# Top 10 Zoho Marketing Plus Alternatives & Competitors **Average Rating:** 4.3/5 **Total Number of Reviews:** 14 Looking for alternatives or competitors to Zoho Marketing Plus? Marketing Automation Software is a widely used technology, and many people are seeking user friendly, quick software solutions with search tracking and optimization, event / webinar marketing, and budgeting. Other important factors to consider when researching alternatives to Zoho Marketing Plus include integration and features. The best overall Zoho Marketing Plus alternative is HubSpot Marketing Hub. Other similar apps like Zoho Marketing Plus are ActiveCampaign, RD Station Marketing, Brevo Marketing Platform, and Adobe Marketo Engage. Zoho Marketing Plus alternatives can be found in [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) but may also be in [Email Marketing Software](https://www.g2.com/categories/email-marketing) or [Push Notification Software](https://www.g2.com/categories/push-notification). ## Best Paid & Free Alternatives to Zoho Marketing Plus - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - [RD Station Marketing](https://www.g2.com/products/rd-station-marketing/reviews) - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - [Braze](https://www.g2.com/products/braze/reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - [GetResponse](https://www.g2.com/products/getresponse/reviews) - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) ## Top 10 Alternatives to Zoho Marketing Plus Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Zoho Marketing Plus stacks up to the competition, check reviews from current & previous users in industries like Internet, E-Learning, and Professional Training & Coaching, and find the best product for your business. ### 1. [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) By HubSpot **Average Rating:** 4.4/5 **Total Reviews:** 14,856 Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use CRM platform. Reviewers say compared to Zoho Marketing Plus, HubSpot Marketing Hub is: - Easier to do business with - More usable - Better at support Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics) **Compare:** [Zoho Marketing Plus vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-zoho-marketing-plus) **Compare HubSpot Marketing Hub with other alternatives:** - [HubSpot Marketing Hub vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs RD Station Marketing](https://www.g2.com/compare/hubspot-marketing-hub-vs-rd-station-marketing) - [HubSpot Marketing Hub vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Braze](https://www.g2.com/compare/braze-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/hubspot-marketing-hub-vs-intuit-mailchimp-all-in-one-marketing-platform) - [HubSpot Marketing Hub vs GetResponse](https://www.g2.com/compare/getresponse-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/hubspot-marketing-hub-vs-sap-engagement-cloud-formerly-sap-emarsys) - [HubSpot Marketing Hub vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-hubspot-marketing-hub) ### 2. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) By ActiveCampaign **Average Rating:** 4.4/5 **Total Reviews:** 14,709 ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can create deeper automations than the competition, faster. Reviewers say compared to Zoho Marketing Plus, ActiveCampaign is: - Easier to do business with - Better at meeting requirements - More usable Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [Zoho Marketing Plus vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-zoho-marketing-plus) **Compare ActiveCampaign with other alternatives:** - [ActiveCampaign vs HubSpot Marketing Hub](https://www.g2.com/compare/activecampaign-vs-hubspot-marketing-hub) - [ActiveCampaign vs RD Station Marketing](https://www.g2.com/compare/activecampaign-vs-rd-station-marketing) - [ActiveCampaign vs Brevo Marketing Platform](https://www.g2.com/compare/activecampaign-vs-brevo-marketing-platform) - [ActiveCampaign vs Adobe Marketo Engage](https://www.g2.com/compare/activecampaign-vs-adobe-marketo-engage) - [ActiveCampaign vs Braze](https://www.g2.com/compare/activecampaign-vs-braze) - [ActiveCampaign vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/activecampaign-vs-intuit-mailchimp-all-in-one-marketing-platform) - [ActiveCampaign vs GetResponse](https://www.g2.com/compare/activecampaign-vs-getresponse) - [ActiveCampaign vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/activecampaign-vs-sap-engagement-cloud-formerly-sap-emarsys) - [ActiveCampaign vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/activecampaign-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) ### 3. [RD Station Marketing](https://www.g2.com/products/rd-station-marketing/reviews) By RD Station **Average Rating:** 4.7/5 **Total Reviews:** 371 RD Station Marketing is a marketing automation platform simply designed to help businesses grow. The software allows you to attract visitors to your website, turn them into leads and nurture them into customers, all in one place. Reviewers say compared to Zoho Marketing Plus, RD Station Marketing is: - More usable - Easier to do business with - Better at support Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [Zoho Marketing Plus vs RD Station Marketing](https://www.g2.com/compare/rd-station-marketing-vs-zoho-marketing-plus) **Compare RD Station Marketing with other alternatives:** - [RD Station Marketing vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-rd-station-marketing) - [RD Station Marketing vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-rd-station-marketing) - [RD Station Marketing vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-rd-station-marketing) - [RD Station Marketing vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-rd-station-marketing) - [RD Station Marketing vs Braze](https://www.g2.com/compare/braze-vs-rd-station-marketing) - [RD Station Marketing vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-rd-station-marketing) - [RD Station Marketing vs GetResponse](https://www.g2.com/compare/getresponse-vs-rd-station-marketing) - [RD Station Marketing vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/rd-station-marketing-vs-sap-engagement-cloud-formerly-sap-emarsys) - [RD Station Marketing vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-rd-station-marketing) ### 4. [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) By Brevo **Average Rating:** 4.5/5 **Total Reviews:** 2,575 Easily manage your marketing campaigns, transactional emails, and SMS messages all in one simple and powerful platform. Reviewers say compared to Zoho Marketing Plus, Brevo Marketing Platform is: - More usable - Easier to do business with - Easier to set up Categories in common with Zoho Marketing Plus: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [Zoho Marketing Plus vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-zoho-marketing-plus) **Compare Brevo Marketing Platform with other alternatives:** - [Brevo Marketing Platform vs HubSpot Marketing Hub](https://www.g2.com/compare/brevo-marketing-platform-vs-hubspot-marketing-hub) - [Brevo Marketing Platform vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-brevo-marketing-platform) - [Brevo Marketing Platform vs RD Station Marketing](https://www.g2.com/compare/brevo-marketing-platform-vs-rd-station-marketing) - [Brevo Marketing Platform vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-brevo-marketing-platform) - [Brevo Marketing Platform vs Braze](https://www.g2.com/compare/braze-vs-brevo-marketing-platform) - [Brevo Marketing Platform vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Brevo Marketing Platform vs GetResponse](https://www.g2.com/compare/brevo-marketing-platform-vs-getresponse) - [Brevo Marketing Platform vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/brevo-marketing-platform-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Brevo Marketing Platform vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-brevo-marketing-platform) ### 5. [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) By Adobe **Average Rating:** 4.1/5 **Total Reviews:** 3,148 Leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact. Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation) **Compare:** [Zoho Marketing Plus vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-zoho-marketing-plus) **Compare Adobe Marketo Engage with other alternatives:** - [Adobe Marketo Engage vs HubSpot Marketing Hub](https://www.g2.com/compare/adobe-marketo-engage-vs-hubspot-marketing-hub) - [Adobe Marketo Engage vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-adobe-marketo-engage) - [Adobe Marketo Engage vs RD Station Marketing](https://www.g2.com/compare/adobe-marketo-engage-vs-rd-station-marketing) - [Adobe Marketo Engage vs Brevo Marketing Platform](https://www.g2.com/compare/adobe-marketo-engage-vs-brevo-marketing-platform) - [Adobe Marketo Engage vs Braze](https://www.g2.com/compare/adobe-marketo-engage-vs-braze) - [Adobe Marketo Engage vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/adobe-marketo-engage-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Adobe Marketo Engage vs GetResponse](https://www.g2.com/compare/adobe-marketo-engage-vs-getresponse) - [Adobe Marketo Engage vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/adobe-marketo-engage-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Adobe Marketo Engage vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/adobe-marketo-engage-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) ### 6. [Braze](https://www.g2.com/products/braze/reviews) By Braze **Average Rating:** 4.5/5 **Total Reviews:** 1,685 Create powerful customer engagement with ease, at any scale Reviewers say compared to Zoho Marketing Plus, Braze is: - Easier to do business with - More usable - Better at meeting requirements Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [Zoho Marketing Plus vs Braze](https://www.g2.com/compare/braze-vs-zoho-marketing-plus) **Compare Braze with other alternatives:** - [Braze vs HubSpot Marketing Hub](https://www.g2.com/compare/braze-vs-hubspot-marketing-hub) - [Braze vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-braze) - [Braze vs RD Station Marketing](https://www.g2.com/compare/braze-vs-rd-station-marketing) - [Braze vs Brevo Marketing Platform](https://www.g2.com/compare/braze-vs-brevo-marketing-platform) - [Braze vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-braze) - [Braze vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/braze-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Braze vs GetResponse](https://www.g2.com/compare/braze-vs-getresponse) - [Braze vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/braze-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Braze vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-braze) ### 7. [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) By Intuit Mailchimp **Average Rating:** 4.4/5 **Total Reviews:** 5,428 Mailchimp is a leading marketing automation platform trusted by over 11 million users, from small businesses to global brands like TEDTalks, Shutterstock, and Boston Market. With AI-powered insights, seamless integrations, and expert support, Mailchimp helps businesses connect with customers, drive revenue, and build lasting brand loyalty across email, social media, and more. Reviewers say compared to Zoho Marketing Plus, Intuit Mailchimp All-in-One Marketing Platform is: - More usable - Easier to do business with - Easier to set up Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Survey](https://www.g2.com/categories/survey), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [Zoho Marketing Plus vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-zoho-marketing-plus) **Compare Intuit Mailchimp All-in-One Marketing Platform with other alternatives:** - [Intuit Mailchimp All-in-One Marketing Platform vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs RD Station Marketing](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-rd-station-marketing) - [Intuit Mailchimp All-in-One Marketing Platform vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs Braze](https://www.g2.com/compare/braze-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs GetResponse](https://www.g2.com/compare/getresponse-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Intuit Mailchimp All-in-One Marketing Platform vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Intuit Mailchimp All-in-One Marketing Platform vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-intuit-mailchimp-all-in-one-marketing-platform) ### 8. [GetResponse](https://www.g2.com/products/getresponse/reviews) By GetResponse **Average Rating:** 4.3/5 **Total Reviews:** 1,137 GetResponse is the email, automation, and AI platform that helps you grow your business across the channels you own - like email, SMS, landing pages, and popups. From solo founders to scaling ecommerce brands, we make it easier to launch campaigns, drive revenue, and keep customers coming back – all in one affordable, scalable platform. No send limits. No rented reach. Just owned growth that scales Reviewers say compared to Zoho Marketing Plus, GetResponse is: - Easier to do business with - More usable - Easier to set up Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [SMS Marketing](https://www.g2.com/categories/sms-marketing), [Webinar](https://www.g2.com/categories/webinar) **Compare:** [Zoho Marketing Plus vs GetResponse](https://www.g2.com/compare/getresponse-vs-zoho-marketing-plus) **Compare GetResponse with other alternatives:** - [GetResponse vs HubSpot Marketing Hub](https://www.g2.com/compare/getresponse-vs-hubspot-marketing-hub) - [GetResponse vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-getresponse) - [GetResponse vs RD Station Marketing](https://www.g2.com/compare/getresponse-vs-rd-station-marketing) - [GetResponse vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-getresponse) - [GetResponse vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-getresponse) - [GetResponse vs Braze](https://www.g2.com/compare/braze-vs-getresponse) - [GetResponse vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/getresponse-vs-intuit-mailchimp-all-in-one-marketing-platform) - [GetResponse vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/getresponse-vs-sap-engagement-cloud-formerly-sap-emarsys) - [GetResponse vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-getresponse) ### 9. [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) By SAP **Average Rating:** 4.2/5 **Total Reviews:** 637 SAP Engagement Cloud (formerly SAP Emarsys) empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from leading brands across your industry — our platform enables you to accelerate time to value, deliver superior 1:1 experiences and produce measurable results ... fast. Join more than 2,500 companies who trust Emarsys to deliver the predictable, profitable outcomes that their businesses demand and the highly personalized omnichannel experiences that their customers deserve. Reviewers say compared to Zoho Marketing Plus, SAP Engagement Cloud (formerly SAP Emarsys) is: - Easier to do business with - More usable Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Digital Analytics](https://www.g2.com/categories/digital-analytics), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [Zoho Marketing Plus vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/sap-engagement-cloud-formerly-sap-emarsys-vs-zoho-marketing-plus) **Compare SAP Engagement Cloud (formerly SAP Emarsys) with other alternatives:** - [SAP Engagement Cloud (formerly SAP Emarsys) vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs RD Station Marketing](https://www.g2.com/compare/rd-station-marketing-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Braze](https://www.g2.com/compare/braze-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs GetResponse](https://www.g2.com/compare/getresponse-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sap-engagement-cloud-formerly-sap-emarsys) ### 10. [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) By Salesforce **Average Rating:** 4.0/5 **Total Reviews:** 4,629 Salesforce Email Studio email marketing tool (formerly ExactTarget) is a targeted email marketing provider for Fortune 500 and Small Businesses alike. Reviewers say compared to Zoho Marketing Plus, Agentforce Marketing (formerly Salesforce Marketing Cloud) is: - Easier to do business with Categories in common with Zoho Marketing Plus: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [Zoho Marketing Plus vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-zoho-marketing-plus) **Compare Agentforce Marketing (formerly Salesforce Marketing Cloud) with other alternatives:** - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs HubSpot Marketing Hub](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-hubspot-marketing-hub) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs RD Station Marketing](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-rd-station-marketing) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Brevo Marketing Platform](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-brevo-marketing-platform) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Braze](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-braze) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-intuit-mailchimp-all-in-one-marketing-platform) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs GetResponse](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-getresponse) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sap-engagement-cloud-formerly-sap-emarsys) --- ## Zoho Marketing Plus Alternatives FAQs ### What are the best alternatives to Zoho Marketing Plus? The best alternatives to Zoho Marketing Plus are [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) (4.4/5 stars, 14,783 reviews), [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) (4.4/5 stars, 14,699 reviews), [RD Station Marketing](https://www.g2.com/products/rd-station-marketing/reviews) (4.7/5 stars, 370 reviews), and [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) (4.5/5 stars, 2,570 reviews). These alternatives consistently outperform Zoho Marketing Plus in usability, support, meeting requirements, and ease of doing business, with ActiveCampaign and HubSpot particularly noted for their powerful automation and integration capabilities. ### What features do alternatives offer that Zoho Marketing Plus does not? Zoho Marketing Plus lacks native support for Text-to-Landline messaging and White Label capabilities, which are available in ActiveCampaign. ### Which Marketing Automation tools do reviewers recommend instead of Zoho Marketing Plus? Reviewers recommend [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) for its comprehensive inbound marketing tools, intuitive workflows, and seamless CRM integration, praised by over 1,900 users for ease of use and automation. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) is favored for its advanced automation, AI-powered features, and flexible CRM capabilities, with more than 1,200 mentions of ease of use and automation benefits. [RD Station Marketing](https://www.g2.com/products/rd-station-marketing/reviews) is highlighted for its simplicity and effective lead nurturing, especially in Brazilian markets. [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) is recommended for its all-in-one approach combining email, SMS, WhatsApp, and CRM with a user-friendly interface and cost-effective pricing, supported by 271 mentions of ease of use and 167 of features. These tools provide stronger support, better meeting of requirements, and more usable interfaces compared to Zoho Marketing Plus. ### How does Zoho Marketing Plus compare to HubSpot Marketing Hub? According to G2 data, [Zoho Marketing Plus](https://www.g2.com/products/zoho-marketing-plus/reviews) and [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) both hold an average rating above 4.3 stars, with HubSpot slightly ahead at 4.4 stars across 14,783 reviews compared to Zoho's 4.3 stars from 14 reviews. In dimension scores, both products are equal in meeting requirements (8.5 each), but HubSpot leads in usability (8.6 vs 7.9), ease of admin (8.5 vs 9.0 for Zoho, so Zoho leads here by 0.5), better support (8.7 vs 8.6), and ease of doing business (8.7 vs 8.0). Zoho Marketing Plus uniquely offers Spend Management, which HubSpot lacks. User sentiment highlights HubSpot's overwhelming praise for ease of use (1,981 mentions), features (1,103), integrations (1,020), and automation (907), while Zoho is noted for helpfulness and ease of use but with fewer mentions. Both platforms have learning curve challenges, but HubSpot's is more frequently cited (808 mentions) compared to Zoho's (4 mentions). Pricing is a common concern for both, with HubSpot's cost described as high and escalating with scale, while Zoho is noted as affordable but with some integration and customization limitations. Overall, HubSpot Marketing Hub excels in usability, integration breadth, and marketing automation capabilities, supported by a vast user base and extensive feature set, whereas Zoho Marketing Plus offers competitive ease of administration and unique spend management features, appealing to users prioritizing cost-effectiveness and centralized marketing tools. ### Why do users choose HubSpot Marketing Hub over Zoho Marketing Plus? Users choose [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) over Zoho Marketing Plus primarily for its comprehensive all-in-one marketing platform that integrates email marketing, lead management, campaign tracking, automation, and analytics seamlessly. HubSpot's intuitive interface, extensive automation workflows, and strong CRM integration enable efficient campaign management and clear visibility into marketing performance, as highlighted by over 1,900 mentions of ease of use and 900 mentions of automation benefits. The platform's ability to centralize marketing efforts and provide detailed reporting and attribution tied directly to revenue makes it a preferred choice for businesses seeking measurable ROI. Additionally, HubSpot's AI-powered features like Breeze AI assist in content creation and workflow automation, enhancing marketing efficiency. Despite a steeper learning curve and higher pricing, users value HubSpot's scalability, robust integrations, and continuous innovation, which justify the investment. The extensive user base and positive feedback on support and onboarding further reinforce confidence in HubSpot as a leading marketing solution. These factors collectively drive users to select HubSpot Marketing Hub for its superior functionality, integration, and growth potential compared to Zoho Marketing Plus. ## Explore Articles - [Easier Alternative to VMware HCI](https://www.g2.com/discussions/looking-for-easier-alternative-to-vmware-hci-suggestions) - [What platform integrates task management with collaboration tools?](https://www.g2.com/discussions/what-platform-integrates-task-management-with-collaboration-tools) - [Best service for virtual event management](https://www.g2.com/discussions/what-s-the-best-service-for-virtual-event-management) - [Leading conversation analysis software for small business](https://www.g2.com/discussions/what-s-the-leading-conversation-analysis-software-for-small-businesses) - [Leading travel software for company travel planning](https://www.g2.com/discussions/leading-travel-software-for-company-travel-planning) - [Best VDR solutions for mergers and acquisitions](https://www.g2.com/discussions/best-vdr-solutions-for-mergers-and-acquisitions) ## Spotlight Categories - [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence) - [Media Monitoring Software](https://www.g2.com/categories/media-monitoring) - [Cloud Infrastructure Monitoring Tools and Software](https://www.g2.com/categories/cloud-infrastructure-monitoring)