# Best Event Management Platforms for Small Business - Page 5 ## How Many Event Management Platforms Products Does G2 Track? **Total Products under this Category:** 333 ### Category Stats (Aug 2026) - **Average Rating:** 4.59/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** EventHex (+1.46%) - Among all products in this category, EventHex recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Event Management Platforms Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 19,100+ Authentic Reviews - 333+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Event Management Platforms ![G2 Grid® for Event Management Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/event-management-platforms/grids.png?focus%5B%5D=737&focus%5B%5D=2505&focus%5B%5D=16475&focus%5B%5D=54410&focus%5B%5D=13614&focus%5B%5D=48415&focus%5B%5D=123386&focus%5B%5D=99241) Highlighted products: Cvent Event Marketing & Management, Eventbrite, vFairs, Webex Events & Webinars, Whova, Swoogo, RingCentral Events, and Expo Pass. Underlying data: [Grid® JSON](https://www.g2.com/categories/event-management-platforms/grids.json?focus%5B%5D=cvent-event-marketing-management&focus%5B%5D=eventbrite&focus%5B%5D=vfairs&focus%5B%5D=webex-events-webinars&focus%5B%5D=whova&focus%5B%5D=swoogo&focus%5B%5D=ringcentral-events&focus%5B%5D=expo-pass&segment=small-business) **Sponsored** ### Cvent Event Marketing & Management Cvent delivers an all-in-one event platform for any event, and every event. Our platform simplifies the management of each stage of the event lifecycle while giving you the data and insights you need to maximize your value. Whether in-person, virtual, or hybrid, you’ll have a single platform with everything you need to find suppliers, engage attendees, maximize sponsor value, and capture important event data. As a global leader in event marketing and management technology, Cvent is uniquely positioned to support your events of all types, sizes, and complexities. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=321&secure%5Bchosen_at%5D=2026-08-01T23%3A50%3A24Z&secure%5Bdisplayable_resource_id%5D=1527&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=737&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=737&secure%5Bresource_id%5D=321&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fevent-management-platforms%2Fsmall-business%3Fpage%3D5&secure%5Btoken%5D=f1ac1b6fff2200913c357ce9db28f818ac21ca7cc627c44b7f71aff204ce0187&secure%5Burl%5D=http%3A%2F%2Fwww.cvent.com%2Fen%2Fcampaign%2Fevent-management-software%3Futm_medium%3Dpaid_social%26utm_source%3Dg2%26utm_campaign%3DWGYC_Anyeventeveryevent--GENWEB--event_management_software_webpage%26utm_content%3DEM-US-None-G2PPCEventMgmt-Prosp%26utm_ptype%3DDG%26utm_bus%3DEALL%26utm_prod%3DEALL%26utm_reg%3DNA%26utm_aud%3DPRO&secure%5Burl_type%5D=book_demo) ### [Hive.co](https://www.g2.com/products/hive-co/reviews) Hive is the go-to marketing platform for event marketers. Hive gives you the ability to easily create revenue-generating campaigns built on your ticketing data, helping you make every event a sell-out. Hive has everything you need to run successful presale campaigns, boost upsells, and recover abandoned carts. Whether it's through email, SMS, or automations, our platform is here to help you work smarter, not harder, so you can focus on creating unforgettable events. **Average Rating:** 4.5/5.0 **Total Reviews:** 26 #### How Do G2 Users Rate Hive.co? - **Ease of Use:** 8.4/10 (Category avg: 8.9/10) #### Who Is the Company Behind Hive.co? - **Seller:** [Hive.co](https://www.g2.com/sellers/hive-co) - **Year Founded:** 2014 - **HQ Location:** Kitchener, Ontario - **Twitter:** @hivealive 79,351 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c5b8b1c2628c98fade68aefae079840d022dd5751415b92e0891c0ed193ac310&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5044782%2F&secure%5Burl_type%5D=linkedin_company_website) 79 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising - **Company Size:** 57% Small, 32% Medium #### What Do G2 Reviewers Say About Hive.co? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Hive.co, finding onboarding straightforward and the interface well-organized. - Users appreciate the **intuitive interface** of Hive.co, enabling easy setup and engagement from day one. - Users find Hive.co's **user-friendly interface** intuitive, allowing easy collaboration and quick onboarding for team members. - Users highlight the **seamless data analytics** feature of Hive.co, enhancing conversion rates through insightful customer profiling. - Users love the **easy creation** and management of to-do lists, enjoying seamless integration with Microsoft Office and Zoho. ##### Cons - Users find the **learning curve steep** , especially for those new to Hadoop and its ecosystem tools. - Users find the **navigation issues** problematic, requiring extensive manual reading before effectively using Hive.co. - Users experienced **issues with CRM syncing** , which detracted from their otherwise positive experience with Hive.co. - Users face **integration difficulties** with Hive.co, making the onboarding process challenging for newcomers. - Users feel the **missing features** limit safe data exchange, indicating a need for crucial updates. #### What Are Recent G2 Reviews of Hive.co? **["Wonderful experience"](https://www.g2.com/survey_responses/hive-co-review-10363349)** **Rating:** 4.0/5.0 stars _— Ashok S._ [Read full review](https://www.g2.com/survey_responses/hive-co-review-10363349) **["Best Platform for Email Marketing"](https://www.g2.com/survey_responses/hive-co-review-9219438)** **Rating:** 4.5/5.0 stars _— Chanchal S._ [Read full review](https://www.g2.com/survey_responses/hive-co-review-9219438) #### What Are G2 Users Discussing About Hive.co? - [What is Hive.co used for?](https://www.g2.com/discussions/what-is-hive-co-used-for) ### [Chati](https://www.g2.com/products/get-chati/reviews) Chati is a flexible, highly scalable virtual event platform designed to help users create immersive and engaging online experiences. This software solution caters to a diverse array of event organizers, including corporate professionals, educators, and anyone looking to host impactful virtual gatherings. With decades of experience in producing virtual events, Chati equips users with the necessary tools to ensure their events are both successful and memorable. The platform's target audience encompasses businesses hosting conferences, trade shows, webinars, and workshops, as well as educational institutions conducting online classes and seminars. Chati is particularly beneficial for organizations seeking a customizable solution to meet specific event objectives. With a variety of templates available, users can also create their own unique experiences, allowing for tailored events that resonate with their intended audience and purpose. Chati distinguishes itself in the virtual event software landscape through its user-friendly interface and extensive customization options. Users can easily navigate the platform to design events that align with their brand identity. The platform also features interactive tools that enhance attendee engagement, such as customizable event layouts, real-time analytics, and integrated communication features. These functionalities not only enrich the attendee experience but also enable organizers to monitor engagement levels and adapt their strategies to maintain participant involvement throughout the event. Accessibility is another cornerstone of Chati's design philosophy. The platform is built to ensure that attendees from various backgrounds and locations can participate without barriers. Chati's commitment to inclusivity is evident in its functionality across different devices and internet speeds, facilitating a seamless experience for all users. By prioritizing accessibility and immersion, Chati enhances the overall attendee experience and fosters a sense of community, encouraging participants to look forward to future events. Chati provides a comprehensive solution for hosting virtual events that are engaging and tailored to specific needs. Its combination of flexibility, scalability, and focus on user experience empowers event organizers to create memorable experiences that leave a lasting impression on attendees. With Chati, users can confidently navigate the complexities of virtual event planning, ensuring that every gathering is not only successful but also impactful. **Average Rating:** 4.4/5.0 **Total Reviews:** 121 #### How Do G2 Users Rate Chati? - **Performance and reliability:** 10.0/10 (Category avg: 9.1/10) - **Ease of Use:** 9.1/10 (Category avg: 8.9/10) - **Exhibition management:** 10.0/10 (Category avg: 8.4/10) - **API / integrations:** 10.0/10 (Category avg: 8.5/10) #### Who Is the Company Behind Chati? - **Seller:** [Chati](https://www.g2.com/sellers/chati) - **Company Website:** chati.com - **Year Founded:** 2021 - **HQ Location:** Yorba Linda, California - **Twitter:** @getchati 44 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=28fa64cd8225b9afb5ea032f5a3987e42fa0b38d59f94902b5fbf59446911a8b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetchati%2F&secure%5Burl_type%5D=linkedin_company_website) 28 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Medical Laboratory Scientist, Researcher - **Top Industries:** Hospital & Health Care, Biotechnology - **Company Size:** 47% Small, 27% Medium #### What Do G2 Reviewers Say About Chati? _AI-generated summary from verified user reviews_ ##### Pros - Users find Chati **easy to use** , appreciating its user-friendly interface and simple setup for virtual training. - Users enjoy how Chati enhances virtual events with **engaging interactions** and a seamless, intuitive experience. - Users commend the **easy navigation** of Chati, enhancing their experience in virtual events and accessing information effortlessly. - Users find Chati **intuitive and user-friendly** , making navigation and interaction effortless across devices. - Users appreciate the **interactive nature of virtual events** with Chati, enhancing their engagement and overall experience. ##### Cons - Users experience **information overload** with lengthy or vague responses, making it challenging to find concise details. - Users find the **missing features** of Chati limiting, particularly lacking embedded links and closed captioning support. - Users struggle with **presentation problems** due to cramped windows and difficulty managing the display during presentations. - Users find that Chati requires significant **improvement in accuracy and integration** for a more effective technical experience. - Users experience **frustrating chat interactions** with Chati, often leading to confusion and unmet communication needs. #### What Are Recent G2 Reviews of Chati? **["Smooth, Professional Webinars with Great Networking Features"](https://www.g2.com/survey_responses/chati-review-12272689)** **Rating:** 4.0/5.0 stars _— anitha p._ [Read full review](https://www.g2.com/survey_responses/chati-review-12272689) **["Exceptional Learning Platform with Room for Content Growth"](https://www.g2.com/survey_responses/chati-review-13164175)** **Rating:** 5.0/5.0 stars _— Sofía S._ [Read full review](https://www.g2.com/survey_responses/chati-review-13164175) ### [A2Z Events](https://www.g2.com/products/a2z-events/reviews) Everything event organizers need to grow successful events, year after year. A2Z Events has been trusted by thousands of event professionals for more than 25 years and offers a connected platform for the ultimate event experience. Built for event professionals by event professionals. Our robust all-in-one event management, multi-year, multi-event solution is purpose built for maximizing attendee and exhibitor engagement. **Average Rating:** 4.1/5.0 **Total Reviews:** 23 #### How Do G2 Users Rate A2Z Events? - **Performance and reliability:** 8.9/10 (Category avg: 9.1/10) - **Ease of Use:** 8.1/10 (Category avg: 8.9/10) - **Exhibition management:** 8.8/10 (Category avg: 8.4/10) - **API / integrations:** 6.9/10 (Category avg: 8.5/10) #### Who Is the Company Behind A2Z Events? - **Seller:** [Personify](https://www.g2.com/sellers/personify) - **Year Founded:** 1996 - **HQ Location:** Austin, TX - **Twitter:** @SmallWorldLabs 760 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9a42d4f420a7ed345000da2d1978f58e1aa46597b22e4af06104bc7109ddd592&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpersonify-corp%2F&secure%5Burl_type%5D=linkedin_company_website) 251 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Non-Profit Organization Management - **Company Size:** 52% Medium, 43% Small #### What Are Recent G2 Reviews of A2Z Events? **["An overall positive experience with Personify A2Z events"](https://www.g2.com/survey_responses/a2z-events-review-4447780)** **Rating:** 4.5/5.0 stars _— Verified User in Non-Profit Organization Management_ [Read full review](https://www.g2.com/survey_responses/a2z-events-review-4447780) **["a2z Event Products & Services"](https://www.g2.com/survey_responses/a2z-events-review-4436618)** **Rating:** 4.5/5.0 stars _— Jerome B._ [Read full review](https://www.g2.com/survey_responses/a2z-events-review-4436618) #### What Are G2 Users Discussing About A2Z Events? - [What is Personify A2Z Events used for?](https://www.g2.com/discussions/what-is-personify-a2z-events-used-for) ### [Edenkit](https://www.g2.com/products/edenkit/reviews) [Updated for 2026 Event Season] Edenkit is a white-label platform that lets you launch a complete digital infrastructure for your event. Just as Shopify powers your online store, Edenkit powers your event operations, keeping your brand front and center. Your Own Branded App The core of Edenkit is a dedicated mobile app for your participants that looks and feels like it was custom-developed for you. - 100% White-Label: Your icon, your colors, your logo. Participants see your brand, not ours. - All-in-One Experience: It combines personal schedules, networking, gamification, and interactive maps into one seamless interface. - Instant Access: No App Store delays. Participants access the app instantly via browser (PWA) or install it in seconds. A Complete Ecosystem Beyond the app, Edenkit unifies your entire workflow into one simple dashboard: from building registration landing pages to instant badge printing and real-time analytics. You create the event, we provide the engine. Perfect For: - Conferences & Summits: Digital agendas, speaker Q&A, and networking tools ("Mini-LinkedIn") to maximize attendee value. - Corporate Events: Gamification, leaderboards, and social feeds ("Mini-Instagram") to boost team spirit and engagement. - Exhibitions: Interactive maps, exhibitor catalogs, and lead capture tools. - Agencies: A reliable technology partner that works silently in the background, making your agency look good. Why Organizers Choose Edenkit: - Pay-Per-Event: No mandatory annual subscriptions. Flexible pricing tailored to your specific event scale. - No-Code Platform: Launch complex digital tools in minutes without any technical skills. - Global Reach: Deploy remotely anywhere in the world with our cloud-based infrastructure. **Average Rating:** 4.8/5.0 **Total Reviews:** 14 #### How Do G2 Users Rate Edenkit? - **Performance and reliability:** 10.0/10 (Category avg: 9.1/10) - **Ease of Use:** 9.7/10 (Category avg: 8.9/10) - **Exhibition management:** 10.0/10 (Category avg: 8.4/10) - **API / integrations:** 9.2/10 (Category avg: 8.5/10) #### Who Is the Company Behind Edenkit? - **Seller:** [Edenkit](https://www.g2.com/sellers/edenkit) - **Year Founded:** 2021 - **HQ Location:** Middletown, Delaware - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e8c9e499045f9a2cef30875f370a2878285207a3d5731e8cb9b230d6092a454f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fedenkit%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 79% Small, 21% Medium #### What Are Recent G2 Reviews of Edenkit? **["Saves time, does not require hiring a designer or other specialists"](https://www.g2.com/survey_responses/edenkit-review-9080071)** **Rating:** 4.5/5.0 stars _— Max K._ [Read full review](https://www.g2.com/survey_responses/edenkit-review-9080071) **["I am completely satisfied"](https://www.g2.com/survey_responses/edenkit-review-8795137)** **Rating:** 5.0/5.0 stars _— Dasha N._ [Read full review](https://www.g2.com/survey_responses/edenkit-review-8795137) ### [Planning Pod](https://www.g2.com/products/planning-pod/reviews) Planning Pod helps event professionals and businesses of all types be more productive **Average Rating:** 4.0/5.0 **Total Reviews:** 18 #### How Do G2 Users Rate Planning Pod? - **Performance and reliability:** 8.3/10 (Category avg: 9.1/10) - **Ease of Use:** 8.2/10 (Category avg: 8.9/10) - **Exhibition management:** 7.0/10 (Category avg: 8.4/10) - **API / integrations:** 6.9/10 (Category avg: 8.5/10) #### Who Is the Company Behind Planning Pod? - **Seller:** [Planning Pod](https://www.g2.com/sellers/planning-pod) - **Year Founded:** 2007 - **HQ Location:** Highlands Ranch, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9854a237be4d08a17f13a42782be1e73a980f3f088080a08e7c39d781a37a6bd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2458271%2F&secure%5Burl_type%5D=linkedin_company_website) 11 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Events Services - **Company Size:** 83% Small, 11% Medium #### What Are Recent G2 Reviews of Planning Pod? **["THE solution for your Food Truck catering needs!"](https://www.g2.com/survey_responses/planning-pod-review-7239532)** **Rating:** 5.0/5.0 stars _— Shannon R._ [Read full review](https://www.g2.com/survey_responses/planning-pod-review-7239532) **["Saved Us So Much Time"](https://www.g2.com/survey_responses/planning-pod-review-7126073)** **Rating:** 5.0/5.0 stars _— Diana B._ [Read full review](https://www.g2.com/survey_responses/planning-pod-review-7126073) #### What Are G2 Users Discussing About Planning Pod? - [What does event planning consist of?](https://www.g2.com/discussions/what-does-event-planning-consist-of) - [What is one of the main benefits of using social tables diagram to map out your event?](https://www.g2.com/discussions/what-is-one-of-the-main-benefits-of-using-social-tables-diagram-to-map-out-your-event) - [Who uses Planning Pod?](https://www.g2.com/discussions/who-uses-planning-pod) - [Does Planning Pod have an app?](https://www.g2.com/discussions/does-planning-pod-have-an-app) - [‹ Prev‹ Prev](/categories/event-management-platforms/small-business?order=g2_score&page=4#product-list) - [1](/categories/event-management-platforms/small-business?order=g2_score#product-list) - [2](/categories/event-management-platforms/small-business?order=g2_score&page=2#product-list) - [3](/categories/event-management-platforms/small-business?order=g2_score&page=3#product-list) - [4](/categories/event-management-platforms/small-business?order=g2_score&page=4#product-list) - 5 - Next ›Next › Spotlight Categories [Multi-Country Payroll Software](https://www.g2.com/categories/multi-country-payroll) [SAP Store Software](https://www.g2.com/categories/sap-store) [Cloud Infrastructure Monitoring Tools and Software](https://www.g2.com/categories/cloud-infrastructure-monitoring) [Event Registration and Ticketing Software](https://www.g2.com/categories/event-registration-ticketing) [Anti Money Laundering Software](https://www.g2.com/categories/anti-money-laundering) Similar Categories - [Audience Response](/categories/audience-response) - [Box Office](/categories/box-office) - [Event Lead Capture](/categories/event-lead-capture) - [Event Marketing](/categories/event-marketing) - [Event Networking and Matchmaking](/categories/event-networking-and-matchmaking) - [Event Planning](/categories/event-planning) - [Event Registration & Ticketing](/categories/event-registration-ticketing) - [Lead Retrieval](/categories/lead-retrieval) - [Mobile Event Apps](/categories/mobile-event-apps) - [Other Event Management](/categories/other-event-management) - [Trade Show and Exhibition Solutions](/categories/trade-show-and-exhibition-solutions) - [Venue Management](/categories/venue-management) - [Virtual Event Platforms](/categories/virtual-event-platforms) [Browse Event Management Platforms Themes](/categories/event-management-platforms/themes) ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi") YR Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi) Updated Products classified in the overall Event Management Platforms category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Event Management Platforms to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Event Management Platforms category. In addition to qualifying for inclusion in the Event Management Platforms category, to qualify for inclusion in the Small Business Event Management Platforms category, a product must have at least 10 reviews left by a reviewer from a small business. Show More * * * ## How Do You Choose the Right Event Management Platforms? ### What You Should Know About Event Management Platforms ### Event management platforms buying insights at a glance [Event management platforms](https://www.g2.com/categories/event-management-platforms) help organizations plan, promote, manage, and measure events through a centralized system that includes tools for registration, marketing, scheduling, engagement, and reporting. These platforms support in-person, virtual, and hybrid event formats while improving efficiency and attendee experience. Teams primarily use event management platforms to create custom registration flows, build event websites, automate email communications, manage session agendas, capture leads, and track post-event performance. Use cases range from large-scale conferences and expos to internal meetings, trainings, webinars, and fundraisers. Most platforms are priced per event, per attendee, or through subscription plans. Per-event pricing typically starts around $500 and can exceed $10,000 depending on event size and features. Pay-per-attendee models average between $1 and $10 per registrant. Subscription pricing ranges from $100/month for basic plans to $5,000+/month for enterprise-grade solutions. If you’re evaluating event management platforms, consider your event type, attendee volume, team size, integration needs, and technical capabilities. Key questions to ask include: - How flexible are the registration and agenda-building tools? - Does the platform support both virtual and in-person formats? - What integrations are available with [CRM](https://www.g2.com/categories/crm), email, or video tools? - How intuitive is the mobile experience for attendees and organizers? - What support is provided before and during live events? G2's top-rated event management platforms currently include Cvent Event Marketing & Management, Webex Events & Webinars, Whova, vFairs, and Swoogo. ### What are event management platforms? Event management platforms are all-in-one software solutions that help organizers plan, promote, manage, and measure events of any size. These platforms centralize essential tools like registration, marketing, scheduling, and analytics into a single interface, making the entire event lifecycle easier to manage. Whether you’re organizing a conference, trade show, fundraiser, or webinar, event management platforms streamline complex logistics and enhance attendee experience, allowing planners to focus on delivering a memorable, successful event. Event Management Platforms are projected to reach USD 34.7 billion by 2029, growing at a compound annual growth rate (CAGR) of 17.4%, driven by increasing demand for virtual events, automation, and attendee engagement tools. ([_Source 3_](https://www.marketsandmarkets.com/Market-Reports/event-management-software-market-136859992.html)) G2 currently covers 201 event management platform products, with 895 reviews published in the last 12 months, making it one of the most reviewed and comprehensive software categories on our platform. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### What are the top reviewed event management software on G2? G2 scores the top-rated event management systems based on a [proprietary algorithm](https://documentation.g2.com/docs/research-scoring-methodologies) that factors in real-user satisfaction ratings and popularity from review data. Here are the five highest-rated event management products on G2 for this category: #### 1. [Cvent Event Marketing & Management](https://www.g2.com/products/cvent-event-marketing-management/reviews) - Number of Reviews: 1,544 - Satisfaction: 90 - Market Presence: 99 - G2 Score: 95 #### 2. [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) - Number of Reviews: 389 - Satisfaction: 97 - Market Presence: 93 - G2 Score: 95 #### 3. [Whova](https://www.g2.com/products/whova/reviews) - Number of Reviews: 788 - Satisfaction: 100 - Market Presence: 76 - G2 Score: 88 #### 4. [vFairs](https://www.g2.com/products/vfairs/reviews) - Number of Reviews: 481 - Satisfaction: 98 - Market Presence: 72 - G2 Score: 85 #### 5. [Swoogo](https://www.g2.com/products/swoogo/reviews) - Number of Reviews: 115 - Satisfaction: 92 - Market Presence: 52 - G2 Score: 72 These rankings are determined by combining verified user ratings and publicly available web search popularity data: - The Satisfaction Score measures user satisfaction with software products based on user feedback, review quality, quantity, and recency. It helps buyers easily understand how well a product meets user expectations. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - The Market Presence Score measures a product's prominence in its market. It combines data from G2 user reviews and external sources, focusing primarily on product-specific factors to reflect real-world popularity and vendor influence. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) - G2 ranks products using a unique scoring system called the G2 Score, calculated from real user reviews, online data, and social signals. This score makes it easy to compare and evaluate different software products within each G2 category. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies)) ### Event management platforms pricing and cost considerations Event management platform pricing varies significantly depending on the vendor, event complexity, feature set, and deployment model. Pricing structures typically include: - **Per-event pricing** : Suitable for organizations hosting occasional events with one-time fees based on event size or features used. - **Subscription pricing** : Monthly or annual plans with access to a set number of events or attendees, ideal for teams running multiple events throughout the year. - **Enterprise-level tiers** : Comprehensive solutions with advanced features like virtual event support, mobile apps, custom branding, integrations, and dedicated customer support. Most event management platforms follow a per-license, per-year pricing model, although per-attendee pricing may also apply. According to G2 data covering 3 Event Management Platform products (7 editions), the average annual license cost is approximately $5,352.29 per product. Minimum pricing starts around $1,666.33 per year, while high-end solutions can cost up to $11,800 per year per license. Organizations should evaluate the Total Cost of Ownership (TCO) when selecting an event management platform, considering additional expenses such as onboarding, custom development, integration with CRM or marketing tools, mobile app access, customer support, and training services. For larger enterprises or multi-event programs, scalable pricing models and transparent cost structures are critical to long-term budgeting. ### Types of event management systems on G2 Not every event requires the same planning approach. Event management platforms vary based on functionality, customization, and use case. Here are the main types to consider, each suited to different needs and levels of complexity. - All-in-one Event Management Platforms: These platforms offer a complete set of tools to manage an event from start to finish. Everything from attendee registration to post-event analytics is handled within a single solution. - Event Scheduling Software: This type focuses specifically on venue and time-slot management, similar to [event planning software](https://www.g2.com/categories/event-planning). It allows guests or internal teams to schedule events based on real-time availability. - Open-Source Event Platforms: These platforms provide access to their source code, allowing complete customization. They are typically free to use, though implementation and maintenance require technical expertise. ### Top event management platform features rated by G2 reviewers There is no one-size-fits-all event management platform. Different features support different planning styles, team sizes, and event formats. The top-rated features help organizers streamline logistics, engage attendees, and measure success. - Event creation: Set up and customize event details quickly. - Attendee registration: Enable smooth, online sign-up for attendees. - Payment processing: Collect and manage secure payments. - Email automation: Send scheduled reminders and confirmations. - Event website builder: Create a branded site to promote the event. - Mobile check-in: Scan tickets and manage entry on-site. - Agenda scheduling: Build and share event sessions and timelines. - Attendee engagement: Support networking, chat, and interaction. - Reporting and analytics: Track registrations, engagement, and ROI. - Integrations: Connect with CRM, email, and marketing tools. ### Top event management platform benefits identified by G2 reviewers Effective use of event management platforms can deliver multiple strategic advantages for organizations, including: **Conference management** : Event platforms support complex, multi-session conferences with scheduling, registration, and engagement tools, enabling seamless coordination and an elevated attendee experience. _“The platform is multifunctional and solves a lot of problems with their event tech stack - registration, full event website, exhibitor management, conference app, surveys, lead capture, etc.”_ - [Margaret Townsend](https://www.g2.com/products/cvent-event-marketing-management/reviews/cvent-event-marketing-management-review-9363394) **Attendee experience** : Event platforms enhance every stage of the attendee journey with intuitive registration, personalized agendas, mobile access, and real-time engagement tools, creating a more seamless and memorable event experience. _“An event management platform provides a robust set of virtual conferencing tools that helps us to deliver unique event attendee experiences while engaging attendees to be active participants.”_ - [Travis Eschenmann, Managing Director, Learning and Development](https://www.g2.com/products/webex-events-webinars/reviews/webex-events-webinars-review-7478363) **Mobile experience:** Event platforms offer dedicated mobile apps that support on-the-go access to schedules, session updates, check-in, and networking, giving attendees a convenient and connected experience from any device. _“I could plan my agenda for my Conference, pull up the session options, and choose or change my agenda as needed. We could also socialize with other attendees, which was fun.”_ - [Tina Stucky, Librarian](https://www.g2.com/products/whova/reviews/whova-review-10469981) **Virtual events:** Event platforms provide integrated video, live chat, Q&A, and virtual networking features that replicate the in-person experience, keeping remote attendees engaged, connected, and fully immersed in the event. _“With event management software, we can reach our entire membership for virtual events, provide content and activities that they value, and do so at a reasonable cost.”_ - [Mark Crouter, Treasurer, Board Member](https://www.g2.com/products/vfairs/reviews/vfairs-review-10497021) **Event registration:** Platforms streamline the registration process with customizable forms, secure payment options, and automated confirmations, making it easy for attendees to sign up and for organizers to track participation. _“One of the standout features is how robust and flexible the registration form is. The platform seamlessly integrates different components, making event management smooth and efficient. The tool strikes the perfect balance between built-in turnkey widgets, templates, and reporting while still allowing for customization to fit our unique needs.”_ - [Chris Maeoka, Event Manager](https://www.g2.com/products/swoogo/reviews/swoogo-review-10944545) ### Top event management platform challenges identified by G2 reviewers While event management platforms offer powerful capabilities, G2 reviewers frequently cite a number of recurring challenges, including: **Mobile app limitations** : Mobile event apps are essential for event management platforms but can present challenges like slow performance, app crashes, limited offline access, and minimal customization, leading to poor attendee experience and reduced engagement. - **Essential questions to ask your event platform vendor** : How reliable is your mobile app for large-scale events? What features are available offline? Can we customize the app design and functionality to match our brand and attendee needs? - **How to overcome the challenge** : Test the mobile app early in the evaluation process and ask for access to a demo environment. Look for platforms that offer regular app updates, high app store ratings, and responsive mobile support during live events. Prioritize solutions that allow branding customization and seamless access to schedules, maps, and networking features. **Time-consuming setup** : Setting up an event management platform can be time-intensive, especially when building registration forms, customizing agendas, or configuring virtual event features. - **Essential questions to ask your event platform vendor** : What onboarding resources and training do you provide? How long does it typically take to set up an event? Are templates or pre-built event workflows available? - **How to overcome the challenge** : Choose a platform with user-friendly templates, guided setup tools, and strong onboarding support. Plan extra time for your first event and take advantage of vendor training sessions or dedicated implementation support. **Limited customization** : Some event management platforms offer limited flexibility for branding, registration forms, agendas, or mobile app design, making events feel generic or less aligned with your brand. - **Essential questions to ask your event platform vendor** : What parts of the platform can we customize? Can we control branding, colors, and layout? Are there restrictions on customizing registration forms or attendee experiences? - **How to overcome the challenge** : Look for platforms that balance ease of use with customization options. Request examples of fully customized events and test the platform's design tools before committing. **Feature gaps** : Event management platforms may lack certain features like advanced reporting, lead retrieval, hybrid event tools, or networking capabilities, limiting functionality for complex events. - **Essential questions to ask your event platform vendor** : What key features are included in the platform? Are there upcoming features on your product roadmap? How do you prioritize customer feedback for new feature development? - **How to overcome the challenge** : Identify your must-have features early and confirm availability during vendor demos. Choose a platform with a transparent product roadmap and a track record of regularly releasing updates based on customer needs. ### What are event management systems used for? Event management platforms are used to plan, manage, and execute events of all sizes and formats — from conferences and trade shows to virtual webinars and internal company meetings. These platforms centralize essential tools like registration, scheduling, communication, and reporting, helping organizers streamline operations and create better attendee experiences. Their use has grown significantly as businesses recognize the value of events in driving engagement and revenue. According to G2, 95% of marketers believe in-person events can have a major impact on achieving business goals, and 72% of companies say events are their most valuable marketing channel. Event management platforms enable teams to capitalize on this opportunity by simplifying logistics, improving audience targeting, and providing data-driven insights to optimize future events. ([_Source 1_](https://www.g2.com/articles/event-industry-statistics)) Common use cases include: - **Conference management** : Coordinate multi-session events with scheduling, speaker management, and attendee tools. - **Virtual and hybrid events** : Host engaging online events with video streaming, live chat, and interactive features. - **Webinars and trainings** : Deliver educational content with registration, email reminders, and analytics. - **Trade shows and expos** : Manage sponsors, exhibitors, floor plans, and lead capture tools. - **Internal events** : Support employee-facing events like town halls, onboarding sessions, or team workshops. These platforms centralize logistics, boost attendee engagement, and deliver data-driven insights to improve future events. ### Who uses event management platforms? Event management platforms are used by people and teams who plan and run events. - Event planners manage logistics, vendors, and schedules. - Marketing teams promote events and track engagement. - HR teams organize internal events like trainings or town halls. - Nonprofits run fundraisers and member events. - Sales teams host webinars and client sessions. - Agencies manage events for multiple clients. These tools help both professionals and beginners deliver smooth, successful events. ### Event management platform integrations Event management platforms often connect with other tools to streamline workflows and improve data sharing across teams. - **CRM integrations:** Sync attendee data with systems like Salesforce or HubSpot to track leads and customer activity. - [Email and marketing tools](https://www.g2.com/categories/email-marketing) **:** Connect with platforms like Mailchimp or Marketo to automate event campaigns and reminders. - [Video conferencing](https://www.g2.com/categories/video-conferencing) **:** Integrate with tools like Zoom or Microsoft Teams to power virtual and hybrid events. - [Calendar and scheduling apps](https://www.g2.com/categories/calendar-software) **:** Link with Google Calendar or Outlook for easy session management and coordination. - [Payment gateways](https://www.g2.com/categories/payment-gateways) **:** Use Stripe, PayPal, or Square to securely collect registration fees and donations. - **Analytics platforms:** Push data to tools like Google Analytics or BI dashboards for deeper performance insights. ### Software and Services Related to Event Management Platforms Event management platforms offer end-to-end tools for planning and executing events, but there are also more specialized software options designed to support specific tasks. - [Event registration and ticketing software](https://www.g2.com/categories/event-registration-ticketing) helps manage sign-ups and check-ins, letting guests register and pay online through customizable forms. - [Mobile event apps](https://www.g2.com/categories/mobile-event-apps) give attendees easy access to schedules, maps, and speaker details through branded, customizable apps—no coding required. - [Venue management software](https://www.g2.com/categories/venue-management) is tailored for venues hosting onsite events, helping manage rooms, resources, and invoicing. - [Lead retrieval software](https://www.g2.com/categories/lead-retrieval) is commonly used at trade shows to capture attendee information, helping sales teams collect and track leads in real time. ### Future of event management software Event management platforms are rapidly evolving to meet changing expectations in a hybrid, data-driven world. - **AI automation and personalized planning** : Event management platforms are adopting AI to automate tasks like scheduling, content suggestions, and attendee matchmaking. AI-powered features help organizers personalize agendas, recommend sessions, and predict engagement trends. This reduces manual setup, speeds up planning, and improves attendee satisfaction. Automation also enhances lead scoring, post-event follow-ups, and real-time adjustments during live events. ([_Source 4_](https://meetinghand.com/blog/the-future-of-event-management-platforms-key-features-and-trends-for-2025)) - **Hybrid and virtual event optimization** : Platforms now focus on seamless delivery for both in-person and remote audiences. Integrated streaming, live chat, polls, and breakout rooms create unified engagement across formats. These tools increase accessibility and reach while maintaining high interaction levels. Hybrid support is no longer a premium add-on but a core requirement for modern events. - **Real-time data and analytics** : Organizers rely on real-time dashboards to monitor attendance, session engagement, and feedback. This allows quick decision-making and better post-event reporting. Advanced analytics reveal which content resonates most, enabling teams to refine strategy and demonstrate ROI. ([_Source 4_](https://meetinghand.com/blog/the-future-of-event-management-platforms-key-features-and-trends-for-2025)) - **Mobile-first attendee experience** : Mobile apps are central to attendee interaction, offering personalized schedules, live updates, interactive maps, and networking features. A strong mobile experience keeps attendees connected and enhances event flow from check-in to post-event surveys. - **Sustainable and digital-first operations** : Event software is enabling greener events through digital ticketing, paperless materials, and reduced travel via virtual participation. These tools support both environmental goals and operational efficiency, meeting the growing demand for sustainable event practices. ([_Source 4_](https://meetinghand.com/blog/the-future-of-event-management-platforms-key-features-and-trends-for-2025)) ### Sources 1. [70 Event Planning Industry Statistics for 2025](https://www.g2.com/articles/event-industry-statistics), G2 2. G2 reviews data: G2 reviews are sourced from verified software users and factor in satisfaction ratings, market presence, and real-time popularity data. Rankings in this guide are based on an analysis of G2 user reviews published within the last 12 months. For more details, read [G2’s full scoring methodology](https://documentation.g2.com/docs/research-scoring-methodologies). 3. [Event Management Software Market Report 2024](https://www.marketsandmarkets.com/Market-Reports/event-management-software-market-136859992.html), MarketsandMarkets 4. [The Future of Event Management Platforms: Key Features and Trends for 2025](https://meetinghand.com/blog/the-future-of-event-management-platforms-key-features-and-trends-for-2025), MeetingHand