I really appreciate Spiro's automatic interaction logging and proactive AI alert system. It captures emails and calls without manual entry and flags critical client milestones, like upcoming creative reviews or campaign launch deadlines. This functionality helps our team at Pulse Creative Partners stay on track without having to manually update CRM records, freeing us to focus on creative deliverables instead. I particularly value the AI-generated meeting recaps, which keep project records up to date and ensure we meet client deadlines. The seamless integration with tools like Google Workspace and Asana simplifies our workflow by linking communications and tasks without complex setups. The initial setup was straightforward, and the guided onboarding eased our transition from our previous CRM, HubSpot. Overall, Spiro has been instrumental in maintaining smooth operations for our lean agency. Review collected by and hosted on G2.com.

Spiro’s initial setup was very straightforward for our team at Pulse Creative Partners. We connected it to our Google Workspace accounts in under an hour, then mapped our client fields to match our existing campaign workflows. We rolled it out with a small test group using our local café brand account first to verify email and call capture. Since we have no dedicated IT staff, we avoided complex custom coding. The guided onboarding helped our account managers learn the core features quickly, so we could start auto-logging client communications ahead of our busy campaign season. Review collected by and hosted on G2.com.

As an accounting compliance manager, the platform’s automatic call and email capture is its biggest strength. Every client interaction is permanently logged to create tamper-proof audit trails that check all boxes for German tax auditors under HGB and GoBD, cutting out endless manual note-taking before filing seasons. All client financial data is protected with end-to-end encryption that complies fully with GDPR. The built-in ERP sync pulls invoices and booking records automatically, and customizable retention settings let us mirror Germany’s legally mandated document storage windows without external spreadsheets. Review collected by and hosted on G2.com.

The biggest pain point is the absence of native integration with DATEV, the standard German accounting software. We have to run tedious manual CSV exports and imports to keep transaction data synced while maintaining GoBD traceability. The default audit report layouts don’t match the format local tax authorities demand, so every export needs extensive editing before submission. Permission controls are overly simplistic; I can’t restrict junior accountants from viewing full confidential client financial data, forcing me to add extra GDPR monitoring workflows. There are also no pre-set retention cycles aligned with HGB multi-year fiscal archive requirements, so I must manually adjust timelines for every client dataset. Review collected by and hosted on G2.com.

The absolute best part is how it completely eliminates manual data entry. Because Spiro integrates directly with my email and phone, it automatically logs all my calls, texts, and emails to the right account. It frees up hours of administrative time every week so I can actually focus on selling rather than updating CRM records. Review collected by and hosted on G2.com.

The mobile app is good for basic tasks on the go, but it lacks some of the seamless functionality of the desktop version. For example, if a customer calls me and they are in the Spiro system but not saved in my personal phone's contact book, the caller ID doesn't always recognise them. It can make on-the-go communication slightly clunky. Review collected by and hosted on G2.com.

AI-powered automation: It automatically captures emails, meetings, and interactions, reducing the need for sales reps to enter data manually.

* Relationship management: It helps identify who has the strongest relationships with customers and prospects within an organization.

* Proactive reminders: Instead of waiting for users to create tasks, it can suggest follow-ups and remind salespeople about opportunities that may need attention. Review collected by and hosted on G2.com.

The AI-driven workflow may require an adjustment period for teams accustomed to traditional CRMs.

* Depending on the organization’s processes, customization options may be less extensive than some enterprise-focused platforms. Review collected by and hosted on G2.com.

I value Spiro for its intelligent automation, which saves our marketing and sales teams a huge amount of manual entry work, allowing us to focus more on strategy and client communication. Its streamlined team collaboration features are fantastic, enabling us to assign shared tasks across departments directly within the platform, thus making teamwork allocation clear and trackable. I appreciate Spiro's solid data security, which complies with German GDPR requirements and keeps our business data safe. The automatic activity capture is a standout feature, as it logs all client interactions instantly, eliminating the need for manual data entry. I also like the intuitive reminder and task scheduling system; it intelligently generates follow-up tasks and helps maintain consistent outreach. The user-friendly interface with a clean layout is perfect for our mixed team, making it easy to use without needing lengthy professional training. Review collected by and hosted on G2.com.

I have several noticeable drawbacks with Spiro that impact our daily work in mechanical engineering. To start with, it has no native preview function for large engineering files. Our team frequently shares mechanical blueprints, 3D models and technical specification documents with clients and internal teams. Every time we receive or attach these files, staff have to download them entirely to view content, which adds extra steps and lowers work efficiency when we need quick reviews. Besides, its custom field settings are far too inflexible for industry-specific data. As a machinery manufacturer, we need to record detailed information like equipment models, technical parameters and project delivery schedules. The limited custom field formats cannot create dedicated classification tags, so we have to put key industrial data in plain text notes, making data filtering and analysis difficult. Furthermore, the platform does not offer a built-in multilingual email template library. We serve German local clients and international partners, and regularly send quotes, progress updates and follow-up messages in German and English. We can only save templates locally and copy content manually, which creates repetitive work and makes it hard to unify our brand communication style. Review collected by and hosted on G2.com.

I like that Spiro eliminates the hassle of manual pipeline updates by tracking deal progress on its own, which saves me tons of daily CRM time. The automated follow-up reminders are my favorite by far; they’re customizable and never miss a beat, taking all the mental load off remembering client check-ins. I also like the top-tier contact management, which pulls in key client details, keeps them organized, and even links related contacts together, so I never lose track of a whole client team. I link Spiro with Slack for quick alerts, which ensures I don't have to check Spiro nonstop during the workday. The initial setup was way simpler than other CRMs I've tried, allowing me to set up my account and tweak pipeline settings in no time. Spiro fits our workflow way better without the extra cost of add-ons required by other products. Review collected by and hosted on G2.com.

I wish the customization for the pipeline stages was more flexible. Right now, it’s a little rigid to tweak or add new stages for my specific sales process, I have to work around the preset options a lot. I’d love more flexibility to delete or hide preset pipeline stages I never use, right now, some default stages are locked in, so my pipeline has extra steps that just take up space and make it harder to scan. Also, a simple duplicate stage button would save time instead of building every new stage from scratch. Review collected by and hosted on G2.com.

I really appreciate how easy Spiro is to manage and implement. The automation features and reporting capabilities are also things I love about it. Currently, we are in the process of training our regional managers to show them just how user-friendly Spiro is. Our goal is to have even more users across different departments making use of it. Personally, I use Spiro several times a day, whether I’m checking information or adding new data. Review collected by and hosted on G2.com.

We've encountered some integration issues between Spiro and our other systems. Spiro isn't fully operating in the background as we had hoped yet. Additionally, the level of automation between certain applications is still somewhat limited. Review collected by and hosted on G2.com.

Organizations and users really value Spiro for its proactive AI assistant and its ability to eliminate manual data entry, making it very user-friendly and efficient for sales teams. Key features that stand out include: Automated Data Entry, which drastically reduces time spent on administrative tasks by gathering data from emails, calls, texts, and integrated systems automatically. This feature ensures comprehensive and accurate data is always available for reporting and analytics. Users also appreciate Spiro for its Proactive Reminders and Next Steps, where the AI assistant generates and prioritizes daily to-do lists and follow-ups. The intuitive interface and ease of use are often commended, encouraging high user adoption. Furthermore, Spiro's comprehensive analytics and reporting capabilities are a hit, providing rich, real-time insights with customizable dashboards. Review collected by and hosted on G2.com.

Spiro sales CRM software indicates areas for improvement generally fall into: integration difficulties, a steep learning curve for advanced features (like reporting), and occasional data accuracy problems. Some users have also noted a potential time-consuming aspect if integration with existing systems is challenging. Review collected by and hosted on G2.com.

Spiro is the most intuitive and CRM we have come across. It reduces and eliminates much of the manual task based inputs sales people hate. Review collected by and hosted on G2.com.

Nothing. There is not anything that we dislike about Spiro in the 18 months since we have deployed it, Review collected by and hosted on G2.com.

What I like best about Spiro is its proactive AI-driven insights, which help identify opportunities and risks without requiring manual data entry. It makes pipeline management faster, smarter, and more accurate. Review collected by and hosted on G2.com.

One area I dislike about Spiro is that the learning curve can feel a bit steep, especially for users who are not familiar with AI-driven CRMs. It takes some time to fully understand all the automation features. Review collected by and hosted on G2.com.