Willow Reviews & Product Details

Integrating into Hubspot and our Google Workspace took seconds, literally and it updates the CRM after every call. The feedback I have received from the sales team is that it saves quite a lot of time editing call transcripts and sending emails after each call. Review collected by and hosted on G2.com.

We have been using Willow for only a few months and so far we have been very impressed. It is still light on capability, yet I know from seeing through product roadmap the company are planning some interesting enhancements we are excited to get. Review collected by and hosted on G2.com.

It takes over where our notetaker stops and saves our sales team hours of admin. As one of the early design customers we've been able to influence the product to solve a specific pain in updating Hubspot. This has been incredibly valuable for us. Review collected by and hosted on G2.com.

It's early for them and they have built a really good solution that currently solves a critical, yet niche, problem. As they grow we'd like to see more capability and customization in taking more of the CRM admin away from the team. Review collected by and hosted on G2.com.

We've replaced Otter for Willow and it's exceeded our expectation. What we've been most impressed with is the support we've had from the Willow team in setting us up, supporting us and actioning our feedback very quickly.

We moved to Willow to automate as much of the sales admin and started with 2 of our team. Within 8 weeks we had our entire global sales development and mid-market teams relying on Willow, specifically to automate meeting follow-up. Review collected by and hosted on G2.com.

It is a robust tool solving a specific use-case for us very well. No complaints. Review collected by and hosted on G2.com.

It’s doing the tasks I like least, especially updating Hubspot.

I really like the pre-call prep analysis that gives me a summary of previous conversations and people that I’ve spoken with. It serves as a good refresher and I use it to recap on the call. Review collected by and hosted on G2.com.

Our Hubspot is configured with lots of custom fields that Willow can’t support and while this isn’t Willow’s fault, it still means I have to do quite a bit of my own updating. I'd still say Willow replaces about 40% of my admin though, which is good. Review collected by and hosted on G2.com.

Much more useful than just a notetaker because it actions follow-up. Previously it took time away from the sales team to wait for transcripts, edit them and send. It means we now follow-up at least 30 minutes faster after every call. Review collected by and hosted on G2.com.

No downsides, it is highly effective at doing what we brought it in for. Review collected by and hosted on G2.com.

It's replaced our existing note taker which simply transcribed the call but needed the team to do the follow up, which just created more work. Willow picks up the follow up and it's been a big time saver. Review collected by and hosted on G2.com.

Nothing that jumps out, it's already adding lots of value. Review collected by and hosted on G2.com.

Not having to worry about updating Hubspot is a big pain reliever and saves me so much time.

I also really like the summaries from past calls, which help me recap and saves at least another 10 mins trawling through past emails and notes before calls Review collected by and hosted on G2.com.

I can't think of anything. It does what it sets out to do very well. Review collected by and hosted on G2.com.

It's drafting my post meeting notes and it has learnt my writing style which has structured my email follow on and saved me the time doing it myself. Review collected by and hosted on G2.com.

It delivers what I expected it to do, so no grumbles. Review collected by and hosted on G2.com.

Willow’s AI assistant has completely transformed how our sales team operates. It takes transcripts from every call, formats the key details and handles all the follow-up work we used to dread Review collected by and hosted on G2.com.

There’s not much to dislike. The AI is still evolving when it comes to understanding individual writing styles and tones, so we double-check summaries & emails before sending, yet it’s already improved in the weeks we’ve been using it.

I’d also love to see deeper integrations with tools like Slack or Gong to make cross-team updates even smoother. Review collected by and hosted on G2.com.

I like how it summarizes past calls that I use to refresh myself before calls, especially useful for my larger deals with longer gaps between meetings. This data gives me direction and topics to cover. Review collected by and hosted on G2.com.

Nothing, good tool. I am curious to see how the product evolves as it has huge of potential. Review collected by and hosted on G2.com.