# Best Social Network Platforms - Page 8 *By [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)* Social networks allow individuals and companies to connect with one another to communicate and share data, often in a public forum. In a social network, users are represented by a profile, and they connect with other users who have similar interests or backgrounds, or who they know in real life. Social networks are typically accessed via web browsers or mobile applications. Companies use social networks for a variety of purposes. It allows them to build and maintain their brand by sharing content or promoting marketing materials. It can also be used for networking, advertising, or even for customer service, among other uses. Companies can use social networks in tandem with software in one or more of the following categories: social media management, social analytics, social media monitoring, social advertising, and social customer service. To qualify for inclusion in the Social Networks category, a product must: - Enable users to create profiles and connect with others based on interests, backgrounds, or real-life connections - Provide a platform for communication and data sharing, accessible via web browsers or mobile applications - Support brand building, networking, advertising, or customer service functionalities for companies ## G2 Grid® for Social Network Platforms ![G2 Grid® for Social Network Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/social-networks/grids.png?focus%5B%5D=606&focus%5B%5D=60491&focus%5B%5D=1719&focus%5B%5D=14342&focus%5B%5D=646&focus%5B%5D=61483&focus%5B%5D=118369&focus%5B%5D=80889) Highlighted products: Facebook, Instagram for Business, Pinterest, LinkedIn Premium, X (Twitter), Snapchat, ResearchGate, and GroupMe. Underlying data: [Grid® JSON](https://www.g2.com/categories/social-networks/grids.json?focus%5B%5D=facebook&focus%5B%5D=instagram-for-business&focus%5B%5D=pinterest&focus%5B%5D=linkedin-premium&focus%5B%5D=x-twitter&focus%5B%5D=snapchat&focus%5B%5D=researchgate&focus%5B%5D=groupme) ## How Many Social Network Platforms Products Does G2 Track? **Total Products under this Category:** 116 ### Category Stats (Jul 2026) - **Average Rating**: 4.17/5 The average rating of products in this category, based on all submitted ratings *Last updated: July 10, 2026* ## How Does G2 Rank Social Network Platforms Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 3,000+ Authentic Reviews - 116+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Which Social Network Platforms Is Best for Your Use Case? - **Leader:** [Facebook](https://www.g2.com/products/facebook/reviews) - **Highest Performer:** [GroupMe](https://www.g2.com/products/groupme/reviews) - **Easiest to Use:** [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - **Top Trending:** [Snapchat](https://www.g2.com/products/snapchat/reviews) - **Best Free Software:** [Thunderclap](https://www.g2.com/products/thunderclap/reviews) --- **Sponsored** ### AssetSonar AssetSonar is a comprehensive IT asset and service management platform that provides organizations with real-time visibility into their entire digital infrastructure. This solution enables users to effectively track and optimize their hardware, software, licenses, tickets, and service management processes. By doing so, AssetSonar helps businesses reduce risks, control IT expenditures, improve service delivery, and enhance compliance with regulatory requirements. Targeted primarily at mid-market to enterprise-level IT teams and IT asset managers, AssetSonar addresses common challenges organizations face, such as SaaS sprawl, shadow IT, redundant software licenses, fragmented service workflows, and disconnected asset data. The platform's robust features, including software discovery, license tracking, software normalization, ITSM, and IT Graph context, empower businesses to gain a clearer understanding of their IT landscape. This clarity enables informed decision-making on software use, asset ownership, service impact, and licensing, ultimately leading to cost savings and improved operational efficiency. One of the standout features of AssetSonar is its risk-based patching capabilities. This functionality enables IT teams to identify vulnerabilities in their systems, prioritize them by severity, and take swift action to remediate them. By focusing on the most critical vulnerabilities, organizations can significantly reduce their exposure to security threats and ensure that their systems remain secure and compliant with industry standards. AssetSonar also offers native ITSM capabilities that connect incidents, service requests, approvals, SLAs, knowledge articles, self-service, and automation with live asset and software context. Its integrations with leading MDM, directory, security, and endpoint management tools such as Jamf, Intune, SCCM, and other IT systems help teams centralize operational data and maintain continuous visibility across the IT ecosystem. This not only enhances operational efficiency but also frees up valuable time for IT professionals to concentrate on strategic initiatives that drive business growth. 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[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=149&secure%5Bchosen_at%5D=2026-07-19T15%3A27%3A32Z&secure%5Bdisplayable_resource_id%5D=1391&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=87855&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=87855&secure%5Bresource_id%5D=149&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-networks%3Fpage%3D4&secure%5Btoken%5D=dec892cb0ae132e1a652e4e5645530ba2632c009482a365da0a65b68d56f6c3e&secure%5Burl%5D=https%3A%2F%2Fgo.ezo.io%2Fassetsonar%2Fit-asset-management-software_of%2F%3Futm_source%3Dpaid_advertising%26utm_medium%3Dg2%26utm_campaign%3Dg2-clicks&secure%5Burl_type%5D=custom_url) --- ## What Is Social Network Platforms? [Collaboration & Productivity Software](https://www.g2.com/categories/collaboration-productivity)