# The Top 20 Easiest To Use Social Media Analytics Software See the top Social Media Analytics Software products based on usability ratings. A product’s usability score is calculated by a[proprietary algorithm](https://sell.g2.com/g2-scoring-methodologies)that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences. [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Social+Media+Analytics+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Analytics+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Analytics+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") The Top 20 Easiest To Use Social Media Analytics Software [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Social+Media+Analytics+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Analytics+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Social+Media+Analytics+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Analytics+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") [Collapse AllExpand All](#) Usability Score Compare [Expand/Collapse Vista Social](#) #1 [![Vista Social](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6bd7e781e038728a57233d74d03445d5/vista-social.png "Vista Social")](/products/vista-social/reviews) [Vista Social](/products/vista-social/reviews) 9.5 [Expand/Collapse Vista Social](#) Overall Usability Score 9.5 Usability Score Breakdown Ease of Admin Average: 9.4 9.6 Ease of Use Average: 9.3 9.7 Meets Requirements Average: 9.2 9.7 Customer Segment Breakdown Small Business 72% Mid Market 26% Enterprise 1% [Expand/Collapse Dash Social](#) #2 [![Dash Social](https://images.g2crowd.com/uploads/product/hd_favicon/0bd4a28b62c00fc3ed91b0821264d17d/dash-social.svg "Dash Social")](/products/dash-social/reviews) [Dash Social](/products/dash-social/reviews) 9.1 [Expand/Collapse Dash Social](#) Overall Usability Score 9.1 Usability Score Breakdown Ease of Admin Average: 9.4 9.5 Ease of Use Average: 9.3 8.8 Meets Requirements Average: 9.2 8.5 Customer Segment Breakdown Small Business 40% Mid Market 41% Enterprise 19% [Expand/Collapse Zoho Social](#) #3 [![Zoho Social](https://images.g2crowd.com/uploads/product/hd_favicon/1545208605/zoho-social.svg "Zoho Social")](/products/zoho-social/reviews) [Zoho Social](/products/zoho-social/reviews) 9.0 [Expand/Collapse Zoho Social](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.4 9.3 Ease of Use Average: 9.3 9.3 Meets Requirements Average: 9.2 9.0 Customer Segment Breakdown Small Business 88% Mid Market 10% Enterprise 2% [Expand/Collapse YouScan](#) #4 [![YouScan](https://images.g2crowd.com/uploads/product/hd_favicon/591bfada79ded5266513da3c4c1baeb1/youscan.svg "YouScan")](/products/youscan/reviews) [YouScan](/products/youscan/reviews) 9.0 [Expand/Collapse YouScan](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.4 9.1 Ease of Use Average: 9.3 8.9 Meets Requirements Average: 9.2 9.1 Customer Segment Breakdown Small Business 48% Mid Market 35% Enterprise 17% [Expand/Collapse Bitly](#) #5 [![Bitly](https://images.g2crowd.com/uploads/product/hd_favicon/1487565593/bitly.svg "Bitly")](/products/bitly/reviews) [Bitly](/products/bitly/reviews) 9.0 [Expand/Collapse Bitly](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.4 9.4 Ease of Use Average: 9.3 9.5 Meets Requirements Average: 9.2 9.2 Customer Segment Breakdown Small Business 62% Mid Market 29% Enterprise 10% [Expand/Collapse Buzzmonitor](#) #6 [![Buzzmonitor](https://images.g2crowd.com/uploads/product/hd_favicon/95603eef99526300e6ea8a2ce671e739/buzzmonitor.svg "Buzzmonitor")](/products/buzzmonitor/reviews) [Buzzmonitor](/products/buzzmonitor/reviews) 9.0 [Expand/Collapse Buzzmonitor](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.4 10.0 Ease of Use Average: 9.3 10.0 Meets Requirements Average: 9.2 9.9 Customer Segment Breakdown Small Business 29% Mid Market 57% Enterprise 14% [Expand/Collapse Reputation](#) #7 [![Reputation](https://images.g2crowd.com/uploads/product/hd_favicon/e42e14e54e8cc8a09b1c962154fce161/reputation.svg "Reputation")](/products/reputation/reviews) [Reputation](/products/reputation/reviews) 9.0 [Expand/Collapse Reputation](#) Overall Usability Score 9.0 Usability Score Breakdown Ease of Admin Average: 9.4 9.0 Ease of Use Average: 9.3 9.0 Meets Requirements Average: 9.2 9.2 Customer Segment Breakdown Small Business 29% Mid Market 46% Enterprise 25% [Expand/Collapse Cloud Campaign](#) #8 [![Cloud Campaign](https://images.g2crowd.com/uploads/product/hd_favicon/f0718f25de668ceb0544ec7e866310f0/cloud-campaign.svg "Cloud Campaign")](/products/cloud-campaign/reviews) [Cloud Campaign](/products/cloud-campaign/reviews) 8.9 [Expand/Collapse Cloud Campaign](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.4 9.7 Ease of Use Average: 9.3 9.7 Meets Requirements Average: 9.2 9.9 Customer Segment Breakdown Small Business 88% Mid Market 10% Enterprise 1% [Expand/Collapse Oktopost](#) #9 [![Oktopost](https://images.g2crowd.com/uploads/product/hd_favicon/e4237aaf3edfaf2fc9d6735974583c18/oktopost.svg "Oktopost")](/products/oktopost/reviews) [Oktopost](/products/oktopost/reviews) 8.9 [Expand/Collapse Oktopost](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.4 9.9 Ease of Use Average: 9.3 9.2 Meets Requirements Average: 9.2 9.0 Customer Segment Breakdown Small Business 19% Mid Market 52% Enterprise 29% [Expand/Collapse Hootsuite](#) #10 [![Hootsuite](https://images.g2crowd.com/uploads/product/hd_favicon/d457048f2d5f9f5f322792032d073de6/hootsuite.svg "Hootsuite")](/products/hootsuite/reviews) [Hootsuite](/products/hootsuite/reviews) 8.9 [Expand/Collapse Hootsuite](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.4 9.0 Ease of Use Average: 9.3 8.8 Meets Requirements Average: 9.2 8.6 Customer Segment Breakdown Small Business 59% Mid Market 29% Enterprise 12% [Expand/Collapse Sprout Social](#) #11 [![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")](/products/sprout-social/reviews) [Sprout Social](/products/sprout-social/reviews) 8.9 [Expand/Collapse Sprout Social](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.4 8.8 Ease of Use Average: 9.3 8.8 Meets Requirements Average: 9.2 8.6 Customer Segment Breakdown Small Business 45% Mid Market 38% Enterprise 17% [Expand/Collapse Fanpage Karma](#) #12 [![Fanpage Karma](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_e365d06e59d452ce38793ba0221d7df9/fanpage-karma.png "Fanpage Karma")](/products/fanpage-karma/reviews) [Fanpage Karma](/products/fanpage-karma/reviews) 8.9 [Expand/Collapse Fanpage Karma](#) Overall Usability Score 8.9 Usability Score Breakdown Ease of Admin Average: 9.4 8.9 Ease of Use Average: 9.3 9.0 Meets Requirements Average: 9.2 8.6 Customer Segment Breakdown Small Business 67% Mid Market 25% Enterprise 8% [Expand/Collapse SOCi](#) #13 [![SOCi](https://images.g2crowd.com/uploads/product/hd_favicon/75e4c84354a52cc911139badfdcfe772/soci.SVG "SOCi")](/products/soci/reviews) [SOCi](/products/soci/reviews) 8.8 [Expand/Collapse SOCi](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.4 8.8 Ease of Use Average: 9.3 8.7 Meets Requirements Average: 9.2 8.9 Customer Segment Breakdown Small Business 53% Mid Market 31% Enterprise 16% [Expand/Collapse Semrush](#) #14 [![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")](/products/semrush/reviews) [Semrush](/products/semrush/reviews) 8.8 [Expand/Collapse Semrush](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.4 8.6 Ease of Use Average: 9.3 8.5 Meets Requirements Average: 9.2 9.0 Customer Segment Breakdown Small Business 65% Mid Market 29% Enterprise 6% [Expand/Collapse Mentionlytics](#) #15 [![Mentionlytics](https://images.g2crowd.com/uploads/product/hd_favicon/374068704d3e8ad9268aa24d76a7029f/mentionlytics.svg "Mentionlytics")](/products/mentionlytics/reviews) [Mentionlytics](/products/mentionlytics/reviews) 8.8 [Expand/Collapse Mentionlytics](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.4 9.3 Ease of Use Average: 9.3 9.7 Meets Requirements Average: 9.2 9.7 Customer Segment Breakdown Small Business 71% Mid Market 23% Enterprise 5% [Expand/Collapse Synup](#) #16 [![Synup](https://images.g2crowd.com/uploads/product/hd_favicon/d9ce031d6be4c92eed5f814cbb24a7e5/synup.svg "Synup")](/products/synup/reviews) [Synup](/products/synup/reviews) 8.8 [Expand/Collapse Synup](#) Overall Usability Score 8.8 Usability Score Breakdown Ease of Admin Average: 9.4 9.7 Ease of Use Average: 9.3 9.6 Meets Requirements Average: 9.2 9.9 Customer Segment Breakdown Small Business 76% Mid Market 19% Enterprise 5% [Expand/Collapse SocialPilot](#) #17 [![SocialPilot](https://images.g2crowd.com/uploads/product/hd_favicon/1eed1cd49098aa23e482abb097f0f6c1/socialpilot.svg "SocialPilot")](/products/socialpilot/reviews) [SocialPilot](/products/socialpilot/reviews) 8.7 [Expand/Collapse SocialPilot](#) Overall Usability Score 8.7 Usability Score Breakdown Ease of Admin Average: 9.4 9.4 Ease of Use Average: 9.3 9.5 Meets Requirements Average: 9.2 9.0 Customer Segment Breakdown Small Business 87% Mid Market 11% Enterprise 1% [Expand/Collapse Echobox](#) #18 [![Echobox](https://images.g2crowd.com/uploads/product/hd_favicon/fcfc6352d65f83497d1ddf0221988533/echobox.svg "Echobox")](/products/echobox/reviews) [Echobox](/products/echobox/reviews) 8.7 [Expand/Collapse Echobox](#) Overall Usability Score 8.7 Usability Score Breakdown Ease of Admin Average: 9.4 10.0 Ease of Use Average: 9.3 9.7 Meets Requirements Average: 9.2 9.7 Customer Segment Breakdown Small Business 64% Mid Market 32% Enterprise 4% [Expand/Collapse Agorapulse](#) #19 [![Agorapulse](https://images.g2crowd.com/uploads/product/hd_favicon/ca20415e1e0b8338b21c8f9c0542ccc6/agorapulse.svg "Agorapulse")](/products/agorapulse/reviews) [Agorapulse](/products/agorapulse/reviews) 8.7 [Expand/Collapse Agorapulse](#) Overall Usability Score 8.7 Usability Score Breakdown Ease of Admin Average: 9.4 9.4 Ease of Use Average: 9.3 9.0 Meets Requirements Average: 9.2 8.5 Customer Segment Breakdown Small Business 72% Mid Market 21% Enterprise 6% [Expand/Collapse Reportei](#) #20 [![Reportei](https://images.g2crowd.com/uploads/product/hd_favicon/924fd0ec3a6573b8c04ebfcca33a9628/reportei.svg "Reportei")](/products/reportei/reviews) [Reportei](/products/reportei/reviews) 8.6 [Expand/Collapse Reportei](#) Overall Usability Score 8.6 Usability Score Breakdown Ease of Admin Average: 9.4 9.8 Ease of Use Average: 9.3 9.8 Meets Requirements Average: 9.2 9.6 Customer Segment Breakdown Small Business 90% Mid Market 10%