# Best Video Advertising Software - Page 5 *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)* Video advertising software enables advertisers to buy, manage, and place video ads on websites. Video advertising is typically managed by a company’s marketing team or a third-party ad agency and can be leveraged to drive both brand awareness and direct response initiatives. Advertisers may elect to use video advertising due to the possibility of higher engagement rates and better conversion numbers compared to other channels. Video advertising functionality may be offered through a best-of-breed product but is more commonly bundled into a cross-channel platform that may also possess capabilities of [search advertising software](https://www.g2.com/categories/search-advertising), [display advertising software](https://www.g2.com/categories/display-advertising), [mobile advertising software](https://www.g2.com/categories/mobile-advertising), or [social media advertising software](https://www.g2.com/categories/social-media-advertising). To qualify for inclusion in the Video Advertising category, a product must: - Offer tools for uploading or creating video ads - Provide workflows for effectively managing and trafficking ads within the platform - Track key success metrics of reach, conversions, and return on ad spend (ROAS) ## Top Video Advertising Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [StackAdapt](https://www.g2.com/products/stackadapt/reviews) | 4.7/5.0 (866 reviews) | Multi-channel video with managed service support | "[In-Depth Yet Easy to Use, with Incredible Performance and Support](https://www.g2.com/survey_responses/stackadapt-review-12627008)" | | 2 | [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) | 4.0/5.0 (426 reviews) | Campaign billing and IO reconciliation for agencies | "[Essential for Campaign Billing, But Support Needs Improvement](https://www.g2.com/survey_responses/prisma-review-11841592)" | | 3 | [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) | 4.4/5.0 (182 reviews) | Cross-channel programmatic buying with granular targeting | "[More Control and Real-Time Campaign Adjustments with The Trade Desk](https://www.g2.com/survey_responses/the-trade-desk-review-12754603)" | | 4 | [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews) | 4.8/5.0 (135 reviews) | Self-serve CTV ad placement with retargeting | "[Intuitive UX, Incredible Customer Success Support, and Great Audience Segmentation](https://www.g2.com/survey_responses/vibe-review-12517453)" | | 5 | [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) | 4.2/5.0 (1,392 reviews) | Video ad targeting with cross-platform Meta reach | "[Strong Targeting and High ROI with Smooth Meta Integrations](https://www.g2.com/survey_responses/facebook-for-business-review-12973164)" | | 6 | [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews) | 4.8/5.0 (61 reviews) | Self-serve CTV with conversion attribution | "[Revolutionized Our TV Advertising Strategy](https://www.g2.com/survey_responses/mntn-performance-tv-review-12713892)" | | 7 | [Amazon Video Ads](https://www.g2.com/products/amazon-amazon-video-ads/reviews) | 4.4/5.0 (15 reviews) | Product demonstration videos within Amazon purchase intent | "[Precise for the target audience. Like the simplicity](https://www.g2.com/survey_responses/amazon-video-ads-review-8339269)" | | 8 | [QuickFrame](https://www.g2.com/products/quickframe/reviews) | 4.6/5.0 (38 reviews) | Brand-to-creator marketplace for CTV and social ads | "[QuickFrame: A Game-Changer for My Production Business](https://www.g2.com/survey_responses/quickframe-review-12049273)" | | 9 | [LocaliQ](https://www.g2.com/products/localiq/reviews) | 4.5/5.0 (1,048 reviews) | Multi-channel lead tracking with managed campaign execution | "[Dependable Marketing Partner with Excellent Communication](https://www.g2.com/survey_responses/localiq-review-12899666)" | | 10 | [Extreme Reach](https://www.g2.com/products/extreme-reach/reviews) | 4.3/5.0 (23 reviews) | — | "[Great UI That Keeps Everything Organized and Easy to Navigate](https://www.g2.com/survey_responses/extreme-reach-review-13080002)" | --- ## What Are the Most Common Questions About Video Advertising Software? *AI-generated · Last updated: May 26, 2026* ### What is the most affordable video advertising software for SMBs? Based on G2 reviews, buyers looking for affordable video advertising software for SMBs most often mention ease of setup, manageable entry points, and the ability to launch campaigns without heavy operational overhead. According to verified users, Vibe stands out for small businesses because reviewers repeatedly describe it as easy to use, quick to launch, and accessible for growing brand awareness on streaming TV. G2 reviewers also mention StackAdapt as approachable for self-serve campaign execution, though some note it may be less accessible for smaller budgets. Reviews for MNTN Performance TV highlight approachable pricing for small business clients alongside straightforward onboarding and tracking support. **Here are some of the top-rated products on G2:** - [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews/vibe-review-11842525) – frequently praised by small businesses for easy setup, straightforward reporting, and affordable streaming TV access - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-11885523) – noted for self-serve campaign management, no minimums in one review, and support for multi-format video campaigns - [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews/mntn-performance-tv-review-12712498) – highlighted for approachable pricing for small business streaming campaigns with easy onboarding and tracking ### Which tool supports programmatic video ad buying? Based on G2 reviews, StackAdapt is the strongest fit for programmatic video ad buying in this category snapshot. According to verified users, reviewers consistently describe it as a demand-side platform that supports video alongside display, native, CTV, audio, and other channels from one interface. G2 reviewers mention fast campaign launches, strong targeting options, forecasting tools, and the ability to centralize programmatic buying without juggling multiple vendors. While other reviewed products also support video campaigns, StackAdapt appears most consistently in recent feedback tied directly to programmatic workflows, campaign execution, and multi-channel activation for agencies and in-house teams. ### Which vendor offers advanced creative testing for video ads? Based on G2 reviews, MNTN Performance TV and QuickFrame are most closely associated with creative testing for video ads. According to verified users, MNTN reviewers describe access to data that helps teams understand which concepts perform best, while QuickFrame reviewers mention structured workflows that connect brands with creators and support iterative video production. G2 reviewers also reference Innovid for creative QA and dynamic creative management, which can help teams validate and manage video assets more efficiently. Across the recent review set, the clearest theme is not simple asset hosting, but the ability to compare concepts, support revisions, and tie creative decisions to campaign outcomes. ### Which video advertising platform offers the best audience targeting options? Based on G2 reviews, StackAdapt is the strongest answer for audience targeting in this dataset. According to verified users, reviewers repeatedly highlight firmographic, ABM, contextual, behavioral, and niche audience targeting as standout strengths, especially for B2B and multi-channel campaigns. G2 reviewers mention that it helps them reach highly specific audiences across video, CTV, native, display, and audio while keeping campaign management centralized. Several reviews also describe better quality audience reach, strong segmentation tools, and support for prospecting and retargeting. Other platforms in the data mention targeting as well, but StackAdapt appears most consistently associated with breadth and precision of audience options. ### What is the top-rated video advertising platform for large brands? Based on G2 reviews, large brands and agencies often describe The Trade Desk as a strong choice when they need broad inventory access, transparent media buying, and cross-channel control. According to verified users, reviewers praise its premium inventory access, advanced targeting, omnichannel execution, and detailed reporting for large-scale campaigns. G2 reviewers also mention that the platform can have a steeper learning curve and may be better suited to teams with programmatic expertise, which aligns with enterprise use cases. In the same review set, StackAdapt and Prisma also surface in larger organizational workflows, but The Trade Desk is most consistently tied to scale, reach, and sophisticated campaign management. **Here are some of the top-rated products on G2:** - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews/the-trade-desk-review-12174421) – favored for premium inventory access, advanced targeting, and cross-channel buying at enterprise scale - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-11540272) – used for full-service programmatic campaigns across many channels with strong support for agencies and larger teams - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-11799128) – valued for organizing complex campaign planning, buying, billing, and reporting workflows in one platform ### What is the top solution for managing multi-platform video ad campaigns? Based on G2 reviews, StackAdapt is frequently described as a strong solution for managing multi-platform video ad campaigns. According to verified users, reviewers value the ability to run video, CTV, display, native, and audio campaigns from one system instead of switching between different vendor tools. G2 reviewers mention centralized reporting, easier audience management, real-time optimization, and access to varied inventory as major benefits. Reviews also note that support teams and managed service options can help teams move faster when building cross-channel plans. While platforms like The Trade Desk and Prisma also support multi-channel workflows, StackAdapt is the most repeatedly cited for simplifying execution across advertising formats. **Here are some of the top-rated products on G2:** - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-12321726) – centralizes display, video, CTV, and native campaigns so teams can manage audiences and reporting in one place - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews/the-trade-desk-review-12398260) – supports planning, activation, and measurement across display, video, CTV, audio, and retail media - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-11799128) – helps teams organize campaign planning, buying, billing, and reporting for complex media workflows ### Which vendor provides AI-powered video ad optimization? Based on G2 reviews, StackAdapt and The Trade Desk are the vendors most clearly associated with AI-powered optimization in this review set. According to verified users, StackAdapt reviewers mention AI assistant functionality for reporting and insight gathering, along with ongoing AI-driven improvements to platform workflows. G2 reviewers also reference The Trade Desk’s AI capabilities in campaign optimization and audience discovery. Quantcast Platform appears in reviews for Agent Q, which users describe as helping balance cost and performance. Across the recent reviews, the common value of AI is faster optimization, easier insight discovery, and better support for audience and creative decisions rather than fully hands-off automation. ### Which solution supports real-time performance tracking for video ads? Based on G2 reviews, StackAdapt is repeatedly highlighted for real-time reporting and fast access to campaign performance data. According to verified users, reviewers say the platform makes it easier to monitor results, optimize campaigns quickly, and pull actionable insights across video and other channels. G2 reviewers also describe Vibe as strong for quick reporting and easy-to-read analytics, especially for streaming TV campaigns. The Trade Desk appears in reviews for real-time reporting and on-the-fly budget and targeting adjustments as well. Across the category snapshot, the most consistent buyer theme is visibility into live performance without relying on delayed manual reporting from separate tools. ### What platform provides analytics on video ad engagement rates? Based on G2 reviews, buyers looking for analytics on video ad engagement most often mention platforms with accessible reporting, audience insights, and campaign measurement dashboards. According to verified users, Quantcast Platform is noted for clear reporting, audience insight tools, forecasting, and creative grading that help teams understand campaign performance. G2 reviewers also mention StackAdapt for real-time reporting and easier insight gathering across campaigns, while Vibe is praised for simple dashboards and transparent analytics for streaming TV. The strongest common thread across these reviews is not just raw reporting, but the ability to interpret engagement signals and use them for optimization decisions. ### What platform integrates video ads with social media and OTT channels? Based on G2 reviews, illumin and Quantcast Platform stand out for connecting video advertising with broader cross-channel campaign planning. According to verified users, illumin reviewers mention combining programmatic channels with Facebook and mapping campaigns across the customer journey, while Quantcast reviewers describe running campaigns across channels from a single workflow. G2 reviewers also cite StackAdapt for managing video, CTV, native, and display in one environment, and some reviews reference Facebook for Business when social activation is a core part of the mix. In this dataset, the buyer need is usually unified planning and reporting across channels rather than a narrow video-only workflow. ## G2 Grid® for Video Advertising Software ![G2 Grid® for Video Advertising Software plotting products by satisfaction and market presence](https://www.g2.com/categories/video-advertising/grids.png?focus%5B%5D=5910&focus%5B%5D=5974&focus%5B%5D=4907&focus%5B%5D=1185713&focus%5B%5D=5405&focus%5B%5D=1183475&focus%5B%5D=74626&focus%5B%5D=108155) Highlighted products: StackAdapt, Prisma, The Trade Desk, Vibe, Facebook for Business, MNTN Performance TV, Amazon Video Ads, and QuickFrame. Underlying data: [Grid® JSON](https://www.g2.com/categories/video-advertising/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=prisma-mediaocean&focus%5B%5D=the-trade-desk&focus%5B%5D=vibe-2025-07-01&focus%5B%5D=facebook-for-business&focus%5B%5D=mntn-performance-tv&focus%5B%5D=amazon-amazon-video-ads&focus%5B%5D=quickframe) ## How Many Video Advertising Software Products Does G2 Track? **Total Products under this Category:** 206 ### Category Stats (Jul 2026) - **Average Rating**: 4.33/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: Quantcast Platform (+0.12%) - Among all products in this category, Quantcast Platform recorded the largest rating increase compared to last month *Last updated: July 21, 2026* ## How Does G2 Rank Video Advertising Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 11,800+ Authentic Reviews - 206+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Which Video Advertising Software Is Best for Your Use Case? - **Leader:** [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - **Highest Performer:** [QuickFrame](https://www.g2.com/products/quickframe/reviews) - **Easiest to Use:** [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews) - **Top Trending:** [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - **Best Free Software:** [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) --- **Sponsored** ### Criteo GO Criteo GO is a self-serve, AI-driven advertising platform designed for ecommerce and DTC brands that want to launch high-performing campaigns quickly — without the complexity of managing multiple ad platforms. A full self-service, end-to-end performance marketing platform, Criteo GO helps businesses discover new traffic, acquire customers, and drive performance at scale. Built as a simple, marketing-led entry point for new-to-Criteo advertisers, Criteo GO guides users from onboarding through campaign launch to ensure success from the start. Guided onboarding, optimised campaign templates covering the full marketing funnel, and intuitive self-service tools with clear performance insights make sophisticated commerce advertising accessible to teams of any size. At the core of Criteo GO is Criteo AI — powered by over 20 years of commerce intelligence, real-time commerce signals, and billions of shopping interactions. This intelligence fuels smarter full-funnel targeting, automated optimisation, cross-channel reach, and more relevant ads, helping advertisers reach high-intent shoppers with precision and less manual effort. The platform auto-optimises bidding, targeting, and creatives using thousands of signals per second, so teams can focus on growth rather than manual campaign management. Criteo GO is designed for advertisers — especially new-to-Criteo brands and SMBs — looking to run performance marketing campaigns that are simple to set up, fast to launch, and built to scale. From onboarding to campaign activation, the entire workflow is streamlined so campaigns start performing within days, not weeks. Key capabilities include: 1. Cross-channel reach by design — reach shoppers across the open web, app, and social using display, video, and native ad formats, all within a single campaign 2. Full-funnel performance — drive discovery, acquire new customers, and maximise conversions across the shopper journey 3. Criteo AI automation — campaign setup, targeting, bidding, and creative optimisation handled automatically using product-level data, shopper behaviour, and publisher context 4. Transparent reporting — clear performance insights and actionable analytics so advertisers always know what is working 5. Guided self-service — no deep technical expertise required; AI-assisted recommendations guide users through every step Criteo GO is built on a foundation of real-time commerce data and live shopping signals — including product-level data, shopper behaviour, and publisher context — that power more accurate targeting and better predictions across every channel and format. The result is a platform that removes fragmented workflows and channel-specific constraints, making cross-channel, full-funnel performance advertising simpler, more transparent, and more effective — especially for growing teams. Whether you are a growth marketer, ecommerce manager, or founder, Criteo GO helps you drive sales faster with less manual work. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=280&secure%5Bchosen_at%5D=2026-07-21T17%3A56%3A10Z&secure%5Bdisplayable_resource_id%5D=280&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=280&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1774500&secure%5Bresource_id%5D=280&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fvideo-advertising%3Fpage%3D8&secure%5Btoken%5D=3ed3fd6e7ee586e6db977517b5eb2e57d3d472c7e496e091592d5bfaf068c8a2&secure%5Burl%5D=https%3A%2F%2Fwww.criteo.com%2Fgo%3Futm_campaign%3D2026.gbl.pame.go_g2_ads%26utm_medium%3Dcpc%26utm_source%3Dg2%26utm_detail%3Dvideo_advertising&secure%5Burl_type%5D=custom_url) --- ## What Are the Top-Rated Video Advertising Software Products in 2026? ### 1. [Brand+ Marketplace (formerly Smaato)](https://www.g2.com/products/brand-marketplace-formerly-smaato/reviews) Smaato's digital ad tech platform is the only omnichannel ad server and monetization solution with controls to make monetization simple. Publishers can bring their first-party data and manage all inventory in one place. Marketers get access to the highest-quality inventory so they can reach audiences around the world and on any device. Headquartered in San Francisco, Smaato is part of Verve Group, a Media and Games Invest (MGI) company, with additional offices in Hamburg, New York, Beijing, and Singapore. Learn more at www.smaato.com **Average Rating:** 4.4/5.0 **Total Reviews:** 12 **How Do G2 Users Rate Brand+ Marketplace (formerly Smaato)?** - **Ease of Use:** 7.7/10 (Category avg: 8.6/10) **Who Is the Company Behind Brand+ Marketplace (formerly Smaato)?** - **Seller:** [Verve Group](https://www.g2.com/sellers/verve-group) - **HQ Location:** Carlsbad, California - **LinkedIn® Page:** https://www.linkedin.com/company/vervegroup/ (534 employees on LinkedIn®) - **Ownership:** STO: VER **Who Uses This Product?** - **Company Size:** 46% Mid-Market, 23% Small-Business #### What Are Recent G2 Reviews of Brand+ Marketplace (formerly Smaato)? **"[Good partners!](https://www.g2.com/survey_responses/brand-marketplace-formerly-smaato-review-6663251)"** **Rating:** 4.0/5.0 stars *— Natalia S.* [Read full review](https://www.g2.com/survey_responses/brand-marketplace-formerly-smaato-review-6663251) --- **"[One of the best demand sources for Banner ad format](https://www.g2.com/survey_responses/brand-marketplace-formerly-smaato-review-7249525)"** **Rating:** 5.0/5.0 stars *— Phạm Thạch N.* [Read full review](https://www.g2.com/survey_responses/brand-marketplace-formerly-smaato-review-7249525) --- #### What Are G2 Users Discussing About Brand+ Marketplace (formerly Smaato)? - [What are in-app advertisements?](https://www.g2.com/discussions/what-are-in-app-advertisements) - 1 comment - [What is MoPub used for?](https://www.g2.com/discussions/smaato-what-is-mopub-used-for) - 1 comment - [Is smaato a DSP?](https://www.g2.com/discussions/is-smaato-a-dsp) - [What is smaato?](https://www.g2.com/discussions/what-is-smaato) - 1 comment ### 2. [Brightcove Audience Insights](https://www.g2.com/products/brightcove-audience-insights/reviews) BRIGHTCOVE AUDIENCE INSIGHTS TURN YOUR DATA INTO REVENUE **Average Rating:** 4.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Brightcove Audience Insights?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) **Who Is the Company Behind Brightcove Audience Insights?** - **Seller:** [Brightcove](https://www.g2.com/sellers/brightcove) - **Year Founded:** 2004 - **HQ Location:** Boston, MA - **Twitter:** @Brightcove (18,056 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/brightcove/ (351 employees on LinkedIn®) - **Ownership:** NASDAQ:BCOV **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are Recent G2 Reviews of Brightcove Audience Insights? **"[A Game-Changer for Video Analytics](https://www.g2.com/survey_responses/brightcove-audience-insights-review-10057285)"** **Rating:** 4.0/5.0 stars *— Ridhi S.* [Read full review](https://www.g2.com/survey_responses/brightcove-audience-insights-review-10057285) --- ### 3. [Bucksense](https://www.g2.com/products/bucksense/reviews) The platform that delivers conversions, not just impressions. Created by marketers for marketers, Bucksense is Programmatic Advertising that delivers conversions, not just impressions. Integrating advanced mathematical models and proven marketing expertise into its algorithm, Bucksense’s platform has the data tools and features that improve ROI. Clients can choose from a range of fully supported SaaS to Expert Managed Services. **Average Rating:** 3.1/5.0 **Total Reviews:** 4 **How Do G2 Users Rate Bucksense?** - **Ease of Use:** 7.9/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.8/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 5.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 7.5/10 (Category avg: 8.2/10) **Who Is the Company Behind Bucksense?** - **Seller:** [Bucksenese](https://www.g2.com/sellers/bucksenese) - **Year Founded:** 2012 - **HQ Location:** New York, US - **Twitter:** @BuckSense (1,030 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/bucksense-inc- (45 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Mid-Market, 50% Small-Business #### What Are Recent G2 Reviews of Bucksense? **"[Easy to use platform, excellent support and great results.](https://www.g2.com/survey_responses/bucksense-review-136341)"** **Rating:** 4.5/5.0 stars *— Carlos Javier L.* [Read full review](https://www.g2.com/survey_responses/bucksense-review-136341) --- **"[User-friendly interface for effortless social media lead conversion](https://www.g2.com/survey_responses/bucksense-review-8915385)"** **Rating:** 4.5/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/bucksense-review-8915385) --- #### What Are G2 Users Discussing About Bucksense? - [What is Bucksense used for?](https://www.g2.com/discussions/what-is-bucksense-used-for) ### 4. [Clypd](https://www.g2.com/products/clypd-clypd/reviews) Clypd is a advertising technology platform built for the television industry and designed to empower media owners with programmatic ad solutions. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Clypd?** - **Ease of Use:** 6.7/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 6.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Clypd?** - **Seller:** [Clypd](https://www.g2.com/sellers/clypd) - **HQ Location:** Somerville, US - **Twitter:** @clypd (999 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2999343 (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Clypd? **"[TV ad slots available in different networks](https://www.g2.com/survey_responses/clypd-review-10190030)"** **Rating:** 4.0/5.0 stars *— Jason K.* [Read full review](https://www.g2.com/survey_responses/clypd-review-10190030) --- ### 5. [ContentGroove](https://www.g2.com/products/contentgroove/reviews) ContentGroove uses AI to automatically create relevant, topical clips from longer videos, saving you valuable editing time. Post video clips to more social media platforms and reach a wider audience with minimal investment of time and money. Key features: 1. Transcript generation and keyword analysis: our system makes available your videos’ transcript as well as the list of key topics in your video 2. Automatic video clip generation: save valuable video editing time by reviewing what our system suggests as top clips in your video 3. Video clip trimming: extend, shorten, or edit clips using our easy-to-use video clip trimmer 4. Captions management (edit, format, burn-in): not all of your customers will have sound on by default; in fact, studies show that over 80% of mobile users watch video with the sound off - engage them with captions 5. Multi-clip reel builder (intros, outros, music): add branding and polish to your video clips 6. YouTube and Vimeo channel subscriptions: never double-upload anything again - we’ll get your new videos right from your video channels 7. Email and Slack notifications: share an animated gif and clips directly in email and Slack 8. Embeddable video player: embed our video clip player directly in your website 9. Video cropping (9:16, 1:1, 4:3, 3:4): resize your video clips so that they present well natively on a mobile phone 10. Dashboard: load content and view your latest activity - all in one place 11. Shareable SEO-ready video clip landing pages: we create the page - you share it 12. API: need all of this in programmatic form? Check out our brand-new API **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate ContentGroove?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 10.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind ContentGroove?** - **Seller:** [ContentGroove](https://www.g2.com/sellers/contentgroove) - **HQ Location:** San Mateo, US - **LinkedIn® Page:** https://www.linkedin.com/company/contentgroove (2 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are Recent G2 Reviews of ContentGroove? **"[Has saved us alot of time on video marketing editing!](https://www.g2.com/survey_responses/contentgroove-review-8769946)"** **Rating:** 5.0/5.0 stars *— kristin b.* [Read full review](https://www.g2.com/survey_responses/contentgroove-review-8769946) --- ### 6. [Cube](https://www.g2.com/products/cube-cube/reviews) Creative Production Platform with Digital Asset Management, Creative Automation, Collaboration & Video Ad Delivery features **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **Who Is the Company Behind Cube?** - **Seller:** [Cube](https://www.g2.com/sellers/cube-9b42c3f0-42ab-4bc7-a513-2c622029ef92) - **Year Founded:** 2011 - **HQ Location:** Amsterdam, NL - **LinkedIn® Page:** https://www.linkedin.com/company/cube-cloud/ (15 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Cube? **"[Cube helps brands optimize their content production](https://www.g2.com/survey_responses/cube-review-8508772)"** **Rating:** 5.0/5.0 stars *— Linda B.* [Read full review](https://www.g2.com/survey_responses/cube-review-8508772) --- ### 7. [Epom White Label DSP](https://www.g2.com/products/epom-white-label-dsp/reviews) Epom DSP is a highly-customizable ad-buying solution that has proven itself in recent years. From format previews to bid floor visibility this platform has everything for the best ad performance. **Average Rating:** 4.8/5.0 **Total Reviews:** 20 **How Do G2 Users Rate Epom White Label DSP?** - **Ease of Use:** 9.5/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.7/10 (Category avg: 8.6/10) - **Workflow Capability:** 9.4/10 (Category avg: 8.2/10) **Who Is the Company Behind Epom White Label DSP?** - **Seller:** [Epom](https://www.g2.com/sellers/epom) - **Year Founded:** 2011 - **HQ Location:** Kiev, Ukraine - **Twitter:** @EpomAdServer (983 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2412434/ (112 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 60% Small-Business, 40% Mid-Market #### What Are Epom White Label DSP's Pros and Cons? **Pros:** - Advertising Management (1 reviews) - Analytics Insights (1 reviews) - Audience Targeting (1 reviews) - Campaign Management (1 reviews) - Ease of Use (1 reviews) **Cons:** - Learning Curve (1 reviews) ### What Do G2 Reviewers Say About Epom White Label DSP? *AI-generated summary from verified user reviews* **Pros:** - Users benefit from **flexible pricing and real-time bidding** with Epom DSP, leading to significant budget savings and improved conversions. - Users value the **analytics insights** from Epom DSP, enhancing bidding strategies and optimizing ad performance effectively. - Users value the **effective audience targeting** of Epom White Label DSP, enhancing engagement and optimizing ad performance. - Users value the **streamlined campaign management** of Epom White Label DSP, enhancing their advertising efficiency and performance. - Users appreciate the **ease of use** of Epom White Label DSP, which streamlines ad bidding and management effectively. **Cons:** - Users indicate a **learning curve** with Epom DSP, especially for those new to programmatic advertising concepts. #### What Are Recent G2 Reviews of Epom White Label DSP? **"[DSP with lots of features for running advanced targeting campaigns](https://www.g2.com/survey_responses/epom-white-label-dsp-review-9669755)"** **Rating:** 5.0/5.0 stars *— Anna K.* [Read full review](https://www.g2.com/survey_responses/epom-white-label-dsp-review-9669755) --- **"[Streamlining ads and maximizing ROI](https://www.g2.com/survey_responses/epom-white-label-dsp-review-10415785)"** **Rating:** 5.0/5.0 stars *— Taras T.* [Read full review](https://www.g2.com/survey_responses/epom-white-label-dsp-review-10415785) --- #### What Are G2 Users Discussing About Epom White Label DSP? - [What is Epom White Label DSP used for?](https://www.g2.com/discussions/what-is-epom-white-label-dsp-used-for) ### 8. [Jamloop](https://www.g2.com/products/jamloop/reviews) JamLoop is a connected TV (CTV) and digital performance advertising platform designed for brands and agencies—from national advertisers with local markets to mid-market teams new to TV—that need streaming TV to deliver measurable business outcomes. The platform helps performance-focused teams plan, activate, and measure streaming TV campaigns with the same accountability and operational rigor applied to channels like search and social. JamLoop operates as a unified, CTV-first platform that combines media buying, campaign management, and outcome-based measurement in a single system. It is commonly used by national brands with local markets, regional and franchise advertisers, and agencies responsible for proving performance across distributed markets, physical locations, and mixed online and offline revenue models. The platform is commonly used by national brands with local markets, regional advertisers, franchise organizations, and agencies managing performance-driven clients across multiple locations. Unlike many CTV solutions built on third-party DSPs and legacy TV measurement models, JamLoop is built with proprietary technology that emphasizes transparency, control, and exposure-based attribution. This allows advertisers to understand how streaming TV influences real consumer behavior—where revenue is actually generated—not just proxy metrics like impressions or clicks. Key capabilities of JamLoop include: - Unified CTV planning and activation through a CTV-first DSP that centralizes buying, pacing, and optimization without relying on opaque supply paths - Exposure-based attribution that ties performance outcomes directly to impression-level CTV exposure for clearer, defensible measurement - Offline outcome measurement, including foot traffic attribution and offline sales attribution using first-party transaction data - Online and offline outcome unification, bringing ecommerce conversions, store visits, and offline sales into a single performance view - Market- and location-level reporting, enabling analysis of performance by ZIP code, region, or individual location - Real-time campaign controls, allowing advertisers to adjust budgets, targeting, frequency, and creative while campaigns are live JamLoop is built to support the evolving definition of “performance TV,” recognizing that while streaming audiences are digital, many purchasing decisions still occur offline. By measuring tangible business outcomes instead of simply clicks and impressions, JamLoop helps advertisers evaluate whether streaming TV worked, justify continued investment, and operate CTV as a scalable performance channel rather than a post-campaign awareness tactic. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Jamloop?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 8.3/10 (Category avg: 8.0/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Jamloop?** - **Seller:** [Jamloop](https://www.g2.com/sellers/jamloop) - **Company Website:** https://www.jamloop.com - **Year Founded:** 2018 - **HQ Location:** Walnut Creek, US - **Twitter:** @Jamloop (335 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/jamloop (66 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are Jamloop's Pros and Cons? **Pros:** - Analytics (1 reviews) - Audience Targeting (1 reviews) - Campaign Management (1 reviews) - Performance Results (1 reviews) - Reporting Capabilities (1 reviews) **Cons:** - Limited Customization (1 reviews) - Optimization Issues (1 reviews) - Reporting Limitations (1 reviews) - Slow Performance (1 reviews) - Time-Consuming (1 reviews) ### What Do G2 Reviewers Say About Jamloop? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **real-time analytics** of Jamloop, enhancing campaign performance and optimizing strategies effectively. - Users appreciate the **comprehensive audience targeting** of Jamloop, enhancing campaign effectiveness and strategy refinement. - Users appreciate the **straightforward campaign management** of Jamloop, making it accessible and effective for optimizing advertising strategies. - Users value the **transparent performance results** of Jamloop, enabling optimized ROI and refined strategies for campaigns. - Users value the **transparent reporting capabilities** of Jamloop, enhancing ad placement insights and optimizing marketing strategies. **Cons:** - Users note **limited customization** options in Jamloop's reporting dashboard, which hinders their campaign optimization efforts. - Users face **optimization issues** due to a steep learning curve and occasional lags in performance data updates. - Users face **reporting limitations** with Jamloop due to lag in data updates and lack of customization options. - Users report a **slow performance** in data updates, hindering timely optimization of their campaigns on Jamloop. - Users find the **time-consuming learning curve** challenging, hindering effective use of Jamloop's advanced features. #### What Are Recent G2 Reviews of Jamloop? **"[A Powerful Platform for Streamlined Media Buying and Targeted Campaigns](https://www.g2.com/survey_responses/jamloop-review-11774848)"** **Rating:** 5.0/5.0 stars *— Tharindu S.* [Read full review](https://www.g2.com/survey_responses/jamloop-review-11774848) --- ### 9. [Maxvalue media](https://www.g2.com/products/maxvalue-media/reviews) MaxValue is an emerging ad network in the digital marketing market. It has swiftly provided effective martech solutions for numerous individuals and organizations in the advertising network field, confidently committing a minimum 25% revenue increase for website publishers after 1-3 weeks. Intending to become the leading intermediary advertising platform globally, MaxValue has been developing a diverse range of digital advertising formats designed for compatibility and alignment with website content. These formats include banner ads, native ads, sticky ads, and videos both in and out-stream. MaxValue spans its network across multiple countries, ensuring advertising campaigns are abundant and diverse, meeting the revenue growth needs of website publishers. Its unwavering commitment to innovation positions it as a leading force in the ad tech industry. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Maxvalue media?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 10.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Maxvalue media?** - **Seller:** [Maxvalue media](https://www.g2.com/sellers/maxvalue-media) - **HQ Location:** Sheridan, US - **LinkedIn® Page:** https://linkedin.com/company/maxvalue-media (9 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are Recent G2 Reviews of Maxvalue media? **"[Bes platform for digital marketing](https://www.g2.com/survey_responses/maxvalue-media-review-9826776)"** **Rating:** 5.0/5.0 stars *— Zaria D.* [Read full review](https://www.g2.com/survey_responses/maxvalue-media-review-9826776) --- ### 10. [Nexoya](https://www.g2.com/products/nexoya/reviews) Nexoya is a unified AI platform for cross-channel digital advertising. The platform brings together data from all your performance marketing channels, offering over 40 integrations. With this unified data, the platform can simulate various business scenarios, for example, estimating the budget required to generate $200,000 in revenue. Every week, Nexoya provides tailored optimization proposals to help you maximize performance across all channels. If you are satisfied with a proposal, you can simply click a button and Nexoya will automatically adjust all your campaign budgets across the connected platforms. Key features include: - Cross-channel campaign optimization tailored to your needs/goals (ROAS, Revenue, Margins) - Holistic view across channels (all in one) - Attribution capabilities using regression-based modelling - Automated cross-channel budget allocation with one click - 40+ integrations with leading ad platforms - In-depth campaign performance insights - Scenario Simulations for strategic budget planning - Expert insights & proactive guidance **Average Rating:** 4.6/5.0 **Total Reviews:** 6 **How Do G2 Users Rate Nexoya?** - **Ease of Use:** 8.1/10 (Category avg: 8.6/10) **Who Is the Company Behind Nexoya?** - **Seller:** [Nexoya](https://www.g2.com/sellers/nexoya) - **Company Website:** https://www.nexoya.com/ - **Year Founded:** 2018 - **HQ Location:** Konradstrasse 32, 8005 Zürich - **Twitter:** @Nexoyacom (264 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/nexoya (35 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 57% Enterprise, 29% Mid-Market #### What Are Nexoya's Pros and Cons? **Pros:** - Analytics (3 reviews) - Decision Making (3 reviews) - Ease of Use (3 reviews) - Engagement (3 reviews) - Budget Management (2 reviews) **Cons:** - Complexity (3 reviews) - Difficult Learning (2 reviews) - Lack of Information (2 reviews) - Learning Curve (2 reviews) - Campaign Management (1 reviews) ### What Do G2 Reviewers Say About Nexoya? *AI-generated summary from verified user reviews* **Pros:** - Users value the **user-friendly analytics** of Nexoya, enhancing budget optimization and collaboration with data-driven insights. - Users value the **effective decision-making features** of Nexoya, enhancing campaign management and optimization through data-driven insights. - Users appreciate the **ease of use** of Nexoya, streamlining budget optimizations and enhancing collaboration effortlessly. - Users value the **enhanced collaboration** with agencies and the intuitive management of paid campaigns on Nexoya. - Users value Nexoya's **easy budget management** , allowing for quick calculations and improved collaboration for better results. **Cons:** - Users find the **complexity** of Nexoya's interface and features makes it challenging to navigate and understand effectively. - Users face a **difficult learning curve** with Nexoya, hindering quick understanding of its complex features and optimisations. - Users find the **lack of clear information** complicates navigation and understanding of Nexoya's functionalities. - Users note a notable **learning curve** with Nexoya, making it challenging to fully grasp all features quickly. - Users experience **automatic page reload issues** that cause confusion and misleading error messages during campaign management. #### What Are Recent G2 Reviews of Nexoya? **"[A reliable tool for cross-channel campaign efficiency](https://www.g2.com/survey_responses/nexoya-review-11671285)"** **Rating:** 5.0/5.0 stars *— Gloria M.* [Read full review](https://www.g2.com/survey_responses/nexoya-review-11671285) --- **"[Easy to Use and Saves Time on Budget Planning](https://www.g2.com/survey_responses/nexoya-review-12413450)"** **Rating:** 4.0/5.0 stars *— Verified User in Telecommunications* [Read full review](https://www.g2.com/survey_responses/nexoya-review-12413450) --- ### 11. [Olapic](https://www.g2.com/products/olapic/reviews) Olapic is a Visual Commerce platform that tells your brand's story with customer photos & videos, helping you manage the shopping experience and sales. **Average Rating:** 3.8/5.0 **Total Reviews:** 10 **How Do G2 Users Rate Olapic?** - **Ease of Use:** 8.0/10 (Category avg: 8.6/10) **Who Is the Company Behind Olapic?** - **Seller:** [Social Native](https://www.g2.com/sellers/social-native) - **HQ Location:** Los Angeles, US - **LinkedIn® Page:** https://www.linkedin.com/company/social-native/ (133 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Enterprise, 30% Mid-Market #### What Are Recent G2 Reviews of Olapic? **"[Great way to build a library of user generated content](https://www.g2.com/survey_responses/olapic-review-1601374)"** **Rating:** 4.0/5.0 stars *— Shai V.* [Read full review](https://www.g2.com/survey_responses/olapic-review-1601374) --- **"[Olapic](https://www.g2.com/survey_responses/olapic-review-1601569)"** **Rating:** 4.0/5.0 stars *— Verified User in Higher Education* [Read full review](https://www.g2.com/survey_responses/olapic-review-1601569) --- ### 12. [Optimatic](https://www.g2.com/products/optimatic/reviews) Optimatic's universal video player works with all networks, exchanges and platforms giving publishers access to more video advertising inventory than anyone else in the marketplace. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Optimatic?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 10.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Optimatic?** - **Seller:** [Optimatic Media](https://www.g2.com/sellers/optimatic-media) - **HQ Location:** N/A - **Twitter:** @OptimaticMedia (250 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are Recent G2 Reviews of Optimatic? **"[Easy to set up and manage campaigns](https://www.g2.com/survey_responses/optimatic-review-10081242)"** **Rating:** 4.0/5.0 stars *— Nampetch M.* [Read full review](https://www.g2.com/survey_responses/optimatic-review-10081242) --- ### 13. [Personaliz.ai](https://www.g2.com/products/personaliz-ai/reviews) Personaliz.ai enables sales team sending highly personalized video messages on your Email or LinkedIn or Whatsapp or Instagram campaigns that result in up to a 300% increase in CTR, build trust through humanized conversation, and educate and qualify prospects at scale. **Average Rating:** 5.0/5.0 **Total Reviews:** 2 **How Do G2 Users Rate Personaliz.ai?** - **Ease of Use:** 9.2/10 (Category avg: 8.6/10) **Who Is the Company Behind Personaliz.ai?** - **Seller:** [Interactly Solutions](https://www.g2.com/sellers/interactly-solutions) - **Year Founded:** 2022 - **HQ Location:** Kukatpalli, IN - **LinkedIn® Page:** https://www.linkedin.com/company/interactly-video/ (5 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Personaliz.ai? **"[It was great and smooth experience from the word say go.](https://www.g2.com/survey_responses/personaliz-ai-review-9431956)"** **Rating:** 5.0/5.0 stars *— Farhan K.* [Read full review](https://www.g2.com/survey_responses/personaliz-ai-review-9431956) --- **"[The team pulled off the whole campaign in a day, Kudos.](https://www.g2.com/survey_responses/personaliz-ai-review-9687639)"** **Rating:** 5.0/5.0 stars *— Rohit T.* [Read full review](https://www.g2.com/survey_responses/personaliz-ai-review-9687639) --- ### 14. [PixabilityONE](https://www.g2.com/products/pixabilityone/reviews) PixabilityOne is a video advertising software platform that powers every campaign managed by Pixability and our agency and brand clients, driving brand suitability and full-funnel performance across YouTube and Connected TV. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate PixabilityONE?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 8.3/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.2/10) **Who Is the Company Behind PixabilityONE?** - **Seller:** [Pixability](https://www.g2.com/sellers/pixability) - **Year Founded:** 2010 - **HQ Location:** Boston, US - **Twitter:** @pixability (4,247 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/pixability/ (101 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of PixabilityONE? **"[A forward thinking solution](https://www.g2.com/survey_responses/pixabilityone-review-8977736)"** **Rating:** 4.5/5.0 stars *— Virajitha P.* [Read full review](https://www.g2.com/survey_responses/pixabilityone-review-8977736) --- ### 15. [ReMake](https://www.g2.com/products/remake/reviews) ​ReMake is a versioning platform that allows you to make content changes and achieve unprecedented simplicity, speed and scale. ​A no compromise, work-from-anywhere solution that enables instant versioning and lightning fast approvals from anywhere. In your browser, at your fingertips and always ready to go whether you want 20 assets or 2,000. Brands around the world are adding ReMake to their tech stack to release creativity, optimise campaigns and realise the potential reach of their brand story. All at a fraction of the cost of an agency.​ ReMake empowers any team, anywhere in the world, to update any piece of creative instantly. Our no-experience-needed platform conquers the often painful process of content versioning and localization, allowing organizations to move at speed and deliver content at scale by downloading for deployment or sharing directly to social - in the right language, with the right message, at the right moment, and with absolute accuracy. Your creative. Limitless versions. In seconds. Product Description An easy-to-use platform that lets you quickly version any aspect of your creative. Switch out straplines, pricing, logos, packshots, backgrounds and more in a few clicks. Deliver approved, broadcast-quality video direct to Clearcast, Extreme Reach and others. The industry was crying out for ReMake. It’s here. And it’s indispensable. Speed up production by a factor of 30 Drastically speed up production Radically increase the output capacity of your existing teams Test without fear of failure, learn at lightning speed Enjoy cost savings of up to 90% ReMake integrates seamlessly with your existing tech stack and workflow, allowing your creative teams to focus on what they do best – creating. It’s frictionless and effortless. Sign on easily with OpenID, OAuth or SAML. Deploy iPass to ensure secure access and transport of your content. Let our advanced asset management system take the strain. How do you position yourself against competitors? Packed with ground-breaking features, ReMake is the ultimate campaign power-up. Here’s the thing. Most versioning platforms bend or break creativity. Their templates force square pegs into round holes. When software is in charge, brand compliance suffers. But ReMake is uniquely smart. It automates intelligently. NO TEMPLATES. Version the way YOU want, not how the software tells you CONTROL YOUR CONTENT. Keep track of what’s happening with our advanced asset management system. IMPORT INSTANTLY. Drag & drop your Adobe project, and you’re ready to go. VERSION AT VOLUME. Generate limitless brand-compliant ads from one master. RESIZE PAINLESSLY. One size in, multiple sizes out – with pixel precision. INTEGRATE AD DELIVERY. Quickly generate high-quality assets ready for global distribution - including Extreme Reach and Google. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate ReMake?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 10.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 5.0/10 (Category avg: 8.2/10) **Who Is the Company Behind ReMake?** - **Seller:** [ReMake](https://www.g2.com/sellers/remake) - **Year Founded:** 2020 - **HQ Location:** London, GB - **LinkedIn® Page:** https://www.linkedin.com/company/weareremake/ (7 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of ReMake? **"[Browser-based interface is incredibly handy](https://www.g2.com/survey_responses/remake-review-9813839)"** **Rating:** 4.5/5.0 stars *— Yasmine H.* [Read full review](https://www.g2.com/survey_responses/remake-review-9813839) --- ### 16. [Seenit](https://www.g2.com/products/seenit/reviews) Seenit is the all-in-one employee content platform that turns employee voices into content that drives hiring, communication, and culture. With AI designed to amplify voices not replace them, Seenit makes it easy to collect, create, and share authentic employee stories. Guided remote and live recording, AI teleprompting, and a simple brand-safe video editor empower any team member to produce professional, user-generated content. Host, embed, and manage finished videos with built-in analytics to measure impact. From self-recorded clips to multi-perspective stories, Seenit enhances every aspect of employee storytelling, from recruitment to engagement. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Seenit?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 6.7/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 6.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 5.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Seenit?** - **Seller:** [https://seenit.io/](https://www.g2.com/sellers/https-seenit-io) - **Year Founded:** 2014 - **HQ Location:** Shoreditch, GB - **LinkedIn® Page:** https://www.linkedin.com/company/5211452 (26 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business, 100% Mid-Market #### What Are Recent G2 Reviews of Seenit? **"[Accumulate an abundance of authentic video content](https://www.g2.com/survey_responses/seenit-review-9859096)"** **Rating:** 4.0/5.0 stars *— Harshit S.* [Read full review](https://www.g2.com/survey_responses/seenit-review-9859096) --- ### 17. [Simulmedia](https://www.g2.com/products/simulmedia/reviews) No one knows how to drive growth and business performance through TV advertising better than Simulmedia, a marketer’s most trusted tech partner. In today’s complex, fast-moving TV industry, Simulmedia is your turnkey, one-stop shop to help you make the best decisions and solve your biggest and toughest challenges on TV. Powered by data science, our TV+ full-funnel TV advertising solution lets you intelligently plan and buy linear, streaming, and gaming. With TV+, you’ll have more certainty in achieving your business goals by knowing how to best find and engage your strategic audience on linear and CTV as cost-effectively as possible. In addition, we allow advertisers to extend their reach and connect with elusive younger audiences via PlayerWON™, the first engagement and monetization platform for free-to-play PC and console video games. With over 15 years of experience bringing data science into advanced TV media buying, Simulmedia is the first and only provider to create a patented predictive lookalike model based on years of viewership data to bring smarter media buying to clients like Experian, WarnerMedia, Zelle, Disney, 1-800-FLOWERS, Monster, Electrolux, Rover, Nordstrom, King’s Hawaiian, and many more. TV+ is our unified, purpose-built, turnkey, full-funnel TV advertising solution powered by data science that lets you plan and buy linear, streaming, and gaming intelligently. TV+ gives you more certainty in achieving your business goals by: \* knowing how best to find and engage your strategic audience, \* optimizing your budget allocations across linear and CTV, \* providing transparency into how you spend your streaming dollars, \* leveraging TV to drive efficient engagement and performance, \* providing incremental reach through hassle-free reach extension TV+ is a solution purpose-built for optimizing linear and CTV advertising. It manages your entire media lifecycle, from analyzing viewership, optimizing plans, activating campaigns, and measuring outcomes. TV+’ patented machine learning algorithm, unified workflows, and full-funnel analytics ensures that your planning, buying, and measurement are the best they can be. In addition, Simulmedia allows brands to extend their reach and connect with elusive younger audiences via PlayerWON™, the first engagement and monetization platform for free-to-play PC and console video games. For more information, visit www.simulmedia.com and www.playerwon.com. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Simulmedia?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 5.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 5.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Simulmedia?** - **Seller:** [Simulmedia](https://www.g2.com/sellers/simulmedia) - **Year Founded:** 2008 - **HQ Location:** New York, US - **Twitter:** @Simulmedia (1,930 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/simulmedia (100 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Simulmedia? **"[Smooth experience all around](https://www.g2.com/survey_responses/simulmedia-review-8416633)"** **Rating:** 5.0/5.0 stars *— Evis H.* [Read full review](https://www.g2.com/survey_responses/simulmedia-review-8416633) --- ### 18. [Splad](https://www.g2.com/products/splad/reviews) The ultimate CTV/OTT ad platform for hassle-free TV advertising. No commitments, budget-friendly options, real-time adjustments, precise targeting, and unrivaled scale. Advertise effectively, track performance, and succeed with Splad. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Splad?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) **Who Is the Company Behind Splad?** - **Seller:** [Splad](https://www.g2.com/sellers/splad) - **LinkedIn® Page:** http://www.linkedin.com/company/splad (3 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Splad? **"[A Reliable Partner for CTV Advertising](https://www.g2.com/survey_responses/splad-review-9216828)"** **Rating:** 5.0/5.0 stars *— Alexey S.* [Read full review](https://www.g2.com/survey_responses/splad-review-9216828) --- ### 19. [Strike Social](https://www.g2.com/products/strike-social/reviews) Artificial intelligence for YouTube advertising and paid social. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Strike Social?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 10.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Strike Social?** - **Seller:** [StrikeSocial](https://www.g2.com/sellers/strikesocial) - **Year Founded:** 2013 - **HQ Location:** Chicago, US - **LinkedIn® Page:** https://www.linkedin.com/company/strike-social (167 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Enterprise #### What Are Recent G2 Reviews of Strike Social? **"[Helped me improve the performance of my paid ads](https://www.g2.com/survey_responses/strike-social-review-8498379)"** **Rating:** 4.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/strike-social-review-8498379) --- #### What Are G2 Users Discussing About Strike Social? - [What is Strike Social used for?](https://www.g2.com/discussions/what-is-strike-social-used-for) ### 20. [Vid Hoarder](https://www.g2.com/products/vid-hoarder/reviews) Find the perfect YouTube Ad placements in just a few clicks. Vid Hoarder allows you to find the best videos and top channels for you to advertise on. Find thousands of links in moments and export your results to use them in your ad campaigns. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Vid Hoarder?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) **Who Is the Company Behind Vid Hoarder?** - **Seller:** [Software 701](https://www.g2.com/sellers/software-701) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Vid Hoarder? **"[Vidhoarder saved my time](https://www.g2.com/survey_responses/vid-hoarder-review-4792389)"** **Rating:** 5.0/5.0 stars *— Victor P.* [Read full review](https://www.g2.com/survey_responses/vid-hoarder-review-4792389) --- ### 21. [VidMob](https://www.g2.com/products/vidmob/reviews) Vidmob is the creative data company. Its AI-driven scoring software and analytics have become an essential ingredient in the creative and media decisions of the world’s largest marketers and agencies, as they drive business results through improved creative effectiveness. As the industry leader in creative data, Vidmob’s influence lies in its partnerships and integrations across the digital ad ecosystem, its dozens of proprietary models, and in the most robust design and human reinforcement of its platform. A portion of every dollar VidMob receives is used to fund pro bono creative services for non-profits through its 501(c)(3) Vidmob Gives. The company has received over $230 million in venture funding, backed by industry leaders like Adobe, and has received numerous awards including Ad Age’s Best Places to Work (2022) and Digiday’s 2022 Most Innovative Technology Award. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate VidMob?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) **Who Is the Company Behind VidMob?** - **Seller:** [VidMob](https://www.g2.com/sellers/vidmob) - **Year Founded:** 2014 - **HQ Location:** New York, US - **LinkedIn® Page:** https://www.linkedin.com/company/vidmob (157 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 200% Mid-Market, 100% Small-Business #### What Are Recent G2 Reviews of VidMob? **"[Great solutions for creative](https://www.g2.com/survey_responses/vidmob-review-8720851)"** **Rating:** 4.0/5.0 stars *— Ankit K.* [Read full review](https://www.g2.com/survey_responses/vidmob-review-8720851) --- ### 22. [Vidyou](https://www.g2.com/products/vidyou/reviews) Vidyou is the video automation platform that helps businesses drive more revenue through the use of online video. **Average Rating:** 0.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Vidyou?** - **Ease of Use:** 0.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 0.0/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 0.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 0.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Vidyou?** - **Seller:** [Vidyou.co](https://www.g2.com/sellers/vidyou-co) - **Year Founded:** 2018 - **HQ Location:** Carrollton, US - **LinkedIn® Page:** http://www.linkedin.com/company/vidyou (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 23. [Visible Measures](https://www.g2.com/products/visible-measures/reviews) Visible Measures provides an end-to-end solution for capturing consumer attention programmatically through video and native media. **Average Rating:** 3.5/5.0 **Total Reviews:** 3 **How Do G2 Users Rate Visible Measures?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 7.5/10 (Category avg: 8.6/10) - **Close Ecosystem API:** 6.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 5.8/10 (Category avg: 8.2/10) **Who Is the Company Behind Visible Measures?** - **Seller:** [Visible Measures](https://www.g2.com/sellers/visible-measures) - **Year Founded:** 2005 - **HQ Location:** Boston, US - **Twitter:** @visiblemeasures (2,091 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/visible-measures (11 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 67% Small-Business, 33% Mid-Market #### What Are G2 Users Discussing About Visible Measures? - [What is Visible Measures used for?](https://www.g2.com/discussions/visible-measures-what-is-visible-measures-used-for) - [What is Visible Measures used for?](https://www.g2.com/discussions/what-is-visible-measures-used-for) ### 24. [AD2 Ad](https://www.g2.com/products/ad2-ad/reviews) Addict 2 Interaction offers mobile advertising and targeting solutions. **Who Is the Company Behind AD2 Ad?** - **Seller:** [Ad2iction Interaction](https://www.g2.com/sellers/ad2iction-interaction) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 25. [Admatx](https://www.g2.com/products/admatx/reviews) Admatx is a self-service programmatic demand-side platform (DSP) that allows you to leverage the power of the leading media buying platform for the open internet, with no minimums, no subscription, and no limits. **Who Is the Company Behind Admatx?** - **Seller:** [AUDIENCEX](https://www.g2.com/sellers/audiencex) - **Year Founded:** 2013 - **HQ Location:** Marina del Rey, California, United States - **LinkedIn® Page:** https://www.linkedin.com/company/audiencex (38 employees on LinkedIn®) ## What Is Video Advertising Software? [Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech) ## What Software Categories Are Similar to Video Advertising Software? - [Display Advertising Software](https://www.g2.com/categories/display-advertising) - [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising) - [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising) - [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) - [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising) - [Native Advertising Software](https://www.g2.com/categories/native-advertising) - [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms) --- ## How Do You Choose the Right Video Advertising Software? ### What You Should Know About Video Advertising Software ### What is Video Advertising Software? Before beginning any advertising endeavor, you must determine your advertising strategy. This includes setting (or being aware of) your advertising budget, knowing your target audience, outlining goals and desired outcomes, and determining your key performance indicators (KPIs). Video advertising enables marketers to share their company’s story by delivering extremely relevant content in an engaging manner with a greater audience reach. This type of advertising can be leveraged within a [cross-channel advertising](https://www.g2.com/categories/cross-channel-advertising) strategy to connect consumers across social media advertising, display advertising, and search advertising. Video advertisements come in a variety of formats, each with different advantages and disadvantages. Understand which ad formats you want to use and ensure that the platforms you are considering support them. Video advertising software platforms do not all have access to the same ad inventory, and you should take note of the [ad network](https://www.g2.com/categories/ad-network) and ad exchanges that can be accessed with the platforms you’re considering. This will help ensure your ads can be placed in front of your target audience. Depending on your company size, campaign strategy, and ad budget, you may need to account for how effectively video advertising can scale. Not every product handles large amounts of ads equally, so make sure you have a clear picture of a software’s limits before making a decision. Listed below are different kinds of video ads you can consider including in your campaign strategy: **In-stream —** This type of video advertising relies on the existence of other video content and can be displayed to your specified target audience. In-stream ads are tied to publisher content, which allows your company to home in on the right audience and boost brand awareness and user engagement. These video ads are shorter in nature, typically 15–30 seconds, and usually include a “skip this ad" feature since it interrupts a consumer’s video experience. There are three main types of in-stream ads: linear ads, non-linear ads, and companion ads. Linear video ads interrupt main video content and take up the entire video screen. Pre-roll linear ads are shown before the video content, mid-roll linear ads are played in the middle of the video content and resemble commercial breaks, and post-roll linear ads play at the end of a video. Post-roll video ads are useful when a consumer is watching a series of videos at one time. Finally, linear video ads can contain interactive components, like clicking for more information or downloading a piece of content. In contrast, nonlinear video ads, or overlay video ads, play without interrupting the main video’s stream. These ads will only cover a portion of the screen and will overlay the main video. If a consumer does not interact with a nonlinear ad, it will minimize in size or disappear altogether while the main video continues to play. Unlike the first two types of in-stream ads, companion video ads play around the main video but on the same webpage. These are the least disruptive of the three types, as they play alongside another video but never appear on their own. **Outstream —** Outstream video ads are far less intrusive than in-stream video ads because they are served outside of a video player. One huge benefit of outstream video ads for marketers and advertisers is that they don’t have to worry about their ads not being seen. Outstream ads only play when they are completely in view, and they pause when someone scrolls away from them. Because outstream ads are closely related to the other content on the screen, they are sometimes called native video ads because they look natural alongside the other content; these ads can be integrated with other [native advertising software](https://www.g2.com/categories/native-advertising). Finally, outstream videos, also known as in-read videos, are triggered to play when they are within the reading area of the page’s content. **In-banner —** More disruptive than outstream video ads, in-banner video ads are typically set to autoplay when you open a website, appearing at the top, bottom, or sides of a webpage. In-banner ads can be leveraged in parallel with display advertising software and can redirect consumers to a brand’s website or targeted landing page. Key Benefits of Video Advertising Software - Programmatically purchase video ads across the entire web with ease - Display your content with engaging videos that your audience wants to watch, which will increase involvement and click-through rates (CTR) - Zone in on your desired audience through a wide range of targeting methods and hyperpersonalization - Increase efficiency in your video advertising trafficking by using bulk edit and upload features - Keep an eye on campaign performance by tracking views, impressions, and conversions - Increase brand awareness, sales, and retention ### Why Use Video Advertising Software? Using video as an advertising form will not only boost engagement with your target audience, but it will also increase interactivity and trust with your consumers. Types of video advertisements that can assist you in increasing interactivity and brand recognition include product feature videos, tutorial videos, customer testimonial videos, and many more. Video advertising can help companies in an abundance of ways, including: **Transparency and brand safety —** You want a platform that is going to give you an accurate and holistic picture of where your ads are running. This helps immensely in tracking the actual ROAS of your campaigns and detecting fraudulent impressions caused by bots. Furthermore, you need to know what types of websites are running your ads. This may be less of a concern for some industries than for others, but most brands need a software package that can ensure their ads are only being displayed on brand-friendly sites. **Mobile advertising —** Video advertising and mobile advertising go hand in hand. The video format enables brands to connect with their consumers in a more natural way, and mobile advertising enables that connection to occur where consumers are—their mobile devices. Smartphones allow people to consume videos on the go, which provides a more immersive, personalized experience. This personalization helps marketers increase brand awareness, lead generation, and conversion rates. **Shareability —** Video can be leveraged throughout your social media advertising efforts, as social media platforms make it inherently easier to share content, especially video. Not only do social media platforms help people easily share videos, which exponentially increases that video’s exposure, it also provides other benefits for marketers. One huge benefit is that sponsored videos look extremely similar to organic content in social media feeds (i.e. other text posts, images, and videos that are being shared on those platforms by the people you follow). As a result, those videos will have additional shares, likes, and comments. Additionally, social media assists marketers with the storytelling aspect of their video ads, which will help consumers build an emotional connection with that brand. Marketers will then be able to tee up video ads that will resonate with their target audiences. ### Who Uses Video Advertising Software? Video advertising can help companies showcase their brand story all while entertaining their consumers. Video ads can also help companies build awareness of their latest products, as well as increase customer advocacy efforts by highlighting customer testimonial videos. The following users are most likely to use video advertising software: **Marketers —** Digital marketers are typically involved with video advertising strategies, but marketing generalists could also use video advertising software if a company didn’t have specialized marketing functions. Marketers can leverage video advertising as a way to convey their brand’s message in a short amount of time. Additionally, video is an exceptional medium to strengthen brand identity due to consistency in branding and design. As video is more engaging than the typical text ad, marketers use video advertising software to increase brand recall among its consumers. **Ad agencies —** If a company doesn’t have a dedicated marketing function focused on advertising, it can decide to outsource help with an ad agency. Ad agencies employ industry experts that will help with the production, promotion, and management of video ads. Additionally, an ad agency will ensure that your company’s branding is consistent throughout all of your video advertising efforts. ### Video Advertising Software Features Video ads create the opportunity to build a more entertaining experience for consumers to interact with a brand’s content. Video advertising software can help you target your desired audience based on personal preferences and behavioral patterns. **Real-time bidding capabilities —** Video advertisements can be bought in real time through a process called real-time bidding (RTB). This allows ads to be more targeted, as they are bought on an impression-by-impression basis as the webpage loads. Purchasing advertisements in real time requires the use of a [demand side platform](https://www.g2.com/categories/demand-side-platform-dsp), which may or may not be packaged with video advertising software. If you wish to purchase video ads in the RTB environment, the products you are considering must have DSP capabilities. **Integrations —** Your advertising platform will need to integrate with a variety of other software your company already uses. From [other digital advertising software](https://www.g2.com/categories/other-digital-advertising) and [data management platforms](https://www.g2.com/categories/data-management-platform-dmp) to [marketing automation software](https://www.g2.com/categories/marketing-automation), making sure a product can integrate with existing software will help provide a more comprehensive and holistic view of your data. **Bulk editing and uploading —** Bulk editing and uploading will save you time when launching video ads as you can simultaneously update several videos at once across one or multiple campaigns. Additionally, bulk uploading provides the capability to make offline changes to a spreadsheet that can include your creative, keywords, targeted personas/groups, etc. **Brand safety —** This feature is important when ensuring brand consistency across multiple platforms. Video advertising software that offers this feature will protect your brand so it doesn’t appear on websites or in articles or videos that will conflict with your brand’s image, mission, and values. **Targeting —** With the help of the integration feature mentioned above, video advertising software can offer tools that will allow you to target your desired audience with more relevant messaging and engaging videos. **Workflow capability —** Workflow capabilities streamline the process of creating, launching, managing, and tracking the success of your video advertising campaigns. With this feature, you will be able to view the status of your video ad, choose your video ad placement, and review the performance of the campaign. **Campaign dashboard —** It’s important to optimize your video ads over time, whether that includes tactics like shortening the length of your video or altering the video’s content to further personalize it to your audience. A campaign dashboard is a feature that will assist you in optimizing your videos and track your video ad performance. Metrics that can be included in this dashboard include views, average watch time, click-through rate (CTR), reach, and frequency. ### Trends Related to Video Advertising Software **Artificial intelligence (AI) —** While not a new trend as a whole, AI enables marketers to further hyperpersonalize video advertisements for their targeted audience. Since video ads help build strong connections with consumers, it’s important that those connections are targeted to people’s demographics, preferences, location, etc. AI offers real-time feedback on video ad campaigns, as opposed to marketers manually having to pull and generate data. Some of the data points that AI can offer up include where in a video a customer drops off and video ad interaction times, which in turn will help marketers determine the audience to target next. ### Potential Issues with Video Advertising Software While video advertising software can help you streamline and measure the effectiveness of your video advertising initiatives, it may or may not be able to protect you from ad fraud. Ad fraud is a scam where people take advantage of advertisers by making them pay for something that doesn’t correlate with specified campaign metrics. Examples of ad fraud include click fraud, domain spoofing, pixel stuffing, and many others. Click fraud generates fake traffic through the automated use of clicking programs, which in turn charges the advertiser for no results. Domain spoofing occurs when someone misrepresents a domain where an ad is placed as that of a high-performing webpage. Finally, pixel stuffing takes place when ads are placed within pixels on a website, which then displays a registered impression to an advertiser. Unfortunately, because the ad is in a pixel, consumers aren’t actually seeing the ad, but the advertiser is being charged for that impression. ### Software and Services Related to Video Advertising Software **Display advertising software —** Video advertising can be used in tandem with a display advertising strategy. Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and video ads. Many display advertising tools also offer cross-channel functionalities across search, video, mobile, and social media channels. **Social media advertising software —** Social media advertising software helps companies advertise on social media sites such as Facebook, Instagram, Twitter, and LinkedIn. Advertisers can use video ads throughout social media platforms as sponsored posts to drive both brand awareness and direct response initiatives. For example, a video advertisement may appear in the “stories" portion of Instagram, which at first glance will look like all the other content displayed in your Instagram stories. **Mobile advertising software —** Not only are more and more consumers on social media, but they predominantly interact with social media platforms on their mobile devices. This makes mobile advertising a natural fit to launch video advertisements. If you’re thinking of initiating a mobile advertising campaign that includes video ads, make sure the tool you choose can accommodate a video strategy. **Native advertising software —** This type of software helps advertisers buy and manage ads that are formatted similarly to a website’s content, which in turn more accurately adhere to consumers’ media consumption habits. As mentioned previously, outstream video ads are referred to as native ads because they look natural alongside the main content on a website. Video advertising can be used within a native advertising strategy.