Pocus Features
Data Availability (7)
Contact Data Availability
As reported in 87 Pocus reviews. Does this product have the amount of contact data you require? Contact data includes a persons company, role, experience, email, telephone, etc.
Company Data Availability
Does this product have the amount of company data you require? Company data includes data on companies leadership, financials, industry, products, etc. 87 reviewers of Pocus have provided feedback on this feature.
Industry Research Availability
Does this product offer industry research data that you require? This feature was mentioned in 84 Pocus reviews.
Technographic Data Availability
Does this product offer the technographic data that you require? Technographic data includes identifying a company's technology, hardware, and software used 86 reviewers of Pocus have provided feedback on this feature.
Contact Data Availability
Provides detailed contact-level buyer intent data 24 reviewers of Pocus have provided feedback on this feature.
Account Data Availability
Provides aggregated intent data for individual contacts to supply an account-level view of intent This feature was mentioned in 24 Pocus reviews.
Offline Data
Based on 24 Pocus reviews. Ability to connect offline databases to collect information that can be matched to online devices
Data Accuracy (3)
Contact Data Accuracy
How accurate and up to date is the contact data? This feature was mentioned in 86 Pocus reviews.
Company Data Accuracy
How accurate and up to date is the company data? 89 reviewers of Pocus have provided feedback on this feature.
Technographic Data Accuracy
How accurate and up to date is the technographic data? 88 reviewers of Pocus have provided feedback on this feature.
Features (9)
Lead Builder
Ability to create targeted contact lists. 84 reviewers of Pocus have provided feedback on this feature.
Integration to CRM/Marketing Automation
Integrations to popular CRM/Marketing automation software to enable sales/marketing team members to view contact and company data from within the CRM/Marketing automation software. This feature was mentioned in 88 Pocus reviews.
Data Cleaning/Enrichment
As reported in 84 Pocus reviews. Ability to clean/enrich existing data that is maintained in other systems
Data Segmentation/Filtering
As reported in 84 Pocus reviews. Functionality to filter or segment data from within sales intelligence software
Search
Offers search tools that allow users to find the data they need quickly This feature was mentioned in 82 Pocus reviews.
News/People Alerts
As reported in 80 Pocus reviews. Alerts you to changes happening to industries, companies and people you follow
Connections
Find the people you know that can introduce you to contacts at prospects 85 reviewers of Pocus have provided feedback on this feature.
Reporting
Based on 82 Pocus reviews. Provides ability to create the reports that meet your business requirements
Messaging
Provides ability to message contacts directly from within the sales intelligence software 81 reviewers of Pocus have provided feedback on this feature.
Platform (8)
Internationalization
Based on 76 Pocus reviews. Allows orgainizations multi-national organizations to use tool effectively accross multiple languages and currencies
User, Role, and Access Management
Based on 77 Pocus reviews. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Performance and Reliability
Based on 80 Pocus reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
Reporting/Dashboards
Based on 76 Pocus reviews. Access pre-built and custom reports and dashboards.
Mobile User Support
As reported in 74 Pocus reviews. Allows software to be easily used on multiple mobile devices include phone and tablet devices.
APIs
Enables integration to external systems 78 reviewers of Pocus have provided feedback on this feature.
Data Synchronization
Syncs lead data within the sales database for consistency and accuracy 32 reviewers of Pocus have provided feedback on this feature.
Analysis
As reported in 33 Pocus reviews. Provides analysis on lead scores, funnel insights, and both open and closed opportunities
Lead Intelligence (8)
Market Insights
Based on 10 Pocus reviews. Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with.
Account-level Insights
Based on 11 Pocus reviews. Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc.
Lead Analysis
Prioritizes leads through lead scoring, market insights, account-level insights, etc.
Lead Validation
Based on 57 Pocus reviews. Product accurately cleans, deduplicates, and verifies lead data.
Lead Enrichment
Product enriches existing lead data with missing information. This feature was mentioned in 56 Pocus reviews.
Lead Quality
Product provides accurate, up-to-date contact information for leads, such as email address or phone number. 58 reviewers of Pocus have provided feedback on this feature.
Lead Analysis
Prioritizes leads through lead scoring, market insights, account-level insights, etc. This feature was mentioned in 56 Pocus reviews.
Browser Extension
Product offers a browser extension that validates or enriches lead information within the user’s browser. 57 reviewers of Pocus have provided feedback on this feature.
Lead Management (3)
Segmentation
As reported in 10 Pocus reviews. Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness.
Predictive Scoring
Based on 10 Pocus reviews. Automatically scores prospects based on behavior and engagement levels.
Account Identification
Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales.
Marketing Campaigns (5)
Omni-Channel Tracking
As reported in 10 Pocus reviews. Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.
Revenue Planning
Helps allocate marketing budget based predicted amount of incoming revenue.
Media Attribution
Assists in the attribution of marketing budget by identifying successful campaigns and initiatives.
Opportunity Timeline
Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities.
Customization
Allows for custom report types to match the goals of a company.
Attribution (3)
Lead Opportunity
Based on 33 Pocus reviews. Aligns lead scores with predefined lead distribution criteria
Lead Assignment
As reported in 33 Pocus reviews. Matches and assigns leads to the correct sales representative
Pipeline Acceleration
Based on 33 Pocus reviews. Determines which leads should be prioritized and then accelerates them up the pipeline
Discovery (3)
Lead Management
Integrates with lead capture and lead intelligence tools to discover leads This feature was mentioned in 32 Pocus reviews.
Scoring/Ranking
Creates and assigns scoring system to rank the viability of leads 34 reviewers of Pocus have provided feedback on this feature.
Lead Context
Integrates with CRM or marketing automation tools to contextualize lead data This feature was mentioned in 33 Pocus reviews.
Management (2)
Conversion Viability
As reported in 31 Pocus reviews. Reports on and analyzes lead scores to determine the conversion rate of lead opportunities
Workflow
Aligns lead scores and strategy with existing sales operations 33 reviewers of Pocus have provided feedback on this feature.
Lead Facilitation (4)
Customer-facing Chatbot
Based on 37 Pocus reviews. Offers a chatbot to initiate and carryout inital conversations with prospects and leads.
Lead Qualification
As reported in 36 Pocus reviews. Automatically calculates which leads are the most likely to become a customer.
Lead Follow-up
Automatically contacts all leads. This feature was mentioned in 36 Pocus reviews.
Meeting Scheduling
Based on 36 Pocus reviews. Utilizes natural language processing to set up meetings.
Organization (3)
Opportunity and Pipeline Management
Manage sales opportunities through their lifecycle from lead to order. Track stages, values, and probabilities of close. Manage sales pipelines by individual sales rep, team, region, and company-wide. 36 reviewers of Pocus have provided feedback on this feature.
Data Entry
Based on 36 Pocus reviews. Automates the entry of collected data.
Integrations / APIs
As reported in 36 Pocus reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
Performance Analysis (2)
Coaching
Provides real-time coaching to sales representatives. 36 reviewers of Pocus have provided feedback on this feature.
Peformance Tracking
Tracks and analyzes sales representative performance. 35 reviewers of Pocus have provided feedback on this feature.
Sales Analysis (2)
ROI Forecasting
As reported in 35 Pocus reviews. Measure return on investment and leverage data to predict profitability of future projects.
Sales Forecasting
As reported in 34 Pocus reviews. Enables projection of sales revenue, based on historical sales data, analysis of market surveys and trends, and salespersons' estimates.
Platform Additional Functionality (5)
Integrations
Ability for the product to integrate with software to view and utilize contact and account buyer intent data (i.e. CRM software, marketing automation software, account- based marketing software, etc.) 23 reviewers of Pocus have provided feedback on this feature.
Topic Customization
As reported in 23 Pocus reviews. Provides the ability to customize the relevant topics that are tracked
Natural Language Processing (NLP)
Provides natural language processing (NLP) to identify topics within content (i.e. number of people researching a topic from a business) This feature was mentioned in 22 Pocus reviews.
Alerts
As reported in 24 Pocus reviews. Provides buyer intent alerts that can be delivered in a variety of formats (i.e. email, text message, etc.)
Real-time Intent
Ability to provide a dashboard showcasing intent that streams in real-time (as opposed to bulk deliveries) This feature was mentioned in 25 Pocus reviews.
Generative AI (2)
AI Text Generation
Based on 21 Pocus reviews. Allows users to generate text based on a text prompt.
AI Text Summarization
Based on 21 Pocus reviews. Condenses long documents or text into a brief summary.
Data Availability - Marketing Account Intelligence (1)
Technographic Data Availability
Does this product offer the technographic data that you require? Technographic data includes identifying a company's technology, hardware, and software used
Data Accuracy - Marketing Account Intelligence (1)
Technographic Data Accuracy
Is this technographic data accurate and up to date?
Agentic AI - Lead Intelligence (1)
Cross-system Integration
Works across multiple software systems or databases
Agentic AI - Lead Scoring (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Sales Intelligence (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Marketing Account Intelligence (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Agentic AI - AI Sales Assistant (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





