# Gatsby Reviews **Vendor:** Gatsby **Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Average Rating:** 4.8/5.0 **Total Reviews:** 17 ## About Gatsby Faster List Growth. Convert your Instagram followers into Email & SMS Subscribers. Run Instagram giveaways and campaigns that automatically collect email addresses & phone numbers right from Instagram DMs. Instagram users will auto-subscribe to your lists in Klaviyo, Attentive, Yotpo, Sendlane and more without leaving their DMs. Furthermore, Shopify clients can track all sales from IG and keep Instagram in-sync with Klaviyo, Attentive, loyalty and more. When customers follow your brand & tag your in UGC, you can trigger email & SMS flows for engagement. ## Gatsby Pros & Cons **What users like:** - Users find Gatsby's **ease of use** exceptional, allowing for quick setup and effective engagement with audiences. (2 reviews) - Users find Gatsby to have **setup ease** , allowing for a quick and efficient configuration process. (2 reviews) - Users appreciate the **affordability** of Gatsby, maximizing engagement with low implementation effort and great ROI. (1 reviews) - Users find Gatsby's **campaign management capabilities** invaluable for achieving goals and driving successful community engagement. (1 reviews) - Users find Gatsby an **invaluable content creation tool** that significantly enhances campaign effectiveness and community growth. (1 reviews) - Easy Setup (1 reviews) - Users find Gatsby **incredibly helpful** for converting engaged audiences into SMS subscribers with ease and noticeable ROI. (1 reviews) - Marketing Management (1 reviews) - Organization (1 reviews) - Sales Increase (1 reviews) ## Gatsby Reviews ### 1. Easy Setup and Use, But Needs Guidance for Full Potential **Rating:** 3.5/5.0 stars **Reviewed by:** Jenny T. | Senior Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** January 13, 2026 **What do you like best about Gatsby?** It's pretty simple to use and it was easy to set up and get going. **What do you dislike about Gatsby?** We aren't sure how to best utilize it to its fullest potential. **What problems is Gatsby solving and how is that benefiting you?** We use it to gather customer emails using extra entries into our contests. It allows us to grow our most popular digital marketing channel, email. ### 2. Successful Lingua Franca Campaigns with Gatsby **Rating:** 5.0/5.0 stars **Reviewed by:** Madalyn B. | Marketing and Partnerships Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** September 17, 2024 **What do you like best about Gatsby?** Gatsby has been an invaluable tool for our team as we grow our online community. It has consistently helped us achieve our goals, and most recently, Brett played a key role in organizing a highly successful campaign for our new Birkenstock collaboration. With over 800 entries in our giveaway and early access portal, the results were fantastic! We're excited to continue using Gatsby for future campaigns. Thank you! **What do you dislike about Gatsby?** Nothing! Whenever there was a glitch or question on our side, we contacted Brett and he helped us to fix within minutes! **What problems is Gatsby solving and how is that benefiting you?** Gatsby has been a crucial tool in helping us seamlessly capture email addresses and phone numbers directly through our social media channels. By integrating with our existing platforms, it has significantly boosted our ability to grow our online community, resulting in enhanced engagement and a direct impact on sales. It's an effortless and effective way to foster deeper connections with our audience and expand our brand's reach. ### 3. From IG to SMS, Great Tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Hunter H. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 16, 2024 **What do you like best about Gatsby?** Gatsby helped us leverage our highly engaged IG audience into expanding our SMS subscriber base. The implementation was a fairly low lift and yielded a tangible ROI, highly recommend! **What do you dislike about Gatsby?** If you don't have an already engaged social audience, you might not be able to enjoy the same success we have. **What problems is Gatsby solving and how is that benefiting you?** We had followers on IG that were not yet subscribers to our SMS list. Gatsby helped us incentivize our existing IG followers to opt-in for SMS marketing messages. ### 4. Always awesome every versions I go through **Rating:** 5.0/5.0 stars **Reviewed by:** Fabrice M. | Freelance Teacher, Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Gatsby?** So much can be done quite easily. My last project was easy to build from POC to MVP and scale up to an excellent little app. Integration with GraphQL and so easy to deploy on hostings like netlify, GCP. Without forgetting how quickly our team was able to implement the CI/CD for easy deployments to production. **What do you dislike about Gatsby?** Lots of errors are not well explained or documented. Also kind of got through a lot of deprecated documentations that makes it hard sometime to implement something. **What problems is Gatsby solving and how is that benefiting you?** Very quick deployment, nice and easy integration with lots of plugins. ### 5. Gatsby - Blazing fast for static websites **Rating:** 4.5/5.0 stars **Reviewed by:** Amit Y. | Software Engineer II, Small-Business (50 or fewer emp.) **Reviewed Date:** September 03, 2022 **What do you like best about Gatsby?** Gatsby out of the box comes with lots of enhancements like lazyloading, seo efficiency, security enhancement, it is very useful to make PWAs. And as we make static websites using Gatsby we also save on server costs. **What do you dislike about Gatsby?** As we build static pages we do not the simple support of all async calls simply and we need to use the react lifecycle methods or functional hooks for such operations. We also end up having a lot of content in gatsy websites. **What problems is Gatsby solving and how is that benefiting you?** Gatsby is solving the problem of Lazyloading the content/images/scripts. It is also very efficient in managing an seo frienly website as we build static pages using gatsby. ### 6. My coding really took off with Gatsby **Rating:** 5.0/5.0 stars **Reviewed by:** Eric P. | Web Developer and Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2022 **What do you like best about Gatsby?** My clients and I both appreciate the fast performance speeds that Gatsby offers. I appreciate the starter options for faster build times. **What do you dislike about Gatsby?** Doesn't work well for e-commerce sites, that I've seen so far. This may have changed with v4? Migrating to v4 was a bit of a nightmare too. I just started from scratch at the end of the day. **What problems is Gatsby solving and how is that benefiting you?** Fast build times, fast site speeds and satisfied customers. Since it's built on React, I like to use the components folder to plug-in parts of a website that I use repeatedly too. ### 7. Gatsby is awesome **Rating:** 5.0/5.0 stars **Reviewed by:** Benjamin R. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2020 **What do you like best about Gatsby?** We help fitness trainers pass their certification tests with online study guides and materials available for purchase. Historically, most of our growth has come through SEO, but now that we have thousands of customers, we decided to test out some influencer marketing, specifically more of the micro side / word-of-mouth. We figure that a lot of fitness trainers have high engagement and followers on Instagram, and a lot of trainers follow one another, so we wanted to figure out how to tap into that network. Cert study guides aren’t exactly sexy though, so our customers don’t really think to post about us, but if we can identify which ones are influencers and reach out to them directly to work on a collab, offer them some fitness merch etc, we think it will be a big win-win. We came across Gatsby and realized that’s exactly what they help with! We’re implementing it now, and so far the support and the process are great. I’ll come back and update with some numbers when we have them. **What do you dislike about Gatsby?** I haven't identified anything thus far that I don't like **What problems is Gatsby solving and how is that benefiting you?** Solving for how to start & measure an influencer marketing strategy, leveraging our customers. Benefits: saving time searching for & reaching out to influencers, and having influencers that are authentic - our actual fitness trainer customers. ### 8. Cool Since Day 1 **Rating:** 5.0/5.0 stars **Reviewed by:** Simon H. | VP Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2020 **What do you like best about Gatsby?** We started using Gatsby really early on in 2017. I think we were the first beverage company using it at the time. But Brett was always cool and made Gatsby seamless to work with from our first day of partnership. We love how it now integrates the Instagram field directly with existing forms on our site. **What do you dislike about Gatsby?** You need existing customers in order to find influencers with Gatsby. It doesn't offer a database of influencers or anything like that. This makes sense but we had just launched our merch store and it took a little while to begin taking advantage of Gatsby's value. **What problems is Gatsby solving and how is that benefiting you?** Expanding our marketing efforts to digital. We need influencers and this is the least expensive option for finding and engaging influencers that we've found. The fact that they're proud ACE Fans makes it even easier. ### 9. Great product for turning customers into affiliates! **Rating:** 5.0/5.0 stars **Reviewed by:** Karthik S. | Sales Development Representative, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2020 **What do you like best about Gatsby?** I love how simple it was to implement Gatsby along with setting up email work flows to analyzing the data on our customers' influence/reach. Best part is that it integrates with Hubspot so I have the freedom to analyze the data in my existing CRM/System. Beyond this, I love the that we were able to implement this less than a day and integrate with Hubspot within a few minutes. Lastly, it's great to be able to customize the design of the popups easily with our branding and where it's best fit in our app. The most impactful place where Gatsby has been effective has been during the checkout process. **What do you dislike about Gatsby?** Not being able to direct message these individuals on Instagram directly / setup automations in Instagram to automatically follow your customers. I think that is Instagram's fault though. **What problems is Gatsby solving and how is that benefiting you?** Finding influencers and affiliates - Gatsby eliminated a tremendous amount of costs around finding and recruiting influencers for our brand. Now we just turn our best customers into influencers! By easily being able to identify and reach out to our customers to become influencers and affiliates, we've now grown our team to over 250. This has driven a few hundred thousand dollars in revenue too! ### 10. Great company to work with! **Rating:** 5.0/5.0 stars **Reviewed by:** Sarah C. | Vice president of ecom, Enterprise (> 1000 emp.) **Reviewed Date:** May 22, 2020 **What do you like best about Gatsby?** All their integrations. Gatsby is awesome at telling us which of our ecommerce customers are influencers or micro-influencers and then syncs that data back to our central repository in Klaviyo. I get pitched on new apps and tools all the time, but Gatsby stands above the pack. Brett, their ceo is amazing. Probably the best guy I've met in the app space. He is awesome and will get anything done you guys work on together! **What do you dislike about Gatsby?** Since we’re such a big company, we get a ton of influencers and could use more filtering. **What problems is Gatsby solving and how is that benefiting you?** Finding more people like our top influencers. For example, we just ran a campaign in Feb for a specific shoe, and used the Gatsby / Klaviyo combined data to see which customers bought that heel & had between 5,000-20,000 followers. We had a list of perfect influencers to reach out to within minutes. ### 11. Searching for data in bios is super simple! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** May 26, 2020 **What do you like best about Gatsby?** Identifying certain keywords in the bio's of users was super helpful in identifying candidates for partner/affiliate programs. Gatsby's search allowed us to do this in a fraction of time. **What do you dislike about Gatsby?** We can't do keyword search in the web browser yet, requires export to csv. Would be great to just have that in the dashboard! **Recommendations to others considering Gatsby:** The team at Gatsby is super helpful pre and post-implementation! If you're new to influencer marketing, they can give a crash course on how it all works! **What problems is Gatsby solving and how is that benefiting you?** Normally this would take our social team hours to dig through profiles on Instagram searching for these kinds of people. Being able to search our actual users by Instagram profile and with keywords makes it easy for us to find the right people we can collaborate with. ### 12. Gatsby for ONELIVE **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.) **Reviewed Date:** May 14, 2020 **What do you like best about Gatsby?** As a service provider, we strive to find the best Shopify partners to include in our overall tech stack. Gatsby made it really easy for us to add influencer marketing to our offering, basically overnight. The setup is easy, we have it down to maybe 30 minutes per client, especially since it just integrates with the other tools we already manage for our clients, like Klaviyo, Refersion, and Shopify Plus. I also really like their automated email outreach feature - once we set a client up, everything goes on auto-pilot. Gatsby identifies the influential consumers, sends them our pre-written customized collab offer, and syncs the insights back with Klaviyo for targeted segments & email drips for when we need to engage the influencers for one-off campaigns. Also, their customer support is great! Really hands on helping us roll Gatsby out to our clients with unique 1-pagers, webinars, etc. **What do you dislike about Gatsby?** Right now we’re using a 3rd party survey tool and/or a manual process to further vet the influencers and gather more info. Would be great if Gatsby had this system built in directly or other ways to vet influencers programmatically for authenticity and engagement. Also would love to see insights on the influencer posts or someway to track that. **What problems is Gatsby solving and how is that benefiting you?** Our clients were asking for influencer and micro-influencer marketing but most of the tools we evaluated required a lot of hands on and ongoing management, were too expensive, or didn’t have the integrations we needed to tie everything together. We also have clients that sell products that can't be marketed with paid ads so engaging with influencers/micro-influencers is a powerful way to promote these brands & products. Gatsby really partnered with us to find a solution that helps us and our clients leverage influencer marketing in a scalable way. For example, we have clients that capture & engage 3-10 micro-influencers every day through Gatsby, and it just happens automatically. Many of the influencers go on and post, but that’s where we need the additional automated tracking, but I hear it may be coming out from them soon..! :) ### 13. 63% of our customers are micro-influencers! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** May 14, 2020 **What do you like best about Gatsby?** First and foremost, Gatsby helps drive sales - most of our captured influencers end up being recurring customers and many recruit their friends with genuine posts on their Instagram feeds (75% of the influencers we discovered on Gatsby posted on their Instagram within 1 week of asking them). We're seeing more clients share how our studio has positively impacted their lives -- gaining self-confidence, self-discovery and overcoming body issues. It's powerful hearing these stories, especially knowing that their friends and followers are also seeing them. Gatsby also humanizes our website visitors -- giving us direct contact to our most social customers. This helps inform our marketing and PR efforts -- we get to know our customer better and can speak to them on a more personal level. Gatsby has helped us understand the value of our product from the customer perspective while helping us grow our social media engagement and reach more authentically. **What do you dislike about Gatsby?** We would love more stats on the influencers Gatsby captures, so we can learn even more about them. We would also love a way to easily track the posts from our influencer partnerships - this would help us measure success more easily and save time. **What problems is Gatsby solving and how is that benefiting you?** Gatsby has helped us create a community of influencers we can easily tap into for campaigns. Instead of having to vet influencers for each campaign, we have a whole team ready to go, and there's a certain level of trust we have with them because we know they are a client first and foremost. This became especially valuable when we had to populate an event last minute. Prior to Gatsby, we had an idea of who our client was, but now we know them personally. ### 14. Next Level **Rating:** 4.0/5.0 stars **Reviewed by:** Kyra J. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 28, 2020 **What do you like best about Gatsby?** Gatsby gave Body & Pole the tools to level up and attract a wider audience. It made it easy to streamline and connect us to the micro- influencer fitness members in our social media community. **What do you dislike about Gatsby?** It would be nice if Gatsby had more customization to the links to your website. **What problems is Gatsby solving and how is that benefiting you?** Body & Pole was lacking connection to our social media community and how powerful their influence is when connected. ### 15. Excellent product, Customer Service and the future of connectivity **Rating:** 5.0/5.0 stars **Reviewed by:** Brett M. | Owner, Mid-Market (51-1000 emp.) **Reviewed Date:** May 18, 2020 **What do you like best about Gatsby?** I love the connectivity between the users and our service/product. Especially the customized content that you can create. **What do you dislike about Gatsby?** They are working on it, but the more integration with other systems the better. **What problems is Gatsby solving and how is that benefiting you?** We are being able to identify and communicate with influencers. It is more accurate and faster which is important to our business. ### 16. The fastest Library for a quick website **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2019 **What do you like best about Gatsby?** What I like best about Gatsby.js is it's simplicity and ease of use. **What do you dislike about Gatsby?** I'm having a hard time thinking of something I don't like. **Recommendations to others considering Gatsby:** If you are looking for a way to build a fast working website or building a quick little prototype look no further than Gatsby. It offers speed performance, mobile and tablet friendly out of the box, and you can build a blog site out of it very easily. The community for Gatsby is very helpful. **What problems is Gatsby solving and how is that benefiting you?** I am solving the issue of building faster working websites. The benefits are blazing fast speeds and ease of use. ### 17. Great for beginners, easy to use and understand **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** January 14, 2019 **What do you like best about Gatsby?** Gatsby is very easy to use and learn. They have step by step instructions on their website that helps you build websites easily. In about 2 days I was able to build a website, and not only that, it was very easy. There are so many things you can do that are included in the packages. Setup was easy and quick, then quickly started development. It's open source and there are a few people already contributing a lot to it. **What do you dislike about Gatsby?** I ran into a few issues as I made some changes to the code. It is supposed to update as you save but sometimes it doesn't and I have to force stop it and start again. This might be an issue with my machine only. **Recommendations to others considering Gatsby:** Follow instructions they have on their website, gatsby.org for tutorials and easy setup. there are other places where you can find tips and some information but it's good to start from their site. **What problems is Gatsby solving and how is that benefiting you?** As someone who's been in development for a few years only, this has been one of my best experiences creating a site. Gatsby is so far the best website generator i've used. I highly recommend it to everyone. There are so many simple tutorials online. - [View Gatsby pricing details and edition comparison](https://www.g2.com/products/gatsby/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-16+03%3A19%3A42+-0500&secure%5Bsession_id%5D=9171701a-4920-4b46-975d-fb01c3e44f83&secure%5Btoken%5D=08f6213aa5e2072aa25b5543068aacd331d74102f0fc79e76a31d660546e9832&format=llm_user) ## Gatsby Integrations - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) ## Gatsby Features **Content & Collaboration** - Content Calendar - Content Library - Shared Inbox - Approval Workflows - Users and Permissions - Content Creation **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - User-Generated Content (UGC) Management - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Influencer Whitelisting - Influencer Compensation - E-Commerce Integration **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Social Management** - Social Analytics - Social Publishing - Campaign Optimization - Social Engagement - Social Ads - Campaign Planning - Hashtag Capabilites **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Gatsby Alternatives - [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) - 4.2/5.0 (793 reviews) - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,168 reviews)