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Compare Infogram and Looker Studio 
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At a Glance
Market Segments
Small-Business (51.1% of reviews)
Small-Business (47.3% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Infogram
Star Rating
(184)4.7 out of 5
Market Segments
Small-Business (51.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about InfogramLooker Studio
Star Rating
(441)4.4 out of 5
Market Segments
Small-Business (47.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Looker StudioSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Infogram excels in ease of use with a score of 9.5, making it a preferred choice for those who prioritize a user-friendly interface. In contrast, Looker Studio has a lower ease of use rating of 8.2, which some users find less intuitive.
- Reviewers mention that Infogram's reporting capabilities shine, particularly with its Reports Interface scoring 9.1, while Looker Studio's interface, although decent at 8.8, does not match the same level of user satisfaction.
- G2 users highlight Infogram's superior quality of support, rated at 9.0, as a significant advantage, whereas Looker Studio's support rating of 7.3 leaves some users feeling underserved when they encounter issues.
- Users on G2 appreciate Infogram's strong performance in data visualization, with a score of 9.3 for Graphs and Charts, while Looker Studio, although competent at 9.0, does not provide the same level of visual appeal according to some reviewers.
- Reviewers mention that Infogram's collaboration features, particularly in sharing reports (8.0), are less robust compared to Looker Studio's higher score of 9.1, indicating a more seamless experience for team collaboration in Looker Studio.
- Users say that Infogram's mobile user support is rated at 9.0, making it highly accessible for on-the-go users, while Looker Studio's score of 6.6 suggests a need for improvement in mobile functionality.
Pricing
Entry-Level Pricing
Infogram
No pricing availableLooker Studio
No pricing availableFree Trial
Infogram
Free Trial is available
Looker Studio
No trial information availableRatings
Meets Requirements
8.8
155
8.5
344
Ease of Use
9.5
156
8.2
348
Ease of Setup
9.2
46
8.4
176
Ease of Admin
9.2
40
8.2
146
Quality of Support
9.0
113
7.3
269
Has the product been a good partner in doing business?
9.0
29
8.2
128
Product Direction (% positive)
9.1
154
8.7
325
Features by Category
Reports
9.1
50
8.8
281
8.2
37
7.9
244
9.3
59
8.7
283
8.7
37
8.4
236
8.7
48
8.8
276
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
9.1
50
8.8
281
8.2
37
7.9
244
9.3
59
8.7
283
8.7
37
8.4
236
8.7
48
8.8
276
Reports
8.4
19
8.8
106
8.1
19
9.1
103
8.4
15
8.0
92
Generative AI
Not enough data
5.4
35
Not enough data
5.5
36
Visualization
9.4
22
8.9
106
8.7
17
8.7
97
9.1
18
9.0
107
9.3
19
8.5
100
Data Updates
8.8
16
8.2
93
8.6
18
8.6
102
Collaboration
8.3
20
8.8
105
8.8
15
8.5
98
8.5
20
7.9
90
Data Updates
8.1
30
8.2
205
8.3
36
8.3
243
7.4
27
8.2
208
Categories
Categories
Shared Categories
Infogram and Looker Studio are categorized as Data Visualization
Unique Categories
Infogram has no unique categories
Looker Studio has no unique categories
Reviews
Reviewers' Company Size
Infogram
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Looker Studio
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Education Management
9.0%
Marketing and Advertising
6.2%
Information Technology and Services
5.1%
Higher Education
5.1%
Non-Profit Organization Management
4.5%
Other
70.2%
Marketing and Advertising
22.6%
Information Technology and Services
7.6%
Computer Software
6.9%
Internet
5.0%
Financial Services
3.6%
Other
54.3%
Discussions
Is it possible to add more types of interactive graphs, say 3-D graphs if possible?
1 Comment
DD
Hi, sorry for the delay. All charts are 2D templated, for 3D charts I use Flourish. 2D is great for mobile and web, and smaller data sets, easy to see the...Read more
how do I integrate Infogram with other software that I already have?
1 Comment
DD
Hi Manuel, even tho Infogram is an html5 graphics creation tool, you can still download the infographics or charts as .png, jpg and pdf.
As far as I'm...Read more
How much can be customized for a company (fonts, styles, etc.)
1 Comment
DD
Hi Freddy, we have several brands in our business, each with different brand guidelines. Infogram allows us to set primary and secondary fonts and our brand...Read more
How good is Google Data Studio?
2 Comments
CM
Best tool to play around with data and also single page dashboard creation toolRead more
What is the best way to zoom into a specific country when using a map visual?
1 Comment
EP
When you create a new map, the default Dimension is set to "Country ISO Code" which, when you try to select a Zoom Area, doesn't allow for countries.
If...Read more
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