Best Marketing Automation Software - Page 17

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 712

Category Stats (Sep 2026)

  • Average Rating: 4.39/5 (↓0.02 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Jobin.cloud (+1.58%) - Among all products in this category, Jobin.cloud recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 93,500+ Authentic Reviews
  • 712+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Insider One, ActiveCampaign, Braze, Attentive, Klaviyo, Customer.io, and Omnisend.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=insider-one&focus%5B%5D=activecampaign&focus%5B%5D=braze&focus%5B%5D=attentive&focus%5B%5D=klaviyo&focus%5B%5D=customer-io&focus%5B%5D=omnisend)

Akero

XEquals is the student conversion platform that's dedicated to helping eliminate the guesswork around student enrollment, to make your time and budget work harder in the right places. XEquals is powered by a team of Xperts, many of whom have been former admissions and marketing professionals working in Higher Education Institutions. When they realized the questions they’d been asking themselves for months or years could be answered with this technology, they came aboard to help shape the platform as we see it today. XEquals seamlessly integrates with all student CRMs and all of your digital marketing channels to create a connected picture of your recruitment funnel, and immediately identify where improvements need to be made. Our team then proactively turns those insights into actions to help your numbers go up and your spend go down.

Average Rating: 4.1/5.0

Total Reviews: 4

How Do G2 Users Rate Akero?

  • Has the product been a good partner in doing business?: 5.0/10 (Category avg: 8.9/10)

Who Is the Company Behind Akero?

  • Seller: Akero Labs
  • Year Founded: 2019
  • HQ Location: New York City, US
  • LinkedIn® Page: www.linkedin.com
    10 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Small, 50% Medium

What Are Recent G2 Reviews of Akero?

What Are G2 Users Discussing About Akero?

AutomateWoo

AutomateWoo is a marketing automation solution for Woo commerce stores.

Average Rating: 4.5/5.0

Total Reviews: 4

How Do G2 Users Rate AutomateWoo?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.5/10 (Category avg: 8.5/10)

Who Is the Company Behind AutomateWoo?

  • Seller: AutomateWoo
  • HQ Location: N/A
  • Twitter: @AutomateWoo
    221 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 75% Small, 25% Medium

What Are Recent G2 Reviews of AutomateWoo?

What Are G2 Users Discussing About AutomateWoo?

Boosterberg

Boosterberg automatically turns your best Facebook and Instagram posts into high-performing ads, helping you get more results with less budget. Agencies and brands using Boosterberg have saved up to 90% of their time while reaching better CPC results, often improving by 50% or more, thanks to smart, hands-off automation. After registering, you can have your first automated campaign up and running in minutes. Start with a 14 day free trial and see your first results within just a few days.

Average Rating: 4.9/5.0

Total Reviews: 4

How Do G2 Users Rate Boosterberg?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)

Who Is the Company Behind Boosterberg?

  • Seller: Kremsa Digital
  • Year Founded: 2006
  • HQ Location: Bratislava, SK
  • Twitter: @KremsaDigital
    145 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    13 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 60% Small, 40% Medium

What Are Recent G2 Reviews of Boosterberg?

Cinch Marketing Automation

Cinch is a marketing automation platform—built on an enterprise-level customer data platform. Why does that matter? Because the success of your marketing communications rests on the power of your customer database. If you have outdated or duplicated contacts slowing down your system, it shows in your marketing performance. Built from the ground up to support multi-location businesses, Cinch specializes in local business marketing and data science. With a strong focus on customer retention, Cinch keeps your customers engaged throughout the buying process with robust automated journeys. Choose from a library of industry-specific templates or create a custom masterpiece. Headquartered in Draper, Utah, Cinch also offers lighter versions of its software for small-business leaders ready to boost revenue growth via customer retention strategies.

Average Rating: 5.0/5.0

Total Reviews: 4

Who Is the Company Behind Cinch Marketing Automation?

  • Seller: Cinch
  • Year Founded: 2016
  • HQ Location: Salt Lake City, US
  • LinkedIn® Page: www.linkedin.com
    61 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 75% Small, 25% Medium

What Do G2 Reviewers Say About Cinch Marketing Automation?

AI-generated summary from verified user reviews

Pros
  • Users value the impressive automation potential of Cinch, simplifying customer communication and saving time effectively.
  • Users value the automation efficiency of Cinch, which streamlines customer communications and saves significant time.
  • Users value the strong automation capabilities of Cinch, streamlining communication and reducing manual workload effectively.
  • Users praise the effective communication features of Cinch, enhancing customer interactions and streamlining outreach efforts.
  • Users admire the exceptional customer support from Cinch, which proves responsive and dedicated to their success.
Cons
  • Users find that Cinch's access restrictions hinder effective communication with property-specific contacts in commercial pest control.
  • Users face challenges with account management in Cinch, as it complicates communication with commercial pest control clients.
  • Users find that Cinch's structural limitations hinder effective automation for managing commercial pest control accounts.
  • Users find Cinch's customer setup structure limiting, making it impractical for managing commercial pest control accounts efficiently.
  • Users find that Cinch's customer setup limitations hinder effective management of commercial pest control accounts and communication.

What Are Recent G2 Reviews of Cinch Marketing Automation?

What Are G2 Users Discussing About Cinch Marketing Automation?

Commence CRM

Commence CRM provides growing businesses with a comprehensive suite of applications for account and contact management, activity management, lead management, sales opportunity management, marketing, customer support with ticketing, a web based customer portal, project management and multi-level reporting with analytics. The product is ideal for businesses that require more functionality and customizability than is offered by the myriad of low cost one size fits all CRM solutions, but without the cost and complexity of enterprise level products.

Average Rating: 4.1/5.0

Total Reviews: 15

How Do G2 Users Rate Commence CRM?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.9/10)

Who Is the Company Behind Commence CRM?

  • Seller: Commence
  • Year Founded: 1988
  • HQ Location: Eatontown, NJ
  • Twitter: @CommenceCorp
    467 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    15 employees on LinkedIn®
  • Phone: 1(732) 380-9100

Who Uses This Product?

  • Company Size: 50% Small, 17% Medium

What Are Recent G2 Reviews of Commence CRM?

Doppler

Doppler is an email marketing solution to create, manage and analyze newsletter marketing campaigns.

Average Rating: 4.6/5.0

Total Reviews: 4

How Do G2 Users Rate Doppler?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)

Who Is the Company Behind Doppler?

Who Uses This Product?

  • Company Size: 75% Small, 25% Medium

What Are Recent G2 Reviews of Doppler?

What Are G2 Users Discussing About Doppler?

Eggflow

Eggflow is a developers team which provide merchants with free apps on Shopify

Average Rating: 4.6/5.0

Total Reviews: 4

How Do G2 Users Rate Eggflow?

  • Has the product been a good partner in doing business?: 6.7/10 (Category avg: 8.9/10)

Who Is the Company Behind Eggflow?

  • Seller: MOG
  • Year Founded: 2017
  • HQ Location: Ha Noi, VN
  • Twitter: @eggflowapps
    33 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Are Recent G2 Reviews of Eggflow?

What Are G2 Users Discussing About Eggflow?

Framework360

Framework360 is the essential cloud software for true digital marketing professionals. Framework360 is an All-in-One Marketing platform, allowing you to manage all your marketing efforts from a single space.

Average Rating: 4.5/5.0

Total Reviews: 4

How Do G2 Users Rate Framework360?

  • Customization : 9.2/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Framework360?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Framework360?

What Are G2 Users Discussing About Framework360?

Hippo

Hippo is a SaaS platform for all your customer engagement and marketing needs. It is used by 2000+ businesses across the globe. Hippo is a complete suite for engaging with your customers. You can provide them conversational support with help of chatbots, live chats, calls and automate marketing efforts to provide a personalized customer experience with omnichannel campaigns including emails, WhatsApp, SMS and push notifications.

Average Rating: 3.8/5.0

Total Reviews: 20

How Do G2 Users Rate Hippo?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.9/10)
  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Hippo?

  • Seller: Jungleworks
  • Year Founded: 2011
  • HQ Location: Tampa, Florida
  • Twitter: @worksjungle
    584 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    338 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 60% Medium, 30% Small

What Do G2 Reviewers Say About Hippo?

AI-generated summary from verified user reviews

Pros
  • Users find Hippo's customer support incredibly helpful, enhancing their experience with its user-friendly interface and features.
  • Users find Hippo's interface to be easy to use, enhanced by helpful customer support and a great user experience.
  • Users appreciate the user-friendly interface and helpful customer support that enhance their experience with Hippo.
  • Users highlight the feature variety of Hippo, enhancing usability and overall satisfaction with the product.
  • Users find the helpful customer success support invaluable, enhancing their overall experience with Hippo.
Cons
  • Users experience instability issues with Hippo, as frequent breakdowns overshadow the emphasis on features.
  • Users often face stability issues with Hippo, as feature focus leads to frequent breakdowns.
  • Users report functionality issues with Hippo, citing stability problems that disrupt their experience and usability.
  • Users report missing features in Hippo, leading to instability and breakdowns that hinder usability.
  • Users report quality issues with Hippo, citing instability and frequent breakdowns despite feature-rich offerings.

What Are Recent G2 Reviews of Hippo?

InfinityFlow.io

Market faster and sell more with drag-and-drop marketing automation.

Average Rating: 5.0/5.0

Total Reviews: 4

How Do G2 Users Rate InfinityFlow.io?

  • Has the product been a good partner in doing business?: 6.7/10 (Category avg: 8.9/10)
  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind InfinityFlow.io?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of InfinityFlow.io?

JUNE

JUNE - Online Marketing Cloud provides a powerful cloud-based web app for the creation of unique e-commerce and email marketing content. Design high-quality content with pre-made templates, optimized sections and ready-to-use lead generation forms, personalize your content and perform A/B tests within the JUNE editor. From simple and intuitive drag-and-drop creation to custom programming, JUNE editor provides you everything you need to create and publish landing pages, websites and newsletters within minutes. Your content is created in a responsive design, so it can be displayed on all devices. Use a range of external integrations for CRM, social media and email-systems. Those integrations allow you importing data and email addresses or, for example, include products from web shops. Generate reports to check performances or check your metrics on your well-arranged dashboard. You are able to work on your landing page and newsletter simultaneously with your team and watch changes being made in real-time.

Average Rating: 3.8/5.0

Total Reviews: 4

How Do G2 Users Rate JUNE?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)

Who Is the Company Behind JUNE?

  • Seller: JUNE
  • Year Founded: 2014
  • HQ Location: Hamburg, DE
  • LinkedIn® Page: www.linkedin.com
    10 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Large, 25% Small

What Do G2 Reviewers Say About JUNE?

AI-generated summary from verified user reviews

Pros
  • Users praise the helpful customer support for quick responses and effective problem-solving solutions.
  • Users find the intuitive interface of JUNE easy to learn, requiring little training to navigate its functions.
  • Users find JUNE's interface intuitive and easy to learn, allowing for navigation without extensive training.
  • Users praise the helpful customer support for its quick responses and effective problem-solving solutions.
  • Users praise the intuitive interface of JUNE, finding it easy to navigate and learn without training.
Cons
  • Users face challenges with editing issues, often unable to correct mistakes made during the process.
  • Users report encountering frequent bugs that hinder their workflow, causing issues with saving documents effectively.
  • Users feel the cost of JUNE is prohibitively high, making it difficult for students to justify the expense.

What Are Recent G2 Reviews of JUNE?

Kyrios Systems

Kyrios Systems is a connected business platform built for small and growing businesses that are tired of having customer communication, follow-up, tasks, workflows, sales activity, marketing, scheduling, payments, and reporting spread across different tools and processes. Most business owners do not need another app to check. They need a better way to make sure things get done. Kyrios brings CRM, customer communication, workflow automation, task management, pipelines, scheduling, invoicing, payments, reputation management, marketing tools, reporting, websites, funnels, social media, courses, communities, and AI capabilities into one connected system. The goal is to help businesses reduce the checking, chasing, and manual follow-up that happens when important information lives in different places and someone still has to notice what needs to happen next. For example, when a new lead comes in, Kyrios can capture the contact, start follow-up, assign tasks, notify the right person, and track where the opportunity stands. When a customer replies, the conversation can stay connected to the customer record. When a task is completed, the next step can be triggered automatically. When something needs attention, the right person can be notified instead of the owner having to discover it later. Kyrios is designed for business owners who want: • Better and more consistent lead follow-up • Fewer customer details falling through the cracks • Clearer team responsibilities and handoffs • Less time spent checking separate tools and asking for status updates • More automation around repetitive tasks and communication • Better visibility into leads, customers, tasks, sales activity, and business performance • Fewer day-to-day decisions and next steps depending on the owner personally Kyrios includes the full software platform across its membership levels. Membership options differ primarily by user allowance and the level of strategic guidance and implementation support included. Kyrios is not positioned as another collection of disconnected business tools. It connects the systems a business already needs so information, communication, tasks, and next steps can work together. That connected structure is what Kyrios means by a business operating system. Kyrios is best suited for small and growing businesses that want to run with more consistency, improve follow-up, give their team clearer processes, and spend less time relying on the owner to make sure everything happens.

Average Rating: 4.3/5.0

Total Reviews: 5

How Do G2 Users Rate Kyrios Systems?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)
  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.5/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Kyrios Systems?

Who Uses This Product?

  • Company Size: 60% Medium, 40% Small

What Do G2 Reviewers Say About Kyrios Systems?

AI-generated summary from verified user reviews

Pros
  • Users find the user-friendly interface of Kyrios Systems to be a game changer, enhancing their overall experience.
  • Users praise the responsive customer support from Kyrios Systems, appreciating the timely assistance and resolution of issues.
  • Users find Kyrios Systems to be a game-changing and easy-to-use tool, enhancing their overall experience.
  • Users find Kyrios Systems to be intuitive and easy to use, significantly enhancing their overall experience.
  • Users praise the user-friendly interface of Kyrios Systems, making it easy to navigate and utilize effectively.
Cons
  • Users find the high complexity of Kyrios Systems challenging, coupled with slow updates and limited features.
  • Users often face incomplete information, leading to confusion and frustration when navigating Kyrios Systems.
  • Users feel the limited features of Kyrios Systems hinder its overall effectiveness and usability.
  • Users face update issues, experiencing slow updates and complexity that hinder their overall satisfaction with Kyrios Systems.

What Are Recent G2 Reviews of Kyrios Systems?

LeadLovers

LeadLovers is a sales automation and digital marketing platform.

Average Rating: 3.6/5.0

Total Reviews: 4

How Do G2 Users Rate LeadLovers?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.9/10)
  • Customization : 5.6/10 (Category avg: 8.4/10)
  • Performance and Reliability: 5.6/10 (Category avg: 8.7/10)
  • Workflow Capability: 5.6/10 (Category avg: 8.5/10)

Who Is the Company Behind LeadLovers?

  • Seller: leadlovers
  • Year Founded: 2015
  • HQ Location: São José dos Pinhais, BR
  • Twitter: @ameseulead
    355 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    43 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Do G2 Reviewers Say About LeadLovers?

AI-generated summary from verified user reviews

Pros
  • Users love the automation efficiency of LeadLovers, boosting responses and writing content effortlessly.
  • Users value the automation features of LeadLovers, which enhance efficiency and boost customer engagement significantly.
  • Users love the efficiency of Marketing Automation in LeadLovers, enhancing customer engagement and ensuring timely communication.
Cons
  • Users note a slight learning curve due to the numerous features, affecting the initial experience with LeadLovers.

What Are Recent G2 Reviews of LeadLovers?

What Are G2 Users Discussing About LeadLovers?

Lemnisk

Lemnisk's Customer Data Platform-led personalization and real-time marketing automation solution delivers superior customer experiences that result in increased conversions, retention, and growth for enterprises. The key capabilities include: ● No code connectors to bring together silo-ed marketing data sources and create a real-time one view of every customer ● Orchestrate individual customer journeys across the marketing tool ecosystem on the right channels at the right time using a proprietary in-built machine learning engine ● Create 1:1 personalized experiences for each user across multiple marketing channels Lemnisk has offices in Boston, Singapore, Dubai, and Bangalore. Lemnisk is ISO 27001 and ISO 27018 certified. For more information, please visit: www.lemnisk.co

Average Rating: 4.4/5.0

Total Reviews: 10

How Do G2 Users Rate Lemnisk?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 8.9/10)

Who Is the Company Behind Lemnisk?

  • Seller: Lemnisk
  • Year Founded: 2019
  • HQ Location: Bangalore, Karnataka
  • Twitter: @LemniskCo
    283 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    72 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Insurance
  • Company Size: 50% Large, 30% Medium

What Are Recent G2 Reviews of Lemnisk?

What Are G2 Users Discussing About Lemnisk?

Nationwide Leads

Choose the best all-in-one business software with Nationwide Leads to easily manage your business workflow and marketing automation on a single platform. Our solution provides a cost-effective way to streamline your operations, making business management simpler than ever. Track your business progress anytime with Nationwide Leads and watch your processes improve effortlessly.

Average Rating: 5.0/5.0

Total Reviews: 4

How Do G2 Users Rate Nationwide Leads?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Customization : 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Nationwide Leads?

Who Uses This Product?

  • Company Size: 50% Small, 50% Medium

What Do G2 Reviewers Say About Nationwide Leads?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the responsive customer support from Nationwide Leads, enhancing their experience with reliable assistance.
  • Users appreciate the automation efficiency of Nationwide Leads, enjoying personalized marketing experiences with smooth onboarding and excellent support.
  • Users find Nationwide Leads incredibly user-friendly, seamlessly integrating into their workflows with accessible customer support.
  • Users find Nationwide Leads to be incredibly easy to use and integrate into their daily workflow, ensuring satisfaction.
  • Users find Nationwide Leads to be incredibly easy to integrate into daily workflows, enhancing overall productivity and satisfaction.
Cons
  • Users notice that customer service can be occasionally slow, leading to frustrating delays in resolving issues.

What Are Recent G2 Reviews of Nationwide Leads?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 10, 2025