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# Mouseflow vs Smartlook Comparison - What are their main differences?

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MouseflowSmartlook[+ Add Product](#)

Pricing

**Mouseflow**
Free Trial

**Free** 500 Sessions Per Month · Free Forever

**Smartlook**
Free Trial

**$0.00** · Free

**Pricing Insights**
from reviews

Time to Implement

**Mouseflow**
1 month

Based on 127 responses

**Smartlook**
1 month

Based on 285 responses

Return on Investment

**Mouseflow**
11 months

Based on 106 responses

**Smartlook**
11 months

Based on 185 responses

Perceived Cost

**Mouseflow**
$$$$$

**Smartlook**
$$$$$

Average Discount

**Mouseflow**
7%

**Smartlook**
9%2% more

 ![Mouseflow](https://images.g2crowd.com/uploads/product/hd_favicon/656105f9f4043362adf04f48e4300760/mouseflow.svg "Mouseflow")

 ![Smartlook](https://images.g2crowd.com/uploads/product/hd_favicon/1539616598/smartlook.svg "Smartlook")

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**Pros & Cons**
from reviews

**Mouseflow**
[
Ease of Use (44)
](https://www.g2.com/products/mouseflow/reviews?filters%5Bsentiment_snippet%5D=1377506&qs=pros-and-cons#reviews)[
Insights (31)
](https://www.g2.com/products/mouseflow/reviews?filters%5Bsentiment_snippet%5D=1380020&qs=pros-and-cons#reviews)[
Missing Features (13)
](https://www.g2.com/products/mouseflow/reviews?filters%5Bsentiment_snippet%5D=1376333&qs=pros-and-cons#reviews)[
Limitations (12)
](https://www.g2.com/products/mouseflow/reviews?filters%5Bsentiment_snippet%5D=1377781&qs=pros-and-cons#reviews)

**Smartlook**
[
Analytics (2)
](https://www.g2.com/products/smartlook/reviews?filters%5Bsentiment_snippet%5D=1723348&qs=pros-and-cons#reviews)[
Ease of Use (2)
](https://www.g2.com/products/smartlook/reviews?filters%5Bsentiment_snippet%5D=1722910&qs=pros-and-cons#reviews)[
Cluttered Interface (1)
](https://www.g2.com/products/smartlook/reviews?filters%5Bsentiment_snippet%5D=2254675&qs=pros-and-cons#reviews)[
Complex Features (1)
](https://www.g2.com/products/smartlook/reviews?filters%5Bsentiment_snippet%5D=1723235&qs=pros-and-cons#reviews)

Integrations

**Mouseflow**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a7938ffd6497884772dc39786f9e1e2/adobe-analytics.png "Product Avatar Image")

Adobe Analytics

](https://www.g2.com/products/adobe-analytics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-commerce-formerly-magento-commerce.png "Product Avatar Image")

Adobe Commerce (formerly...

](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d5220037917b5e22299bcf93896c3ecb/google-ads.jpg "Product Avatar Image")

Google Ads

](https://www.g2.com/products/google-ads/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image")

Google Analytics

](https://www.g2.com/products/google-analytics/reviews)[
View all
](https://www.g2.com/products/mouseflow/integrations)

**Smartlook**
Not enough data

Screenshots

**Mouseflow**
 ![Mouseflow screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1931855/Mouseflow-AI.png)

**Smartlook**
 ![Smartlook screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/150482/g2-banner-dashboard-1600x1000.png)

**Ratings**
from reviews

Meets Requirements

**Mouseflow**

8.8

8.8519

**Smartlook**

8.9

8.9657

Ease of Use

**Mouseflow**

8.8

8.8528

**Smartlook**

8.9

8.9663

Ease of Setup

**Mouseflow**

9.0

9.0344

**Smartlook**

9.1

9.1460

Ease of Admin

**Mouseflow**

9.0

9.0284

**Smartlook**

9.1

9.1451

Quality of Support

**Mouseflow**

8.9

8.9410

**Smartlook**

8.8

8.8471

Has the product been a good partner in doing business?

**Mouseflow**

8.9

8.9255

**Smartlook**

9.0

9.0385

Product Direction (% positive)

**Mouseflow**

8.6

8.6471

**Smartlook**

9.0

9.0621

**Features**
ratings from reviews

Heatmap Tools

8.2

278

8.7

355

Digital Analytics

7.9

215

8.5

475

Product Analytics

7.6

79

8.5

137

Session Replay

7.9

262

8.5

253

E-Commerce Analytics

7.7

105

Not enough data

Enterprise Feedback Management

7.7

25

Not enough data

Customer Journey Mapping

7.8

12

Not enough data

Mobile App Analytics

Not enough data

8.5

90

Marketing Analytics

7.8

100

Not enough data

Mobile Analytics

Not enough data

8.4

39

Mobile App Optimization

Not enough data

9.0

61

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
67.9%

Mid-Market(51-1000 emp.)
22.8%

Enterprise(\> 1000 emp.)
9.3%

Small-Business(50 or fewer emp.)
67.9%

Mid-Market(51-1000 emp.)
22.8%

Enterprise(\> 1000 emp.)
9.3%

Small-Business(50 or fewer emp.)
85.4%

Mid-Market(51-1000 emp.)
12.1%

Enterprise(\> 1000 emp.)
2.5%

Small-Business(50 or fewer emp.)
85.4%

Mid-Market(51-1000 emp.)
12.1%

Enterprise(\> 1000 emp.)
2.5%

**Reviewers' Industry**

[![Mouseflow](https://images.g2crowd.com/uploads/product/hd_favicon/656105f9f4043362adf04f48e4300760/mouseflow.svg "Mouseflow")](https://www.g2.com/products/mouseflow/reviews)
Mouseflow

Marketing and Advertising
10.3%

Computer Software
7.4%

Retail
5.1%

Information Technology and Services
4.9%

Health, Wellness and Fitness
3.9%

Other
68.4%

[![Smartlook](https://images.g2crowd.com/uploads/product/hd_favicon/1539616598/smartlook.svg "Smartlook")](https://www.g2.com/products/smartlook/reviews)
Smartlook

Computer Software
10.4%

Information Technology and Services
8.1%

Marketing and Advertising
7.9%

Retail
5.4%

Internet
4.9%

Other
63.2%

FAQs

## Mouseflow vs Smartlook FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Smartlook vs Mouseflow?

Smartlook and Mouseflow are both highly rated Session Replay tools, but Smartlook stands out for its customizable dashboards and analytics, while Mouseflow is favored for its ease of use and heatmaps.

| [Smartlook](https://www.g2.com/products/smartlook/reviews) | [Mouseflow](https://www.g2.com/products/mouseflow/reviews) |
| --- | --- |
| 4.6/5 (874 reviews) | 4.6/5 (690 reviews) |
| Small-Business | Small-Business |
| 9.1 | 9.0 |
| 8.8 | 9.0 |
| Customizable dashboards and analytics | Ease of use and heatmaps |

### How do the pricing models of Smartlook and Mouseflow compare?

Smartlook and Mouseflow are rated at parity for value, with both products receiving similar satisfaction scores on price and cost-related dimensions.

- **Smartlook:** In recent reviews, Smartlook is described as affordable and a good value for the feature set, with several reviewers highlighting its usefulness for trials and small projects.
- **Mouseflow:** Mouseflow is noted for being reasonably priced by many reviewers, but some mention that its pricing can scale up quickly for high-traffic sites and that it is expensive compared to free competitors.
- **Switching reasons:** Reviewers have switched from Smartlook to Microsoft Clarity due to price concerns and from Mouseflow to other platforms for more flexible pricing or free plans.

### What are the best alternatives to Smartlook and Mouseflow?

The top three alternatives to Smartlook and Mouseflow are Glassbox, Fullstory, and Contentsquare.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Smartlook](https://www.g2.com/products/smartlook/reviews) | 4.6/5 (874 reviews) | Small-Business | Affordable for trials and small projects | Customizable dashboards and analytics |
| [Mouseflow](https://www.g2.com/products/mouseflow/reviews) | 4.6/5 (690 reviews) | Small-Business | Reasonably priced, but can scale up quickly | Ease of use and heatmaps |
| [Glassbox](https://www.g2.com/products/glassbox/reviews) | 4.9/5 (809 reviews) | Enterprise | — | — |
| [Fullstory](https://www.g2.com/products/fullstory/reviews) | 4.5/5 (1052 reviews) | Mid-Market | — | — |
| [Contentsquare](https://www.g2.com/products/contentsquare/reviews) | 4.6/5 (640 reviews) | Enterprise | — | — |

### Which Session Replay features should I prioritize when comparing Smartlook and Mouseflow?

Buyers should prioritize Session Replay, Heatmaps, Analytics & Reporting, Integrations, and Dashboard Customization when comparing Smartlook and Mouseflow.

- **Session Replay:** Mouseflow has 23 all-time mentions for Session Replay, while Smartlook is frequently cited for its session recording and replay capabilities in recent reviews.
- **Heatmaps:** Mouseflow is mentioned in 26 reviews for Heatmaps, with reviewers highlighting its clarity and usefulness; Smartlook is also cited for heatmaps but with fewer all-time mentions.
- **Analytics & Reporting:** Smartlook is noted for customizable dashboards and analytics (2 all-time mentions), while Mouseflow is praised for actionable insights (31 all-time mentions).
- **Integrations:** Mouseflow is cited in 12 reviews for integrations, especially with Google Analytics; Smartlook reviewers mention integration capabilities but with fewer all-time mentions.
- **Dashboard Customization:** Smartlook is specifically mentioned for dashboard customization and usability (1 all-time mention each), which is less frequently cited for Mouseflow.

### What are the pros and cons of Smartlook vs Mouseflow?

Smartlook's headline strength is customizable analytics, while Mouseflow's is ease of use and actionable heatmaps.

- **Smartlook strengths:** Customizable dashboards and analytics (2 all-time mentions), affordable for trials and small projects, strong visual analytics, and easy setup (1 all-time mention).
- **Smartlook trade-offs:** Reviewers note a cluttered interface, occasional complexity, dashboard issues, limited data retention, and a learning curve for new users.
- **Mouseflow strengths:** Ease of use (44 all-time mentions), actionable insights (31), heatmaps (26), session replay (23), easy setup (22), and helpful support (20).
- **Mouseflow trade-offs:** Reviewers mention missing features (13 all-time mentions), limitations (12), pricing that can scale up quickly, and some dashboard or filtering complexity for large data volumes.

### Is Smartlook or Mouseflow better for small businesses?

Smartlook and Mouseflow are both primarily used by small businesses, but Mouseflow receives more consistent praise for ease of use and setup among small-business reviewers.

- **Smartlook:** Largest segment is Small-Business; reviewers highlight its value for small projects and trials, but some mention a learning curve and occasional complexity.
- **Mouseflow:** Largest segment is Small-Business; reviewers consistently praise its intuitive interface, easy setup, and actionable insights for small teams.

### Which Session Replay platform has better integrations?

Mouseflow is favored for integrations, especially with Google Analytics, according to reviewer sentiment and mention counts.

- **Smartlook:** Reviewers mention integration capabilities with website builders and e-commerce platforms, but with fewer all-time mentions and no specific third-party tool cited above the publish floor.
- **Mouseflow:** Google Analytics is cited in 31 reviews as an integration, with 12 all-time mentions for integrations overall.

### How do Smartlook and Mouseflow compare on customer support?

Mouseflow and Smartlook are rated at parity for Quality of Support, with Mouseflow scoring 9.0 and Smartlook 8.8, a difference below the materiality threshold.

- **Smartlook:** Reviewers describe support as attentive and helpful, with several citing responsive assistance and onboarding help.
- **Mouseflow:** Reviewers highlight helpful and responsive support, with many noting quick responses and knowledgeable assistance.

### Which is easier to implement, Smartlook or Mouseflow?

Smartlook and Mouseflow are rated at parity for Ease of Setup, with scores of 9.1 and 9.0 respectively, indicating both are easy to implement.

- **Smartlook:** Reviewers describe setup as simple and accessible, with many noting that implementation does not require specialized technical knowledge.
- **Mouseflow:** Reviewers consistently praise Mouseflow for its straightforward and uncomplicated setup, with several noting that it is easy to integrate and quick to get started.

### Which product has better Sessions?

Mouseflow is more frequently cited for Sessions, with 23 all-time mentions for Session Replay and 16 for Session Recordings, compared to fewer mentions for Smartlook.

- **Smartlook:** Reviewers highlight session recording and replay as a core feature, with frequent praise for its ability to visualize user journeys and identify issues.
- **Mouseflow:** Session Replay is mentioned in 23 reviews and Session Recordings in 16, with reviewers emphasizing the clarity, depth, and actionable insights provided by these features.

Alternatives

**Mouseflow Alternatives**

 ![Glassbox](https://images.g2crowd.com/uploads/product/hd_favicon/0e92ee7cb332bc287c7337ecd9f352be/glassbox.svg "Glassbox")

[
Glassbox
](/products/glassbox/reviews)

 ![Fullstory](https://images.g2crowd.com/uploads/product/hd_favicon/25da526f26fb19d775e4c307ca88eaee/fullstory.svg "Fullstory")

[
Fullstory
](/products/fullstory/reviews)

 ![Contentsquare](https://images.g2crowd.com/uploads/product/hd_favicon/65e33ca9d459546fe0def649d5bfb459/contentsquare.svg "Contentsquare")

[
Contentsquare
](/products/contentsquare/reviews)

 ![Lucky Orange](https://images.g2crowd.com/uploads/product/hd_favicon/04844896b7a85b6198d59cd48e61fd3d/lucky-orange.svg "Lucky Orange")

[
Lucky Orange
](/products/lucky-orange/reviews)

**Smartlook Alternatives**

 ![Fullstory](https://images.g2crowd.com/uploads/product/hd_favicon/25da526f26fb19d775e4c307ca88eaee/fullstory.svg "Fullstory")

[
Fullstory
](/products/fullstory/reviews)

 ![Glassbox](https://images.g2crowd.com/uploads/product/hd_favicon/0e92ee7cb332bc287c7337ecd9f352be/glassbox.svg "Glassbox")

[
Glassbox
](/products/glassbox/reviews)

 ![Contentsquare](https://images.g2crowd.com/uploads/product/hd_favicon/65e33ca9d459546fe0def649d5bfb459/contentsquare.svg "Contentsquare")

[
Contentsquare
](/products/contentsquare/reviews)

 ![LogRocket](https://images.g2crowd.com/uploads/product/hd_favicon/02a7cab8766411b9be06bbe68373a32a/logrocket.svg "LogRocket")

[
LogRocket
](/products/logrocket/reviews)

## Mouseflow vs Smartlook

When assessing the two solutions, reviewers found Smartlook easier to use, set up, and administer. Reviewers also preferred doing business with Smartlook overall.

- Reviewers felt that Smartlook meets the needs of their business better than Mouseflow.
- When comparing quality of ongoing product support, reviewers felt that Mouseflow is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Smartlook over Mouseflow.