beyond follower counts with audience authenticity checks, audience and location insights, past partnership visibility, lookalike discovery, and AI-enhanced brand safety. This helps teams assess creator credibility, brand fit, and reputational risk before campaign budgets are committed. - Forecast Performances: Bring predictive analytics into planning to estimate likely campaign performance, ROI, and EMV before content goes live. This makes influencer marketing easier to justify internally and easier to manage as a measurable growth channel. - Manage Relations: Keep briefs, deliverables, creator coordination, tracking links, promo codes, and shipping workflows organized in one place. Stellar also helps preserve campaign knowledge across teams over time, making it easier to optimize future activations and scale operations more consistently. - Report Results: Combine automated content tracking, attribution, social listening, and sentiment analysis to measure both paid and organic impact. Teams can understand audience response, monitor the broader campaign conversation, and report on ROI, EMV, efficiency, and performance drivers in a clearer and more stakeholder-friendly way. Discover creators with stronger fit and less wasted spend: Stellar helps brands and agencies find the right creators faster, with less guesswork and less wasted budget. By combining creator discovery with AI-enhanced social listening and competitor benchmarking, teams can identify relevant profiles, spot rising voices early, and surface creators already generating organic traction around a brand, product, or category. This leads to stronger shortlists, better creator fit, and up to 60 percent time savings through Stellar’s smart search engine. Just as importantly, discovery in Stellar is built for collaboration. Shortlists can be shared directly with internal stakeholders or clients, allowing them to review, approve, and comment on creators online without needing their own Stellar access. That cuts down on email back and forth, accelerates validation, and makes the selection process more efficient for everyone involved. Analyze creators with more confidence before campaigns go live: Selecting a creator involves more than audience fit. Reputational risk matters too. Stellar supports safer, more informed decisions by bringing audience authenticity checks, location and demographic insights, past partnership visibility, and brand safety into one workflow. Its AI-powered Brand Safety feature analyzes available textual content across a creator’s profile, spanning all supported networks, any language, and years of historical posts. It classifies content into 11 risk categories, including threats, violence, self-harm, sexual content, politics, drugs, alcohol, tobacco, war, controversial topics, and coded language such as "algospeak". Each flagged post receives a severity score from 0 to 9, and results are updated daily. The result is a more complete view of creator credibility, audience quality, and brand risk before a campaign goes live. Forecast campaign performance before budget is committed: Instinct still drives the planning of too many influencer campaigns. Stellar brings predictive analytics thanks to AI into planning so teams can forecast likely performance, estimate ROI and EMV, and make more confident budget decisions before content is published. That makes influencer marketing easier to justify internally and easier to manage as a measurable, performance-minded channel rather than a leap of faith. Manage creator relationships without operational drag: Execution is often where influencer programs become difficult to scale. Stellar keeps campaigns organized end-to-end: briefs, deliverables, calendars, creator coordination, tracking links, promo codes, and product shipping workflows all live in one place. It also protects institutional knowledge by keeping decisions and learnings visible across teams, so brands and agencies can build on what they already know, optimize incrementally, and run a more consistent, scalable creator program. Measure real campaign impact, not just paid deliverables: This is one of Stellar’s strongest differentiators. Stellar goes beyond contracted outputs by combining automated content tracking, attribution, social listening, and sentiment analysis into a single reporting layer. Teams can capture both paid and organic performance, understand how people really reacted, and track the broader conversation around a campaign, including community reactions, unpaid content, and competitor signals. Instead of stopping at views and engagement, teams get a clearer picture of ROI, EMV, efficiency, and what actually drove results. Just as importantly, this reporting layer is built to adapt. Stellar can be customized around the formats, structures, metrics, and stakeholder views each team actually needs. Data inputs can be enriched when needed, calculations can be aligned with internal logic, and for enterprise clients, API connectivity makes it easier to feed influencer marketing data into internal business intelligence environments and custom dashboards. That creates a smoother data flow, a more holistic view of influencer activity, and smarter decisions across the business.

**Average Rating:** 4.6/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate Stellar?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Stellar?

- **Seller:** [Stellar - Shopally SA](https://www.g2.com/sellers/stellar-shopally-sa)
- **Year Founded:** 2015
- **HQ Location:** Brussels, BE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3fe67e37d3e9d01befdd78bc556427fe73cea8701077dfe205d0ffe34b4b8a10&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstellar-influence%2F&secure%5Burl_type%5D=linkedin_company_website)  
25 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 78% Small, 11% Large

#### What Do G2 Reviewers Say About Stellar?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Stellar's **ease of use** exceptional, with an intuitive interface and quick setup enhancing their experience.
- Users value the **engagement features** of Stellar, enabling effective influencer connections and insightful performance evaluations.
- Users praise Stellar for its **effective influencer management** , enabling seamless connections and valuable insights for campaign success.
- Users value the **efficient metrics tracking** of Stellar, simplifying campaign management and saving time with automated insights.
- Users value the **analytics capabilities** of Stellar, enabling precise performance anticipation and enhanced campaign refinement.

##### Cons

- Users experience **data inaccuracy** with fluctuating metrics that often don't align with other platforms' information.
- Users feel that the **CRM features for influencer management** are limited, though not a deal-breaker for overall use.
- Users find the **limited collaboration duration** frustrating, especially for longer campaigns and ambassadorship needs.
- Users find the **poor reporting** in Stellar delays essential information, impacting their workflow and decision-making process.

#### What Are Recent G2 Reviews of Stellar?

**["Polished reporting and strong personal support"](https://www.g2.com/survey_responses/stellar-review-12976182)**

**Rating:** 5.0/5.0 stars

_— Ophélie v._

[Read full review](https://www.g2.com/survey_responses/stellar-review-12976182)

**["Super easy and very comprehensive reports"](https://www.g2.com/survey_responses/stellar-review-12997610)**

**Rating:** 5.0/5.0 stars

_— Mylène E._

[Read full review](https://www.g2.com/survey_responses/stellar-review-12997610)

### [Tapfiliate](https://www.g2.com/products/tapfiliate/reviews)

Maximize Growth with Our Easiest Affiliate Tracking Software For E-commerce, SaaS, Retail, and Online Services by Subscription. Create, track, and scale your affiliate programs in one place. Provide affiliates with branded portals, personal links, and real-time stats. Boost conversions with in-depth reports and seamless rewards. Turn limited budgets into 10x growth!

**Average Rating:** 4.2/5.0

**Total Reviews:** 48

#### How Do G2 Users Rate Tapfiliate?

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 9.1/10)
- **Influencer Compensation:** 10.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Tapfiliate?

- **Seller:** [Tapfiliate](https://www.g2.com/sellers/tapfiliate)
- **Year Founded:** 2014
- **HQ Location:** Amsterdam
- **Twitter:** @tapfiliate  
776 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=81940689c043e2135dee515e6255e4b414217ba758a3b1c2881dd0b5b604243f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftapfiliate%2F&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 73% Small, 27% Medium

#### What Do G2 Reviewers Say About Tapfiliate?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Tapfiliate, highlighting its simple setup and intuitive navigation.
- Users love the **easy setup** of Tapfiliate, enabling seamless management of online partnerships effortlessly.
- Users find the **setup ease** of Tapfiliate remarkable, facilitating smooth management of online partnerships effortlessly.
- Users love the **ease of use** of Tapfiliate, streamlining online partnerships and tracking effortlessly.
- Users love the **automation of rewards** , making partnership management efficient and cost-effective for small to medium businesses.

##### Cons

- Users find the **limited data** in Tapfiliate inadequate for their needs, hindering effective analysis and automation.
- Users are frustrated by the **inability to manage a larger number of affiliates** and communicate effectively on the platform.
- Users struggle with **filtering issues** , experiencing inadequate scam filters and poor data export functionality.
- Users find the **analytics features inadequate** , limiting their ability to fully optimize their campaigns effectively.
- Users find the **limited automation capabilities** of Tapfiliate restrict their ability to fully optimize processes.

#### What Are Recent G2 Reviews of Tapfiliate?

**["Perfect, Easy-to-Use Solution for Running Our Affiliate Program"](https://www.g2.com/survey_responses/tapfiliate-review-12829584)**

**Rating:** 5.0/5.0 stars

_— Andreea H._

[Read full review](https://www.g2.com/survey_responses/tapfiliate-review-12829584)

**["Intuitive, Reliable Affiliate Management with Outstanding Support"](https://www.g2.com/survey_responses/tapfiliate-review-12977702)**

**Rating:** 5.0/5.0 stars

_— Agassi K._

[Read full review](https://www.g2.com/survey_responses/tapfiliate-review-12977702)

#### What Are G2 Users Discussing About Tapfiliate?

- [Which is best affiliate program?](https://www.g2.com/discussions/tapfiliate-which-is-best-affiliate-program-ee98b0c2-3869-44ea-ae6a-fd16c7125573)
- [Which is best affiliate program?](https://www.g2.com/discussions/tapfiliate-which-is-best-affiliate-program-76020c71-0f17-46ed-8882-7df3510e6330)
- [Which is best affiliate program?](https://www.g2.com/discussions/tapfiliate-which-is-best-affiliate-program-4b67a3a1-49a0-40e0-acff-3e70ba5c426e)
- [Which is best affiliate program?](https://www.g2.com/discussions/tapfiliate-which-is-best-affiliate-program)
- [What is tap affiliate?](https://www.g2.com/discussions/tapfiliate-what-is-tap-affiliate)

### [BrandChamp](https://www.g2.com/products/brandchamp/reviews)

Transform your customers into brand champions with BrandChamp. BrandChamp streamlines the activation and management of brand advocacy programs like never before. Join the fastest-growing brands in boosting referral sales and incentivizing user-generated content through successful advocacy initiatives. Our all-in-one platform seamlessly integrates with top e-commerce solutions, social media platforms, and marketplaces.

**Average Rating:** 5.0/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate BrandChamp?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Influencer Compensation:** 10.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind BrandChamp?

- **Seller:** [BrandChamp](https://www.g2.com/sellers/brandchamp)
- **Year Founded:** 2016
- **HQ Location:** Charlotte Amalie, VI
- **Twitter:** @brandchamphq  
149 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4351e8e6dc0ccce9fab00b4b35df25b399867208017665d2368c9f2ad2df2ea5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrandchamp&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 60% Small, 20% Medium

#### What Are Recent G2 Reviews of BrandChamp?

**["A reliable platform for managing and growing ambassador programs"](https://www.g2.com/survey_responses/brandchamp-review-12548513)**

**Rating:** 5.0/5.0 stars

_— Klaudia Z._

[Read full review](https://www.g2.com/survey_responses/brandchamp-review-12548513)

**["BrandChamp Centralizes Ambassador Programs and is an incredible growth tool"](https://www.g2.com/survey_responses/brandchamp-review-12613651)**

**Rating:** 5.0/5.0 stars

_— Robert B._

[Read full review](https://www.g2.com/survey_responses/brandchamp-review-12613651)

### [Companion](https://www.g2.com/products/companion-companion/reviews)

An influencer marketing platform designed for effortless campaign management, even on a tight budget. Enjoy streamlined influencer search and vetting, automated content tracking, real-time analytics, and one-click campaign performance reports.

**Average Rating:** 4.9/5.0

**Total Reviews:** 8

#### How Do G2 Users Rate Companion?

- **Social Commerce:** 5.0/10 (Category avg: 7.8/10)
- **Influencer Whitelisting:** 10.0/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 10.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Companion?

- **Seller:** [Companion](https://www.g2.com/sellers/companion-ace4a5d4-ee5f-4b3f-9793-5235eaaf0bb4)
- **Year Founded:** 2019
- **HQ Location:** 1st Floor, Bedford House, 21a John St, London WC1N 2BF
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a93aeb163dfd1042302b51497c28eb0dd3e8880dab97d326eb196e17d54b0247&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fimcompanion%2F&secure%5Burl_type%5D=linkedin_company_website)

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Companion?

**["Companion makes every aspect of my Job more efficient"](https://www.g2.com/survey_responses/companion-review-9906398)**

**Rating:** 5.0/5.0 stars

_— Meredith W._

[Read full review](https://www.g2.com/survey_responses/companion-review-9906398)

**["Easy to use and perfect for all of my campaigns!"](https://www.g2.com/survey_responses/companion-review-9906427)**

**Rating:** 5.0/5.0 stars

_— Katie V._

[Read full review](https://www.g2.com/survey_responses/companion-review-9906427)

### [galleri5](https://www.g2.com/products/galleri5/reviews)

galleri5 helps brands supercharge their creator workflows. galleri5's industry leading suite of solutions across analytics, marketing and commerce are trusted by brands such as H&M, MANGO, Nautica, Myntra enabling tens of thousands of creators to monetize their talent over the years.

**Average Rating:** 4.6/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate galleri5?

- **Social Commerce:** 10.0/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Influencer Compensation:** 10.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind galleri5?

- **Seller:** [galleri5](https://www.g2.com/sellers/galleri5)
- **Year Founded:** 2015
- **HQ Location:** Bangalore, IN
- **Twitter:** @galleri5  
212 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4f16ef2a064cc290177b4167970a1518748681f905fb6a6dd1e841d2e196d297&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgalleri5%2F&secure%5Burl_type%5D=linkedin_company_website)  
139 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Apparel & Fashion
- **Company Size:** 40% Large, 40% Medium

#### What Are Recent G2 Reviews of galleri5?

**["It was a great experience working with Galleri5."](https://www.g2.com/survey_responses/galleri5-review-7789573)**

**Rating:** 4.0/5.0 stars

_— Abhipsa S._

[Read full review](https://www.g2.com/survey_responses/galleri5-review-7789573)

**["A relatively seamless experience with effective execution of deliverables."](https://www.g2.com/survey_responses/galleri5-review-7781875)**

**Rating:** 4.0/5.0 stars

_— Bhavana R._

[Read full review](https://www.g2.com/survey_responses/galleri5-review-7781875)

### [MightyScout](https://www.g2.com/products/mightyscout/reviews)

Influencer campaign monitoring for brands & agencies Retire those spreadsheets. Real-time monitoring automates your Instagram influencer campaigns and analytics from start to finish

**Average Rating:** 4.7/5.0

**Total Reviews:** 8

#### How Do G2 Users Rate MightyScout?

- **Social Commerce:** 6.7/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.0/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 6.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind MightyScout?

- **Seller:** [MightyScout](https://www.g2.com/sellers/mightyscout)
- **Year Founded:** 2016
- **HQ Location:** Las Vegas, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3f175eecf976551c38f484ddd39370091fef21ba60792aaf38a74c515d9432dd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18133254&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 88% Small, 13% Large

#### What Do G2 Reviewers Say About MightyScout?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **accurate analytics** of MightyScout, which enhance campaign tracking and influencer metrics significantly.
- Users appreciate the **super fast response time** of MightyScout's support, ensuring quick assistance and effective solutions.
- Users love the **user-friendly interface** of MightyScout, providing essential tools for influencer marketing effortlessly.
- Users praise the **intuitive campaign management** of MightyScout, appreciating its reliability and excellent support for tracking and analytics.
- Users praise the **responsive customer support** of MightyScout, noting quick and thorough replies to their inquiries.

#### What Are Recent G2 Reviews of MightyScout?

**["Best Platform For Influencer Tracking"](https://www.g2.com/survey_responses/mightyscout-review-11281936)**

**Rating:** 5.0/5.0 stars

_— Stephanie F._

[Read full review](https://www.g2.com/survey_responses/mightyscout-review-11281936)

**["Streamlined and Powerful Influencer Tracking"](https://www.g2.com/survey_responses/mightyscout-review-11359855)**

**Rating:** 5.0/5.0 stars

_— Savannah L._

[Read full review](https://www.g2.com/survey_responses/mightyscout-review-11359855)

#### What Are G2 Users Discussing About MightyScout?

- [What is MightyScout used for?](https://www.g2.com/discussions/what-is-mightyscout-used-for)

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 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

Influencer marketing platforms provide organizations with an end-to-end solution for discovering social influencers, managing influencer-generated content, and analyzing influencer marketing campaigns. This type of software enables brands to tap into new acquisition channels and promote new products or services through partnerships with celebrities, content creators, micro-influencers, and brand ambassadors. Influencer marketing platforms are most frequently used by marketing and advertising teams in consumer goods industries like retail, fashion, and beauty, as well as e-commerce businesses and direct-to-consumer (DTC) brands.

There are two distinct methods for sourcing influencers through an influencer marketing platform. Some vendors provide a large, searchable influencer database that contains information about verified influencers across multiple social networks. These products often use artificial intelligence to analyze influencers and their audiences. Other providers grant access to a private, opt-in network of social influencers who want to partner with brands. Regardless of the sourcing method, both types of influencer marketing platforms allow businesses to filter through influencers by establishing detailed search criteria. Marketers can then use built-in collaboration and content management features to communicate with influencers, manage influencer-generated content, and analyze the performance of social influencer campaigns.

Influencer marketing platforms are often implemented to support other [social media marketing software](https://www.g2.com/categories/social-media-marketing). Some influencer marketing solutions may offer features of [user-generated content software](https://www.g2.com/categories/user-generated-content) or [customer advocacy software](https://www.g2.com/categories/customer-advocacy) to help brands leverage social proof and convert existing advocates into social influencers.

To qualify for inclusion in the Influencer Marketing Platforms category, a product must:

- Provide tools that enable users to search for social influencers within an influencer network or across social networks
- Allow users to filter through and segment influencers according to a series of factors
- Offer campaign management and communication tools with which users can communicate and manage influencers
- Provide a dashboard through which users can visualize and evaluate influencer campaign performance
- Facilitate importing and exporting of influencer data, including contact information

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