Best Affiliate Marketing Software - Page 2

How Many Affiliate Marketing Software Products Does G2 Track?

Total Products under this Category: 400

Category Stats (Nov 2026)

  • Average Rating: 4.54/5 (↑0.02 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Keitaro Tracker (+8.11%) - Among all products in this category, Keitaro Tracker recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Affiliate Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 12,400+ Authentic Reviews
  • 400+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Affiliate Marketing Software

G2 Grid® for Affiliate Marketing Software plotting products by satisfaction and market presence

Highlighted products: impact.com, Awin, PartnerStack, Trackdesk, UpPromote: Affiliate & Referral, Influential powered by Captiv8, Tracknow, and Everflow.

Underlying data: [Grid® JSON](https://www.g2.com/categories/affiliate-marketing/grids.json?focus%5B%5D=impact-com&focus%5B%5D=awin-com&focus%5B%5D=partnerstack&focus%5B%5D=trackdesk&focus%5B%5D=uppromote-affiliate-referral&focus%5B%5D=influential-powered-by-captiv8&focus%5B%5D=tracknow-ltd-tracknow&focus%5B%5D=everflow)

Trackier

At Trackier, we’re building SaaS (software as a service) products from India that are used by many brands in more than 20+ countries across the world. In our industry, we’re proudly outcompeting a number of international counterparts to clock more than USD 5mn in annual revenue without any external funding. Over the last 7 years, Trackier has helped create industry standards in Performance Marketing, has helped brands grow their website conversions through partners through our suite of products across Performance, e-commerce, and Mobile. If you have interacted with ICICI Bank, Flipkart, OLX, or Dentsu, you have already met some of the customers who trust the Trackier platform for their Partner Marketing-led growth. This has been made possible by our relentless focus on delivering value to our customers by creating tools that are simple to use, yet pack a punch when it comes to delivering value for their growth. Our focus on our products is reflected in what our customers have to say about us. Last year, G2Crowd recognized Trackier among the 10 best SaaS in Partner Marketing. We’re a free-thinking, fun-loving company that’s boutique by design. Each client collaborates closely with a multi-disciplinary team of designers, developers, and strategists. Everyone here does a little bit of everything, which helps us move fast to make innovative product. Unlocking Affiliate Success with Trackier 🚀 Attribution Tracking | Performance Marketing

Average Rating: 4.7/5.0

Total Reviews: 140

How Do G2 Users Rate Trackier?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.0/10)
  • Customization: 8.7/10 (Category avg: 8.6/10)
  • Affiliate Network: 8.8/10 (Category avg: 8.5/10)
  • Smart Link: 8.6/10 (Category avg: 8.4/10)

Who Is the Company Behind Trackier?

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Accounting
  • Company Size: 84% Small, 13% Medium

What Do G2 Reviewers Say About Trackier?

AI-generated summary from verified user reviews

Pros
  • Users praise Trackier for its intuitive interface and seamless campaign tracking, enhancing efficiency and control in ad management.
  • Users appreciate the ease of use of Trackier, finding it simplifies affiliate marketing and enhances operational efficiency.
  • Users rave about Trackier's intuitive tracking capabilities, enhancing campaign management and optimizing ad spend effortlessly.
  • Users praise Trackier for its intuitive interface and powerful analytics, making affiliate campaign management seamless and efficient.
  • Users value the efficient tracking of referrals in Trackier, enjoying its intuitive interface and streamlined processes.
Cons
  • Users often experience slow loading times for reporting dashboards and chat support, hindering overall efficiency.
  • Users experience slow performance with Trackier, particularly during dashboard loading and chat support response times.
  • Users face tracking issues with Trackier, including manual payment hassles and slow report downloads affecting efficiency.
  • Users find the complexity of configuration in Trackier challenging, especially for beginners looking for simplicity.
  • Users find the complexity of configuration in Trackier challenging, especially for beginners trying to navigate the system.

What Are Recent G2 Reviews of Trackier?

What Are G2 Users Discussing About Trackier?

Reditus

Reditus is an Affiliate Management Tool for B2B SaaS companies. It helps companies to recruit new affiliates via their marketplace, helping them to grow outside their own network. Their USP is their clean UI, live chat support, and their way how they take in customer feedback. The company has been built by a previous Head of Customer Success which is clear in how they do business; they definitely want people get value out of their product and will help you achieve that. They offer a free plan, and when you buy a premium package you will get ROI really quickly based on how they defined their pricing. A great way for SaaS companies to start their affiliate program without high upfront costs. The company is located in Utrecht, The Netherlands (complies with GDPR) and was founded in 2020.

Average Rating: 4.7/5.0

Total Reviews: 79

How Do G2 Users Rate Reditus?

  • Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.0/10)
  • Customization: 8.8/10 (Category avg: 8.6/10)
  • Affiliate Network: 9.4/10 (Category avg: 8.5/10)
  • Smart Link: 8.1/10 (Category avg: 8.4/10)

Who Is the Company Behind Reditus?

Who Uses This Product?

  • Who Uses This: Founder, CEO
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 94% Small, 3% Medium

What Do G2 Reviewers Say About Reditus?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the user-friendly interface of Reditus, making project monitoring and management effortless and efficient.
  • Users love how Reditus provides a seamless affiliate management experience, simplifying tracking and payouts effectively.
  • Users commend the exceptional customer support of Reditus, highlighting their responsiveness and helpfulness in assisting users.
  • Users love the easy setup and management of affiliate programs with Reditus, enhancing their B2B SaaS growth.
  • Users appreciate the user-friendly interface of Reditus, which simplifies project management and enhances tracking efficiency.
Cons
  • Users face payment issues with Reditus, experiencing delays and limited payout options, making management cumbersome.
  • Users experience communication delays with Reditus, as approvals and payouts can take several days to process.
  • Users report that the UI often lags and certain screens, like product views, need substantial improvement.
  • Users find the limited customization options of Reditus restrict their experience and preferences significantly.
  • Users experience navigation issues with the interface, leading to confusion when finding pages and managing links.

What Are Recent G2 Reviews of Reditus?

What Are G2 Users Discussing About Reditus?

CAKE

CAKE has led the performance marketing industry with innovative solutions for advertisers, networks, and publishers to manage, measure, and optimize their digital marketing campaigns, in real-time. The company specializes in providing solutions for affiliate marketing, lead distribution, and ecommerce that create new revenue opportunities while ensuring data security and fostering profitable partnerships worldwide. Affiliate marketers waste valuable time on administrative tasks like providing performance reports to partners, sending campaign and creative assets, reconciling billing and paying partners, plus so much more. CAKE solves these challenges by enabling advertisers and affiliates to manage an entire performance marketing program in one platform.

Average Rating: 4.5/5.0

Total Reviews: 60

How Do G2 Users Rate CAKE?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.0/10)
  • Customization: 8.8/10 (Category avg: 8.6/10)
  • Smart Link: 8.7/10 (Category avg: 8.4/10)

Who Is the Company Behind CAKE?

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Financial Services
  • Company Size: 70% Small, 25% Medium

What Do G2 Reviewers Say About CAKE?

AI-generated summary from verified user reviews

Pros
  • Users appreciate CAKE's customization, allowing it to adapt perfectly to specific affiliate program needs for enhanced efficiency.
  • Users love the ease of use of CAKE, appreciating its intuitive interface and seamless onboarding experience.
  • Users value CAKE's responsive support team, always ready to assist and enhance the overall user experience.
  • Users appreciate the customizability of CAKE, allowing adaptation to specific affiliate program needs effectively.
  • Users value the integrated data management of CAKE, streamlining planning and execution in one modern workspace.
Cons
  • Users find complex reporting lacking maturity compared to enterprise solutions, impacting their analytical experience negatively.
  • Users experience inadequate reporting options in CAKE, highlighting the need for better flexible and customizable analytics.
  • Users feel that reporting and analytics in CAKE are underdeveloped compared to established enterprise solutions.
  • Users express concerns about slow reporting, highlighting the need for more flexible and customizable reporting options.
  • Users find the complexity of CAKE's features challenging, suggesting improvements in intuitiveness and customization options.

What Are Recent G2 Reviews of CAKE?

AI can help you find the answers. G2 helps you trust them.

Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

How it works
Connect G2 to ChatGPTConnect G2 to Claude

Dub

Dub is the modern partner management platform and network for SaaS. Partner with affiliates, influencers, and your users, with powerful reward structures, automated global payouts, and built-in fraud detection.

Average Rating: 4.9/5.0

Total Reviews: 24

How Do G2 Users Rate Dub?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)
  • Customization: 9.2/10 (Category avg: 8.6/10)
  • Smart Link: 10.0/10 (Category avg: 8.4/10)

Who Is the Company Behind Dub?

  • Seller: Dub
  • Company Website:
  • Year Founded: 2024
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    19 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 83% Small, 4% Medium

What Do G2 Reviewers Say About Dub?

AI-generated summary from verified user reviews

Pros
  • Users find Dub to be incredibly easy to use, with a modern design and intuitive navigation that simplifies their experience.
  • Users find the easy setup of Dub straightforward, allowing quick navigation and efficient use of its features.
  • Users praise the proactive customer support of Dub, enhancing the overall experience and ensuring smooth operations.
  • Users appreciate the efficient payout process of Dub, enjoying fast payments and seamless commission tracking.
  • Users commend the accurate tracking system of Dub, valuing its ease of use and detailed analytics.
Cons
  • Users find Dub to be expensive, making it difficult for some to afford the pro account options.
  • Users desire better conversion tracking capabilities in Dub, citing a need for deeper analytical insights.
  • Users find the difficult learning curve due to advanced options, though support helps mitigate the problem.
  • Users desire inadequate analytics improvements, seeking more detailed insights and advanced features for better performance tracking.
  • Users often find the inefficient search system of Dub confusing, making it difficult to locate desired features easily.

What Are Recent G2 Reviews of Dub?

Fintel Connect

Fintel Connect is the leading all-in-one affiliate marketing platform, network and agency purpose-built for fintechs and banks. With Fintel, financial brands have all they need to scale their customer acquisition through affiliate and influencer marketing, including a specialized partner platform (+compliance engine), curated network of thousands of finance-focused affiliates and influencers, and an expert team to manage and scale the channel. We currently power the partner programs of 90+ fintechs, banks, and credit unions across North America, including BMO and Live Oak Bank to name a few. To discover how Fintel Connect can achieve scalable growth for your brand, visit www.fintelconnect.com.

Average Rating: 4.8/5.0

Total Reviews: 134

How Do G2 Users Rate Fintel Connect?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.0/10)
  • Customization: 8.7/10 (Category avg: 8.6/10)
  • Affiliate Network: 9.3/10 (Category avg: 8.5/10)
  • Smart Link: 8.4/10 (Category avg: 8.4/10)

Who Is the Company Behind Fintel Connect?

Who Uses This Product?

  • Top Industries: Financial Services, Marketing and Advertising
  • Company Size: 62% Small, 30% Medium

What Do G2 Reviewers Say About Fintel Connect?

AI-generated summary from verified user reviews

Pros
  • Users value Fintel Connect's responsive and professional customer support, enhancing the partnership experience significantly.
  • Users value the friendly and consistent communication from Fintel Connect, enhancing partnership success and satisfaction.
  • Users commend the ease of use of Fintel Connect, enabling seamless onboarding and affiliate tracking.
  • Users appreciate the helpful and professional team of Fintel Connect, ensuring smooth partnerships and seamless communication.
  • Users value the responsiveness and professionalism of Fintel Connect, ensuring smooth and successful partnerships.
Cons
  • Users feel there is a need for improvement in clarity and data updates to enhance overall efficiency with Fintel Connect.
  • Users feel that Fintel Connect lacks inadequate reporting, wishing for more in-depth analytics options.
  • Users find the dashboard layout unintuitive, making it challenging to locate desired features efficiently.
  • Users find the initial setup complex, requiring extra time to configure and validate post-back processes.
  • Users find the dashboard not intuitive, making it challenging to locate desired features effectively.

What Are Recent G2 Reviews of Fintel Connect?

What Are G2 Users Discussing About Fintel Connect?

Partnerize

Partnerize is the leader in partnership automation. The Partnerize platform is the only of its kind to deliver a fully integrated, comprehensive suite of discovery, recruitment, optimization, payment, brand safety and fraud prevention capabilities for marketers seeking a high transparency, scalable subsidy to alleviate pressure on their unit economics as a result of over dependence on primary sales and marketing channels. Supported by unrivaled service including the category’s only in-housing support program, with Partnerize, you’re in control of the entire partnership marketing lifecycle—all on a single platform. Partnerize has won more than two dozen awards including Best Technology from the International Performance Marketing Awards. The world’s leading companies, including top retailers, international airlines, the largest telecoms and more than 1800 other global brands rely on Partnerize to drive and manage more than $10B in partner sales and $700M in partner payments every year. Headquartered in the United States, Partnerize has a footprint throughout the United Kingdom, Australia, and Japan. For more information on how Partnerize helps turn your partnerships into a profit center, please visit https://partnerize.com.

Average Rating: 4.3/5.0

Total Reviews: 106

How Do G2 Users Rate Partnerize?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.0/10)
  • Customization: 7.5/10 (Category avg: 8.6/10)
  • Affiliate Network: 8.2/10 (Category avg: 8.5/10)
  • Smart Link: 7.2/10 (Category avg: 8.4/10)

Who Is the Company Behind Partnerize?

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 46% Medium, 40% Small

What Do G2 Reviewers Say About Partnerize?

AI-generated summary from verified user reviews

Pros
  • Users commend the exceptional customer support at Partnerize, enhancing their experience and maximizing affiliate strategy success.
  • Users find Partnerize's user-friendly interface makes affiliate marketing management exceptionally easy and efficient.
  • Users value the exceptional service from Partnerize, enhancing affiliate marketing strategies and maximizing returns effortlessly.
  • Users praise Partnerize for its exceptional service and user-friendly interface, enhancing their affiliate marketing efficiency and effectiveness.
  • Users commend the exceptional customer support of Partnerize, enhancing their affiliate marketing efficiency and effectiveness.
Cons
  • Users find the complexity of Partnerize's features can overwhelm beginners and complicate campaign management.
  • Users find navigation issues on Partnerize due to a dated UI and hidden features, complicating their experience.
  • Users note missing features in Partnerize, finding it challenging to access key functionalities and support options.
  • Users face partnership challenges with limited international partners and repetitive term acceptance in Partnerize.
  • Users find poor navigation a challenge on Partnerize, complicating the overall user experience and report management.

What Are Recent G2 Reviews of Partnerize?

What Are G2 Users Discussing About Partnerize?

Systeme.io

Systeme.io (pronounced "system dot I-O") is an all-in-one online marketing platform that makes it easy to launch, grow, and scale your online business. Build high-converting sales funnels, send automated email campaigns, host and sell online courses, manage affiliates, schedule appointments, sell digital or physical products, showcase your offers with a digital store, sell with pipelines, build your community , and even run evergreen webinars, and automate almost every aspect of your business with systeme.io. Systeme.io is a swiss army knife for entrepreneurs. When we say “all-in-one”, we really mean it.

Average Rating: 4.8/5.0

Total Reviews: 742

How Do G2 Users Rate Systeme.io?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Customization: 7.2/10 (Category avg: 8.6/10)
  • Affiliate Network: 7.8/10 (Category avg: 8.5/10)
  • Smart Link: 7.2/10 (Category avg: 8.4/10)

Who Is the Company Behind Systeme.io?

  • Seller: Systeme.io
  • Year Founded: 2017
  • HQ Location: Tyrrelstown, Dublin
  • LinkedIn® Page: www.linkedin.com
    228 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Marketing and Advertising, Professional Training & Coaching
  • Company Size: 97% Small, 2% Medium

What Do G2 Reviewers Say About Systeme.io?

AI-generated summary from verified user reviews

Pros
  • Users find Systeme.io's ease of use invaluable, allowing seamless management of all their online marketing needs.
  • Users value the top-notch customer support from Systeme.io, making the setup process and troubleshooting seamless.
  • Users find Systeme.io affordable and a comprehensive all-in-one solution for their online marketing needs.
  • Users love the free plan of Systeme.io for its ease of use and comprehensive features, perfect for beginners.
  • Users value the ease of use of Systeme.io, appreciating its simplicity in managing online marketing efforts seamlessly.
Cons
  • Users find the learning curve steep, making navigation and setup challenging for utilizing all features effectively.
  • Users note the limited design template options in Systeme.io, affecting customization and overall user experience.
  • Users experience limited features in design flexibility and customization options, impacting overall effectiveness and ease of use.
  • Users find the limited customization options of Systeme.io restrict their design flexibility and advanced functionality.
  • Users find the missing features in Systeme.io frustrating, particularly the lack of a one-click order bump and blogging tools.

What Are Recent G2 Reviews of Systeme.io?

What Are G2 Users Discussing About Systeme.io?

Rekomi

Rekomi is affiliate marketing software for SaaS and ecommerce brands that runs the entire program end to end: recruiting, tracking, fraud screening, commissions, and the part every other tool leaves on your plate, actually paying affiliates. TRACKING AND ATTRIBUTION Connect your billing platform and conversions track automatically, with no engineering project required. Rekomi has native integrations with Stripe, Paddle, Shopify, Braintree, Lemon Squeezy, Chargebee, Polar, Recurly, Gumroad, Creem, and Dodo Payments, plus a server-to-server (S2S) API and webhooks for any custom stack. Rekomi is also an approved app on the Stripe App Marketplace. Tracking is first-party, with custom tracking domains and configurable URL parameters so links from a previous platform keep working after migration. Attribution works through referral links or coupon codes; checkout-code attribution credits the right affiliate even when no link was ever clicked, which is essential for influencer and podcast campaigns. COMMISSIONS Every model in one tool: recurring subscription commissions, lifetime commissions, one-time sales, percentage or flat amounts, plus performance bounties (CPC for clicks and CPL for qualified leads). Refunds and chargebacks claw back automatically, commissions respect a configurable refund grace window, and sub-affiliate (two-tier) recruiting pays override commissions on recruited affiliates' earnings. PAYOUTS AND TAX COMPLIANCE This is what sets Rekomi apart: Rekomi is the payer of record. Affiliates in 130+ countries are paid automatically through Stripe and PayPal payout rails, with W-9/W-8 collection and 1099-NEC preparation handled for you. Payout thresholds, per-campaign minimums, bulk dispatch, and full audit trails are built in. No payout spreadsheets, no mass-pay runs, no chasing tax forms at year end. FRAUD PROTECTION A built-in fraud engine screens every click and signup at the edge before a commission is ever owed: IP and email reputation scoring, bot and VPN/proxy detection, self-referral checks, and a review queue for flagged conversions. Affiliate-submitted links are scanned automatically as well. AFFILIATE EXPERIENCE Affiliates get a branded signup page (free yourbrand.rekomi.com subdomain, or your own custom domain), a clean dashboard with real-time stats and insights, referral links, coupon codes, and self-serve payout onboarding. A landing page builder with multiple layouts and 16 theme presets, including auto-theming from your website, lets you launch a polished recruiting page without a designer. BRAND TOOLS Campaign-level control over commission terms, cookie windows, and payout rules; revenue and performance reporting with multi-currency support (30+ currencies); an AI co-pilot that identifies your best customers and invites them to become affiliates; an embeddable signup widget; automatic invitation reminders for affiliates who have not claimed their accounts; and audit logs for everything. MIGRATION Switching is one click, not one quarter. API importers for 13 platforms, including Rewardful, FirstPromoter, Tolt, Lemon Squeezy, impact.com, PromoteKit, LeadDyno, Trackdesk, and Partnero, carry over your full roster, referral link slugs, lifetime click counts, and up to 3 years of commission history, so nothing resets to zero. Migrated affiliates can be auto-notified with their new details. INTEGRATIONS AND API 38 CRM and email integrations (HubSpot, Mailchimp, Klaviyo, ActiveCampaign, ConvertKit, Brevo, and more), Zapier, a REST API, signed webhooks, and an MCP server so AI assistants like Claude and ChatGPT can manage your program conversationally. SECURITY AND RELIABILITY Tenant isolation enforced at the database layer, signature verification on every integration webhook, encrypted credentials, GDPR-ready DPA with a published sub-processor list, and a public status page at status.rekomi.com. SUPPORT Live chat, 130+ step-by-step help articles with screenshots, and hands-on migration help from the team that builds the product. Plans start at $29/month with a 14-day free trial and unlimited affiliates on every plan.

Average Rating: 4.9/5.0

Total Reviews: 11

How Do G2 Users Rate Rekomi?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)
  • Customization: 10.0/10 (Category avg: 8.6/10)
  • Affiliate Network: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Rekomi?

  • Seller: Rekomi
  • Year Founded: 2026
  • HQ Location: N/A
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Rekomi?

Referly (formerly Push Lap Growth)

Referly is the partner management platform and affiliate network for SaaS and ecommerce brands. Partner with affiliates, influencers and your own customers. Connect Stripe, Shopify, or 23 other integrations, track every link and coupon code, run recurring or tiered commissions, pay partners worldwide, and catch self-referrals with built-in fraud detection.

Average Rating: 4.9/5.0

Total Reviews: 13

How Do G2 Users Rate Referly (formerly Push Lap Growth)?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.0/10)
  • Customization: 8.6/10 (Category avg: 8.6/10)
  • Affiliate Network: 9.6/10 (Category avg: 8.5/10)

Who Is the Company Behind Referly (formerly Push Lap Growth)?

Who Uses This Product?

  • Top Industries: Computer Software
  • Company Size: 92% Small

What Do G2 Reviewers Say About Referly (formerly Push Lap Growth)?

AI-generated summary from verified user reviews

Pros
  • Users praise the intuitive setup of Referly, enabling quick and easy affiliate program creation for success.
  • Users value the ease of use of Referly, enjoying quick setup and an intuitive interface for affiliate programs.
  • Users love the intuitive and comprehensive features of Referly, making affiliate marketing simple and effective.
  • Users commend the intuitive dashboard of Referly, making affiliate tracking easy and enhancing overall confidence in the platform.
  • Users commend the responsive customer support of Referly, enhancing their affiliate marketing experience remarkably.
Cons
  • Users find the slow dashboard loading frustrating and desire more customization and flexible pricing for smaller marketers.
  • Users find the migration process complex, suggesting that built-in tools would enhance efficiency and ease of use.
  • Users report slow dashboard loading and desire increased customization for reports and more flexible pricing options.
  • Users find the pricing of Referly to be expensive, particularly for smaller marketers seeking more flexibility.
  • Users find integration issues during migration challenging and suggest improvements for a smoother transition experience.

What Are Recent G2 Reviews of Referly (formerly Push Lap Growth)?

Levanta

Levanta is a unified creator and affiliate platform designed specifically for modern e-commerce businesses. It provides brands and agencies with the tools necessary to manage a comprehensive partnership program across major online marketplaces such as Shopify, Amazon, and Walmart. By streamlining the entire process from discovery to payout within a single system, Levanta simplifies the complexities often associated with affiliate marketing. Targeted primarily at e-commerce brands and agencies, Levanta serves as a vital resource for those looking to enhance their marketing strategies through partnerships. The platform is particularly useful for businesses aiming to leverage the power of influencers, publishers, and affiliates to drive revenue. With the rise of social commerce and the increasing importance of digital marketing, Levanta offers a solution that meets the evolving needs of modern brands seeking to expand their reach and optimize their marketing efforts. One of the standout features of Levanta is its AI-powered Creator Marketplace with over 90,000 vetted creators. This innovative marketplace connects brands with high-performing publishers and influencers, enabling them to discover and collaborate with the right partners efficiently. The platform not only facilitates these connections but also provides brands with complete visibility into their partnership performance. Users can monitor key metrics and gain insights into how their campaigns are performing across different channels, allowing for data-driven decision-making. In addition to visibility, Levanta offers incentive control, empowering brands to set and manage compensation structures for their affiliates. This feature ensures that brands can tailor their partnership strategies to align with their specific goals and budgets. The platform’s cross-channel performance measurement capabilities further enhance its value, allowing users to assess the effectiveness of their partnerships across various platforms and make necessary adjustments to optimize results. Levanta stands out in the affiliate marketing landscape by offering a comprehensive, all-in-one solution that addresses the challenges faced by e-commerce brands. Its focus on integration with major online marketplaces, combined with advanced features like AI-driven matchmaking and performance analytics, positions it as a valuable tool for businesses looking to maximize their affiliate marketing potential. By providing a seamless experience from partner discovery to payout, Levanta enables brands to cultivate successful partnerships that drive revenue growth.

Average Rating: 4.4/5.0

Total Reviews: 47

How Do G2 Users Rate Levanta?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 9.0/10)
  • Customization: 8.3/10 (Category avg: 8.6/10)
  • Affiliate Network: 9.3/10 (Category avg: 8.5/10)
  • Smart Link: 7.7/10 (Category avg: 8.4/10)

Who Is the Company Behind Levanta?

  • Seller: Levanta
  • Company Website:
  • Year Founded: 2022
  • HQ Location: Seattle, WA
  • LinkedIn® Page: www.linkedin.com
    107 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Consumer Goods
  • Company Size: 66% Small, 28% Medium

What Do G2 Reviewers Say About Levanta?

AI-generated summary from verified user reviews

Pros
  • Users find Levanta's platform easy to use, enabling efficient brand growth on Amazon with minimal effort.
  • Users value Levanta for its effective affiliate marketing solutions, enhancing brand visibility and simplicity in management.
  • Users appreciate the excellent customer support from Levanta, consistently going above and beyond to assist partners.
  • Users value the effective communication tools in Levanta, enhancing collaboration and fostering long-term creator partnerships.
  • Users appreciate the supportive team at Levanta, ensuring a smooth experience and fostering strong partnerships with creators.
Cons
  • Users find Levanta's pricing fairly high compared to industry standards, leading to dissatisfaction and perceived poor value.
  • Users express frustration over poor partnership management with Levanta, citing irrelevant publishers and lack of support.
  • Users express frustration over poor customer support, feeling misled and lacking necessary assistance for growth and functionality.
  • Users report significant data inaccuracy with Levanta, leading to irrelevant publishers and wasted marketing efforts.
  • Users find Levanta's limited influencer management capabilities hinder collaboration and strategic engagement with creators.

What Are Recent G2 Reviews of Levanta?

ZINFI Unified Partner Management (UPM)

ZINFI Unified Partner Management (UPM) is a Partner Relationship Management (PRM) software platform that helps organizations manage indirect sales channel programs through a single SaaS application. The platform supports companies that distribute products or services through third-party channel partners, including resellers, distributors, managed service providers (MSPs), system integrators, value-added resellers (VARs), and affiliates. The platform covers the full partner lifecycle across six operational stages: onboarding, enablement, marketing, selling, incentivization, and growth acceleration. Channel operations teams use ZINFI to configure partner tiers, automate program workflows, distribute co-branded marketing content, track deal registrations, manage Market Development Funds (MDF), calculate partner compensation, and measure partner-generated revenue — all within a single connected system. ZINFI's Partner Marketing Management (PMM) module includes Through-Channel Marketing Automation (TCMA) functionality, enabling channel partners to execute localized, co-branded campaigns across email, social media, search engines, events, and partner microsites using vendor-approved content templates and allocated MDF budgets. Key features include: • Partner portal and onboarding: Configurable partner portals provide each partner with tiered access to training modules, sales assets, deal registration tools, and communication workflows, segmented by partner type, program tier, and geography. • Deal registration and pipeline management: Partners submit deal registrations through the platform, with automated approval routing, conflict resolution workflows, and real-time pipeline visibility for channel managers and sales operations teams. • MDF and incentive management: The platform manages the full MDF cycle — fund allocation, claim submission, approval, and disbursement — alongside automated commission calculations, rebate programs, and Sales Performance Incentive Funds (SPIFs), with multi-currency and tax compliance support for global programs. • Through-channel marketing automation: Partners create and distribute co-branded campaigns across email, social media, paid search, microsites, and in-person or virtual events using centrally managed brand templates and pre-approved marketing assets. • Reporting, analytics, and AI automation: Dashboards provide visibility into partner activity, campaign performance, MDF utilization, deal conversion, and partner-attributed revenue. Workflow automation tools reduce manual administrative tasks across partner onboarding, approvals, and communications. ZINFI has been included in the G2 Partner Management Software Leader category for more than 20 consecutive quarters since 2019. A 30-day free trial with access to all platform modules is available without a credit card.

Average Rating: 4.9/5.0

Total Reviews: 720

How Do G2 Users Rate ZINFI Unified Partner Management (UPM)?

  • Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.0/10)
  • Customization: 9.2/10 (Category avg: 8.6/10)
  • Affiliate Network: 9.3/10 (Category avg: 8.5/10)
  • Smart Link: 9.3/10 (Category avg: 8.4/10)

Who Is the Company Behind ZINFI Unified Partner Management (UPM)?

Who Uses This Product?

  • Who Uses This: Director, CEO
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 46% Small, 39% Medium

What Do G2 Reviewers Say About ZINFI Unified Partner Management (UPM)?

AI-generated summary from verified user reviews

Pros
  • Users highlight the intuitive interface of ZINFI UPM, making it incredibly easy to use and navigate.
  • Users appreciate the navigation ease of ZINFI UPM, enabling quick access to partner information and resources.
  • Users appreciate the comprehensive and centralized partner management of ZINFI UPM, enhancing workflow efficiency and collaboration.
  • Users value the easy navigation of ZINFI UPM, simplifying access to essential partner information and resources.
  • Users appreciate the intuitive interface and integrated features of ZINFI UPM for efficient partner management.
Cons
  • Users experience slow performance with ZINFI UPM, affecting usability and making workflows feel heavier than necessary.
  • Users experience a noticeable learning curve with ZINFI UPM, making the platform feel less intuitive for new partners.
  • Users report experiencing slow loading times that hinder workflows and affect the overall usability of the platform.
  • Users face a challenging learning curve with ZINFI UPM, finding the interface and workflows unintuitive and cumbersome.
  • Users struggle with navigation issues, finding the interface and menus less intuitive and sometimes overwhelming.

What Are Recent G2 Reviews of ZINFI Unified Partner Management (UPM)?

What Are G2 Users Discussing About ZINFI Unified Partner Management (UPM)?

Partnero

AI-powered affiliate and referral program management software for SaaS and e-commerce businesses. Designed with flexibility, ease of use, and exceptional partner experience in mind, Partnero helps SaaS and e-commerce businesses turn affiliate and referral marketing into a competitive edge. Partnero offers: - Centralized program management - Advanced affiliate, referral & newsletter referral programs - Comprehensive tracking and coupon management - Automated payouts - White label solutions - Automation & optimization

Average Rating: 4.5/5.0

Total Reviews: 16

How Do G2 Users Rate Partnero?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.0/10)
  • Customization: 8.5/10 (Category avg: 8.6/10)
  • Affiliate Network: 6.9/10 (Category avg: 8.5/10)
  • Smart Link: 7.7/10 (Category avg: 8.4/10)

Who Is the Company Behind Partnero?

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 88% Small, 6% Medium

What Do G2 Reviewers Say About Partnero?

AI-generated summary from verified user reviews

Pros
  • Users commend Partnero for its effective customer support, providing helpful assistance during the setup process and beyond.
  • Users commend Partnero for its exceptional customer service, leading to successful affiliate program implementations and partner growth.
  • Users highlight the user-friendly platform of Partnero, making partnership management and integration a breeze.
  • Users find Partnero's platform incredibly user-friendly, highlighting the easy setup that enhances partnership program management.
  • Users value the excellent support from Partnero, noting that real people assist them whenever needed.
Cons
  • Users desire greater transparency regarding click and conversion logs, to prevent errors during setup and usage.
  • Users find the complex setup challenging, leading to errors and a need for clearer guidance in documentation.
  • Users struggle with difficult learning due to unclear documentation, leading to setup mistakes and confusion.
  • Users often face setup difficulties due to unclear documentation, leading to mistakes and added frustration during initial use.

What Are Recent G2 Reviews of Partnero?

Later Influence

Later Influence is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable influencer campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible and rapidly growing investments: influencer marketing. Built on a native, AI-powered influencer marketing platform and more than a decade of proprietary data—including billions of social interactions, impressions, and $2.4B+ in verified influencer-driven purchases—Later helps brands and marketing teams understand what will work before they launch. This powerful combination of artificial intelligence, performance data, and creator insights enables marketers to discover the right social media creators, evaluate influencer partnerships, and plan high-impact influencer campaigns with confidence. Later Influence connects brands with a global network of creators across platforms including Instagram, TikTok, YouTube, and other major social channels. Through data-driven creator discovery, campaign management tools, and advanced influencer marketing analytics, Later helps brands identify authentic creators whose audiences align with their target customers. This ensures influencer partnerships are not only creative and engaging, but also measurable and aligned with broader marketing and business goals. By combining trusted insight with expert guidance, Later removes guesswork from influencer marketing, enabling brands to choose the right creators, execute fully managed influencer campaigns, and drive meaningful growth across brand awareness, engagement, and revenue. Trusted by leading enterprise brands including Nike, Wayfair, Unilever, and Southwest Airlines, Later bridges creativity and performance so influencer marketing campaigns don’t just look good—they deliver real business impact. By bringing together advanced technology, industry expertise, and one of the most robust datasets in influencer marketing, Later empowers brands to build authentic creator partnerships that drive measurable performance. Learn more at later.com.

Average Rating: 4.5/5.0

Total Reviews: 458

How Do G2 Users Rate Later Influence?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Customization: 8.3/10 (Category avg: 8.6/10)
  • Affiliate Network: 9.2/10 (Category avg: 8.5/10)
  • Smart Link: 8.3/10 (Category avg: 8.4/10)

Who Is the Company Behind Later Influence?

  • Seller: Later
  • Company Website:
  • Year Founded: 2014
  • HQ Location: Boston, MA
  • LinkedIn® Page: www.linkedin.com
    2,090 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager, Social Media Specialist
  • Top Industries: Marketing and Advertising, Consumer Goods
  • Company Size: 43% Small, 31% Medium

What Do G2 Reviewers Say About Later Influence?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use with Later Influence, highlighting its streamlined campaigns and user-friendly dashboard.
  • Users value the impeccable campaign management of Later Influence, finding it essential for effective influencer collaborations.
  • Users commend the excellent communication from Later Influence, noting responsiveness and genuine kindness throughout their collaboration.
  • Users appreciate the exceptional team support from Later Influence, enhancing influencer selection and campaign alignment throughout the process.
  • Users value the excellent support and responsiveness of Later Influence, enhancing their campaign management experience.
Cons
  • Users experience technical issues with Later, including access problems on Chrome and unreliable API functionality.
  • Users often face creator issues, including unreliable influencers and misaligned content, complicating the collaboration process.
  • Users find the complexity of the navigation in Later Influence challenging, especially for newcomers to the platform.
  • Users find it challenging to locate brand-aligned influencers, leading to additional refinement and communication efforts.
  • Users find the platform to have user experience challenges, noting issues with intuitiveness and frequent bugs.

What Are Recent G2 Reviews of Later Influence?

What Are G2 Users Discussing About Later Influence?

eMas

eMaS is a performance marketing technology platform that helps agencies, brands and advertisers measure, optimize and scale their digital performance. The platform enables companies to build and manage their own affiliate, referral, partner and influencer programs, while tracking clicks, leads and conversions with full visibility across the customer journey. For agencies, eMaS provides a flexible environment to manage multiple clients and campaigns from a single platform, with scalable reporting, attribution and campaign management capabilities. More than technology, eMaS combines data, expertise and ongoing support to help marketing teams make better decisions, optimize performance and identify what truly drives growth. Performance. Technology. Partnership.

Average Rating: 4.8/5.0

Total Reviews: 23

How Do G2 Users Rate eMas?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 9.0/10)
  • Customization: 9.7/10 (Category avg: 8.6/10)
  • Affiliate Network: 9.3/10 (Category avg: 8.5/10)
  • Smart Link: 10.0/10 (Category avg: 8.4/10)

Who Is the Company Behind eMas?

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 74% Small, 13% Medium

What Are Recent G2 Reviews of eMas?

Tolt

Tolt is an all-in-one affiliate marketing software solution designed specifically for Software as a Service (SaaS) startups. This platform provides the essential infrastructure needed to launch and grow a partner program efficiently, eliminating the administrative burdens often associated with affiliate marketing management. By focusing on the unique needs of SaaS businesses, Tolt streamlines the process of establishing and maintaining affiliate relationships, allowing startups to concentrate on their core offerings. Targeting SaaS companies, Tolt caters to a diverse audience that includes entrepreneurs, marketing teams, and growth strategists looking to leverage affiliate partnerships for expansion. The software is particularly beneficial for startups that may lack the resources to manage complex affiliate operations manually. With Tolt, users can automate various tasks, ensuring that they can focus on scaling their business while maintaining a robust affiliate program. This is especially useful for startups aiming to enhance their reach and revenue through strategic partnerships. One of the standout features of Tolt is its automated operations, which include global auto-payouts that manage Know Your Customer (KYC) and tax compliance seamlessly. This feature significantly reduces the administrative workload, allowing users to set up and manage payouts without the usual complexities. Additionally, Tolt incorporates AI-powered fraud protection, which safeguards brands from malicious activities such as brand-bidding and ensures that only legitimate affiliates are rewarded for their efforts. The platform also offers a fully white-labeled portal, enabling users to customize the interface to match their brand identity. This feature enhances the user experience for affiliates, making it easier for them to engage with the program. Furthermore, Tolt provides precise tracking capabilities tailored for SaaS metrics, including Monthly Recurring Revenue (MRR), churn rates, and upgrades. This level of tracking allows businesses to gain valuable insights into their affiliate performance and make data-driven decisions to optimize their strategies. With a strong reputation backed by industry leaders such as Tencent, Speak, Prisma, Vapi, OpenArt, Viewstats, and Superside, Tolt stands out as a reliable choice for SaaS startups looking to implement or enhance their affiliate marketing efforts. Supported by prominent investors, including Jason Calacanis, Tolt is positioned as a comprehensive solution that not only simplifies affiliate management but also empowers startups to thrive in a competitive landscape.

Average Rating: 4.6/5.0

Total Reviews: 36

How Do G2 Users Rate Tolt?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.0/10)
  • Customization: 7.0/10 (Category avg: 8.6/10)
  • Affiliate Network: 8.8/10 (Category avg: 8.5/10)
  • Smart Link: 10.0/10 (Category avg: 8.4/10)

Who Is the Company Behind Tolt?

  • Seller: Tolt
  • Year Founded: 2022
  • HQ Location: Claymont, US
  • LinkedIn® Page: www.linkedin.com
    10 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software
  • Company Size: 94% Small, 6% Medium

What Do G2 Reviewers Say About Tolt?

AI-generated summary from verified user reviews

Pros
  • Users admire Tolt's user-friendly interface, praising its intuitive setup and smooth integration for a seamless experience.
  • Users appreciate the extremely user-friendly setup of Tolt, making program launches and integrations seamless and efficient.
  • Users appreciate Tolt's extremely user-friendly UI/UX, facilitating easy setup and encouraging user engagement and referrals.
  • Users appreciate the easy setup of Tolt, praising its user-friendly interface and quick installation process.
  • Users praise Tolt for its intuitive UI/UX, making program setup and management seamless, even for non-tech users.
Cons
  • Users find Tolt's reporting to have inadequate details, limiting effectiveness for larger teams and complex workflows.
  • Users find the initial setup complex, requiring significant time and effort to optimize before achieving smooth functionality.
  • Users find Tolt's limited functionality restricts advanced customization and reporting, affecting its usability for complex workflows.
  • Users find the reporting capabilities inadequate, limiting customization and deeper analytics for complex workflows.
  • Users find the complexity of adding banner ads cumbersome, requiring manual coding that hinders affiliate usage.

What Are Recent G2 Reviews of Tolt?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated October 16, 2026