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# Influencity vs Upfluence Comparison - What are their main differences?

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InfluencityUpfluence[+ Add Product](#)

Pricing

**Influencity**
Free Trial

**$158.00** · Discover

**$318.00** · Professional

**$1,118.00** · Business

**Contact Us** · Enterprise

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**Upfluence**
Free Trial

**Starting at $478.00** 1 Search and Contact Module Per Month · Modular Custom Pricing

**Pricing Insights**
from reviews

Perceived Cost

**Influencity**
$$$$$

**Upfluence**
$$$$$

Average Discount

**Influencity**
9%

**Upfluence**
36%27% more

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Influencity** 6 months
Based on 100 responses

**Upfluence** 6 months
Based on 100 responses

Return on Investment

**Influencity** 6 months
Based on 100 responses

**Upfluence** 6 months
Based on 100 responses

 ![Influencity](https://images.g2crowd.com/uploads/product/hd_favicon/3e604f8c88bc6eb2a0b20cb071f7db9f/influencity.svg "Influencity")

 ![Upfluence](https://images.g2crowd.com/uploads/product/hd_favicon/dc261cec1228ebf2343b7c059cea7145/upfluence.svg "Upfluence")

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**Pros & Cons**
from reviews

**Influencity**
[
Ease of Use (12)
](https://www.g2.com/products/influencity/reviews?filters%5Bsentiment_snippet%5D=1184564&qs=pros-and-cons#reviews)[
Detailed Information (11)
](https://www.g2.com/products/influencity/reviews?filters%5Bsentiment_snippet%5D=1184534&qs=pros-and-cons#reviews)[
Complexity (5)
](https://www.g2.com/products/influencity/reviews?filters%5Bsentiment_snippet%5D=1184917&qs=pros-and-cons#reviews)[
Technical Issues (5)
](https://www.g2.com/products/influencity/reviews?filters%5Bsentiment_snippet%5D=1183840&qs=pros-and-cons#reviews)

**Upfluence**
[
Helpful (5)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1770389&qs=pros-and-cons#reviews)[
Campaign Management (4)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1770650&qs=pros-and-cons#reviews)[
Complexity (2)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1960938&qs=pros-and-cons#reviews)[
Initial Complexity (2)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1770209&qs=pros-and-cons#reviews)

Integrations

**Influencity**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_69054bc7d40597b06fc3905720ccc914/microsoft-outlook.png "Product Avatar Image")

Outlook

](https://www.g2.com/products/microsoft-outlook/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_84fd5bd582809f20ff5682d2746ffa82/shopify.png "Product Avatar Image")

Shopify

](https://www.g2.com/products/shopify/reviews)[
View all
](https://www.g2.com/products/influencity/integrations)

**Upfluence**
Not enough data

Screenshots

**Influencity**
 ![Influencity screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1438924/Captura-de-Pantalla-2025-02-19-a-las-12.56.09.png)

**Upfluence**
 ![Upfluence screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/160018/ecommerce.png)

**Ratings**
from reviews

Meets Requirements

**Influencity**

**8.7** /10

Based on 248 responses

**Upfluence**

**8.8** /10

Based on 118 responses

Ease of Use

**Influencity**

**9.0** /10

Based on 254 responses

**Upfluence**

**8.8** /10

Based on 119 responses

Ease of Setup

**Influencity**

**9.1** /10

Based on 207 responses

**Upfluence**

**8.7** /10

Based on 57 responses

Ease of Admin

**Influencity**

**9.2** /10

Based on 172 responses

**Upfluence**

**8.7** /10

Based on 50 responses

Quality of Support

**Influencity**

**9.5** /10

Based on 246 responses

**Upfluence**

**9.3** /10

Based on 116 responses

Has the product been a good partner in doing business?

**Influencity**

**9.2** /10

Based on 172 responses

**Upfluence**

**8.8** /10

Based on 48 responses

Product Direction (% positive)

**Influencity**

**9.5** /10

Based on 242 responses

**Upfluence**

**8.7** /10

Based on 105 responses

**Features**
ratings from reviews

Influencer Marketing Platforms

**7.8** /10

Based on 216 responses

**9.0** /10

Based on 86 responses

Blogger Outreach

Not enough data

**9.3** /10

Based on 35 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
68.4%

Mid-Market(51-1000 emp.)
26.7%

Enterprise(\> 1000 emp.)
4.9%

Small-Business(50 or fewer emp.)
68.4%

Mid-Market(51-1000 emp.)
26.7%

Enterprise(\> 1000 emp.)
4.9%

Small-Business(50 or fewer emp.)
68.3%

Mid-Market(51-1000 emp.)
21.6%

Enterprise(\> 1000 emp.)
10.1%

Small-Business(50 or fewer emp.)
68.3%

Mid-Market(51-1000 emp.)
21.6%

Enterprise(\> 1000 emp.)
10.1%

**Reviewers' Industry**

[![Influencity](https://images.g2crowd.com/uploads/product/hd_favicon/3e604f8c88bc6eb2a0b20cb071f7db9f/influencity.svg "Influencity")](https://www.g2.com/products/influencity/reviews)
Influencity

Marketing and Advertising
47.0%

Public Relations and Communications
7.1%

Apparel & Fashion
5.7%

Food & Beverages
3.9%

Leisure, Travel & Tourism
3.2%

Other
33.2%

[![Upfluence](https://images.g2crowd.com/uploads/product/hd_favicon/dc261cec1228ebf2343b7c059cea7145/upfluence.svg "Upfluence")](https://www.g2.com/products/upfluence/reviews)
Upfluence

Marketing and Advertising
18.1%

Health, Wellness and Fitness
6.5%

Retail
6.5%

Consumer Goods
6.5%

Apparel & Fashion
5.8%

Other
56.5%

Alternatives

**Influencity Alternatives**

 ![HypeAuditor](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_8c44562616b76478224bf32084c0ad43/hypeauditor.jpg "HypeAuditor")

[
HypeAuditor
](/products/hypeauditor/reviews)

 ![GRIN](https://images.g2crowd.com/uploads/product/hd_favicon/114e8afbb2ca80cb55d73f12aa9dd15a/grin.svg "GRIN")

[
GRIN
](/products/grin/reviews)

 ![CreatorIQ](https://images.g2crowd.com/uploads/product/hd_favicon/d13a1be6dd5a47409cf11434314bc4ce/creatoriq.svg "CreatorIQ")

[
CreatorIQ
](/products/creatoriq/reviews)

 ![#paid](https://images.g2crowd.com/uploads/product/hd_favicon/6da1977c835218b580269b56a9e6f1d6/paid-paid.svg "#paid")

[
#paid
](/products/paid-paid/reviews)

**Upfluence Alternatives**

 ![Sprout Social Influencer Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/9c7644dda45ba15962b5e6b08e47dc9f/sprout-social-influencer-marketing.svg "Sprout Social Influencer Marketing")

[
Sprout Social Influencer...
](/products/sprout-social-influencer-marketing/reviews)

 ![CreatorIQ](https://images.g2crowd.com/uploads/product/hd_favicon/d13a1be6dd5a47409cf11434314bc4ce/creatoriq.svg "CreatorIQ")

[
CreatorIQ
](/products/creatoriq/reviews)

 ![GRIN](https://images.g2crowd.com/uploads/product/hd_favicon/114e8afbb2ca80cb55d73f12aa9dd15a/grin.svg "GRIN")

[
GRIN
](/products/grin/reviews)

 ![#paid](https://images.g2crowd.com/uploads/product/hd_favicon/6da1977c835218b580269b56a9e6f1d6/paid-paid.svg "#paid")

[
#paid
](/products/paid-paid/reviews)

## Influencity vs Upfluence FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Upfluence vs Influencity?

Upfluence stands out for its campaign management and customer support, while Influencity is favored for ease of use and detailed influencer data.

| [Upfluence](https://www.g2.com/products/upfluence/reviews) | [Influencity](https://www.g2.com/products/influencity/reviews) |
| --- | --- |
| 4.6/5 (140 reviews) | 4.5/5 (282 reviews) |
| Small-Business | Small-Business |
| 8.7 | 9.1 |
| 9.3 | 9.5 |
| Campaign Management | Ease of Use |

### How do the pricing models of Upfluence and Influencity compare?

Influencity is rated higher for price satisfaction, indicating reviewers consider it the stronger value compared to Upfluence.

- **Upfluence:** In recent reviews, several buyers mention that pricing is on the higher side for smaller businesses and cite concerns about value for money.
- **Influencity:** Reviewers consistently highlight Influencity's affordability and value, with one noting it provides the same data and tools as more expensive competitors.
- **Switching reasons:** Recent Upfluence reviewers mention switching to alternatives like Levanta due to perceived complexity and cost.

### What are the best alternatives to Upfluence and Influencity?

The top 3 alternatives to Upfluence and Influencity are HypeAuditor, Sprout Social Influencer Marketing, and CreatorIQ.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Upfluence](https://www.g2.com/products/upfluence/reviews) | 4.6/5 (140 reviews) | Small-Business | Pricing is on the higher side for smaller businesses | Campaign Management |
| [Influencity](https://www.g2.com/products/influencity/reviews) | 4.5/5 (282 reviews) | Small-Business | Affordable and strong value for the features offered | Ease of Use |
| [HypeAuditor](https://www.g2.com/products/hypeauditor/reviews) | 4.6/5 (264 reviews) | Small-Business | — | — |
| [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) | 4.3/5 (413 reviews) | Mid-Market | — | — |
| [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) | 4.6/5 (581 reviews) | Mid-Market | — | — |

### Which Influencer Marketing Platforms features should I prioritize when comparing Upfluence and Influencity?

Buyers comparing Upfluence and Influencity should prioritize campaign management, influencer discovery and filtering, analytics and reporting, integrations, and audience analysis.

- **Campaign Management:** Upfluence (4 all-time mentions), Influencity (4 all-time mentions).
- **Influencer Discovery & Filtering:** Upfluence (1 all-time mention for filtering features), Influencity (3 all-time mentions for filtering features).
- **Analytics & Reporting:** Upfluence (1 all-time mention for analytics), Influencity (2 all-time mentions for analytics, 4 for data accuracy).
- **Integrations:** Upfluence (1 all-time mention for easy integrations), Influencity (Shopify integration mentioned in recent reviews).
- **Audience Analysis:** Both products are frequently cited for audience insights and demographic data in recent reviews.

### What are the pros and cons of Upfluence vs Influencity?

Upfluence's headline strength is campaign management, while Influencity excels in ease of use and detailed influencer data.

- **Upfluence strengths:** Campaign management (4 all-time mentions), customer support (3), sales increase (3), communication (2), helpfulness (2), metrics tracking (2), options variety (2), training (2), analytics (1), ease of use (1), easy integrations (1), engagement (1), filtering features (1), influencer management (1), intuitive (1).
- **Upfluence trade-offs:** Initial complexity (2), authentication issues (1), complexity (1), limited data (1).
- **Influencity strengths:** Ease of use (12), detailed information (11), influencer management (11), intuitive (7), user interface (7), campaign management (4), data accuracy (4), time-saving (4), customer support (3), engagement (3), filtering features (3), user experience (3), analytics (2).
- **Influencity trade-offs:** Complexity (5), technical issues (5), profile limitations (4), inaccuracy (3), influencer management (3), creator issues (2), geographical limitations (2).

### Is Upfluence or Influencity better for small businesses?

Influencity is the better fit for small businesses, as both products' largest reviewer segment is Small-Business, but Influencity receives stronger value and ease-of-use sentiment from small-business reviewers.

- **Upfluence:** Largest segment is Small-Business; reviewers note a higher price point and a steeper learning curve for smaller teams.
- **Influencity:** Largest segment is Small-Business; reviewers consistently highlight affordability, ease of use, and suitability for organizations starting with influencer marketing.

### Which Influencer Marketing Platforms platform has better integrations?

Upfluence and Influencity are at parity for integrations, with both products supporting Shopify and reviewers mentioning integrations positively.

- **Upfluence:** Shopify integration mentioned in recent reviews; reviewers also cite easy integrations with e-commerce and marketing tools.
- **Influencity:** Shopify integration mentioned in recent reviews; reviewers request more integration options with customer service tools.

### How do Upfluence and Influencity compare on customer support?

Influencity and Upfluence are at parity on Quality of Support, with both scoring above 9.3 and reviewers consistently praising support experiences.

- **Upfluence:** Reviewers highlight helpful onboarding, responsive chat support, and live Q&A sessions.
- **Influencity:** Reviewers consistently praise the support team for being approachable, responsive, and providing clear onboarding and ongoing assistance.

### Which is easier to implement, Upfluence or Influencity?

Influencity has a slight edge in Ease of Setup, scoring 9.1 versus Upfluence's 8.7, but both products are rated highly for implementation.

- **Upfluence:** Reviewers describe the initial setup as easy and intuitive, with onboarding support frequently cited as helpful.
- **Influencity:** Reviewers consistently mention quick and simple setup, with the platform being user-friendly even for those new to influencer marketing tools.

### Which product has better Audience Analysis?

Influencity is favored for Audience Analysis, with more frequent reviewer mentions of detailed audience insights and data accuracy.

- **Upfluence:** Audience analysis and demographic data are cited in recent reviews, with a Meets Requirements score of 8.8 and analytics mentioned once all-time.
- **Influencity:** Audience analysis is a recurring theme, with 11 all-time mentions for detailed information, 4 for data accuracy, and a Meets Requirements score of 8.6.