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Ontraport Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users praise the amazing customer support of Ontraport, highlighting its responsiveness and helpfulness with immediate assistance. (10 mentions)
Users rave about Ontraport's amazing customer support, noting responsive and knowledgeable agents that enhance their experience. (8 mentions)
Users appreciate the exceptional customer support of Ontraport, highlighting their responsiveness and effective assistance during setup. (5 mentions)
Users find Ontraport to be very user-friendly, enhancing their experience with efficient CRM and intuitive setup assistance. (5 mentions)
Users value the automation capabilities of Ontraport, streamlining their email marketing and client interaction tracking. (4 mentions)
Users find the steep learning curve of Ontraport challenging, particularly with triggers and grouping contacts. (6 mentions)
Users find the learning curve steep and interface not always intuitive, making navigation and features challenging at times. (4 mentions)
Users find poor customer support frustrating, especially when dealing with issues like rigid refund policies and learning curves. (3 mentions)
Users find Ontraport's rigid billing policy frustrating, particularly regarding refunds for unused services and automatic charges. (2 mentions)
Users find managing triggers and groups confusing, complicating their experience despite liking other aspects of Ontraport. (2 mentions)

5 Pros or Advantages of Ontraport

5 Cons or Disadvantages of Ontraport

Ontraport Reviews (262)

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Ontraport Reviews (262)

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4.5
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Mike B.
MB
Mike B.
Owner / Director
Small-Business (50 or fewer emp.)
"Great Integrations, Thorough Help Library, and Extremely Helpful Support"
4.5/5
What do you like best about Ontraport?

It just works for what I need in my business. The integrations are great, the help library covers every subject I’ve needed, and if I’m still stuck, the support team is extremely helpful as well. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

As it's so useful, it can take a while to get used to getting the hang of it all, especially the site builder - and can be a little 'clunky' - but again the help and support available makes it all possible to use, even if you're not a technical person. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi there, it's great to hear Ontraport's been such a solid fit for your business, and that between the Support Center and our team, you've had what you needed to figure things out along the way!

On the site builder, we've got new AI features in the works that will let you build pages just by chatting. We also have a new modern interface coming soon. Stay tuned for that.

Glad to hear the recommendation lived up to what you expected!

- The Ontraport team

Michael N.
MN
Michael N.
C
Small-Business (50 or fewer emp.)
"Robust CRM with Stellar Automation and Integration"
5/5
What do you like best about Ontraport?

I use Ontraport as my CRM to manage my massively growing email list and all of our members for my company, Infinite Leads. I love its dynamic CMS platform that lets us build pages on the fly and change them instantly, which our members adore. It's also the only CRM I know of that has it, and that's pretty cool. The automation sequences are really user-friendly, allowing you to see what's going to happen and put in forks in the process with multiple paths, which is why it's my favorite among automations. Another major plus is that Ontraport covers so many bases all together and does it well. It's amazing that it includes affiliate tracking systems, probably one of the best I've seen. I also really love the integration aspects, especially with webhooks and AI tools like Claude for running reports quickly. The initial setup was a breeze, and I enjoy how it has grown with my business. I also appreciate their support team, who quickly solve any little glitches I run into. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

There are a few things around Ontraport that could maybe be a little bit better. As someone who considers myself an ultra high level user, I go well beyond the basics that most people would operate at, and sometimes I run into little glitches, especially in the operation of the system where it may miss a certain element in an automation. However, there are always workarounds and a way to tackle these issues, and the support team is great at solving problems quickly. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi Michael, thank you for such a detailed breakdown, it's clear how deep you've gone with Ontraport. Really glad Dynamic CMS has let you build and update pages on the fly for your members, and that the automation sequences with branching paths have been such a strong fit for how you like to build things out.

On the glitches you've run into, that's not the experience we want for you. Please keep bringing anything you find to our support team so we can resolve issues as they come up.

Thanks for the feedback!

- The Ontraport team

carole c.
CC
carole c.
Founder & CEO
Small-Business (50 or fewer emp.)
"I actually look forward to calling their support line!"
5/5
What do you like best about Ontraport?

Honestly? Their customer service is beyond compare. The staff are beyond friendly, incredibly competent, and an absolute delight. It's the only business I work with where I look forward to calling to get help. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

I have made referrals in the past and have mixed messages about how to get compensated for those referrals. So far, no money. It's been disappointing. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi Carole, comments like this mean a lot to us, thank you for taking the time to share this. We've passed your kind words along to our support team.

On the referral, our team reached out privately to clear up what happened. We appreciate you bringing it to our attention.

Really glad Ontraport has given you that peace of mind and saved you the hassle of piecing together multiple platforms. Thanks again for sharing!

- The Ontraport team

Carly S.
CS
Carly S.
Founder
Small-Business (50 or fewer emp.)
"Ontraport: Powerful All-in-One CRM That Covers Our Business Needs"
4/5
What do you like best about Ontraport?

I like Ontraport's ability to be an all in one CRM, managing a lot of my business's needs and requirements under one roof. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

There are times when (due to its complexity), things can be cumbersome and hard to manage/not very intuitive to follow in terms of a UX. A high degree of knowledge is often required. But ontraport's help desk are great at helping out. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi Carly, glad to hear having everything under one roof has kept things running smoothly for your business!

Really appreciate you calling out the UX side too, and it's great that our support team has been there to help when it gets tricky. We've actually got a new modern interface coming soon, plus AI features in the works that will help you navigate how to accomplish your goals in the app and build things like pages and automations just by chatting. That should make that whole experience feel a lot more intuitive. Stay tuned for that.

Thanks for the review!

- The Ontraport team

Ramon I.
RI
Ramon I.
Systems Engineer
Small-Business (50 or fewer emp.)
"Impressive All-in-One Functionality That Keeps Getting Better"
4.5/5
What do you like best about Ontraport?

The amount of functionality you get in a single piece of software is impressive. And if you ever think of a feature that’s missing, you can be confident it will show up soon, because the production team is always improving and adding to the product. Overall, it feels like you consistently get more for your buck. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

Some missing third-party integrations, but as I say, if is not there today, you know that it will be available in the near future. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi Ramon, really glad to hear Ontraport's been able to handle so much of your business in one place, from marketing to operations. We'll pass your kind words along to our product and dev teams - they're always planning and building new features and integrations to keep Ontraport growing, so it means a lot to hear that their work is making a difference for you.

On integrations, if there's a specific one you've been waiting on, our team would love to hear it! That kind of input helps shape what we build next.

Thanks for sharing this.

- The Ontraport team

Verified User in Education Management
AE
Verified User in Education Management
Small-Business (50 or fewer emp.)
"Ontraport Keeps Evolving—With Support That’s Been There When We Needed It"
5/5
What do you like best about Ontraport?

Ontraport is constantly developing and improving. It doesn’t feel like a one-and-done piece of software; it keeps evolving as our needs evolve, growing right alongside us as users.

One feature that drew me to Ontraport 6 years ago were the Australian friendly support hours. The support team have helped me out many, many, many times - giving solutions to my problems and offering help when I needed it. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

Support hours were recently reduced which cut back the times available in Australian business hours. That's about it - I love everything else. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi there, thank you for being a loyal customer! Six years is no small thing, and we're grateful for the opportunity to keep evolving alongside your organization's needs.

On the support hours, good news - after hearing this kind of feedback, we made the decision to keep the original hours in place rather than move forward with the reduction. Australian business hours coverage is back to normal.

It's wonderful to hear how much Ontraport is powering behind the scenes, from your membership sites and LMS integration to donations, event ticketing, and hosting multiple sites. That's exactly the kind of centralization we love supporting for organizations like yours.

Thanks again for taking the time to share this.

- The Ontraport team

Justin F.
JF
Justin F.
Founder, Director and Head Coach
Small-Business (50 or fewer emp.)
"All-in-One CRM, Marketing, and Payments With Powerful Customization"
5/5
What do you like best about Ontraport?

The level in which you can customise everything and the fact that it contains just about everything I need for CRM, marketing, payments, etc in one membership. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

The customisation can make setting some things up slower than other options, but once you template and get a hang of it, the customisation is worth it. Also sometimes the automation and website builders can stop responding and occasionally I have lost unsaved work. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi Justin, thank you for sharing this, it's great to hear the customization and having your CRM, marketing and payments in one place has been such a good fit for your business.

You make a great point that customization can take a bit more time upfront, though it sounds like it's paid off once you got templates in place. About the unsaved work issue - that's not the experience we want for you. If you run into that again, please reach out to our support team - they can help track down what's happening.

Thanks again for taking the time to share this.

- The Ontraport team

Thomas B.
TB
Thomas B.
Director
Small-Business (50 or fewer emp.)
"So Easy to Use—Perfect for Non-Techy Users"
4/5
What do you like best about Ontraport?

How easy it is to use. They make it so used friendly and relatively simply for people that aren't overly techy! Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

The pricing. Lots of things come as bolt ons, I've been using the service for a very long time and it would be nice to see new services introduced as part of what I'm currently paying. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Hi Thomas, glad to hear Ontraport's been such an easy fit!

On pricing, we hear you, especially as a longtime user. New capabilities like Dynamic CMS and Shared Inbox represent real investment on our end to build and maintain, which is part of why they're priced separately. That said, we've got a new user interface and some new AI features in the works that will come with no added cost to what you're already paying. Stay tuned for that.

- The Ontraport team

Verified User in E-Learning
AE
Verified User in E-Learning
Small-Business (50 or fewer emp.)
"Powerful Automation for Complex Marketing and Course Workflows"
4/5
What do you like best about Ontraport?

Ontraport is a powerful automation tool, especially when running complex marketing and course automations. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

The cost. For so few contacts (sub 2500), Ontraport is super expensive compared to other CRM solutions, especially now AI has come along and disrupted the market. Some of the issue is that there's a whole lot of functionality we don't need, and a small, deep pocket of course automation that we do. Review collected by and hosted on G2.com.

Response from Lindsay Elswick of Ontraport

Thanks for the feedback! It's great to hear Ontraport's automation capabilities have been able to support such complex course and marketing workflows for your team.

On cost for smaller contact lists, we appreciate you sharing that perspective. If it would ever help, our team would be glad to hop on an account review call to talk through how to get the most value out of your setup: https://ontraport.com/account-review.

- The Ontraport team

AN
Verified User in Information Technology and Services
Small-Business (50 or fewer emp.)
"The hub of our business"
5/5
What do you like best about Ontraport?

All the important functions in one place for our business. Very powerful in what we can do with it. Also very good customer service. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

A few clunky things in the user experience: it's really easy to lose all text in a text box on a page when you're trying to edit it. Having to reformat plain text emails before sending out. Review collected by and hosted on G2.com.