# Top 10 Rakuten Advertising Alternatives & Competitors **Average Rating:** 4.3/5 **Total Number of Reviews:** 94 Rakuten Advertising is not the only option for Affiliate Marketing Software. Explore other competing options and alternatives. Affiliate Marketing Software is a widely used technology, and many people are seeking user friendly, easily administered software solutions with campaign optimization, reach, and frequency capping. Other important factors to consider when researching alternatives to Rakuten Advertising include reporting. The best overall Rakuten Advertising alternative is impact.com. Other similar apps like Rakuten Advertising are Awin, CJ Affiliate Marketing Solution, Partnerize, and PartnerStack. Rakuten Advertising alternatives can be found in [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing) but may also be in [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm) or [Marketing Automation Software](https://www.g2.com/categories/marketing-automation). ## Best Paid & Free Alternatives to Rakuten Advertising - [impact.com](https://www.g2.com/products/impact-com/reviews) - [Awin](https://www.g2.com/products/awin-com/reviews) - [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews) - [Partnerize](https://www.g2.com/products/partnerize/reviews) - [PartnerStack](https://www.g2.com/products/partnerstack/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [Brave](https://www.g2.com/products/brave/reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) ## Top 10 Alternatives to Rakuten Advertising Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Rakuten Advertising stacks up to the competition, check reviews from current & previous users in industries like Marketing and Advertising, Health, Wellness and Fitness, and Banking, and find the best product for your business. ### 1. [impact.com](https://www.g2.com/products/impact-com/reviews) By Impact **Average Rating:** 4.4/5 **Total Reviews:** 2,403 Drive rapid revenue growth through successful affiliate, creator, and referral partnerships—all from one comprehensive platform. impact.com connects you with 250K+ vetted partners through powerful discovery tools, tracks true incremental value with cookieless technology, and automates time-consuming tasks like contract management and payouts. Plus, our expert team provides full-service support from migration to strategic planning, ensuring your partnership programs deliver maximum ROI. Reviewers say compared to Rakuten Advertising, impact.com is: - Slower to reach roi - More expensive - More usable Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Compare:** [Rakuten Advertising vs impact.com](https://www.g2.com/compare/rakuten-advertising-vs-impact-com) **Compare impact.com with other alternatives:** - [impact.com vs Awin](https://www.g2.com/compare/awin-com-vs-impact-com) - [impact.com vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-impact-com) - [impact.com vs Partnerize](https://www.g2.com/compare/partnerize-vs-impact-com) - [impact.com vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-impact-com) - [impact.com vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-impact-com) - [impact.com vs Brave](https://www.g2.com/compare/brave-vs-impact-com) - [impact.com vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-impact-com) - [impact.com vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/zinfi-unified-partner-management-upm-vs-impact-com) - [impact.com vs Supermetrics](https://www.g2.com/compare/supermetrics-vs-impact-com) ### 2. [Awin](https://www.g2.com/products/awin-com/reviews) By Awin **Average Rating:** 4.1/5 **Total Reviews:** 507 Grow your business with a global affiliate marketing network that delivers marketing solutions for advertisers, agencies and publishers around the world. Reviewers say compared to Rakuten Advertising, Awin is: - Slower to reach roi - More expensive - More usable Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Compare:** [Rakuten Advertising vs Awin](https://www.g2.com/compare/awin-com-vs-rakuten-advertising) **Compare Awin with other alternatives:** - [Awin vs impact.com](https://www.g2.com/compare/awin-com-vs-impact-com) - [Awin vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/awin-com-vs-cj-affiliate-marketing-solution) - [Awin vs Partnerize](https://www.g2.com/compare/awin-com-vs-partnerize) - [Awin vs PartnerStack](https://www.g2.com/compare/awin-com-vs-partnerstack) - [Awin vs HubSpot Marketing Hub](https://www.g2.com/compare/awin-com-vs-hubspot-marketing-hub) - [Awin vs Brave](https://www.g2.com/compare/awin-com-vs-brave) - [Awin vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/awin-com-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Awin vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/awin-com-vs-zinfi-unified-partner-management-upm) - [Awin vs Supermetrics](https://www.g2.com/compare/awin-com-vs-supermetrics) ### 3. [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews) By CJ **Average Rating:** 3.8/5 **Total Reviews:** 53 An online advertising and internet marketing solution that specializes in affiliate, media and tracking services. Reviewers say compared to Rakuten Advertising, CJ Affiliate Marketing Solution is: - Slower to reach roi Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Compare:** [Rakuten Advertising vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-rakuten-advertising) **Compare CJ Affiliate Marketing Solution with other alternatives:** - [CJ Affiliate Marketing Solution vs impact.com](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-impact-com) - [CJ Affiliate Marketing Solution vs Awin](https://www.g2.com/compare/awin-com-vs-cj-affiliate-marketing-solution) - [CJ Affiliate Marketing Solution vs Partnerize](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerize) - [CJ Affiliate Marketing Solution vs PartnerStack](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerstack) - [CJ Affiliate Marketing Solution vs HubSpot Marketing Hub](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-hubspot-marketing-hub) - [CJ Affiliate Marketing Solution vs Brave](https://www.g2.com/compare/brave-vs-cj-affiliate-marketing-solution) - [CJ Affiliate Marketing Solution vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-intuit-mailchimp-all-in-one-marketing-platform) - [CJ Affiliate Marketing Solution vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-zinfi-unified-partner-management-upm) - [CJ Affiliate Marketing Solution vs Supermetrics](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-supermetrics) ### 4. [Partnerize](https://www.g2.com/products/partnerize/reviews) By Partnerize **Average Rating:** 4.3/5 **Total Reviews:** 108 The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world's largest brands leverage our real-time technology to Partnerize their businesses. In fact, the Partnerize PMP drives and manages more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide. Partnerize is backed by top-tier investors, including Mithril, Greycroft Partners and DN Capital. Reviewers say compared to Rakuten Advertising, Partnerize is: - Slower to reach roi - More expensive - Better at meeting requirements Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Compare:** [Rakuten Advertising vs Partnerize](https://www.g2.com/compare/partnerize-vs-rakuten-advertising) **Compare Partnerize with other alternatives:** - [Partnerize vs impact.com](https://www.g2.com/compare/partnerize-vs-impact-com) - [Partnerize vs Awin](https://www.g2.com/compare/awin-com-vs-partnerize) - [Partnerize vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerize) - [Partnerize vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-partnerize) - [Partnerize vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerize) - [Partnerize vs Brave](https://www.g2.com/compare/brave-vs-partnerize) - [Partnerize vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerize) - [Partnerize vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/partnerize-vs-zinfi-unified-partner-management-upm) - [Partnerize vs Supermetrics](https://www.g2.com/compare/partnerize-vs-supermetrics) ### 5. [PartnerStack](https://www.g2.com/products/partnerstack/reviews) By AppDirect **Average Rating:** 4.7/5 **Total Reviews:** 946 PartnerStack is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for software businesses and their partners. Reviewers say compared to Rakuten Advertising, PartnerStack is: - Slower to reach roi - More usable - Easier to set up Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Compare:** [Rakuten Advertising vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-rakuten-advertising) **Compare PartnerStack with other alternatives:** - [PartnerStack vs impact.com](https://www.g2.com/compare/partnerstack-vs-impact-com) - [PartnerStack vs Awin](https://www.g2.com/compare/awin-com-vs-partnerstack) - [PartnerStack vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerstack) - [PartnerStack vs Partnerize](https://www.g2.com/compare/partnerstack-vs-partnerize) - [PartnerStack vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerstack) - [PartnerStack vs Brave](https://www.g2.com/compare/brave-vs-partnerstack) - [PartnerStack vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerstack) - [PartnerStack vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/partnerstack-vs-zinfi-unified-partner-management-upm) - [PartnerStack vs Supermetrics](https://www.g2.com/compare/partnerstack-vs-supermetrics) ### 6. [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) By HubSpot **Average Rating:** 4.4/5 **Total Reviews:** 15,944 Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use CRM platform. Reviewers say compared to Rakuten Advertising, HubSpot Marketing Hub is: - Slower to reach roi - More expensive - More usable Categories in common with Rakuten Advertising: [Marketing Analytics](https://www.g2.com/categories/marketing-analytics) **Compare:** [Rakuten Advertising vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-rakuten-advertising) **Compare HubSpot Marketing Hub with other alternatives:** - [HubSpot Marketing Hub vs impact.com](https://www.g2.com/compare/hubspot-marketing-hub-vs-impact-com) - [HubSpot Marketing Hub vs Awin](https://www.g2.com/compare/awin-com-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Partnerize](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerize) - [HubSpot Marketing Hub vs PartnerStack](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerstack) - [HubSpot Marketing Hub vs Brave](https://www.g2.com/compare/brave-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/hubspot-marketing-hub-vs-intuit-mailchimp-all-in-one-marketing-platform) - [HubSpot Marketing Hub vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/hubspot-marketing-hub-vs-zinfi-unified-partner-management-upm) - [HubSpot Marketing Hub vs Supermetrics](https://www.g2.com/compare/hubspot-marketing-hub-vs-supermetrics) ### 7. [Brave](https://www.g2.com/products/brave/reviews) By Brave **Average Rating:** 4.6/5 **Total Reviews:** 532 Brave Software's (https://brave.com/) fast, privacy-oriented browser combined with its blockchain-based digital advertising platform is resetting the web for users, publishers and advertisers. Reviewers say compared to Rakuten Advertising, Brave is: - Slower to reach roi - More usable - Easier to set up Categories in common with Rakuten Advertising: [Display Advertising](https://www.g2.com/categories/display-advertising) **Compare:** [Rakuten Advertising vs Brave](https://www.g2.com/compare/brave-vs-rakuten-advertising) **Compare Brave with other alternatives:** - [Brave vs impact.com](https://www.g2.com/compare/brave-vs-impact-com) - [Brave vs Awin](https://www.g2.com/compare/awin-com-vs-brave) - [Brave vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/brave-vs-cj-affiliate-marketing-solution) - [Brave vs Partnerize](https://www.g2.com/compare/brave-vs-partnerize) - [Brave vs PartnerStack](https://www.g2.com/compare/brave-vs-partnerstack) - [Brave vs HubSpot Marketing Hub](https://www.g2.com/compare/brave-vs-hubspot-marketing-hub) - [Brave vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/brave-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Brave vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/brave-vs-zinfi-unified-partner-management-upm) - [Brave vs Supermetrics](https://www.g2.com/compare/brave-vs-supermetrics) ### 8. [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) By Intuit Mailchimp **Average Rating:** 4.4/5 **Total Reviews:** 5,437 Mailchimp is a leading marketing automation platform trusted by over 11 million users, from small businesses to global brands like TEDTalks, Shutterstock, and Boston Market. With AI-powered insights, seamless integrations, and expert support, Mailchimp helps businesses connect with customers, drive revenue, and build lasting brand loyalty across email, social media, and more. Reviewers say compared to Rakuten Advertising, Intuit Mailchimp All-in-One Marketing Platform is: - Slower to reach roi - More usable - Better at meeting requirements Categories in common with Rakuten Advertising: [Retargeting](https://www.g2.com/categories/retargeting), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics) **Compare:** [Rakuten Advertising vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-rakuten-advertising) **Compare Intuit Mailchimp All-in-One Marketing Platform with other alternatives:** - [Intuit Mailchimp All-in-One Marketing Platform vs impact.com](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-impact-com) - [Intuit Mailchimp All-in-One Marketing Platform vs Awin](https://www.g2.com/compare/awin-com-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs Partnerize](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerize) - [Intuit Mailchimp All-in-One Marketing Platform vs PartnerStack](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerstack) - [Intuit Mailchimp All-in-One Marketing Platform vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs Brave](https://www.g2.com/compare/brave-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-zinfi-unified-partner-management-upm) - [Intuit Mailchimp All-in-One Marketing Platform vs Supermetrics](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-supermetrics) ### 9. [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) By ZINFI Technologies, Inc. **Average Rating:** 4.9/5 **Total Reviews:** 737 ZINFI Technologies, the leader in Unified Partner Management (UPM) innovation, enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level. Reviewers say compared to Rakuten Advertising, ZINFI Unified Partner Management (UPM) is: - Slower to reach roi - More expensive - More usable Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing) **Compare:** [Rakuten Advertising vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/rakuten-advertising-vs-zinfi-unified-partner-management-upm) **Compare ZINFI Unified Partner Management (UPM) with other alternatives:** - [ZINFI Unified Partner Management (UPM) vs impact.com](https://www.g2.com/compare/zinfi-unified-partner-management-upm-vs-impact-com) - [ZINFI Unified Partner Management (UPM) vs Awin](https://www.g2.com/compare/awin-com-vs-zinfi-unified-partner-management-upm) - [ZINFI Unified Partner Management (UPM) vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-zinfi-unified-partner-management-upm) - [ZINFI Unified Partner Management (UPM) vs Partnerize](https://www.g2.com/compare/partnerize-vs-zinfi-unified-partner-management-upm) - [ZINFI Unified Partner Management (UPM) vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-zinfi-unified-partner-management-upm) - [ZINFI Unified Partner Management (UPM) vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-zinfi-unified-partner-management-upm) - [ZINFI Unified Partner Management (UPM) vs Brave](https://www.g2.com/compare/brave-vs-zinfi-unified-partner-management-upm) - [ZINFI Unified Partner Management (UPM) vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-zinfi-unified-partner-management-upm) - [ZINFI Unified Partner Management (UPM) vs Supermetrics](https://www.g2.com/compare/supermetrics-vs-zinfi-unified-partner-management-upm) ### 10. [Supermetrics](https://www.g2.com/products/supermetrics/reviews) By Supermetrics **Average Rating:** 4.4/5 **Total Reviews:** 824 Supermetrics helps over half a million marketers and analysts move data from popular marketing and ad platforms like Facebook, Google, and HubSpot to their favorite analytics, reporting, and data warehouse platforms. Over 15% of global ad spend is reported through Supermetrics. Reviewers say compared to Rakuten Advertising, Supermetrics is: - Slower to reach roi - More expensive - More usable Categories in common with Rakuten Advertising: [Marketing Analytics](https://www.g2.com/categories/marketing-analytics) **Compare:** [Rakuten Advertising vs Supermetrics](https://www.g2.com/compare/rakuten-advertising-vs-supermetrics) **Compare Supermetrics with other alternatives:** - [Supermetrics vs impact.com](https://www.g2.com/compare/supermetrics-vs-impact-com) - [Supermetrics vs Awin](https://www.g2.com/compare/awin-com-vs-supermetrics) - [Supermetrics vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-supermetrics) - [Supermetrics vs Partnerize](https://www.g2.com/compare/partnerize-vs-supermetrics) - [Supermetrics vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-supermetrics) - [Supermetrics vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-supermetrics) - [Supermetrics vs Brave](https://www.g2.com/compare/brave-vs-supermetrics) - [Supermetrics vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-supermetrics) - [Supermetrics vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/supermetrics-vs-zinfi-unified-partner-management-upm) --- ## Rakuten Advertising Alternatives FAQs ### What are the best alternatives to Rakuten Advertising in 2026? The best alternatives to Rakuten Advertising based on G2 ratings and review counts are [impact.com](https://www.g2.com/products/impact-com/reviews) (4.4/5 stars, 2217 reviews), [Awin](https://www.g2.com/products/awin-com/reviews) (4.1/5 stars, 459 reviews), [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews) (3.7/5 stars, 48 reviews), and [PartnerStack](https://www.g2.com/products/partnerstack/reviews) (4.7/5 stars, 921 reviews). Among these, PartnerStack leads in user satisfaction with a 4.7-star rating across 921 reviews, while impact.com offers the largest review base and a strong 4.4-star rating, indicating broad adoption and positive user sentiment. ### Which Affiliate Marketing tools do reviewers recommend instead of Rakuten Advertising? Reviewers consistently recommend [impact.com](https://www.g2.com/products/impact-com/reviews) for its comprehensive platform that unifies affiliate, creator, and referral partnerships with powerful discovery tools and automation, praised for ease of use (636 mentions) and robust analytics (254 mentions). [Awin](https://www.g2.com/products/awin-com/reviews) is favored for its global affiliate network, ease of use (194 mentions), and strong reporting capabilities. [PartnerStack](https://www.g2.com/products/partnerstack/reviews) is highly recommended for SaaS businesses due to its ease of administration, superior support, and streamlined onboarding, reflected in its 4.7-star rating and 75 mentions of partner management. [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews) is noted for its extensive advertiser network and reliable tracking, though with a lower overall rating. These alternatives are preferred for better usability, support, and modern interfaces compared to Rakuten Advertising, which has critiques around its dated UI and slower approval and payment processes. ### How does Rakuten Advertising compare to impact.com? According to G2 data, [Rakuten Advertising](https://www.g2.com/products/rakuten-advertising/reviews) holds an average rating of 4.3/5 from 93 reviews, while [impact.com](https://www.g2.com/products/impact-com/reviews) has a slightly higher average rating of 4.4/5 from 2,217 reviews. In dimension scores, impact.com leads Rakuten Advertising by 0.2 points in Better at Meeting Requirements (8.6 vs 8.4) and More Usable (8.2 vs 8.0). However, Rakuten Advertising scores higher by 0.5 points in Easier to Set Up (8.5 vs 8.0), 0.5 points in Easier to Admin (8.8 vs 8.3), 0.4 points in Better at Support (8.7 vs 8.3), and 0.4 points in Easier to Do Business With (9.1 vs 8.7). Sentiment analysis shows Rakuten Advertising is praised for its helpfulness (17 mentions), ease of use (15 mentions), customer support (13 mentions), and affiliate marketing capabilities (12 mentions). Conversely, impact.com has significantly more mentions of ease of use (636), features (379), user interface (346), and affiliate marketing (321). However, impact.com also has more mentions of cons related to complexity (172), learning curve (194), and poor usability (176), indicating a steeper learning curve compared to Rakuten Advertising. Rakuten Advertising offers unique features such as White Labeling, which impact.com does not provide. Overall, impact.com is favored for its broader brand and affiliate network and slightly higher usability scores, while Rakuten Advertising is preferred for easier setup, administration, and support responsiveness. ### Why do users choose impact.com over Rakuten Advertising? Users choose [impact.com](https://www.g2.com/products/impact-com/reviews) over Rakuten Advertising primarily due to its broader and more diverse affiliate and brand marketplace, which facilitates finding and managing multiple affiliate and partnership campaigns efficiently. Impact.com’s platform is recognized for its highly accurate and transparent reporting, providing near real-time insights into clicks, conversions, and revenue, which enhances performance tracking and ROI optimization. Impact.com also excels in consolidating affiliate, influencer, and referral programs into a single dashboard, simplifying partnership management and automating payouts, which saves users significant time and effort. With 636 mentions of ease of use and 379 mentions of features, impact.com is appreciated for its comprehensive functionality and integration capabilities. Despite a steeper learning curve and some complexity noted by users, impact.com’s scalability, automation, and extensive brand partnerships make it the preferred choice for users seeking a robust, all-in-one partnership management platform. Its higher average rating (4.4/5) across 2,217 reviews further reflects user satisfaction with its performance and capabilities compared to Rakuten Advertising. ## Explore Articles - [Which handwritten notes services are most trusted by sales and marketing professionals based on user reviews?](https://www.g2.com/discussions/which-handwritten-notes-services-are-most-trusted-by-sales-and-marketing-professionals-based-on-user-reviews) - [Is a dedicated owned media platform worth it for a small business?](https://www.g2.com/discussions/is-a-dedicated-owned-media-platform-worth-it-for-a-small-business) - [Best app for company reputation management](https://www.g2.com/discussions/what-s-the-best-app-for-company-reputation-management) - [What's the best CDP software for small tech startups](https://www.g2.com/discussions/what-s-the-best-cdp-software-for-small-tech-startups) - [What platform provides automated job posting distribution?](https://www.g2.com/discussions/what-platform-provides-automated-job-posting-distribution) - [Which application release orchestration tools integrate well with existing Kubernetes and Helm-based infrastructure so teams do not have to choose between their orchestration tool and their deployment platform?](https://www.g2.com/discussions/which-application-release-orchestration-tools-integrate-well-with-existing-kubernetes-and-helm-based-infrastructure-so-teams-do-not-have-to-choose-between-their-orchestration-tool-and-their-deployment-platform) ## Spotlight Categories - [Loyalty Management Software](https://www.g2.com/categories/loyalty-management) - [CMMS Software](https://www.g2.com/categories/cmms) - [Time Tracking Software](https://www.g2.com/categories/time-tracking-software)