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Compare GRIN and Upfluence 
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At a Glance
Market Segments
Small-Business (66.9% of reviews)
Small-Business (68.8% of reviews)
Entry-Level Pricing
No pricing available
Starting at $478.00 1 Search and Contact Module Per Month
GRIN
Star Rating
(481)4.5 out of 5
Market Segments
Small-Business (66.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about GRINUpfluence
Star Rating
(139)4.6 out of 5
Market Segments
Small-Business (68.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $478.00 1 Search and Contact Module Per Month
Learn more about UpfluenceSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Upfluence excels in its User-Generated Content (UGC) Management feature, scoring 9.4, which allows brands to effectively curate and utilize content created by their customers. In contrast, GRIN's UGC Management received a lower score of 8.2, indicating it may not be as robust in this area.
- Reviewers mention that Upfluence's Influencer Whitelisting feature is highly rated at 9.2, providing brands with better control over their influencer partnerships. GRIN, however, scored only 6.0 in this category, suggesting a significant gap in functionality that could impact campaign effectiveness.
- G2 users highlight Upfluence's superior Content Scheduling capabilities, achieving a score of 9.7, which allows for seamless planning and execution of marketing campaigns. GRIN's score of 8.4 indicates that its scheduling features may not be as user-friendly or comprehensive.
- Users on G2 report that Upfluence's Campaign Analytics feature is particularly strong, with a score of 9.4, providing detailed insights into campaign performance. In comparison, GRIN's analytics received a score of 8.4, suggesting that users may find Upfluence's reporting tools more effective for data-driven decision-making.
- Reviewers mention that Upfluence's Influencer Recruitment process is rated at 8.9, making it easier for brands to find and engage with suitable influencers. GRIN's lower score of 8.2 indicates that its recruitment process may not be as streamlined or effective.
- Users say that Upfluence's Quality of Support is rated at 9.2, reflecting a strong commitment to customer service. In contrast, GRIN's support received a higher score of 9.5, suggesting that while both platforms offer good support, GRIN may have a slight edge in this area.
Pricing
Entry-Level Pricing
GRIN
No pricing availableUpfluence
Modular Custom Pricing
Starting at $478.00
1 Search and Contact Module Per Month
Scale effectively with tailored modules that maximize value and ROI as your business evolves.
- Search and Contact
Free Trial
GRIN
No trial information availableUpfluence
Free Trial is available
Ratings
Meets Requirements
8.6
410
8.8
118
Ease of Use
8.4
413
8.8
119
Ease of Setup
8.2
235
8.7
57
Ease of Admin
8.6
163
8.7
50
Quality of Support
9.2
410
9.3
116
Has the product been a good partner in doing business?
9.0
163
8.8
48
Product Direction (% positive)
9.2
389
8.7
105
Features by Category
Identify
Not enough data
9.1
33
Not enough data
9.3
34
Not enough data
9.2
33
Manage
Not enough data
9.2
30
Not enough data
9.4
12
Not enough data
9.0
28
Not enough data
9.3
25
Not enough data
9.7
13
Results
Not enough data
9.5
13
Not enough data
9.4
29
Not enough data
9.4
27
Influencer Marketing
8.0
350
|
Verified
8.9
82
|
Verified
7.6
311
|
Verified
8.9
84
|
Verified
7.9
328
|
Verified
8.9
86
|
Verified
8.1
334
|
Verified
8.8
85
|
Verified
8.6
348
|
Verified
9.0
79
|
Verified
8.0
320
|
Verified
9.4
54
8.0
315
|
Verified
9.2
71
|
Verified
8.2
336
|
Verified
9.1
75
|
Verified
8.2
341
|
Verified
9.0
74
|
Verified
8.4
330
|
Verified
9.0
71
|
Verified
Feature Not Available
9.2
41
|
Verified
8.3
254
|
Verified
9.1
42
Feature Not Available
8.9
19
8.4
254
|
Verified
9.1
25
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
GRIN and Upfluence are categorized as Influencer Marketing Platforms
Reviews
Reviewers' Company Size
GRIN
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Upfluence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Consumer Goods
18.1%
Apparel & Fashion
17.7%
Health, Wellness and Fitness
12.7%
Marketing and Advertising
12.5%
Food & Beverages
9.6%
Other
29.4%
Marketing and Advertising
18.1%
Retail
6.5%
Health, Wellness and Fitness
6.5%
Consumer Goods
6.5%
Apparel & Fashion
5.8%
Other
56.5%
Alternatives
Discussions
What is grin influencer marketing?
3 Comments
AC
Grin is a web based database and influencer management tool that allows businesses to search for, prospect, communicate with and recruit influencers and...Read more
What is grin app?
3 Comments
MM
Grin did not provide us with the services we asked for and refused to let us out of a contract we signed after they purposefully hid the truth from us with...Read more
I've only used the program for 3 months now. What piece of advice would you have for new users? Anything you wish you knew from the start of using the software?
2 Comments
OS
Lean on your CSM as much as possible! They can help you strategize and streamline based on your needs! Read more
Can I contact influencers directly within the platform?
1 Comment
Official Response from Upfluence
Upfluence software is an all-in-one influencer software that allows you to identify influencers, contact them at scale, and manage your campaign all in one...Read more
How can I manage my campaign on Upfluence Software?
1 Comment
Official Response from Upfluence
With Upfluence software, you can manage your influencer campaign from start to finish. Once you have defined your campaign objectives, you can create and...Read more
How can I analyze my campaign’s performance?
1 Comment
Official Response from Upfluence
Upfluence Software includes a social stream tool that allows you to monitor your brand mentions across social media and measure the impact of your campaign....Read more
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