# Best Customer Data Platforms (CDP) - Page 8

## How Many Customer Data Platforms (CDP) Products Does G2 Track?

**Total Products under this Category:** 296

### Category Stats (Aug 2026)

- **Average Rating:** 4.46/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Stibo Systems MDM (+1.38%) - Among all products in this category, Stibo Systems MDM recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Customer Data Platforms (CDP) Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 27,000+ Authentic Reviews
- 296+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Customer Data Platforms (CDP)
 ![G2 Grid® for Customer Data Platforms (CDP) plotting products by satisfaction and market presence](https://www.g2.com/categories/customer-data-platform-cdp/grids.png?focus%5B%5D=1173013&focus%5B%5D=43119&focus%5B%5D=18316&focus%5B%5D=19103&focus%5B%5D=54136&focus%5B%5D=1393260&focus%5B%5D=3435&focus%5B%5D=22329)

Highlighted products: Salesforce Data 360 (formerly Data Cloud), Insider One, Customer.io, Bloomreach, Tealium, Adobe Real-Time CDP, Brevo Marketing Platform, and Klaviyo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-data-platform-cdp/grids.json?focus%5B%5D=salesforce-data-360-formerly-data-cloud&focus%5B%5D=insider-one&focus%5B%5D=customer-io&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=tealium-2026-07-21&focus%5B%5D=adobe-real-time-cdp&focus%5B%5D=brevo-marketing-platform&focus%5B%5D=klaviyo)

**Sponsored**

### Go1

Go1 is a comprehensive employee training solution specifically designed for Learning and Development (L&D) leaders who prioritize a people-first approach in their organizations. The Go1 platform enables L&D professionals to efficiently deliver tailored learning content to employees, ensuring that the right resources are accessible at the right moment. By leveraging advanced AI-enhanced discovery and curation tools, Go1 simplifies the process of finding and deploying relevant educational materials from over 250 industry-leading content providers. The target audience for Go1 includes L&D leaders and HR professionals who are focused on enhancing employee skills and knowledge. With the ever-evolving landscape of workplace learning, these professionals require a solution that not only aggregates high-quality content but also integrates seamlessly with existing learning ecosystems. Key features of Go1 include its extensive library of content, which spans various topics and formats, allowing organizations to cater to different learning preferences. The platform's AI-driven tools enhance the user experience by providing personalized recommendations, ensuring that employees receive content that is relevant to their roles and career aspirations. Additionally, Go1's integration capabilities with over 70 leading learning platforms and workplace applications enable organizations to utilize the platform within their existing infrastructure, minimizing disruption and maximizing efficiency. By centralizing learning resources, L&D leaders can streamline their training initiatives, improve employee engagement, and foster a culture of continuous learning. The platform's ability to deliver timely and relevant content not only enhances the learning experience but also contributes to improved performance and productivity within teams. Overall, Go1 stands out in the L&D landscape by offering a robust, user-friendly solution that aligns with the needs of modern organizations striving for effective employee development.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1202&secure%5Bchosen_at%5D=2026-08-06T20%3A46%3A12Z&secure%5Bdisplayable_resource_id%5D=565&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=137989&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=137989&secure%5Bresource_id%5D=1202&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcustomer-data-platform-cdp%3Fhubs_post-cta%3Dblognavcard-service%26page%3D8&secure%5Btoken%5D=778964de4b4cb8aa1a891a444386172b070e62397cafe0ced6818ec77c30e293&secure%5Burl%5D=https%3A%2F%2Fwww.go1.com%2Fspeak-with-an-expert%3Futm_medium%3Ddisplay%26utm_source%3Dg2%26utm_campaign%3Dg2-clicks&secure%5Burl_type%5D=custom_url)

### [Syncari](https://www.g2.com/products/syncari/reviews)

Syncari is an AI-ready, Agentic MDM platform that unifies, governs, and activates trusted data across all your systems, domains, and cloud infrastructure. Built for enterprises navigating the complexity of multi-agent environments and AI-driven operations, Syncari automates core data management workflows—from data modeling and lineage to validation and remediation—without needing heavy IT resources. At the heart of Syncari is its patented multi-directional sync, delivering real-time, bi-directional data consistency across CRMs, ERPs, cloud platforms, and data warehouses—without custom code or middleware. Syncari ensures continuously clean, synchronized, and governed data flows throughout your enterprise and is always ready for analytics, AI models, and operational use. Whether you're powering AI copilots, managing complex entity relationships, or standardizing data pipelines, Syncari helps you move beyond just managing data—to activating it. Why Syncari? -Syncari Agentic MDM™: Designed for orchestrating trusted data across AI agents and teams -Patented Multi-Directional Sync: Real-time updates across all connected platforms -Agentic Ops: Schema sync, field mapping, DQ enforcement, and remediation -Entity Resolution: Consolidate and deduplicate records across domains -Composable + Cloud-First: Built to plug into your existing SaaS and data stack -Low-Code / No-Code: Accessible to IT, data teams, RevOps, and business users alike Core Capabilities Unify, Sync, Automate, Activate, Model, Catalog, Lineage, Transform, Standardize, Verify, Remediate, Observe, Report, Consume Top Use Cases - Customer Master: Build a unified customer profile across GTM systems - Product Master: Align and enrich product data across eCommerce and ERP - Hierarchy Master: Govern legal entities, accounts, and territories - Analytics MDM: Push AI-ready data into BI tools and ML workflows - Data Products: Operationalize governed datasets for internal and external use - Data Quality: Automatically identify, validate, standardize, and remediate data issues across systems - MDM for Snowflake: Sync and manage master data directly inside Snowflake - MDM for GCP: Connect, unify, and activate trusted data in BigQuery and GCP tools - MDM for Your Data Warehouse: Maintain clean, governed, query-ready data across your cloud warehouse infrastructure -MCP Server for your unified data

**Average Rating:** 4.8/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Syncari?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Syncari?

- **Seller:** [Syncari](https://www.g2.com/sellers/syncari)
- **Year Founded:** 2019
- **HQ Location:** Newark, California
- **Twitter:** @syncari  
236 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=da029888f8c85f818208e239614050bb139973474b1aa30aa1cfe9035ae2ca2f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsyncari%2F&secure%5Burl_type%5D=linkedin_company_website)  
51 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 51% Medium, 44% Small

#### What Are Recent G2 Reviews of Syncari?

**["Nicely Packaged Versatility and POWER"](https://www.g2.com/survey_responses/syncari-review-9566623)**

**Rating:** 5.0/5.0 stars

_— John M._

[Read full review](https://www.g2.com/survey_responses/syncari-review-9566623)

**["Good Experience using Syncari as an Integration Architect"](https://www.g2.com/survey_responses/syncari-review-9550011)**

**Rating:** 5.0/5.0 stars

_— MUSTAPHA I._

[Read full review](https://www.g2.com/survey_responses/syncari-review-9550011)

#### What Are G2 Users Discussing About Syncari?

- [What is Syncari used for?](https://www.g2.com/discussions/what-is-syncari-used-for) - 1 comment

### [DinMo](https://www.g2.com/products/dinmo/reviews)

DinMo is a leading Composable Customer Data Platform, that integrates natively with your existing cloud data environment, eliminating the need for data duplication. We empower data teams to give their marketing counterparts well-governed and secure self-service access to their cloud data. This autonomy allows marketing teams to create, manage, and sync customer audiences, events, and attributes across all platforms, including CRM, advertising, and support systems. DinMo offers B2C companies an additional Intelligence module to predict future customer behaviours and provide timely product recommendations. This module helps build more powerful audiences, driving greater value from data, personalising customer experiences, and enhancing customer lifetime value (LTV). Our customers can leverage various DinMo modules as they grow, ultimately building a robust composable CDP on top of their data warehouse.

**Average Rating:** 4.9/5.0

**Total Reviews:** 13

#### How Do G2 Users Rate DinMo?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 9.0/10 (Category avg: 8.6/10)
- **Expandability:** 8.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind DinMo?

- **Seller:** [DinMo](https://www.g2.com/sellers/dinmo)
- **Year Founded:** 2022
- **HQ Location:** Paris
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a141ce4aeb9f87b46a94e4d9549bd5af7cefb8a5975f0c962d920919503f8c7b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdinmo-io%2F&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 69% Medium, 23% Small

#### What Do G2 Reviewers Say About DinMo?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **incredibly responsive customer support** from DinMo, enhancing their experience with quick assistance.
- Users value the **remarkable ease of use** of DinMo, making it accessible for everyone, including non-technical users.
- Users praise DinMo for its **easy integration** , enabling quick setup and seamless connectivity with existing platforms.
- Users find the **setup process effortless** , with quick configuration and intuitive features for non-technical users.
- Users appreciate the **user-friendly interface** of DinMo, making it easy to configure and manage data connections.

##### Cons

- Users find the **lack of features** in DinMo limits its potential and usability, hindering overall satisfaction.
- Users find the **learning curve for complex event segments** steep, often needing data science or engineering help.
- Users find **learning difficulty** in activating complex event segments, often needing data science or engineering assistance.
- Users find **poor support** for activating complex event segments, needing additional data science and engineering assistance.

#### What Are Recent G2 Reviews of DinMo?

**["Blooming collaboration: DinMo bridges data and business"](https://www.g2.com/survey_responses/dinmo-review-11266043)**

**Rating:** 5.0/5.0 stars

_— Vincent F._

[Read full review](https://www.g2.com/survey_responses/dinmo-review-11266043)

**["Fast, Easy Payment Management"](https://www.g2.com/survey_responses/dinmo-review-12495511)**

**Rating:** 4.0/5.0 stars

_— Manu A._

[Read full review](https://www.g2.com/survey_responses/dinmo-review-12495511)

### [Experian Customer Data Engine](https://www.g2.com/products/experian-customer-data-engine/reviews)

A modern, easy-to-use, hosted customer data platform, the Customer Data Engine takes data management to the next level. Securely manage all of your customer data – Securely manage all of your customers’ online and offline engagement and demographic data in one place. Create a single view of the customer – Persistently managing identities using our OmniView solution, which helps you understand how your customers are engaging with you in-store and across all media channels. Better target customers – Enrich your first and third party data with our ConsumerViewSM marketing database containing demographics, purchasing habits, lifestyles, interests and attitudes of over 300 million individuals and 126 million households. Manage your marketing campaigns – Activate your audiences with Experian’s direct match media partners, your direct mail and email providers, and across the programmatic ecosystem — all from a single platform. Measure campaign effectiveness – Link purchase data with campaign exposure data to determine the online and offline sales effectiveness of your campaigns.

**Average Rating:** 4.9/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Experian Customer Data Engine?

- **Has the product been a good partner in doing business?:** 5.0/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.7/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.7/10 (Category avg: 8.6/10)
- **Expandability:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Experian Customer Data Engine?

- **Seller:** [Experian](https://www.g2.com/sellers/experian)
- **Year Founded:** 1826
- **HQ Location:** Dublin, Ireland
- **Twitter:** @Experian\_US  
38,771 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5f2ce141b811b45a47c23e9ebeb00646a160dd7e6e16b8de67f2a6ca6a4f4065&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fexperian&secure%5Burl_type%5D=linkedin_company_website)  
26,191 employees on LinkedIn®
- **Ownership:** LSE: EXPNL

#### Who Uses This Product?

- **Company Size:** 60% Medium, 40% Small

#### What Do G2 Reviewers Say About Experian Customer Data Engine?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **user-friendly interface** of Experian Customer Data Engine, enhancing customer experience and navigation ease.
- Users appreciate the **ease of navigation** in Experian Customer Data Engine, enhancing customer experience effortlessly.
- Users value the **effective personalization** capabilities of Experian Customer Data Engine, enhancing their customer marketing strategies greatly.
- Users appreciate the **data segmentation capabilities** of Experian Customer Data Engine for enhancing customer profiles and organization.
- Users value the **easy integration** of Experian Customer Data Engine, enhancing their ability to unify customer data effectively.

##### Cons

- Users find the product **expensive** , which can be a barrier for smaller teams with limited budgets.
- Users find the **limited customization** options of Experian Customer Data Engine frustrating compared to more flexible platforms.
- Users find **pricing issues** with Experian Customer Data Engine, citing too many pay walls and limited access at one price point.
- Users find the **initial setup time-consuming** , often needing support to get Experian Customer Data Engine running efficiently.

#### What Are Recent G2 Reviews of Experian Customer Data Engine?

**["Solid for Stacks"](https://www.g2.com/survey_responses/experian-customer-data-engine-review-11049214)**

**Rating:** 4.5/5.0 stars

_— Verified User in Consumer Goods_

[Read full review](https://www.g2.com/survey_responses/experian-customer-data-engine-review-11049214)

**["Experian is a company you can trust!!"](https://www.g2.com/survey_responses/experian-customer-data-engine-review-11035355)**

**Rating:** 5.0/5.0 stars

_— Heather H._

[Read full review](https://www.g2.com/survey_responses/experian-customer-data-engine-review-11035355)

### [imagino](https://www.g2.com/products/imagino/reviews)

imagino is a leading Data-First AI-Powered Customer Engagement Platform that combines live governed data, built-in AI orchestration, and flexible model choice creating the foundation for smarter, more adaptive customer experiences. End-to-end customer engagement in one single, scalable platform - designed to transform how brands engage with their customers With Imogen, imagno’s AI at the heart of the platform orchestrating, driving and optimising customer engagement, our solution combines the data integration strengths of a Customer Data Platform with advanced activation, AI driven personalisation and scalable journey orchestration, all without moving your data. imagino is trusted by leading brands including: Clarins, Club Med, Vertu Motors, and Hachette Livre. For more information, visit imagino.com. We’ve created two solutions—one to power your outbound marketing across every channel, and another to bring real-time intelligence to your inbound and frontline experiences assisted by Imogen who builds, drives and optimises your customer engagement. With Imogen at the centre of the platform, our solution combines the data integration strengths of Customer Data Platforms (CDPs) with the activation capabilities of an Engagement Platform, offering a seamless, scalable solution with no-data-movement onboarding, AI-driven personalisation, and advanced journey orchestration. imagino is trusted by leading brands including: Clarins, Club Med, Vertu Motors, and Hachette Livre.

**Average Rating:** 4.7/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate imagino?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Data Enrichment:** 10.0/10 (Category avg: 8.6/10)
- **Expandability:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind imagino?

- **Seller:** [imagino](https://www.g2.com/sellers/imagino)
- **Company Website:** imagino.com
- **Year Founded:** 2017
- **HQ Location:** Cachan, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a6eea0a12caf61b26db897fa8669f09cf4b0706621590bf0642968d4bd902020&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fimagino-software&secure%5Burl_type%5D=linkedin_company_website)  
58 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 33% Medium

#### What Do G2 Reviewers Say About imagino?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **seamless integration** of imagino for effective marketing campaign management and improved marketing effects.

##### Cons

- Users express frustration with the **lack of an API** , limiting integration options and overall flexibility.
- Users are disappointed by the **missing features** , such as the absence of a free version and API access.

#### What Are Recent G2 Reviews of imagino?

**["imagine: a powerful CDP to unify data and boost marketing campaigns"](https://www.g2.com/survey_responses/imagino-review-12544934)**

**Rating:** 5.0/5.0 stars

_— Jerome P._

[Read full review](https://www.g2.com/survey_responses/imagino-review-12544934)

**["Imagino unifies customer data and boosts marketing personalization in real time"](https://www.g2.com/survey_responses/imagino-review-13110753)**

**Rating:** 4.0/5.0 stars

_— Christelle G._

[Read full review](https://www.g2.com/survey_responses/imagino-review-13110753)

### [Intempt](https://www.g2.com/products/intempt/reviews)

Intempt is an agentic GTM platform where AI agents help your team design, market, sell, and measure from one shared customer context. With Intempt you can replace 7+ GTM software and tools with one connected platform instead of building a complex martech stack or relying on GTM engineering to connect everything. You can Launch campaigns, run experiments, build customer journeys, track revenue, and manage sales from one place. Every AI agent works on the same customer profile, so your marketing, sales, design, and analytics stay connected from the first touch to the final sale.

**Average Rating:** 4.5/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Intempt?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 5.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 9.2/10 (Category avg: 8.6/10)
- **Expandability:** 9.2/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Intempt?

- **Seller:** [Intempt](https://www.g2.com/sellers/intempt)
- **Year Founded:** 2017
- **HQ Location:** Austin, Texas
- **Twitter:** @intempt  
120 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=62daa207ceebbb9213aa9c42df2d5a59641ad4e01d792321f2d089cd4711ca0c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F17873934&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Are Recent G2 Reviews of Intempt?

**["I liked it"](https://www.g2.com/survey_responses/intempt-review-9101506)**

**Rating:** 5.0/5.0 stars

_— Daniel Alejandro R._

[Read full review](https://www.g2.com/survey_responses/intempt-review-9101506)

**["Fascinating tool for scaling digital marketing tool"](https://www.g2.com/survey_responses/intempt-review-8987071)**

**Rating:** 4.5/5.0 stars

_— Farhan H._

[Read full review](https://www.g2.com/survey_responses/intempt-review-8987071)

### [journy.io](https://www.g2.com/products/journy-io/reviews)

Journy.io helps SaaS businesses fight churn, increase user retention, and expansion revenue. Turn your customer data into playbooks that align sales, success, and marketing efforts. Unlock a single customer view, create churn & buying signals, monitor health scores, and take automated actions in the tools you already use for customers in every stage of the journey. Start for free. Turn trial or demo prospects into engaging clients.

**Average Rating:** 4.7/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate journy.io?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Data Enrichment:** 10.0/10 (Category avg: 8.6/10)
- **Expandability:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind journy.io?

- **Seller:** [journy.io](https://www.g2.com/sellers/journy-io)
- **Year Founded:** 2019
- **HQ Location:** Warszawa, PL
- **Twitter:** @journyio  
28 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=40126d9a89763ee9f57732c1e456c3c6b6071fcd79667d11d0d3232484afc2fc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fjourny-io&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of journy.io?

**["Great getting insights in the full customer journey for PLG saas companies"](https://www.g2.com/survey_responses/journy-io-review-6690569)**

**Rating:** 5.0/5.0 stars

_— Jorge U._

[Read full review](https://www.g2.com/survey_responses/journy-io-review-6690569)

**["Great to convert and onboard customers"](https://www.g2.com/survey_responses/journy-io-review-6632718)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/journy-io-review-6632718)

#### What Are G2 Users Discussing About journy.io?

- [What is journy.io used for?](https://www.g2.com/discussions/what-is-journy-io-used-for)

### [Pimcore](https://www.g2.com/products/pimcore/reviews)

Pimcore is an analyst-recognized provider of enterprise data and experience management technology, enabling companies to scale Product Experience Management (PXM) across complex ecosystems. Founded in 2013 and headquartered in Salzburg, Austria, Pimcore is trusted by 118,000+ companies worldwide. The Pimcore Platform unifies PIM, MDM, DAM, CDP, DXP/CMS, and Digital Commerce into a composable suite to aggregate, govern, and enrich product content and data—supporting consistent, personalized experiences across channels. Pimcore has been recognized in Gartner’s 2025 Magic Quadrant for Digital Experience Platforms.

**Average Rating:** 4.5/5.0

**Total Reviews:** 40

#### How Do G2 Users Rate Pimcore?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Pimcore?

- **Seller:** [pimcore](https://www.g2.com/sellers/pimcore)
- **Company Website:** www.pimcore.com
- **Year Founded:** 2009
- **HQ Location:** Salzburg, Austria
- **Twitter:** @pimcore  
1,630 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4f323c9d5173084a0d92f79c0a5537561e9d688d2fea7d164dd9e3a37b5200a9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3505853&secure%5Burl_type%5D=linkedin_company_website)  
82 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 48% Medium, 33% Small

#### What Do G2 Reviewers Say About Pimcore?

_AI-generated summary from verified user reviews_

##### Pros

- Users value Pimcore's **ease of use** , enabling efficient management of data and experiences through a single interface.
- Users value Pimcore's **all-in-one solutions** , eliminating the need for multiple applications while streamlining data management and publishing.
- Users value Pimcore's **simplicity in asset management** , benefiting from a streamlined, single interface for complex workflows.
- Users value the **customizability** of Pimcore, enabling tailored solutions that streamline data management and workflows efficiently.
- Users value the **data centralization** in Pimcore, streamlining processes and making management efficient and cohesive.

##### Cons

- Users find Pimcore has a **steep learning curve** , requiring time and effort to configure independently.
- Users previously found Pimcore to be **very complex** , although improvements in Pimcore Studio have addressed this issue.
- Users express concern over **developer challenges** , wishing for more independence from integrators for changes.
- Users find the **difficulty learning** Pimcore challenging, requiring significant time and support for configuration.
- Users find Pimcore to be **expensive** , especially considering the steep learning curve and the need for additional support.

#### What Are Recent G2 Reviews of Pimcore?

**["Pim-Core as a Single Source of Truth—8-Language Publishing Like Clockwork"](https://www.g2.com/survey_responses/pimcore-review-12349541)**

**Rating:** 4.5/5.0 stars

_— Ofir M._

[Read full review](https://www.g2.com/survey_responses/pimcore-review-12349541)

**["Simplicity and Flexibility Combined in One Platform"](https://www.g2.com/survey_responses/pimcore-review-12364959)**

**Rating:** 4.5/5.0 stars

_— Dietmar R._

[Read full review](https://www.g2.com/survey_responses/pimcore-review-12364959)

#### What Are G2 Users Discussing About Pimcore?

- [What is Pimcore used for?](https://www.g2.com/discussions/what-is-pimcore-used-for) - 1 comment
- [What does Pimcore do?](https://www.g2.com/discussions/what-does-pimcore-do)
- [What is a PIM tool?](https://www.g2.com/discussions/what-is-a-pim-tool)
- [Is Pimcore free?](https://www.g2.com/discussions/is-pimcore-free)
- [What is Pimcore good for?](https://www.g2.com/discussions/what-is-pimcore-good-for)

### [UniFida](https://www.g2.com/products/unifida/reviews)

UniFida is a cloud based customer data platform designed to appeal to larger SMEs who are looking for a functionally rich but moderately priced solution. Developed over the last six years the platform ingests data from multiple online and offline sources, undertakes customer identity resolution, provides dashboards and Power BI data visualisation, builds audiences for batch and trigger campaigns, provides customer and campaign performance metrics, undertakes AI based marketing mix attribution, and fulfills customers' GDPR requirements. Support is focussed on configuring the technology to clients' precise requirements, and providing data science services, combined with digital and and offline marketing advice.

**Average Rating:** 5.0/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate UniFida?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 10.0/10 (Category avg: 8.6/10)
- **Expandability:** 9.2/10 (Category avg: 8.6/10)

#### Who Is the Company Behind UniFida?

- **Seller:** [UniFida](https://www.g2.com/sellers/unifida)
- **Year Founded:** 2014
- **HQ Location:** London, GB
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=110b4621279c1d7a95c3bae29489329fad39d8a4939e401c609549e0f41a7b58&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Funifida-page&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of UniFida?

**["Excellent collaborative platform"](https://www.g2.com/survey_responses/unifida-review-4912996)**

**Rating:** 5.0/5.0 stars

_— Fiona S._

[Read full review](https://www.g2.com/survey_responses/unifida-review-4912996)

**["Easy to work with, do what they say and great outcomes"](https://www.g2.com/survey_responses/unifida-review-7865600)**

**Rating:** 5.0/5.0 stars

_— James G._

[Read full review](https://www.g2.com/survey_responses/unifida-review-7865600)

#### What Are G2 Users Discussing About UniFida?

- [What is UniFida used for?](https://www.g2.com/discussions/what-is-unifida-used-for)

### [WayMore](https://www.g2.com/products/waymore/reviews)

WayMore is an innovative all-in-one omnichannel marketing cloud platform, which consists of many different tools, aimed at increasing sales and reducing marketing costs. 📈 The high technology of the platform is based on data collection, analytics, automation, and digital marketing. WayMore is for all businesses, regardless of industry or size. The simple design of the platform makes the user experience very easy. How? 👉 Place your customers at the center of a comprehensive approach. 👉 Consolidate all your data sources. Analyze the data with the power of AI to understand better your audience. 👉 Micro-segment your audience to maximize the engagement rate. 👉 Communicate with each audience segment with the right channel, at the right moment, and with the right content. 👉 Implement automations to avoid manual tasks. Why? 💰 Turn prospect leads to loyal customers. 💰 Save time & effort. Gain More with WayMore!

**Average Rating:** 4.3/5.0

**Total Reviews:** 13

#### How Do G2 Users Rate WayMore?

- **Predictive Modeling:** 8.3/10 (Category avg: 8.0/10)
- **Data Enrichment:** 10.0/10 (Category avg: 8.6/10)
- **Expandability:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind WayMore?

- **Seller:** [AMD Telecom](https://www.g2.com/sellers/amd-telecom)
- **Year Founded:** 2000
- **HQ Location:** San Francisco, California
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ced217409550547d4eb6ebe2df8673bd9602028b500673526a43bde07a36cae0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Famd-telecom-s-a-%2F&secure%5Burl_type%5D=linkedin_company_website)  
162 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 60% Medium, 47% Small

#### What Do G2 Reviewers Say About WayMore?

_AI-generated summary from verified user reviews_

##### Pros

- Users find WayMore's **effective email marketing** enhances productivity and supports informed decision-making through data analysis.
- Users appreciate the **user-friendly interface** of WayMore, making it accessible for all marketers regardless of technical skill.
- Users appreciate the **intuitive design** of WayMore, facilitating easy navigation and efficient campaign management without technical skills.
- Users appreciate the **advanced market segmentation** of WayMore, enabling targeted and effective marketing campaigns effortlessly.
- Users value the **advanced customer segmentation** in WayMore, which enhances their marketing strategy and targeting efforts.

##### Cons

- Users find the **steep learning curve** challenging, especially with complex features and slow user interface performance.
- Users often experience **slow performance** due to lagging user interface, which detracts from the overall experience.
- Users frequently experience **sms failures** with WayMore, leading to frustrations and unreliable message delivery.
- Users find the **insufficient detail in aggregated data** hinders their ability to analyze campaign performance across channels.
- Users experience frustrating **communication delays** with WayMore, often noticing SMS failures that hinder timely messaging.

#### What Are Recent G2 Reviews of WayMore?

**["Quick Automation, Although Slow Customer Service"](https://www.g2.com/survey_responses/waymore-review-12571120)**

**Rating:** 4.0/5.0 stars

_— Franco Eduardo E._

[Read full review](https://www.g2.com/survey_responses/waymore-review-12571120)

**["Streamlined Client Comm with WayMore for Admin Teams"](https://www.g2.com/survey_responses/waymore-review-12995806)**

**Rating:** 4.0/5.0 stars

_— Verified User in Executive Office_

[Read full review](https://www.g2.com/survey_responses/waymore-review-12995806)

### [Antsomi CDP 365](https://www.g2.com/products/antsomi-cdp-365/reviews)

Who We Are: With the mission of transforming everyday businesses, Antsomi is a regional marketing technology company that built the first artificial intelligence-enabled customer data platform (CDP) native to Southeast Asia. And we are thrilled to be recognized in Forrester’s report as an automation-oriented CDP: - To transform businesses into data-driven companies - To unify your customer data - To activate your customer data across channels The Solution: Antsomi CDP 365 as a Delivery & Automation CDP with comprehensive marketing automation features. - Unify your customer data to create single customer view - Consolidate all data into a single dashboard - Activate data across channels with an omnichannel experience Source: https://www.antsomi.com/2020/07/29/cdp-institute-antsomi-cdp-365-is-a-delivery-cdp/ ; https://www.antsomi.com/2021/05/03/media-coverage-of-the-davi-x-antsomi-partnership/ ; https://www.antsomi.com/2021/09/22/smartosc-teams-up-with-antsomi-to-accelerate-asus-singapores-omnichannel-retail/

**Average Rating:** 4.6/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Antsomi CDP 365?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 10.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 9.2/10 (Category avg: 8.6/10)
- **Expandability:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Antsomi CDP 365?

- **Seller:** [Antsomi](https://www.g2.com/sellers/antsomi)
- **Year Founded:** 2020
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=840e566084f75fa292134a9a3fa5e4537b313b5cad4253b854e6ed689d9f4a59&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fantsomi&secure%5Burl_type%5D=linkedin_company_website)  
64 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Medium, 25% Large

#### What Are Recent G2 Reviews of Antsomi CDP 365?

**["Antsomi CDP 365 has helped us grow sustainably"](https://www.g2.com/survey_responses/antsomi-cdp-365-review-9426881)**

**Rating:** 5.0/5.0 stars

_— DINH QUYET T._

[Read full review](https://www.g2.com/survey_responses/antsomi-cdp-365-review-9426881)

**["Smart solution for E-business"](https://www.g2.com/survey_responses/antsomi-cdp-365-review-9452773)**

**Rating:** 5.0/5.0 stars

_— Huy L._

[Read full review](https://www.g2.com/survey_responses/antsomi-cdp-365-review-9452773)

### [Channel99](https://www.g2.com/products/channel99/reviews)

Channel99 leverages A.I. to improve B2B marketing investment decisions. We have solved for a myriad of data issues and broken attribution models and are now layering on marketing-trained LLMs to extend the power of A.I. to marketing operations and financial decision making. Trust the founders of Demandbase and Bizible to bring you the next generation of marketing transformation. Learn more at www.channel99.com. Why Channel99? 1) Visitor identification - Identify 50%+ more accounts leveraging C99’s proprietary multi-sourced technology. 2) Unveil the actual source of your “Direct” (Unknown) traffic – C99’s Smart Pixel technology detects and validates view-through visits originating from digital ads, email, content syndication and other channels. 3) Attribution that is predictive - C99 correlates investment changes to outcomes and without relying on legacy touch based approaches that are NOT predictive. 4) KPI’s for Marketing, Sales and Finance - Measure campaigns, vendors and channels consistently with uniform and unbiased KPI’s based on the audiences and target accounts you are trying to reach and engage. 5) A.I. models built for marketing - C99’s LLM’s are created to show you how to improve campaign and vendor performance, identify financial opportunities and recommend where to invest in growth.

**Average Rating:** 4.8/5.0

**Total Reviews:** 23

#### How Do G2 Users Rate Channel99?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Channel99?

- **Seller:** [Channel99](https://www.g2.com/sellers/channel99)
- **Company Website:** channel99.com
- **Year Founded:** 2022
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0815c9f5d637c993c578dc1d5015bfefc3ac5f6e13f57703bf4bfbb464f31e30&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fchannel-99-inc&secure%5Burl_type%5D=linkedin_company_website)  
15 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 52% Medium, 22% Large

#### What Do G2 Reviewers Say About Channel99?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **robust analytics** of Channel99, enhancing visibility into campaign performance and optimizing marketing strategies.
- Users value the **attribution accuracy** of Channel99, effectively linking marketing efforts to revenue and channel effectiveness.
- Users commend the **excellent customer support** of Channel99, enhancing their experience with responsive and knowledgeable assistance.
- Users praise the **clarity in channel effectiveness visualizations** , enabling effective investment optimization for better pipeline results.
- Users value the **effective attribution tracking** of Channel99, enabling clear insights into channel performance and revenue impact.

##### Cons

- Users note a **learning curve** with initial setup, though support makes it manageable and effective over time.
- Users note the **missing features** in Channel99, with some anticipated options still in development and not yet available.
- Users find **difficult learning** curves in Channel99, struggling to digest extensive information and implement features effectively.
- Users find the **lack of some advanced features** disappointing, as they are still in development and not yet available.
- Users find the **lack of information guidance** on using dashboards hinders their ability to extract useful insights.

#### What Are Recent G2 Reviews of Channel99?

**["Intuitive Platform with Fantastic Marketing Insights"](https://www.g2.com/survey_responses/channel99-review-12084287)**

**Rating:** 5.0/5.0 stars

_— Liam A._

[Read full review](https://www.g2.com/survey_responses/channel99-review-12084287)

**["Way beyond just attribution"](https://www.g2.com/survey_responses/channel99-review-11073202)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/channel99-review-11073202)

### [Cinchy](https://www.g2.com/products/cinchy-cinchy/reviews)

With the Cinchy Data Collaboration platform liberate data from applications and control and connect as data products in a network, eliminating the need for future data integration. Build a more agile data ecosystem that makes change simple, rapidly accelerates business outcomes, and fosters collaborative intelligence across your enterprise. With Cinchy, cure the pains of integration to deliver projects at half the cost and time, improve data governance with universal data access controls, and provide data access to business users for self-serve reporting and analytics.

**Average Rating:** 4.8/5.0

**Total Reviews:** 19

#### How Do G2 Users Rate Cinchy?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Data Enrichment:** 10.0/10 (Category avg: 8.6/10)
- **Expandability:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Cinchy?

- **Seller:** [Cinchy](https://www.g2.com/sellers/cinchy)
- **Year Founded:** 2017
- **HQ Location:** Toronto, ON
- **Twitter:** @itscinchy  
460 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f5c110a8249a990836a5e5230cfd25341512479c9adbe586c0788fe07fa7758f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F16200640%2F&secure%5Burl_type%5D=linkedin_company_website)  
40 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Financial Services
- **Company Size:** 53% Medium, 37% Large

#### What Are Recent G2 Reviews of Cinchy?

**["Wonderful experience working with Cinchy team"](https://www.g2.com/survey_responses/cinchy-review-8132727)**

**Rating:** 5.0/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/cinchy-review-8132727)

**["Powerful tool - outstanding technology partner"](https://www.g2.com/survey_responses/cinchy-review-8004644)**

**Rating:** 5.0/5.0 stars

_— Peter F._

[Read full review](https://www.g2.com/survey_responses/cinchy-review-8004644)

#### What Are G2 Users Discussing About Cinchy?

- [What is Cinchy used for?](https://www.g2.com/discussions/what-is-cinchy-used-for)

### [Croct](https://www.g2.com/products/croct/reviews)

Croct is a conversion optimization platform that includes a user profile explorer, audience segmentation, content personalization, AB testing, feature flag, real-time website analytics, and a component-based CMS for modern frameworks like Next.js and React. It helps product and growth teams scale UI and website optimization, enabling faster growth without over-relying on developers.

**Average Rating:** 4.7/5.0

**Total Reviews:** 48

#### How Do G2 Users Rate Croct?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Croct?

- **Seller:** [Croct](https://www.g2.com/sellers/croct)
- **Year Founded:** 2020
- **HQ Location:** Denver, Colorado, US
- **Twitter:** @croct\_tech  
133 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0060433e9be180ed2f932eef98962ac1893db954022aa27f0f8d28a65b11ffa1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcroct&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 54% Medium, 29% Large

#### What Do G2 Reviewers Say About Croct?

_AI-generated summary from verified user reviews_

##### Pros

- Users rave about the **exceptional customer support** from Croct, enhancing their overall experience and ease of use.
- Users appreciate the **personalization features** of Croct, enhancing user experience and boosting conversion rates effectively.
- Users praise the **ease of use** of Croct, noting quick implementation and intuitive features for diverse teams.
- Users appreciate the **intuitive layout and ease of use** of Croct for effective A/B testing and audience analysis.
- Users praise the **implementation ease** of Croct, achieving quick project launches and seamless integration with excellent support.

##### Cons

- Users note a **steep learning curve** for advanced features, requiring time and technical knowledge for initial setup.
- Users find the **complexity of configurations** in Croct challenging, especially with slots and iframes.
- Users report that the **difficult setup** can be challenging, especially for those lacking technical knowledge.
- Users find the **complex features** of Croct confusing, with a challenging learning curve for the web UI interface.
- Users find Croct's **limitations in flexibility and required developer support** hinder their ability to create experiences easily.

#### What Are Recent G2 Reviews of Croct?

**["Incredible Support That Makes Croct a True Partner"](https://www.g2.com/survey_responses/croct-review-12344665)**

**Rating:** 5.0/5.0 stars

_— Renata V._

[Read full review](https://www.g2.com/survey_responses/croct-review-12344665)

**["Wonderful Support and Easy-to-Use Insights That Improve Decision-Making"](https://www.g2.com/survey_responses/croct-review-12884326)**

**Rating:** 4.0/5.0 stars

_— Heloísa O._

[Read full review](https://www.g2.com/survey_responses/croct-review-12884326)

### [insightXM](https://www.g2.com/products/insightxm/reviews)

Sorting data is about as fun as sorting your recycling. Luckily, sifting through info is kind of our thing.

**Average Rating:** 3.8/5.0

**Total Reviews:** 4

#### Who Is the Company Behind insightXM?

- **Seller:** [insightXM](https://www.g2.com/sellers/insightxm)
- **Year Founded:** 2014
- **HQ Location:** Portland, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=81daf218a28f377b84682045fedf355c5536486c58a2e410f430862233833bb7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9230857&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 25% Large

#### What Are Recent G2 Reviews of insightXM?

**["Making data review simple and easy"](https://www.g2.com/survey_responses/insightxm-review-807881)**

**Rating:** 4.5/5.0 stars

_— Angela A._

[Read full review](https://www.g2.com/survey_responses/insightxm-review-807881)

**["Newbie"](https://www.g2.com/survey_responses/insightxm-review-473228)**

**Rating:** 4.0/5.0 stars

_— Verified User in Higher Education_

[Read full review](https://www.g2.com/survey_responses/insightxm-review-473228)

#### What Are G2 Users Discussing About insightXM?

- [What is insightXM used for?](https://www.g2.com/discussions/what-is-insightxm-used-for)

### [Intelligent Engagement Platform](https://www.g2.com/products/intelligent-engagement-platform/reviews)

NGDATA lets you better engage with your customers. The Intelligent Engagement Platform (IEP) builds sophisticated customer data profiles (Customer DNA) and drives truly personalized customer experiences through real-time interaction management. With capabilities beyond a standard Customer Data Platform, NGDATA boosts commercial success for all clients by increasing customer lifetime value, reducing churn, and lowering cost per conversion. NGDATA’s IEP has in-built analytics, AI-powered capabilities, and decision-making formulas. This unique combination identifies opportunities and proactively and accurately automates individual customer engagements at scale, via the most relevant channel. All this is underpinned with Customer DNA creating rich, multi-attribute profiles, including device data, enabling businesses to develop a deeper understanding of their customers. And the intuitive user interface makes it easy for business users to utilize the platform while IT and analytics retain oversight and control. NGDATA makes big data small and beautiful and is dedicated to facilitating economic gains for all clients. A strong emphasis on engagement-based tracking and reporting, coupled with a range of scalable out-of-the-box solutions gives immediate and rewarding results. Founded in 2012, NGDATA has offices in the USA, UK, Europe, Asia-Pacific, and is headquartered in Ghent, Belgium.

**Average Rating:** 4.8/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Intelligent Engagement Platform?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Predictive Modeling:** 10.0/10 (Category avg: 8.0/10)
- **Data Enrichment:** 8.3/10 (Category avg: 8.6/10)
- **Expandability:** 7.5/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Intelligent Engagement Platform?

- **Seller:** [NGDATA](https://www.g2.com/sellers/ngdata)
- **Year Founded:** 2012
- **HQ Location:** Gent, BE
- **Twitter:** @ngdata\_com  
1,804 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=74c09e23eed0d697f998284e363702bec286622eefa8b83230b59935e1eaff63&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fngdata&secure%5Burl_type%5D=linkedin_company_website)  
57 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Medium, 17% Large

#### What Are Recent G2 Reviews of Intelligent Engagement Platform?

**["Very good intelligent engagement platform!"](https://www.g2.com/survey_responses/intelligent-engagement-platform-review-4398714)**

**Rating:** 5.0/5.0 stars

_— Desiré D._

[Read full review](https://www.g2.com/survey_responses/intelligent-engagement-platform-review-4398714)

**["An easy-adoptable marketing product for the future."](https://www.g2.com/survey_responses/intelligent-engagement-platform-review-4388149)**

**Rating:** 5.0/5.0 stars

_— Sigi P._

[Read full review](https://www.g2.com/survey_responses/intelligent-engagement-platform-review-4388149)

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[Browse Customer Data Platform (CDP) Themes](/categories/customer-data-platform-cdp/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Customer data platforms (CDPs) are used to consolidate and integrate customer data into one single database. These tools offer marketing teams relevant insights needed to run campaigns. A CDP can grab information from online and offline sources such as websites, mobile apps, and email platforms to offer a complete view of the customer. After retrieving this data, a CDP can then help organizations predict the optimal next move with a particular customer. This allows businesses to learn what needs to be done to retain specific customers. A CDP can also be used by customer service teams to cater their support to each individual. [Marketing automation software](https://www.g2.com/categories/marketing-automation), [data warehouse software](https://www.g2.com/categories/data-warehouse), and other platforms that store data can typically integrate with a CDP.

There are a few different types of CDPs to help businesses with varying use cases. A data CDP is the most common system of unified customer data to create a single consumer profile. A campaign CDP is used for campaign management, cross-channel, and multichannel marketing hubs. And an analytics CDP is strictly for the analysis of the type of data it holds.

To qualify for inclusion in the Customer Data Platforms (CDP) category, a product must:

- Provide a 360-degree view of the customer
- Gather data from multiple sources into one platform, including first-party, second-party, and third-party data from online and offline sources
- Unify customer profiles across systems
- Connect with other systems to allow marketers to execute campaigns
- Improve targeting for marketing campaigns

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