Best Mobile Marketing Software for Medium-Sized Businesses - Page 4

How Many Mobile Marketing Software Products Does G2 Track?

Total Products under this Category: 206

Category Stats (Oct 2026)

  • Average Rating: 4.4/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Sakari (+1.31%) - Among all products in this category, Sakari recorded the largest rating increase compared to last month

Last updated: October 13, 2026

How Does G2 Rank Mobile Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 36,100+ Authentic Reviews
  • 206+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Mobile Marketing Software

G2 Grid® for Mobile Marketing Software plotting products by satisfaction and market presence

Highlighted products: Insider One, Braze, Attentive, CleverTap, AppsFlyer, Iterable, Adobe Marketo Engage, and Textedly.

Underlying data: [Grid® JSON](https://www.g2.com/categories/mobile-marketing/grids.json?focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=attentive&focus%5B%5D=clevertap&focus%5B%5D=appsflyer&focus%5B%5D=iterable&focus%5B%5D=adobe-marketo-engage&focus%5B%5D=textedly&segment=mid-market)

mCommons

mCommons is a specialized mobile messaging platform designed to empower nonprofit and advocacy organizations in effectively engaging, mobilizing, and fundraising through SMS, MMS, and RCS communications. With over 18 years of proven results, mCommons has supported leading organizations like the National Audubon Society, SEIU, and Oxfam in driving meaningful supporter actions. Key Features and Functionality: - SMS, MMS, and RCS Messaging: Deliver interactive, media-rich messages to millions, facilitating two-way conversations that enhance engagement and prompt action. - Audience Targeting and Personalization: Increase response rates by segmenting and personalizing messages based on supporter details such as name, interests, behaviors, location, or donation history, all automated to eliminate manual effort. - Volunteer Recruitment and Management: Efficiently recruit, onboard, and mobilize volunteers using targeted SMS outreach, automated reminders, and real-time coordination tools to scale volunteer efforts. - Automated Journeys: Implement multi-step campaigns for welcoming, nurturing, or advocacy that operate autonomously, allowing teams to focus on strategic initiatives. - Campaign Reporting: Access real-time analytics on engagement, clicks, subscriber growth, and donation attribution through interactive dashboards, eliminating guesswork in measuring ROI. - Built-In Mobile CRM: Organize and manage supporter data within mCommons, enabling segmentation by any field or behavior for more relevant and effective campaigns. - Surveys, Polls, and Quizzes: Gather immediate feedback and actionable data through engaging, interactive tools that are quick to deploy. - Legislative Calls: Mobilize supporters to contact lawmakers instantly with click-to-call and round-robin calling features, matched by district and tracked for impact. - Polling Locations: Assist supporters in finding their voting places with a single text, reducing confusion and simplifying the process. Primary Value and Solutions Provided: mCommons addresses the unique challenges faced by nonprofits in engaging and mobilizing their audiences. By offering a comprehensive suite of mobile messaging tools, it enables organizations to: - Enhance Engagement: Utilize personalized and interactive messaging to build stronger connections with supporters. - Drive Action: Facilitate immediate responses through features like click-to-call, surveys, and automated campaigns, leading to increased participation and support. - Streamline Operations: Automate communication workflows, reducing manual tasks and allowing teams to focus on strategic goals. - Measure Impact: Access real-time data and analytics to assess campaign effectiveness, optimize strategies, and demonstrate ROI to stakeholders. By leveraging mCommons, nonprofits can effectively turn text messages into tangible supporter actions, advancing their missions with greater efficiency and impact.

Average Rating: 4.2/5.0

Total Reviews: 30

How Do G2 Users Rate mCommons?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • Optimization: 8.3/10 (Category avg: 8.4/10)
  • Integrations - Mobile Marketing: 8.8/10 (Category avg: 8.6/10)
  • Campaign Analysis: 9.1/10 (Category avg: 8.4/10)

Who Is the Company Behind mCommons?

Who Uses This Product?

  • Company Size: 63% Medium, 37% Small

What Do G2 Reviewers Say About mCommons?

AI-generated summary from verified user reviews

Pros
  • Users find mCommons incredibly easy to use, with intuitive features that enhance SMS marketing effectiveness and integration.
  • Users find mCommons incredibly user-friendly, with easy integration, responsive support, and valuable SMS marketing features.
  • Users find mCommons to be highly intuitive and user-friendly, facilitating effective SMS campaigns with ease.
  • Users find the user-friendly interface of mCommons essential for effective SMS marketing and campaign management.
  • Users value the effective automation of mCommons, enhancing SMS campaigns and audience engagement effortlessly.
Cons
  • Users note that the interface is outdated and reporting options require significant enhancements for better usability.
  • Users note a steep learning curve with mCommons, requiring time to fully grasp its powerful features.
  • Users find the poor interface design of mCommons frustrating, especially for beginners and when loading reports.
  • Users find the slow loading times of mCommons frustrating, especially when managing large campaigns and reports.
  • Users find mCommons' clunky interface frustrates usability, particularly when accessing reports and necessary data details.

What Are Recent G2 Reviews of mCommons?

Sonar

Texting has opened up new possibilities for how sales and marketing teams can build meaningful relationships with prospects and customers. Qualifying leads, converting prospects, and engaging with customers can be challenging. Introducing, Marchex Sonar, the intelligent text messaging platform built for business. Utilize the power of AI to automate initial communication, follow-ups, scheduling, drip campaigns, and more. With one of the highest rated user interfaces and user experiences, Sonar offers the best suite of functionality for sales and marketing teams on the channels customers prefer. Dozens of integrations enable you to seamlessly connect with your customers through your CRM or tech stack. Convert more leads, engage more effectively, and drive more revenue with Marchex Sonar.

Average Rating: 4.2/5.0

Total Reviews: 111

How Do G2 Users Rate Sonar?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • Optimization: 9.0/10 (Category avg: 8.4/10)
  • Integrations - Mobile Marketing: 8.1/10 (Category avg: 8.6/10)
  • Campaign Analysis: 8.4/10 (Category avg: 8.4/10)

Who Is the Company Behind Sonar?

  • Seller: Sonar
  • Year Founded: 2014
  • HQ Location: San Francisco, California
  • Twitter: @Sonar
    9,100 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Sales Executive, Business Consultant
  • Top Industries: Real Estate, Transportation/Trucking/Railroad
  • Company Size: 64% Large, 25% Medium

What Are Recent G2 Reviews of Sonar?

Leanplum

For app-first companies, Leanplum, a CleverTap company is the only solution that helps personalize and optimize all customer touch points, both inside and outside the app. Leanplum combines multi-channel Lifecycle Marketing with the ability to A/B test the Product Experience for a complete, end-to-end personalization of the mobile journey. Break down organizational silos and eliminate point solutions to enable rapid growth. Founded in San Francisco, Leanplum a CleverTap company has offices across North America, Europe, and Asia, and has received more than $125 Million in funding from leading Silicon Valley venture capital firms. Leanplum a CleverTap company has also been recognized as one of Fortune's Best Companies to Work For and Entrepreneur's Best Entrepreneurial Companies in America.

Average Rating: 4.2/5.0

Total Reviews: 95

How Do G2 Users Rate Leanplum?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.1/10)
  • Optimization: 8.6/10 (Category avg: 8.4/10)
  • Integrations - Mobile Marketing: 8.3/10 (Category avg: 8.6/10)
  • Campaign Analysis: 8.3/10 (Category avg: 8.4/10)

Who Is the Company Behind Leanplum?

  • Seller: Leanplum
  • Year Founded: 2012
  • HQ Location: San Francisco, CA
  • Twitter: @leanplum
    20,085 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    38 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Product Manager
  • Top Industries: Internet, Computer Games
  • Company Size: 51% Medium, 32% Small

What Are Recent G2 Reviews of Leanplum?

What Are G2 Users Discussing About Leanplum?

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Airship

Customer-obsessed companies outperform their competitors in revenue growth and customer retention, but only 6% of brands actually deliver true customer-centric experiences. The problem? In our mobile-first world, customers expect a unified, seamless experience wherever they interact with brands. But most often, those experiences are disconnected. Airship has everything you need to get mobile-first customer experience right — on the web, in the app and everywhere in between. Since the dawn of mobile apps, Airship has helped our customers create innovative mobile customer experiences. We delivered the industry’s first push notification and first in-app message. Then we powered the first mobile wallet boarding pass, now the digital norm for travelers. We enabled the first commercial use of Live Activities on the day it was launched by Apple. Most recently, we launched the world’s first no-code native Experience Editor for app and web, enabling marketers and product managers to engage with customers wherever they are and get work done in minutes instead of months without ongoing developer support. Today, the Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle. It starts with Airship’s market-leading app store optimization (ASO) solutions that promote app discovery and downloads. Then our AI-powered journey orchestration, content creation and experimentation solutions kick in — all no-code and highly flexible. Customer-facing teams can quickly design, deploy and iterate cohesive in-session experiences on the web and in the app. The result? Deeper customer engagement, better conversion. When it comes to helping brands get customer experience right in a mobile-first world, no one knows more, does more or cares more than Airship.

Average Rating: 4.0/5.0

Total Reviews: 83

How Do G2 Users Rate Airship?

  • Has the product been a good partner in doing business?: 7.7/10 (Category avg: 9.1/10)
  • Optimization: 7.4/10 (Category avg: 8.4/10)
  • Integrations - Mobile Marketing: 9.2/10 (Category avg: 8.6/10)
  • Campaign Analysis: 7.2/10 (Category avg: 8.4/10)

Who Is the Company Behind Airship?

  • Seller: Airship
  • Company Website:
  • Year Founded: 2009
  • HQ Location: Portland, OR
  • Twitter: @airship
    10,818 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    319 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Telecommunications, Computer Software
  • Company Size: 43% Medium, 37% Large

What Do G2 Reviewers Say About Airship?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the outstanding customer support from Airship, with responsive and proactive team members committed to collaboration.
  • Users commend Airship for their exceptional support and proactive engagement, greatly enhancing the overall experience and collaboration.
  • Users value the proactive partnership with Airship, appreciating their responsiveness and commitment to collaborative improvements.
  • Users value the proactive customer engagement from Airship, appreciating their responsiveness and commitment to improvement.
  • Users find Airship to be intuitive and easy to use, streamlining tasks and enhancing productivity without hassle.
Cons
  • Users experience significant delay issues with Airship, often leading to inefficient and time-consuming workflows.
  • Users experience slow loading times with Airship, making even simple tasks time-consuming and frustrating.
  • Users experience slow performance with Airship, leading to inefficiency and frustration during basic tasks and analytics retrieval.
  • Users find Airship's inefficient and unintuitive campaign management leads to time-wasting and frustration in executing tasks.
  • Users find complex features in Airship to be inefficient and time-consuming, making even basic tasks challenging.

What Are Recent G2 Reviews of Airship?

Ortto

Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful tools into one platform underpinned by AI, teams finally benefit from their marketing automation, customer data, and analytics working together. Sophisticated yet easy-to-use, customers trust Ortto to understand their impact, discover their next marketing opportunity, and continuously iterate to deliver great customer experiences at scale.

Average Rating: 4.4/5.0

Total Reviews: 610

How Do G2 Users Rate Ortto?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.1/10)
  • Optimization: 8.7/10 (Category avg: 8.4/10)
  • Integrations - Mobile Marketing: 8.3/10 (Category avg: 8.6/10)
  • Campaign Analysis: 9.3/10 (Category avg: 8.4/10)

Who Is the Company Behind Ortto?

  • Seller: Ortto
  • Company Website:
  • Year Founded: 2015
  • HQ Location: Sydney, Australia
  • Twitter: @ortto
    180 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    19 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Owner
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 71% Small, 27% Medium

What Do G2 Reviewers Say About Ortto?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the clean and intuitive interface of Ortto, making navigation and feature access effortless.
  • Users commend the excellent customer support, noting quick responses and helpful follow-ups on issues and performance tips.
  • Users love Ortto for its intuitive interface, making navigation and automation user-friendly and accessible for email marketing.
  • Users appreciate the intuitive interface of Ortto, making navigation and feature access effortless and enjoyable.
  • Users value the seamless integration capabilities of Ortto, streamlining workflows and enhancing communication across multiple channels.
Cons
  • Users find Ortto to be expensive, especially as costs increase with larger contact lists, impacting overall satisfaction.
  • Users find Ortto has limited features and a steep learning curve for complex setups, impacting overall usability.
  • Users find the steep learning curve of Ortto challenging, making it tough for newcomers to adapt effectively.
  • Users find limited customization options, which can complicate setup and reduce overall effectiveness in marketing campaigns.
  • Users often experience integration issues with Ortto, leading to challenges in managing multiple campaigns effectively.

What Are Recent G2 Reviews of Ortto?

What Are G2 Users Discussing About Ortto?

MailUp

MailUp is a simple and scalable solution to create, automate and customize Email, SMS, and Messaging Apps marketing campaigns. Trusted by 10,000+ customers worldwide, it offers advanced automation features and best-of-breed technology for your marketing strategies. A complete solution for multichannel marketing needs: newsletters, transactional emails, subscription forms, landing pages, promotions, SMS, Messaging Apps (Facebook Messenger and Telegram), and much more! Try its drag & drop email builder, integrate your marketing stack, create automated multichannel workflows in a matter of seconds and monitor your campaign performances through in-depth reports. Italian by birth, international by vocation. Established in 2003, over the years MailUp has grown to become the market leader in Italy and to operate in over 50 countries, with 5 branches worldwide. Over 10,000 companies across the globe trust MailUp as a strategic partner for their Digital Marketing activities. MailUp offers the best infrastructure and international certifications to ensure maximum deliverability to your messages. Its powerful messaging platform is complemented by a range of tools to help your day-to-day marketing campaigns run smoothly. Its teams at the technology hubs in Cremona (Italy) and Silicon Valley are at the forefront of flexible, scalable, integrated software development.

Average Rating: 3.7/5.0

Total Reviews: 41

How Do G2 Users Rate MailUp?

  • Has the product been a good partner in doing business?: 6.4/10 (Category avg: 9.1/10)
  • Optimization: 5.8/10 (Category avg: 8.4/10)
  • Campaign Analysis: 6.7/10 (Category avg: 8.4/10)

Who Is the Company Behind MailUp?

  • Seller: Mailup
  • Year Founded: 2003
  • HQ Location: Milan, Italy
  • Twitter: @MailUp_US
    880 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    65 employees on LinkedIn®
  • Ownership: BIT:MAIL

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 51% Small, 40% Medium

What Are Recent G2 Reviews of MailUp?

What Are G2 Users Discussing About MailUp?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated