Ambassador Software Features
Integration (3)
Data Import & Export Tools
Ability to input, modify and extract data from the application in bulk through a structured file.
Integration APIs
Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications.
Breadth of Partner Applications
To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product.
Platform (7)
Customization
System provides sufficient customization to meet business requirements
Workflow Capability
Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Internationalization
Enables users to view and transact business with the same content in multiple languages and currencies.
Sandbox / Test Environments
Allows administrators to easily develop and test changes to the CRM deployment. After changes are made admins can easily migrate the changes into the "live" or "production" environment.
Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
Output Document Generation
Allows administrators to create templates that enable users to quickly generate dynamic documents in various formats based on the data stored in the application.
Email Marketing (4)
Building and Personalizing Emails
Create and design emails with an editor; manage templates; personalize dynamically
Sending Outbound Emails
Create targeted lists, schedule and manage bulk email sending.
Manage Email Deliverability
Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring.
Automated Email Responses
Set up automated nurturing emails based on events, online activities, and lead scores
Online Marketing (5)
Landing Pages and Forms
Build customized landing pages and lead capture forms for specific marketing campaigns to maximize conversion and to capture the right qualifying information.
Dynamic Content
Dynamically customize emails, forms, and landing pages for specific segments of customers and prospects.
A/B Testing
Test alternate versions of emails, landing pages, and forms. Learn what works, maximize response rates, and increase conversion.
Mobile Optimized
Support mobile-optimized emails, online forms, and landing pages.
Search Tracking and Optimization
Track performance of keywords and links in major search engines. Measure search rankings and performance. Improve page-level SEO with tools to diagnose and improve page performance. Integrate with Google AdWords.
Lead Management (8)
Marketing Lead Database
A marketing lead database is the system of record for your most important marketing asset: your leads and contacts. Includes a view of all marketing interactions between each prospect and your company, including website visits, email clicks, scoring changes, and data updates/history.
Data Quality Management
Data quality consists of deduplication, cleansing, and appending your marketing database.
Segmentation
Segment your database and build list of target leads and contacts. Filter on demographic and company attributes (title, company size, location) as well as behavioral filters and CRM information.
Lead Scoring and Grading
Automatically qualify and score leads based on demographics as well as prospect online behaviors, including recency and frequency. Assign your own weights to determine lead scores for prioritization.
Lead Nurturing
Automate drip marketing campaigns that send relevant messages over time, based on prospect behaviors and pre-defined campaign steps.
Online Behavior Tracking
Track which emails a prospect opens and clicks, what web-pages they visit, what keywords they use, even what they say on social networks.
Automated Alerts and Tasks
Create tasks automatically and provide real-time sales alerts over email, RSS or mobile device.
CRM Lead Integration
Sync lead, contact, account, and opportunity information with your CRM system.
Campaign Management (4)
Program Management
Manage marketing campaigns and programs across multiple channels, including online ads, video campaigns, mobile, virtual events, and social media. Create and optimize program assets such as landing pages, emails, campaigns, and lists. Track program objectives, results, and costs to assess the program ROI.
Event / Webinar Marketing
Streamline the entire event process, including personalized invitations, registration, reminders, and post-event follow-up. Integrate with online meeting tools like WebEx, Adobe Connect, GoToWebinar.
Calendaring
Maintain a marketing calendar across multiple groups. Manage the calendar for the entire marketing department, from promotions to content to PR.
Budgeting
Manage all aspects of marketing investments, including assigning top-down budgets to various groups and divisions, planning marketing spending across programs, tracking open-to-spend, ensuring budget compliance, coordinating work-flows and permissions, and reconciling plans with actual invoices.
Social (5)
Social Listening
Monitor what leads and contacts say on sites such as Facebook, Twitter, YouTube, LinkedIn, blogs, and online communities. Incorporate into your lead and customer DB and use social insights to segment prospects. Trigger campaigns, and update lead scores.
Social Sharing
Add intelligent social share buttons to your campaigns and content. Track who is sharing your content and driving conversions.
Social Campaigns
Schedule automated posts to one or more social accounts; use or integrate with URL shortening services; and measure likes, comments, replies, and retweets.
Social Media Engagement
Social apps including polls, sweepstakes, and referral programs can enhance audience engagement. Include these on your website, landing pages, Facebook pages, and emails.
Social Media Advertising
Amplify brand and community stories; Reach customers by social profile and activity; Optimize social ad campaigns in real-time
Reporting & Analytics (5)
Basic Reporting
Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives.
Web Analytics
Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors. Send alerts to sales reps of which of their prospects and customers web activity.
ROI Analytics
Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward.
Revenue Analytics
Analyze how leads flow through the funnel by measuring stage to stage conversion rates and velocity. Allocate pipeline and revenue credit among all the marketing activities that have successfully touched an opportunity as it moves through the pipeline.
SEO / Keyword Analytics
Monitor and track how you rank for relevant keywords on major search engines and compare your overall performance to competitors.
Messenger (4)
Sequencing
Mapped-out responses for conversations.
AI
Artificial intelligence (AI) and chatbot involvement.
Live Chat
Live human component of conversations.
Customization Interface
Quality of interface for designing and customizing conversation maps.
Channels (5)
Social Media
Conversations enacted over social media.
Website
Conversations enacted through embedding or pop-ups on websites.
Text Message (SMS)
Conversations enacted through text message (SMS).
Voice Assistants
Conversations enacted through voice assistants.
Other
Conversations enacted through other channels.
Customers (5)
Targeting
Overall quality of customer targeting based on needs or situations.
Profiles
Creation and modification of customer profiles based on conversations.
Analytics
Reporting based around specific and overall conversation results.
Lead Gathering
Capture and organization of leads from conversations.
Sales Conversion
Success rate of conversations leading to customer purchases.
Detection (4)
Payment Verification
Requires verification of credit card, debit card, and money transfers prior to accepting payments
Bot Mitigation
Monitors for and rids systems of bots suspected of committing fraud.
Real-Time Monitoring
Constantly monitors system to detect anomalies in real time.
Alerts
Alerts administrators when fraud is suspected or transactions have been declined.
Analysis (3)
ID Analytics
Stores data from external or internal sources related to fake accounts, evaluating users for risk.
Intelligence Reporting
Actively gathers data on suspicious purchasing sources and characteristics of common committers of fraud.
Incident Reports
Produces reports detailing trends and vulnerabilities related to payments and fraud.
Administration (3)
Fraud Markers
Tags users suspected of committing fraud and identifies them upon return.
Transaction Scoring
Rates each transaction's risk based on specific factors and their benchmarked scores.
Blacklisting
Prevents previous committers of fraud from future transactions.
Link Options (3)
Custom Links
As reported in 34 Ambassador Software reviews. Allows affiliates to create custom links for products.
Referral Link Generator
As reported in 34 Ambassador Software reviews. Provides an affiliate link generator.
Smart Link
Based on 28 Ambassador Software reviews. Supports the creation of smartlinks that redirect users to relevant offers based on predefined conditions such as device type, geolocation, etc.
Tracking Options (3)
Email Updates
As reported in 33 Ambassador Software reviews. Provides both merchants and affiliates with email updates on campaign performance.
Affiliate Tracking
Provides merchants with data and analysis on the performance of campaigns and specific affiliations. 31 reviewers of Ambassador Software have provided feedback on this feature.
Cookieless Tracking
As reported in 30 Ambassador Software reviews. Allows for tracking without the use of cookies.
Affiliate Management (3)
Affiliate Network
As reported in 26 Ambassador Software reviews. Provides advertisers with access to a network of affiliates.
Commissions and Payouts
Based on 32 Ambassador Software reviews. Supports multiple compensation models, such as pay-per-click, pay-per-sale, pay-per-lead, etc.
Customization
Includes features for customizing campaign assets. This feature was mentioned in 31 Ambassador Software reviews.
Survey Management (4)
Survey Builder
Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor
Question Types
Allows the use of various question types such as open-ended, closed-ended, multiple choice, and ratings
Templates
Offers pre-built templates for creating surveys with different audiences or use cases
Survey Distribution
Provides tools for distributing surveys through email, SMS, social media, etc.
Survey Customization (4)
Branching/Skip Logic
Helps create more intelligent surveys based on respondent's actions and answers
Branding
Allows users to customize survey colors, logos, and URLs to match company branding
Multimedia Support
Ability to embed videos, photos, or other rich media
Multilingual Surveys
Allows for creation of surveys in different languages and advanced survey translation
Survey Insights (4)
Reporting & Analytics
Provides tools to visualize and analyze data
BI Tools Integration
Allows integration with third -party reporting and business intelligence applications
Data Exporting
Allows users to export reports from the product into an .xsl, .csv, or .pdf file
Permissions
Allows administrators to set permissions on viewing, filtering, or sharing survey results
Rewards & Incentives (9)
Reward Catalog
Offers an extensive catalog of gift cards which can be redeemed at a variety of merchants, retailers, etc.
Customization
Allows users to customize their reward catalog and add personalized messages for reward recipients.
Bulk Ordering
Allows users to order and send gift cards in bulk.
Budget Management
Includes features for managing budgets and funds for teams or individuals.
Dashboard
Has a centralized dashboard for users to track reward deliveries, view account history, and take administrative actions.
Analytics & Reporting
Offers reports and analytics dashboards to track funds, orders, deliveries, and redemptions.
User, Role, and Access Management
Grants access to select data, features, objects, etc. based on the users, user role, groups, etc.
Integrations
Ability to integrate with other software solutions to automate the delivery of rewards and incentives.
Reward API
Provides an API allowing business to integrate and automate rewards and incentives within their own application.
Loyalty Experience (6)
Loyalty Engine
Provides a loyalty engine that can configure different types of loyalty programs to reward customers for specific purchases, actions, or behaviors. This feature was mentioned in 12 Ambassador Software reviews.
Rewards
Based on 12 Ambassador Software reviews. Offers a flexible and customizable reward system.
Membership
Segments customers into tiers or membership groups. 12 reviewers of Ambassador Software have provided feedback on this feature.
Personalization
As reported in 12 Ambassador Software reviews. Personalizes messaging and rewards based on a customer's profile, purchase history, membership status, etc.
Gamification
Provides gamified features such as badges, achievements, and leaderboards. This feature was mentioned in 12 Ambassador Software reviews.
Loyalty Cards
Includes tools for managing and designing branded physical or digital loyalty cards. This feature was mentioned in 12 Ambassador Software reviews.
Loyalty Platform (5)
Communication Tools
As reported in 12 Ambassador Software reviews. Provides built-in messaging tools to communicate with loyalty program members via email, SMS, and/or push notifications.
Customer Relationship Management (CRM)
Based on 12 Ambassador Software reviews. Allows users to view and manage customer profiles within the platform.
Loyalty Analytics
Offers comprehensive analytics to track ROI and engagement with the loyalty program. This feature was mentioned in 12 Ambassador Software reviews.
Localization
Supports multiple languages and currencies. 12 reviewers of Ambassador Software have provided feedback on this feature.
Integrations
As reported in 12 Ambassador Software reviews. Integrates with other marketing and commerce software such as CRM, ERP, point-of-sale (POS) systems, or e-commerce platforms.
Conversational AI - Conversational Commerce Platforms (5)
AI chatbots
Allow Gen AI powered chatbots to provide intelligent responses and tailored product recommendations.
Messaging and Notifications
Trigger messages based on specific customer actions such as personalized messages, promotions or cart abandonment.
AI agents
Use Agentic AI to deliver superior customer engagement through human-like conversations.
Voice assistants
Allow users to use voice assistants, such as Alexa, Google Assistant, and Siri to shop using voice commands.
Communication apps
Enable users to engage in communication apps such WhatsApp, Facebook Messenger, Instagram, WeChat etc.
Platform integration - Conversational Commerce Platforms (4)
Ecommerce stores
Allow integration with e-commerce stores to import products, manage inventory and get order notifications.
Sales channels
Add conversational commerce functionality across various sales channels and customer touchpoints.
Payment Platform
Integrate with payment platform for accepting payments from the chat interface
Internal tools
Integrate with CRM, POS or any marketing marketing tools for sending discounts, offers, recommendations and personalized campaigns.
Analytics and Reporting - Conversational Commerce Platforms (2)
Conversational analytics
Provide insights into customer behavior, sales trends, and chatbot performance.
Advance reporting
Track KPIs like customer satisfaction, conversion rates, and overall sales driven by conversational channels.
Agentic AI - Loyalty Management (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Rewards and Incentives (2)
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Customer Advocacy (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Fraud Detection (3)
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Marketing Automation (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Conversational Marketing (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Affiliate Marketing (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Survey (3)
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





