# Best Influencer Marketing Platforms - Page 4 ## How Many Influencer Marketing Platforms Products Does G2 Track? **Total Products under this Category:** 396 ### Category Stats (Aug 2026) - **Average Rating:** 4.58/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** CreatorDB (+5.56%) - Among all products in this category, CreatorDB recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Influencer Marketing Platforms Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 19,500+ Authentic Reviews - 396+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Influencer Marketing Platforms ![G2 Grid® for Influencer Marketing Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/influencer-marketing-platforms/grids.png?focus%5B%5D=19813&focus%5B%5D=101035&focus%5B%5D=21056&focus%5B%5D=130113&focus%5B%5D=28276&focus%5B%5D=61006&focus%5B%5D=2814&focus%5B%5D=1314707) Highlighted products: impact.com, Sprout Social Influencer Marketing, Later Influence, Insense, Influential powered by Captiv8, PartnerStack, Meltwater, and Tracknow. Underlying data: [Grid® JSON](https://www.g2.com/categories/influencer-marketing-platforms/grids.json?focus%5B%5D=impact-com&focus%5B%5D=sprout-social-influencer-marketing&focus%5B%5D=later-influence&focus%5B%5D=insense&focus%5B%5D=influential-powered-by-captiv8&focus%5B%5D=partnerstack&focus%5B%5D=meltwater&focus%5B%5D=tracknow-ltd-tracknow) **Sponsored** ### TimeClock Plus by TCP TimeClock Plus by TCP makes it easy to track employee hours, manage schedules, and handle time off, without messy spreadsheets and clunky systems. Your team can clock in however they prefer, while managers get real-time visibility to stay on top of hours, overtime, leave and absences. TimeClock Plus works with your ERP, HCM, and payroll tools to save time and reduce errors, while helping you stay compliant without the extra effort. Whether your people are in one location or many, TimeClock Plus helps you run smoother, smarter, and more efficiently so that you can focus on your people and not paperwork. From time tracking to delivering the perfect paycheck, get time right, every time. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=681&secure%5Bchosen_at%5D=2026-08-01T16%3A59%3A17Z&secure%5Bdisplayable_resource_id%5D=1381&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=25997&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=25997&secure%5Bresource_id%5D=681&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Finfluencer-marketing-platforms%3Fpage%3D4&secure%5Btoken%5D=1aadb2c811e7f78e5df93e00400329d389f8307bb9680a85516c163db4626dd7&secure%5Burl%5D=https%3A%2F%2Ftcpsoftware.com%2Fproducts%2Ftimeclock-plus%2F%3Futm_source%3Dg2%26utm_medium%3Dppc&secure%5Burl_type%5D=custom_url) ### [Club (formerly Brandbassador)](https://www.g2.com/products/club-formerly-brandbassador/reviews) Club is an ambassador marketing platform designed to help brands harness the power of word-of-mouth marketing by building a vibrant community of loyal customers. Our solution enables brands to engage with their audience effectively, turning satisfied customers into enthusiastic brand advocates. By leveraging gamified Missions, Club facilitates the creation of authentic user-generated content, enhances social engagement, and ultimately drives revenue growth. Targeted at brands looking to expand their reach and deepen customer relationships, Club serves a diverse range of industries, from fashion and beauty to technology and lifestyle. The platform is particularly beneficial for businesses that recognise the value of community-driven marketing and wish to tap into the organic promotion that comes from genuine customer advocacy. One of the key features of Club is its ability to publish Missions that engage enthusiastic community members. These Missions can be tailored to align with specific marketing goals, whether it’s generating buzz around a new product launch or encouraging customers to share their experiences. By fostering authentic posts from followers who genuinely support the brand, Club helps build trust and credibility, which are essential components of successful marketing strategies. The platform allows brands to infinitely scale their community, accommodating an unlimited number of engaged members without compromising the quality of interactions. Club also streamlines the management of ambassador marketing by automating manual tasks such as payment processing and reward distribution. This saves brands valuable time and reduces the stress associated with managing community engagement. Additionally, brands retain full control over their community, including the ability to determine who can join and participate in Missions, ensuring a curated and focused group of advocates. The mobile app for creators further enhances accessibility, allowing brands to connect with their community on-the-go and respond to engagement in real-time. Overall, Club is a user-friendly platform that combines community building, authentic engagement, and streamlined management. By utilising Club, brands can effectively turn their customers into loyal ambassadors, amplifying their reach and enhancing their marketing efforts through genuine connections and shared experiences. **Average Rating:** 4.7/5.0 **Total Reviews:** 107 #### How Do G2 Users Rate Club (formerly Brandbassador)? - **Social Commerce:** 8.7/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 8.7/10 (Category avg: 8.0/10) - **Influencer Compensation:** 8.6/10 (Category avg: 8.2/10) #### Who Is the Company Behind Club (formerly Brandbassador)? - **Seller:** [Club](https://www.g2.com/sellers/club) - **Year Founded:** 2017 - **HQ Location:** London, England - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bb1d804adaff498047b99992336c33aa8a75f0760e21b885fba63b43367b97d3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrandbassador%2F&secure%5Burl_type%5D=linkedin_company_website) 77 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Apparel & Fashion, Health, Wellness and Fitness - **Company Size:** 64% Small, 27% Medium #### What Do G2 Reviewers Say About Club (formerly Brandbassador)? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **easy campaign management** of Club, appreciating its intuitive interface and effective performance tracking. - Users find Club ideal for **activating multiple influencers** efficiently, leading to successful campaign outcomes. - Users praise the **powerful analytics dashboard** for providing clear insights to optimize ambassador campaigns effectively. - Users love the **automation features** of Club, simplifying ambassador management and enhancing overall campaign effectiveness. - Users value the **easy communication** features of Club, enhancing engagement and streamlining ambassador interactions effectively. ##### Cons - Users note that the **filtering issues** hinder their ability to effectively find and manage ambassadors on the platform. - Users feel that **influencer segmentation needs improvement** , yet appreciate the responsiveness to suggestions and new feature implementation. - Users find **integration issues** with Club, limiting seamless workflows and making it difficult to connect with other marketing tools. - Users note the **limited collaboration features** that hinder effective integration with other marketing tools and workflows. - Users note **limited customization** options in Club, finding the search features and tool integrations lacking for their needs. #### What Are Recent G2 Reviews of Club (formerly Brandbassador)? **["Great for managing many creators"](https://www.g2.com/survey_responses/club-formerly-brandbassador-review-12493822)** **Rating:** 5.0/5.0 stars _— Verified User in Retail_ [Read full review](https://www.g2.com/survey_responses/club-formerly-brandbassador-review-12493822) **["Streamlined Influencer Collaboration Platform with Great Potential"](https://www.g2.com/survey_responses/club-formerly-brandbassador-review-10677591)** **Rating:** 4.0/5.0 stars _— Verified User in Marketing and Advertising_ [Read full review](https://www.g2.com/survey_responses/club-formerly-brandbassador-review-10677591) #### What Are G2 Users Discussing About Club (formerly Brandbassador)? - [What is your experience with Brandbassador for influencer marketing, and how does it compare to other platforms?](https://www.g2.com/discussions/what-is-your-experience-with-brandbassador-for-influencer-marketing-and-how-does-it-compare-to-other-platforms) - [How do you structure a brand ambassador program?](https://www.g2.com/discussions/how-do-you-structure-a-brand-ambassador-program) - 1 comment - [What companies use BrandBassador?](https://www.g2.com/discussions/what-companies-use-brandbassador) - 1 comment - [What is BrandBassador app?](https://www.g2.com/discussions/what-is-brandbassador-app) - 5 comments - [How does BrandBassador work?](https://www.g2.com/discussions/how-does-brandbassador-work) - 1 comment ### [ProductWind](https://www.g2.com/products/productwind/reviews) ProductWind is an influencer marketing platform designed to accelerate product launches and boost sales on major online retailers like Amazon and Walmart. By leveraging a vast network of retail-native creators, ProductWind enables brands to generate immediate traffic, enhance product visibility, and improve sales performance. Key Features and Functionality: - Creator Mobilization: Activates thousands of influencers with a single click, driving authentic shopper engagement and increasing product visibility. - Immediate Sales Impact: Generates rapid sales activity, leading to improved Best Seller Rank and the acquisition of new release badges. - Enhanced Media Efficiency: Increases the effectiveness of e-commerce advertising by driving external traffic, resulting in better return on ad spend (ROAS). - Real-Time Analytics: Provides comprehensive campaign transparency through an all-in-one dashboard, allowing brands to monitor progress and make data-driven decisions. Primary Value and User Solutions: ProductWind addresses the challenges brands face in launching new products in saturated online marketplaces. By rapidly mobilizing a network of influencers, it creates immediate momentum, driving traffic and sales that signal product relevance to retailer algorithms. This approach not only accelerates product visibility and sales but also enhances organic search rankings and media efficiency, providing a comprehensive solution for brands aiming to succeed in the competitive e-commerce landscape. **Average Rating:** 4.8/5.0 **Total Reviews:** 18 #### How Do G2 Users Rate ProductWind? - **Social Commerce:** 9.0/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 9.2/10 (Category avg: 8.0/10) - **Influencer Compensation:** 9.1/10 (Category avg: 8.2/10) #### Who Is the Company Behind ProductWind? - **Seller:** [ProductWind](https://www.g2.com/sellers/productwind) - **Year Founded:** 2020 - **HQ Location:** Seattle, Washington - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=de10afa8c9e95953275b36b7c01c013d37d50d6d1fe6116210979dd0e1e3df70&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fproductwind%2F&secure%5Burl_type%5D=linkedin_company_website) 33 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Consumer Goods - **Company Size:** 44% Large, 28% Medium #### What Do G2 Reviewers Say About ProductWind? _AI-generated summary from verified user reviews_ ##### Pros - Users commend the **efficient campaign management** of ProductWind, leading to enhanced online visibility and sales growth. - Users find ProductWind to be **extremely helpful** in launching new products and driving successful campaigns. - Users value the **fantastic collaboration** with the ProductWind team, enhancing success in project delivery and product launches. - Users praise the **analytics capabilities** of ProductWind for quickly enhancing product relevancy and securing page one wins. - Users find ProductWind to be **super easy to work with** , enhancing campaign launches and driving significant results. ##### Cons - Users find ProductWind **expensive** , often stretching their budget due to high retail and reimbursement costs. #### What Are Recent G2 Reviews of ProductWind? **["Well-Supported Campaigns with an Easy-to-Use Platform"](https://www.g2.com/survey_responses/productwind-review-12473422)** **Rating:** 5.0/5.0 stars _— Verified User in Consumer Electronics_ [Read full review](https://www.g2.com/survey_responses/productwind-review-12473422) **["Easy-to-Use Platform with a Highly Collaborative, Responsive Team"](https://www.g2.com/survey_responses/productwind-review-12473431)** **Rating:** 5.0/5.0 stars _— Verified User in Manufacturing_ [Read full review](https://www.g2.com/survey_responses/productwind-review-12473431) ### [Glewee - Influencer Marketing Platform](https://www.g2.com/products/glewee-influencer-marketing-platform/reviews) Glewee makes influencer marketing fast, easy & affordable for brands and small businesses. Glewee is one of the easiest and fastest all-in-one influencer marketing network changing the way brands and agencies do influencer marketing trusted by over 5,000 brands & agencies as well as 10,000+ creators & influencers. Glewee allows brands and agencies the ability to launch, manage, track, and scale unlimited influencer marketing campaigns all in one single platform. By offering the most reliable opt-in creator and influencer marketing platform, Glewee makes it possible for brands, agencies and creators to connect, collaborate and execute influencer marketing campaigns through social media to drive sales and reach new audiences. Glewee makes it seamless to find influencers for your brand. Glewee’s self-service web-based platform and iOS creator app connect brand marketers and advertisers with thousands of pre-vetted authenticated influencers that collectively bring more than 2.5B net social media followers to the table. Through its cloud computing platform, Glewee guarantees that brands will be matched with the best-fit creator team every time, often within minutes of launching a campaign. Start with our end-to-end influencer marketing solution. Build best-in-class briefs with smart tools. Automate tasks and reminders to elevate your social media marketing strategy with Glewee. Glewee’s intuitive in-app experience enables brands and creators to communicate one-on-one and create real-time authentic relationships. Glewee’s smart step-by-step process makes it easier than ever for brands to execute compliant end-to-end content marketing campaigns, making it the most efficient content generation platform on the market. Brands and agencies can create an account on Glewee’s influencer marketing platform at app.glewee.io. Content creators can download the Glewee app at the Apple App Store or Google Play. For more information on Glewee, please visit our website at glewee.com. **Average Rating:** 4.8/5.0 **Total Reviews:** 28 #### How Do G2 Users Rate Glewee - Influencer Marketing Platform? - **Social Commerce:** 8.9/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 8.9/10 (Category avg: 8.0/10) - **Influencer Compensation:** 9.4/10 (Category avg: 8.2/10) #### Who Is the Company Behind Glewee - Influencer Marketing Platform? - **Seller:** [Glewee](https://www.g2.com/sellers/glewee) - **Year Founded:** 2020 - **HQ Location:** Los Angeles , California - **Twitter:** @gleweeapp 271 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d9c8b6ae7f781a0ae337bcd22c1d2d25e6ef8397b42da8412898df7b2a3f23d6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fglewee%2F&secure%5Burl_type%5D=linkedin_company_website) 21 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 96% Small #### What Do G2 Reviewers Say About Glewee - Influencer Marketing Platform? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **professional campaign management** of Glewee, highlighting an amazing experience and effective app performance. - Users admire the **professional communication** by Glewee, enhancing their campaign experience significantly. - Users commend Glewee for its **professional support** and effective app, enhancing their influencer marketing campaigns. - Users value the **seamless influencer management** provided by Glewee, simplifying the process of sourcing and tracking partnerships. - Users value the **seamless management of influencer partnerships** offered by Glewee, enhancing their campaign efficiency. #### What Are Recent G2 Reviews of Glewee - Influencer Marketing Platform? **["Honestly is the best app for creators!"](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-10466918)** **Rating:** 5.0/5.0 stars _— Laura K._ [Read full review](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-10466918) **["The Best Influencer Marketing Platform for Agencies."](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-8451921)** **Rating:** 5.0/5.0 stars _— Mukesh K._ [Read full review](https://www.g2.com/survey_responses/glewee-influencer-marketing-platform-review-8451921) ### [Humanz](https://www.g2.com/products/humanz-ai-humanz/reviews) Humanz is an AI-powered platform that makes influencer marketing accessible, reliable and trustworthy for marketers and influencers. The solution addresses the major pain point of marketers being able to identify, in large scale, relevant and authenticated content creators; and to thereafter manage an entire campaign process from influencer selection, content approval, payment and ROI analytics on a single platform. Leading global multinational clients have chosen to use Humanz, including McDonalds, Kimberly-Clark, Zara, L’Oréal, Nestlé, Unilever, Group M, Omnicom and Universal McCann. Humanz has a key focus on monetizing word of mouth marketing by empowering valuable content creators of all sizes and turning them into your brand’s salesperson on social media, allowing them to maximize their earnings based on performance, as measured by our sales pixel. Our clients have generated over $55m in sales to date from creators at an 8.6% conversion rate. Humanz has expanded rapidly across territories to satisfy customer demand, with operations in the USA, Israel, South Africa, Turkey, Nigeria, Brazil, and India. **Average Rating:** 4.8/5.0 **Total Reviews:** 27 #### How Do G2 Users Rate Humanz? - **Social Commerce:** 8.7/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 8.7/10 (Category avg: 8.0/10) - **Influencer Compensation:** 8.3/10 (Category avg: 8.2/10) #### Who Is the Company Behind Humanz? - **Seller:** [Humanz AI](https://www.g2.com/sellers/humanz-ai) - **Year Founded:** 2017 - **HQ Location:** Tel-Aviv, IL - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5ee3ecce95ffe3680d93376b403cdbf9684fa808ae6d90ea859829a8d2dfa47f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhumanz%2F&secure%5Burl_type%5D=linkedin_company_website) 225 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 67% Small, 19% Large #### What Do G2 Reviewers Say About Humanz? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **user-friendly platform** of Humanz, which simplifies campaign management and social account linking. - Users commend the **excellent communication** from customer service, enhancing their overall experience with Humanz. - Users praise Humanz for their **excellent customer support** , highlighting how informative and responsive the team is throughout the process. - Users appreciate the **user-friendly platform** of Humanz, which simplifies linking accounts and managing campaigns efficiently. - Users praise the **helpful customer service** and user-friendly platform that simplifies managing social accounts and campaigns. #### What Are Recent G2 Reviews of Humanz? **["Localize UGC creative with ease and quality"](https://www.g2.com/survey_responses/humanz-review-12453265)** **Rating:** 5.0/5.0 stars _— David W._ [Read full review](https://www.g2.com/survey_responses/humanz-review-12453265) **["Humanz Makes Influencer Campaigns More Strategic and Efficient"](https://www.g2.com/survey_responses/humanz-review-12659920)** **Rating:** 5.0/5.0 stars _— Verified User in Marketing and Advertising_ [Read full review](https://www.g2.com/survey_responses/humanz-review-12659920) ### [TRIBE](https://www.g2.com/products/tribe-group-tribe/reviews) TRIBE connects global brands with 70,000+ talented and diverse influencers to generate world-class content for TikTok, Instagram, Pinterest, Facebook and Twitter. Execute influencer strategies that rival the world’s most innovative brands with TRIBE’s powerful combination of tech + team. An end-to-end platform to source authentic creators (or import your own), run campaigns fast with tools to automate the tasks you hate, and measure your ROI with real-time, first-party metrics. PLUS an expert team to guide you every step of the way. Since launching in 2015, TRIBE has worked with 13,500+ of the world’s biggest brands and agencies, including Unilever, Disney, Loréal, Jeep, AMEX, Rimmel London, McDonald’s, Logitech and Amazon. **Average Rating:** 4.3/5.0 **Total Reviews:** 37 #### How Do G2 Users Rate TRIBE? - **Social Commerce:** 8.3/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 8.9/10 (Category avg: 8.0/10) - **Influencer Compensation:** 6.7/10 (Category avg: 8.2/10) #### Who Is the Company Behind TRIBE? - **Seller:** [TRIBE Group](https://www.g2.com/sellers/tribe-group) - **Year Founded:** 2013 - **HQ Location:** South Melbourne, AU - **Twitter:** @tribe 2,937 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8b0725a0ab11cf066116b53276dae6aafdf90109d659f920b40854d1e267d1e5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6589474%2F&secure%5Burl_type%5D=linkedin_company_website) 110 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing Manager - **Top Industries:** Marketing and Advertising, Food & Beverages - **Company Size:** 41% Small, 32% Medium #### What Are Recent G2 Reviews of TRIBE? **["Great streamlined and self serve platform"](https://www.g2.com/survey_responses/tribe-review-8267287)** **Rating:** 4.0/5.0 stars _— Timothy H._ [Read full review](https://www.g2.com/survey_responses/tribe-review-8267287) **["Great flexible campaign options for influencer marketing and content creation."](https://www.g2.com/survey_responses/tribe-review-6994679)** **Rating:** 4.5/5.0 stars _— Alicia M._ [Read full review](https://www.g2.com/survey_responses/tribe-review-6994679) #### What Are G2 Users Discussing About TRIBE? - [What does TRIBE do?](https://www.g2.com/discussions/what-does-tribe-do) - [What is the tribe app?](https://www.g2.com/discussions/what-is-the-tribe-app) - [How much does Tribe cost?](https://www.g2.com/discussions/how-much-does-tribe-cost) - [What is tribe so?](https://www.g2.com/discussions/what-is-tribe-so) ### [Qoruz](https://www.g2.com/products/qoruz/reviews) Qoruz is a creator network that helps brands find, communicate, and collaborate with creators. Qoruz Platform offers Brands the ability to: 🔍 Discover the RIGHT Influencer for the job (from 7.5 Million Creators!) 💬 Chat and Engage directly (No Middlemen!) 💰 Launch your Campaigns and Pay transparently (Transparent costs, No BS) 🫂 Build a community of loyal influencer-creators and much more! **Average Rating:** 4.5/5.0 **Total Reviews:** 44 #### How Do G2 Users Rate Qoruz? - **Social Commerce:** 7.8/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 7.7/10 (Category avg: 8.0/10) - **Influencer Compensation:** 7.4/10 (Category avg: 8.2/10) #### Who Is the Company Behind Qoruz? - **Seller:** [Qoruz](https://www.g2.com/sellers/qoruz-c2771802-8367-42f9-9998-a2ccc486ca48) - **Year Founded:** 2015 - **HQ Location:** Bengaluru South, IN - **Twitter:** @Qoruz\_ 129 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f6e2450666f6f84be24e9d394721d917cf93a16e3b14b0f63b74b9f1c0be050e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13253059&secure%5Burl_type%5D=linkedin_company_website) 128 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 51% Small, 38% Medium #### What Do G2 Reviewers Say About Qoruz? _AI-generated summary from verified user reviews_ ##### Pros - Users praise Qoruz for its **effective influencer management** , noting the ease of discovery and detailed analytics. - Users love the **detailed filters** in Qoruz that efficiently help find the right influencers. - Users find Qoruz to be incredibly **user-friendly** , simplifying influencer discovery and campaign management significantly. - Users praise Qoruz for its **detailed filtering features** , making it easy to find the right influencers. - Users highlight the **efficiency in influencer discovery** with Qoruz, streamlining campaign management and saving valuable time. ##### Cons - Users find Qoruz to be **expensive** due to limited free options and reliance on paid features. - Users experience **inaccuracy in location tracking** , leading to unreliable information and frustrating encounters. - Users find the **initial complexity** of Qoruz's interface overwhelming, making navigation challenging at first. - Users find the **limited free options** of Qoruz restrictive, pushing many towards paid alternatives. - Users find the **navigation issues** with Qoruz somewhat challenging, affecting their overall user experience. #### What Are Recent G2 Reviews of Qoruz? **["Game Changer"](https://www.g2.com/survey_responses/qoruz-review-11529989)** **Rating:** 5.0/5.0 stars _— Minshul G._ [Read full review](https://www.g2.com/survey_responses/qoruz-review-11529989) **["Best Preferred as an Influencer Marketing Manager"](https://www.g2.com/survey_responses/qoruz-review-11373961)** **Rating:** 5.0/5.0 stars _— Kasheka A._ [Read full review](https://www.g2.com/survey_responses/qoruz-review-11373961) ### [Stack Influence](https://www.g2.com/products/stack-influence/reviews) Looking for end-to-end managed influencer campaigns with no inventory loss? Stack Influence is the leading influencer marketing platform focused on the Amazon Marketplace. Powered by AI management software and a network of vetted micro-influencers, Stack Influence campaigns generate valuable UGC and high-quality traffic for eCommerce sellers (without all the usual hassle and risk!). **Average Rating:** 4.5/5.0 **Total Reviews:** 36 #### How Do G2 Users Rate Stack Influence? - **Social Commerce:** 6.3/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 6.7/10 (Category avg: 8.0/10) - **Influencer Compensation:** 7.5/10 (Category avg: 8.2/10) #### Who Is the Company Behind Stack Influence? - **Seller:** [Stack Influence](https://www.g2.com/sellers/stack-influence) - **Year Founded:** 2018 - **HQ Location:** Miami, US - **Twitter:** @stackinfluence 376 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b9d7c65fbfde6c7728f26c4254832949fa15c56c9f2fa4e40ad2c6808031c0d3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstack-influence%2F&secure%5Burl_type%5D=linkedin_company_website) 41 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CEO - **Top Industries:** Consumer Goods, Cosmetics - **Company Size:** 86% Small, 11% Medium #### What Do G2 Reviewers Say About Stack Influence? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **ease of use** of Stack Influence, highlighting its efficient onboarding and supportive team. - Users find Stack Influence to be a **very helpful tool** for affordable, low-maintenance influencer marketing. - Users find that Stack Influence significantly enhances **sales growth** and brand awareness through effective consumer connections. - Users praise the **responsive and supportive customer support** of Stack Influence, enhancing their experience and facilitating growth. - Users value the **business growth opportunities** Stack Influence provides, enhancing sales and brand awareness effectively. ##### Cons - Users find Stack Influence to be **expensive** , requiring careful budgeting and planning for effective use. - Users feel that **billing issues** and analytics limitations impact their overall experience with Stack Influence. - Users express **frustration with brand challenges** on Stack Influence due to poor content quality and lack of ROI. - Users find the **complexity of benefits** and high costs of Stack Influence can be confusing and challenging to navigate. - Users report significant **data inaccuracies** with Stack Influence, leading to poor investment returns and frustrating experiences. #### What Are Recent G2 Reviews of Stack Influence? **["A Steady Stream of Authentic UGC That Scales Across Product Lines"](https://www.g2.com/survey_responses/stack-influence-review-13189500)** **Rating:** 5.0/5.0 stars _— Verified User in Consumer Goods_ [Read full review](https://www.g2.com/survey_responses/stack-influence-review-13189500) **["Stackinfluence has boosted our Amazon sales thanks to micro- and nano-influencers"](https://www.g2.com/survey_responses/stack-influence-review-12611792)** **Rating:** 5.0/5.0 stars _— Yassine M._ [Read full review](https://www.g2.com/survey_responses/stack-influence-review-12611792) ### [Dovetale](https://www.g2.com/products/dovetale/reviews) Today, building your business means building relationships with creators and influencers. These partners can promote your products, endorse your brand, and ultimately increase your sales. However, keeping track of every interaction and sale is tedious without the right tools. Dovetale is Shopify’s creator management system that allows you to scale your affiliate program with ease. **Average Rating:** 4.6/5.0 **Total Reviews:** 180 #### How Do G2 Users Rate Dovetale? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10) #### Who Is the Company Behind Dovetale? - **Seller:** [Dovetale, Inc.](https://www.g2.com/sellers/dovetale-inc) - **Year Founded:** 2016 - **HQ Location:** New York City, US - **Twitter:** @dovetale 1,292 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d411e59d70f4c385b4dc41e32c6518bdbbc84cb6abc0358a6bc9f187a63dd800&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7574387%2F&secure%5Burl_type%5D=linkedin_company_website) 5 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive - **Top Industries:** Marketing and Advertising, Public Relations and Communications - **Company Size:** 71% Small, 23% Medium #### What Are Recent G2 Reviews of Dovetale? **["The best tool for ambassador marketing on Shopify"](https://www.g2.com/survey_responses/dovetale-review-7119162)** **Rating:** 5.0/5.0 stars _— Calev B._ [Read full review](https://www.g2.com/survey_responses/dovetale-review-7119162) **["Using Dovetale before switching to Affable"](https://www.g2.com/survey_responses/dovetale-review-7201883)** **Rating:** 4.0/5.0 stars _— Nine C._ [Read full review](https://www.g2.com/survey_responses/dovetale-review-7201883) #### What Are G2 Users Discussing About Dovetale? - [What is Dovetale used for?](https://www.g2.com/discussions/what-is-dovetale-used-for) ### [Linqia](https://www.g2.com/products/linqia/reviews) Linqia is the calm in the chaotic sea of influencer marketing. We are a full-service, tech-enabled platform that handles campaigns for the world’s leading brands from influencer selection to creative strategy to scale. While some influencer companies offer only technology and others operate as creative agencies, Linqia leverages both science and storytelling to help brands create emotive, human-first campaigns with inspiring content optimized by metrics-driven confidence. We distill 1.5 billion data points down to answer who are the right influencers, what are the right social platforms, and what is the best combination of content to deliver the optimal business results. Combining proprietary technology with a data driven methodology, our refined and tested process scales influencer marketing investments. A pioneer in the industry with over a decade of experience and backed by the industry's largest measurement suit, Linqia is trusted by more fortune 500 brands than any other influencer marketing company. We’ve partnered with over 650 brands — including McDonald’s, Clorox, Anheuser-Busch, GM, and Bayer — and run thousands of successful campaigns. We create long-lasting relationships with our clients and apply learnings from previous campaigns to drive ongoing success, regularly out-performing established benchmarks. Enterprise brands know that influencer activation is no longer a nice-to-have, but rather an essential piece of their marketing strategy. However, it’s a complex world to navigate. We take the guesswork out of the equation, ensuring the greatest experience for both our clients and their customers. **Average Rating:** 4.8/5.0 **Total Reviews:** 24 #### How Do G2 Users Rate Linqia? - **Social Commerce:** 10.0/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 10.0/10 (Category avg: 8.0/10) - **Influencer Compensation:** 10.0/10 (Category avg: 8.2/10) #### Who Is the Company Behind Linqia? - **Seller:** [Linqia](https://www.g2.com/sellers/linqia) - **Year Founded:** 2012 - **HQ Location:** San Francisco, CA - **Twitter:** @linqia 2,537 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4c3f673b2cdcb98c2f69fbc43baaa8a02338f8fb1ac003170ead235cd5130f01&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F167481%2F&secure%5Burl_type%5D=linkedin_company_website) 110 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 58% Small, 25% Large #### What Are Recent G2 Reviews of Linqia? **["Above and beyond my expectations as a creator!"](https://www.g2.com/survey_responses/linqia-review-9101472)** **Rating:** 5.0/5.0 stars _— Alex B._ [Read full review](https://www.g2.com/survey_responses/linqia-review-9101472) **["Seamless Experience"](https://www.g2.com/survey_responses/linqia-review-9101484)** **Rating:** 5.0/5.0 stars _— Mila H._ [Read full review](https://www.g2.com/survey_responses/linqia-review-9101484) #### What Are G2 Users Discussing About Linqia? - [What is Linqia used for?](https://www.g2.com/discussions/what-is-linqia-used-for) ### [Streamforge](https://www.g2.com/products/streamforge/reviews) Streamforge is an intelligence platform designed to assist brands and agencies in identifying the most suitable influencers by prioritizing audience relevance. Unlike traditional methods that often rely on superficial metrics, Streamforge provides a comprehensive understanding of a creator's reach, audience interests, and content performance. This focus on audience insights ensures that marketing efforts are not only targeted but also effective in achieving desired outcomes. The platform is structured around three essential tools: discover, analyze, and track. The discovery tool enables teams to sift through millions of creators using an array of detailed filters. This functionality allows users to find influencers who genuinely align with their brand’s objectives based on various criteria, including audience interests, behaviors, geographical location, and social media platforms. By facilitating this level of precision, Streamforge helps brands connect with creators who resonate with their target demographics. The analysis component of Streamforge offers a deep dive into a creator’s audience demographics, engagement patterns, and performance benchmarks. This data-driven approach equips marketing teams with the insights needed to evaluate potential partnerships effectively. By understanding who engages with a creator’s content and how, brands can make informed decisions that enhance their influencer marketing strategies. Furthermore, the tracking feature consolidates all relevant information in one accessible location, allowing teams to manage relationships and monitor past activities efficiently, eliminating the need for disparate tools or outdated spreadsheets. Streamforge is particularly beneficial for companies executing influencer campaigns at scale, whether they are navigating multiple markets, product lines, or business units. Brands can utilize the platform to pinpoint the right influencers for global launches or to streamline ongoing influencer programs, thereby improving coordination among teams. The overarching aim is to minimize noise in the influencer marketing landscape, uncover genuine opportunities, and transform influencer marketing from a gamble into a strategic, results-driven initiative. By replacing guesswork with clarity, Streamforge empowers marketing teams to operate more efficiently, reduce manual tasks, and make smarter decisions. This intelligence platform not only enhances the effectiveness of influencer marketing campaigns but also ensures that brands can focus on what truly drives impact in their marketing efforts. **Average Rating:** 4.7/5.0 **Total Reviews:** 23 #### How Do G2 Users Rate Streamforge? - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10) - **Influencer Compensation:** 4.2/10 (Category avg: 8.2/10) #### Who Is the Company Behind Streamforge? - **Seller:** [Streamforge](https://www.g2.com/sellers/streamforge) - **Year Founded:** 2018 - **HQ Location:** Montreal, CA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=30a505ac0a0f59661958b1df741fb06d5ee12c1c3e4ae150f3153b07d132b0b9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstreamforge%2F&secure%5Burl_type%5D=linkedin_company_website) 10 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Games, Marketing and Advertising - **Company Size:** 48% Small, 39% Medium #### What Do G2 Reviewers Say About Streamforge? _AI-generated summary from verified user reviews_ ##### Pros - Users highlight the **ease of use** of Streamforge, appreciating its intuitive setup and efficient search capabilities. - Users love the **intuitive interface** of Streamforge, facilitating effortless navigation and efficient influencer searches. - Users appreciate the **seamless setup** of Streamforge, allowing quick access to its powerful features right away. - Users value the **detailed filtering options** of Streamforge, enabling efficient searches tailored to specific content types. - Users appreciate the **intuitive design** of Streamforge, making it easy to find and filter content efficiently. ##### Cons - Users experience **inaccuracy in filtering and fee estimates** , leading to frustration and challenges in using Streamforge effectively. - Users experience **creator issues** , citing inaccuracies in filtering and a lack of provided email addresses for creators. - Users report **email issues** with incorrect filtering and insufficient creator email availability, needing more reliability and accuracy. - Users experience **filtering issues** with Streamforge, noting inaccuracies and missing creator emails that hinder usability. - Users find the **inaccurate information** about estimated fees on Streamforge frustrating and inconvenient for their projects. #### What Are Recent G2 Reviews of Streamforge? **["Effortless Influencer Discovery That Elevates Our Campaigns"](https://www.g2.com/survey_responses/streamforge-review-11401892)** **Rating:** 5.0/5.0 stars _— Titouan C._ [Read full review](https://www.g2.com/survey_responses/streamforge-review-11401892) **["Intuitive Tool with Powerful Filtering Options"](https://www.g2.com/survey_responses/streamforge-review-12182207)** **Rating:** 4.0/5.0 stars _— Grace Ann A._ [Read full review](https://www.g2.com/survey_responses/streamforge-review-12182207) ### [trendHERO](https://www.g2.com/products/trendhero/reviews) trendHERO is an advanced influencer marketing platform for Instagram. Main purposes: - Influencers search and discovery - Fake followers and likes detection - Account audit - Growth tracking - Audience analysis (geo and interests stats) - Competitors monitoring - Ads database - Influencer Outreach - Influencers audience overlaps **Average Rating:** 4.4/5.0 **Total Reviews:** 127 #### How Do G2 Users Rate trendHERO? - **Social Commerce:** 8.1/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 8.1/10 (Category avg: 8.0/10) - **Influencer Compensation:** 7.5/10 (Category avg: 8.2/10) #### Who Is the Company Behind trendHERO? - **Seller:** [trendHERO](https://www.g2.com/sellers/trendhero) - **Year Founded:** 2019 - **HQ Location:** Midland, Cayman Islands - **Twitter:** @TrendHERO 2 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6a7236d775993be58b5cab891b437c47e6f265303c8557f52ecf2039c35b0a96&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrendhero%2F&secure%5Burl_type%5D=linkedin_company_website) 5 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CEO - **Top Industries:** Marketing and Advertising, Apparel & Fashion - **Company Size:** 90% Small, 9% Medium #### What Do G2 Reviewers Say About trendHERO? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **detailed influencer analytics** of trendHERO, finding it valuable for assessing audience authenticity and engagement. - Users praise the **ease of use** of trendHERO, highlighting its quick access to essential features and stats. - Users praise the **amazing customer support** for its quick response and easy-to-use features. - Users appreciate the **in-depth influencer analytics** of trendHERO, which ensure audience authenticity and relevance. - Users love the **clean and easy-to-follow interface** of trendHERO, enhancing their overall experience with beautiful design. ##### Cons - Users experience **inaccuracy** with trendHERO, noting language issues, report sorting limitations, and numerous bugs affecting performance. - Users often face **poor reporting** , with bugs, broken graphs, and incorrect stats impacting their experience with trendHERO. - Users find the **insufficient information** on trendHERO can make it hard to effectively filter influencers without extra costs. - Users find the **limited offers** inconvenient, as key features are not included in the basic subscription. - Users find that the **limited functionality** of trendHERO hinders effective influencer analysis without costly upgrades. #### What Are Recent G2 Reviews of trendHERO? **["Very helpful for finding the right influencers"](https://www.g2.com/survey_responses/trendhero-review-12947952)** **Rating:** 5.0/5.0 stars _— PR G._ [Read full review](https://www.g2.com/survey_responses/trendhero-review-12947952) **["Convenient, Easy-to-Understand Dashboard with Great Features and Plans"](https://www.g2.com/survey_responses/trendhero-review-13062801)** **Rating:** 5.0/5.0 stars _— Iryna K._ [Read full review](https://www.g2.com/survey_responses/trendhero-review-13062801) #### What Are G2 Users Discussing About trendHERO? - [What do you like most about trendHERO for influencer marketing analytics, and what could be improved?](https://www.g2.com/discussions/what-do-you-like-most-about-trendhero-for-influencer-marketing-analytics-and-what-could-be-improved) ### [Favikon](https://www.g2.com/products/favikon/reviews) Favikon helps marketing and partnerships teams run influencer campaigns end to end—from discovery to reporting. Search across 9 social media channels using AI to find the right creators or content by keyword, niche, or audience profile. Message creators directly from the platform, manage campaigns in one place, and track performance with built-in analytics. Trusted by B2B and B2C teams globally, Favikon takes the guesswork out of influencer marketing with data-backed creator scoring, audience authenticity analysis, and competitor benchmarking. **Average Rating:** 4.5/5.0 **Total Reviews:** 13 #### How Do G2 Users Rate Favikon? - **Social Commerce:** 10.0/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 6.7/10 (Category avg: 8.0/10) - **Influencer Compensation:** 8.3/10 (Category avg: 8.2/10) #### Who Is the Company Behind Favikon? - **Seller:** [Favikon](https://www.g2.com/sellers/favikon) - **Year Founded:** 2018 - **HQ Location:** Paris, FR - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7fd15726c5a06e3f1528f1612eb235364017e25633dba9c4a6aad34a37519252&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffavikon&secure%5Burl_type%5D=linkedin_company_website) 191 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 77% Small, 23% Medium #### What Do G2 Reviewers Say About Favikon? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Favikon, simplifying influencer comparisons and enhancing decision-making. - Users value the **influencer rating system** of Favikon for quickly identifying top influencers based on engagement. - Users value Favikon's **influencer management capabilities** , enabling effective partnerships and targeted improvements across various platforms. - Users value the **variety of options** Favikon provides for comparing influencers based on quality beyond follower count. - Users value Favikon for its ability to identify **potential partnerships** with influencers across various social media platforms, enhancing engagement strategies. ##### Cons - Users desire more **integration features** with CRMs and better insights into niche markets for effective campaign management. - Users find the **monthly cost of $299** for the Business Plan to be quite expensive and burdensome. - Users desire **more integration features** and in-depth insights for emerging influencers or niche markets in Favikon. #### What Are Recent G2 Reviews of Favikon? **["Comprehensive Influencer Identification Tool with a Learning Curve"](https://www.g2.com/survey_responses/favikon-review-12616701)** **Rating:** 4.5/5.0 stars _— Sam W._ [Read full review](https://www.g2.com/survey_responses/favikon-review-12616701) **["Favikon Makes LinkedIn Impact Metrics Clear with a Strong UI"](https://www.g2.com/survey_responses/favikon-review-12858866)** **Rating:** 5.0/5.0 stars _— David W._ [Read full review](https://www.g2.com/survey_responses/favikon-review-12858866) ### [Reditus](https://www.g2.com/products/reditus/reviews) Reditus is an Affiliate Management Tool for B2B SaaS companies. It helps companies to recruit new affiliates via their marketplace, helping them to grow outside their own network. Their USP is their clean UI, live chat support, and their way how they take in customer feedback. The company has been built by a previous Head of Customer Success which is clear in how they do business; they definitely want people get value out of their product and will help you achieve that. They offer a free plan, and when you buy a premium package you will get ROI really quickly based on how they defined their pricing. A great way for SaaS companies to start their affiliate program without high upfront costs. The company is located in Utrecht, The Netherlands (complies with GDPR) and was founded in 2020. **Average Rating:** 4.8/5.0 **Total Reviews:** 71 #### How Do G2 Users Rate Reditus? - **Social Commerce:** 10.0/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 10.0/10 (Category avg: 8.0/10) - **Influencer Compensation:** 9.7/10 (Category avg: 8.2/10) #### Who Is the Company Behind Reditus? - **Seller:** [Reditus](https://www.g2.com/sellers/reditus) - **HQ Location:** Utrecht, NL - **Twitter:** @GetReditus 33 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=efe9638c13d52e94c825dd51431cc0c86bdff6a2949171d7a620fc90573796e1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freditusbv%2F&secure%5Burl_type%5D=linkedin_company_website) 15 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Founder, CEO - **Top Industries:** Computer Software, Marketing and Advertising - **Company Size:** 93% Small, 3% Medium #### What Do G2 Reviewers Say About Reditus? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **user-friendly interface** of Reditus, finding it simple and effective for managing projects and referrals. - Users value the **ease of managing affiliates** with Reditus, enhancing efficiency in scaling B2B SaaS partner programs. - Users praise the **outstanding customer support** of Reditus, highlighting its quick responses and helpful assistance. - Users love the **high-quality affiliate network** of Reditus, simplifying partner discovery and enhancing B2B connections seamlessly. - Users commend the **user-friendly interface** of Reditus, making project management and referral tracking simple and clear. ##### Cons - Users face **payment issues** with Reditus, including delayed commissions and limited payout options causing frustration. - Users experience **communication delays** with Reditus due to limited payout options and cumbersome individual management processes. - Users feel the **limited customization options** restrict flexibility and detail in their reports, impacting overall satisfaction. - Users feel that **reporting lacks flexibility** and detail, limiting their ability to explore comprehensive analytics. - Users are frustrated by the **access limitations** of Reditus, particularly with its sole PayPal payout option and fixed schedules. #### What Are Recent G2 Reviews of Reditus? **["Two years in, Reditus is still the only affiliate dashboard I actually open every day."](https://www.g2.com/survey_responses/reditus-review-13179806)** **Rating:** 4.5/5.0 stars _— houda m._ [Read full review](https://www.g2.com/survey_responses/reditus-review-13179806) **["Solid first impression: one place for every program I'm promoting"](https://www.g2.com/survey_responses/reditus-review-13142165)** **Rating:** 4.5/5.0 stars _— Giuseppe C._ [Read full review](https://www.g2.com/survey_responses/reditus-review-13142165) #### What Are G2 Users Discussing About Reditus? - [What is Reditus used for?](https://www.g2.com/discussions/what-is-reditus-used-for) - 2 comments, 2 upvotes ### [Veel](https://www.g2.com/products/veel/reviews) Veel is the creator collaboration platform powering end-to-end partnerships between brands and verified creators. With a global network of 350K+ creators, brand teams can discover the right talent, launch campaigns, manage content, and scale collaborations all in one place. No messy spreadsheets. No endless DMs. No more guessing if a creator will actually deliver. Veel is built for brands that see creator marketing as a core growth channel not just a trend to experiment with. How you’ll use Veel: Discovery & Matching: Find verified creators across niches and platforms. Explore profiles, content style, and audience fit to choose creators who align with your brand. Collaboration & Workflow: Launch campaigns, share briefs, and manage communication in one streamlined space. Keep everything organized from first contact to final delivery. Campaign Management: Track content, timelines, and performance in real time. Scale UGC production without losing control or clarity. Creator Opportunities: For creators, Veel unlocks access to trusted brand deals, clear expectations, and consistent collaboration opportunities. Trusted Ecosystem: Work with verified creators only ensuring quality, reliability, and better campaign outcomes. From startups to scaling brands, teams use Veel to simplify creator partnerships and turn content into real growth. **Average Rating:** 4.5/5.0 **Total Reviews:** 15 #### How Do G2 Users Rate Veel? - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 10.0/10 (Category avg: 8.0/10) - **Influencer Compensation:** 8.9/10 (Category avg: 8.2/10) #### Who Is the Company Behind Veel? - **Seller:** [Veel](https://www.g2.com/sellers/veel) - **Year Founded:** 2023 - **HQ Location:** San Francisco, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d3dba7258723a3e4d0f452a002b40f4707483369a0832f39ccac3e306813e877&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fveelapp%2F&secure%5Burl_type%5D=linkedin_company_website) 100 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 75% Small, 25% Medium #### What Do G2 Reviewers Say About Veel? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Veel, enabling quick setup and seamless navigation for efficient creator marketing campaigns. - Users appreciate the **structured workflow** of Veel, streamlining creator marketing with intuitive and quick campaign management. - Users value the **efficient collaboration** of Veel, streamlining creator marketing with a structured, intuitive workflow. - Users value the **comprehensive solutions** of Veel, streamlining creator marketing with an intuitive end-to-end workflow. - Users find Veel's **intuitive design** essential for streamlining creator marketing and reducing operational overhead. ##### Cons - Users note the need for **deeper automation and advanced reporting** in Veel's campaign management for high-volume teams. - Users experience **confusion from frequent feature additions** , though communication helps ease the transition over time. - Users note the **lack of automation** , which hinders efficiency, especially for teams handling numerous campaigns. - Users find the **reporting lacks depth** , impacting efficiency for teams handling numerous campaigns, but improvements are underway. - Users report encountering **minimal bugs** in the system, with hopes for improvements in future updates. #### What Are Recent G2 Reviews of Veel? **["Seamless End-to-End Campaigns: AI Matching, Editing, and Global Payouts in One Dashboard"](https://www.g2.com/survey_responses/veel-review-12935620)** **Rating:** 5.0/5.0 stars _— Prakriti B._ [Read full review](https://www.g2.com/survey_responses/veel-review-12935620) **["The all-in-one creator marketing platform that actually delivers ROI"](https://www.g2.com/survey_responses/veel-review-12588909)** **Rating:** 4.0/5.0 stars _— Bisham K._ [Read full review](https://www.g2.com/survey_responses/veel-review-12588909) ### [Ainfluencer](https://www.g2.com/products/ainfluencer-ainfluencer/reviews) Ainfluencer is the all-in-one influencer marketing platform that connects brands with 25M+ creators on Instagram, TikTok, and YouTube, 100% free to start. Find, vet, and collaborate with the right influencers, then run paid campaigns, affiliate programs, and product seeding from a single dashboard. AI-powered discovery matches your brand to creators by niche, audience, location, and engagement, so you spend less time searching and more time scaling. For Brands 🚀 AI Influencer Discovery — Search 25M+ vetted creators by niche, location, follower count, and quality score. 📸 Paid Collabs — Launch sponsored campaigns, invite creators, and negotiate offers with secure escrow payments. 💼 Affiliate Programs — Run performance-based campaigns with trackable links, promo codes, and automated commission payouts. 🔀 Hybrid Campaigns (Paid + Affiliate) — Combine an upfront fee with performance commissions to reward creators for content and conversions in one deal. 📦 Product Seeding — Gift products to on-brand creators and turn samples into authentic reviews, unboxings, and UGC. 🤝 Fully Managed Packages — Hand off the entire campaign. Our team handles strategy, creator sourcing, outreach, and reporting end-to-end. 🔒 Secure Escrow Payments — Funds are protected and released only when content is delivered. ♻️ Unlimited Campaigns — Create campaigns, invite influencers, and receive proposals with no limits or platform fees. 📊 Performance Tracking — Review profiles, past collaborations, ratings, and campaign ROI before you commit. For Influencers ✅ Get discovered by 70,000+ brands across every industry. ✅ Earn through paid collabs, affiliate commissions, hybrid deals, and free products. ✅ Monetize your Instagram, TikTok, and YouTube content. ✅ Build your reputation with verified reviews and ratings, 100% free. Why brands and creators choose Ainfluencer Unlike traditional influencer marketing agencies, Ainfluencer puts discovery, outreach, negotiation, paid collabs, affiliate management, hybrid deals, product seeding, and secure payments in one hassle-free platform. Want it done for you? Choose a fully managed package and let our experts run the campaign end-to-end. No middlemen, no hidden costs, just smart connections between brands and influencers that drive real results. Start free today and launch your first campaign in minutes. **Average Rating:** 4.7/5.0 **Total Reviews:** 23 #### How Do G2 Users Rate Ainfluencer? - **Social Commerce:** 8.7/10 (Category avg: 7.8/10) - **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.1/10) - **Influencer Whitelisting:** 8.5/10 (Category avg: 8.0/10) - **Influencer Compensation:** 9.3/10 (Category avg: 8.2/10) #### Who Is the Company Behind Ainfluencer? - **Seller:** [Ainfluencer](https://www.g2.com/sellers/ainfluencer-d1fb67fa-c662-486b-b960-4bdb69291bad) - **Year Founded:** 2021 - **HQ Location:** Toronto, CA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b762b707e392370631787b3f0e0fe5d7cb02930f90f91a4229c13930921519ba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fainfluencer-inc&secure%5Burl_type%5D=linkedin_company_website) 21 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 91% Small, 4% Medium #### What Do G2 Reviewers Say About Ainfluencer? _AI-generated summary from verified user reviews_ ##### Pros - Users find Ainfluencer's platform very **easy to use** , facilitating collaboration with minimal financial commitment and effective outcomes. - Users value the **easy influencer connections** and effective campaigns facilitated by Ainfluencer's AI matching system. - Users find Ainfluencer's **time-saving features** invaluable for quickly connecting with influencers and boosting sales. - Users value the **responsive campaign management** of Ainfluencer, enabling quick participation and seamless communication with brands. - Users appreciate the **affordable collaborations** offered by Ainfluencer, enabling budget-friendly exchanges with influencers. ##### Cons - Users often face **messaging issues** , with unprofessional communications from influencers and delayed responses from brands affecting efficiency. - Users face **challenges with finding engaged influencers** , leading to delays in their marketing efforts on Ainfluencer. - Users find that many influencers lack professionalism, sending **casual and unstructured messages** that undermine campaign credibility. - Users express concerns about the **dashboard issues** , impacting their initial impressions and overall experience with Ainfluencer. - Users find the **prepackaged offerings pricey** , although direct communication with influencers allows for budget-friendly options. #### What Are Recent G2 Reviews of Ainfluencer? **["Ainfluencer is the only site to use if you're serious about finding great and reputable influencers!"](https://www.g2.com/survey_responses/ainfluencer-review-11852077)** **Rating:** 5.0/5.0 stars _— Anthony H._ [Read full review](https://www.g2.com/survey_responses/ainfluencer-review-11852077) **["Would recommend for ugc creators"](https://www.g2.com/survey_responses/ainfluencer-review-11843849)** **Rating:** 5.0/5.0 stars _— Mariam V._ [Read full review](https://www.g2.com/survey_responses/ainfluencer-review-11843849) - [‹ Prev‹ Prev](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=3#product-list) - [1](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score#product-list) - [2](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=2#product-list) - [3](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=3#product-list) - 4 - [5](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=5#product-list) - [6](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=6#product-list) - [7](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=7#product-list) - [8](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=8#product-list) - … - [26](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=26#product-list) - [27](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=27#product-list) - [Next ›Next ›](/categories/influencer-marketing-platforms?open_modal_url=%2Fproducts%2Fonclusive%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%26source%3Dcategory&order=g2_score&page=5#product-list) Spotlight Categories [Payment Processing Software](https://www.g2.com/categories/payment-processing) [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) [Workforce Management Software](https://www.g2.com/categories/workforce-management) [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing) [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant) Similar Categories - [Other Social Media](/categories/other-social-media) - [Social Media Analytics](/categories/social-media-analytics) - [Social Media Listening Tools](/categories/social-media-listening-tools) - [Social Media Management](/categories/social-media-mgmt) - [Social Media Suites](/categories/social-media-suites) [Browse Influencer Marketing Platforms Themes](/categories/influencer-marketing-platforms/themes) ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi") YR Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi) Updated October 3, 2024 Influencer marketing platforms provide organizations with an end-to-end solution for discovering social influencers, managing influencer-generated content, and analyzing influencer marketing campaigns. This type of software enables brands to tap into new acquisition channels and promote new products or services through partnerships with celebrities, content creators, micro-influencers, and brand ambassadors. Influencer marketing platforms are most frequently used by marketing and advertising teams in consumer goods industries like retail, fashion, and beauty, as well as e-commerce businesses and direct-to-consumer (DTC) brands. There are two distinct methods for sourcing influencers through an influencer marketing platform. Some vendors provide a large, searchable influencer database that contains information about verified influencers across multiple social networks. These products often use artificial intelligence to analyze influencers and their audiences. Other providers grant access to a private, opt-in network of social influencers who want to partner with brands. Regardless of the sourcing method, both types of influencer marketing platforms allow businesses to filter through influencers by establishing detailed search criteria. Marketers can then use built-in collaboration and content management features to communicate with influencers, manage influencer-generated content, and analyze the performance of social influencer campaigns. Influencer marketing platforms are often implemented to support other [social media marketing software](https://www.g2.com/categories/social-media-marketing). Some influencer marketing solutions may offer features of [user-generated content software](https://www.g2.com/categories/user-generated-content) or [customer advocacy software](https://www.g2.com/categories/customer-advocacy) to help brands leverage social proof and convert existing advocates into social influencers. To qualify for inclusion in the Influencer Marketing Platforms category, a product must: - Provide tools that enable users to search for social influencers within an influencer network or across social networks - Allow users to filter through and segment influencers according to a series of factors - Offer campaign management and communication tools with which users can communicate and manage influencers - Provide a dashboard through which users can visualize and evaluate influencer campaign performance - Facilitate importing and exporting of influencer data, including contact information Show More * * * ## How Do You Choose the Right Influencer Marketing Platforms? ### What You Should Know About Influencer Marketing Platforms ### What are Influencer Marketing Platforms? Influencer marketing software is an important solution for any organization that invests heavily in influencer campaigns. [Influencer marketing](https://learn.g2.com/influencer-marketing) is a social media marketing strategy that aims to build mutually beneficial relationships between brands and individuals known as “influencers." In social media, an influencer is anyone with the power to impact the buying habits or actions of others through their expertise, authority, or relationship with their audience. Brands also often refer to their influencers as ambassadors or creators. Influencer marketing platforms offer a variety of tools that streamline most or all aspects of the influencer marketing process. The most common features include influencer discovery, campaign management, and campaign analytics. Some solutions enable businesses to identify the most relevant influencers across social media while others maintain a proprietary marketplace of content creators. In addition to discovery, marketers can leverage communication and automation tools to manage their relationships with creators, as well as analytics features to measure the performance of their influencer campaigns. Influencer marketing platforms that provide real-time visibility, system stability, and data integrity typically combine centralized campaign dashboards with consistent tracking infrastructure that scales across creators, programs, and payouts. Based on G2 reviews, marketing operations leaders evaluate influencer marketing platforms by comparing streamlined workflow automation, real-time campaign visibility, and consistent attribution data across multi-creator programs. Key Benefits of Influencer Marketing Platforms - Increase social reach across all desired channels - Improve brand awareness - Build trust across target audiences - Evaluate, plan, and manage influencer marketing efforts for future success - Leverage social channels and influencer marketplaces - Identify the most relevant and helpful influencers - Curate user-generated content - Analyze performances of influencer campaigns ### Why Use Influencer Marketing Platforms? Influencer marketing can be an extremely effective strategy for building brand awareness, generating sales, and even [promoting consumer trust](https://research.g2.com/insights/influencer-marketing-building-trust-with-tech). In general, people are more likely to accept product and service recommendations from someone they already know. Many influencers have highly engaged followers who like and admire them; with influencer marketing software, businesses can partner with the right influencers to reach those audiences. **Influencer recruitment** — Influencer marketing software is designed specifically to help users reach out to influencers. These platforms either allow users to sift through influencer marketplaces or scan social media channels. The software identifies which influencer is the best match for a company’s brand and campaign initiatives. For example, a pet product brand might wish to promote their new grain-free food to pet owners. The company could use an influencer marketing platform to discover and reach out to the most relevant influencers to partner with for a promotion—in this case, cat- and dog-focused social media accounts with large and highly engaged audiences. **Campaign management and analytics** — Productive influencer marketing solutions offer built-in [social analytics](https://www.g2.com/categories/social-analytics) capabilities, which help users gauge the success of influencer-led campaigns. Brands with mature influencer marketing programs may run dozens of campaigns at a time. Influencer marketing software enables these brands to execute campaigns, communicate with influencers in their network, and measure the impact of each creator’s content. It is challenging to measure the true return-on-investment (ROI) of influencer marketing campaigns since this type of content cannot always be directly attributed to sales or leads. Most campaigns act as one touchpoint among many which contribute to a consumer’s decision to make a purchase. However, influencer marketing software can help marketers benchmark their efforts with analytics such as cost per engagement, cost per follower, and more. **User-generated content (UGC)** — [User-generated content](https://www.g2.com/categories/user-generated-content) is a by-product of the relationship between brands and influencers. When an influencer creates and posts sponsored content on social media, businesses can reuse that content for their own marketing purposes. For example, imagine a luxury travel brand partners with Instagram influencers to promote their line of luggage. The influencers then post photos of themselves travelling with the luggage in beautiful, foreign destinations. The brand can then use these photos on their own social channels, on their website, and in digital advertisements. ### Who Uses Influencer Marketing Platforms? Influencer marketing software is mainly used by business-to-consumer (B2C) companies, especially those that sell consumer packaged goods (CPG) such as clothing, makeup, food, and household products. It is also a popular strategy among [e-commerce](https://learn.g2.com/e-commerce) brands since influencer content can easily link to an online store, where consumers can purchase a product immediately. **Marketers** — Within an organization, marketing teams will be the primary users of influencer marketing software. Influencer campaigns require a significant amount of attention and resources as they involve managing relationships, compensating influencers, delivering samples, monitoring engagement, measuring performance, and more. As a result, these platforms are leveraged by businesses with mature social media marketing programs. **Influencers** — Some influencer marketing platforms offer brands access to a proprietary database or marketplace of influencers. Content creators can join these marketplaces to indicate their interest in partnering with businesses. These platforms often provide influencers the ability to reach out to businesses directly, negotiate pay rates, and measure their own campaign performance ### Influencer Marketing Platforms Features **Influencer recruitment** — Influencer marketing software enables companies to locate and recruit social influencers, either through a proprietary influencer marketplace or through an AI-powered algorithm which searches for influencers across social networks. Recruitment tools help marketers build digital profiles of relevant influencers with information about them and their audience. **Influencer scoring** — Influencer scoring features help businesses identify which influencers will be most relevant to their brand’s message or products, and help provide the most engagement. Platforms use proprietary algorithms to “score" influencers and assess their authority within a business’s target market. **Audience analysis** — Influencer marketing platforms analyze the demographic and psychographic characteristics of influencers and their followers. Marketers can use this feature to understand an influencer’s brand affinities, interests, and aesthetic. For example, a beauty brand can use audience analysis to target influencers who are interested in makeup or skincare products. **Influencer segmentation** — Segmentation features allow brands to separate their influencers into groups based on specific characteristics, such as their past work on brand initiatives, follower count, or campaign engagement. These tools help marketers manage groups of influencers according to the business’s needs, as well as target the appropriate creators for each campaign. **Influencer collaboration** — Influencer marketing software acts as an influencer [CRM](https://www.g2.com/categories/crm) of sorts, enabling marketers to maintain records of past partnerships and communications. Collaboration tools ensure all members of a marketing team can view and access their business’s past engagement with influencers so everyone is on the same page. **User-generated content (UGC) management** — Influencer campaigns generate large quantities of [user-generated content](https://www.g2.com/categories/user-generated-content) for brands. UGC management tools help them schedule, publish, and optimize this content for their own purposes. From a centralized platform, marketers can configure content usage and ownership rights for the various types of content their ambassadors produce. **Workflow capability** — Since influencer campaigns are essentially paid advertisements, businesses need to approve the content before the influencer posts it on social media. Influencer marketing software provides workflow capabilities that allow marketers to automate the review and approval processes. **Influencer analysis** — Influencer analytics features evaluate the performance of influencers and their associated campaigns. These tools rank influencers according to their impact on key performance indicators (KPIs) such as revenue, brand mentions, and contributed work. **Reporting and dashboards** — Campaign analytics features are essential for measuring the success of a business’s influencer marketing strategy. Influencer marketing software allows marketers to monitor and visualize all influencer campaigns through a dashboard that displays key success metrics in real time. These platforms can also generate comprehensive reports to be distributed to relevant stakeholders. **Data importing and exporting** — Import tools enable marketers to import their existing list of brand ambassadors to an influencer marketing platform. Businesses can create more detailed profiles for their influencers and manage relationships directly from the platform. Export tools allow marketers to export influencer data from the platform, such as contact information and audience analytics. Other Features of Influencer Marketing Platforms: [E-commerce integration](https://www.g2.com/categories/influencer-marketing-platforms/f/e-commerce-integration), [Influencer compensation](https://www.g2.com/categories/influencer-marketing-platforms/f/influencer-compensation), [Influencer database](https://www.g2.com/categories/influencer-marketing-platforms/f/influencer-database), [Influencer whitelisting](https://www.g2.com/categories/influencer-marketing-platforms/f/influencer-whitelisting), [Opt-in network](https://www.g2.com/categories/influencer-marketing-platforms/f/opt-in-network), [Social commerce](https://www.g2.com/categories/influencer-marketing-platforms/f/social-commerce) ### Trends Related to Influencer Marketing Platforms **Artificial intelligence (AI)** — Many influencer marketing platforms are leveraging AI to power their search algorithms and influencer analytics. Through [natural language processing (NLP) software](https://learn.g2.com/natural-language-processing) and [image recognition software](https://www.g2.com/categories/image-recognition), AI can analyze both the text and visual content of an influencer’s social feed, identifying their interests, demographics, visual style, preferred brands, and so on. With these enhanced features, marketers can better pinpoint the most relevant influencers to partner with their brand. NLP can also be used to analyze the sentiment of an influencer’s content, as well as the sentiment of their followers’ comments. Sentiment data can help inform the results of an influencer campaign—for example, an influencer’s content may receive many comments, but if most of the comments are negative, then the campaign probably was not a success. **Micro-influencers** — The exponential growth of social media over the past decade has made it possible for anyone to build a large audience and earn trust from their followers. As a result, it’s no longer necessary for brands to partner with big celebrity names for costly endorsements. Instead, many brands are finding success with [micro-influencers](https://learn.g2.com/micro-influencers)—individuals with audiences of 2,000-50,000 followers on social media. Although micro-influencers have smaller audiences than typical influencers, their content is more specific to a particular niche or market. When marketers partner with micro-influencers they can execute multiple smaller campaigns they know will reach their target audience. ### Potential Issues with Influencer Marketing Platforms **Influencer fraud** — As brands seek to engage with the most relevant and prominent influencers in their market, they should be wary of scams and fraudulent activity. In order to appear more influential, some social media accounts may purchase fake followers or engagement. These fake influencers pay for bots to follow their accounts, “like" their content, or comment on posts. They can then use these inflated follower counts and engagement activity to entice brands to partner with them. It was estimated that influencer fraud would cost brands [$1.3 billion in 2019](https://www.cnbc.com/2019/07/24/fake-followers-in-influencer-marketing-will-cost-1point3-billion-in-2019.html) alone. However, many influencer marketing platforms are incorporating enhanced algorithms to detect influencer fraud and determine if an influencer’s followers and engagement rates are genuine. ### Software and Services Related to Influencer Marketing Platforms [Media and influencer targeting software](https://www.g2.com/categories/media-and-influencer-targeting) — Public relations (PR) teams and agencies often prefer to use media and influencer targeting software over influencer marketing platforms. These solutions identify media members, social influencers, and bloggers who have authority in their industry. PR teams use media and influencer targeting tools to reach out to journalists and other media influencers who may be interested in sharing a company’s message, such as an announcement for a new product or service. [Blogger outreach software](https://www.g2.com/categories/blogger-outreach) — Blogger outreach software is another solution for businesses to identify and engage with influential content creators. While similar to influencer marketing platforms, blogger outreach software has a stronger focus on generating long-form product reviews over more ephemeral social media content. [Affiliate marketing programs](https://www.g2.com/categories/affiliate-marketing-programs) — Affiliate marketing programs connect merchants with publishers who place referral links to the merchant’s product(s) on their own website. The publishers, known as “affiliates," earn a commission based on the amount of traffic or sales the referral generates. Affiliate marketing is another effective strategy where brands can form mutually beneficial relationships. [Customer advocacy software](https://www.g2.com/categories/customer-advocacy) — Customer advocacy software helps businesses create and manage referral programs to promote their brand, products, or services through word-of-mouth. Whereas influencer marketing software enables marketers to discover social influencers who initially may be unaware of their company, customer advocacy software leverages a company’s existing customer base to encourage testimonials, feedback, and social promotion. [Social media monitoring software](https://www.g2.com/categories/social-media-monitoring) — Social media monitoring software enables businesses to track mentions of their company, competitors, or specific keywords on social media, as well as analyze the sentiment of those mentions. Some products in this category overlap with influencer marketing, as they provide tools for identifying influencers in a particular niche or who may already be promoting a company’s products or services. ### Influencer Marketing Platforms FAQs #### Most Popular FAQs **Which influencer marketing platform has the best reviews on G2?** The highest-reviewed influencer marketing platforms on G2 span affiliate and partnership management tools, creator marketplaces, and full-suite influencer campaign platforms. - [impact.com](https://www.g2.com/products/impact-com/reviews): The most reviewed platform in the category, used by brands and agencies for partnership and influencer program management across affiliate, creator, and ambassador channels. - [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews): The second most reviewed platform with strong SMB representation, covering influencer discovery, campaign management, and reporting within a social media management context. - [Insense](https://www.g2.com/products/insense/reviews): The third most reviewed platform and one of the highest-rated, with brands and agencies citing its UGC-focused creator marketplace as a fast path to sourcing content at scale. - [Tracknow](https://www.g2.com/products/tracknow/reviews): The fourth most reviewed platform and among the highest-rated in the entire category, with a predominantly SMB reviewer base citing its affiliate and influencer tracking capabilities and near-perfect ease-of-use scores. **How much do influencer marketing platforms cost?** Pricing varies widely depending on whether the platform is self-serve, managed, or performance-based. Self-serve tools typically charge monthly subscription fees ranging from a few hundred to several thousand dollars, depending on the creator database size and campaign volume. Managed and marketplace platforms often charge per campaign or take a percentage of creator fees. Enterprise contracts are almost always custom-quoted based on seat count, integrations, and support tier. **Which influencer marketing platforms are recommended for strong ROI?** ROI is the most cited evaluation benchmark in G2 reviews for this category, with buyers measuring it through conversion tracking, affiliate revenue attribution, and cost-per-piece of creator content. - [Tracknow](https://www.g2.com/products/tracknow/reviews): Among the highest-rated platforms in the category with near-perfect recommendation scores, reviewed by performance-focused teams for precise affiliate and influencer tracking that ties creator activity directly to revenue outcomes. - [Agentio](https://www.g2.com/products/agentio/reviews): Highly rated with strong recommendation scores, cited by brands for its creator-to-conversion workflow that makes it straightforward to attribute campaign spend to measurable business results. - [Statusphere](https://www.g2.com/products/statusphere/reviews): Reviewed by consumer brands for its managed micro-influencer model, with teams citing consistent content output and product placement rates as the basis for favorable ROI calculations compared to running campaigns in-house. **What is the best influencer marketing platform for mobile users?** Mobile usability is a practical requirement for both brand-side marketers managing campaigns on the go and creators interacting with platforms from their phones. These platforms earn the strongest ease-of-use and ease-of-setup scores among reviewers in this category. - [Trackdesk](https://www.g2.com/products/trackdesk/reviews): Earns the highest ease-of-setup score in the category among well-reviewed platforms, with SMB reviewers consistently describing a smooth, mobile-accessible experience from onboarding through campaign tracking. - [Modash](https://www.g2.com/products/modash/reviews): Among the highest-rated platforms in the category, reviewed by marketing teams for its clean influencer discovery and campaign management interface that works effectively across devices without requiring desktop access. - [SARAL](https://www.g2.com/products/saral/reviews): A highly rated platform with SMB reviewers citing its accessible interface and streamlined outreach workflows as well-suited to marketers managing influencer relationships from mobile devices. **Which tool is commonly used for influencer marketing?** The most commonly used influencer marketing tools on G2 vary by company size and use case. - [impact.com](https://www.g2.com/products/impact-com/reviews): Leads the category by review volume and is the most widely adopted among mid-market and enterprise teams running multi-channel partnership programs. - [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews): The second-most-reviewed platform, most frequently used by teams already on social media management platforms. - [Insense](https://www.g2.com/products/insense/reviews): Among the most actively reviewed tools for smaller teams and creator-first programs, with consistently high satisfaction scores. - [Tracknow](https://www.g2.com/products/tracknow/reviews): Also among the most actively reviewed options for smaller teams and creator-first programs, with consistently high satisfaction scores. **What are the best influencer marketing platforms for mid-market teams that need real-time analytics?** Based on G2 reviews, mid-market marketing teams evaluating the best influencer marketing platforms typically weigh real-time analytics depth against per-campaign pricing, since they are running enough creator programs to justify dedicated software but not at the volume that absorbs enterprise contracts. Reviewers from growing teams cite real-time reporting on engagement, attribution, and conversion as the analytics features that determine whether the platform earns its budget, with the strongest platforms surfacing campaign performance within the same dashboard used for daily creator communications. **Which influencer marketing platforms are best for streamlined workflow and strong team adoptio** Based on G2 reviews, the most trusted influencer marketing platforms are those that combine streamlined workflow automation with strong team adoption across operations managers, campaign leads, and partnership teams. Reviewers consistently mention centralized creator communications, automated payouts, and unified campaign tracking as the workflow features that replace spreadsheet-based programs at scale. For operations managers running multi-creator programs, the platforms most often recommended in user reviews are those that consolidate creator discovery, contract management, content approval, and performance reporting into a single environment that finance and brand stakeholders can also access. The best influencer marketing platforms pair that streamlined workflow with strong team adoption from the first campaign cycle, and reviewers tie this directly to long term adoption and retention: influencer marketing platforms stay in the stack when daily users keep choosing them over spreadsheets after the initial rollout, while tools that add steps to creator communications or reporting quietly lose their seats at renewal. **What are the most reliable influencer marketing platforms according to operations managers at technology companies?** The most reliable influencer marketing platforms in reviews from operations managers at technology companies hold up on the risk points that matter most: tracking that never drops, payouts that clear on schedule, and creator data that stays accurate. Based on G2 reviews: - [impact.com](https://www.g2.com/products/impact-com/reviews): Reviewers describe dynamic tracking that consistently holds up alongside fast, solution-oriented support, with information technology and services among the platform's top reviewer industries. - [Later Influence](https://www.g2.com/products/later-influence/reviews): Reviewers credit payment-history transparency for standardizing creator rates and account reps who keep programs stable through process changes, on top of the content delivery consistency enterprise reviewers already cite. - [Awin](https://www.g2.com/products/awin/reviews): Carries the category's strongest preserved evidence for tracking infrastructure reliability at high transaction volumes. The honest counterweight from recent reviews: payment configuration rigidity still frustrates some operations teams, so validating payout workflows during a trial remains the practical test of reliability claims. #### Small Business FAQs **What is the most affordable influencer marketing platform for small businesses?** Small business buyers prioritize low-cost or performance-based pricing, minimal setup, and platforms that don't require a dedicated influencer marketing team to operate. See the full list of [influencer marketing platforms for SMBs](https://www.g2.com/categories/influencer-marketing-platforms/small-business) on G2. - [Influencers.club](https://www.g2.com/products/influencers-club/reviews): A well-reviewed platform with a strong SMB reviewer base, cited by small brands for connecting with creators at an accessible price point without requiring a minimum campaign spend commitment. - [PartnerStack](https://www.g2.com/products/partnerstack/reviews): Reviewed positively by small teams for its partner and influencer program management with transparent pricing, cited as a practical option for businesses running affiliate and creator programs without a dedicated influencer budget. - [Afluencer](https://www.g2.com/products/afluencer/reviews): A well-rated platform reviewed by small businesses for connecting brands directly with creators at a price point suited to teams without dedicated influencer marketing budgets. **What is the best influencer marketing platform for startups?** Startups on G2 prioritize platforms that require minimal onboarding, deliver quick creator matches, and don't lock teams into long contracts before a program is proven. - [Tracknow](https://www.g2.com/products/tracknow/reviews): The highest-rated platform in the category among tools with 50 or more reviews, with a strong SMB reviewer base citing fast setup and reliable tracking as reasons early-stage teams adopt it for affiliate and influencer programs. - [SARAL](https://www.g2.com/products/saral/reviews): A highly rated platform with an SMB-skewed reviewer base, reviewed by startup marketing teams for streamlined influencer outreach and relationship management that doesn't require a large team to operate. - [Creator.co](https://www.g2.com/products/creator-co/reviews): Reviewed by small brands and startups for its self-serve marketplace model, allowing teams to run influencer campaigns without a managed service or agency layer. **Which influencer marketing platform is the most user-friendly for small teams?** Ease-of-use and ease-of-setup scores from G2 reviewers at smaller companies identify a clear group of platforms that marketers can operate without technical onboarding or dedicated support. - [Trackdesk](https://www.g2.com/products/trackdesk/reviews): Earns one of the highest ease-of-setup scores in the entire category, with small team reviewers describing it as one of the fastest platforms to get running from sign-up to first tracked campaign. - [Agentio](https://www.g2.com/products/agentio/reviews): Among the highest-rated platforms in the category, with strong ease-of-use scores, reviewed by small marketing teams for its clean interface and straightforward creator matching and campaign workflow. - [Storyclash by Kolsquare](https://www.g2.com/products/storyclash-by-kolsquare/reviews): A platform with a predominantly SMB reviewer base, reviewed for its accessible content tracking and creator discovery interface that small teams can navigate without prior influencer marketing tool experience. **What are the best influencer marketing platforms for e-commerce and DTC brands?** Consumer goods, retail, and apparel and fashion together represent three of the top five industries in G2 reviews for this category, with DTC and e-commerce brands seeking platforms that connect creator content directly to conversion tracking. - [Statusphere](https://www.g2.com/products/statusphere/reviews): Reviewed by consumer brands and DTC teams for its managed micro-influencer seeding model, with reviewers citing consistent product placement and content output for e-commerce teams without in-house influencer management capacity. - [Aspire](https://www.g2.com/products/aspire/reviews): A well-rated platform with a strong SMB and retail reviewer base, cited by e-commerce brands for end-to-end creator relationship management and affiliate link tracking built around DTC campaign workflows. - [#paid](https://www.g2.com/products/paid/reviews): Reviewed by consumer brand marketers for its curated creator marketplace and content approval workflow, with reviewers noting its fit for brands that want editorial control over influencer content before it goes live. **How do small marketing teams measure ROI from influencer campaigns without a data analyst?** Most modern influencer platforms address this through built-in dashboards that aggregate reach, engagement, and conversion data without manual tracking. Reviewers at small teams consistently rate platforms higher when reporting is automated and tied directly to affiliate links or promo codes rather than relying on self-reported metrics from creators. #### Enterprise FAQs **What is the best-rated influencer marketing platform for tech enterprises?** Marketing, advertising, information technology, and services are two of the top industry segments in G2 reviews for this category. See the full list of [influencer marketing platforms for enterprises](https://www.g2.com/categories/influencer-marketing-platforms/enterprise) on G2. - [impact.com](https://www.g2.com/products/impact-com/reviews): The most reviewed platform in the category with the strongest enterprise representation, consistently rated by large organizations running complex multi-channel partnership programs. - [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews): The second most reviewed platform with enterprise reviewer representation, cited by large marketing teams for integrating influencer campaign management within a broader social media and analytics workflow. - [Meltwater](https://www.g2.com/products/meltwater/reviews): An enterprise media intelligence platform with influencer marketing capabilities, reviewed by large organizations for combining creator discovery and social listening in a single environment. **What is the most reliable influencer marketing platform for enterprises?** Enterprise teams on G2 evaluate reliability through platform uptime, consistency of tracking and attribution data, quality of account management, and stability of creator database updates. - [Awin](https://www.g2.com/products/awin/reviews): A global affiliate and influencer marketing network reviewed by enterprise buyers for its established publisher relationships, reliable tracking infrastructure, and payment processing at high transaction volumes. - [Later Influence](https://www.g2.com/products/later-influence/reviews): Reviewed by enterprise and mid-market marketing teams for campaign management stability and consistent creator vetting, with reviewers citing reliable content delivery timelines as a key operational strength. - [StatSocial](https://www.g2.com/products/statsocial/reviews): An audience intelligence and influencer analytics platform reviewed by enterprise buyers for the consistency and depth of its social audience data, particularly for brand safety and audience verification use cases. **What is the best-reviewed influencer marketing platform for enterprise app integration?** Integration with CRM, social media management, and marketing analytics tools is a primary technical requirement for enterprise buyers, with large teams evaluating how cleanly creator and campaign data flows into existing marketing stacks. - [Influential powered by Captiv8](https://www.g2.com/products/influential-powered-by-captiv8/reviews): Among the highest-rated platforms in the entire category, reviewed by enterprise buyers for its AI-driven creator matching and data integrations that connect influencer performance to broader brand measurement frameworks. - [HypeAuditor](https://www.g2.com/products/hypeauditor/reviews): Reviewed by mid-market and enterprise teams for its API access and data export capabilities, with analytics teams citing its audience quality scoring as a reliable data source for campaign attribution models. - [Meltwater](https://www.g2.com/products/meltwater/reviews): Cited by enterprise reviewers for integrating influencer discovery and performance data within a platform that connects to PR, social listening, and media monitoring workflows. **Which influencer marketing platforms are best suited for brand safety and creator vetting at scale?** Brand safety and creator audience authenticity are among the most cited enterprise requirements in G2 reviews for this category, with large organizations needing platforms that can verify follower quality, flag risk factors, and maintain audit trails across creator relationships. - [Influential powered by Captiv8](https://www.g2.com/products/influential-powered-by-captiv8/reviews): One of the highest-rated platforms in the category, reviewed by enterprise brand teams for its AI-powered creator vetting and audience quality analysis that supports brand safety workflows at scale. - [Kolsquare](https://www.g2.com/products/kolsquare/reviews): A well-reviewed platform cited by brand safety-focused teams for its audience authenticity scoring and compliance-oriented creator profile data across European and global markets. - [Humanz](https://www.g2.com/products/humanz/reviews): A highly rated platform reviewed for its creator audience verification capabilities and campaign transparency features that support brand safety requirements in regulated industries. **What do enterprise buyers most commonly dislike about influencer marketing platforms?** The most cited dislikes in enterprise G2 reviews include gaps in creator databases in non-English markets, inconsistent attribution data when campaigns run across multiple channels, and integrations that require custom development to maintain. Sprout Social Influencer Marketing reviewers frequently flag the complexity of pricing at scale. impact.com reviewers cite a steep learning curve for new users managing complex partner program structures. Piloting with a single campaign type before expanding to a full enterprise rollout is the most commonly recommended approach. Last updated on April 23, 2026