# Spiro Reviews **Vendor:** Spiro Technologies, Inc. **Category:** [CRM Software](https://www.g2.com/categories/crm) **Average Rating:** 4.6/5.0 **Total Reviews:** 97 ## About Spiro Spiro is an AI-powered CRM designed specifically for manufacturers and distributors. The Spiro platform highlights the customers that need attention or present growth opportunities, and proactively recommends specific actions to be taken. Customers save time with Spiro’s automated data collection, and grow their business by 32% within the first two years of using Spiro. For more information, visit https://www.spiro.ai. ## Spiro Pros & Cons **What users like:** - Users value Spiro for its **ease of use** , appreciating automated updates and intuitive design that saves time. (6 reviews) - Users appreciate Spiro's **efficiency in automating updates and managing contacts** , significantly saving time for sales teams. (5 reviews) - Users love Spiro's **automation features** , which simplify tasks like pipeline updates and client follow-ups, saving valuable time. (2 reviews) - Users appreciate the **efficient automation** Spiro offers in customer management, significantly enhancing productivity and organization. (2 reviews) - Users love the **easy customization** of Spiro, enhancing their workflow with tailored dashboards and automated reminders. (2 reviews) - Easy Implementation (2 reviews) - Easy Setup (2 reviews) - Lead Management (2 reviews) - Organization Efficiency (2 reviews) - Users appreciate the **user-friendly design** of Spiro, which streamlines tasks and enhances productivity for sales teams. (2 reviews) **What users dislike:** - Users experience **integration issues** with Spiro, leading to difficulties and increased time during implementation with existing systems. (4 reviews) - Users find the **steep learning curve** challenging, especially for those unfamiliar with AI-driven CRM systems. (3 reviews) - Users find the **time-consuming integration process** with existing systems to be a significant drawback of Spiro. (3 reviews) - Users desire more **flexibility in customization** for pipeline stages to better align with their unique sales processes. (2 reviews) - Users find the **learning curve steep** for Spiro, particularly those unfamiliar with AI-driven CRMs and automation features. (1 reviews) - Users experience **limited features** with Spiro, facing integration issues and insufficient automation between applications. (1 reviews) ## Spiro Reviews ### 1. Eliminates Manual Data Entry with Seamless Call, Text, and Email Logging **Rating:** 4.0/5.0 stars **Reviewed by:** Vidur S. | Senior Client Services Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2026 **What do you like best about Spiro?** The absolute best part is how it completely eliminates manual data entry. Because Spiro integrates directly with my email and phone, it automatically logs all my calls, texts, and emails to the right account. It frees up hours of administrative time every week so I can actually focus on selling rather than updating CRM records. **What do you dislike about Spiro?** The mobile app is good for basic tasks on the go, but it lacks some of the seamless functionality of the desktop version. For example, if a customer calls me and they are in the Spiro system but not saved in my personal phone's contact book, the caller ID doesn't always recognise them. It can make on-the-go communication slightly clunky. **What problems is Spiro solving and how is that benefiting you?** We were losing out on repeat business because account managers simply had too many clients to manually track when someone was due for a reorder. Spiro solves this with its proactive AI, which automatically flags accounts that have gone quiet or whose order volume has dropped. The benefit is that we catch these slipping accounts early, which has directly increased our customer retention and recurring sales. ### 2. Streamlined CRM with Automation, Needs More Flexibility **Rating:** 4.0/5.0 stars **Reviewed by:** Hill B. **Reviewed Date:** February 05, 2026 **What do you like best about Spiro?** I like that Spiro eliminates the hassle of manual pipeline updates by tracking deal progress on its own, which saves me tons of daily CRM time. The automated follow-up reminders are my favorite by far; they’re customizable and never miss a beat, taking all the mental load off remembering client check-ins. I also like the top-tier contact management, which pulls in key client details, keeps them organized, and even links related contacts together, so I never lose track of a whole client team. I link Spiro with Slack for quick alerts, which ensures I don't have to check Spiro nonstop during the workday. The initial setup was way simpler than other CRMs I've tried, allowing me to set up my account and tweak pipeline settings in no time. Spiro fits our workflow way better without the extra cost of add-ons required by other products. **What do you dislike about Spiro?** I wish the customization for the pipeline stages was more flexible. Right now, it’s a little rigid to tweak or add new stages for my specific sales process, I have to work around the preset options a lot. I’d love more flexibility to delete or hide preset pipeline stages I never use, right now, some default stages are locked in, so my pipeline has extra steps that just take up space and make it harder to scan. Also, a simple duplicate stage button would save time instead of building every new stage from scratch. **What problems is Spiro solving and how is that benefiting you?** Spiro eliminates manual pipeline updates, tracks deal progress automatically, saving me tons of time in daily CRM activities. ### 3. Effortless Management and Powerful Automation with Spiro **Rating:** 5.0/5.0 stars **Reviewed by:** Kaylynn A. | Inside Sales Specialist, Manufacturing, Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2025 **What do you like best about Spiro?** I really appreciate how easy Spiro is to manage and implement. The automation features and reporting capabilities are also things I love about it. Currently, we are in the process of training our regional managers to show them just how user-friendly Spiro is. Our goal is to have even more users across different departments making use of it. Personally, I use Spiro several times a day, whether I’m checking information or adding new data. **What do you dislike about Spiro?** We've encountered some integration issues between Spiro and our other systems. Spiro isn't fully operating in the background as we had hoped yet. Additionally, the level of automation between certain applications is still somewhat limited. **What problems is Spiro solving and how is that benefiting you?** Spiro serves as our central CRM and ERP data hub, allowing us to track opportunities and activities efficiently. This setup helps other departments stay informed about the current open pipelines. Additionally, we can generate sales reports directly from Spiro, eliminating the need to rely on multiple other applications. ### 4. Proactive AI Boosts CRM Efficiency but Setup Can Be Challenging **Rating:** 4.5/5.0 stars **Reviewed by:** Ritik P. | Commission Sales Associate **Reviewed Date:** December 17, 2025 **What do you like best about Spiro?** Organizations and users really value Spiro for its proactive AI assistant and its ability to eliminate manual data entry, making it very user-friendly and efficient for sales teams. Key features that stand out include: Automated Data Entry, which drastically reduces time spent on administrative tasks by gathering data from emails, calls, texts, and integrated systems automatically. This feature ensures comprehensive and accurate data is always available for reporting and analytics. Users also appreciate Spiro for its Proactive Reminders and Next Steps, where the AI assistant generates and prioritizes daily to-do lists and follow-ups. The intuitive interface and ease of use are often commended, encouraging high user adoption. Furthermore, Spiro's comprehensive analytics and reporting capabilities are a hit, providing rich, real-time insights with customizable dashboards. **What do you dislike about Spiro?** Spiro sales CRM software indicates areas for improvement generally fall into: integration difficulties, a steep learning curve for advanced features (like reporting), and occasional data accuracy problems. Some users have also noted a potential time-consuming aspect if integration with existing systems is challenging. **What problems is Spiro solving and how is that benefiting you?** Spiro automates manual data entry, improves follow-up efficiency, enhances pipeline visibility, bridges sales-operation gaps, and prioritizes leads, boosting productivity. It offers mobile access and simplifies quoting, solving key inefficiencies in my B2B sales processes. ### 5. Best CRM Ever **Rating:** 5.0/5.0 stars **Reviewed by:** brad e. | Chief Financial Officer, Mid-Market (51-1000 emp.) **Reviewed Date:** August 23, 2023 **What do you like best about Spiro?** Spiro is the most intuitive and CRM we have come across. It reduces and eliminates much of the manual task based inputs sales people hate. **What do you dislike about Spiro?** Nothing. There is not anything that we dislike about Spiro in the 18 months since we have deployed it, **What problems is Spiro solving and how is that benefiting you?** The collections of customer interactions and communications. A central HUB for those that sell and support customers can understand what is happening across the company. ### 6. Proactive AI Insights That Transform Pipeline Management **Rating:** 5.0/5.0 stars **Reviewed by:** Sneha D. | Manager product sales, Mid-Market (51-1000 emp.) **Reviewed Date:** December 09, 2025 **What do you like best about Spiro?** What I like best about Spiro is its proactive AI-driven insights, which help identify opportunities and risks without requiring manual data entry. It makes pipeline management faster, smarter, and more accurate. **What do you dislike about Spiro?** One area I dislike about Spiro is that the learning curve can feel a bit steep, especially for users who are not familiar with AI-driven CRMs. It takes some time to fully understand all the automation features. **What problems is Spiro solving and how is that benefiting you?** Spiro is helping solve the problem of manual data entry and inconsistent follow-ups. By automating these tasks, it ensures that no opportunities are missed and that communication stays timely. This has improved my productivity and given me better visibility into my pipeline. Option 2 — Detailed & Impact-Focused Spiro solves several key challenges: Automating ### 7. Good usability, but there is still room for improvement **Rating:** 2.5/5.0 stars **Reviewed by:** Caio P. | Gerente, Small-Business (50 or fewer emp.) **Reviewed Date:** January 16, 2026 **What do you like best about Spiro?** Usability and ease of handling. **What do you dislike about Spiro?** A bit bureaucratic with interfaces not yet so robust **What problems is Spiro solving and how is that benefiting you?** Problem of lack of agility and to search for solutions ### 8. Automatic Sales Activity Capture That Keeps Everything Organized **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Airlines/Aviation | Small-Business (50 or fewer emp.) **Reviewed Date:** February 11, 2026 **What do you like best about Spiro?** is how automatically it captures and organizes sales activity without requiring constant manual input from the team. **What do you dislike about Spiro?** In some cases, i might want more control over how data is captured or displayed **What problems is Spiro solving and how is that benefiting you?** Spiro reduces the need for manual data entry and constant follow-up from sales reps ### 9. Easiest CRM to use **Rating:** 5.0/5.0 stars **Reviewed by:** Mike W. | COO, Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2024 **What do you like best about Spiro?** Spiro automates so much of the typical CRM data entry that you can instead get right to the insights and information that matters. Our sellers love it for the easy logging of events and interactions and the reporting suite that they are comfortable using on their own. As a leader, I love the dashboards that we customized to clearly display the metrics that matter for our business so we can share performance transparently across the team. **What do you dislike about Spiro?** With such an open and customizable system, I wish there was an easier way to continuously improve. New features are released often and we don't yet have a solid way to integrate and update our processes to take advantage. I think the Spiro team could step in here to drive more value for customers. **What problems is Spiro solving and how is that benefiting you?** Spiro automatically logs all customer orders and interactions across the company. With that we built dashboards to show us how we're performing against goals and to ensure we're maintaining relationships with customers, partners, and prospects appropriately. We also built business insights into the system for use as a weekly business review. ### 10. Spiro has made us efficient and effective with all our customers **Rating:** 4.5/5.0 stars **Reviewed by:** Amy B. | Sales Support Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 31, 2024 **What do you like best about Spiro?** I like the AI features of Spiro and the constant reminders, follow up, and assistant tools to allow my sales team to sell and not worry about the admin duties. Spiro is user friendly, customizable, and always evolving to make our day to lives better. It is an excellent tool for any industry to use and grow with their customers. **What do you dislike about Spiro?** The down side to Spiro would be we did not find the company earlier. No matter what I ask the team is always will to explore options, work arounds, or new developments to even exceed my expectations. What's not to like? **What problems is Spiro solving and how is that benefiting you?** Time saving, efficiency, organization, follow up, data, customer review, growth opportunities etc ### 11. SAP **Rating:** 4.0/5.0 stars **Reviewed by:** nahush p. | Associate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2024 **What do you like best about Spiro?** It is quick to use, holds all of our data as needed, and works great from the sales side of things. The 'assistant' feature is particularly helpful **What do you dislike about Spiro?** New features are released often and we don't yet have a solid way to integrate and update our processes to take advantage. I think the Spiro team could step in here to drive more value for customers. **What problems is Spiro solving and how is that benefiting you?** At its best, SAP can boost efficiency, reduce costs, and improve employee and customer experiences. But if SAP systems aren't properly managed, they can create more problems than they solve ### 12. Easy to use and frequently helpful **Rating:** 5.0/5.0 stars **Reviewed by:** Matt C. | Account Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** August 16, 2024 **What do you like best about Spiro?** It is quick to use, holds all of our data as needed, and works great from the sales side of things. The 'assistant' feature is particularly helpful - I can set unique reminders based on which pipeline stage a client is in. **What do you dislike about Spiro?** The analytics takes some time to get the hang of. There are plenty of statistics to view, and they're very helpful once you can build some dashboards. **What problems is Spiro solving and how is that benefiting you?** We have a large number of clients, so a CRM is essential to keep track of everything. ### 13. Intuitive CRM with so many customisations **Rating:** 4.5/5.0 stars **Reviewed by:** BAKTHAVATHCHALAM K. | Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2024 **What do you like best about Spiro?** It's easy to use and efficient. It's ai features are helpful. **What do you dislike about Spiro?** When we introduced it to our team it required steep learning curve. **What problems is Spiro solving and how is that benefiting you?** It's a CRM tool with so many ai features and easy to use interface. It's helps to automate the data collection and make the task easier. ### 14. SPIRO is our Partner! **Rating:** 5.0/5.0 stars **Reviewed by:** Allen K. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2024 **What do you like best about Spiro?** Flexibility as well as the ability to make Sprio our own. I love the fact we can be our own administrator and customize as we see fit. We continue to evolve, and we can easily add/modify as our sales organization develops. Plus the Customer Success team is just amazing! Very responsive and knowledgable. Plus, I love the fact there are regular calls that explain updates, improvments, and future features. **What do you dislike about Spiro?** While the reporting is pretty easy, it can be a bit tricky depending on complexity of the report. The CS team is quick to jump in, but if you are a do-it-yourselfer, it can stump you from time to time. **What problems is Spiro solving and how is that benefiting you?** Visibility to sales team pipeline and priorities. ### 15. SFDC power user tries something new **Rating:** 4.5/5.0 stars **Reviewed by:** Scott Z. | VP Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2024 **What do you like best about Spiro?** Solid CRM/SFA... But their customer intimacy and "above and beyond" service levels are the real reasons for championing this solution. **What do you dislike about Spiro?** I am a power user and there are features that really appeal to someone like me, but not to a market in its entirety. If history is an indicator, these features will be added over time. I'm probably best characterized as "impatient," **What problems is Spiro solving and how is that benefiting you?** ICs need to remain organized. I am solely focused on new business and this tool provides everything I need to assist in my ongoing sales efforts. At the Company, Contact and Opportunity levels it's very complete. We have it integrated into Hubspot for Marketing Automation - which extends the value across our enterprise and enables a level of interoperability that's required in our ultra competitive market. ### 16. Spiro excels as a Sales CRM in streamlining workflows and optimize sales performance. **Rating:** 4.5/5.0 stars **Reviewed by:** Hisham S. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2024 **What do you like best about Spiro?** User-friendly interface with intuitive navigation. Comprehensive customer support and training resources. Customizable dashboards and reporting tools for tailored analytics. **What do you dislike about Spiro?** Advanced features may require additional customization. **What problems is Spiro solving and how is that benefiting you?** Pipeline Management: Spiro offers robust pipeline management capabilities with customizable workflows and real-time insights. Sales managers can track progress, forecast accurately, and identify potential bottlenecks for timely intervention. ### 17. A CRM for All **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Chemicals | Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Spiro?** The ease of use for users and administrators. The simple and easy customization of fields and report building. Reports auto update without having to rerun a query manually as an administrator. Lots of customization of user views in both the CRM and the reporting sides to ensure that private information or user-sensitive accounts are kept secure. A wonderful support staff that respond quickly. **What do you dislike about Spiro?** Not everything is perfectly customizable without help from Spiro staff; fields can be tricky to organize and use in filters; report building takes practice and can be difficult for those who are more technologically-challenged or inexperienced. **What problems is Spiro solving and how is that benefiting you?** Spiro is ensuring that we can readily track and maintain a functioning database of customers (current, new, and prospective), easily allowing for collaboration of various representatives and account holders with those customers, and identifying areas of improvement or touchpoints for the customers most important to us. The pipeline is a particular favorite-- Spiro helped us build a visual representation of our sales process and where each sales opportunity falls within that process. This keeps our opportunities moving and ensures that our management staff is keeping our sales representatives targeted and effective. ### 18. Allows Sales to concentrate on Sales **Rating:** 5.0/5.0 stars **Reviewed by:** Andy C. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2024 **What do you like best about Spiro?** The ease of our Sales team to work in Spiro, and for Management to get current updates on activities **What do you dislike about Spiro?** Difficult to remember how to create special reports unique to us. **What problems is Spiro solving and how is that benefiting you?** Ability to track activities of Sales, and to spot bottlenecks in thier process so that they can be addressed. The customer tracking has also greatly improved. ### 19. Keeps me organized **Rating:** 5.0/5.0 stars **Reviewed by:** Peter H. | Regional Sales Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2022 **What do you like best about Spiro?** It's easy to use, and tracks all my contact with customers. **What do you dislike about Spiro?** This is a hard question. Every time I find something I dislike, I let Spiro know and they seem to be able to fix it. **What problems is Spiro solving and how is that benefiting you?** Keeping contacts up to date on a timely basis. Allowing me to view a customer's past sales history before a meeting. ### 20. Spiro **Rating:** 5.0/5.0 stars **Reviewed by:** Fenia M. | Mid-Market (51-1000 emp.) **Reviewed Date:** June 13, 2023 **What do you like best about Spiro?** Spiro integrates with popular CRM (Customer Relationship Management) systems such as Salesforce, enabling seamless data synchronization and ensuring consistency across platforms. This integration allows sales reps to access and update customer information directly from Spiro, eliminating the need for duplicate data entry and enhancing workflow efficiency. **What do you dislike about Spiro?** While the AI-powered sales assistant is a key feature of Spiro, some users may have concerns about relying heavily on AI for critical sales decision-making. Although the AI assistant can provide valuable insights and recommendations, human judgment and intuition are still important in sales. Users should balance the assistance provided by the AI with their own expertise and experience. **What problems is Spiro solving and how is that benefiting you?** Collaboration and communication among sales team members are vital for effective sales execution. Spiro offers features such as activity tracking, team collaboration, and shared calendars to foster collaboration and ensure everyone is aligned. Sales reps can share information, coordinate efforts, and provide updates seamlessly, improving teamwork and productivity. ### 21. Great CRM **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** November 02, 2023 **What do you like best about Spiro?** I like that it keeps track of notes for each lead as well as sends reminders daily or weekly for you to remember to reach out to leads. **What do you dislike about Spiro?** Nothing! All good things to say about Spiro. **What problems is Spiro solving and how is that benefiting you?** Spiro is helping me to stay organized and on top of all leads and potential customers. ### 22. A smart, time-saving CRM system. Awesome support and on-boarding team. **Rating:** 5.0/5.0 stars **Reviewed by:** Leonard F. | Southwest Regional Sales Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** January 13, 2023 **What do you like best about Spiro?** Spiro is a very intuitive system. I have it linked to my email server, and it logs communications appropriately and enters new contacts into my CRM system automatically. **What do you dislike about Spiro?** There are no major downsides that I have experienced. The team at Spiro has done a great job customizing a solution for our company. Some of the features might be a little unstreamlined at first, but the team has done a great job of making continued improvements to streamline quoting and customer management tools. **What problems is Spiro solving and how is that benefiting you?** Spiro has helped our organization share customer information more thoroughly. Sharing opportunities and tasks is simple in Spiro, and the management team has full insight into daily activities and opportunities. It saves a lot on reporting for us. It also incorporates a quoting tool which has helped us standardize our quoting and proposal process companywide. ### 23. Powerful product! **Rating:** 4.5/5.0 stars **Reviewed by:** Emily P. | Technical Engineer/Lead Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 09, 2022 **What do you like best about Spiro?** It's customizable to our organization and the types of documentation we use in our day-to-day processes. The Spiro team was highly organized and took all of our requests into account without missing a beat. I don't think they said "no" to any of our requests and if something couldn't be done, they always suggested creative ways around it. **What do you dislike about Spiro?** I do wish we had more control over how things are programmed. I understand we are not programmers but it would be nice to have a little more control over what shows up automatically. I also wish we had some more control over templates in the system. **What problems is Spiro solving and how is that benefiting you?** Prior to Spiro, our small business did not have an effective means of CRM and analytics. Spiro allows us to more automatically track orders, monies and wins/losses in our field. This will allow us to make more strategic decisions in sales. ### 24. Spiro has failed to resolve email issues. **Rating:** 2.5/5.0 stars **Reviewed by:** Bryan H. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 06, 2023 **What do you like best about Spiro?** Spiro Mobile app makes working remotely more efficient and increases productivity. **What do you dislike about Spiro?** Spiro has failed to resolve ongoing email issues and failed to follow up. **What problems is Spiro solving and how is that benefiting you?** Spiro did make my work day very efficient and organized but a unresloved issue with an email bug has caused me to have to rely on manual work now. ### 25. Very user friendly software that can cater to most of your needs **Rating:** 4.0/5.0 stars **Reviewed by:** Alex Y. | VP of Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** December 20, 2022 **What do you like best about Spiro?** We were able to use Spiro to cater to our specific needs. **What do you dislike about Spiro?** It would be better if we could do group calling and be able to see all fields when filtering on the main company page. **What problems is Spiro solving and how is that benefiting you?** Working on a way to make filtering the information we need more user friendly ### 26. Spiro was the best fit for our business **Rating:** 5.0/5.0 stars **Reviewed by:** Brian D. | Director Of Business Development, Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2022 **What do you like best about Spiro?** I have worked at two medium sized companies where we used Spiro. They are very much in tune with our manufacturing industry it seems and very easy to work with. Very powerful reporting tools and Great Value. **What do you dislike about Spiro?** There are some minor things related to the graphical user interface, such as only displaying a certain amount of companies in a list (must use a 'next page' function to scroll through multiple pages). **What problems is Spiro solving and how is that benefiting you?** We're no longer trying to piece together old emails to find information on customers. Spiro makes working opportunities much more organized. ### 27. Easy and professional CRM system **Rating:** 5.0/5.0 stars **Reviewed by:** Klaus S. | Business Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** May 27, 2022 **What do you like best about Spiro?** Some of the highlights are: - easy and intuitive to use - Reminder function is much better than in other CRM systems and a very useful tool - Creating reports and exporting information is very convenient **What do you dislike about Spiro?** Share reports with colleagues could be easier (like in Salesforce) just add (@ Max) and the colleague receives a notice If you click in error to another window during creating a visit report, all information already entered will disappear and has to be entered again **What problems is Spiro solving and how is that benefiting you?** The management of my customers is so much easier with Spiro. With a huge amount of different customers it is not easy to remember every information. With the reminder function and other tools of Spiro indeed it is possible to not forget tasks and important information gained during customer visits and phone calls. Also the opportunities can be easily managed. Opportunities at risk show for example where it is reasonable to invest some further time. ### 28. Spiro AI is very intuitive and easy to use. The staff makes the experience even better. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Machinery | Mid-Market (51-1000 emp.) **Reviewed Date:** August 10, 2022 **What do you like best about Spiro?** Spiro AI is a great CRM to use. It's very easy and intuitive, especially for small, mid, and large companies. They go above making the experience for clients the best. **What do you dislike about Spiro?** As with all software platforms, it takes some time to get used to. But after diving in it assists. I do not use the assistant very much as it tends to pull in info I do not need. But overall being able to work in synergy with email to the assistant to set reminders and create contacts or opportunities is good. **What problems is Spiro solving and how is that benefiting you?** As a small business, we are using Spiro integrated with our ERP/MRP software. We can pull client information from our primary ERP/MRP and have a more flexible tool for sales. The Spiro team even was able to build out a quoting platform for us to use which makes it easy to send our clients quotes and populate opportunity information. ### 29. Simply the best value out there **Rating:** 5.0/5.0 stars **Reviewed by:** CHristina U. | Manufacturing Systems Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2022 **What do you like best about Spiro?** Very easy to implement. Great acceptance by our outside sales force. The best customer support ever. **What do you dislike about Spiro?** Has not been so easy to integrate with our ERP software. **What problems is Spiro solving and how is that benefiting you?** They made us the best quoting tool ever. We are a "configure to order" manufacturing firm and have thousands of configurations possible, Spiro came with an easy way for our sales force to enter quotes simply and quickly. ### 30. Spiro CRM - Gets the job done **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2022 **What do you like best about Spiro?** I appreciate the pipeline view for leads, as it can really help with visualization. I also like that it automatically connects to social media profiles and websites, making it easier to connect with prospects. They recently integrated a campaign feature, which is basically allowing. you to send out emails at a specific date and time, which is good for the "set it and forget it" kind of outreach. I also like that you can group people to a company, but different opportunities, if needed. This helps with larger organiziatiions that have multiple brands. **What do you dislike about Spiro?** It is not easy to adjust campaigns. You cannot change the date, you have to completely re-add the campaign email template. It is not as easy as I think it should be to add new prospects. You have to go to the "contacts" tab. I wish there was a way to "save and add another" or something similar. The spiro assistant has been changed a lot, and it never seems to show me only my contacts. They also have updated it again, and I'm not really sure how best to utilize it. **What problems is Spiro solving and how is that benefiting you?** Keeping all of our leads in one place, calculating our pipeline and sales values, pipeline visualization, close rate, sales reporting, basic automation for sales nurturing. ### 31. UI is very intuitive. There's a lot of potential here an they are moving in the right direction. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Medical Devices | Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2022 **What do you like best about Spiro?** SImplistic UI. The ability to customize several items yourself, as well as the ability to request items outside of your control to be modified to best suite your own business. **What do you dislike about Spiro?** Some simple items but essential items are still glitchy or buggy. The mobile bugs are especially difficult for an outside sales team. **What problems is Spiro solving and how is that benefiting you?** Transparency of insights and making data available, which in turn helps management measuring and assist the teams using it. It also has done a great job opening up lines of communication, in regards to specific customers, between the inside and outside teams. ### 32. Spiro is an accurate tool. **Rating:** 5.0/5.0 stars **Reviewed by:** Michelle A. | Customer Service, Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2022 **What do you like best about Spiro?** Spiro is an accurate and precise tool, I love that it is punctual and so friendly. The follow-up that I now provide to my customers is more productive and gives me more time to focus on what is most profitable. **What do you dislike about Spiro?** Sometimes commands are not interpreted in Spanish as same in English. The actual interface is good but is not as friendly as the last one. I liked better the last one. **Recommendations to others considering Spiro:** If you are looking for a tool that makes your time effective and efficient and allows you to focus on things that make you more productive, Spiro is the best. **What problems is Spiro solving and how is that benefiting you?** The follow-up that I now provide to my customers is more on-time and complete. Spiro makes my time more efficient. Spiro also makes me focus on things and problems that are more profitable than others. ### 33. Spiro is a great tool for our sales team. **Rating:** 5.0/5.0 stars **Reviewed by:** Jane A. | Sales Director, Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2022 **What do you like best about Spiro?** The sales management tools are great and the mobile app for our sales reps The support from the spiro team is great . **What do you dislike about Spiro?** Occassional delays in response time when using the application **What problems is Spiro solving and how is that benefiting you?** Spiro is assisting me in managing our sales pipeline, it is benefiting the company in increased sales numbers. ### 34. Spiro is great for prospecting and customer relationship management **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 21, 2022 **What do you like best about Spiro?** Spiro is a great platform for tracking the life of a customer from start to finish. The customization specific to our company has been very helpful. **What do you dislike about Spiro?** The mobile call connection quality needs some improvements and the ability to make mass updates to contracts. **What problems is Spiro solving and how is that benefiting you?** Spiro has provided a platform for our field team to understand their market, where everyone is prospecting and ensures no overlap. It has also helped us track contracts/deals and see where things are at in the pipeline. ### 35. Good CRM for certain businesses **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 08, 2022 **What do you like best about Spiro?** reporting is good (zoho analytics backbone), customization is easy, lots of features for a good price. CX is responsive. Easy to built out your processes within the tool. **What do you dislike about Spiro?** Reporting slow to update, UX looks tired, some bugs in design, not easy to integrate with other tools, small company, data exports are messy (please fix dates). **What problems is Spiro solving and how is that benefiting you?** good CRM for managing leads, customer management, the AI assistant is helpful if rules set up properly, easy to use, easy to adopt if you know other CRMs well enough. ### 36. Spiro will help you everyday. **Rating:** 5.0/5.0 stars **Reviewed by:** Jamie W. | Inside Sales Rep, Mid-Market (51-1000 emp.) **Reviewed Date:** March 24, 2021 **What do you like best about Spiro?** This program is so user friendly, and has all the information you need in one place. You don't have to use different apps or programs when looking for information, and the Assistant makes it so no customer can slip through the cracks. They also have a help button that actually helps you with step by step videos and step by step instructions so you can use whatever option works best for you. When you log activity it automatically askes you to set a reminder so you don't forget to follow up from that call. You can also set up email templates that you can have premade with attachments you can send out right from Spiro, as well as sending mass emails with custom templates with attachments. You can make custom filters in both the companies and contacts so you can target the specific customers you need to target at one time. There are many other things this system can do that are fantastic but the last one I want to point out is you have the option to choose how many notifications you get sent, and you can set a personality that is in the reminder notification. This feature makes using Spiro fun, seriously the little comments they make just make me laugh and gets my attention every time. **What do you dislike about Spiro?** The only thing I don't like is that I can't move the columns around freely, and the assistant doesn't give you the choice to arrange the tiles from oldest to newest at the top. **Recommendations to others considering Spiro:** Honestly if you are wanting to have a program that will help have all your customer information in one place, and make it fool proof that you won't let any customers or accounts slip through the cracks this is the system for you. Spiro is set up to tell you what accounts you have not contacted in a specific amount of time, and puts it in your face so you can't miss it. **What problems is Spiro solving and how is that benefiting you?** The benefits that I have using Spiro over other programs is that you can do everything in one place, make a call, send a text, send an email, and set a reminder from one page. Their dashboard has your stats for calls of the day, see how many reminders for that day and what is past due. They also have a long list of reports that you can see your activity in sales, in your stats for calling, and your sales reports and they are able to customize all reports you are needing. ### 37. Easy to Use - Intuitive & Clean **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Packaging and Containers | Mid-Market (51-1000 emp.) **Reviewed Date:** August 15, 2022 **What do you like best about Spiro?** Spiro is extremely easy to use and customize reports and your dashboard. It is intuitive and simple to navigate. Not a lot of time is spent figuring out how to do things. Their 101 tutorials are also helpful and easy to follow. **What do you dislike about Spiro?** I don't have anything I dislike yet. We are in the very early stages of being live and I have yet to run into anything to complain about. Any questions we have had Spiro has answered quickly and helped us every step of the way. **What problems is Spiro solving and how is that benefiting you?** As a Marketing Manager, Spiro has been great so far. I can save email templates for our salespeople to use. And, pulling lists/reports for e-blasts and such is simple. ### 38. The perfectly scalable CRM solution **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.) **Reviewed Date:** May 24, 2022 **What do you like best about Spiro?** The service is very simple and intuitive to use. We can add and remove users, companies, opportunities, etc. as needed. The dashboard is well designed to have all information in one place. Even the report-building tools are straightforward and offer a strong analytics backbone to what we do. The cherry on top is the app, which allows us to access information quickly while we're not at our machines. **What do you dislike about Spiro?** Ideally, we could have fewer users since our sales department overall doesn't represent a large volume of our employee base. I recognize their need to have a minimum QTY of users, however, as a means of assuring minimum margins. **What problems is Spiro solving and how is that benefiting you?** We've had issues historically being able to have all of our sales information in a single spot. We knew it would take a simple but robust platform to get us there. As a manager, it also makes my life easier to see how my direct reports are doing sales-wise. ### 39. Responsive **Rating:** 3.5/5.0 stars **Reviewed by:** Biggs B. | National Trainer, Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Spiro?** The people are very responsive to requests **What do you dislike about Spiro?** Reports have glitches and aren't always accurate **What problems is Spiro solving and how is that benefiting you?** Creating integrations with other systems is huge! ### 40. Very user friendly and interactive. **Rating:** 5.0/5.0 stars **Reviewed by:** Jaime A. | Sales, Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2022 **What do you like best about Spiro?** The AI Assistant helps keep me on task daily and allows me to set up additional items to be remembered down the road. **What do you dislike about Spiro?** I would like to see the return of page navigation for my contacts. I put them in alphabetical order, and sometimes I need to jump pages ahead, and it is time-consuming to press the up arrow for each page. **What problems is Spiro solving and how is that benefiting you?** Spiro has helped me stay on task and close more business than with previous CRM systems we have used in the past. Spiro has been a big help in keeping me organized. ### 41. A Good Sales Tool for Management and Customers **Rating:** 4.5/5.0 stars **Reviewed by:** Nick B. | Product Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 01, 2022 **What do you like best about Spiro?** We chose Spiro because it was very flexible and easy to manipulate with the data we input. That was very important to us — to ensure that this became our CRM. t's easier to use, and has a lot of community support in our company. You can easily find whatever you want to propose to the customer or management. One of the best CRMs on the market. **What do you dislike about Spiro?** Unable to link major accounts and subcontractors to each other **What problems is Spiro solving and how is that benefiting you?** Sales Tracking and follow ups on key programs ### 42. New to sales - easy to use! **Rating:** 4.0/5.0 stars **Reviewed by:** Nicole K. | Sales manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2022 **What do you like best about Spiro?** I'm new to sales and this has made lead generation and tracking so much easier than I expected. Favorite part is that I can email the virtual assistant to add new opportunities and notes **What do you dislike about Spiro?** I'm not a huge fan of how much my email disconnects and I don't always notice so it stops tracking l **What problems is Spiro solving and how is that benefiting you?** Spiro has helped me stay organized with reminders and an opportunity pipeline that's easy to understand and follow. Im able to be more productive and reach out to more leads per day having a virtual tracking system at my finger tips. ### 43. I can't live without it **Rating:** 5.0/5.0 stars **Reviewed by:** Matthias E. | Sr. Business Advisor, Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2022 **What do you like best about Spiro?** Simple design, AI technology-based, no need for manually logging any activities. Great iOS app, easy to use on both, desktop and app **What do you dislike about Spiro?** It does require you to have full bar LTE and or 5G to do anything, I wish it would be less data using, like WhatsApp or Facebook messenger where you can make phone or video calls with 2-3 bars on 3G or even LTE. **Recommendations to others considering Spiro:** Be patient in learning this tool, the benefits will be your biggest reward **What problems is Spiro solving and how is that benefiting you?** keeping up with clients and their progress. It helped me be managing them more efficiently ### 44. Work smarter, not harder **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 16, 2022 **What do you like best about Spiro?** How intuitive the platform is. I've never met a great salesperson who is very good at keeping their documentation and notes current! **What do you dislike about Spiro?** I need Spiro at home to simplify communication in my house! **What problems is Spiro solving and how is that benefiting you?** Visibility across different divisions in our organization. ### 45. Spiro Success **Rating:** 4.5/5.0 stars **Reviewed by:** Michael D. | Northeast Regional Sales Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2022 **What do you like best about Spiro?** I enjoy the creative thinking and user-friendliness of Spiro. We have collaborated with our Spiro account manager regularly to create an environment that is customized to our company's needs. **What do you dislike about Spiro?** I would to have continued education and training available for new representatives in our company. Thankfully, we have been able to communicate this want to Spiro. **What problems is Spiro solving and how is that benefiting you?** We have been able to customize reporting analytics. We have been able to design each landing page home screen to tailor to our needs. We are also in communication with the potential to test a newly launched product later this year. ### 46. Really glad I picked Spiro **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Small-Business (50 or fewer emp.) **Reviewed Date:** May 23, 2022 **What do you like best about Spiro?** The assistant lining up work for you. I still wish you could ignore some things on the automated assistant, but for the most part it is great for lining up work to do and making sure people get contacted when they are supposed to. **What do you dislike about Spiro?** The phone is a bit spotty sometimes when I am trying to connect through my car. Also checking texts and voicemails on the phone app are difficult or leave something to be desired. **Recommendations to others considering Spiro:** ASk for help! they have great customer support **What problems is Spiro solving and how is that benefiting you?** We solve the problem of having an intuitive CRM that tracks contacts and progress for our organization to find easier. It is much more effective at helping us keep up with our customers and easily follow up with them. ### 47. Spiro is Great **Rating:** 5.0/5.0 stars **Reviewed by:** Kevin L. | Outside Sales Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 01, 2022 **What do you like best about Spiro?** Excellent product with excellent support. Spiro has really helped me streamline my opportunities, follow-ups and overall business. **What do you dislike about Spiro?** Sometimes it can be slow to update/process/refresh **Recommendations to others considering Spiro:** I recommend the product **What problems is Spiro solving and how is that benefiting you?** Spiro consolidates all my quotes so following up is organized and easy. ### 48. A great tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2022 **What do you like best about Spiro?** The facility to work in Spiro compared with other I use before. **What do you dislike about Spiro?** Nothing in general but sometimes the latency in updating the info could be improved **What problems is Spiro solving and how is that benefiting you?** It help me in all sales process including the reports ### 49. Love using Spiro! **Rating:** 5.0/5.0 stars **Reviewed by:** Cody F. | Regional Business Director, Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2022 **What do you like best about Spiro?** The most helpful thing about Spiro has to be the reminder function. I love seeing an email pop up saying "Cody, you need to send that follow-up email to so and so." It really helps me keep track so no one falls through the cracks. **What do you dislike about Spiro?** So, far I haven't had any issues with Spiro. It has performed everything I've needed and the team has been great in getting back to me with any questions I have. **What problems is Spiro solving and how is that benefiting you?** Spiro is mainly keeping me focused on the top priority of people I said I would get back to. Before Spiro, I used to make a note on a sticky note, and it would get misplaced or thrown away before I could complete the task. ### 50. Very useful tool **Rating:** 5.0/5.0 stars **Reviewed by:** Kimberly I. | Administradora de pedidos, Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2022 **What do you like best about Spiro?** The ease that provides in project monitoring and the visual interface when generating reports **What do you dislike about Spiro?** Sometimes is not so easy to use the assistant **What problems is Spiro solving and how is that benefiting you?** The ease of generating different types of reports ## Spiro Discussions - [How much does a Spiro?](https://www.g2.com/discussions/how-much-does-a-spiro) - 1 comment, 1 upvote - [Is Spiro free?](https://www.g2.com/discussions/is-spiro-free) - 2 comments - [View Spiro pricing details and edition comparison](https://www.g2.com/products/spiro/reviews?qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-05-13+10%3A31%3A25+-0500&secure%5Bsession_id%5D=efcec3e8-77d2-4beb-ad40-d420fde3a630&secure%5Btoken%5D=15da0eb5604990a7801c3a8360abeb601230467cba774d4fa5fcb96e676e7137&format=llm_user) ## Spiro Integrations - [Infor SyteLine](https://www.g2.com/products/infor-syteline/reviews) - [RD Station Marketing](https://www.g2.com/products/rd-station-marketing/reviews) ## Spiro Features **Sales Force Automation** - Contact & Account Management - Opportunity & Pipeline Mgmt. - Task / Activity Management - Territory & Quota Management - Desktop Integration - Product & Price List Management - Quote & Order Management - Customer Contract Management **Marketing Automation** - Email Marketing - Campaign Management - Lead Management - Marketing ROI Analytics **Customer Support** - Case Management - Customer Support Portal - Knowledge Base - Call Center Features - Support Analytics **Reporting & Analytics** - Reporting - Dashboards - Forecasting **Mobile & Social** - Mobile User Support **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Document & Content Mgmt. - Performance and Reliability - Output Document Generation **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications **Generative AI** - AI Text Generation **Agentic AI - CRM** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Spiro Alternatives - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - 4.4/5.0 (13,151 reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - 4.4/5.0 (24,576 reviews) - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) - 3.8/5.0 (1,458 reviews)