Introducing G2.ai, the future of software buying.Try now
Compare CreatorIQ and GRIN 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Meltwater
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Trackdesk
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Influencer Hero
Visit Website
At a Glance
Market Segments
Mid-Market (42.9% of reviews)
Small-Business (66.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
CreatorIQ
Star Rating
(566)4.6 out of 5
Market Segments
Mid-Market (42.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about CreatorIQGRIN
Star Rating
(481)4.5 out of 5
Market Segments
Small-Business (66.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about GRINSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that CreatorIQ excels in "Quality of Support" with a score of 9.5, which reviewers mention as a key strength, highlighting responsive customer service and helpful resources. In contrast, GRIN also scores well at 9.5, but some users feel that the support could be more proactive.
- Reviewers mention that CreatorIQ's "Campaign Analytics" feature, scoring 8.7, provides in-depth insights that help brands optimize their influencer strategies. Users on G2 note that GRIN's similar feature, while effective at 8.4, lacks some of the advanced analytics capabilities that CreatorIQ offers.
- Users say that CreatorIQ's "Influencer Recruitment" feature, with a score of 7.8, is robust but can be improved with more intuitive search filters. Conversely, GRIN shines in this area with a score of 8.2, as reviewers appreciate its user-friendly interface and effective matching algorithms.
- G2 users report that GRIN's "Influencer Compensation" feature, scoring 8.3, is particularly strong, allowing for seamless payment processes and clear tracking of influencer payments. In comparison, CreatorIQ's score of 6.6 indicates that users find this feature less satisfactory, often citing complexity in managing compensation.
- Reviewers mention that CreatorIQ's "Influencer Segmentation" feature, scoring 8.1, is effective but could benefit from more customization options. On the other hand, GRIN's score of 8.3 indicates that users find its segmentation tools more flexible and easier to use for targeted campaigns.
- Users report that both platforms have similar scores for "Data Importing and Exporting Tools" at 8.5, but GRIN is noted for its more straightforward process, which reviewers say saves time and reduces frustration compared to CreatorIQ's more complex system.
Pricing
Entry-Level Pricing
CreatorIQ
No pricing availableGRIN
No pricing availableFree Trial
CreatorIQ
No trial information availableGRIN
No trial information availableRatings
Meets Requirements
8.5
450
8.6
410
Ease of Use
8.6
455
8.4
413
Ease of Setup
8.4
187
8.2
235
Ease of Admin
8.7
167
8.6
163
Quality of Support
9.5
446
9.2
410
Has the product been a good partner in doing business?
9.5
172
9.0
163
Product Direction (% positive)
9.5
437
9.2
389
Features by Category
Influencer Marketing
7.8
356
|
Verified
8.0
350
|
Verified
8.1
340
7.6
311
|
Verified
8.4
326
|
Verified
7.9
328
|
Verified
8.1
346
|
Verified
8.1
334
|
Verified
7.8
309
|
Verified
8.6
348
|
Verified
7.3
186
8.0
320
|
Verified
7.7
232
|
Verified
8.0
315
|
Verified
8.7
373
|
Verified
8.2
336
|
Verified
8.8
377
|
Verified
8.2
341
|
Verified
8.5
361
|
Verified
8.4
330
|
Verified
6.9
113
|
Verified
Feature Not Available
6.6
120
|
Verified
8.3
254
|
Verified
6.4
109
|
Verified
Feature Not Available
6.2
101
|
Verified
8.4
254
|
Verified
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
CreatorIQ and GRIN are categorized as Influencer Marketing Platforms
Unique Categories
CreatorIQ has no unique categories
GRIN has no unique categories
Reviews
Reviewers' Company Size
CreatorIQ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
GRIN
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
30.5%
Cosmetics
15.9%
Consumer Goods
9.7%
Public Relations and Communications
8.6%
Apparel & Fashion
5.5%
Other
29.8%
Consumer Goods
18.1%
Apparel & Fashion
17.7%
Health, Wellness and Fitness
12.7%
Marketing and Advertising
12.5%
Food & Beverages
9.6%
Other
29.4%
Discussions
what is the formula for calculating earned media value EMV?
1 Comment
MP
Hey Dan, great question! EMV is calculated based on 2 variables:
1. The type of post. Each piece of content starts off at a baseline EMV value based on...Read more
CreatorIQ has no more discussions with answers
What is grin influencer marketing?
3 Comments
AC
Grin is a web based database and influencer management tool that allows businesses to search for, prospect, communicate with and recruit influencers and...Read more
What is grin app?
3 Comments
MM
Grin did not provide us with the services we asked for and refused to let us out of a contract we signed after they purposefully hid the truth from us with...Read more
I've only used the program for 3 months now. What piece of advice would you have for new users? Anything you wish you knew from the start of using the software?
2 Comments
OS
Lean on your CSM as much as possible! They can help you strategize and streamline based on your needs! Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
