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Thinkific Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the ease of use of Thinkific, which simplifies course creation and enhances the learning experience. (87 mentions)
Users love the ease of adding and updating course content with Thinkific, creating engaging and aesthetically pleasing experiences. (51 mentions)
Users appreciate the excellent customer support from Thinkific, which enhances their overall course creation experience. (48 mentions)
Users highlight the intuitive design of Thinkific, making course creation and navigation simple for everyone. (41 mentions)
Users love the customization options in Thinkific, allowing tailored experiences and streamlined course management for diverse clients. (29 mentions)
Users appreciate the seamless integrations of Thinkific, enhancing functionality and making education management easier. (26 mentions)
Users feel the limited features of Thinkific don't justify the high price, lacking essential options they need. (39 mentions)
Users find the limited customization options frustrating, as they desire more flexibility in features and templates. (32 mentions)
Users feel Thinkific lacks advanced features and analytics, leaving room for improvement compared to competitors. (24 mentions)
Users face feature issues with Thinkific, including documentation gaps, UI challenges, and limited reporting capabilities. (21 mentions)
Users experience integration issues that lead to a less cohesive platform and require inconvenient workarounds for functionality. (15 mentions)
Users find the steep learning curve of Thinkific challenging, complicating the admin setup and overall experience. (15 mentions)

Top Pros or Advantages of Thinkific

1. Ease of Use
Users appreciate the ease of use of Thinkific, which simplifies course creation and enhances the learning experience.
See 87 mentions

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Verified User
A

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Simple Platform, Cost Effective for Courses"

What do you like about Thinkific?

How easy it is to use and replicate courses. I use this as my primary online product platform so I used it multiple times a week. The customer support

Verified User
U

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Great curriculum that help with both website design and marketing"

What do you like about Thinkific?

The content is very easy to understand and very beneficial

2. Course Creation
Users love the ease of adding and updating course content with Thinkific, creating engaging and aesthetically pleasing experiences.
See 51 mentions

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Bob A.
BA

Bob A.

Small-Business (50 or fewer emp.)

4.5/5

"Excellent platform for hosting online courses"

What do you like about Thinkific?

It's particularly easy to add and update course content.

Sharrell H.
SH

Sharrell H.

Small-Business (50 or fewer emp.)

4.0/5

"New and improved!"

What do you like about Thinkific?

Thinkific Plus has been a great platform to build engaging content for our users. We wanted to create an aesthetically pleasing and low-maintenance ex

3. Customer Support
Users appreciate the excellent customer support from Thinkific, which enhances their overall course creation experience.
See 48 mentions

See Related User Reviews

Tobi D.
TD

Tobi D.

Small-Business (50 or fewer emp.)

4.0/5

"Smooth, easy tool and experience to set up our customer academy"

What do you like about Thinkific?

Support from staff has been excellent, and the course builder is easy to navigate

RM

Rayana M.

Small-Business (50 or fewer emp.)

5.0/5

"Less work for more revenue! Great for Online Course Creators!"

What do you like about Thinkific?

I really like Thinkific because it’s so simple and easy to follow. The help center is FANTASTIC! I’m not a tech person, but Thinkific makes it easy

4. Intuitive
Users highlight the intuitive design of Thinkific, making course creation and navigation simple for everyone.
See 41 mentions

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Marc M.
MM

Marc M.

Small-Business (50 or fewer emp.)

4.5/5

"Thinkific - Platform for Any Business Moving to Enterprise Solution"

What do you like about Thinkific?

Thinkific has everything you need in a Learning Management System or Learning Business Solution. It has tools and integrations for small or enterprise

MR

Mandy R.

Small-Business (50 or fewer emp.)

5.0/5

"Thinkific great investment"

What do you like about Thinkific?

I love the ease of use. I have little techy skills, but I feel like Thinkific Plus really is self explanatory.

5. Customization
Users love the customization options in Thinkific, allowing tailored experiences and streamlined course management for diverse clients.
See 29 mentions

See Related User Reviews

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Good facility for building and selling online courses"

What do you like about Thinkific?

The flexibility to add custom content, web pages for marketing Easiness of adding content

Srikar C.
SC

Srikar C.

Enterprise (> 1000 emp.)

5.0/5

"The best for running your Academy"

What do you like about Thinkific?

The diverse feature set and processes in place to design, implement and run the on- demand education programs like an Academy, course series, on-dmean

6. Integrations
Users appreciate the seamless integrations of Thinkific, enhancing functionality and making education management easier.
See 26 mentions

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Ahmad  U.
AU

Ahmad U.

Mid-Market (51-1000 emp.)

5.0/5

"Fantastic experience with Thinkific Plus LMS"

What do you like about Thinkific?

Well, I'll attribute it to the exciting feature of the Thinkific extension that's present in the Plus LMS. Especially the Learning Path feature, it re

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Great features and easy to setup yourself as an LMS"

What do you like about Thinkific?

Ease of creating courses. Reasonable cost. Easy to brand and theme pages Ability to integrate with Salesforce using API interface, including user

Top Cons or Disadvantages of Thinkific

1. Limited Features
Users feel the limited features of Thinkific don't justify the high price, lacking essential options they need.
See 39 mentions

See Related User Reviews

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Very useful"

What do you dislike about Thinkific?

The integrated payment system. I was hoping to have more options to choose from.

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

0.5/5

"Poor show"

What do you dislike about Thinkific?

The price is extortionate for the features provided.

2. Limited Customization
Users find the limited customization options frustrating, as they desire more flexibility in features and templates.
See 32 mentions

See Related User Reviews

Bob A.
BA

Bob A.

Small-Business (50 or fewer emp.)

4.5/5

"Excellent platform for hosting online courses"

What do you dislike about Thinkific?

The off-the-shelf website creation functionality is very limited, but this can be addressed (as I have done) using one of Thinkific's specialist partn

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Overall, a user-friendly platform to use, and I'm looking forward to new features and updates."

What do you dislike about Thinkific?

The built-in survey feature is not easy to use to build out a long survey. I wish it was similar to the quiz import set up where questions, answer cho

3. Missing Features
Users feel Thinkific lacks advanced features and analytics, leaving room for improvement compared to competitors.
See 24 mentions

See Related User Reviews

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Good overall experience"

What do you dislike about Thinkific?

It is missing some advanced reporting features. also the fact that uploading a SCORM resource creates a new course is not so intuitive

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Ease of use & friendly customer support"

What do you dislike about Thinkific?

Downsides might be the day turn around time for responses from support. I've also seen more options for product features and stats with some of Thinki

4. Feature Issues
Users face feature issues with Thinkific, including documentation gaps, UI challenges, and limited reporting capabilities.
See 21 mentions

See Related User Reviews

Sara F.
SF

Sara F.

Small-Business (50 or fewer emp.)

4.5/5

"Game Changer for onboarding new clients & employees"

What do you dislike about Thinkific?

Thinkific's UI on the admin side could use some tweaking. Its not super intuitive to find what you are looking for. I also wish there were better

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Good facility for building and selling online courses"

What do you dislike about Thinkific?

Needs more documentation on adding custom content Custom content needs to support source control so it can be versioned and managed easily.

5. Integration Issues
Users experience integration issues that lead to a less cohesive platform and require inconvenient workarounds for functionality.
See 15 mentions

See Related User Reviews

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Smooth experience creating external-facing academies, but UX is not always intuitive"

What do you dislike about Thinkific?

The user management is only on the reporting level, and not on the assignment level. Some of the features are not native to the platform, rather inte

Deepak T.
DT

Deepak T.

Mid-Market (51-1000 emp.)

5.0/5

"Thinkific: An Effective and User-Friendly Learning Environment"

What do you dislike about Thinkific?

Although Thinkific Plus is a strong platform, its higher pricing can be difficult for smaller businesses to justify. The analytics, while useful, coul

6. Steep Learning Curve
Users find the steep learning curve of Thinkific challenging, complicating the admin setup and overall experience.
See 15 mentions

See Related User Reviews

HD

hanne d.

Mid-Market (51-1000 emp.)

4.5/5

"My thinkific review"

What do you dislike about Thinkific?

In the beginning there was a learning curve. Header & footer are domain based, which is a bit unhandy for us since we build platforms for differen

Deepak T.
DT

Deepak T.

Mid-Market (51-1000 emp.)

5.0/5

"Thinkific: An Effective and User-Friendly Learning Environment"

What do you dislike about Thinkific?

Although Thinkific Plus is a strong platform, its higher pricing can be difficult for smaller businesses to justify. The analytics, while useful, coul

Thinkific Reviews (378)

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Thinkific Reviews (378)

View 2 Video Reviews
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Kelsey C.
KC
Growth Marketing Manager
Small-Business (50 or fewer emp.)
"Thinkific Course Review"
What do you like best about Thinkific?

The Seamless Course Management - The ease of use in managing courses, student progress, and data has been a game-changer for our marketing and operations teams. The ability to track learner engagement and analyze results allows for continuous improvement of the program’s offerings. We can easily tweak courses to meet the evolving needs of student-athletes, offering value in real-time. Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

The limited built-in marketing and sales features compared to some other platforms. While it integrates well with external tools, it lacks more advanced, native features for upselling, funnel-building, or advanced email marketing automation. Review collected by and hosted on G2.com.

Tobi D.
TD
Head of Customer Experience
Small-Business (50 or fewer emp.)
"Smooth, easy tool and experience to set up our customer academy"
What do you like best about Thinkific?

Support from staff has been excellent, and the course builder is easy to navigate Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

The website builder takes a little bit of time to get the hang of, especially the 'snips'. The platform can be a bit slow at times too. I wish it had a native hubspot integration also rather than using a third party like zapier, but I am told this is coming Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
AH
Enterprise (> 1000 emp.)
"Incentivized Review"
What do you like best about Thinkific?

The purchase feature for people buying courses is straightforward and easy to use. The Customer Success Managers are fantastic and the support team is very professional. Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

Would like to see improvements with creating engaging content within the app without using a 3rd party and reporting. Sometimes it takes a while (i.e 1 day) for support to return a response depending on time difference. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Enterprise (> 1000 emp.)
"User Friendly"
What do you like best about Thinkific?

I enjoy the user interface. I think the finished product looks polished. Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

For our organization, it would be nice to have dual CTA capability on the homepage to drive back to our website for support raising.

The admin setup was pretty confusing with the amount of our team that needed to be involved. Review collected by and hosted on G2.com.

Verified User in Renewables & Environment
AR
Mid-Market (51-1000 emp.)
"A self-learning course provider platform that offers what you seek"
What do you like best about Thinkific?

Easy-to-manage course platform for onboarding users to engineering technology solutions. As an administrator, I was able to view and control all users with a simple administration panel. Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

The order of the courses is not 100% customizable, so the courses are displayed randomly. Review collected by and hosted on G2.com.

Verified User in Veterinary
AV
Small-Business (50 or fewer emp.)
"Thinkific Review"
What do you like best about Thinkific?

Can store all our courses in one place

Can track completion certificates

Self-paced

Integration with Super Powerups has really taken our platform to the next level Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

Communities overall look and feel.

Communities only send notifications from Admins that post. For it to be a true community, our community members want and need to know when their peers post as well to encourage communication, collaboration, and support. Notifications will allow them to stay more engaged in the platform overall. It would be great to get a summary email/day highlighting the posts that were made, or push notifications when anyone posts something.

I dislike the need to have the superpowerups to take my platform to the next level visually and otherwise. The powerups are great and don't get me wrong I love them, it just seems like some of the things the platform should already have.

Removing a course from a bundle should automatically make people lose access to the course vs having to manually unenroll in the users page.

There is a glitch with removing and then adding community members for cohorts that would leave them in. I reached out to support about this, and I never heard back about it being fixed. The concern being that people removed from communities are added back in whenever more people are added.

Better options for gamification and how to earn badges (just a certain number of coures vs. specific courses) Review collected by and hosted on G2.com.

Verified User in Consulting
IC
Small-Business (50 or fewer emp.)
"Easy to use and set-up"
What do you like best about Thinkific?

Setting up a course and uploading the content is simple to do. Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

The section kits are not as varied as I would like them to be. Would like to be able to configure access to the community differently. Review collected by and hosted on G2.com.

Ahmed H.
AH
IT Process Manager
Small-Business (50 or fewer emp.)
"All-in-one LMS to fulfil 99% of your LMS needs!"
What do you like best about Thinkific?

Thinkific Plus stands out for its exceptional scalability and flexibility, making it ideal for businesses of all sizes. I particularly appreciate the platform's ability to support a wide range of online courses, from small workshops to full-scale certification programs. Specially the course builder which allows easy customizations ensuring that each course reflects brand's unique identity. Ease of implemetnation is marvelous! Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

the customization options, while decent, can feel limited when trying to create more unique and complex course designs without advanced technical skills. Some integrations require additional third-party tools or workarounds, which can be troublesome. Review collected by and hosted on G2.com.

Bailey L.
BL
Senior Support Engineer
Mid-Market (51-1000 emp.)
"Great and Easy to Use Product"
What do you like best about Thinkific?

We use Thinkific both internally and externally, for me specifically, I have now used Thinkific over several organizations I have been with and it is great every time. The product is easy to use from the administrative side all of the way to the user side. I enjoy how logical it is to build a course and to roll it out to my entire team or even organization. In terms of customer feedback, we gets lots of great feedback regarding how simple it was to take the course and that they feel enabled and confident. Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

There is really only one area for improvement and that is that I feel like at times when it comes to managing courses or doing administrative tasks, it can get a bit tedious to enroll one person at a time or to have to perform many clicks for seemingly simple actions. Review collected by and hosted on G2.com.

Verified User in E-Learning
AE
Small-Business (50 or fewer emp.)
"Thinkific vs Thinkific Plus"
What do you like best about Thinkific?

Honestly, I know that I have access to the plus product but I don't understand how to use it vs. the regular product (if there's a difference) Review collected by and hosted on G2.com.

What do you dislike about Thinkific?

How do I even get access to the Plus product Review collected by and hosted on G2.com.

Response from Chloe Celand of Thinkific

Hi there, thank you for taking the time to leave a review for Thinkific Plus. I apologize for the confusion you're facing regarding the Plus product. I suggest you send an email to plus-services@thinkific.com and a member of our support team will get back to you as soon as possible to make an action plan. Alternatively, feel free to share your contact details and we'd be happy to reach out to you directly.

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