OptiKPI is the #1 CRM and marketing automation platform for iGaming operators, designed to increase FTD conversion rates, build player loyalty through smart engagement, and maximize revenue. With real-time targeting, automated retention campaigns, and data-driven segmentation, OptiKPI helps casinos, sportsbooks, and gaming platforms drive higher engagement and reduce churn.
Easily reactivate dormant players with timely, automated campaigns while keeping VIPs engaged with personalized offers. Our seamless integration requires minimal setup, and our Customer Success team ensures a smooth onboarding process.
Trusted by 50+ top gaming brands across Europe, Asia, LATAM, and Africa to boost conversions, retain more players, and maximize revenue.
Seller
OptiKPILanguages Supported
English, Spanish, Thai, Vietnamese, Chinese (Simplified)
Product Description
OptiKPI is an advanced CRM and retention platform designed specifically for iGaming businesses, empowering them with data-driven solutions to enhance player engagement, retention, and lifetime value. The platform leverages real-time customer data to deliver personalized marketing campaigns that foster loyalty and maximize revenue. Built by marketing experts, OptiKPI simplifies complex retention strategies, allowing businesses to easily create tailored experiences that resonate with players. The platform’s capabilities include intelligent segmentation, automated campaigns, and real-time tracking, which help businesses engage players effectively and drive long-term value. OptiKPI is committed to supporting businesses of all sizes, providing enterprise-level capabilities in an accessible and user-friendly package. With a focus on continuous innovation and quality excellence, OptiKPI delivers measurable results, including significant improvements in conversion rates, retention, and revenue growth. By offering transparent, customer-centric solutions, OptiKPI ensures that businesses can scale their operations while achieving their marketing goals efficiently. OptiKPI offers a comprehensive platform designed for iGaming operators to segment players, deliver personalized content, and optimize marketing strategies. OptiKPI’s flexible architecture integrates seamlessly with various gaming platforms, enabling the segmentation of players based on behavior, demographics, and other data-driven criteria. With powerful tools for automated campaign management, real-time insights, and behavioral targeting, OptiKPI enhances player engagement and retention, driving revenue growth. The platform’s robust automation features streamline marketing operations, allowing for efficient push notifications, web push, email, and SMS campaigns—all from a single dashboard. Whether it’s boosting player loyalty, reducing churn, or maximizing engagement through hyper-personalized campaigns, OptiKPI is the ultimate solution for maximizing iGaming success.
Overview by
Maria Mukazhanova
