  # Best Direct Mail Automation Software - Page 2

  *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)*

   Direct mail automation software automates the process of sending electronic or physical letters, packages, and gifts. Direct mail automation is most frequently used by marketers, who utilize these tools to digitize the tracking and targeting of campaigns by enabling their creation, personalization, sending, and results tracking.

These tools can be used alongside [marketing automation software](https://www.g2.com/categories/marketing-automation) to trigger digital events, such as sending an email, which synchronizes with real-time user actions or events across other channels. As direct mail automation has evolved, it now includes corporate gifting, swag, and virtual experiences offerings. Because of this, the attribute of gifting platforms has been added to better differentiate products that have primary functionality around gifting capabilities. These gifting capabilities contribute to a more one-to-one marketing approach vs. traditional direct mail, which is often seen as one-to-many. When searching for a direct mail solution based on the approach, this gifting attribute will help identify the best product.

To qualify for inclusion in the Direct Mail Automation category, a product must:

- Allow users to upload and manage lists of physical addresses and managed addresses (i.e. not only a business address)
- Facilitate the printing, postage, sending, and tracking of direct mail
- Offer design features or templates for easy customization
- Provide personalization features during campaign creation
- Offer reporting capabilities in addition to campaign tracking
- Integrate with sales and marketing tools, like CRM software or marketing automation software




  
## How Many Direct Mail Automation Software Products Does G2 Track?
**Total Products under this Category:** 77

### Category Stats (May 2026)
- **Average Rating**: 4.54/5
- **New Reviews This Quarter**: 139
- **Buyer Segments**: Mid-Market 38% │ Enterprise 32% │ Small-Business 30%
- **Top Trending Product**: Giftsenda (+0.023)
*Last updated: May 31, 2026*

  
## How Does G2 Rank Direct Mail Automation Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 8,500+ Authentic Reviews
- 77+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
## Which Direct Mail Automation Software Is Best for Your Use Case?

- **Leader:** [Stadium I Snackmagic I Swagmagic](https://www.g2.com/products/stadium-i-snackmagic-i-swagmagic/reviews)
- **Highest Performer:** [DocuPost](https://www.g2.com/products/docupost/reviews)
- **Easiest to Use:** [ContactPigeon](https://www.g2.com/products/contactpigeon/reviews)
- **Top Trending:** [PostGrid Print &amp; Mail](https://www.g2.com/products/postgrid-print-mail/reviews)
- **Best Free Software:** [PostGrid Print &amp; Mail](https://www.g2.com/products/postgrid-print-mail/reviews)

  
---

**Sponsored**

### Stannp.com

Send personalized postcards, letters, and self-mailers to customers globally with production centres in US, Canada and Europe. Trigger automatically by your CRM, by customer behavior, or sent as one-off campaigns. We make direct mail as easy to manage as email and equally powerful. Replicate your email strategies with Direct Mail like: \* Recovering abandoned carts with personalized postcards \* Winning back churned customers with targeted offers \* Triggering transactional notifications and renewal reminders automatically \* Running seasonal campaigns to specific customer segments \* Complementing email and paid ads with a physical touchpoint that cuts through Built To Fit Your Existing Stack: Stannp.com integrates with HubSpot, Klaviyo, Zapier, and Make, so you can trigger direct mail from the tools you already use, without rebuilding your workflows. For teams who want full control, a powerful REST API enables custom automations and high-volume programmatic sending. Trusted, Secure and Compliant: Stannp.com is ISO 27001 certified, HIPAA compliant, and ICO registered, making it a reliable choice for businesses handling sensitive customer data across regulated industries including healthcare and financial services. US mailings are processed through a USPS CASS-certified platform; UK mailings as a Royal Mail approved provider. Both ensure address accuracy and maximum deliverability. Simple Enough For Marketers Powerful Enough For Developers: Whether you&#39;re uploading a list and sending your first campaign in minutes, or building automated multi-step journeys through the API, Stannp.com scales to how your team works. Live mail tracking, campaign reporting, and ROI measurement are built in from day one. Trusted by over 85,000 businesses across the US, UK, and Canada. Over 1 billion items sent since 2014.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=1664&amp;secure%5Bdisplayable_resource_id%5D=1664&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=1664&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=49450&amp;secure%5Bresource_id%5D=1664&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdirect-mail-automation%2Fenterprise&amp;secure%5Btoken%5D=616dbf8b3583a12cf4bb30c2ea6d4a9f61117fc52ff31464006fd12b1e35bcaf&amp;secure%5Burl%5D=https%3A%2F%2Fwww.Stannp.com%2Fus%3Fsource%3DG2&amp;secure%5Burl_type%5D=custom_url)

---

  ## What Are the Top-Rated Direct Mail Automation Software Products in 2026?
### 1. [LettrLabs](https://www.g2.com/products/lettrlabs/reviews)
  LettrLabs is a B2B marketing company focused on the power of handwritten communication. We help both for profit and nonprofit enterprises connect with their followers and make a lasting impact. Our products include personalized handwritten cards, handwritten post cards, handwritten product inserts and handwritten envelopes. Additionally, we provide data services to identify qualified leads for your organization.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 55
**How Do G2 Users Rate LettrLabs?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Mailing List Management:** 10.0/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 8.3/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind LettrLabs?**

- **Seller:** [LettrLabs](https://www.g2.com/sellers/lettrlabs)
- **Year Founded:** 2020
- **HQ Location:** Los Angeles, US
- **LinkedIn® Page:** https://www.linkedin.com/company/lettrlabs/ (35 employees on LinkedIn®)
- **Phone:** 888 408 6649

**Who Uses This Product?**
  - **Top Industries:** Real Estate
  - **Company Size:** 78% Small-Business, 20% Mid-Market


#### What Are LettrLabs's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Personalization (2 reviews)
- Customer Support (1 reviews)
- Customization (1 reviews)
- Handwritten Cards (1 reviews)


### 2. [Online Certified Mail](https://www.g2.com/products/online-certified-mail/reviews)
  Easily send a Certified Mail letter from your office or mobile device. This is a USPS First-Class letter with Certified Mail tracking with Electronic Return Receipt (ERR). Now send those important documents with proof of mailing and proof of your delivery without going to the Post Office.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 5
**How Do G2 Users Rate Online Certified Mail?**

- **Mailing List Management:** 9.2/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 8.3/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Online Certified Mail?**

- **Seller:** [OnlineCertifiedMail.com](https://www.g2.com/sellers/onlinecertifiedmail-com)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 3. [PebblePost](https://www.g2.com/products/pebblepost/reviews)
  PebblePost invented Programmatic Direct Mail® (PDM™), the leading digital-to-direct mail platform, to enable the most relevant and respectful at-home marketing. Our full-stack platform leverages scaled proprietary data, algorithmic optimization, advanced measurement and analytics, and a printing and logistics supply chain to engage high-intent consumers with the greatest likelihood to convert and meet marketers&#39; goals. PebblePost is a venture-backed company based in NYC.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 5
**How Do G2 Users Rate PebblePost?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Mailing List Management:** 10.0/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 8.3/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind PebblePost?**

- **Seller:** [PebblePost](https://www.g2.com/sellers/pebblepost)
- **Year Founded:** 2014
- **HQ Location:** New York, US
- **Twitter:** @PebblePostPDM (566 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/pebblepost (101 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 60% Enterprise, 40% Mid-Market


### 4. [Postie](https://www.g2.com/products/postie/reviews)
  Postie offers direct mail solutions for digital marketers.


  **Average Rating:** 3.9/5.0
  **Total Reviews:** 5
**How Do G2 Users Rate Postie?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)

**Who Is the Company Behind Postie?**

- **Seller:** [Postie](https://www.g2.com/sellers/postie)
- **HQ Location:** Austin, US
- **LinkedIn® Page:** https://www.linkedin.com/company/postie/ (47 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 60% Small-Business, 40% Mid-Market


### 5. [AmazingMail](https://www.g2.com/products/amazingmail/reviews)
  AmazingMail, powered by Xpressdocs, is North America&#39;s leading Automated Direct Mail provider. We specialize in high-quality, personalized cards, printed and mailed the next business day with no daily minimum. We remove the risk of human errors and save your marketing department hours of work. With our patented technology and state-of-the-art in-house printing facility, we make sending personalized direct mail even easier. Our patented API allows us to connect to your customer management database, and we work with you and your team to build the designs for each action and message you want your customer to receive throughout their consumer journey. You set the triggers that signal us to create and send your correspondence - printing, and mailing it the next day. With AmazingMail, you’ll never miss critical communication times, and you and your team can focus on other marketing initiatives.


  **Average Rating:** 3.6/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate AmazingMail?**

- **Mailing List Management:** 10.0/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 10.0/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind AmazingMail?**

- **Seller:** [AmazingMail.com](https://www.g2.com/sellers/amazingmail-com)
- **Year Founded:** 1999
- **HQ Location:** Phoenix, US
- **LinkedIn® Page:** https://www.linkedin.com/company/54101/ (17 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business, 50% Mid-Market


### 6. [Click2Mail](https://www.g2.com/products/click2mail/reviews)
  Click2Mail.com provides Web browser-based tools for creating, personalizing, and proofing mailpieces and for acquiring, building, and managing mailing lists. Our system virtually eliminates the need for sorting, labeling, applying postage, and transport to a post office and does it for not much more than the cost of postage alone. In short, mail made easy.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Click2Mail?**

- **Mailing List Management:** 10.0/10 (Category avg: 8.5/10)
- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Click2Mail?**

- **Seller:** [C2M](https://www.g2.com/sellers/c2m)
- **Year Founded:** 2003
- **HQ Location:** Arlington, US
- **Twitter:** @click2mail (530 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/click2mail (12 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 7. [Direct Mail Manager](https://www.g2.com/products/direct-mail-manager/reviews)
  Automated direct mail


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Direct Mail Manager?**

- **Mailing List Management:** 10.0/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 10.0/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Direct Mail Manager?**

- **Seller:** [Postcard Services](https://www.g2.com/sellers/postcard-services)
- **Year Founded:** 2003
- **HQ Location:** Tampa, US
- **LinkedIn® Page:** https://www.linkedin.com/company/postcard-services (4 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business, 25% Enterprise


### 8. [Fountain](https://www.g2.com/products/liquid-crystal-fountain/reviews)
  A digital platform to reimagine the power of an underutilized channel, the mailbox


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Fountain?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Mailing List Management:** 8.3/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 7.5/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Fountain?**

- **Seller:** [Liquid Crystal](https://www.g2.com/sellers/liquid-crystal)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business, 50% Mid-Market


### 9. [GrowMail](https://www.g2.com/products/growmail/reviews)
  GrowMail offers direct mail solutions helping businesses and organizations to reach more people.


  **Average Rating:** 3.4/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate GrowMail?**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.0/10)
- **Mailing List Management:** 5.6/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 5.0/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 5.6/10 (Category avg: 8.8/10)

**Who Is the Company Behind GrowMail?**

- **Seller:** [GrowMail](https://www.g2.com/sellers/growmail)
- **Year Founded:** 1998
- **HQ Location:** Tarpon Springs, US
- **LinkedIn® Page:** https://www.linkedin.com/company/1growmail/ (14 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 75% Small-Business, 25% Mid-Market


#### What Are GrowMail's Pros and Cons?

**Pros:**

- AI Features (1 reviews)
- Campaign Management (1 reviews)
- Ease of Use (1 reviews)
- Features (1 reviews)
- Integrations (1 reviews)

**Cons:**

- Poor Customer Support (1 reviews)

### 10. [Outgage](https://www.g2.com/products/outgage/reviews)
  Outgage is a data-centric, all-in-one B2B Direct Mail and corporate gifting platform for enterprise marketers looking to boost engagement rates and build unique experiences for their audience.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Outgage?**

- **Dashboards &amp; Reporting:** 6.7/10 (Category avg: 8.7/10)

**Who Is the Company Behind Outgage?**

- **Seller:** [Outgage](https://www.g2.com/sellers/outgage)
- **Year Founded:** 2018
- **HQ Location:** Denver, US
- **LinkedIn® Page:** https://www.linkedin.com/company/outgage/ (9 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 60% Mid-Market, 40% Enterprise


### 11. [Birdseye](https://www.g2.com/products/birdseye-birdseye/reviews)
  Birdseye is a leading artificial intelligence company specializing in transformative solutions for the retail and e-commerce industry. By seamlessly blending advanced algorithms with deep industry insights, Birdseye is changing the way brands connect with consumers, fostering meaningful, personalized interactions. To learn more about Birdseye, visit us at birdseyeglobal.com


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate Birdseye?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)

**Who Is the Company Behind Birdseye?**

- **Seller:** [Birdseye](https://www.g2.com/sellers/birdseye)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Small-Business, 33% Mid-Market


#### What Are Birdseye's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- User Analytics (1 reviews)
- User-Friendly Interface (1 reviews)


### 12. [Brilliant](https://www.g2.com/products/brilliant-gifts-brilliant/reviews)
  Brilliant helps our clients drive personal connections through corporate gifts on a global scale. Our end-to-end service makes the gifting experience delightful for both the sender and the recipient. We support Marketing, Sales, Business Development, Brand, and People Experience teams to create impactful gifts that build loyalty, enhance conversion and retention, and make people happy. Brilliant offers industry-leading product curation and campaign design, with a powerful technology platform that automates gifting, delegates access, tracks inventory and metrics, and measures ROI. Our bespoke fulfillment program delivers an elevated unboxing experience to recipients worldwide.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 20
**How Do G2 Users Rate Brilliant?**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Mailing List Management:** 9.4/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 7.8/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 9.4/10 (Category avg: 8.8/10)

**Who Is the Company Behind Brilliant?**

- **Seller:** [Brilliant Gifts ](https://www.g2.com/sellers/brilliant-gifts)
- **Year Founded:** 2015
- **HQ Location:** San Francisco
- **LinkedIn® Page:** https://www.linkedin.com/company/brilliantmade/ (140 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Computer Software
  - **Company Size:** 60% Mid-Market, 35% Enterprise


#### What Are Brilliant's Pros and Cons?

**Pros:**

- Customer Support (2 reviews)
- Ease of Use (2 reviews)
- Appreciation (1 reviews)
- Creativity (1 reviews)
- Ordering Process (1 reviews)

**Cons:**

- Slow Shipping (2 reviews)
- Expensive (1 reviews)
- Gift Card Issues (1 reviews)
- High Prices (1 reviews)
- Item Availability (1 reviews)

### 13. [Mandaala](https://www.g2.com/products/mandaala/reviews)
  M for Mandaala. M for MerchTech. We exist to turn merchandise into meaningful journeys that engage and delight, because every kit, award, and gift is a chance to make someone feel truly valued. Mandaala, a division of PrintStop, designs and operates tech-enabled employee and channel merchandise engagement programs, onboarding, long-service awards, R&amp;R, festive gifting, backed by end-to-end supply-chain excellence. Our MerchTech SaaS platform and in-house manufacturing bring emotions back to merchandise, at scale. Trusted by 150+ enterprises, Infosys, Siemens, HDFC, Tech Mahindra, Kotak Mahindra Bank, across 20+ industries. We bring back Emotions to Merchandise-led engagement programs. What makes us &#39;Corporate Favorites&#39; - Premium Physical Products with 6,000 options (in-house capabilities) - Best-in-Class Engagement Platform (SaaS Technology) - Seamless API Integrations - Dual ISO Certifications: ISO 27001:2022 and ISO 9001:2015 - Trusted Clientele of Over 150 Clients Across 20+ Industries - 17 Years of Legacy - Great Place to Work - Environmental, Social and Governance aligned For small to medium enterprises, our division Prinstop offers a state-of-the-art online platform with over 500 products with personalisation and customisation options across 100+ categories with a minimum order size of just one. With Mandaala’s end-to-end MerchTech solutions, organizations can seamlessly manage engagement programs by enabling stakeholders to redeem merchandise effortlessly. From sourcing and customization to nationwide logistics and dedicated customer service, we simplify the entire process, ensuring a seamless experience. Backed by 17 years of industry expertise, dual ISO certifications (ISO 27001:2022 and ISO 9001:2015), and in-house capabilities to deliver premium merchandise with 6,000+ options, we serve over 150+ leading clients, including Infosys, HDFC, Siemens, and Tech Mahindra. Our platform streamlines programs like onboarding kits, long-service awards, festive gifting, rewards and recognition, and sales incentives, driving retention, employee pride, and performance. Operating across 20+ industries, Mandaala caters to diverse needs, leveraging its rich legacy and tech-first approach to establish itself as the go-to partner for automating corporate engagement programs.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 13
**How Do G2 Users Rate Mandaala?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Dashboards &amp; Reporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Mandaala?**

- **Seller:** [PrintStop](https://www.g2.com/sellers/printstop)
- **Year Founded:** 2007
- **HQ Location:** Parel, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/printstopindia (140 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 69% Enterprise, 15% Mid-Market


#### What Are Mandaala's Pros and Cons?

**Pros:**

- Customer Support (6 reviews)
- Response Time (5 reviews)
- Ease of Use (4 reviews)
- Quick Delivery (4 reviews)
- Communication (3 reviews)

**Cons:**

- Delay Issues (1 reviews)
- Delivery Delays (1 reviews)
- Error Handling (1 reviews)
- Feedback Issues (1 reviews)
- Login Issues (1 reviews)

### 14. [Poplar](https://www.g2.com/products/poplar/reviews)
  Meet Poplar, an API-enabled programmatic platform that empowers brands to create fully dynamic, personalized direct mail campaigns. Set up and deploy both one-time and programmatic campaigns through our platform, with easy connections to leading marketing automation platforms, e-commerce stores, and cloud connectors. Customize imagery and text on a 1-1 basis with dynamic HTML templates for a range of formats. Run multivariate tests against different creative, format &amp; postage options. Utilize a full range of retargeting and CRM options. Reach your abandoned cart site visitors via direct mail, upload custom lists, and build any cross-sell or existing customer triggers, all with a variety of postage, speed, and cadence options. Mail one piece or mail a million at best-in-class per piece rates, with no SaaS fees or subscription fees whatsoever.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate Poplar?**

- **Mailing List Management:** 8.3/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 9.2/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Poplar?**

- **Seller:** [Poplar](https://www.g2.com/sellers/poplar)
- **HQ Location:** New York, US
- **LinkedIn® Page:** https://www.linkedin.com/company/poplarmail/ (9 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Small-Business, 33% Mid-Market


### 15. [thanks.io](https://www.g2.com/products/thanks-io/reviews)
  thanks.io is the direct-mail automation platform for businesses that want physical mail to work like modern software - fast, personalized, and measurable. Send handwritten-style postcards, letters, notecards, gift cards, and magnetic MagnaCards on demand via dashboard, REST API, or 500+ integrations (HubSpot, Shopify, Salesforce, Zapier, Make, n8n, Canva). Every piece can carry a dynamic QR code with real-time scan tracking, per-recipient AI messaging, and dynamic imagery like Street View. No minimums, postage included, plans from free. Trusted by 5,000+ real estate, e-commerce, sales, nonprofit, and agency teams to cut through digital noise and turn mail into a programmable growth channel.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate thanks.io?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Mailing List Management:** 10.0/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 9.2/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind thanks.io?**

- **Seller:** [thanks.io](https://www.g2.com/sellers/thanks-io)
- **Year Founded:** 2017
- **HQ Location:** Londonderry, US
- **Twitter:** @thanks_io_ (23 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/thanksio/ (11 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Small-Business, 33% Enterprise


### 16. [Banjo](https://www.g2.com/products/banjo/reviews)
  Banjo is a SaaS tool designed to automate the production of print, packaging and other physical brand experiences. Banjo’s API simplifies integration into major CRM and marketing automation platforms, and the creation of personalized or relevant deliverables. Whether you want to automatically trigger direct mail right from your CRM or manage your data-driven print logistics at scale, Banjo makes the process easier and more efficient.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 5
**How Do G2 Users Rate Banjo?**

- **Mailing List Management:** 8.3/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 10.0/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Banjo?**

- **Seller:** [More Vang](https://www.g2.com/sellers/more-vang)
- **Year Founded:** 1979
- **HQ Location:** Alexandria, US
- **Twitter:** @_morevang (231 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/morevang (32 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 80% Small-Business, 20% Mid-Market


### 17. [Hoppier](https://www.g2.com/products/hoppier/reviews)
  Send Global Rewards to Clients or Employees in 5 Clicks or Less with Smarter Spending™ Controls! Create your remote lunch program, send a coffee, happy hour drinks, personal gifts, charity donations, learning allowances, and more. Hoppier works in over 60+ countries! 1000+ Global Organizations use Hoppier to send incentives that work!


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 62
**How Do G2 Users Rate Hoppier?**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Mailing List Management:** 6.7/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 8.3/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Hoppier?**

- **Seller:** [Hoppier](https://www.g2.com/sellers/hoppier)
- **Year Founded:** 2017
- **HQ Location:** Remote, CA
- **Twitter:** @hoppierteam (508 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/hoppier/ (7 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 45% Mid-Market, 35% Small-Business


#### What Are Hoppier's Pros and Cons?

**Pros:**

- Customer Support (2 reviews)
- Customization (2 reviews)
- Ease of Use (2 reviews)
- Platform Usability (2 reviews)
- Appreciation (1 reviews)

**Cons:**

- Card Costs (1 reviews)
- Expensive (1 reviews)
- Geographical Limitations (1 reviews)
- Geographic Restrictions (1 reviews)
- Gift Card Issues (1 reviews)

### 18. [Mailbox Power](https://www.g2.com/products/mailbox-power/reviews)
  Mailbox Power is a direct lead generation platform that allows you to target based on demographics. Not only can Mailbox Power help you reach all of your qualified leads, but it can also make your message seen and OPENED by your audience, with a staggering 90%+ open rate. Our secret? Personalized direct mail. With our system, you&#39;ll easily send personalized cards to each name on your qualified list. --------\&gt; [[firstname]] is filled in with the first name of each qualified lead on your list automatically. This means that every card will call out each lead in your list personally and will grab their attention. Our premium cards have already been battle-tested in each industry. Personalization at scale. Mailbox Power gives you control over your targeting. Reach only who you want to reach, then let your offer be seen and heard.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2

**Who Is the Company Behind Mailbox Power?**

- **Seller:** [Mailbox Power](https://www.g2.com/sellers/mailbox-power)
- **Year Founded:** 2019
- **HQ Location:** Bluffdale, US
- **LinkedIn® Page:** https://www.linkedin.com/company/69614278 (47 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 33% Small-Business


### 19. [ZAP~POST](https://www.g2.com/products/zap-post/reviews)
  Automated Direct Mail. Highly targeted &amp; personalized. API enabled and integrated with the e-commerce ecosystem, ZAP~POST is built for Direct to consumer brands, and B2B brands, sending little &amp; often DM campings. ZAP~POST is a technology business, working with print partners around the world, delivering personalized and highly targeted mail to consumers and customers globally. Sending Direct Mail (aka Zaps) = planting trees, as we are partnered with the Eden Reforestation Project.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate ZAP~POST?**

- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind ZAP~POST?**

- **Seller:** [ZAP~POST](https://www.g2.com/sellers/zap-post)
- **Year Founded:** 2020
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/zap-post (3 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 20. [Zest](https://www.g2.com/products/zest-2023-06-27/reviews)
  Zest is the fastest, freest business gifting platform. Send a branded gift, swag, or gift card to one or tons of people in 60 seconds or less. Deliver a personalized experience that cuts through the noise, sets you apart from the competition, and makes more genuine connections with everyone from cold leads to loyal customers—all without ever signing a contract, sitting through a demo, or paying a SaaS fee.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 6
**How Do G2 Users Rate Zest?**

- **Mailing List Management:** 8.3/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 9.2/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 9.2/10 (Category avg: 8.8/10)

**Who Is the Company Behind Zest?**

- **Seller:** [Zest](https://www.g2.com/sellers/zest-1ee5f568-fa40-4bd1-b5fd-e16863221a8a)
- **Year Founded:** 2021
- **HQ Location:** New York, US
- **LinkedIn® Page:** https://www.linkedin.com/company/zest-co (20 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 83% Small-Business, 17% Enterprise


#### What Are Zest's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Navigation Ease (2 reviews)
- User Interface (2 reviews)
- Appreciation (1 reviews)
- Automation (1 reviews)


### 21. [Hello Market](https://www.g2.com/products/hello-market/reviews)
  Hello Market is the perfect online tool to create and send personalised, printed direct mail in the UK.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Hello Market?**

- **Mailing List Management:** 8.3/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 8.3/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 6.7/10 (Category avg: 8.8/10)

**Who Is the Company Behind Hello Market?**

- **Seller:** [Hello Market](https://www.g2.com/sellers/hello-market)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 22. [HomeDrop](https://www.g2.com/products/homedrop/reviews)
  HomeDrop is a direct mail automation platform that attracts and retains customers. Send letters, postcards and Amazon Prime products to your targets on autopilot. Use automated campaigns such as New Movers, Nearest Neighbors and Website Retargeting to capture your top prospects. Set up automations through Zapier or our API to connect with your other tools. Know exactly who is engaging with your mail through dynamic tracking links &amp; QR codes.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind HomeDrop?**

- **Seller:** [HomeDrop](https://www.g2.com/sellers/homedrop)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 23. [MarketVue](https://www.g2.com/products/marketvue/reviews)
  MarketVue makes automating direct mail campaigns a snap, offering an easy-to-use platform with a standout drag-and-drop design editor, intuitive lead-capture landing page creator, and detailed call tracking. Designed for marketing managers, agencies, and business leaders, it simplifies direct mail campaign creation, management, lead generation, and analysis. MarketVue&#39;s advanced personalization features and CRM integration enable users to craft highly targeted mail campaigns that produce impactful engagement. Users benefit from actionable insights and improved advertising returns, solidifying MarketVue as the preferred solution for direct mail automation. Additionally, our ongoing updates and dedicated customer support ensure that every campaign leverages the latest and best in direct mail.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate MarketVue?**

- **Mailing List Management:** 8.3/10 (Category avg: 8.5/10)
- **Dashboards &amp; Reporting:** 10.0/10 (Category avg: 8.7/10)
- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind MarketVue?**

- **Seller:** [MarketVue](https://www.g2.com/sellers/marketvue)
- **Year Founded:** 2021
- **HQ Location:** Chicago, US
- **LinkedIn® Page:** https://www.linkedin.com/company/marketvue/ (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 24. [Moonpig for business](https://www.g2.com/products/moonpig-for-business/reviews)
  Moonpig for business is built for personalised engagement at scale. Send or schedule multiple personalised branded cards and/or gifts in just a few clicks.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Moonpig for business?**

- **Mailing List Management:** 5.0/10 (Category avg: 8.5/10)
- **Custom Batch Sizes:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Moonpig for business?**

- **Seller:** [Moonpig](https://www.g2.com/sellers/moonpig)
- **Year Founded:** 2000
- **HQ Location:** London, England, United Kingdom
- **LinkedIn® Page:** https://www.linkedin.com/company/moonpig-com/ (533 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 25. [Neighborhood Postcards](https://www.g2.com/products/neighborhood-postcards/reviews)
  A postcard mailing service to get leads and grow your business. Access millions of addresses, create local marketing campaigns in the neighborhoods where you want to get business. • For small businesses: create a postcard campaign in minutes using our mobile app. • For power users: use our web-based &#39;express lane&#39; order flow to select a mailing area, upload images and get your postcards delivered in days. • For enterprise customers: let us host a direct mail print portal for your organization to help ensure brand adherence, track marketing activity and spend across multiple sales regions.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Neighborhood Postcards?**

- **Seller:** [Neighborhood Postcards](https://www.g2.com/sellers/neighborhood-postcards)
- **Year Founded:** 2018
- **HQ Location:** United States
- **LinkedIn® Page:** https://www.linkedin.com/company/neighborhoodpostcards (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are Neighborhood Postcards's Pros and Cons?

**Pros:**

- Appreciation (1 reviews)
- Handwritten Cards (1 reviews)



    ## What Is Direct Mail Automation Software?
  [Marketing Software](https://www.g2.com/categories/marketing)
  ## What Software Categories Are Similar to Direct Mail Automation Software?
    - [Rewards and Incentives Software](https://www.g2.com/categories/rewards-and-incentives)
    - [Promotional Product Management Software](https://www.g2.com/categories/promotional-product-management)
    - [Account-Based Direct Mail Software](https://www.g2.com/categories/account-based-direct-mail)

  
    
