# Top 10 Hitsteps Web Analytics Alternatives & Competitors
**Average Rating:** 4.4/5
**Total Number of Reviews:** 47
The Digital Analytics Software solutions below are the most common alternatives that users and reviewers compare with Hitsteps Web Analytics. Digital Analytics Software is a widely used technology, and many people are seeking reliable, productive software solutions with real-time reporting, segmentation, and mobile reporting. Other important factors to consider when researching alternatives to Hitsteps Web Analytics include chat and reporting. The best overall Hitsteps Web Analytics alternative is Smartlook. Other similar apps like Hitsteps Web Analytics are Google Analytics, Mouseflow, Hotjar by Contentsquare, and Amplitude Analytics. Hitsteps Web Analytics alternatives can be found in [Digital Analytics Software](https://www.g2.com/categories/digital-analytics) but may also be in [Session Replay Software](https://www.g2.com/categories/session-replay) or [Product Analytics Software](https://www.g2.com/categories/product-analytics).


## Best Paid & Free Alternatives to Hitsteps Web Analytics
  - [Smartlook](https://www.g2.com/products/smartlook/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [Mouseflow](https://www.g2.com/products/mouseflow/reviews)
  - [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews)
  - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews)
  - [Fullstory](https://www.g2.com/products/fullstory/reviews)
  - [Siteimprove](https://www.g2.com/products/siteimprove/reviews)
  - [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews)
  - [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews)
  - [Supermetrics](https://www.g2.com/products/supermetrics/reviews)

## Top 10 Alternatives to Hitsteps Web Analytics Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how Hitsteps Web Analytics stacks up to the competition, check reviews from current & previous users in industries like Marketing and Advertising, Financial Services, and Accounting, and find the best product for your business.


  ### 1. [Smartlook](https://www.g2.com/products/smartlook/reviews)
By Cisco
**Average Rating:** 4.6/5
**Total Reviews:** 874
Smartlook is a tool designed to record the screens of real users on your website. It allows users to see what visitors clicked with their mouse, what they filled into a form field, where they spend most of their time, and how they browse through each page.


Reviewers say compared to Hitsteps Web Analytics, Smartlook is:
- Slower to reach roi
- Better at meeting requirements
Categories in common with Hitsteps Web Analytics: [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Smartlook](https://www.g2.com/compare/hitsteps-web-analytics-vs-smartlook)
**Compare Smartlook with other alternatives:**
- [Smartlook vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-smartlook)
- [Smartlook vs Mouseflow](https://www.g2.com/compare/mouseflow-vs-smartlook)
- [Smartlook vs Hotjar by Contentsquare](https://www.g2.com/compare/hotjar-by-contentsquare-vs-smartlook)
- [Smartlook vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-smartlook)
- [Smartlook vs Fullstory](https://www.g2.com/compare/fullstory-vs-smartlook)
- [Smartlook vs Siteimprove](https://www.g2.com/compare/siteimprove-vs-smartlook)
- [Smartlook vs Lucky Orange](https://www.g2.com/compare/lucky-orange-vs-smartlook)
- [Smartlook vs Heap by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-smartlook)
- [Smartlook vs Supermetrics](https://www.g2.com/compare/smartlook-vs-supermetrics)

  ### 2. [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
By Google
**Average Rating:** 4.5/5
**Total Reviews:** 6,863
Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back. Delivered on Google's world-class platform.


Reviewers say compared to Hitsteps Web Analytics, Google Analytics is:
- Better at meeting requirements
Categories in common with Hitsteps Web Analytics: [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-hitsteps-web-analytics)
**Compare Google Analytics with other alternatives:**
- [Google Analytics vs Smartlook](https://www.g2.com/compare/google-analytics-vs-smartlook)
- [Google Analytics vs Mouseflow](https://www.g2.com/compare/google-analytics-vs-mouseflow)
- [Google Analytics vs Hotjar by Contentsquare](https://www.g2.com/compare/google-analytics-vs-hotjar-by-contentsquare)
- [Google Analytics vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-google-analytics)
- [Google Analytics vs Fullstory](https://www.g2.com/compare/fullstory-vs-google-analytics)
- [Google Analytics vs Siteimprove](https://www.g2.com/compare/google-analytics-vs-siteimprove)
- [Google Analytics vs Lucky Orange](https://www.g2.com/compare/google-analytics-vs-lucky-orange)
- [Google Analytics vs Heap by Contentsquare](https://www.g2.com/compare/google-analytics-vs-heap-by-contentsquare)
- [Google Analytics vs Supermetrics](https://www.g2.com/compare/google-analytics-vs-supermetrics)

  ### 3. [Mouseflow](https://www.g2.com/products/mouseflow/reviews)
By Mouseflow
**Average Rating:** 4.6/5
**Total Reviews:** 690
With more than 190,000 happy clients, Mouseflow is the behavior analytics platform of choice for digital marketers, Product & UX professionals on startups and enterprises across the world. Mouseflow lets you record all your website visits, not a fraction of them. It also allows you to instantly-build 6 types of heatmaps on all your pages, analyze funnels, forms, launch feedback campaigns and much more.


Reviewers say compared to Hitsteps Web Analytics, Mouseflow is:
- Slower to reach roi
- Better at meeting requirements
- More expensive
Categories in common with Hitsteps Web Analytics: [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Mouseflow](https://www.g2.com/compare/hitsteps-web-analytics-vs-mouseflow)
**Compare Mouseflow with other alternatives:**
- [Mouseflow vs Smartlook](https://www.g2.com/compare/mouseflow-vs-smartlook)
- [Mouseflow vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-mouseflow)
- [Mouseflow vs Hotjar by Contentsquare](https://www.g2.com/compare/hotjar-by-contentsquare-vs-mouseflow)
- [Mouseflow vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-mouseflow)
- [Mouseflow vs Fullstory](https://www.g2.com/compare/fullstory-vs-mouseflow)
- [Mouseflow vs Siteimprove](https://www.g2.com/compare/mouseflow-vs-siteimprove)
- [Mouseflow vs Lucky Orange](https://www.g2.com/compare/lucky-orange-vs-mouseflow)
- [Mouseflow vs Heap by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-mouseflow)
- [Mouseflow vs Supermetrics](https://www.g2.com/compare/mouseflow-vs-supermetrics)

  ### 4. [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews)
By Contentsquare
**Average Rating:** 4.3/5
**Total Reviews:** 345
All-in-one Analytics and Feedback.


Reviewers say compared to Hitsteps Web Analytics, Hotjar by Contentsquare is:
- Slower to reach roi
- Better at meeting requirements
Categories in common with Hitsteps Web Analytics: [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Hotjar by Contentsquare](https://www.g2.com/compare/hitsteps-web-analytics-vs-hotjar-by-contentsquare)
**Compare Hotjar by Contentsquare with other alternatives:**
- [Hotjar by Contentsquare vs Smartlook](https://www.g2.com/compare/hotjar-by-contentsquare-vs-smartlook)
- [Hotjar by Contentsquare vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-hotjar-by-contentsquare)
- [Hotjar by Contentsquare vs Mouseflow](https://www.g2.com/compare/hotjar-by-contentsquare-vs-mouseflow)
- [Hotjar by Contentsquare vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-hotjar-by-contentsquare)
- [Hotjar by Contentsquare vs Fullstory](https://www.g2.com/compare/fullstory-vs-hotjar-by-contentsquare)
- [Hotjar by Contentsquare vs Siteimprove](https://www.g2.com/compare/hotjar-by-contentsquare-vs-siteimprove)
- [Hotjar by Contentsquare vs Lucky Orange](https://www.g2.com/compare/hotjar-by-contentsquare-vs-lucky-orange)
- [Hotjar by Contentsquare vs Heap by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-hotjar-by-contentsquare)
- [Hotjar by Contentsquare vs Supermetrics](https://www.g2.com/compare/hotjar-by-contentsquare-vs-supermetrics)

  ### 5. [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews)
By Amplitude
**Average Rating:** 4.5/5
**Total Reviews:** 2,977
Amplitude Analytics lets you dig into every click and metric across your product and web experiences. Understand what users are doing and turn your insights into relentless growth.


Reviewers say compared to Hitsteps Web Analytics, Amplitude Analytics is:
- Slower to reach roi
- More expensive
Categories in common with Hitsteps Web Analytics: [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-hitsteps-web-analytics)
**Compare Amplitude Analytics with other alternatives:**
- [Amplitude Analytics vs Smartlook](https://www.g2.com/compare/amplitude-analytics-vs-smartlook)
- [Amplitude Analytics vs Google Analytics](https://www.g2.com/compare/amplitude-analytics-vs-google-analytics)
- [Amplitude Analytics vs Mouseflow](https://www.g2.com/compare/amplitude-analytics-vs-mouseflow)
- [Amplitude Analytics vs Hotjar by Contentsquare](https://www.g2.com/compare/amplitude-analytics-vs-hotjar-by-contentsquare)
- [Amplitude Analytics vs Fullstory](https://www.g2.com/compare/amplitude-analytics-vs-fullstory)
- [Amplitude Analytics vs Siteimprove](https://www.g2.com/compare/amplitude-analytics-vs-siteimprove)
- [Amplitude Analytics vs Lucky Orange](https://www.g2.com/compare/amplitude-analytics-vs-lucky-orange)
- [Amplitude Analytics vs Heap by Contentsquare](https://www.g2.com/compare/amplitude-analytics-vs-heap-by-contentsquare)
- [Amplitude Analytics vs Supermetrics](https://www.g2.com/compare/amplitude-analytics-vs-supermetrics)

  ### 6. [Fullstory](https://www.g2.com/products/fullstory/reviews)
By Fullstory
**Average Rating:** 4.5/5
**Total Reviews:** 1,052
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions. By injecting digital behavioral data into their analytics stack, our patented technology unlocks the power of quality behavioral data at scale–transforming every digital visit into actionable insights.


Reviewers say compared to Hitsteps Web Analytics, Fullstory is:
- More expensive
- Better at meeting requirements
Categories in common with Hitsteps Web Analytics: [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Fullstory](https://www.g2.com/compare/fullstory-vs-hitsteps-web-analytics)
**Compare Fullstory with other alternatives:**
- [Fullstory vs Smartlook](https://www.g2.com/compare/fullstory-vs-smartlook)
- [Fullstory vs Google Analytics](https://www.g2.com/compare/fullstory-vs-google-analytics)
- [Fullstory vs Mouseflow](https://www.g2.com/compare/fullstory-vs-mouseflow)
- [Fullstory vs Hotjar by Contentsquare](https://www.g2.com/compare/fullstory-vs-hotjar-by-contentsquare)
- [Fullstory vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-fullstory)
- [Fullstory vs Siteimprove](https://www.g2.com/compare/fullstory-vs-siteimprove)
- [Fullstory vs Lucky Orange](https://www.g2.com/compare/fullstory-vs-lucky-orange)
- [Fullstory vs Heap by Contentsquare](https://www.g2.com/compare/fullstory-vs-heap-by-contentsquare)
- [Fullstory vs Supermetrics](https://www.g2.com/compare/fullstory-vs-supermetrics)

  ### 7. [Siteimprove](https://www.g2.com/products/siteimprove/reviews)
By Siteimprove
**Average Rating:** 4.6/5
**Total Reviews:** 432
Siteimprove offers the world's most comprehensive cloud-based Digital Presence Optimization (DPO) software. With the Siteimprove Intelligence Platform (SIP), you gain visibility to eye-opening insights that empower you and your team to understand, prioritize, and optimize the performance of your website and beyond.


Reviewers say compared to Hitsteps Web Analytics, Siteimprove is:
- Slower to reach roi
- Better at meeting requirements
- More expensive
Categories in common with Hitsteps Web Analytics: [Digital Analytics](https://www.g2.com/categories/digital-analytics), [SEO Tools](https://www.g2.com/categories/seo-tools)

**Compare:** [Hitsteps Web Analytics vs Siteimprove](https://www.g2.com/compare/hitsteps-web-analytics-vs-siteimprove)
**Compare Siteimprove with other alternatives:**
- [Siteimprove vs Smartlook](https://www.g2.com/compare/siteimprove-vs-smartlook)
- [Siteimprove vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-siteimprove)
- [Siteimprove vs Mouseflow](https://www.g2.com/compare/mouseflow-vs-siteimprove)
- [Siteimprove vs Hotjar by Contentsquare](https://www.g2.com/compare/hotjar-by-contentsquare-vs-siteimprove)
- [Siteimprove vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-siteimprove)
- [Siteimprove vs Fullstory](https://www.g2.com/compare/fullstory-vs-siteimprove)
- [Siteimprove vs Lucky Orange](https://www.g2.com/compare/lucky-orange-vs-siteimprove)
- [Siteimprove vs Heap by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-siteimprove)
- [Siteimprove vs Supermetrics](https://www.g2.com/compare/siteimprove-vs-supermetrics)

  ### 8. [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews)
By Lucky Orange
**Average Rating:** 4.6/5
**Total Reviews:** 382
Lucky Orange is a tool that quickly see who is on site and interact with them in many ways, chat with visitors on site, actually watch their mouse move around the screen and click in real time, play them back as recording, generate beautiful heat maps of clicks, mouse movements (eye tracking), and scroll depth, create quick insightful polls, and more.


Reviewers say compared to Hitsteps Web Analytics, Lucky Orange is:
- Slower to reach roi
- Better at meeting requirements
- Easier to do business with
Categories in common with Hitsteps Web Analytics: [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Lucky Orange](https://www.g2.com/compare/hitsteps-web-analytics-vs-lucky-orange)
**Compare Lucky Orange with other alternatives:**
- [Lucky Orange vs Smartlook](https://www.g2.com/compare/lucky-orange-vs-smartlook)
- [Lucky Orange vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-lucky-orange)
- [Lucky Orange vs Mouseflow](https://www.g2.com/compare/lucky-orange-vs-mouseflow)
- [Lucky Orange vs Hotjar by Contentsquare](https://www.g2.com/compare/hotjar-by-contentsquare-vs-lucky-orange)
- [Lucky Orange vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-lucky-orange)
- [Lucky Orange vs Fullstory](https://www.g2.com/compare/fullstory-vs-lucky-orange)
- [Lucky Orange vs Siteimprove](https://www.g2.com/compare/lucky-orange-vs-siteimprove)
- [Lucky Orange vs Heap by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-lucky-orange)
- [Lucky Orange vs Supermetrics](https://www.g2.com/compare/lucky-orange-vs-supermetrics)

  ### 9. [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews)
By Contentsquare
**Average Rating:** 4.4/5
**Total Reviews:** 1,097
Heap’s mission is to power business decisions with truth. We empower product teams to focus on what matters — building the best products — not wrestling with their analytics platform.


Reviewers say compared to Hitsteps Web Analytics, Heap by Contentsquare is:
- Slower to reach roi
- More expensive
Categories in common with Hitsteps Web Analytics: [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Heap by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-hitsteps-web-analytics)
**Compare Heap by Contentsquare with other alternatives:**
- [Heap by Contentsquare vs Smartlook](https://www.g2.com/compare/heap-by-contentsquare-vs-smartlook)
- [Heap by Contentsquare vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-heap-by-contentsquare)
- [Heap by Contentsquare vs Mouseflow](https://www.g2.com/compare/heap-by-contentsquare-vs-mouseflow)
- [Heap by Contentsquare vs Hotjar by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-hotjar-by-contentsquare)
- [Heap by Contentsquare vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-heap-by-contentsquare)
- [Heap by Contentsquare vs Fullstory](https://www.g2.com/compare/fullstory-vs-heap-by-contentsquare)
- [Heap by Contentsquare vs Siteimprove](https://www.g2.com/compare/heap-by-contentsquare-vs-siteimprove)
- [Heap by Contentsquare vs Lucky Orange](https://www.g2.com/compare/heap-by-contentsquare-vs-lucky-orange)
- [Heap by Contentsquare vs Supermetrics](https://www.g2.com/compare/heap-by-contentsquare-vs-supermetrics)

  ### 10. [Supermetrics](https://www.g2.com/products/supermetrics/reviews)
By Supermetrics
**Average Rating:** 4.4/5
**Total Reviews:** 823
Supermetrics helps over half a million marketers and analysts move data from popular marketing and ad platforms like Facebook, Google, and HubSpot to their favorite analytics, reporting, and data warehouse platforms. Over 15% of global ad spend is reported through Supermetrics.


Reviewers say compared to Hitsteps Web Analytics, Supermetrics is:
- Slower to reach roi
- More expensive
Categories in common with Hitsteps Web Analytics: [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [Hitsteps Web Analytics vs Supermetrics](https://www.g2.com/compare/hitsteps-web-analytics-vs-supermetrics)
**Compare Supermetrics with other alternatives:**
- [Supermetrics vs Smartlook](https://www.g2.com/compare/smartlook-vs-supermetrics)
- [Supermetrics vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-supermetrics)
- [Supermetrics vs Mouseflow](https://www.g2.com/compare/mouseflow-vs-supermetrics)
- [Supermetrics vs Hotjar by Contentsquare](https://www.g2.com/compare/hotjar-by-contentsquare-vs-supermetrics)
- [Supermetrics vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-supermetrics)
- [Supermetrics vs Fullstory](https://www.g2.com/compare/fullstory-vs-supermetrics)
- [Supermetrics vs Siteimprove](https://www.g2.com/compare/siteimprove-vs-supermetrics)
- [Supermetrics vs Lucky Orange](https://www.g2.com/compare/lucky-orange-vs-supermetrics)
- [Supermetrics vs Heap by Contentsquare](https://www.g2.com/compare/heap-by-contentsquare-vs-supermetrics)


---
## Hitsteps Web Analytics Alternatives FAQs

### How does Hitsteps Web Analytics compare to Smartlook?

According to G2, [Hitsteps Web Analytics](https://www.g2.com/products/hitsteps-web-analytics/reviews) holds an average rating of 4.4/5 from 43 reviews, while [Smartlook](https://www.g2.com/products/smartlook/reviews) has a higher average rating of 4.6/5 from 874 reviews. Hitsteps scores higher in "Easier to Set Up" (9.5 vs 9.1) and "Better at Support" (9.1 vs 8.8), whereas Smartlook leads in "Better at Meeting Requirements" by 0.3 points (8.9 vs 8.6). Both products score equally in "Easier to Admin" (9.1) and "Easier to Do Business With" (9.0). Feature-wise, Smartlook offers e-commerce tracking and visitor recordings, which Hitsteps lacks, while Hitsteps provides user, role, and access management features not found in Smartlook. User feedback highlights Hitsteps' strength in real-time, detailed visitor tracking and cost-effectiveness, but notes its interface as less intuitive and cluttered. Conversely, Smartlook is praised for ease of use, clean interface, free usage options, and robust heatmap and recording features. Overall, Smartlook's larger user base and higher rating reflect broader adoption and satisfaction, while Hitsteps excels in setup ease and support quality.



### What are the best alternatives to Hitsteps Web Analytics?

The best alternatives to Hitsteps Web Analytics, according to G2 user reviews and ratings, are [Smartlook](https://www.g2.com/products/smartlook/reviews) (4.6/5 with 874 reviews), [Google Analytics](https://www.g2.com/products/google-analytics/reviews) (4.5/5 with 6841 reviews), [Mouseflow](https://www.g2.com/products/mouseflow/reviews) (4.6/5 with 690 reviews), [Amplitude](https://www.g2.com/products/amplitude-analytics/reviews) (4.5/5 with 2929 reviews), and [Fullstory](https://www.g2.com/products/fullstory/reviews) (4.5/5 with 1049 reviews). These alternatives are favored for their comprehensive analytics features, ease of use, and robust user behavior tracking capabilities.



### What features do alternatives offer that Hitsteps Web Analytics does not?

Alternatives to Hitsteps Web Analytics offer several features not available in Hitsteps, including native e-commerce tracking, visitor recordings, load time monitoring, and promotional messaging. Specifically, Smartlook, Mouseflow, Amplitude, Fullstory, Hotjar by Contentsquare, Lucky Orange, Heap by Contentsquare, Siteimprove, and Supermetrics provide these capabilities, enhancing user behavior analysis and performance monitoring beyond Hitsteps' offerings.



### Which Digital Analytics tools do reviewers recommend instead of Hitsteps Web Analytics?

Reviewers consistently recommend [Smartlook](https://www.g2.com/products/smartlook/reviews) for its combined qualitative and quantitative analytics, including session recordings and heatmaps, which provide deep insights into user behavior. [Google Analytics](https://www.g2.com/products/google-analytics/reviews) is praised for its detailed traffic and conversion tracking, real-time analytics, and integration with Google’s marketing ecosystem. [Mouseflow](https://www.g2.com/products/mouseflow/reviews) is recommended for its session replays, heatmaps, and form analytics that help optimize conversions. [Amplitude](https://www.g2.com/products/amplitude-analytics/reviews) is favored for its powerful event tracking, funnel analysis, and AI-driven insights that facilitate data-driven product decisions. [Fullstory](https://www.g2.com/products/fullstory/reviews) is highlighted for its session replay capabilities and behavioral analytics that enable teams to identify user friction points and improve digital experiences effectively.



### Why do users choose Smartlook over Hitsteps Web Analytics?

Users choose [Smartlook](https://www.g2.com/products/smartlook/reviews) over Hitsteps Web Analytics primarily for its superior ease of use, as evidenced by three reviews highlighting this advantage, and its comprehensive feature set including e-commerce tracking and visitor recordings. Smartlook's clean and attractive interface, supported by two mentions, facilitates navigation and user engagement. Additionally, Smartlook offers a useful free plan, noted in two reviews, which lowers the barrier to trial and adoption. Its capabilities in creating heatmaps and visual analytics help product managers make informed UI/UX decisions daily. Despite some interface and recording bugs, Smartlook's ability to visually show user behavior and provide customizable dashboards enhances decision-making efficiency. These factors contribute to Smartlook's higher average rating of 4.6/5 across 874 reviews, indicating strong user preference driven by functionality, usability, and value.




## Explore Articles
- [Best SAP store for business software](https://www.g2.com/discussions/what-s-the-best-sap-store-software-for-businesses)
- [Best MDR software for small business security](https://www.g2.com/discussions/best-mdr-software-for-small-business-security)
- [Leading data observability platforms](https://www.g2.com/discussions/leading-data-observability-platforms)
- [What's the most reliable PHP IDE based on reviews from developers at growing SaaS companies?](https://www.g2.com/discussions/php-integrated-development-environments-ide-what-s-the-most-reliable-php-ide-based-on-reviews-from-developers-at-growing-saas-companies)
- [Top-rated API development tools with code generation](https://www.g2.com/discussions/top-rated-api-development-tools-with-code-generation)
- [What are the highest rated electronic trial master file solutions for organisations requiring instant audit readiness across all training and quality records?](https://www.g2.com/discussions/what-are-the-highest-rated-electronic-trial-master-file-solutions-for-organisations-requiring-instant-audit-readiness-across-all-training-and-quality-records )

## Spotlight Categories
- [Retail POS Systems](https://www.g2.com/categories/retail-pos)
- [Electronic Data Interchange (EDI) Software](https://www.g2.com/categories/electronic-data-interchange-edi)
- [Sales Enablement Software](https://www.g2.com/categories/sales-enablement)