Splio
Splio is one of the first French marketing technology scale-ups to evolve its CRM from SaaS to an AI-first model with over 30% of annual recurring revenue (ARR) coming from AI. Based in Paris, the company has 180 employees across four offices in Europe and the MEA region (Middle East and Africa). As conversation is set to become the new digital default, CRM must keep pace with the speed of agentic commerce without losing what sets it apart: a personalized relationship that creates value. Splio’s vision is CRM where prediction becomes the foundation of personalization at scale, on the brand’s channels as well as in new third-party conversational spaces. Splio offers brands an AI-first CRM powered by Tinyclues AI, enhanced with generative and agentic capabilities in addition to predictive AI, to orchestrate personalized customer marketing at scale across all their channels (email, SMS, RCS, WhatsApp...). Splio also includes Ask My CRM, an intelligent copilot agent that makes customer knowledge easier to access, detects opportunities, and recommends practical actions daily. Already adopted by over 500 companies (retail, telecom, tourism, transportation...) in Europe and MEA, Splio is used daily by brands such as Air France, Fnac Darty, Pierre Hermé, SNCF Connect, KIABI, Cyrillus, APC, Izak, SAMSUNG and Orange.
Average Rating: 4.2/5.0
Total Reviews: 10
How Do G2 Users Rate Splio?
- Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
- Integrations: 7.5/10 (Category avg: 8.7/10)
- Loyalty Analytics: 10.0/10 (Category avg: 8.8/10)
- Membership: 6.7/10 (Category avg: 8.9/10)
Who Is the Company Behind Splio?
- Seller: Splio
- Year Founded: 2001
- HQ Location: Paris, France
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LinkedIn® Page: www.linkedin.com
173 employees on LinkedIn®
Who Uses This Product?
- Company Size: 60% Small, 30% Large
What Do G2 Reviewers Say About Splio?
AI-generated summary from verified user reviews
Pros
- Users admire the AI-powered automation of Splio, enhancing campaign efficiency and customer engagement significantly.
- Users value the automation of campaign processes with Splio, enhancing engagement and loyalty through AI-driven strategies.
- Users value the automation efficiency of Splio, enhancing campaign processes and improving customer engagement effortlessly.
- Users appreciate the excellent customer support provided by Splio, enhancing their marketing experience significantly.
- Users find Splio's ease of use remarkable, appreciating its simple setup and intuitive AI-powered dashboard.
Cons
- Users find data accessibility challenging, struggling with integration and usability across platforms, including social media.
- Users find Splio to be expensive, making it challenging for small brands and startups to onboard the platform.
- Users find the integration difficulties frustrating, especially with data and social media components not functioning well.
- Users experience integration issues, finding Splio's data and social media connectivity challenging and inefficient.
- Users face challenges with lack of integrations, making data and social media connectivity frustrating and ineffective.
What Are Recent G2 Reviews of Splio?
"great tool for marketing campaigns"
Rating: 4.0/5.0 stars
— Vaibhav S.
"SPLIO: A Unique Marketing Platform"
Rating: 4.5/5.0 stars
— Kavya K.

