PathFactory Pricing Overview

ChatFactory makes it easy for sellers to find the right content for the right person in the right stage of the buying journey Adding a templated content experience in the flow is genius as it allows sellers to package up several pieces of content (in whatever format it is published in - video, blog, case study, sell sheet etc) to the customer. With another ChatFactory Agent built into the content experience, it allows buyers/customers to self-educate without having or wanting to talk to sales. The insights in the back end help refine our content strategy, ICP and targeting. This is a must have in the revenue technology stack. It's easy to implement and the support from the team has been amazing. The integrations with 6sense and Hubspot ensure any ABM motions we are pushing are also as personalized as we want from 1:1 experiences through to 1:many. Review collected by and hosted on G2.com.

You need to be disciplined and consistent in the metadata that you have for each asset for it to be truly powerful. A consistent tagging taxonomy, universally applied on all creative, content and campaigns ensures measurability and performance of PathFactory in totality. Review collected by and hosted on G2.com.

PathFactory Revenue Intelligence is hands down the best way I've ever seen at demonstrating content ROI. By connecting PathFactory to CRM, you can not only allocated Pipeline $$ back to your content experiences but also leverage those content engagement insights to uncover new opportunities. And all of this comes in addition to being able to enable your sellers with the ability to rapidly assemble and deploy hypertargeted content experiences in a measureable way! I'd never go hunting without PFRI Review collected by and hosted on G2.com.

3) ChatFactory is a bit disappointing. It's only a Chat Bot solution and does not offer any Live Chat capabilities or integration/handoff with other Live Chat solutions. While there is some limited value for having a Bot grounded in your Marketing content, it's not nearly as appealing as being able to handoff or redirect that conversation to a human agent. Review collected by and hosted on G2.com.