Personally I like the campaign function. This enables us to create a tailored campaign based upon live data on a day by day basis.
I also like the design and ease of use, especially how it highlights area's of opportunity with our customers.
The inbuilt CRM and facilities this offers are extremely useful with an opportunities tab to highlight wins for later dates.
Finally.... The mapping tool is extremely useful for helping our reps plant their route for the day/future days ahead! Review collected by and hosted on G2.com.