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Intent Qualified Demand Reviews & Product Details

Aberdeen provides technology sales and marketing teams with an unfair advantage in generating new business. Aberdeen's Engagement Science approach to growing and accelerating your funnel ensures that you're saying the right things to the right people in your target market. Our innovative Lead Essentials product operationalizes your Engagement Science strategy by giving you a constant, fresh stream of accounts and contacts that are in market for what you're selling and the content that is most likely to engage those buyers. Clients of Aberdeen can also implement an Engagement Science strategy on a full service basis with a wide range of outsourced demand generation programs, content marketing solutions, B2B data management services, and B2B market analysis offerings. Aberdeen's B2B data and content solutions apply to over 90% of the world's IT spend. Our analytical engine is constantly surveying industries ranging from human capital management, enterprise resource planning, business intelligence, and nearly a dozen other categories of technology spend. You can rest easy knowing that Aberdeen can help you target accounts that are in-market for your products and services, say the right things to them, and achieve your deal volume and conversion rate targets whether resources are plentiful or scarce.

Seller

Aberdeen Group

Languages Supported

English

Product Description

Lead Essentials is a data-driven content marketing tool that offers advanced account intelligence and active technology leads.

Overview by

Dennis Behrman (SVP of Marketing at ResMan Property Management Software)

Top-Rated Alternatives

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Intent Qualified Demand Media

Intent Qualified Demand Demo - Lead Essentials | Targeted, filtered, and exportable lead list

Lead Essentials allows sales and marketing teams to target their marketing efforts to accounts that have verified technology purchases and future purchase intent. You can build a marketing program based on size of purchase and even those who previously purchased your competitor's products!

Intent Qualified Demand Reviews (3)

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SK

Steve K.

manager

Mid-Market (51-1000 emp.)

5/19/2018

"lead essentials"

4/5

What do you like best about Intent Qualified Demand?

I really liked this crm for organizing hot and cold leads. it helped to see all contact information in one place and got find a phone number fast Review collected by and hosted on G2.com.

What do you dislike about Intent Qualified Demand?

I thought the interface wasnt pretty at all. For the price, I thought it was very dull looking and not meant for a big sized company Review collected by and hosted on G2.com.

UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

11/28/2017

"Valuable Access to Relevant Assets"

4/5

What do you like best about Intent Qualified Demand?

Search filters allowed us to find assets that were relevant and valuable to our upcoming campaigns. White papers were the most valuable to us and we were able to incorporate these into our existing plans. It was also a good opportunity to gain additional perspective from Aberdeen researchers. Review collected by and hosted on G2.com.

What do you dislike about Intent Qualified Demand?

Aberdeen Lead Essentials would benefit from incorporating more dedicated social graphics and more visual asset types. Review collected by and hosted on G2.com.

Recommendations to others considering Intent Qualified Demand:

A good opportunity to learn more about specific topics that are relevant to your industry and improve your marketing campaigns. Review collected by and hosted on G2.com.

What problems is Intent Qualified Demand solving and how is that benefiting you?

Incorporating Aberdeen Lead Essential assets allowed us to lend additional credibility to our campaigns. We incorporated these assets into some paid social campaigns to drive lead conversions. Review collected by and hosted on G2.com.

UI

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

10/17/2017

"Great contacts database and good content!"

4/5

What do you like best about Intent Qualified Demand?

Accurate contact database, better than what I used to from other campaigns. I also appreciate the reports are available in protected and unprotected format.

Last, but not least: The support from the Aberdeen team! Review collected by and hosted on G2.com.

What do you dislike about Intent Qualified Demand?

If I really have find something negative, I would say the limited size and format of the file names for downloads. Review collected by and hosted on G2.com.

Response from Dennis Behrman of Lead Essentials

edit

Thanks for your positive review! Aberdeen is working hard to keep Lead Essentials on the cutting edge of marketing intelligence and lead generation technology.