# Brame Reviews
**Vendor:** Brame AG  
**Category:** [Gamification Software](https://www.g2.com/categories/gamification)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 6
## About Brame
BRAME is a software-as-a-service (SaaS) company in martech that offers the leading solution for Gamification Marketing. BRAME built the industry&#39;s leading drag-and-drop Gamification Builder that enables the creation and implementation of Gamification mechanics and campaigns in zero time and without any programming or design effort. BRAME&#39;s Gamification Builder works similarly to common website builders like Square Space or Wix. Instead of websites, you create Gamification mechanics such as scratch cards, quizzes, hit the target, and many more and personalize them with your desired game flows, rules, and corporate identity. Gamifying existing initiatives such as sweepstakes, content, promotions, and loyalty programs significantly improves results throughout the customer journey and helps you engage, convert, and retain more customers. In addition to BRAME&#39;s intuitive self-service solution for Gamification Marketing, including customer success enablement from senior Gamification Marketing experts, BRAME offers premium services such as Gamification consulting and managed services.



## Brame Pros & Cons
**What users like:**

- Users value the **helpful customer support** of Brame, enhancing their satisfaction and user experience. (1 reviews)
- Users love the **ease of use** of Brame, highlighting its helpful customer service and customization options. (1 reviews)
- Users love the **personalization options** of Brame, allowing effortless alignment with their unique brand identity. (1 reviews)

## Brame Reviews
  ### 1. Flexible gamification tool with easy handling

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carla P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 10, 2026

**What do you like best about Brame?**

I appreciate the flexibility of Brame. It allows for easy handling to independently set up a game, which is ideal for short-term implementations without long lead times.

**What do you dislike about Brame?**

It takes some time the first time until everything is captured.

**What problems is Brame solving and how is that benefiting you?**

Brame enables easy handling for the independent creation of games, ideal for short-term implementations without long lead times.

  ### 2. Great gamification solution for engagement and lead generation!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Publishing | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 10, 2025

**What do you like best about Brame?**

Once the templates are set up, creating a new campaign is super quick and easy. The features in the basic license are sufficient for regular use. The analytics for evaluating the most important KPIs are very clear. Customer support was always reachable and quickly addressed the tickets.

**What do you dislike about Brame?**

The user-friendliness within campaign creation could still be improved a bit (layout, text boxes, etc., for example, the registration form is very static, drag & drop would be great).

**What problems is Brame solving and how is that benefiting you?**

Generating leads as new potentials and making them immediately available in the CRM. This works great with Brame, and we regularly generate new potential pools with campaigns.

  ### 3. Driving Customer Loyalty with BRAME

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Textiles | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 19, 2026

**What do you like best about Brame?**

With BRAME, we strengthen customer loyalty through an interactive and engaging brand experience.

**What do you dislike about Brame?**

Getting familiar with some of BRAME’s more advanced features is taking longer than we initially anticipated.

**What problems is Brame solving and how is that benefiting you?**

BRAME allows us to create creative sweepstakes and contests that significantly boost engagement within our target audience.

  ### 4. Great software that is simple and innovative!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Merve H. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 15, 2025

**What do you like best about Brame?**

We’ve been customers of Brame for years, and I’m very satisfied. Customer service is always helpful whenever we have questions, and the software itself is super easy to use. You can personalize everything to match your own brand.

**What do you dislike about Brame?**

There’s really nothing I’m genuinely unhappy with when it comes to Brame.

**What problems is Brame solving and how is that benefiting you?**

The Brame software can be used in a variety of ways. We use it in different areas to generate new customers and leads, but also to retain existing customers.

  ### 5. Diverse games and great service!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Sports | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Brame?**

Number of games, communication, service

**What do you dislike about Brame?**

Currently no leaderboard, terminations not possible independently

**What problems is Brame solving and how is that benefiting you?**

Setup of CRM interfaces for newsletter integration

  ### 6. BRAME review

**Rating:** 3.0/5.0 stars

**Reviewed by:** brooke n. | Business Development Representative, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 19, 2022

**What do you like best about Brame?**

BRAME is a great software for making gamification campaigns. Not expensive at all and very user friendly.

**What do you dislike about Brame?**

Not the cheapest and by far not the most expensive. It's easy to use but at the same time has maximum benefit. Good for something similar to a WIX page - not too customizable.

**What problems is Brame solving and how is that benefiting you?**

It's a software for gamification campaigns



- [View Brame pricing details and edition comparison](https://www.g2.com/products/brame/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+03%3A48%3A17+-0500&secure%5Bsession_id%5D=52ccb62e-61c8-45a1-a2b6-b554032c9ef8&secure%5Btoken%5D=a0f63f5bc28a0a6238cf48f2eb2ba9a9666212850659d6ed80ef2c893459bb78&format=llm_user)

## Brame Features
**Marketing Gamification**
- Templates
- Simultaneous Competitions
- Behaviors
- Rewards
- Customization
- Mobile App

**Agentic AI - Gamification**
- Autonomous Task Execution
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Integrations**
- CRM Integration
- Social Media Integration

**Platform**
- Private Leaderboard
- Analytics

## Top Brame Alternatives
  - [Spinify](https://www.g2.com/products/spinify/reviews) - 4.6/5.0 (939 reviews)
  - [Hacker Rangers Security Awareness](https://www.g2.com/products/hacker-rangers-security-awareness/reviews) - 4.9/5.0 (856 reviews)
  - [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) - 4.4/5.0 (388 reviews)

