# What are the top tools for collaborative email template design?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Hi All,</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Opening a discussion around <strong>top tools for collaborative email template design</strong>, especially platforms that support shared libraries, reusable blocks, and smooth handoff across designers, marketers, and reviewers. Curious which solutions actually deliver a great experience for both creators and admins. (Pulled from G2’s <a class="a a--md" elv="true" href="https://www.g2.com/categories/email-template-builder"><strong>Email Template Builder</strong></a> page.) </p><ol>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/constant-contact/reviews"><strong>Constant Contact</strong></a><strong> – Team-friendly builder with reusable templates: </strong>Drag-and-drop editor, previews, and a library of saved templates make it easy for non-designers to collaborate on brand-consistent emails. Does it cover your review/approval needs without extra tools? </li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/activecampaign/reviews"><strong>ActiveCampaign</strong></a><strong> – Shared templates with roles/permissions: </strong>Visual designer plus a central template library; admins can grant user access and control edits—useful for multi-user collaboration. How well do permissions scale across brands/regions?</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/dotdigital/reviews"><strong>Dotdigital</strong></a><strong> – Template library and EasyEditor for teams: </strong>Teams can create, save, and reuse templates in a shared library via EasyEditor, keeping layouts consistent while iterating quickly. Are its governance and versioning enough for larger teams?</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/brevo-marketing-platform/reviews"><strong>Brevo Marketing Platform</strong></a><strong> – Accessible editor for shared workflows: </strong>Approachable drag-and-drop builder with ready-made templates and centralized campaign tooling—good for collaborative production on smaller teams. Has it reduced back-and-forth between designers and marketers?</li>
</ol><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Would love feedback from teams using any of these platforms:</p><ul>
<li>Which tool gave the most consistent team workflow (roles, approvals, comments)?</li>
<li>How was the implementation and time to value for your content team?</li>
<li>Any unexpected wins (e.g., reusable blocks) or pain points (e.g., version control)?</li>
</ul><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"></p>

##### Post Metadata
- Posted at: 8 months ago
- Author title: Content Marketing Specialist
- Net upvotes: 2


## Comments
### Comment 1

&lt;p&gt;One thing I’d test is how the platform handles handoffs between design and marketing. Some tools are great for marketers editing existing templates, but less great when designers need tighter control over the system those templates live in.&lt;/p&gt;

##### Comment Metadata
- Posted at: 23 days ago
- Author title: Marketer and Business Owner



### Comment 2

We learned pretty quickly that “shared library” doesn’t automatically mean “good collaboration.” The real question is whether people can find the right template, know which version is current, and make changes without breaking something important.

##### Comment Metadata
- Posted at: 27 days ago
- Author title: Sr. SEO Content Specialist



### Comment 3

If your workflow includes approvals, I’d look very closely at whether the platform handles that natively or whether your team still ends up doing reviews in Slack, email, or docs.

##### Comment Metadata
- Posted at: 27 days ago
- Author title: SEO Content Specialist



### Comment 4

Brevo worked fairly well for collaborative workflow with our small team because the editor was easy enough that our marketers could make updates without too much back-and-forth. That helped keep things moving, even if it was not the most advanced setup for approvals or version control.

##### Comment Metadata
- Posted at: 28 days ago



### Comment 5

&lt;p&gt;I was also looking for software to help with email management and came across this list: https://learn.g2.com/best-email-management-software &lt;/p&gt;

##### Comment Metadata
- Posted at: 8 months ago
- Author title: Content Marketing Specialist





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