# Mouseflow Reviews **Vendor:** Mouseflow **Category:** [Session Replay Software](https://www.g2.com/categories/session-replay) **Average Rating:** 4.6/5.0 **Total Reviews:** 690 ## About Mouseflow Mouseflow: Affordable Behavioral Analytics for UX Friction & CRO Mouseflow is the intuitive and affordable behavioral analytics platform that cuts the fluff to reveal the truth behind user behavior. We empower businesses with data-driven behavioral analytics, helping brands like eCommerce, SaaS, and enterprise brands understand why visitors are struggling, turning complex data into actionable insights that drive revenue and growth. Since essential tools like heatmaps and friction detection come out-of-the-box, you don't need an engineering degree to get quick value. How Mouseflow Helps You Optimize Faster: We’re here to toughen up your website – and your bottom line. • Automated UX Friction Detection Detect and fix conversion killers automatically with +7 friction events and our Friction Score—focus on changes that truly matter. • Affordable User Journey Mapping Analyze effortlessly how users move from, to, and between any page. Stop struggling to track user paths; we help you give them a shortcut to checkout. • Session Replays that Listen Watch user journeys unfold with session replays to see the truth behind clicks and turn data into powerful solutions. • Heatmaps Built for Scale Get 7 types of heatmaps, generated automatically for every page. This visibility is provided right out-of-the-box. • Conversion Funnels, Forms, & Analytics Pinpoint exact drop-off points using funnels and form analytics to increase conversions. • Real-Time Feedback Campaigns Understand visitor intent by asking the right questions at the right time. • Advanced Filtering, Segmentation, and Customization Advanced filtering and segmentation is available in every plan, supporting your experimentation roadmaps with the precision you need. Mouseflow is trusted by 210,000+ teams to analyze millions of visitor sessions, unlocking the fastest path to growth. We believe in making analytics approachable and fun, packed with “aha” moments. Are you ready to reveal the truth behind your user experience? ## Mouseflow Pros & Cons **What users like:** - Users find **Mouseflow's ease of use** invaluable for gaining insights and optimizing marketing strategies effectively. (44 reviews) - Users value the **easy qualitative insights** and tools of Mouseflow, enhancing their marketing strategies and user engagement. (31 reviews) - Users value the **insightful heatmaps** from Mouseflow, enhancing their understanding of user behavior and engagement. (26 reviews) - Users love the **session replay feature** of Mouseflow, as it provides deep insights into customer behavior and engagement. (23 reviews) - Users find the **easy setup** of Mouseflow incredibly beneficial for quick integration and effective data tracking. (22 reviews) - Users find Mouseflow's **clear interface and helpful customer support** instrumental in enhancing user experience and understanding behavior. (20 reviews) - Users appreciate the **deep insights** provided by Mouseflow, enhancing website analysis and user experience optimization. (19 reviews) - Recording Features (19 reviews) - Customer Insights (18 reviews) - Recording (17 reviews) **What users dislike:** - Users are disappointed by the **missing features** , such as outdated plugins and lack of language options. (13 reviews) - Users note the **outdated WordPress plugin** and limited feature improvements, impacting overall usability and functionality. (12 reviews) - Users find Mouseflow **expensive** , particularly for small businesses with limited budgets and traffic volumes. (10 reviews) - Users experience **data inaccuracy** with Mouseflow, including loading issues and discrepancies in click tracking. (9 reviews) - Users experience **filtering issues** with Mouseflow, struggling to manage session recordings and encountering bugs and outdated UI. (7 reviews) - Users express frustration over the **lack of information** regarding insights and tool access, impacting their overall experience. (7 reviews) - Not Intuitive (7 reviews) - Users struggle with **session management** , finding it tedious to filter recordings and frustrated by frequent logins. (7 reviews) - Credit Issues (6 reviews) - Heatmap Issues (6 reviews) ## Mouseflow Reviews ### 1. Actionable Behavioral Insights That Drive Better User Experiences **Rating:** 4.5/5.0 stars **Reviewed by:** Devaraj P. | Marketing Lead, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2026 **What do you like best about Mouseflow?** This tool helps us uncover actionable behavioral insights, such as user engagement and user flows, which in turn help us make pivotal decisions and build a better user experience. **What do you dislike about Mouseflow?** The main issue I’ve noticed is the session replay option. Sometimes the replay isn’t clear, and it ends halfway through. On top of that, some sessions don’t get tracked at all, so we have to rely on another platform to fill in the gaps. **What problems is Mouseflow solving and how is that benefiting you?** We use different landing pages for our campaigns, and with Mouseflow we can see where most users click, how far they scroll, and how they interact with forms and other elements. This helps us tweak and adjust the content or design so we can give users more of what they’re looking for. We have been using this tool for more than 5 years and it fulfils what we want most from the tool. ### 2. Unmatched User Insights and Effortless Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2025 **What do you like best about Mouseflow?** Mouseflow provides incredible insight into user behavior through session recordings, heatmaps, and conversion funnels. It’s easy to implement and integrates smoothly with our clients' stack. I especially like how intuitive the dashboard is, it helps identify usability issues quickly and track how users actually interact with our clients' websites. The form analytics and feedback tools are also great for optimizing conversion rates. **What do you dislike about Mouseflow?** While powerful, the tool can sometimes feel a bit overwhelming when analyzing large volumes of data. The session recordings take time to load occasionally, and filtering options could be more advanced. Pricing can also scale up quickly if you have high traffic volumes. Overall, these are minor drawbacks compared to the value it provides. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps us understand how users interact with our clients' websites by revealing friction points and usability issues through session replays and heatmaps. It allows us to identify where visitors drop off in the conversion funnel and optimize those areas to improve engagement and sales. For e-commerce, it’s been especially valuable in analyzing checkout behavior and improving product page performance. Overall, it provides actionable insights that help us make data-driven decisions, enhance user experience, and boost conversion rates. **Official Response from Dorothea Gam:** > We appreciate your feedback about the potential challenges with analyzing large volumes of data and the occasional loading time for session recordings. We're continuously working to improve our filtering options and enhance the overall user experience. Thank you for bringing these points to our attention. ### 3. Easy to Use Tool for Enhancing Customer Journey **Rating:** 5.0/5.0 stars **Reviewed by:** Luciano Antonio B. **Reviewed Date:** November 06, 2025 **What do you like best about Mouseflow?** I love how Mouseflow provides a clear and extremely easy-to-use interface, which simplifies my ability to evaluate our customer's journey on our ecommerce platform. I appreciate that the reports are always accessible, making it convenient for me to gather insights whenever needed. The heatmap functionality stands out for its readability, which greatly aids in understanding user behavior. The intuitive and easy setup process further enhances my experience, allowing me to quickly get up to speed without any complications. Overall, the ease of use and functionality of Mouseflow supports my efforts in enhancing the UI/UX of our website, ultimately helping to increase the conversion rate of my customers. As a result, I feel comfortable giving it a high recommendation score. **What do you dislike about Mouseflow?** So far, all good **What problems is Mouseflow solving and how is that benefiting you?** I use Mouseflow to evaluate UI/UX, increasing e-commerce conversion rates with its clear, easy-to-use interface, accessible reports, and readable heatmaps. **Official Response from Dorothea Gam:** > We're thrilled to hear that you find Mouseflow's interface clear and easy to use, and that the heatmap functionality has been beneficial in understanding user behavior. We're glad to support your efforts in enhancing your website's UI/UX and increasing conversion rates. Thank you for the high recommendation score! ### 4. Effortless Insights with User-Friendly Mouseflow **Rating:** 5.0/5.0 stars **Reviewed by:** Pankaj J. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2025 **What do you like best about Mouseflow?** I really appreciate the ease of use that Mouseflow offers. It allows me to log in, accomplish my tasks efficiently, and exit without wasting any time adapting to the tool. The comprehensive range of features available within Mouseflow is another aspect I love, as it provides me with all the necessary functionalities to gain real user insights with session replays and heatmaps. Setting up Mouseflow was straightforward and uncomplicated, making it accessible for everyone on my team. The simplicity in using the tool combined with its extensive features makes it particularly valuable to me. **What do you dislike about Mouseflow?** Their heatmaps data accuracy can be improved. **What problems is Mouseflow solving and how is that benefiting you?** I use Mouseflow to gain real user insights through session replays and heatmaps. Its ease of use allows me to efficiently log in, complete my tasks, and log out without time-consuming adaptation. **Official Response from Dorothea Gam:** > We're glad to hear that you find Mouseflow easy to use and that it provides comprehensive features for gaining real user insights. We appreciate your feedback about the heatmap data accuracy and will work on improving it. ### 5. Mouseflow; Capture Accurate Customer Journey Insights **Rating:** 4.5/5.0 stars **Reviewed by:** Sunnysher H. | Digital Marketing Expert , Medical Practice, Small-Business (50 or fewer emp.) **Reviewed Date:** September 25, 2025 **What do you like best about Mouseflow?** Mouseflow gives us detailed snd informative session recording, that assist us see the interactions that users get with our website The deployment of heatmaps helps us identify the trends and patterns of users Tye platform is lightweight, with a simplistic set up plan Mouseflow has concrete funnels that assist in tracking every single conversation **What do you dislike about Mouseflow?** Mouseflow is incomplete in matters integration, where it fails to support deep analysis Sharing and exporting insights needs extra flexibility **What problems is Mouseflow solving and how is that benefiting you?** We use Mouseflow to assist us detect where users find challenges with apps or websites This tool has revealed different conversion bottlenecks, which uses form ad funnel analytics We get visual data from our website through the help of sessions recording and heatmaps Mouseflow helps us in data driven optimization, which creates a successful conversion and engagement rates **Official Response from Klarissa Djajalie:** > Thank you for your feedback! Mouseflow comes with a wide range of integrations with popular platforms. It sounds like some of these options might have been easy to miss, and our support team would be happy to guide you through them. If you'd like to learn more about the integrations we offer, you can always reach us at support@mouseflow.com :) ### 6. Good Tool to view user experience on your website **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** November 07, 2023 **What do you like best about Mouseflow?** There hasn't been any new features that have been relevant for our needs that we use on a regular basis. **What do you dislike about Mouseflow?** I would like to see a way that you can see insight trends over a period of time to help with impacts of changes made to the website user experience. It would be nice if you could download aggregate data as well. **What problems is Mouseflow solving and how is that benefiting you?** It helps us understand how our users are navigating our website. Where they are clicking on pages as well as how far the scroll (if at all). Having this information helps us develop our pages and features to be more user friendly or to address a potential issue of friction when navigating our website. **Official Response from Lindsay Taylor:** > Hi There 👋 Thank you for sharing your experience with the G2 community! It's awesome to hear that Mouseflow has been a huge help in analyzing user behavior on your website. Knowing where your customers navigate to, and spotting those tricky friction points, is certainly a game changer. 💪 Having a "recommendations" section to help distill & aggregate takeaways from your recording data is a GREAT idea. We'd be happy to pass this along to our Product team as we continue making improvements to the platform. If there's anything else you notice or need, we're all ears. You can always reach our team at support@mouseflow.com. Thanks again! ✨ ### 7. The Best Tool for Understanding Audience Reactions **Rating:** 5.0/5.0 stars **Reviewed by:** Jacqueline V. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** November 04, 2025 **What do you like best about Mouseflow?** It is the best way to understand how my audience is reacting to my landing pages. **What do you dislike about Mouseflow?** I sometimes have to search for my active page. There may be a way to put the older pages in a folder but I haven't discovered it yet. **What problems is Mouseflow solving and how is that benefiting you?** I'm not great with marketing, but Mouseflow helps me to understand my customer's journey through my landing page to hone how I talk to them. **Official Response from Dorothea Gam:** > Thank you for your feedback. We'll take note of your suggestion about organizing older pages and consider it for future updates. ### 8. Great for User Insights, But Needs UX and Bug Fixes **Rating:** 4.0/5.0 stars **Reviewed by:** Theis H. | E-commerce Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2025 **What do you like best about Mouseflow?** Easy qualitative user insights and recordings **What do you dislike about Mouseflow?** Some corners of the platform feels untouched, small errors, missing sorting. interative heatmaps that doesn't load. mostly bug and ux fixes that should have been cought by QA **What problems is Mouseflow solving and how is that benefiting you?** Helps let's us cath issues on our site, from our users so we can fix them quikly. Helps us optimize our ecommerce by understadning user journey. Helps us demystifying and reduce guess-work based optimizations **Official Response from Dorothea Gam:** > Thank you for your valuable input. We continuously prioritize addressing the UX and bug issues to deliver a more reliable and user-friendly platform. More info on the changes are too be found here: https://help.mouseflow.com/en/articles/10073631-release-notes ### 9. Functionality **Rating:** 4.0/5.0 stars **Reviewed by:** Amit . | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 31, 2025 **What do you like best about Mouseflow?** Its very easy to use and easy to integrate with the wen\bsite. **What do you dislike about Mouseflow?** Its very difficult to Check the funnel in the lead generation form on our website. We have cross checked the end user % in our backend and in mouseflow website integration and its never the same and huge difference with the actial numbers. **What problems is Mouseflow solving and how is that benefiting you?** Basically through mouseflw we want to see how and when our users are going of the website by checking session recordings and heatmap. According t oit we have changed our UI and UX and added some extra features so that the bounce rate went low as compare dto before. **Official Response from Dorothea Gam:** > Thank you for sharing your experience with Mouseflow. We're pleased to hear that our session recordings and heatmap have helped you improve your website's UI, UX, and reduce bounce rate. We apologize for the challenges you've faced with checking the funnel in the lead generation form, and we're working to enhance this aspect of our platform for a better user experience. ### 10. Mouseflow helped us identify what users really do-not just what we think **Rating:** 5.0/5.0 stars **Reviewed by:** Ramesh S. | IT Security Specialist - IAM, Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** August 01, 2025 **What do you like best about Mouseflow?** Mouseflow shows me what users actually do, not just what we assume. The Session replays and heatmaps make it easy to spot real issues and improve the site. **What do you dislike about Mouseflow?** Sometimes it's hard to filter through all the session recordings. I can take time to find the ones that really matter unless i set up proper filters. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps me see where users get stuck or leave the site. It solves the guesswork by showing real behavior, which helps us fix issues faster and improve the overall user experience. **Official Response from Dorothea Gam:** > We're glad to hear that Mouseflow is helping you identify real user behavior and improve your site. We understand that filtering through session recordings can be time-consuming, and we are currently working on a new feature to support this. Thank you for sharing your feedback! ### 11. Mouseflow are so expensive **Rating:** 2.5/5.0 stars **Reviewed by:** Carlos P. | Lead Ux Researcher, Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Mouseflow?** Mouseflow is good, but free competitors making these solution so expensive **What do you dislike about Mouseflow?** Their pricing model, is so expensive in 2025 **What problems is Mouseflow solving and how is that benefiting you?** To increase our knowledge about of users behavior **Official Response from Eddie Casado:** > Hola Carlos, Thank you very much for sharing your honest opinion about Mouseflow. We are committed to making behavior analytics accessible to everyone, regardless of their size or industry. Not capping our product features honors that commitment :). We are making gradual improvements to our UI, so make sure you stick around for our latest updates. ### 12. An Indispensable Tool for Understanding User Behavior **Rating:** 5.0/5.0 stars **Reviewed by:** Ram V. | Product Manager, Financial Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2024 **What do you like best about Mouseflow?** We always aim to improve user experience of our website as a digital marketer and this has enabled us to recognize Mouseflow’s importance. More specifically, session replay has enabled us to obtain unmatched information about user behavior thereby enabling us to recognize pain points and optimize user journeys with laser precision. Advantages i see 1 is Intuitive Session Replay: At every single session, we can see each activity carried out by individuals visiting our website from the mouse movements to clicks made on it by utilizing this Mouseflow option in the replay mode. **What do you dislike about Mouseflow?** Cons i see one as the Data Overload: Too much information could sometimes make it hard to find what you need. Though small in comparison, it’s still worth the value overall. and other is the Pricing. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps us pinpoint areas where users struggle, providing detailed insights into their interactions. This allows us to make informed changes that improve usability, enhance engagement, and boost conversions. **Official Response from Salma Hussien:** > Hi Ram! 👋 Thank you for your detailed feedback on how Mouseflow is improving your digital marketing efforts. It's fantastic to hear that our session replay feature is providing you with such valuable insights into user behavior! 💪🤩 We understand your concerns about data overload and pricing. For the data-overload concern; We would love to hear more from you - can you please reach out to our Support team so we can have a full understanding of what you experience? We hope to provide a better workaround for you! For the pricing concern, it is also best to share your concerns with our Support team, so we can help you in choosing the best plan that fits your traffic volume, also any feedback from you is very much appreciated! 😊 If there's anything more we can do to assist you or further improve your experience with Mouseflow, please don't hesitate to reach out at support@mouseflow.com. Thank you again for choosing Mouseflow! Cheers, Salma ### 13. Insightful Heatmaps and Session Replays Elevate the Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** November 13, 2025 **What do you like best about Mouseflow?** The heatmaps, session replays and the fact that I can see where my visitors click **What do you dislike about Mouseflow?** the amount of messages I get via the helpdesk widget **What problems is Mouseflow solving and how is that benefiting you?** With the heatmaps I can understand where my visitors click and where there is friction. I can optimise the website easily with this features **Official Response from Dorothea Gam:** > We're glad to hear that you find our heatmaps and session replays valuable for understanding your visitors' behavior and optimizing your website. We apologize for any inconvenience caused by the messages via the helpdesk widget and will work to improve the frequency and relevance of these messages. ### 14. One of the best tools for conversion analysis and optimization **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 08, 2025 **What do you like best about Mouseflow?** Implementation requires minimal technical effort. The interface is intuitive, allowing quick access to the most critical data without unnecessary complexity. The customer support is outstanding—responsive and knowledgeable, offering solutions promptly whenever I've encountered minor issues or had questions. It has a wide range of features, and new ones are frequently added, although I haven't fully explored them all yet. Currently, I use the app approximately once a week. Regarding ease of integration, we haven't fully explored all integration possibilities, so I'm unable to evaluate that aspect thoroughly. **What do you dislike about Mouseflow?** One area for improvement, especially for small businesses with limited budgets and lower traffic volumes, could be extending the archive duration at more affordable pricing. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps significantly whenever we modify existing pages or create new ones, by allowing us to evaluate the impact on visitor behavior and conversion rates **Official Response from Kate Sygrove:** > Hey there! 🌟 We're so happy to hear your review of Mouseflow, and that you have found it intuitive. It is important for us that our users find our tool easy to use. We are also super happy to read that our support team has given you the assistance you need, when you need it - we also think they are great! I have noted your feedback in regards to the "storage limit" for lower plans and will take this back to our Product team. Thank you again or choosing Mouseflow and for sharing your experience with us! /Kate ### 15. Fast Implementation and Powerful Insights for UX Optimization **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Sporting Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2025 **What do you like best about Mouseflow?** Mouseflow is incredibly easy to set up and start using right away. The implementation process was seamless, requiring minimal effort to get valuable insights into user behavior. The heatmaps and session recordings provide deep visibility into how visitors interact with our site, helping us identify friction points and optimize the user journey. The ability to filter recordings based on user actions and engagement metrics is a game-changer for improving UI/UX. **What do you dislike about Mouseflow?** While Mouseflow is a powerful tool, the pricing structure could be more flexible. The jump between subscription tiers is quite significant, and it would be great to have more scalable options—perhaps add-ons or smaller incremental upgrades—rather than having to move to a much larger plan. This would make it easier for growing businesses to scale their usage without committing to a significantly higher cost all at once. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps us uncover usability issues that would be hard to detect with traditional analytics tools. By visualizing user interactions, we can identify confusing elements, optimize page layouts, and enhance the overall website flow. This has led to a better user experience, reduced bounce rates, and improved conversions. Additionally, the quick implementation and intuitive interface allow us to gain valuable insights without a steep learning curve. **Official Response from Dorothea Gam:** > It's great to hear that Mouseflow is helping you uncover usability issues and improve the overall user experience. We're committed to providing a tool that offers quick implementation, intuitive interface, and powerful insights to benefit your business. Thank you for sharing your experience with us. ### 16. Solid for many years **Rating:** 5.0/5.0 stars **Reviewed by:** Tim W. | Webdesign, Marketer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2025 **What do you like best about Mouseflow?** I have been using Mouseflow for several years now. The recordings and insights not only help my own website. Above all, it makes it much easier for me to suggest changes to my customers that are based on data rather than a feeling! In general, the dashboard and conditions are very simple and intuitive. **What do you dislike about Mouseflow?** Nothing special at this moment. I have been using the tool for many years. **What problems is Mouseflow solving and how is that benefiting you?** I can see user behavior directly after integration and evaluate it immediately. In customer meetings in particular, I can respond extremely easily to changes, which I can even show in live calls based on the data. **Official Response from Dorothea Gam:** > We're thrilled to hear that Mouseflow has been a valuable tool for you and your customers, providing insights based on data. Thank you for your continued support and loyalty! ### 17. Essential Tool for Optimizing User Experience & Boosting Conversions **Rating:** 5.0/5.0 stars **Reviewed by:** Riley M. | Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** November 13, 2024 **What do you like best about Mouseflow?** Mouseflow has completely changed our marketing analytics! With heatmaps, session replays, and conversion funnels, we get clear insights into user behavior that help us point out issues and improve engagement. It's a must have for any marketing team looking to boost conversions and create targeted campaigns. Highly recommend! **What do you dislike about Mouseflow?** Have yet to find anything we don't like about Mouseflow! **What problems is Mouseflow solving and how is that benefiting you?** Prior to using Mouseflow, we were struggling to understand where many of our form submissions were coming from and had some challenges tracking UTMs effectively. Mouseflow has been a game changer, giving us detailed insights into user behavior and crystal clear data on UTM sources. Now, we can accurately track the journey of each visitor, optimizing our campaigns and greatly improving our lead tracking. It’s made a huge difference in our ability to measure and adjust our marketing efforts! **Official Response from Kae Schrattenholzer:** > Hi Riley – thanks for taking the time to share your experience!🙌 It’s great to hear that Mouseflow has helped transform your marketing analytics and made a difference in tracking user behavior and optimizing campaign performance. If you ever have questions or need help, feel free to reach out to our Support Team, at support@mouseflow.com Again, we appreciate your feedback and are excited to keep supporting your success!🌟 ### 18. Powerful Tool for User Behavior Insights **Rating:** 3.5/5.0 stars **Reviewed by:** Marketing R. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 21, 2025 **What do you like best about Mouseflow?** Mouseflow provides valuable session recordings and heatmaps that help visualize user behavior in real-time. Its funnel analysis and form analytics are incredibly useful for identifying friction points and optimizing conversions. The platform is easy to use and integrates well with other tools. **What do you dislike about Mouseflow?** While Mouseflow is powerful, the dashboard can feel overwhelming at first, and some filters lack customization options. Additionally, the session recording storage limits could be more flexible for higher traffic websites. **What problems is Mouseflow solving and how is that benefiting you?** Understanding customer behaviour and gaps **Official Response from Kate Sygrove:** > Hi👋 Thank you for your positive review highlighting how Mouseflow is helping you identify friction on your site and at the same time optimize conversions. We are also very pleased to hear that you find the platform easy to use and get great benefit from both the funnel and form analytics.🤩 We understand your feedback in regards to the dashboard and I have forwarded your comments to our product team. The dashboards within Mouseflow are a focus for us right now, and you can get a feel for where we are going in the new Friction Insights dashboard that was launched earlier this year. The storage limits are directly related to the plan type, with higher plans set at 12 months. We would be very interested to hear what type of flexibility you would be interested in? I encourage you to reach out to our Support team: support@mouseflow.com to start a dialogue so we can better understand the requirements. 😊 Thank you again for choosing Mouseflow! Cheers, Kate ### 19. Mouseflow is a game changer! **Rating:** 5.0/5.0 stars **Reviewed by:** Logan D. | Digital Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** February 06, 2025 **What do you like best about Mouseflow?** Mouseflow is incredibly user-friendly and provides valuable insights into user behavior. The heatmaps are especially helpful for quickly identifying problem areas on our website. Highly recommend! **What do you dislike about Mouseflow?** We haven't really had any major problems yet. **What problems is Mouseflow solving and how is that benefiting you?** Identifying usability issues: Seeing where users struggle or get confused. Optimizing conversions: Finding areas where users drop off in funnels or forms. Improving user experience: Understanding how users navigate and interact with the site. Debugging problems: Replicating user issues through session recordings. **Official Response from Dorothea Gam:** > We're thrilled to hear that Mouseflow has been a game changer for you! Thank you for highlighting the user-friendly interface and the valuable insights provided by the heatmaps. We're glad to hear that you haven't encountered any major problems. If you ever do, please don't hesitate to reach out to our support team for assistance. ### 20. The best tool for user behaviour **Rating:** 5.0/5.0 stars **Reviewed by:** Rudrakshi D. | Business Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** November 20, 2024 **What do you like best about Mouseflow?** It has recordings of the users who are all using the website, we can calculate CSAT using this tool, we have heatmaps and funnels, and segments, we have filters to get the data accordingly. Based on each page we can see the low and high friction rates. it is easy to implement and we are using it frequently, the CTM team is very good they are responding very quickly and it is easy to implement with any website. **What do you dislike about Mouseflow?** It is a little costly for small businesses and no sessions are limited for free use. We can't download the reports. **What problems is Mouseflow solving and how is that benefiting you?** We have figured out the customers who are facing issues placing orders, and we have calculated the CSAT using feedback based on that we have nowhere to improve, we are checking the recording daily basis to no if any user-facing issues. we have calculated conversion rate. ### 21. Mouseflow provides great insights and works well for us **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) **Reviewed Date:** November 24, 2024 **What do you like best about Mouseflow?** Easy to use and it allows us to track conversion funnels, heatmaps, scroll tracking, movement tracking, form abandonment, recorded sessions, and much more. It is a very robust product. It is also easy to get started and easy to integrate onto the website when using GTM. **What do you dislike about Mouseflow?** The WordPress plugin to integrate MF onto a website is over a year old and untested with the current version of WP. It would be nice if they kept the plugin up-to-date. **What problems is Mouseflow solving and how is that benefiting you?** It let's us know how well the site flows for the user, where the friction is, and where that is causing problems. It also allows us to track user activity in a number of ways to help determine areas of the site where adjustments need to be made. The funnel and form products are critical as is the feedback we receive from the users. **Official Response from Dorothea Gam:** > We're glad to hear that Mouseflow is providing you with great insights and that you find it easy to use and robust. We appreciate your feedback about the WordPress plugin and will take it into consideration for future updates. ### 22. Excellent, no nonsense tool **Rating:** 5.0/5.0 stars **Reviewed by:** Saiprasad P. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 18, 2021 **What do you like best about Mouseflow?** Simple , easy to use. Reasonably priced, with flexible plans. Installation is fast and easy. Can add multiple websites. Auto tagging is helpful. Downloadable sessions. **What do you dislike about Mouseflow?** Advanced tagging features not available Could use a higher recording limit It's tricky to set it up to exclude certain pages. **What problems is Mouseflow solving and how is that benefiting you?** Recording user sessions to identify friction points and improve UX flow. Also, to alert in case of anomalies. **Official Response from Eddie Casado:** > Hi Saiprasad, Thank you very much for sharing your feedback and review! We are working on a few releases coming up that will be easing some of the pains you are experiencing, so we hope you stick around to give them a try and give us more feedback. Please remember to reach out to support to help you facilitate configuration if needed. They'll be happy to help! See you around, ### 23. Powerful and Easy-to-Use **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Cosmetics | Mid-Market (51-1000 emp.) **Reviewed Date:** February 04, 2025 **What do you like best about Mouseflow?** Mouseflow is incredibly easy to use and provides deep insights into user behavior. The heatmaps and session recordings help identify pain points and optimize the user experience. It’s a perfect complement to Google Analytics, offering more granular, visual data. **What do you dislike about Mouseflow?** I haven’t really found anything to dislike. I did have some issues with loading recordings due to dynamic CSS, but Mouseflow’s support team resolved it quickly and efficiently. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps us understand user behavior by providing session replays, allowing us to identify pain points, optimize UX, and improve conversion rates. It complements Google Analytics by offering more detailed, visual insights, making data-driven decisions easier. **Official Response from Dorothea Gam:** > We're thrilled to hear that Mouseflow is providing you with deep insights into user behavior and helping you optimize the user experience. Thank you for your positive feedback! ### 24. Mouseflow is a great tool for monitoring audience behavior and seeing actual user video footage **Rating:** 5.0/5.0 stars **Reviewed by:** Brett S. | Marketing Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2024 **What do you like best about Mouseflow?** Mouseflow allows you to watch the actual video recordings of users visiting your website. You will be able to watch their movements, see where pain points are and drop-offs and much more. Very useful data. Also their heatmaps are useful as well. The platform is an excellent value for the price. **What do you dislike about Mouseflow?** We would like to see better integration with programs like Calendly so we can see how they interact with setting an appointment. iframes can cause issues with Mouseflow showing them. I would also like to see more funnels allowed with the basic package. Only one funnel is really kind of useless (but helpful to see in action). **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow is helping us better visualize the user journal from entrance to exit through our site. We are seeing areas where user activity can be improved and our sites can be modified for better engagement / conversions. **Official Response from Kae Schrattenholzer:** > Hi there! 👋 Thanks so much for taking the time to share your thoughts and for the kind words! We're thrilled that you’re finding value in session replays and heatmaps to better understand your users’ journeys. We hear you on the integration with tools like Calendly and the funnel limit in the basic package - we’ll keep this feedback in mind as we continue improving the platform. 💪 If you have more feedback or need anything, feel free to reach out to us in Support. We’re here to help! Best, Kae ### 25. Feeling informed on my business **Rating:** 5.0/5.0 stars **Reviewed by:** Lynn C. | Senior Vice President, Small-Business (50 or fewer emp.) **Reviewed Date:** February 18, 2025 **What do you like best about Mouseflow?** The data Mouseflow offers helps me to make informed business decisions that leave me feeling confident. **What do you dislike about Mouseflow?** Sometimes the heatmaps don't load my full site, but I'm usually able to still extract the right information. **What problems is Mouseflow solving and how is that benefiting you?** I primarily use Mouseflow to ensure my communication priorities are well received from the viewer and keep them engaged until they reach the offer. **Official Response from Dorothea Gam:** > We're glad to hear that Mouseflow is helping you make informed business decisions and feel confident in your choices. ### 26. Nice tool **Rating:** 3.5/5.0 stars **Reviewed by:** Jesper H. | Webmaster, Mid-Market (51-1000 emp.) **Reviewed Date:** October 28, 2024 **What do you like best about Mouseflow?** The interface is very clear and easy to use, there are many options and clear videos explaining step by step what is possible. Used Hotjar in the past and here the service and da support was a lot less. **What do you dislike about Mouseflow?** Setting up the funnels, we work with categories from which you can click through to multiple pages, I would like to see a complete overview of the pages that are clicked through, including any percentages **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow allows us to find bottlenecks on the website and therefore allows us to improve the UX of our website and better design customer flows. Making it faster and easier for customers to make a purchase **Official Response from Kate Sygrove:** > Hi there - thanks for sharing your experience with the G2 community!👋 We’re glad to know that you find the Mouseflow platform easy to use. We value and appreciate our support team very much at Mouseflow and we are especially pleased to find that your experience interacting with them has been positive and you find benefit from the digital resources we create. We’d be happy to help address any specific challenges you are experiencing with Funnels. We have made some changes recently and are right now reviewing the feature- so your input would be greatly appreciated. You are welcome to reach out to support directly: support@mouseflow.com Thank you again for taking the time to share - your feedback is important to us. Cheers Kate ### 27. Makes UX Research Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 12, 2025 **What do you like best about Mouseflow?** Mouseflow has allowed us to expand our UX tracking and analysis to support a variety of websites we have designed and now host and maintain, as well as keep a closer watch on our own. It's easy to set up and intuitive to use - and the Mouseflow team has been very helpful when we've had questions or even at proactively making recommendations. **What do you dislike about Mouseflow?** The tracking capabilities and data collection are great, but, does require more manual review. **What problems is Mouseflow solving and how is that benefiting you?** Providing a deeper look into user activity on sites we manage to make continuous updates and improvements. **Official Response from Dorothea Gam:** > Thank you for sharing your positive experience with Mouseflow. We understand the importance of intuitive setup and user-friendly interface, and we're pleased to hear that our tracking capabilities have been beneficial. We appreciate your feedback and will continue to work on enhancing the data review process. ### 28. You will learn more about your website in a recorded session with Mouseflow than by looking at Google Analytics. **Rating:** 5.0/5.0 stars **Reviewed by:** Iván C. | Gerente, Small-Business (50 or fewer emp.) **Reviewed Date:** November 21, 2024 **What do you like best about Mouseflow?** Mouseflow is a slap of reality about what your visitors do on the web. When you analyze Google Analytics, you only see numbers, but when you watch the recorded sessions in Mouseflow, you see what the visitors do, and that helps you detect design or usability errors. **What do you dislike about Mouseflow?** I would like you to add more sessions to my plan. 5000 go by too quickly. **What problems is Mouseflow solving and how is that benefiting you?** I wanted to know how a user behaved when visiting my website. Thanks to Mouseflow, I can track all the pages they visit, know what they do on each one, even across multiple subdomains. ### 29. Instant Data. No more waiting for GA4 **Rating:** 5.0/5.0 stars **Reviewed by:** Daniele S. | Industrial e-Commerce Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 25, 2024 **What do you like best about Mouseflow?** I enjoy the recordings and heat maps to find pain points of our customers. I love the filters too. My department can see in prettu much real time the results of our a/b testing long before the waiting time is up. The data is so inclusive! Support is very responsive and always ready to help. We review the analytics daily. **What do you dislike about Mouseflow?** Funnels are a bit troublesome and I rarely use them **What problems is Mouseflow solving and how is that benefiting you?** Our demographics and market is changing and we are learning what is most important to them and how they interact with the website. We can pivot quickly instead of taking months to wait for the data to be collected. ### 30. Good recording of User Traffic **Rating:** 3.5/5.0 stars **Reviewed by:** Anthony L. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 21, 2024 **What do you like best about Mouseflow?** The best thing is it offers a heatmap which shows where the users click and move their mouse. For example I can see our site visitors like to click the arrow on our support banner. For those important parts where it gets less attention, we would immediately find out, and thus improve it. **What do you dislike about Mouseflow?** It offers only 15,000 sessions for a payment of $128 a month, so we used all the sessions in less than 10 days... The most valuable function to us are the heatmaps. We don't need Mouseflow to record every single user session every day, which could require more webspace on the servers I guess? We definitely are not going to check all 15,000 sessions. We only expect it to offer heatmaps which can summarize the patterns of user on our site. **What problems is Mouseflow solving and how is that benefiting you?** There's function called form funnels and I find that quite useful, so we know where the users dropped out. **Official Response from Kae Schrattenholzer:** > Thanks for sharing your feedback! We love to hear that you’re finding value in seeing where your visitors are clicking and making improvements based on that. 🤩 We totally get your concern about the session limit. To help with that, you might want to check out our Recording Rate setting. This feature lets you control percentage of visitors are recorded, so you don’t have to capture every single visit. It’s a great way to conserve sessions while still getting the insights you need, especially from those heatmaps. 💡 If you need help setting this up or have any other questions, feel free to reach out—we’re here to help! ### 31. The tool is great but the support is the best part **Rating:** 5.0/5.0 stars **Reviewed by:** Jorge O. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** October 22, 2024 **What do you like best about Mouseflow?** I was looking for a session recording and heatmap tool that was reasonably price and easy to implement, including some detailed technical requirements. Mouseflow really delivered, especially with their technical support. Very fast, very knowledgeable and hands-on. It was really easy to integrate it with my site, spread across different subdomains. **What do you dislike about Mouseflow?** I can't say I dislike anything so far. Everything I needed to do I was able to do. **What problems is Mouseflow solving and how is that benefiting you?** We debuted a redesigned website and we needed to know how users were interacting with it, catch possible usability errors, bugs, etc. With the session replay and the heatmap we can take the right decisions. **Official Response from Kae Schrattenholzer:** > Thanks for sharing your experience, Jorge! It’s great to hear that Mouseflow has been easy to implement and is giving you the insights you need for your site re-design. We’re especially glad to know our support team has made a positive impact in your experience, and is something we take pride in! If you ever have more feedback or need further assistance, please reach out to us at support@mouseflow.com - we’re here to help! ### 32. Great insights to UX behavior **Rating:** 4.0/5.0 stars **Reviewed by:** shari h. | Senior Director, ecommerce + marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** February 24, 2025 **What do you like best about Mouseflow?** REasonably priced, easy to use and gain insights. **What do you dislike about Mouseflow?** I seem to run out of user credits before monthend and can't afford to purchase more. **What problems is Mouseflow solving and how is that benefiting you?** We had no visibility into how users were navigating around our site. Mouseflow helps uncover the customer journey. **Official Response from Kate Sygrove:** > Hey there! 🌟 Thank you so much for the review, and we are happy to hear that you are finding Mouseflow easy to use and that you have now got the ability to understand how your users are navigating around your site. Empowering our Mouseflow users with this knowledge is at the core of what we do 🚀 Regarding running out of sessions before the month end, we understand how this can feel, and I would encourage you to reach out to our support team: support@mouseflow.com so they can review your current plan and see if there's anything we can do to create a better setup for you. Thank you for choosing Mouseflow and for sharing your experience with us! /Kate ### 33. Digital Manager **Rating:** 4.5/5.0 stars **Reviewed by:** Chris M. | Digital Manager, Enterprise (> 1000 emp.) **Reviewed Date:** February 11, 2025 **What do you like best about Mouseflow?** the new journeys and friction insights are great, easy to user path into pages and fix corrections. **What do you dislike about Mouseflow?** take some time to setup custom events and understand traffic **What problems is Mouseflow solving and how is that benefiting you?** pinpoints ecatly where on the page the user is having difficulty and how they arrived there **Official Response from Dorothea Gam:** > Thank you for sharing your feedback! We're thrilled that you find the new journeys and friction insights helpful. We understand that setting up custom events and understanding traffic can be a bit time-consuming, but we're committed to providing resources and support to make this process easier for you. ### 34. Saved me so much time! **Rating:** 5.0/5.0 stars **Reviewed by:** Chris P. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2024 **What do you like best about Mouseflow?** Very easy to use and setup. Provides great analytics from session replays to heatmaps to funnels. Was up and running within minutes of creating my account and integrating my site. Support is amazing, knowledgeable and quick to respond. I literally use mouseflow on and off all day long as I optimize my funnels. **What do you dislike about Mouseflow?** I have not found or run into any issue yet, all the tools have met my needs! **What problems is Mouseflow solving and how is that benefiting you?** Has helped us find where our customers are getting confused in our sales funnels and we can make controlled changes so much faster...it has removed the guess work! Has also more than doubled our click thru rate. ### 35. Mouseflow allows us to see user behavior, interactions, and bottlenecks throughout their journey. **Rating:** 4.5/5.0 stars **Reviewed by:** Timothy B. | Manager, Web Marketing Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** November 18, 2024 **What do you like best about Mouseflow?** I like the fact that we can record user sessions on our site and see what our users are doing on certain areas of our site. **What do you dislike about Mouseflow?** There's not much to dislike. I can look at heatmaps and session recordings to get a good sense of how our content is or isn't resonating with our users. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps us to easily identify bottlenecks or conversion issues in our site so that we can effectively create A/B tests to help enhance the User journey **Official Response from Kate Sygrove:** > Hi Timothy – thanks for taking the time to share your experience!🙌 It’s great to hear that Mouseflow has enabled you to identify friction, which was resulting in bottlenecks and conversion issues, and to test out possible options for smoother customer journeys. If you ever have questions or need help, feel free to reach out to our Support Team, at support@mouseflow.com We appreciate your feedback and are excited to keep supporting your success!🌟 ### 36. Awesome to find frictions on your funnel or checkout process **Rating:** 5.0/5.0 stars **Reviewed by:** cesar l. | Inbound Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2025 **What do you like best about Mouseflow?** complete track of user on the site. Easy to use. good filtering. All you need **What do you dislike about Mouseflow?** all is good. I don't see any way to make it better **What problems is Mouseflow solving and how is that benefiting you?** checkout issues. Promo codes, Shipping methds not working **Official Response from Dorothea Gam:** > Thank you for your positive feedback! We're glad to hear that Mouseflow is helping you identify and resolve checkout issues such as promo codes and shipping methods not working. We're committed to providing a tool that meets your needs. ### 37. Mouseflow gives me insight into my clients perspective that I couldn't get any other way. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about Mouseflow?** I find the session replays and the scroll heatmap to be the most useful. It really shows me where I'm losing leads. It took me no time to learn how to use it. It took me 5 mins to set up. I needed customer service once because of an issue on my website's end at it was easy to talk to someone. I use it daily and it fits perfectly with the other ways that I am testing messaging. **What do you dislike about Mouseflow?** I find it annoying that I have to login so frequently. I wish that I could stay logged in longer. **What problems is Mouseflow solving and how is that benefiting you?** My landing page had a very low conversion rate and mouseflow is showing me exactly where I am losing people so I can fix the problem. **Official Response from Kae Schrattenholzer:** > Thank you for taking the time to share your experience! It’s great to know that Mouseflow is giving you valuable insights into your clients' perspectives and helping you identify where leads might be dropping off. We’re pleased to hear that setup was quick and that you’re finding session replays and the scroll heatmap especially useful.🎊 We appreciate your feedback on login frequency and will pass it along to our team. If you have any further questions or additional feedback, please don’t hesitate to reach out to us at support@mouseflow.com - we’re here to ensure you continue getting the most out of Mouseflow.💪 ### 38. One of the Best Tools to capture and Understand User Journey **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 13, 2025 **What do you like best about Mouseflow?** Mouseflow provides detailed Info regarding consumer flow, covering Heatmaps, Click Maps as well as Videos of Consumer Flow helping udnerstand the Drop Points and friction points for consumers **What do you dislike about Mouseflow?** An aggregated Heat Map/ Click Map would be helpful in understanding the Journey of selective consumers and the raeason for their friction **What problems is Mouseflow solving and how is that benefiting you?** Session Level Videos help us understand the Consumer Journey and gives insights into the consumers behaviour on each page **Official Response from Dorothea Gam:** > Thank you for sharing your positive experience with Mouseflow. We appreciate your feedback about the need for an aggregated Heat Map/Click Map, and we will take this into account for future improvements. ### 39. Analytics that Help me go from 0 profit to real profit **Rating:** 5.0/5.0 stars **Reviewed by:** Constanza O. | Writer, Publisher, Marketer...etc., Small-Business (50 or fewer emp.) **Reviewed Date:** September 24, 2024 **What do you like best about Mouseflow?** I use the Heat Maps and the SCROLL heat mat in particular to analyze my Unbounce pages and modify accordingly. It is an invaluable tool in a complex system of direct sales. Just yesterday I used Mouseflow and my Sales Pages went from 11% of humans visiting the page getting to the fist BUY button to 50%. It's remarkable. Without Mouseflow, I'd be working in a vacuum, not knowing WHAT isn't working for customers. **What do you dislike about Mouseflow?** So many features, it's overwhelming to know which ones to use, so I stick to one. **What problems is Mouseflow solving and how is that benefiting you?** It is helping me analyze Sales Pages and optimize them. ### 40. Helpful tool for UX **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Design | Enterprise (> 1000 emp.) **Reviewed Date:** August 29, 2024 **What do you like best about Mouseflow?** The session Replay function helps me to find obsticles user stumble over that never come up during testing with power users. The implementation from a user perspective is easy and the tutorials helpful for first time users. I use mouseflow daily, when I am researching a specific problem. For smaller tools/pages it might be enough to look at mouseflow once a week or once a month. The customer support can be really helpful, when struggling with technical stuff. **What do you dislike about Mouseflow?** For our tools, the heatmaps are not realy an advantage. **What problems is Mouseflow solving and how is that benefiting you?** I do not have easy access to testers as our apps are really specific and not easy to understand. With the Session Replay, I can review real usage of our tools and identify problems based on real evidance and not on individual empathy hypothesis. The session recordings can be focused really good to only track specific pages, so I don't need to see a lot of steps that do not concern me. I can filter the recordings to find groups of users that are important for my research e.g. users that exited on a specific step etc. That helps me to focus on the users that "gave up" and lets me find the hard struggles in our tools. **Official Response from Kae Schrattenholzer:** > Thank you for sharing your experience! We're glad to hear that Session Replay has been valuable for identifying issues that regular testing might miss and that our tutorials have been helpful. It's great to know that Mouseflow is helping you focus on the most relevant user interactions to solve specific problems. If you ever need assistance, our support team is here to help - thanks for using Mouseflow! ### 41. Mouseflow helps me experience a moment in our user's shoes **Rating:** 4.0/5.0 stars **Reviewed by:** Leona C. | Manager of Product Documentation, Mid-Market (51-1000 emp.) **Reviewed Date:** September 27, 2024 **What do you like best about Mouseflow?** Mouseflow is really helpful when trying to build a picture of customer needs and frustrations. My top 3 benefits: * I really love how easy it is to add site surveys and how quickly we can change the surveys to pivot with our different learnings. * The heatmaps provide so much insight into how we can make improvements to our site. * Their support is amazing! Super helpful and responsive. **What do you dislike about Mouseflow?** We always hit our credit limit too fast! **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow helps me experience our site through a user's eyes so we can really understand their pain points. ### 42. Mouseflow Review **Rating:** 4.0/5.0 stars **Reviewed by:** Mark E. | Software Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** August 10, 2024 **What do you like best about Mouseflow?** I liek to see the session recordings, this helps to understand where the issues are that customers may not able to finish the checkout. **What do you dislike about Mouseflow?** The issue is that the CSS may get not stored for the sessions. So if the CSS on the original page is changing, old alresady done records will loose the CSS and the design are broken. So it would be good if the CSS at the tiem the recording has been taken is kept stored at mouseflow itself. Because a lot of CSS are using in the link a time pattern or time code so it will not be cached when it get changed. e.g. /shop/web/cache/1717235180_6ebe1265dbc600ba6ad47a1495ff6328.css **What problems is Mouseflow solving and how is that benefiting you?** Technical isues which hinders customers to finish the checkout. **Official Response from Kae Schrattenholzer:** > Hi Mark - thank you for taking the time to share your experience with the G2 community! We’re so glad to hear that session recordings are helping you identify issues in your checkout process. Regarding the CSS storage concern, we understand how important it is to maintain design consistency in older session recordings. If you’re encountering challenges with CSS caching or changes affecting your recordings, please reach out to our support team at support@mouseflow.com — we’d be happy to take a look, and find a solution for you. ### 43. Helpful depending on the User Research Task **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.) **Reviewed Date:** October 22, 2024 **What do you like best about Mouseflow?** Mouseflow is a tool with various features, that complement each other. It can support the life of a user researcher, if understanding what possibilites Mouseflow has. With help, the implementation is doable and the customer support is very good. **What do you dislike about Mouseflow?** For every day User Research tasks, it can be a little bit over engineered - as a User Researcher you may need extra help, to get all the value out of Mouseflow. Since it is only one out of mny tools and methods for a researcher, it sometimes gets a little bit lost in the daily work. For some Research questions it's very helpful, for others it's not that easy to synthesize clear key insights. It is really depending on the daily research questions, some would have. For an User Researcher it's not that easy to use. And not that frequent in usage. **What problems is Mouseflow solving and how is that benefiting you?** We can see, when User leave a specific flow. We can see clickrates and scrollrates on different subpages. **Official Response from Kae Schrattenholzer:** > Hi there – thanks for sharing your experience! 👋 It's great to hear that the range of features supports your user research tasks and that our Support team has been helpful in the process. If you ever need help or run into questions about how to access the information you need, don't hesitate to reach out to our Support team at support@mouseflow.com; we’d love to offer any guidance we can to help you get the most out of Mouseflow. Thanks again for taking the time to share your insights—your feedback is invaluable to us, and we’re here to support you in any way we can! ### 44. Mouseflow - helps us understand our users **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** February 26, 2025 **What do you like best about Mouseflow?** The interactive feature is very very useful in the daily work - it gives quick insights. I use it almost daily. **What do you dislike about Mouseflow?** The "session" limit can some time limit out use - especially in the end of periods. **What problems is Mouseflow solving and how is that benefiting you?** It give insight into how out users behave on out solutions. **Official Response from Kate Sygrove:** > Hey there! 🌟 We're so happy to hear that the Mouseflow tool, with the session recordings and visual heatmaps , is enabling you to have an insight into your users behaviour on a day-to-day basis. I have noted your feedback in regards to the "session limit" and I can confirm that this is being looked into. Please feel free to reach out to our support team directly: support@mouseflow.com, if there's anything else we can help with. Thank you for choosing Mouseflow and for sharing your experience with us! /Kate ### 45. A must for conversion rate optimisation **Rating:** 5.0/5.0 stars **Reviewed by:** Roy v. | CRO consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** February 21, 2025 **What do you like best about Mouseflow?** The session replays and kwalitative user feedback are essential. Implementation and integration is very easy. **What do you dislike about Mouseflow?** Multiple accounts / Multiuser accounts seem to be not possible. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow is giving me insights GA4 can't give. It can give more information about the 'why' and gives context to the 'what'. **Official Response from Dorothea Gam:** > We're glad to hear that you find our session replays and user feedback essential for conversion rate optimization. We appreciate your feedback about the ease of implementation and integration. We understand your concern about multiple accounts and multiuser accounts, and we'll take this into consideration for future improvements. ### 46. Value for money **Rating:** 4.0/5.0 stars **Reviewed by:** Piyush S. | Director of Product Management, Mid-Market (51-1000 emp.) **Reviewed Date:** November 19, 2024 **What do you like best about Mouseflow?** Screen recording of consumer journeys. Form analytics. Identification of friction areas and consumer pain points. Easy to use and launch survey. Easy to integrate. **What do you dislike about Mouseflow?** The heat map features could be improved, and the ability to segment consumers could be more intuitive. **What problems is Mouseflow solving and how is that benefiting you?** The ability to look at consumer journeys is a powerful tool for marketers, product people, and even monitoring people. ### 47. Best heatmapping tool I've used to date **Rating:** 5.0/5.0 stars **Reviewed by:** Scott B. | Digital Marketing Strategist, Enterprise (> 1000 emp.) **Reviewed Date:** September 16, 2024 **What do you like best about Mouseflow?** I've used a number of heatmapping tools and I feel like mouseflow has a few key differentiators; specifically in terms of ease of use and features. One key features is the ability to leverage tags and custom variables. Custom variables were really easy to configure and deploy to our instance and we're seeing a number of users gravitating to this feature specifically. **What do you dislike about Mouseflow?** No downsides noted to date. But we are only a week into our deployment. **What problems is Mouseflow solving and how is that benefiting you?** The number one use case for us is campaign analysis. **Official Response from Kae Schrattenholzer:** > Thank you for sharing your Mouseflow experience with the G2 community! We're thrilled to hear that you're finding value in our custom variables, and heatmap features - if you ever have any questions, don't hesitate to reach out to us in Support. We're here to help! ### 48. A great tool for convincing clients to make changes ... **Rating:** 4.5/5.0 stars **Reviewed by:** Marc S. | Director of Search, Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2024 **What do you like best about Mouseflow?** Mouseflow has helped numerous clients understand conversion blockers on their websites. Being able to see these live has helped bring down barriers to change with clients embracing the insights and being more open to making changes. Some other positives for us: - Confirming a hypothesis with a mix of live recordings and heat maps doesn't take long at all. - Integration is super simple with GTM. - From sign up to implementation within an hour (if you control GTM!) - Easy to use privacy controls for sensitive / personal data. **What do you dislike about Mouseflow?** There were a few things that we felt could be improved: - Control over credit usage on lower plans - With lots of data you need to find your own insights which is Ok however maybe some form of AI recommendations (similar to what GA4 does). **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow is allowing us to give clients data that allows them to make data-driven decisions, rather than emotional / opinion-driven decisions. This helps us put the brakes on potential harmful changes and work towards making changes that make sense based on the data we receive. **Official Response from Lindsay Taylor:** > Hi Marc 👋 Thank you for taking the time to share your Mouseflow experience! It's amazing to hear how powerful Mouseflow has been when advocating for data-driven changes with your clients' sites! Let alone - how easy it was for you to get up and running with implementation and navigating our features. 💪 If you haven't already seen—we offer a few handy ways to help standard plan customers control their credit usage, such as: modifying the recording rate, adding a monthly recording limit, or targeting specific pages. Sharing some relevant guides here (https://help.mouseflow.com/en/collections/2470669-customzing-your-recordings). Thank you again for all of your feedback & we look forward to seeing you on the platform! 🚀 ### 49. Essential utility for web designers & e-commerece developers **Rating:** 5.0/5.0 stars **Reviewed by:** David O. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2024 **What do you like best about Mouseflow?** Dashboard, sesson replay, heat maps. Use these every day **What do you dislike about Mouseflow?** Have to log back in every day. Not hard to do, but I had to choose something! **What problems is Mouseflow solving and how is that benefiting you?** Page layout. Page look & feel (massive A/B testing is easy with Mouseflow). Google Analytics used to provide some info on this, but with GA4 this was too hard to access. Mouseflow replaced this function, and has lower latencey than Google. Watching mouse movement is important. This helped us realize that nobody was ever looking at one of our products. Thought we were loosing business to our competition, but discovered that there was just no interest. Our competition is still spending $$$ pushing that product, but we discontinued it and saved all the $$$. **Official Response from Kae Schrattenholzer:** > Thanks so much for your review! It’s great to hear that Mouseflow has helped you make informed decisions with heatmaps and session replays — insights like yours are exactly why we do what we do! ### 50. Mouseflow is great **Rating:** 5.0/5.0 stars **Reviewed by:** Sarp K. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2024 **What do you like best about Mouseflow?** The best aspect of Mouseflow is the ability to track the whole customer journey. THe customer support is also great. **What do you dislike about Mouseflow?** The only thing that I dislike is that there is no Turkish option for the surveys. **What problems is Mouseflow solving and how is that benefiting you?** Mouseflow enables me to determine customer struggles and areas to improve ## Mouseflow Discussions - [What is Mouseflow used for?](https://www.g2.com/discussions/what-is-mouseflow-used-for) - 2 comments, 1 upvote - [Refund Policy](https://www.g2.com/discussions/mouseflow-refund-policy) - 1 comment, 1 upvote - [Do you have special plans or programs for agencies?](https://www.g2.com/discussions/do-you-have-special-plans-or-programs-for-agencies) - 1 comment, 1 upvote - [When will I be able to expert heatmap data as an excel file?](https://www.g2.com/discussions/when-will-i-be-able-to-expert-heatmap-data-as-an-excel-file) - 1 comment, 1 upvote - [Is there a way to cluster returning users and create info of unique users and not just sesions?](https://www.g2.com/discussions/is-there-a-way-to-cluster-returning-users-and-create-info-of-unique-users-and-not-just-sesions) - 1 comment, 1 upvote - [View Mouseflow pricing details and edition comparison](https://www.g2.com/products/mouseflow/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-23+02%3A58%3A49+-0500&secure%5Bsession_id%5D=013d7249-2748-4c95-b9f8-79d953f7a082&secure%5Btoken%5D=58f63924a16ecd587c041395a030525c61ca3aef631b52f30d8898f12f1b3cac&format=llm_user) ## Mouseflow Integrations - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) - [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews) - [VWO Testing](https://www.g2.com/products/wingify-vwo-testing/reviews) - [Woodpecker.co](https://www.g2.com/products/woodpecker-co-woodpecker-co/reviews) ## Mouseflow Features **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Retention - Return - Conversions - Funnels **User Behavior** - Click Tracking - Mouse Movement - Frustration Tracking **Product Analytics** - Account-Level Analytics - User-Level Analytics - Segmentation - Funnels - Alerts - Multi-Product Analytics - User Scoring - Integrations **Analytics** - Reports - Dashboard - Web Analytics - Campaign Tracking - Customer Demographics **Platform Basics** - Templates - Exporting - Multi-user Access and Collaboration - Multiple Personas - Data Analytics **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Heatmap Tools** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Decision Making **Reporting** - Trending - Segmentation - Mobile Reporting - Unification Across Devices - Custom Reports and Dashboards **Survey Management** - Brand Design Consistency - Survey Deployment - Feedback Collection - Device Responsiveness **Analysis** - Conversion Opportunities - Side-By-Side Analysis - Mobile Device Analysis - Data Quantification - Webpage Element Analysis **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management **A/B Testing ** - Error and Bug Tracking - Split URL Testing - Data Analysis - Notes **Administration** - Data Storage - A/B Testing - Integrations **Agentic AI - Product Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Agentic AI - Customer Journey Mapping** - Autonomous Task Execution **Other** - Campaign Tracking - Promotional Messages **Process Management** - Feedback Aggregation - Trigger Alerts - Real-Time Analysis **Reporting** - Heat Maps - Session Replays - Monitoring - Data Segmentation **Visitor Information** - User Identification - Search Box **Generative AI** - AI Text Generation **Behavioral Analytics - Product Analytics** - Multi-Product Analytics - User level Analytics - Account level Analytics - Segmentation - Funnels **System Management** - Security **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization **Agentic AI - Session Replay** - Cross-system Integration **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Agentic AI - E-Commerce Analytics** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Platform Infrastructure - Product Analytics** - Cross System integrations - Alerts - Integrations **AI driven optimization - Product Analytics** - User scoring - Adaptive learning - Automated insights - Autonomous task execution **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management ## Top Mouseflow Alternatives - 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