# Best Marketing Automation Software - Page 24

## How Many Marketing Automation Software Products Does G2 Track?

**Total Products under this Category:** 509

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** OptifiNow (+16.67%) - Among all products in this category, OptifiNow recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Marketing Automation Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 93,000+ Authentic Reviews
- 509+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Automation Software
 ![G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-automation/grids.png?focus%5B%5D=364&focus%5B%5D=43119&focus%5B%5D=1934&focus%5B%5D=20732&focus%5B%5D=22329&focus%5B%5D=88175&focus%5B%5D=3644&focus%5B%5D=18316)

Highlighted products: HubSpot Marketing Hub, Insider One, ActiveCampaign, Braze, Klaviyo, Attentive, Omnisend, and Customer.io.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=insider-one&focus%5B%5D=activecampaign&focus%5B%5D=braze&focus%5B%5D=klaviyo&focus%5B%5D=attentive&focus%5B%5D=omnisend&focus%5B%5D=customer-io)

**Sponsored**

### Scoro

Scoro is a professional services automation (PSA) software purpose-built for consultancies, agencies, IT firms, architecture companies, and other professional services businesses. It unites projects, resources, and finances in one system, so you don’t need to juggle multiple tools for planning, tracking, and billing for your work. Core features include: - CRM & pipeline – Get a complete overview of your sales funnel and upcoming work - Quote-to-cash – Estimate scope, track progress and budget burn, and bill for work in one system - Capacity & resource planning – Plan ahead with live heatmaps and utilization forecasts - Time & expense tracking – Log time with built-in timers and auto-populated timesheets - Cost & profit forecasts – Understand margins with role or service-level insights - Billing & invoicing – Automate time & material, fixed-fee, and retainer billing - Revenue forecasting – Track project income based on pipeline and committed work - AI-powered insights & actions – Save time with automation and data-driven suggestions - Live dashboards – Monitor progress, profitability, and capacity in real time By uniting this data, Scoro gives you end-to-end visibility across your business. Helping you spot risks sooner, allocate resources smarter, and protect profitability as you scale.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=36&secure%5Bchosen_at%5D=2026-08-03T21%3A45%3A51Z&secure%5Bdisplayable_resource_id%5D=156&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=6055&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=6055&secure%5Bresource_id%5D=36&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Fpage%3D24&secure%5Btoken%5D=ad039634940ef513f925301563449a0bd09d57590d13fe6611c21af1c02be13d&secure%5Burl%5D=https%3A%2F%2Fwww.scoro.com%2Fdemo%2F%3Futm_campaign%3D11834511-G2%2520PPC%25202025%26utm_source%3DG2%26utm_medium%3Dppc&secure%5Burl_type%5D=book_demo)

### [Easify App](https://www.g2.com/products/easify-app/reviews)

Easify helps businesses connect, convert, and automate their outreach to close deals faster without worrying about compliance. By bringing communication, automation, and compliance smartly under one roof, Easify makes customer engagement simpler, smarter, and effortlessly scalable. It’s everything you need to reach more prospects, build stronger relationships, and grow with confidence.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Easify App?

- **Seller:** [Easify](https://www.g2.com/sellers/easify-425db502-2a5c-4e75-a999-312f33a4ed63)
- **HQ Location:** Lynbrook, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=190714bd1bd4030655508a72f2dd1d5fca56656e11d6bf079dd79b79fb39f256&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Feasifyapp%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Easify App?

**["Effortless Mass Messaging Made Easy"](https://www.g2.com/survey_responses/easify-app-review-12681191)**

**Rating:** 5.0/5.0 stars

_— Josie ._

[Read full review](https://www.g2.com/survey_responses/easify-app-review-12681191)

### [Edbound AI](https://www.g2.com/products/edbound-ai/reviews)

Edbound AI is an AI-native content marketing and go-to-market platform for B2B companies. Teams use Edbound to build production-grade content hubs (podcast, blog, academy, membership, webinar, community, and events) that form a unified resource center on their own domain, with databases, user management, payments, SEO infrastructure, and member journeys built in. On top of those hubs, Edbound runs AI GTM workflows that turn recordings, transcripts, and content into published assets and booked demos, including content repurposing, SEO blogs from transcripts, landing pages built from a prompt, and demo-booking agents. Edbound replaces the fragmented stack of subscriptions and agencies that B2B teams usually duct-tape together, giving them one platform to publish content and convert their audience into pipeline. It is used by B2B companies, AI startups, and membership organizations including New York Alternative Investment Roundtable, LookAcross, Supervity AI and Charkos Global.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Edbound AI?

- **Seller:** [Edbound](https://www.g2.com/sellers/edbound)
- **HQ Location:** United States
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1b8a4f0df3ea603eec97e331db7b595f7714bc81fa0beea7f182b806d2394a3f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fedboundai%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Edbound AI?

**["Streamlined Content Hub with Powerful AI Tools"](https://www.g2.com/survey_responses/edbound-ai-review-13190973)**

**Rating:** 4.0/5.0 stars

_— Verified User in Human Resources_

[Read full review](https://www.g2.com/survey_responses/edbound-ai-review-13190973)

### [Elite360](https://www.g2.com/products/elite360/reviews)

Elite360 is an all-in-one sales and marketing platform designed to streamline business operations by integrating over 30 essential tools into a single, user-friendly system. Tailored for coaches, consultants, agencies, and course creators, Elite360 eliminates the need for multiple disparate software solutions, enabling users to work more efficiently and cost-effectively. Key Features and Functionality: - Funnel & Website Builder: Create unlimited funnels and websites using over 300 pre-built templates or design from scratch. - Course & Membership Hosting: Host unlimited courses and memberships with custom mobile app support. - Email Marketing: Utilize pre-built automated email sequences or craft custom campaigns. - CRM System: Manage unlimited contacts with a centralized communications hub and detailed activity tracking. - Automation & Workflows: Implement advanced automation tools, including AI-driven content generation and gamification features. - Social Media Planner: Schedule and manage social media posts across various platforms. - Affiliate Management System: Set up and manage affiliate programs with customizable commissions and multi-tier structures. - Mobile App: Access Elite360 features on the go with the LeadConnector mobile app, facilitating communication and scheduling. Primary Value and Solutions Provided: Elite360 addresses the common challenge of managing multiple marketing and sales tools by consolidating them into a single platform. This integration enhances efficiency, reduces costs, and simplifies workflows for businesses. By offering unlimited access to essential features such as funnels, websites, courses, and contacts, Elite360 empowers users to scale their operations without additional expenses. The inclusion of AI capabilities and automation tools further streamlines marketing efforts, allowing businesses to focus on growth and client engagement.

**Average Rating:** 2.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Elite360?

- **Customization :** 6.7/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 6.7/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Elite360?

- **Seller:** [Elite360](https://www.g2.com/sellers/elite360)
- **Year Founded:** 2022
- **HQ Location:** Santa Rosa, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=05a429301117d7237786fe60289efa479db31432523f53f4233ed9e9cbd5791e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Felite-360&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

### [eMailBase](https://www.g2.com/products/emailbase/reviews)

The Big Data & Email Automation platform with BigData B2B & B2C Inside

**Average Rating:** 4.3/5.0

**Total Reviews:** 3

#### Who Is the Company Behind eMailBase?

- **Seller:** [eMailBase](https://www.g2.com/sellers/emailbase)
- **Year Founded:** 2019
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=747518aee367f9b68bb78570dfd56a912b6791a83bb35404046e2bb39595f2d1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F104817005&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About eMailBase?

_AI-generated summary from verified user reviews_

##### Pros

- Users find eMailBase to be a **helpful platform** for meeting various online requirements effectively.

#### What Are Recent G2 Reviews of eMailBase?

**["trusted email app"](https://www.g2.com/survey_responses/emailbase-review-10644064)**

**Rating:** 5.0/5.0 stars

_— areli r._

[Read full review](https://www.g2.com/survey_responses/emailbase-review-10644064)

**["Streamlined B2B Outreach with Robust Automation"](https://www.g2.com/survey_responses/emailbase-review-13191126)**

**Rating:** 4.0/5.0 stars

_— Verified User in Consulting_

[Read full review](https://www.g2.com/survey_responses/emailbase-review-13191126)

### [Enalito](https://www.g2.com/products/enalito/reviews)

Enalito is an AI-powered Email Marketing and Personalization platform that empowers marketers, brands & eCommerce professionals to deliver 1:1 personalized shopping experiences and engagement with their customers across all digital channels, resulting in a genuine Omni Channel Experience. Enalito not only helps you generate more revenue, increase retention, and automate personalized experiences for your customers but also converts your existing customers into your loyal customer & a loyal customer to your brand ambassador.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Enalito?

- **Customization :** 8.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 6.7/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Enalito?

- **Seller:** [Enalito Automation](https://www.g2.com/sellers/enalito-automation)
- **Year Founded:** 2019
- **HQ Location:** Santa Clara, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=25b884324e08b2c1242a9b1c311db553bf4fde37281503329d541eaee994ebd1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fenalito%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Enalito?

**["Most effective tool to grow your business"](https://www.g2.com/survey_responses/enalito-review-7823808)**

**Rating:** 4.0/5.0 stars

_— Sumita L._

[Read full review](https://www.g2.com/survey_responses/enalito-review-7823808)

### [erxes](https://www.g2.com/products/erxes/reviews)

Welcome to erxes, the open source Hubspot/Qualtrics alternative. erxes is an open-source experience operating system (XOS) that enables SaaS providers and digital marketing agencies/developers to create unique experiences that work for all types of business. We will change how businesses grow by delivering breakthrough value to our community. Come along on this journey with us! Achieving growth and unity within your company is possible with erxes, because it is: - 100% free & sustainable: erxes offers a sustainable business model in which both developers and users win. It is open-source software, but even better. - 100% customizable: Our plugin-based architecture provides unlimited customization and lets you meet all your needs, no matter how specific they are. - 100% privacy: We've designed the erxes platform to retain complete control over your company's sensitive data with no third-party monitoring. - 100% in control: You can build any experience you want, where all the channels your business operates on are connected and integrated. Explore your options: Self-hosted AGPLv3 with the Enterprise Edition licensed open-source Hubspot alternative. It's written in Node.js, GraphQL and React. Self-serve Start for free and unlock advanced features, additional services, and customized options with our power-ups and add-ons. Enterprise Secure, compliant open-source software for enterprises. Empower your team to move faster. Embed Integrate erxes core plugins, components, and SDKs into your platform to enhance its capabilities and streamline operations. Platform Leverage erxes core plugins, components, and enterprise features to power your entire platform business. Infrastructure Power up your SaaS with erxes infrastructure and native plugins. Let's bring your vision to life with our expert team.

**Average Rating:** 4.3/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate erxes?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 10.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind erxes?

- **Seller:** [erxes Inc](https://www.g2.com/sellers/erxes-inc)
- **Year Founded:** 2017
- **HQ Location:** Los Angeles, US
- **Twitter:** @erxeshq  
904 Twitter followers
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d1185bf0b5aae91ed53bb6a8485901d405c9a8f6cbb5442a861f4cd311b3e55d&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Ferxes&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Are Recent G2 Reviews of erxes?

**["Erxes Better Way To Automate Business Marketing and Sales"](https://www.g2.com/survey_responses/erxes-review-5063993)**

**Rating:** 5.0/5.0 stars

_— Rashi G._

[Read full review](https://www.g2.com/survey_responses/erxes-review-5063993)

#### What Are G2 Users Discussing About erxes?

- [What is erxes used for?](https://www.g2.com/discussions/what-is-erxes-used-for)

### [Evalanche](https://www.g2.com/products/evalanche/reviews)

SC-Networks GmbH is manufacturer of Evalanche, one of the modern, web-based e-mail marketing solutions on the European market. Evalanche is a marketing automation software that offers solutions such as email marketing, lead management, and quality assurance.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Evalanche?

- **Seller:** [SC-Networks GmbH](https://www.g2.com/sellers/sc-networks-gmbh)
- **Year Founded:** 1999
- **HQ Location:** Starnberg/Percha, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8c1a83f5f9bcc6078af195272089cadb0e79548a24a715c1b3eaef01dc7fe6eb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fevalanche-sc-networks-gmbh%2F&secure%5Burl_type%5D=linkedin_company_website)  
40 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Evalanche?

**["An amazing e-marketing tool for business use"](https://www.g2.com/survey_responses/evalanche-review-5172858)**

**Rating:** 5.0/5.0 stars

_— Hamza A._

[Read full review](https://www.g2.com/survey_responses/evalanche-review-5172858)

#### What Are G2 Users Discussing About Evalanche?

- [What is Evalanche used for?](https://www.g2.com/discussions/evalanche-what-is-evalanche-used-for)
- [What is Evalanche used for?](https://www.g2.com/discussions/what-is-evalanche-used-for)

### [Exenify](https://www.g2.com/products/exenify/reviews)

What is Exenify? Meet Exenify—the ultimate "All-in-One" marketing and automation ecosystem that brings your e-commerce operations, communications, and growth strategies under one very smart roof. Say goodbye to the headache of juggling multiple disjointed systems! We take the heavy lifting off your shoulders with advanced CRM, seamless order, product, and category syncs (yep, including Trendyol integrations). Plus, with our lightning-fast PWA (Progressive Web App) technology, you can turn your website into a flawless mobile app experience in seconds. While you make confident, data-driven decisions using our deep segmentation tools, Exenify works tirelessly in the background as your autonomous growth engine. Ready to level up your customer experience? Say hello to our revolutionary AI Cockpit and Omnichannel Inbox. Our smart AI operators and customizable chatbot workflows deliver 24/7 instant, on-brand responses to your web visitors, while you manage every single communication channel from one unified dashboard. But we don't stop at just chatting—our smart automations proactively collect customer reviews and product ratings post-purchase, putting your social proof on autopilot. From handling support tickets to managing feedback, we turn every customer interaction into a trust-building superpower. For brands that refuse to leave growth to chance, our Unified Marketing Automation and on-site tools are built to aggressively boost your sales. Prevent cart abandonment by mapping visitor behavior with our InsightFusion analytics, and orchestrate perfectly timed cross-channel campaigns using Email, SMS, WhatsApp, and Push notifications. Whether it's smart discount automations, dynamic surveys, SEO management, or Ads integration, you’ll always reach your audience on the right channel at the exact right moment. With Exenify, you aren't just running an e-commerce store—you're building a high-converting, self-growing marketing machine that your customers will love!

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Exenify?

- **Seller:** [Exenify](https://www.g2.com/sellers/exenify)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dbdb05705ad7da64e6fb55efd21de5087a85fc4fac3b4d7b89b34456eb7c6265&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fexenify%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Exenify?

**["Next-Gen E-Commerce Automation That Drives Retention and Sales"](https://www.g2.com/survey_responses/exenify-review-12821338)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/exenify-review-12821338)

### [Factoreal](https://www.g2.com/products/factoreal/reviews)

Factoreal delivers an all-in-one digital marketing automation platform that empowers marketers to build lifelong engagement with their customers. We bring together email marketing automation, social media marketing, paid marketing, customer journey automation, e-commerce integration, and personalization & segmentation into one simple, connected platform. Built for every marketer, there are plenty of ready-to-use automation workflows that a marketing practitioners can use to kick start their marketing journey. Factoreal offers: Engagement: Mobile Push Notifications Web Push Notifications Email Ecommerce Store Integration SMS Website Tracking Twitter LinkedIn Instagram Facebook Landing Pages & Forms Customer Journey Automation Cross-channel campaigns Personalization Product Analytics: Multi-layer Segmentation Email Analytics Ecommerce Analytics SMS Analytics Campaign Analytics Journey Analytics Social Media Analytics

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Factoreal?

- **Seller:** [Factoreal](https://www.g2.com/sellers/factoreal)
- **Year Founded:** 2023
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b4f47be23b946702a0017b727150706fc6a1dd44b29ef432049ca4542b0d2590&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffactoreal%2F&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Factoreal?

**["Paying for itself already!"](https://www.g2.com/survey_responses/factoreal-review-4497861)**

**Rating:** 5.0/5.0 stars

_— Daniel K._

[Read full review](https://www.g2.com/survey_responses/factoreal-review-4497861)

**["Very happy with our switch to Factoreal!"](https://www.g2.com/survey_responses/factoreal-review-4748555)**

**Rating:** 5.0/5.0 stars

_— Verified User in Sports_

[Read full review](https://www.g2.com/survey_responses/factoreal-review-4748555)

#### What Are G2 Users Discussing About Factoreal?

- [What is Factoreal used for?](https://www.g2.com/discussions/what-is-factoreal-used-for)

### [Friday Force](https://www.g2.com/products/friday-force/reviews)

Friday Force is an AI-powered marketing platform that automates content creation, social media management, and full-funnel marketing strategy. Built on a collaborative Multi-Agent System, Friday Force uses specialized AI agents that work together to plan, create, and execute your entire marketing workflow. What you can do with Friday Force: 1. Generate On-Brand Content: Produce high-quality blog posts, social media content, and AI-generated visuals (images & videos) tailored to your business. 2. Auto-Build Your Marketing Strategy: Friday Force analyzes your business profile, defines your target audience, and creates a cohesive marketing strategy in minutes. 3. Manage & Automate Social Media: Plan, schedule, and publish content across LinkedIn, Instagram, Facebook, TikTok, YouTube, and more—directly from one dashboard. 4. Measure What Matters: Access real-time marketing insights, performance analytics, and predictive recommendations to improve results continuously. Who it's for: Friday Force is designed for freelancers, creators, small businesses, and lean marketing teams who want to scale their content and stay consistent without the time, cost, or complexity of doing everything manually.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Friday Force?

- **Seller:** [Forcivate](https://www.g2.com/sellers/forcivate)
- **Year Founded:** 2023
- **HQ Location:** Los Angeles, US
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=934cbca5814329b0bd61b14b4536034c90f4e7a75741db07a3374998b9b71274&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Fforcivate%2F&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Friday Force?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **ease of use** of Friday Force remarkable, simplifying digital marketing for non-technical individuals.
- Users find the **easy setup** of Friday Force remarkable, requiring minimal effort for effective digital marketing implementation.
- Users love the **effortless setup** of Friday Force, as it automates digital marketing with minimal input needed.
- Users love the **effortless marketing automation** of Friday Force, simplifying their tasks while delivering impressive results.
- Users appreciate the **effortless digital marketing strategy** developed by Friday Force, simplifying the process for non-technical individuals.

#### What Are Recent G2 Reviews of Friday Force?

**["Great digital marketing platform for small businesses"](https://www.g2.com/survey_responses/friday-force-review-12060258)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/friday-force-review-12060258)

### [FunnelYes](https://www.g2.com/products/funnelyes/reviews)

The Story Behind FunnelYes If someone had asked me years ago what the biggest challenge for businesses was, I would have probably answered: finding new customers. Today, I know the real challenge is different. After working with professionals, consultants, local businesses, and entrepreneurs from many industries, I discovered that opportunities are often not the problem. The real problem is managing them effectively. For years, I built websites, launched advertising campaigns, created sales funnels, managed CRMs, and implemented marketing automations. Every project had different goals, but the same issue kept appearing. Businesses were relying on multiple disconnected tools. Leads arrived from one platform, emails were managed in another, appointments in a third, customer data in spreadsheets, and analytics spread across different dashboards. Everything worked individually, yet nothing truly worked together. The more I helped companies grow, the more I realized that the problem wasn't the software itself. The problem was the absence of a system. Many business owners were spending significant time and money generating leads, only to lose opportunities because follow-ups were inconsistent, information was scattered, and important tasks depended on manual work. There was plenty of activity, but very little coordination. That led me to ask a simple question: What if businesses didn't need another tool? What if they needed a central engine capable of connecting everything? A place where marketing, sales, automation, customer management, and performance tracking could work together inside a single ecosystem. That idea became FunnelYes. FunnelYes was not created in a boardroom or inspired by a market trend. It was built from real-world experience, after years of working directly with businesses and witnessing the same challenges over and over again. Every feature was designed to solve a practical problem. Every automation was created to eliminate repetitive tasks. Every process was built to help professionals and entrepreneurs gain more control over their growth. Today, FunnelYes is more than a software platform. It is a complete business growth engine designed to simplify marketing, streamline sales processes, automate repetitive work, and give business owners a clear view of what is happening inside their company. We believe that growth is not only about generating more leads. It is about managing every opportunity in the best possible way. Because marketing should not be a collection of disconnected tools. It should be a system. A system that works for you, organizes your processes, automates routine activities, and allows you to focus on what matters most: growing your business. That is why FunnelYes exists. To transform chaos into clarity. To transform leads into opportunities. To transform marketing into a true growth engine.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind FunnelYes?

- **Seller:** [FunnelYes](https://www.g2.com/sellers/funnelyes)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of FunnelYes?

**["Streamlined Client Management, Needs Better Localization"](https://www.g2.com/survey_responses/funnelyes-review-13191559)**

**Rating:** 4.5/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/funnelyes-review-13191559)

### [GoZone Wifi](https://www.g2.com/products/gozone-wifi/reviews)

GoZone WiFi is a Software-as-a-Service (SaaS) company. We are dedicated to helping venues monetize their guest Wi-Fi networks through our three-pronged software suite excelling in Marketing, Advertising, and Analytic features. GoZone WiFi is a leader in the Wi-Fi software industry with a team built of people dedicated to all things WiFi. GoZone separates itself from the competition with the following features and accolades: - Innovative captive portal tool to drive guest Wi-Fi connections. - Fully fleshed-out email and SMS marketing features to engage with guests in real time. - Built-in CRM system to build marketing lists and manage contacts. - Advertising features to promote brand exposure and generate additional revenue for venues. - Analytic features to visualize foot-traffic and understand guest behavior - Hardware agnostic software to ensure simple and cost-saving setup. - Competitive pricing packages that accommodate businesses of varying sizes. - Up to date on the latest WiFi-industry trends to meet clients' needs. - Contributing members of industry-leading groups such as Wi-Fi NOW, and the Wireless Broadband Alliance (WBA).

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate GoZone Wifi?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)

#### Who Is the Company Behind GoZone Wifi?

- **Seller:** [GOZONE WIFI](https://www.g2.com/sellers/gozone-wifi)
- **Year Founded:** 2014
- **HQ Location:** Saint Petersburg, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d6e7d3f5222b7a034d7a307453610a4b841ae6770f3b6288eceb0b55de3eb4df&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgozone-wifi%2F&secure%5Burl_type%5D=linkedin_company_website)  
17 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of GoZone Wifi?

**["GoZone Wifi Review"](https://www.g2.com/survey_responses/gozone-wifi-review-7307226)**

**Rating:** 5.0/5.0 stars

_— Mike G._

[Read full review](https://www.g2.com/survey_responses/gozone-wifi-review-7307226)

### [GPTFunnels.AI](https://www.g2.com/products/gptfunnels-ai/reviews)

Platform to supercharge your lead generation efforts using AI Agents. Building traditional lead generation funnels can be tedious, time consuming, and resource intensive. Many businesses struggle with content production speed, time-to-market delays, measuring and optimizing ROI, team capacity constraints, and integrating the right tools and technologies. With GPT Funnels, you can harness the power of artificial intelligence to launch and continuously optimize your lead generation funnels with ease.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind GPTFunnels.AI?

- **Seller:** [GPT Funnels](https://www.g2.com/sellers/gpt-funnels)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Do G2 Reviewers Say About GPTFunnels.AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of GPTFunnels.AI, significantly enhancing their work efficiency.
- Users find GPTFunnels.AI **highly efficient** , greatly simplifying their tasks and enhancing their overall productivity.

#### What Are Recent G2 Reviews of GPTFunnels.AI?

**["Talent Acquisition"](https://www.g2.com/survey_responses/gptfunnels-ai-review-11652521)**

**Rating:** 5.0/5.0 stars

_— Kelly M._

[Read full review](https://www.g2.com/survey_responses/gptfunnels-ai-review-11652521)

### [GrowGanic](https://www.g2.com/products/growganic/reviews)

GrowGanic is autonomous SEO software that replaces your keyword tool, your content team, and your website builder with one system. You connect a domain. It does the rest. Most SEO tools hand you a dashboard and leave the work on your desk. GrowGanic runs the whole pipeline itself: it crawls your site, reads what you actually sell, finds the keyword gaps you can realistically win, builds the brief, writes the article, optimizes it for search and for AI answer engines, scores it, and publishes it live on a schedule. You do not pick topics, write briefs, or click publish. The outcome loop is what separates it from content generators. GrowGanic reads engagement and conversion data from your own analytics, learns which articles bring people who actually buy, and writes more of those while it stops feeding pages that rank and bounce. Most tools optimize a vanity proxy. GrowGanic optimizes for customers. Every article is scored across 60+ signals in six categories (Technical SEO, Trust and Authority, AI Visibility, Keyword Optimization, Content Structure, and Readability) before it can go live. Anything under the bar does not ship. No website yet? GrowGanic builds and hosts a complete one first, then starts ranking it. There is no separate site builder to buy. Publishing is native to WordPress, Webflow, Ghost, Shopify, HubSpot, Contentful, and Sanity, with cross-posting to Dev.to and Hashnode and a generic webhook for anything custom. Once a destination is connected, articles publish on their own. Also included: continuous site audits and technical SEO analysis, daily rank tracking with automatic recovery work when a page slips, ongoing competitor and keyword-gap monitoring, AI search visibility (GEO) reporting that measures how often your brand is cited inside AI answers, multi-project support for portfolios and agencies, white-label reports, and a public API with webhooks. Built for founders, operators, agencies, and lean marketing teams who need organic traffic and do not want to run a content operation to get it. If you have compared Surfer SEO, Clearscope, MarketMuse, Frase, or Jasper and concluded they still leave you doing the work, GrowGanic is the one that does the work instead. Plans: a free tier to watch it run on your own domain, Pro at $40 per month effective on annual billing ($89 month to month), and Business at $116 per month effective on annual billing ($249 month to month) for agencies and multi-site portfolios.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind GrowGanic?

- **Seller:** [GrowGanic](https://www.g2.com/sellers/growganic)
- **HQ Location:** Italy
- **Twitter:** @growganicio
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=14e6ab44b3591b438851b8e100b3f5dfcdfdbcceea91c07753e79e4cb6e6812a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgrowganicio%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of GrowGanic?

**["Automated SEO, Simple and Efficient"](https://www.g2.com/survey_responses/growganic-review-13161620)**

**Rating:** 5.0/5.0 stars

_— Arno F._

[Read full review](https://www.g2.com/survey_responses/growganic-review-13161620)

### [InboundCycle](https://www.g2.com/products/inboundcycle/reviews)

InboundCycle is Spain's leading Inbound Marketing and GEO/SEO agency. HubSpot Elite Partner with 12+ years helping B2B companies generate qualified leads, implement marketing automation, and optimize their presence in AI search engines. InboundCycle is the pioneer Inbound Marketing agency in Spain, founded in 2012. As a HubSpot Elite Partner, we specialize in helping B2B companies scale their marketing and sales operations through data-driven strategies. Our core services include: GEO/SEO (Generative Engine Optimization): We help businesses get cited and recommended by AI models like ChatGPT, Perplexity, and Google AI. Inbound Marketing: Full-funnel strategies for lead attraction, conversion, and nurturing. Marketing Automation with HubSpot: CRM implementation, migration (including Salesforce to HubSpot), workflow optimization, and team training. B2B Podcast Production: Strategy, production, and distribution of corporate podcasts focused on business opportunity generation. Account-Based Marketing (ABM): Targeted ABM strategies for technology and B2B companies. We serve mid-market and enterprise companies across technology, SaaS, professional services, education, and manufacturing sectors in Spain and Latin America.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind InboundCycle?

- **Seller:** [InboundCycle](https://www.g2.com/sellers/inboundcycle)
- **Year Founded:** 2011
- **HQ Location:** Barcelona, ES
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=33036b53bdcc15a8ed579b54292fd7b962c53bdc4ce29f0227cbb5e1504bfe3c&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finboundcycle&secure%5Burl_type%5D=linkedin_company_website)  
88 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of InboundCycle?

**["More human and educational communication with the client"](https://www.g2.com/survey_responses/inboundcycle-review-13073133)**

**Rating:** 5.0/5.0 stars

_— Yaneth C._

[Read full review](https://www.g2.com/survey_responses/inboundcycle-review-13073133)

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[Browse Marketing Automation Themes](/categories/marketing-automation/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated July 10, 2025

Marketing automation software helps businesses streamline and scale their marketing efforts by automating campaigns, workflows, or tasks across multiple channels. These platforms serve as a centralized marketing database to enable teams to create segmented, personalized, and timely marketing experiences for customers or prospects based on customer interaction data. These marketing automation tools should ideally support omnichannel marketing engagement across email, SMS, WhatsApp, social media, direct mail, digital advertising, and more.

A key component of marketing automation tools is the ability to create highly personalized journeys based on user behavior, preferences, and lifecycle stage. By leveraging dynamic content, segmentation, and behavioral triggers, marketers can tailor messages to individual users in real time. This level of personalization improves engagement and conversion rates by reaching customers through the right channel at the right time.

Marketing automation products often integrate with [customer relationship management (CRM) software](https://www.g2.com/categories/crm), [customer data platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [social media management software](https://www.g2.com/categories/social-media-mgmt), [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms), and [account-based orchestration platforms](https://www.g2.com/categories/account-based-orchestration-platforms). While marketing automation tools do include [email marketing](https://www.g2.com/categories/email-marketing) features, products in G2's Marketing Automation category are excluded from the Email Marketing software category, which houses tools that primarily address automation in the email channel.

To qualify for inclusion in the Marketing Automation category, a product must:

- Automate two or more of the following workflows: email, social media, SMS, and digital ads
- Provide advanced email marketing capabilities including A/B testing, spam filter testing, scheduling, segmentation, and detailed performance reporting
- Act as a central marketing database for marketing information and interactions
- Allow dynamic segmentation of marketing campaign targets
- Contact targets across multiple channels after specific actions, triggers, or periods of time
- Generate forms and landing pages to collect prospect information
- Provide analytics and reports that track the entire lifecycle of a campaign, including ties to revenue and campaign return-on-investment (ROI)
- Provide personalization features to tailor marketing campaigns based on customer behavior
- Integrate with sales or marketing software such as CRM, CDP, or e-commerce platforms
- Not be categorized in the email marketing software category — products must cater to multiple channels, including email marketing

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