The Top 20 Easiest To Use Social Media Analytics Software

See the top Social Media Analytics Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

Vista Social

9.5

Overall Usability Score

9.5

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.7

Ease of Use

Average: 9.2

9.7

Meets Requirements

Average: 9.2

9.7

Customer Segment Breakdown

Small Business

73%

Mid Market

26%

Enterprise

Dash Social

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.5

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.2

8.5

Customer Segment Breakdown

Small Business

40%

Mid Market

41%

Enterprise

19%

YouScan

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.1

Ease of Use

Average: 9.2

8.9

Meets Requirements

Average: 9.2

9.1

Customer Segment Breakdown

Small Business

48%

Mid Market

35%

Enterprise

17%

Zoho Social

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.3

Ease of Use

Average: 9.2

9.3

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

88%

Mid Market

10%

Enterprise

Buzzmonitor

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.3

10.0

Ease of Use

Average: 9.2

10.0

Meets Requirements

Average: 9.2

9.9

Customer Segment Breakdown

Small Business

29%

Mid Market

57%

Enterprise

14%

Bitly

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.4

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.2

9.2

Customer Segment Breakdown

Small Business

62%

Mid Market

29%

Enterprise

10%

Cloud Campaign

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.7

Ease of Use

Average: 9.2

9.7

Meets Requirements

Average: 9.2

9.9

Customer Segment Breakdown

Small Business

89%

Mid Market

10%

Enterprise

Oktopost

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.9

Ease of Use

Average: 9.2

9.1

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

19%

Mid Market

52%

Enterprise

29%

Hootsuite

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.3

8.9

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.2

8.6

Customer Segment Breakdown

Small Business

59%

Mid Market

29%

Enterprise

12%

#10

Sprout Social

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.3

8.8

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.2

8.6

Customer Segment Breakdown

Small Business

45%

Mid Market

38%

Enterprise

17%

#11

Fanpage Karma

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.0

Ease of Use

Average: 9.2

9.1

Meets Requirements

Average: 9.2

8.6

Customer Segment Breakdown

Small Business

68%

Mid Market

24%

Enterprise

#12

Reputation

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.1

Ease of Use

Average: 9.2

9.0

Meets Requirements

Average: 9.2

9.2

Customer Segment Breakdown

Small Business

29%

Mid Market

46%

Enterprise

25%

#13

Brand24

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.1

Ease of Use

Average: 9.2

9.3

Meets Requirements

Average: 9.2

9.2

Customer Segment Breakdown

Small Business

65%

Mid Market

29%

Enterprise

#14

SOCi

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.3

8.8

Ease of Use

Average: 9.2

8.7

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

53%

Mid Market

31%

Enterprise

16%

#15

Semrush

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.3

8.6

Ease of Use

Average: 9.2

8.5

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

65%

Mid Market

29%

Enterprise

#16

Mentionlytics

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.3

Ease of Use

Average: 9.2

9.7

Meets Requirements

Average: 9.2

9.6

Customer Segment Breakdown

Small Business

71%

Mid Market

23%

Enterprise

#17

Synup

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.7

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.2

9.9

Customer Segment Breakdown

Small Business

76%

Mid Market

19%

Enterprise

#18

Echobox

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.3

10.0

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.2

9.6

Customer Segment Breakdown

Small Business

65%

Mid Market

31%

Enterprise

#19

Planable

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.1

Ease of Use

Average: 9.2

9.2

Meets Requirements

Average: 9.2

8.5

Customer Segment Breakdown

Small Business

95%

Mid Market

Enterprise

#20

SocialPilot

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 9.3

9.3

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

87%

Mid Market

12%

Enterprise