[ Constan... Reviews ](https://www.g2.com/products/constant-contact/reviews) [ Constan... Reviews ](https://www.g2.com/products/constant-contact/reviews) # Constant Contact Features ##### ## Integration (6) Data Import & Export Tools Tools for importing/exporting data to/from the platform to support campaign setup and reporting. Integration APIs Supports extensibility through APIs to build and manage integrations with third-party tools. Breadth of Partner Applications "Offers a wide range of plug-and-play integrations with third-party applications. " CRM Integration Integrates with CRM software, which can help provide context to your mailing lists. Social Media Integration Integrates with Social Media platforms, which can help expand your reach. E-Commerce Integration Integrates with e-commerce platforms, which can link directly to your online store. Show More ##### ## Email Marketing (9) Email and Mobile Preview Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues. Manage Email Lists List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences. High-Volume Sending Ability to send thousands of unique, personalized emails per second. Building and Personalizing Emails Tools for designing, editing, and personalizing email content for recipients. Sending Outbound Emails Supports the ability to send outbound email campaigns to external recipients. Manage Email Deliverability Maximizes inbox placement by managing spam compliance and sender reputation. Automated Email Responses Automatically respond to user actions or triggers with predefined email messages. Multi-user Account Enables multiple users to login to the same account to maintain a single account for your entire marketing team. Surveys Ability to send secure and personalized survey invites to your contact list. Show More ##### ## Reporting & Analytics (2) A/B Testing Run A/B tests on subject lines, areas of content (both images and text), from names, or send dates. Basic Reporting Basic campaign performance reporting such as delivery, open, click, and unsubscribe rates. Show More ##### ## Social Management (6) Social Analytics Reports on the performance of social media posts and campaigns. Social Publishing Allows the creation, management, and scheduling of content to be shared across social media channels. Social Engagement Centrally manages social media content and conversations across multiple social channels. Social Ads Provides features for managing and optimizing paid advertisements across social channels. Campaign Planning Allows for categorizing or grouping individual posts to streamline social media marketing campaigns. Hashtag Capabilites Monitor hashtags, their trends, and analytics across all social media platforms Show More ##### ## Social Functionality (1) Social Functionality Product functionality for social advertising. Show More ##### ## Campaign Management (13) Campaign Dashboard Overview of all media purchases and campaigns in a single interface. Campaign Optimization Enables marketer to set metrics by which their campaigns are automatically optimized. Reach Amount and quality of inventory partner sites on which ads can be placed. Bulk Editing Enables marketers to edit campaigns in bulk as opposed to one piece at a time. Batch Uploading Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. Brand Safety Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation. Fraud Protection Ensures marketer's ad reach and performance is not inflated by bots or spam websites. Frequency Capping Allows marketer to set a limit on how many times a consumer sees their ad. Budget Pacing Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. Creative Optimization Tools offered for creating and optimizing creative components of campaigns. Rich Media Capabilties Supports rich media display and video ads that involve user interaction. In-App Ads Allows for ads to be placed in mobile apps. Mobile Rich Media Capabilities Supports rich media mobile ads that involve user interaction. Show More ##### ## Targeting (4) Targeting Able to target desired audiences based on demographics and behavior variables. Retargeting Able to retarget previous impressions to your site across the web to increase conversion rates. Geo-Targeting Able to tailor ads based on consumer general region, state or designated market area (DMA). Contextual Targeting Able to match the marketer's ad with specific content on a site or page. Show More ##### ## Platform (9) API / Integrations Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc. Custom Reports Able to create custom reports to cater to specific metrics and key performance indicators. User, Role, and Access Management Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. Performance and Reliability Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. Enterprise Scalability Provides features to allow scaling for large organizations. Customization Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. Workflow Capability Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. Internationalization Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world. Notifications Alerts marketer of the performance of particular campaigns. Show More ##### ## Diagnosis (4) IP Address IP address quality analysis. Domains Sending domain quality analysis. Content Email content analysis. Policy Compliance Determing email and domain compliance with policies such as DMARC. Show More ##### ## Tracking (2) Open Rate Tracking open rate across recipients. Alerts Notifications related to placement and opening. Show More ##### ## Reporting (2) Campaign Performance Measuring overall campaign performance across recipients. Blacklist and Whitelist Tracking recipient tagging of domains for blacklists and whitelists. Show More ##### ## Grammar (3) Grammar Check Checks for grammar errors like misspellings, sentence run-on, etc. Tone Check Evaulates emotional tone of words written. Sentence Formatting Ensures sentences are formatted properly. Show More ##### ## Formatting (3) Plagiarism Check Checks for instances of plagirism. Style Editor Evalutes that work has been done within the guildlines of a given writing style (MLA, APA, Chicago, etc.). Citation Finder Finds and formats citations for works mentioned. Show More ##### ## Content (3) Idea Recommendation Recommends ideas for topics based on the content written. Content Generation Generates sentences, paragraphs, or papers based on sample text or a topic. Form Generation Generates a form based on information presented. Show More ##### ## Product Type (2) Standalone Application Application is available as a standlone product. Plugin Application is available as a plugin used with another document creation product. Show More ##### ## Templates (4) Text and Themes Allow users to edit text and themes on email templates Stock Images Provide a library of stock images to use for emails Proofing Offer email proofing capabilities Mobile Responsive Provide mobile responsive email templates Show More ##### ## Edit (3) Pre-Made Offer pre-made email templates Build Allow users to create their own email templates HTML Use drag-and-drop HTML editing to create email templates Show More ##### ## Logistics (4) Analytics Provide analytics reporting so that users can see how their campaigns perform Issues Allow for users to identify potential issues that would stop their emails from sending Integrations Integrate with email software or email marketing and marketing automation platforms Shareable Link Ability to share email templates via a link to collect feedback on the created emails easily Show More ##### ## Marketing and Communications (5) Lead generation and retrieval Tools for capture and follow-up of leads generated during an event. Social media promotion Advertise and promote event using social media integrations. Event website creation Design and manage a dedicated event website. Email customization Customize email communications. Contact list management Organize and manage contact list of attendees. Show More ##### ## Attendee Engagement (3) Social media integrations Tools for attendees to post to social media during an event. Attendee networking Tools to enable networking for attendees during an event. Attendee surveys-attendee engagement Tools for gathering feedback from attendees during and after an event. Show More ##### ## Registration (3) Event creation Process of creating a new event. User registration process User experience of registering for an event Mobile check-in Check attendees into events and sessions using a mobile device Show More ##### ## Text Messaging (8) Bulk SMS Enables users to send mass text message campaigns Two-Way Text Messaging Facilitates two-way text messaging to encourage consumer engagement and loyalty Text Scheduler Provides the ability to schedule single or bulk text messages to recipients on a specific date and time Automatic Replies Provides automatic text message replies to recipients Automatic URL Shortening Provides automatic URL shortening to use less characters via text MMS Marketing Sends out multimedia via text messages, such as coupons, pictures, and audio Personalization Offers features for personalizing text messages based on customer information or past behavior Transactional SMS Allows users to establish automated workflows and triggers to deliver transactional text messages Show More ##### ## Content & Collaboration (4) Content Calendar Enables users to visualize all scheduled social campaigns and content in a timeline or calendar. Content Library Allows users to upload and publish brand content from a shared library. Shared Inbox Collects all customer messages and inquiries from multiple social channels and delivers them to a unified inbox. Content Creation Provides features for creating or editing social media assets. Show More ##### ## SMS Platform (6) Reporting Provides pre-built or customizable performance reports Automation Automates tasks and features for added convenience White Label Offers a white labeling service for agencies or resellers to customize platform branding Text-to-Landline Text enables landline phones so users can receive text messages sent to an existing business number Short Codes Provides businesses with 5- to 6-digit short codes for running text marketing campaigns API Integration Facilitates the integration of text messaging into existing business applications through an SMS gateway API Show More ##### ## Survey Management (3) Survey Builder Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor Question Types Allows the use of various question types such as open-ended, closed-ended, multiple choice, and ratings Survey Distribution Provides tools for distributing surveys through email, SMS, social media, etc. Show More ##### ## Survey Customization (2) Branding Allows users to customize survey colors, logos, and URLs to match company branding Multimedia Support Ability to embed videos, photos, or other rich media Show More ##### ## Survey Insights (2) Reporting & Analytics Provides tools to visualize and analyze data Data Exporting Allows users to export reports from the product into an .xsl, .csv, or .pdf file Show More ##### ## Support (1) Customer Support Customer Support Show More ##### ## Generative AI (7) AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. AI Text Generation Allows users to generate text based on a text prompt. Show More ##### ## Agentic AI - SMS Marketing (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Email Marketing (5) Autonomous Task Execution Capability to perform complex tasks without constant human input Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Cross-system Integration Works across multiple software systems or databases Show More ##### ## Agentic AI - Social Media Management (7) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Social Media Advertising (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Email Deliverability (5) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Email Template Builder (2) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Show More ##### ## Agentic AI - Event Marketing (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Survey (3) Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ## Top-Rated Alternatives [ ![Brevo Marketing Platform](https://images.g2crowd.com/uploads/product/hd_favicon/6e2ff100220158bc579d1ee68289d603/brevo-marketing-platform.svg "Brevo Marketing Platform") Brevo Marketing Platform 4.5/5 (2,443) ](https://www.g2.com/products/brevo-marketing-platform/reviews) [ ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") ActiveCampaign 4.4/5 (14,166) ](https://www.g2.com/products/activecampaign/reviews) [ ![Intuit Mailchimp All-in-One Marketing Platform](https://images.g2crowd.com/uploads/product/hd_favicon/302d00e021ff406c195b03ba50832862/intuit-mailchimp-all-in-one-marketing-platform.svg "Intuit Mailchimp All-in-One Marketing Platform") Intuit Mailchimp All-in-One Marketing Platform 4.4/5 (5,198) ](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) [ View All Alternatives ](https://www.g2.com/products/constant-contact/competitors/alternatives) ## Technology Glossary Features View full feature definition View definitions of the features and discover new technology terms. [View Glossary](/glossary) [Social Engagement](/glossary/social-engagement) Social engagement is the level of interaction people or brands have with online communities, helping build relationships, trust, and audience loyalty. [Content Libraries](/glossary/content-libraries-definition) Content libraries are a huge digital asset in a company’s content creation process. Learn more about content libraries and how they benefit marketing strategies. Constant Contact Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image") Intuit Mailchimp Email... 4.3/5 (12,977) [ Compare Now ](https://www.g2.com/compare/constant-contact-vs-intuit-mailchimp-email-marketing) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub 4.4/5 (14,818) [ Compare Now ](https://www.g2.com/compare/constant-contact-vs-hubspot-marketing-hub) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_ecffbcc525c61efc944dafcc553f01b8/agentforce-marketing-formerly-salesforce-marketing-cloud.jpg "Product Avatar Image") Agentforce Marketing... 4/5 (4,627) [ Compare Now ](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-constant-contact) ##### Categories on G2 [ AI Writing Assistant ](https://www.g2.com/categories/ai-writing-assistant)[ Survey ](https://www.g2.com/categories/survey)[ Social Media Management ](https://www.g2.com/categories/social-media-mgmt) [ SMS Marketing ](https://www.g2.com/categories/sms-marketing)[ Website Builder ](https://www.g2.com/categories/website-builder)[ Social Media Advertising ](https://www.g2.com/categories/social-media-advertising)[ Email Deliverability ](https://www.g2.com/categories/email-deliverability)[ Email Marketing ](https://www.g2.com/categories/email-marketing)[ Email Template Builder ](https://www.g2.com/categories/email-template-builder)[ Event Marketing ](https://www.g2.com/categories/event-marketing) Show More ##### Explore More [ What's the best ETL software for cloud services ](https://www.g2.com/discussions/what-s-the-best-etl-software-for-cloud-services)[ Most popular sales enablement solution ](https://www.g2.com/discussions/most-popular-sales-enablement-solution-what-are-teams-actually-using)[ Best email marketing software for small business ](https://www.g2.com/discussions/best-email-marketing-tools-for-small-businesses-what-are-your-go-to-picks) [ Best platforms for collaborative API development ](https://www.g2.com/discussions/best-platforms-for-collaborative-api-development)[ Which enterprise information archiving tools simplify compliance without complex policy configurations and training? ](https://www.g2.com/discussions/which-enterprise-information-archiving-tools-simplify-compliance-without-complex-policy-configurations-and-training%20)[ Pros and Cons Details ](https://www.g2.com/products/constant-contact/reviews?qs=pros-and-cons) Show More [ What's the best ETL software for cloud services ](https://www.g2.com/discussions/what-s-the-best-etl-software-for-cloud-services)[ Most popular sales enablement solution ](https://www.g2.com/discussions/most-popular-sales-enablement-solution-what-are-teams-actually-using)[ Best email marketing software for small business ](https://www.g2.com/discussions/best-email-marketing-tools-for-small-businesses-what-are-your-go-to-picks) [ Best platforms for collaborative API development ](https://www.g2.com/discussions/best-platforms-for-collaborative-api-development)[ Which enterprise information archiving tools simplify compliance without complex policy configurations and training? ](https://www.g2.com/discussions/which-enterprise-information-archiving-tools-simplify-compliance-without-complex-policy-configurations-and-training%20)[ Pros and Cons Details ](https://www.g2.com/products/constant-contact/reviews?qs=pros-and-cons)