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Compare Looker Studio and Mode 
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At a Glance
Market Segments
Small-Business (47.1% of reviews)
Mid-Market (46.4% of reviews)
Entry-Level Pricing
No pricing available
Free All the basics for individual analysts
Looker Studio
Star Rating
(442)4.4 out of 5
Market Segments
Small-Business (47.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Looker StudioMode
Star Rating
(330)4.5 out of 5
Market Segments
Mid-Market (46.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free All the basics for individual analysts
Browse all 3 pricing plansLooker Studio vs Mode
When assessing the two solutions, reviewers found Mode easier to use, set up, and administer. Reviewers also preferred doing business with Mode overall.
- Reviewers felt that Mode meets the needs of their business better than Looker Studio.
- When comparing quality of ongoing product support, reviewers felt that Mode is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Mode over Looker Studio.
Pricing
Entry-Level Pricing
Looker Studio
No pricing availableMode
Studio
Free
All the basics for individual analysts
Included:
- SQL, Python, & R
- Private database connections
Free Trial
Looker Studio
No trial information availableMode
Free Trial is available
Ratings
Meets Requirements
8.5
345
8.7
285
Ease of Use
8.2
349
8.7
289
Ease of Setup
8.4
177
8.8
66
Ease of Admin
8.2
146
8.9
66
Quality of Support
7.3
270
8.9
215
Has the product been a good partner in doing business?
8.2
128
9.1
65
Product Direction (% positive)
8.7
326
8.8
283
Features by Category
Reports
8.8
281
8.7
212
|
Verified
7.9
244
8.1
167
|
Verified
8.7
283
8.3
215
|
Verified
8.4
236
8.2
135
|
Verified
8.9
277
8.6
206
|
Verified
Self Service
Not enough data
8.3
162
|
Verified
Not enough data
8.2
182
|
Verified
Not enough data
8.0
179
|
Verified
Not enough data
7.9
181
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
Feature Not Available
Advanced Analytics
Not enough data
7.8
116
|
Verified
Not enough data
8.7
192
|
Verified
Not enough data
8.4
130
|
Verified
Building Reports
Not enough data
8.5
84
|
Verified
Not enough data
8.3
88
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.2
57
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.8
281
8.7
212
|
Verified
7.9
244
8.1
167
|
Verified
8.7
283
8.3
215
|
Verified
8.4
236
8.2
135
|
Verified
8.9
277
8.6
206
|
Verified
Reports
8.8
106
Not enough data
9.1
103
Not enough data
8.0
92
Not enough data
Generative AI
5.4
35
Not enough data
5.5
36
Not enough data
Visualization
8.9
106
Not enough data
8.7
97
Not enough data
9.0
108
Not enough data
8.5
100
Not enough data
Data Updates
8.2
93
Not enough data
8.6
102
Not enough data
Collaboration
8.8
105
Not enough data
8.5
98
Not enough data
7.9
90
Not enough data
Data Updates
8.2
205
Not enough data
8.3
243
Not enough data
8.2
208
Not enough data
Reports
8.8
281
8.7
212
|
Verified
7.9
244
8.1
167
|
Verified
8.7
283
8.3
215
|
Verified
8.4
236
8.2
135
|
Verified
8.9
277
8.6
206
|
Verified
Data Preparation
Not enough data
8.4
61
|
Verified
Not enough data
8.1
62
|
Verified
Data Modeling and Blending
Not enough data
9.3
96
|
Verified
Not enough data
8.7
93
|
Verified
Not enough data
8.8
70
|
Verified
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Self Service
Not enough data
8.3
162
|
Verified
Not enough data
8.2
182
|
Verified
Not enough data
8.0
179
|
Verified
Not enough data
7.9
181
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
Feature Not Available
Deployment & Integration - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
7.8
116
|
Verified
Not enough data
8.7
192
|
Verified
Not enough data
8.4
130
|
Verified
Performance & Scalability - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Capabilities - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Intelligence - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
8.5
84
|
Verified
Not enough data
8.3
88
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.2
57
|
Verified
Reports
8.8
281
8.7
212
|
Verified
7.9
244
8.1
167
|
Verified
8.7
283
8.3
215
|
Verified
8.4
236
8.2
135
|
Verified
8.9
277
8.6
206
|
Verified
Self Service
Not enough data
8.3
162
|
Verified
Not enough data
8.2
182
|
Verified
Not enough data
8.0
179
|
Verified
Not enough data
7.9
181
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
Feature Not Available
Building Reports
Not enough data
8.5
84
|
Verified
Not enough data
8.3
88
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.2
57
|
Verified
Metrics
Not enough data
9.1
32
Not enough data
9.1
34
Not enough data
8.3
29
Not enough data
8.8
31
Not enough data
8.9
31
Not enough data
8.7
33
Not enough data
8.6
25
Not enough data
8.6
33
Not enough data
8.6
36
Reporting
Not enough data
8.9
44
Not enough data
8.7
39
Not enough data
9.2
42
Not enough data
8.7
38
Not enough data
8.7
21
Not enough data
9.1
29
Not enough data
9.0
49
Other
Not enough data
8.8
39
Not enough data
8.1
29
Not enough data
8.3
31
Not enough data
8.6
32
Not enough data
8.6
27
Not enough data
8.3
23
Not enough data
8.5
27
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
9.0
38
Not enough data
8.6
32
Not enough data
9.0
53
Not enough data
9.0
49
Marketing Operations
Not enough data
8.9
31
|
Verified
Not enough data
8.3
35
|
Verified
Not enough data
8.5
36
|
Verified
Not enough data
8.8
37
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.7
38
|
Verified
Not enough data
9.1
42
|
Verified
Not enough data
8.3
29
|
Verified
Not enough data
8.3
34
|
Verified
Not enough data
8.5
28
|
Verified
Not enough data
8.9
19
|
Verified
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Looker Studio and Mode share no categories
Unique Categories
Looker Studio is categorized as Data Visualization
Mode is categorized as Marketing Analytics, Embedded Business Intelligence, Analytics Platforms, and Digital Analytics
Reviews
Reviewers' Company Size
Looker Studio
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mode
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
22.6%
Information Technology and Services
7.6%
Computer Software
6.9%
Internet
5.0%
Financial Services
3.6%
Other
54.4%
Information Technology and Services
14.1%
Computer Software
13.8%
Financial Services
7.5%
Internet
6.6%
Transportation/Trucking/Railroad
4.4%
Other
53.6%
Discussions
Is Google Data Studio free to use?
4 Comments
KH
YesRead more
How good is Google Data Studio?
2 Comments
CM
Best tool to play around with data and also single page dashboard creation toolRead more
What is the best way to zoom into a specific country when using a map visual?
1 Comment
EP
When you create a new map, the default Dimension is set to "Country ISO Code" which, when you try to select a Zoom Area, doesn't allow for countries.
If...Read more
How do i average on charts without averaging averages
2 Comments
GS
Create averages in the query and use the results in the chartsRead more
Why do companies choose Mode over Looker?
1 Comment
Official Response from Mode
Put simply, data teams move faster in Mode. In Looker, teams have to decide upfront how to model their data, instead of working with data first and then...Read more
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