--- title: WildApricot Reviews meta\_title: 'WildApricot Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 45 reviews by the users' company size, role or industry to find out how WildApricot works for a business like yours. aggregate\_rating: rating\_value: 3.8 review\_count: 45 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Association Management url: https://www.g2.com/categories/association-management- ---

### WildApricot Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find **access ease** with WildApricot for seamless content gating and membership management integration. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=1371070&qs=pros-and-cons#reviews)

Users find WildApricot to be **affordable** , providing great value with its comprehensive features for membership management. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2477154&qs=pros-and-cons#reviews)

Users value the **all-in-one solution** of WildApricot, finding website creation and member management convenient and efficient. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2156586&qs=pros-and-cons#reviews)

Users appreciate the **ease of use** of WildApricot, benefiting from its all-in-one management system and flexible design. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=1370808&qs=pros-and-cons#reviews)

Users appreciate the **excellent event management** capabilities of WildApricot, finding it essential for their organizations. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2477156&qs=pros-and-cons#reviews)

Users find the **limited customization options** of WildApricot frustrating, noting outdated technology and lack of modern design themes. [(2 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376698&qs=pros-and-cons#reviews)

Users find the **clunky interface** outdated, lacking modern design features like contact segmentation and appealing email templates. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376735&qs=pros-and-cons#reviews)

Users find the **contact management features outdated** , lacking segmentation and modern email design capabilities. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376690&qs=pros-and-cons#reviews)

Users find the **difficult customization** of WildApricot hampers their ability to create modern and effective communications. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376746&qs=pros-and-cons#reviews)

Users find the **email functionality outdated** , lacking modern design options and important features like contact segmentation. [(1 mentions)](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376705&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of WildApricot

##### 1. Access Ease

Users find **access ease** with WildApricot for seamless content gating and membership management integration.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=1371070&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Kurt U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kurt U.")
KU

Kurt U.

Small-Business (50 or fewer emp.)

0.5/5

"Software work but options to pay and support are lacking"

What do you like about WildApricot?

Of the options available for a membership organization or 501c3, it meets the needs for gating content, allowing for membership payments, integration

##### 2. Affordable

Users find WildApricot to be **affordable** , providing great value with its comprehensive features for membership management.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2477154&qs=pros-and-cons#reviews)

See Related User Reviews

RG

Ron G.

Small-Business (50 or fewer emp.)

5.0/5

"Wild Apricot - Very good solution for many needs from organizations to small businesses."

What do you like about WildApricot?

I have used and setup over 30 Wild Apricot accounts for various membership organizations. I also use it daily myself for my own small business. It off

##### 3. All-in-one Solution

Users value the **all-in-one solution** of WildApricot, finding website creation and member management convenient and efficient.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2156586&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Susan D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Susan D.")
SD

Susan D.

Small-Business (50 or fewer emp.)

3.0/5

"Not a fan because of functionality and price"

What do you like about WildApricot?

All in one solution. Website creation and member management all in one platform is convenient

##### 4. Ease of Use

Users appreciate the **ease of use** of WildApricot, benefiting from its all-in-one management system and flexible design.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=1370808&qs=pros-and-cons#reviews)

See Related User Reviews

RG

Ron G.

Small-Business (50 or fewer emp.)

5.0/5

"Wild Apricot - Very good solution for many needs from organizations to small businesses."

What do you like about WildApricot?

I have used and setup over 30 Wild Apricot accounts for various membership organizations. I also use it daily myself for my own small business. It off

##### 5. Event Management

Users appreciate the **excellent event management** capabilities of WildApricot, finding it essential for their organizations.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2477156&qs=pros-and-cons#reviews)

See Related User Reviews

RG

Ron G.

Small-Business (50 or fewer emp.)

5.0/5

"Wild Apricot - Very good solution for many needs from organizations to small businesses."

What do you like about WildApricot?

I have used and setup over 30 Wild Apricot accounts for various membership organizations. I also use it daily myself for my own small business. It off

### 5 Cons or Disadvantages of WildApricot

##### 1. Limited Customization

Users find the **limited customization options** of WildApricot frustrating, noting outdated technology and lack of modern design themes.
[
See 2 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376698&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

1.5/5

"Outdated Technology and Limited Features Hold WildApricot Back"

What do you dislike about WildApricot?

It is so antiquated. The technology is way behind. It has no contact segmenting or tagging. It is difficult to design an email that looks modern.

RG

Ron G.

Small-Business (50 or fewer emp.)

5.0/5

"Wild Apricot - Very good solution for many needs from organizations to small businesses."

What do you dislike about WildApricot?

There is little I don't like about the service. The only improvement area would be additional/newer themes to choose from. Like any website editor, yo

##### 2. Clunky Interface

Users find the **clunky interface** outdated, lacking modern design features like contact segmentation and appealing email templates.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376735&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

1.5/5

"Outdated Technology and Limited Features Hold WildApricot Back"

What do you dislike about WildApricot?

It is so antiquated. The technology is way behind. It has no contact segmenting or tagging. It is difficult to design an email that looks modern.

##### 3. Contact Management Issues

Users find the **contact management features outdated** , lacking segmentation and modern email design capabilities.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376690&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

1.5/5

"Outdated Technology and Limited Features Hold WildApricot Back"

What do you dislike about WildApricot?

It is so antiquated. The technology is way behind. It has no contact segmenting or tagging. It is difficult to design an email that looks modern.

##### 4. Difficult Customization

Users find the **difficult customization** of WildApricot hampers their ability to create modern and effective communications.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376746&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

1.5/5

"Outdated Technology and Limited Features Hold WildApricot Back"

What do you dislike about WildApricot?

It is so antiquated. The technology is way behind. It has no contact segmenting or tagging. It is difficult to design an email that looks modern.

##### 5. Email Functionality

Users find the **email functionality outdated** , lacking modern design options and important features like contact segmentation.
[
See 1 mentions
](https://www.g2.com/products/wildapricot/reviews?filters%5Bsentiment_snippet%5D=2376705&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

1.5/5

"Outdated Technology and Limited Features Hold WildApricot Back"

What do you dislike about WildApricot?

It is so antiquated. The technology is way behind. It has no contact segmenting or tagging. It is difficult to design an email that looks modern.

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 ![E O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "E O.")
EO

E O.

Executive Officer

Small-Business (50 or fewer emp.)

4/30/2026

"Wild Apricot: affordable membership management platform"

4/5

What do you like best about WildApricot?

Wild Apricot is a good platform for small to mid-sized associations who need to manage memberships, events and billing all in one place. It is easy to use, can be modified by someone with programming experience and delivers a great customer/member experience. Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

I think Wild Apricot has some limits when it comes to formatting communications like emails.

The website user interface templates are a bit boring so we have had to create our own customizations or workarounds to get the look we wanted. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

WildApricot is helping us manage member interactions - they can register for events, renew memberships, register for programs and update their profiles with staff intervention. This saves my staff a great deal of time. It also allows members to take control of their own information. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Robert P. W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Robert P. W.")
RW

Robert P. W.

Emeritus Chairman and Member Board of Directors, TAG Data Science &amp; Analytics Society

Mid-Market (51-1000 emp.)

4/30/2026

"Poor Security and Horrible Customer Service"

0.5/5

What do you like best about WildApricot?

Appreciate the product for someone who wants very simply web presence but accept poor security Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

Horrible customer service - even when elevated to certified mail to CEO. Wild Apricot WILL HAVE A CYBER HACK that compromises their client base. I will be moving my private organizations presence to another provider at the end of my subscription. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

While I see potential for exactly what our organization wants in virtual presence we simply can't trust an organization like WIld Apricot that ignores client engagement. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management")
UN

Verified User in Non-Profit Organization Management

Small-Business (50 or fewer emp.)

11/20/2025

"Outdated Technology and Limited Features Hold WildApricot Back"

1.5/5

What do you like best about WildApricot?

It is hard to say as I really don't like anything about WildApricot Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

It is so antiquated. The technology is way behind. It has no contact segmenting or tagging. It is difficult to design an email that looks modern. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

Although it allows us to register for events and communicate with event attendees, it has a very rigid design. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Susan D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Susan D.")
SD

Susan D.

CIO (Chief Idea/Implentation Officer)

Small-Business (50 or fewer emp.)

6/12/2025

"Not a fan because of functionality and price"

3/5

What do you like best about WildApricot?

All in one solution. Website creation and member management all in one platform is convenient Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

It's been a bit since I used WildApricot but one of the things I found VERY limiting was the flexiblity of the directory. It display the information but not in a very attractive format and there were/are no options to vary it. I have found better tools for that (also less expensive. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

It is a membershp management platform option to consider but the pricing and flexibility had me looking for better alternatives. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

DR

Daniel R.

Chief Web Officer

Small-Business (50 or fewer emp.)

10/22/2024

"Great easy-to-use platform for Membership, associations, and non-profits"

4.5/5

What do you like best about WildApricot?

Wild Apricot is very easy to hand off to the end -user. It is easy to use, hard to 'break' and nearly anyone can pick up on how to use it. Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

The biggest downside to Wild Apricot is the the lack of community style functionality. It has great basic features but lacks some of the more modern social features other member driven platforms has. This isn't a major downside, but it is one that can deter organizations that want to build a large online community. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

Wild Apricot makes member management easy. In comparison to all other competitors I have tried out, Wild Apricot provides the most comprehensive set of features for Member organizations. The database is very easy to use and also very easy to export and import. In my opinion, this is one of its greatest strenghts. Several of the other offerings have a labriynth of sections you have to navigate to deal with user-data. Review collected by and hosted on G2.com.

Show More

Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconCurrent UserValidated ReviewerIncentivizedSource: G2 invite

 ![Kurt U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kurt U.")
KU

Kurt U.

Chief Marketing Officer

Small-Business (50 or fewer emp.)

10/7/2024

"Software work but options to pay and support are lacking"

0.5/5

What do you like best about WildApricot?

Of the options available for a membership organization or 501c3, it meets the needs for gating content, allowing for membership payments, integration with WordPress. Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

Unless you have a credit card to pay with, expect major delays or issues. Or, you can pay additional fees to do ACH (something about how WA is set up as an organization in Canada). How can a modern SaaS company not accept debit cards or checks? Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

Allowing members only to sign up for events, gating content to members, providing a membership directory, and allowing for membership payments. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic Review from User Profile

 ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management")
AN

Verified User in Non-Profit Organization Management

Small-Business (50 or fewer emp.)

7/17/2023

"My experience with WildApricot"

5/5

What do you like best about WildApricot?

What I like best about WilApricot is that it is like a one stop shop where you can manage memberships, events, booking system, online payment&donations and sending out flyers and newsletters at the same time. There are also templates we can choose on and we can do something and schedule it to go out anytime. Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

I find it annoying that there is no simple option to set up an event survey. There must to be a means to email the post-event survey to the attendees of the specified event. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

As Event Manager I find WildApricot easier to use. We don't need to use different apps for sending the flyers, accepting payment for our events and event/booking management. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Recreational Facilities and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Recreational Facilities and Services")
AR

Verified User in Recreational Facilities and Services

Small-Business (50 or fewer emp.)

6/23/2023

"Excellent functionality, easy to use."

4/5

What do you like best about WildApricot?

Wild Apricot enables our critical business processes: New Member Acceptance and Membership Renewal. We conduct hundreds of events and classes annually; registration is all handled online through member self-service on Wild Apricot.

We have a complex multi-step (multi-event) new member process, which is enabled by the ability to control event registration by group assignment. We can change group assignments to allow registration in specific events. Once you complete one event step in the process, we change your group to enable registration in the next step. Since we handle over 1,000 new applications and 84 new member events annually, the ability to manage the new member process with this feature is vital to us.

Numerous features in the membership level setup enable renewal flexibility. Invoicing is a hands-off process for us once we get the setup right. On the first day of our fiscal year, the system churns out over 5,000 email renewal invoices, and the online payment service puts the money in the bank. Absolutely huge labor savings and excellent accuracy. The fewer checks we have to handle, the better we like it. Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

Customer support can be inconsistent. Often, I find a knowledgeable and responsive person; at other times, I have had to repeat myself when reporting a problem.

In the product technical area, two things bother me. One is that the renewal invoice is an invoice for renewal only; it is not presented as an account summary. If a member has an account credit that can be applied to dues, it must be manually applied by the member (or your staff); the system cannot do that.

The other limitation is in the member search capability. We use saved searches regularly, and we have thirteen membership levels. If I want to restrict a search to four levels in the same search, I must exclude the other nine levels in separate arguments. Instead of one search argument, I need nine. There is no way to select multiple levels from a list in a search. This is clumsy and doesn't seem to be difficult to implement. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

Excellent event management capability and ability to implement complex processes. Automatic renewal invoicing and online payment. Review collected by and hosted on G2.com.

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6/27/2023
Current UserValidated ReviewerSource: Organic

 ![Kat P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kat P.")
KP

Kat P.

Marketing Coordinator

Small-Business (50 or fewer emp.)

2/17/2023

"Lack of support, development in spite of multiple price hikes"

0.5/5

What do you like best about WildApricot?

All in one tool for member management and event planning Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

Lack of Development

Lackluster Support

Multiple Price Increases

Website speed Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

Wild Apricot has suffered greatly since its purchase by Personify. There have been zero major updates or changes since the purchase. The promised updates to templates and functionality have not come to pass, despite a major price hike. Support has become abysmal. Asking any question or reporting issues is given a rote response. The chat function took over an hour to respond, only to say, “nothing is wrong”, even though the site was not responsive, according to multiple sources. Now, we are told the rate will go up another 20% a year. As a not for profit, this is not sustainable for us. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Dennis B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dennis B.")
DB

Dennis B.

Author of The Last Apostle

Enterprise (\> 1000 emp.)

6/24/2020

"Use for THREE Separate Organizations--but have concerns"

3.5/5

What do you like best about WildApricot?

Wild Apricot integrates many of the key membership management functions such as applications, renewals, events, and a website in one platform. Does not require a developer to maintain the site. Can be done by a tech savvy person or team.

In eight years of using have never run into security or hacking issues--unlike other hosts I've used. They're continually improving and upgrading their features and usability. Review collected by and hosted on G2.com.

What do you dislike about WildApricot?

Two concerns:

1. Is the lack of responsiveness to enhancement requests--some of which are basic and obvious. For example:

A. If a member changes their membership level (like going from single to family) instead of extending the renewal date a year they CHANGE the renewal date to the date renewed. This penalizes members for renewing early. They are NOT changing their membership date--they are just changing the type. There are 75 votes in enhancement requests to fix this. Some membership managers keep a separate spreadsheet to track renewal dates because of this defect.

B. The pre-defined dropdown for states for mailing spells out state names (Alaska, Alabama...) instead of the two letter identifier (AK, AL...) used by the post office. You have to build your own. They haven't used full state names since Ben Franklin! An easy and obvious fix--that has been ignored.

2.Formatting pages and text can be a little klugy. Would like to see that enhanced. Review collected by and hosted on G2.com.

Recommendations to others considering WildApricot:

Use the trail period and do multiple uploads. Work with the tech support people to figure out things that stump you. Review collected by and hosted on G2.com.

What problems is WildApricot solving and how is that benefiting you?

Eight years ago I did an evaluation of membership management systems to handle my local writer's association and chose Wild Apricot. This year did a similar evaluation for an Air Force alumni group comparing many other, newer, systems. But WA won the evaluation again. Their support during implementation was excellent. Where a new member used to take half an hour they take five minutes. Renewals take zero minutes typically. Review collected by and hosted on G2.com.

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6/24/2022
Current UserValidated ReviewerSource: Organic

##### Categories on G2

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[Event Registration & Ticketing](https://www.g2.com/categories/event-registration-ticketing)[Nonprofit CRM](https://www.g2.com/categories/nonprofit-crm)[Fundraising](https://www.g2.com/categories/fundraising)[Church Management](https://www.g2.com/categories/church-management)[Admission-Based Nonprofit](https://www.g2.com/categories/admission-based-nonprofit)[Volunteer Management](https://www.g2.com/categories/volunteer-management)[Professional Association Management](https://www.g2.com/categories/professional-association-management)[Alumni Management](https://www.g2.com/categories/alumni-management)[Club Management](https://www.g2.com/categories/club-management-2c58bf0d-13ef-4570-b808-69044d035c7f)[Sports League Management](https://www.g2.com/categories/sports-league-management)

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