# Top 10 mediasmart Alternatives & Competitors
**Average Rating:** 4.4/5
**Total Number of Reviews:** 78
Explore the best alternatives to mediasmart for users who need new software features or want to try different solutions. Demand Side Platform (DSP) is a widely used technology, and many people are seeking secure, simple software solutions with machine learning optimization, creative optimization, and fraud protection. Other important factors to consider when researching alternatives to mediasmart include reporting tools. The best overall mediasmart alternative is StackAdapt. Other similar apps like mediasmart are Demandbase One, AdRoll, Facebook for Business, and AdRoll ABM (Formerly RollWorks). mediasmart alternatives can be found in [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) but may also be in [Account Data Management Software](https://www.g2.com/categories/account-data-management) or [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising).


## Best Paid & Free Alternatives to mediasmart
  - [StackAdapt](https://www.g2.com/products/stackadapt/reviews)
  - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews)
  - [AdRoll](https://www.g2.com/products/adroll/reviews)
  - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews)
  - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)
  - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews)
  - [Celtra](https://www.g2.com/products/celtra/reviews)
  - [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews)
  - [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews)
  - [Viant Technology](https://www.g2.com/products/viant-technology-llc-viant-technology/reviews)

## Top 10 Alternatives to mediasmart Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how mediasmart stacks up to the competition, check reviews from current & previous users in industries like Marketing and Advertising, Computer Games, and Consumer Services, and find the best product for your business.


  ### 1. [StackAdapt](https://www.g2.com/products/stackadapt/reviews)
By StackAdapt
**Average Rating:** 4.7/5
**Total Reviews:** 898
With StackAdapt, ad buyers plan data-driven digital advertising campaigns across all devices, inventory and publisher partners. Plan the best campaigns.


Reviewers say compared to mediasmart, StackAdapt is:
- Better at meeting requirements
- Easier to do business with
- Easier to set up
Categories in common with mediasmart: [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)

**Compare:** [mediasmart vs StackAdapt](https://www.g2.com/compare/stackadapt-vs-mediasmart)
**Compare StackAdapt with other alternatives:**
- [StackAdapt vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-stackadapt)
- [StackAdapt vs AdRoll](https://www.g2.com/compare/adroll-vs-stackadapt)
- [StackAdapt vs Facebook for Business](https://www.g2.com/compare/facebook-for-business-vs-stackadapt)
- [StackAdapt vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-stackadapt)
- [StackAdapt vs Prisma](https://www.g2.com/compare/prisma-mediaocean-vs-stackadapt)
- [StackAdapt vs Celtra](https://www.g2.com/compare/celtra-vs-stackadapt)
- [StackAdapt vs Innovid](https://www.g2.com/compare/mediaocean-innovid-vs-stackadapt)
- [StackAdapt vs Google Marketing Platform](https://www.g2.com/compare/google-marketing-platform-vs-stackadapt)
- [StackAdapt vs Viant Technology](https://www.g2.com/compare/stackadapt-vs-viant-technology-llc-viant-technology)

  ### 2. [Demandbase One](https://www.g2.com/products/demandbase-one/reviews)
By Demandbase
**Average Rating:** 4.4/5
**Total Reviews:** 1,988
The biggest and fastest growing companies in the world rely on Demandbase to drive their ABM and ABX strategies and to maximize their go-to-market performance. With the Demandbase ABX Cloud, fueled by our Account Intelligence, you have one platform to connect your 1st and 3rd party data for one view of the account, making it easy for revenue teams to stay coordinated across the entire buying journey, from prospect to customer.


Reviewers say compared to mediasmart, Demandbase One is:
- Slower to reach roi
- Better at meeting requirements
- More usable
Categories in common with mediasmart: [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)

**Compare:** [mediasmart vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-mediasmart)
**Compare Demandbase One with other alternatives:**
- [Demandbase One vs StackAdapt](https://www.g2.com/compare/demandbase-one-vs-stackadapt)
- [Demandbase One vs AdRoll](https://www.g2.com/compare/adroll-vs-demandbase-one)
- [Demandbase One vs Facebook for Business](https://www.g2.com/compare/demandbase-one-vs-facebook-for-business)
- [Demandbase One vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-demandbase-one)
- [Demandbase One vs Prisma](https://www.g2.com/compare/demandbase-one-vs-prisma-mediaocean)
- [Demandbase One vs Celtra](https://www.g2.com/compare/celtra-vs-demandbase-one)
- [Demandbase One vs Innovid](https://www.g2.com/compare/demandbase-one-vs-mediaocean-innovid)
- [Demandbase One vs Google Marketing Platform](https://www.g2.com/compare/demandbase-one-vs-google-marketing-platform)
- [Demandbase One vs Viant Technology](https://www.g2.com/compare/demandbase-one-vs-viant-technology-llc-viant-technology)

  ### 3. [AdRoll](https://www.g2.com/products/adroll/reviews)
By NextRoll
**Average Rating:** 4.1/5
**Total Reviews:** 787
Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually.


Reviewers say compared to mediasmart, AdRoll is:
- Better at meeting requirements
- More usable
- Easier to set up
Categories in common with mediasmart: [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp), [Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

**Compare:** [mediasmart vs AdRoll](https://www.g2.com/compare/adroll-vs-mediasmart)
**Compare AdRoll with other alternatives:**
- [AdRoll vs StackAdapt](https://www.g2.com/compare/adroll-vs-stackadapt)
- [AdRoll vs Demandbase One](https://www.g2.com/compare/adroll-vs-demandbase-one)
- [AdRoll vs Facebook for Business](https://www.g2.com/compare/adroll-vs-facebook-for-business)
- [AdRoll vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-vs-adroll-abm-formerly-rollworks)
- [AdRoll vs Prisma](https://www.g2.com/compare/adroll-vs-prisma-mediaocean)
- [AdRoll vs Celtra](https://www.g2.com/compare/adroll-vs-celtra)
- [AdRoll vs Innovid](https://www.g2.com/compare/adroll-vs-mediaocean-innovid)
- [AdRoll vs Google Marketing Platform](https://www.g2.com/compare/adroll-vs-google-marketing-platform)
- [AdRoll vs Viant Technology](https://www.g2.com/compare/adroll-vs-viant-technology-llc-viant-technology)

  ### 4. [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews)
By Meta Platforms, Inc
**Average Rating:** 4.2/5
**Total Reviews:** 1,457
Facebook for Business is a comprehensive suite of tools and services designed to help businesses of all sizes establish a strong online presence, engage with their target audience, and drive growth through the Facebook platform. By leveraging Facebook's vast user base, businesses can create customized pages, run targeted advertising campaigns, and utilize various features to showcase their products and services effectively. Key Features and Functionality: - Business Pages: Create and manage dedicated pages to represent your brand, share updates, and interact with customers. - Advertising Tools: Develop and execute targeted ad campaigns using Facebook's advanced targeting options to reach specific demographics and interests. - Facebook Shops: Set up an online storefront directly on Facebook, allowing customers to browse and purchase products without leaving the platform. - Messenger Integration: Communicate with customers in real-time through Facebook Messenger, providing support and building relationships. - Analytics and Insights: Access detailed performance metrics to understand audience behavior and optimize marketing strategies. Primary Value and Solutions: Facebook for Business empowers companies to connect with a global audience, increase brand visibility, and drive sales through a user-friendly platform. It addresses common business challenges such as limited reach, customer engagement, and online sales by providing tools that facilitate targeted marketing, direct communication, and seamless e-commerce integration. By utilizing Facebook for Business, companies can effectively promote their offerings, engage with customers, and achieve their business objectives in a cost-effective manner.


Reviewers say compared to mediasmart, Facebook for Business is:
- Better at meeting requirements
Categories in common with mediasmart: [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp), [Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

**Compare:** [mediasmart vs Facebook for Business](https://www.g2.com/compare/facebook-for-business-vs-mediasmart)
**Compare Facebook for Business with other alternatives:**
- [Facebook for Business vs StackAdapt](https://www.g2.com/compare/facebook-for-business-vs-stackadapt)
- [Facebook for Business vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-facebook-for-business)
- [Facebook for Business vs AdRoll](https://www.g2.com/compare/adroll-vs-facebook-for-business)
- [Facebook for Business vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-facebook-for-business)
- [Facebook for Business vs Prisma](https://www.g2.com/compare/facebook-for-business-vs-prisma-mediaocean)
- [Facebook for Business vs Celtra](https://www.g2.com/compare/celtra-vs-facebook-for-business)
- [Facebook for Business vs Innovid](https://www.g2.com/compare/facebook-for-business-vs-mediaocean-innovid)
- [Facebook for Business vs Google Marketing Platform](https://www.g2.com/compare/facebook-for-business-vs-google-marketing-platform)
- [Facebook for Business vs Viant Technology](https://www.g2.com/compare/facebook-for-business-vs-viant-technology-llc-viant-technology)

  ### 5. [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)
By NextRoll
**Average Rating:** 4.3/5
**Total Reviews:** 656
AdRoll ABM (Formerly RollWorks) seamlessly combines precise B2B audience segmentation and targeting solutions with a cross-channel demand-side platform into a single application. Powered by InIQ and BidIQ, our AI buyer insight engine and bid optimization engine, AdRoll ABM offers a powerful, yet easy-to-use, platform for B2B marketers to unlock precision to drive pipeline and revenue.


Reviewers say compared to mediasmart, AdRoll ABM (Formerly RollWorks) is:
- Slower to reach roi
- Better at meeting requirements
- More usable
Categories in common with mediasmart: [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)

**Compare:** [mediasmart vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-mediasmart)
**Compare AdRoll ABM (Formerly RollWorks) with other alternatives:**
- [AdRoll ABM (Formerly RollWorks) vs StackAdapt](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-stackadapt)
- [AdRoll ABM (Formerly RollWorks) vs Demandbase One](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-demandbase-one)
- [AdRoll ABM (Formerly RollWorks) vs AdRoll](https://www.g2.com/compare/adroll-vs-adroll-abm-formerly-rollworks)
- [AdRoll ABM (Formerly RollWorks) vs Facebook for Business](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-facebook-for-business)
- [AdRoll ABM (Formerly RollWorks) vs Prisma](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-prisma-mediaocean)
- [AdRoll ABM (Formerly RollWorks) vs Celtra](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-celtra)
- [AdRoll ABM (Formerly RollWorks) vs Innovid](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-mediaocean-innovid)
- [AdRoll ABM (Formerly RollWorks) vs Google Marketing Platform](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-google-marketing-platform)
- [AdRoll ABM (Formerly RollWorks) vs Viant Technology](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-viant-technology-llc-viant-technology)

  ### 6. [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews)
By Mediaocean
**Average Rating:** 4.0/5
**Total Reviews:** 437
Prisma enables advanced, AI-driven media buying, optimization, and execution. Our platform connects brands, agencies, suppliers, data providers, and ad tech partners within a unified end-to-end workflow across all channels to drive operational efficiency and performance. Independent from day one, we power over 100,000 users around the world with unmatched scale to deliver optimal outcomes. Visit go.prisma.mediaocean.com/ <https:></https:> for more information.


Reviewers say compared to mediasmart, Prisma is:
- More expensive
- Better at meeting requirements
- Easier to do business with
Categories in common with mediasmart: [Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

**Compare:** [mediasmart vs Prisma](https://www.g2.com/compare/prisma-mediaocean-vs-mediasmart)
**Compare Prisma with other alternatives:**
- [Prisma vs StackAdapt](https://www.g2.com/compare/prisma-mediaocean-vs-stackadapt)
- [Prisma vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-prisma-mediaocean)
- [Prisma vs AdRoll](https://www.g2.com/compare/adroll-vs-prisma-mediaocean)
- [Prisma vs Facebook for Business](https://www.g2.com/compare/facebook-for-business-vs-prisma-mediaocean)
- [Prisma vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-prisma-mediaocean)
- [Prisma vs Celtra](https://www.g2.com/compare/celtra-vs-prisma-mediaocean)
- [Prisma vs Innovid](https://www.g2.com/compare/mediaocean-innovid-vs-prisma-mediaocean)
- [Prisma vs Google Marketing Platform](https://www.g2.com/compare/google-marketing-platform-vs-prisma-mediaocean)
- [Prisma vs Viant Technology](https://www.g2.com/compare/prisma-mediaocean-vs-viant-technology-llc-viant-technology)

  ### 7. [Celtra](https://www.g2.com/products/celtra/reviews)
By Celtra
**Average Rating:** 4.4/5
**Total Reviews:** 409
Creative Automation for Marketing and Advertising allows brands and agencies to efficiently scale content production for global toolkits, performance creative, and market-specific campaigns. Creative Automation for Media is a product for publishers and platforms (such as ad networks and DSPs). It allows media owners and operators to create and activate premium and creative-first ad products.


Reviewers say compared to mediasmart, Celtra is:
- Slower to reach roi
- More expensive
- Better at meeting requirements
Categories in common with mediasmart: [Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

**Compare:** [mediasmart vs Celtra](https://www.g2.com/compare/celtra-vs-mediasmart)
**Compare Celtra with other alternatives:**
- [Celtra vs StackAdapt](https://www.g2.com/compare/celtra-vs-stackadapt)
- [Celtra vs Demandbase One](https://www.g2.com/compare/celtra-vs-demandbase-one)
- [Celtra vs AdRoll](https://www.g2.com/compare/adroll-vs-celtra)
- [Celtra vs Facebook for Business](https://www.g2.com/compare/celtra-vs-facebook-for-business)
- [Celtra vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-celtra)
- [Celtra vs Prisma](https://www.g2.com/compare/celtra-vs-prisma-mediaocean)
- [Celtra vs Innovid](https://www.g2.com/compare/celtra-vs-mediaocean-innovid)
- [Celtra vs Google Marketing Platform](https://www.g2.com/compare/celtra-vs-google-marketing-platform)
- [Celtra vs Viant Technology](https://www.g2.com/compare/celtra-vs-viant-technology-llc-viant-technology)

  ### 8. [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews)
By Mediaocean
**Average Rating:** 4.1/5
**Total Reviews:** 375
Innovid is the leading independent ad tech platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences that people love. In 2025, Innovid and Flashtalking merged to create a transparent, scalable alternative to big-tech, walled-garden, and point solutions across CTV, digital, linear, and social channels. As part of Mediaocean, Innovid is tied into the industry’s core ad infrastructure for omnichannel planning, buying, and billing. Visit www.innovid.com to learn more.


Reviewers say compared to mediasmart, Innovid is:
- Easier to do business with
- More expensive
- Better at meeting requirements
Categories in common with mediasmart: [Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

**Compare:** [mediasmart vs Innovid](https://www.g2.com/compare/mediaocean-innovid-vs-mediasmart)
**Compare Innovid with other alternatives:**
- [Innovid vs StackAdapt](https://www.g2.com/compare/mediaocean-innovid-vs-stackadapt)
- [Innovid vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-mediaocean-innovid)
- [Innovid vs AdRoll](https://www.g2.com/compare/adroll-vs-mediaocean-innovid)
- [Innovid vs Facebook for Business](https://www.g2.com/compare/facebook-for-business-vs-mediaocean-innovid)
- [Innovid vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-mediaocean-innovid)
- [Innovid vs Prisma](https://www.g2.com/compare/mediaocean-innovid-vs-prisma-mediaocean)
- [Innovid vs Celtra](https://www.g2.com/compare/celtra-vs-mediaocean-innovid)
- [Innovid vs Google Marketing Platform](https://www.g2.com/compare/google-marketing-platform-vs-mediaocean-innovid)
- [Innovid vs Viant Technology](https://www.g2.com/compare/mediaocean-innovid-vs-viant-technology-llc-viant-technology)

  ### 9. [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews)
By Google
**Average Rating:** 4.1/5
**Total Reviews:** 300
Google Marketing Platform is an integrated ad-technology platform that enables agencies and advertisers to more effectively create, manage and grow high-impact digital marketing campaigns.


Reviewers say compared to mediasmart, Google Marketing Platform is:
- Better at meeting requirements
Categories in common with mediasmart: [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp), [Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

**Compare:** [mediasmart vs Google Marketing Platform](https://www.g2.com/compare/google-marketing-platform-vs-mediasmart)
**Compare Google Marketing Platform with other alternatives:**
- [Google Marketing Platform vs StackAdapt](https://www.g2.com/compare/google-marketing-platform-vs-stackadapt)
- [Google Marketing Platform vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-google-marketing-platform)
- [Google Marketing Platform vs AdRoll](https://www.g2.com/compare/adroll-vs-google-marketing-platform)
- [Google Marketing Platform vs Facebook for Business](https://www.g2.com/compare/facebook-for-business-vs-google-marketing-platform)
- [Google Marketing Platform vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-google-marketing-platform)
- [Google Marketing Platform vs Prisma](https://www.g2.com/compare/google-marketing-platform-vs-prisma-mediaocean)
- [Google Marketing Platform vs Celtra](https://www.g2.com/compare/celtra-vs-google-marketing-platform)
- [Google Marketing Platform vs Innovid](https://www.g2.com/compare/google-marketing-platform-vs-mediaocean-innovid)
- [Google Marketing Platform vs Viant Technology](https://www.g2.com/compare/google-marketing-platform-vs-viant-technology-llc-viant-technology)

  ### 10. [Viant Technology](https://www.g2.com/products/viant-technology-llc-viant-technology/reviews)
By Viant Technology LLC
**Average Rating:** 4.2/5
**Total Reviews:** 311
Viant Technology is a mobile and cross-channel programmatic advertising platform connecting brands to consumers and enabling meaningful engagement with individual people. With Adelphic, marketers can influence consumer behavior in real time, maximizing the return on their mobile investment.


Reviewers say compared to mediasmart, Viant Technology is:
- Easier to do business with
- More expensive
- Better at meeting requirements
Categories in common with mediasmart: [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp), [Mobile Advertising](https://www.g2.com/categories/mobile-advertising)

**Compare:** [mediasmart vs Viant Technology](https://www.g2.com/compare/viant-technology-llc-viant-technology-vs-mediasmart)
**Compare Viant Technology with other alternatives:**
- [Viant Technology vs StackAdapt](https://www.g2.com/compare/stackadapt-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs AdRoll](https://www.g2.com/compare/adroll-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs Facebook for Business](https://www.g2.com/compare/facebook-for-business-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs AdRoll ABM (Formerly RollWorks)](https://www.g2.com/compare/adroll-abm-formerly-rollworks-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs Prisma](https://www.g2.com/compare/prisma-mediaocean-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs Celtra](https://www.g2.com/compare/celtra-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs Innovid](https://www.g2.com/compare/mediaocean-innovid-vs-viant-technology-llc-viant-technology)
- [Viant Technology vs Google Marketing Platform](https://www.g2.com/compare/google-marketing-platform-vs-viant-technology-llc-viant-technology)


---
## mediasmart Alternatives FAQs

### How does mediasmart compare to StackAdapt?

According to G2 data, [mediasmart](https://www.g2.com/products/mediasmart/reviews) has an average rating of 4.4/5 from 78 reviews, while [StackAdapt](https://www.g2.com/products/stackadapt/reviews) holds a higher average rating of 4.7/5 from 870 reviews, indicating stronger overall user satisfaction for StackAdapt. In dimension scores, StackAdapt leads mediasmart by 1.2 points in Better at Meeting Requirements (9.3 vs 8.1), 0.9 points in More Usable (9.1 vs 8.2), 1.0 point in Easier to Set Up (9.2 vs 8.2), 0.9 points in Easier to Administer (9.2 vs 8.3), 0.9 points in Better at Support (9.9 vs 9.0), and 1.2 points in Easier to Do Business With (9.8 vs 8.6). User reviews highlight StackAdapt's ease of use with 121 mentions, customer support with 116 mentions, and team helpfulness with 98 mentions, compared to mediasmart's fewer mentions in these areas. StackAdapt also excels in campaign management, audience targeting, and reporting capabilities, with 68, 57, and 40 mentions respectively, surpassing mediasmart's more limited feedback. While mediasmart is praised for creativity, audience targeting, and ease of use, it faces critiques on navigation and inventory management. StackAdapt's platform supports multi-channel campaigns including native, display, video, CTV, and audio from a single dashboard, enhancing campaign cohesion. Overall, StackAdapt offers a more robust, user-friendly, and well-supported platform with superior ratings and broader feature adoption according to G2 data.



### What are the best alternatives to mediasmart?

The best alternatives to mediasmart are [StackAdapt](https://www.g2.com/products/stackadapt/reviews) with a 4.7-star rating across 870 reviews, [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) rated 4.4 stars with 1,961 reviews, [AdRoll](https://www.g2.com/products/adroll/reviews) at 4.1 stars with 776 reviews, and [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) with 4.2 stars from 1,455 reviews. StackAdapt leads with the highest rating and strong user sentiment for ease of use and customer support, while Demandbase One excels in account-based marketing and intent data integration. AdRoll and Facebook for Business offer robust retargeting and broad audience reach respectively.



### Which Demand Side Platform (DSP) tools do reviewers recommend instead of mediasmart?

Reviewers highly recommend [StackAdapt](https://www.g2.com/products/stackadapt/reviews) for its intuitive interface, advanced targeting, AI-driven optimization, and excellent customer support, making campaign setup and management efficient. [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) is favored for its unified account intelligence, intent data, and seamless sales-marketing alignment, especially for B2B and ABM strategies. [AdRoll](https://www.g2.com/products/adroll/reviews) is praised for its ease of use, strong retargeting capabilities, and AI-powered personalization suited for e-commerce growth. [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) is recommended for its powerful audience targeting, broad reach, and integrated advertising tools that support cost-effective campaigns. These alternatives are preferred over mediasmart for their richer feature sets, better usability, and stronger support ecosystems.



### Why do users choose StackAdapt over mediasmart?

Users choose [StackAdapt](https://www.g2.com/products/stackadapt/reviews) over mediasmart primarily due to its superior ease of use, as evidenced by 121 mentions highlighting this strength. StackAdapt's customer support is highly rated with 116 mentions, reflecting exceptional responsiveness and helpfulness, which significantly enhances user experience. The platform's team is frequently described as proactive and knowledgeable, with 98 mentions emphasizing their role as an extension of users' teams. StackAdapt's comprehensive campaign management capabilities, including advanced audience targeting (57 mentions) and multi-channel support (native, display, video, CTV, audio), provide users with greater flexibility and control. Its intuitive interface and streamlined campaign setup (55 mentions) enable faster launch and optimization of campaigns. Additionally, StackAdapt offers robust reporting and analytics tools (40 mentions), facilitating data-driven decision-making. Users also appreciate the absence of minimum spend requirements, allowing scalability for businesses of all sizes. The platform's integration capabilities with tools like Google Analytics and LiveRamp further enhance its appeal. These factors, combined with a 0.3 higher average rating and significant leads in all key usability and support dimensions, make StackAdapt the preferred choice for users seeking a powerful, user-friendly, and well-supported programmatic advertising platform according to G2 data.




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