LeadPost Pricing Overview

LeadPost does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

LeadPost's pricing is best suited for small businesses and marketing agencies, who represent the overwhelming majority of G2 reviewers. G2 reviews of LeadPost show heavy adoption across marketing and advertising, computer software, leisure and travel, and consumer services verticals. Small agencies benefit most from the white-labeling option and multi-client pixel management. B2B-focused small businesses in engineering, consulting, and software value the individual contact identification over company-level data alone. Mid-market firms in financial services and IT also appear in G2 data, though some note pricing feels elevated at that scale. Solo operators and single-person LLCs may find the pricing of LeadPost a stretch relative to lead volume.

LeadPost does not offer a permanent free tier. A free trial is available for teams evaluating LeadPost before committing to a paid plan. The trial provides a time-limited window to test core capabilities including pixel setup, anonymous visitor identification, and campaign creation. LeadPost's paid plans unlock full ongoing access to lead capture, retargeting campaigns, CRM integrations (Salesforce, GoHighLevel, Facebook), daily lead reports, and white-labeling for agencies. Enterprise buyers can request custom quotes for scaled needs. G2 reviewers consistently highlight the paid plan's integration depth and daily lead delivery as the primary value drivers that distinguish ongoing subscriptions from trial-level access.

G2 reviewers broadly rate LeadPost highly (4.5–5.0/5), signaling strong cost-to-value satisfaction. Multiple G2 users in marketing and advertising explicitly cite competitive pricing, with one noting LeadPost is much cheaper than Lead Forensics while offering more features. A solo consultant flagged LeadPost's pricing as on the expensive side for single-person operations, and a mid-market IT reviewer echoed that pricing runs high. However, the recurring theme across G2 reviews is that LeadPost more than justifies its cost through daily actionable leads, anonymous visitor identification, and retargeting capabilities that replace far more expensive alternatives — making it a strong value for small agencies and growth-focused teams.