Adapt Features
Data Availability (4)
Contact Data Availability
Does this product have the amount of contact data you require? Contact data includes a persons company, role, experience, email, telephone, etc. 850 reviewers of Adapt have provided feedback on this feature.
Company Data Availability
Does this product have the amount of company data you require? Company data includes data on companies leadership, financials, industry, products, etc. This feature was mentioned in 805 Adapt reviews.
Industry Research Availability
Based on 732 Adapt reviews and verified by the G2 Product R&D team. Does this product offer industry research data that you require?
Technographic Data Availability
Does this product offer the technographic data that you require? Technographic data includes identifying a company's technology, hardware, and software used
Data Accuracy (3)
Contact Data Accuracy
Based on 862 Adapt reviews. How accurate and up to date is the contact data?
Company Data Accuracy
As reported in 804 Adapt reviews. How accurate and up to date is the company data?
Technographic Data Accuracy
How accurate and up to date is the technographic data?
Features (6)
Lead Builder
Based on 692 Adapt reviews. Ability to create targeted contact lists.
Integration to CRM/Marketing Automation
Integrations to popular CRM/Marketing automation software to enable sales/marketing team members to view contact and company data from within the CRM/Marketing automation software. This feature was mentioned in 552 Adapt reviews.
Data Cleaning/Enrichment
Based on 557 Adapt reviews and verified by the G2 Product R&D team. Ability to clean/enrich existing data that is maintained in other systems
Data Segmentation/Filtering
Based on 554 Adapt reviews and verified by the G2 Product R&D team. Functionality to filter or segment data from within sales intelligence software
Search
Based on 742 Adapt reviews and verified by the G2 Product R&D team. Offers search tools that allow users to find the data they need quickly
Connections
Based on 597 Adapt reviews and verified by the G2 Product R&D team. Find the people you know that can introduce you to contacts at prospects
Platform (5)
Internationalization
Allows orgainizations multi-national organizations to use tool effectively accross multiple languages and currencies 237 reviewers of Adapt have provided feedback on this feature.
Performance and Reliability
Based on 272 Adapt reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
Reporting/Dashboards
Based on 238 Adapt reviews and verified by the G2 Product R&D team. Access pre-built and custom reports and dashboards.
Mobile User Support
Based on 203 Adapt reviews and verified by the G2 Product R&D team. Allows software to be easily used on multiple mobile devices include phone and tablet devices.
APIs
Enables integration to external systems This feature was mentioned in 203 Adapt reviews.
Lead Intelligence (8)
Market Insights
Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with. 418 reviewers of Adapt have provided feedback on this feature.
Account-level Insights
Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc. 422 reviewers of Adapt have provided feedback on this feature.
Lead Analysis
As reported in 437 Adapt reviews. Prioritizes leads through lead scoring, market insights, account-level insights, etc.
Lead Validation
As reported in 81 Adapt reviews. Product accurately cleans, deduplicates, and verifies lead data.
Lead Enrichment
Product enriches existing lead data with missing information. 76 reviewers of Adapt have provided feedback on this feature.
Lead Quality
Based on 78 Adapt reviews. Product provides accurate, up-to-date contact information for leads, such as email address or phone number.
Lead Analysis
Prioritizes leads through lead scoring, market insights, account-level insights, etc. 68 reviewers of Adapt have provided feedback on this feature.
Browser Extension
Product offers a browser extension that validates or enriches lead information within the user’s browser. 77 reviewers of Adapt have provided feedback on this feature.
Marketing Campaigns (5)
Omni-Channel Tracking
As reported in 353 Adapt reviews. Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.
Revenue Planning
Helps allocate marketing budget based predicted amount of incoming revenue. This feature was mentioned in 347 Adapt reviews.
Media Attribution
Assists in the attribution of marketing budget by identifying successful campaigns and initiatives. This feature was mentioned in 342 Adapt reviews.
Opportunity Timeline
Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities. 359 reviewers of Adapt have provided feedback on this feature.
Customization
As reported in 362 Adapt reviews. Allows for custom report types to match the goals of a company.
Data Availability - Marketing Account Intelligence (1)
Technographic Data Availability
Does this product offer the technographic data that you require? Technographic data includes identifying a company's technology, hardware, and software used
Data Accuracy - Marketing Account Intelligence (1)
Technographic Data Accuracy
Is this technographic data accurate and up to date?
Agentic AI - Lead Intelligence (1)
Cross-system Integration
Works across multiple software systems or databases
Agentic AI - Sales Intelligence (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Marketing Account Intelligence (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation





