edrone Features

Ability to input, modify and extract data from the application in bulk through a structured file. This feature was mentioned in 103 edrone reviews.

Based on 101 edrone reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications.

System provides sufficient customization to meet business requirements This feature was mentioned in 103 edrone reviews.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 104 edrone reviews.

Enables users to view and transact business with the same content in multiple languages and currencies. 92 reviewers of edrone have provided feedback on this feature.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. 98 reviewers of edrone have provided feedback on this feature.

Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc. This feature was mentioned in 71 edrone reviews.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 71 reviewers of edrone have provided feedback on this feature.

As reported in 71 edrone reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Based on 68 edrone reviews. Provides features to allow scaling for large organizations.

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. This feature was mentioned in 46 edrone reviews.

Based on 67 edrone reviews. Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world.

As reported in 69 edrone reviews. Alerts marketer of the performance of particular campaigns.

Ability to define a custom domain from which emails are sent. This feature was mentioned in 73 edrone reviews.

As reported in 68 edrone reviews. Ability to use a dedicated IP for deliverability.

Based on 70 edrone reviews. Availability and quality of documentation for API, code library, implementation, and set up.

Based on 70 edrone reviews. Ability for the platform to manage individual domain reputations. That way, senders with good sending practices are not penalized based on the sending practices of others.

Tracks emails sent and delivery rates and compiles them into standard reports. This feature was mentioned in 74 edrone reviews.

Provides features and infrastructure to allow scaling for large organizations. This feature was mentioned in 69 edrone reviews.

As reported in 74 edrone reviews. Emails are consistently received and software performs reliably.

Based on 121 edrone reviews. Create and design emails with an editor; manage templates; personalize dynamically

As reported in 116 edrone reviews. Create targeted lists, schedule and manage bulk email sending.

Based on 116 edrone reviews. Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring.

Set up automated nurturing emails based on events, online activities, and lead scores This feature was mentioned in 114 edrone reviews.

As reported in 113 edrone reviews. Dynamically customize emails, forms, and landing pages for specific segments of customers and prospects.

Test alternate versions of emails, landing pages, and forms. Learn what works, maximize response rates, and increase conversion. 112 reviewers of edrone have provided feedback on this feature.

As reported in 116 edrone reviews. Support mobile-optimized emails, online forms, and landing pages.

A marketing lead database is the system of record for your most important marketing asset: your leads and contacts. Includes a view of all marketing interactions between each prospect and your company, including website visits, email clicks, scoring changes, and data updates/history. 110 reviewers of edrone have provided feedback on this feature.

As reported in 111 edrone reviews. Data quality consists of deduplication, cleansing, and appending your marketing database.

Segment your database and build list of target leads and contacts. Filter on demographic and company attributes (title, company size, location) as well as behavioral filters and CRM information. This feature was mentioned in 112 edrone reviews.

Based on 109 edrone reviews. Automatically qualify and score leads based on demographics as well as prospect online behaviors, including recency and frequency. Assign your own weights to determine lead scores for prioritization.

Automate drip marketing campaigns that send relevant messages over time, based on prospect behaviors and pre-defined campaign steps. This feature was mentioned in 105 edrone reviews.

Based on 109 edrone reviews. Track which emails a prospect opens and clicks, what web-pages they visit, what keywords they use, even what they say on social networks.

Based on 102 edrone reviews. Amplify brand and community stories; Reach customers by social profile and activity; Optimize social ad campaigns in real-time

Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives. This feature was mentioned in 108 edrone reviews.

As reported in 106 edrone reviews. Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors. Send alerts to sales reps of which of their prospects and customers web activity.

As reported in 103 edrone reviews. Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward.

Product functionality for social advertising. This feature was mentioned in 72 edrone reviews.

Overview of all media purchases and campaigns in a single interface. 76 reviewers of edrone have provided feedback on this feature.

As reported in 73 edrone reviews. Enables marketer to set metrics by which their campaigns are automatically optimized.

Based on 71 edrone reviews. Allows marketer to set a limit on how many times a consumer sees their ad.

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. 69 reviewers of edrone have provided feedback on this feature.

As reported in 70 edrone reviews. Tools offered for creating and optimizing creative components of campaigns.

Allows for ads to be placed in mobile apps. This feature was mentioned in 67 edrone reviews.

Able to target desired audiences based on demographics and behavior variables. 71 reviewers of edrone have provided feedback on this feature.

As reported in 71 edrone reviews. Able to retarget previous impressions to your site across the web to increase conversion rates.

As reported in 68 edrone reviews. Able to tailor ads based on consumer general region, state or designated market area (DMA).

Based on 70 edrone reviews. Able to match the marketer's ad with specific content on a site or page.

As reported in 80 edrone reviews. Process for administrator to create personalized email templates from scratch or incorporate and leverage existing templates.

Quantity and quality of preset email templates for administrators to construct their own emails. 80 reviewers of edrone have provided feedback on this feature.

As reported in 79 edrone reviews. Able to customize the unsubscribe templates, handler, and tracking.

Able to segment transactional emails based on their purpose. This feature was mentioned in 79 edrone reviews.

Alerts administrator whenever a pre-set event occurs. 76 reviewers of edrone have provided feedback on this feature.

The ability to store large quantities of data for analysis within the platform itself. This feature was mentioned in 90 edrone reviews.

Based on 88 edrone reviews. Tools to fascilitate testing various user experience tweaks in order to determine which configuration has the best results.

As reported in 92 edrone reviews. Integrations with other software tools in order to fascilitate the exchange of data collected by various software.

Based on 85 edrone reviews. The ability to integrate with a variety of e-commerce software in order to share data and functionality.

Based on 86 edrone reviews. A means to display relevant reports and other data in one, easily accessible place.

Integrates webhooks into emails to signal email status (i.e. sent, bounced, opened, etc.) 73 reviewers of edrone have provided feedback on this feature.

Based on 85 edrone reviews. Integrates with popular CRMs and email marketing software

Integrates with e-commerce platforms 87 reviewers of edrone have provided feedback on this feature.

Monitor the behavior of website and online store visitors This feature was mentioned in 91 edrone reviews.

Ability to target website visitors based on behavioral patterns This feature was mentioned in 90 edrone reviews.

Adapt the selling process to each visitor, including content and pricing This feature was mentioned in 86 edrone reviews.

Based on 92 edrone reviews. Provide a library of templates for various purposes such as website engagement or e-commerce

Allows users to customize templates and use them on multiple channels easily 95 reviewers of edrone have provided feedback on this feature.

Based on 92 edrone reviews. Track the performance of different versions of templates and suggest optimizations

Recommend products based on order history and online behavior 96 reviewers of edrone have provided feedback on this feature.

Based on 91 edrone reviews. Provide custom content to website visitors based on their online behavior

Deliver messages targeted at buyers who are about to leave an online store This feature was mentioned in 94 edrone reviews.

Optimize search based on the role of the user or inventory availability 89 reviewers of edrone have provided feedback on this feature.

Based on 89 edrone reviews. Machine learning or artificial intelligence that powers the personalization features of the platform.

Tools to automatically recommend products to a customer based on their viewing or purchasing history. 93 reviewers of edrone have provided feedback on this feature.

The ability to test various configurations and recommendations to determine which are most successful with customers. This feature was mentioned in 90 edrone reviews.

Tools to create personalized messaging based on customer data collected from purchases or viewing history. 91 reviewers of edrone have provided feedback on this feature.

Based on 87 edrone reviews. Integrate personalized content and recommendations on websites

As reported in 92 edrone reviews. Define customized email templates which are sent automatically

As reported in 88 edrone reviews. Include personalization features that are mobile-friendly and responsive

Data collected and analyzed by the platform delivered in an easily digestible format. 96 reviewers of edrone have provided feedback on this feature.

Reports and other relevant data housed in a single, easy-to-navigate location. 96 reviewers of edrone have provided feedback on this feature.

Tools to analyze how customers use the site in order to optimize user experience and determine which pages are most successful. This feature was mentioned in 93 edrone reviews.

Tools to track the success of various marketing campaigns in order to optimize marketing efforts. 94 reviewers of edrone have provided feedback on this feature.

As reported in 90 edrone reviews. The ability to collect and analyze customer data in order to determine which demographics make up a customer base.

Predictions of future behavior based on past and present data. This feature was mentioned in 91 edrone reviews.

The ability to analyze and visually represent relevant data collected from an e-commerce store and e-merchandising tool. 84 reviewers of edrone have provided feedback on this feature.

As reported in 83 edrone reviews. Data collected from customers that can be used to better refine merchandising efforts to entice similar customers.

The ability to create and customize marketing campaigns based on user data. This feature was mentioned in 90 edrone reviews.

Based on 92 edrone reviews. Easily digestible visual representations of data collected by the platform.

Based on 88 edrone reviews. Data collected from customers to be analyzed by analytics tools or other e-commerce software.

The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality. 89 reviewers of edrone have provided feedback on this feature.

Based on 81 edrone reviews. Products recommended to customers based on their purchasing or viewing history.

A search function to help customers easily find products in an online store. This feature was mentioned in 72 edrone reviews.

Provides pre-designed themes and templates for pop-up messages 87 reviewers of edrone have provided feedback on this feature.

Based on 86 edrone reviews. Offers a variety of different pop-ups such as opt-in forms, welcome mats, top bars, CTAs, etc.

Based on 83 edrone reviews. Allows users to customize pop-up designs through a drag-and-drop editor or other no-code interface

As reported in 86 edrone reviews. Pop-ups are optimized to display correctly on mobile devices

Ability to target specific visitors based on referrer, geo-location, cookies, or previous history This feature was mentioned in 83 edrone reviews.

As reported in 82 edrone reviews. Ability to trigger time-based or behavior-based pop-up campaigns

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Anticipates needs and offers suggestions without prompting

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives